SEO (Search Engine Optimization)

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  • How Google might fight Web Spam in Social Networks

    SEO by the Sea
    Bill Slawski
    26 May 2015 | 9:58 pm
    For as long as SEOs have known, Google has had one person in charge of leading their fight against Webspam. His name was Matt Cutts, and his position had evolved over the years into that of being a mouthpiece for Google, speaking on actions that Google might take to fight web spam, and low quality … Continue reading How Google might fight Web Spam in Social Networks → The post How Google might fight Web Spam in Social Networks appeared first on SEO by the Sea.
  • Your Daily SEO Fix: Week 2

    Moz Blog
    28 May 2015 | 4:30 am
    Posted by Trevor-KleinLast week, we began posting short (< 2-minute) video tutorials that help you all get the most out of Moz's tools. Each tutorial is designed to solve a use case that we regularly hear about from Moz community members—a need or problem for which you all could use a solution. Today, we've got a brand-new roundup of the most recent videos: How to Examine and Analyze SERPs Using New MozBar Features How to Boost Your Rankings through On-Page Optimization How to Check Your Anchor Text Using Open Site Explorer How to Do Keyword Research with OSE and the Keyword Difficulty…
  • An Example of Exceptional Content

    SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies
    Lyndon Antcliff
    28 May 2015 | 2:34 am
    It’s no longer enough to produce good content, you must be producing exceptional content. Exceptional content will get you to the number one spot. In this article we look at a piece of content from, a design blog and yet they rank no.1 from “taking long walks”. Content is not King, the focus should always be on the reader. Find out what excites the people you are publishing for and give them what excites them, which is a little different than giving them what they want, because they will always tell you they want something other than they actually chose to read.   The…
  • Exposing The Generational Content Gap: Three Ways to Reach Multiple Generations

    Moz Blog
    26 May 2015 | 3:38 pm
    Posted by AndreaLehrThis post was originally in YouMoz, and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of Moz, Inc.With more people of all ages online than ever before, marketers must create content that resonates with multiple generations. Successful marketers realize that each generation has unique expectations, values and experiences that influence consumer behaviors, and that offering your audience content that reflects their shared interests is a powerful way to…
  • Is Brand a Google Ranking Factor? - Whiteboard Friday

    Moz Blog
    28 May 2015 | 5:15 pm
    Posted by randfishA frequently asked question in the SEO world is whether or not branding plays a part in Google's ranking algorithm. There's a short answer with a big asterisk, and in today's Whiteboard Friday, Rand explains what you need to know. For reference, here's a still of this week's whiteboard. Click on it to open a high resolution image in a new tab! Video Transcription Howdy, Moz fans, and welcome to another edition of Whiteboard Friday. This week I'm going to try and answer a question that plagues a lot of marketers, a lot of SEOs and that we ask very frequently. That is: Is…
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    Moz Blog

  • Is Brand a Google Ranking Factor? - Whiteboard Friday

    28 May 2015 | 5:15 pm
    Posted by randfishA frequently asked question in the SEO world is whether or not branding plays a part in Google's ranking algorithm. There's a short answer with a big asterisk, and in today's Whiteboard Friday, Rand explains what you need to know. For reference, here's a still of this week's whiteboard. Click on it to open a high resolution image in a new tab! Video Transcription Howdy, Moz fans, and welcome to another edition of Whiteboard Friday. This week I'm going to try and answer a question that plagues a lot of marketers, a lot of SEOs and that we ask very frequently. That is: Is…
  • Your Daily SEO Fix: Week 2

    28 May 2015 | 4:30 am
    Posted by Trevor-KleinLast week, we began posting short (< 2-minute) video tutorials that help you all get the most out of Moz's tools. Each tutorial is designed to solve a use case that we regularly hear about from Moz community members—a need or problem for which you all could use a solution. Today, we've got a brand-new roundup of the most recent videos: How to Examine and Analyze SERPs Using New MozBar Features How to Boost Your Rankings through On-Page Optimization How to Check Your Anchor Text Using Open Site Explorer How to Do Keyword Research with OSE and the Keyword Difficulty…
  • Deconstructing the App Store Rankings Formula with a Little Mad Science

    27 May 2015 | 3:21 pm
    Posted by AlexApptentiveThis post was originally in YouMoz, and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of Moz, Inc.After seeing Rand's "Mad Science Experiments in SEO" presented at last year's MozCon, I was inspired to put on the lab coat and goggles and do a few experiments of my own—not in SEO, but in SEO's up-and-coming younger sister, ASO (app store optimization).Working with Apptentive to guide enterprise apps and small startup apps alike to increase their…
  • Moz Local Dashboard Updates

    27 May 2015 | 4:30 am
    Posted by NoamCToday, we're excited to announce some new features and changes to the Moz Local dashboard. We've updated your dashboard to make it easier to manage and gauge the performance of your local search listings. New and improved dashboard We spent a lot of time listening to customer feedback and finding areas where we weren't being as clear as we ought to. We've made great strides in improving Moz Local's dashboard (details below) to give you a lot more information at a glance. Geo Reporting Our newest reporting view, geo reporting, shows you the relative strength of locations based…
  • Exposing The Generational Content Gap: Three Ways to Reach Multiple Generations

    26 May 2015 | 3:38 pm
    Posted by AndreaLehrThis post was originally in YouMoz, and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of Moz, Inc.With more people of all ages online than ever before, marketers must create content that resonates with multiple generations. Successful marketers realize that each generation has unique expectations, values and experiences that influence consumer behaviors, and that offering your audience content that reflects their shared interests is a powerful way to…
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    Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

  • Report: Apple Using Camera-Equipped Minivans To Capture Map Data

    Greg Sterling
    29 May 2015 | 2:56 pm
    It’s a very safe bet that Google has invested hundreds of millions of dollars into Google Maps and Street View. While many people regard Street View as eye candy, it has actually served a more important function: capturing real-world geo-data for Google Maps. Now Apple appears to following in... Please visit Search Engine Land for the full article.
  • SearchCap: Google Maps Offline, App Indexing & Structured Data

    Barry Schwartz
    29 May 2015 | 1:00 pm
    Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Maps Offline, App Indexing & Structured Data appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
  • Google Maps Breakthrough: Search And Navigation Without A Connection

    Greg Sterling
    29 May 2015 | 9:17 am
    Google continues to add features and capabilities that keep its maps that much ahead of the competition. Coming out of I/O yesterday Google made a major announcement: Google Maps search and voice guided, turn-by-turn navigation will be available offline. This is intended for anyone without a data... Please visit Search Engine Land for the full article.
  • Structured Data & The SERPs: What Google’s Patents Tell Us About Ranking In Universal Search

    Barbara Starr
    29 May 2015 | 7:30 am
    Columnist Barbara Starr delves into several Google patents to explore the ways in which the search giant is displaying search results based on structured data and context. The post Structured Data & The SERPs: What Google’s Patents Tell Us About Ranking In Universal Search appeared... Please visit Search Engine Land for the full article.
  • App Indexing: Why It Matters For The Future Of Search

    Neil Patel
    29 May 2015 | 6:52 am
    What is app indexing, and how is it relevant to you? Columnist Neil Patel explains. The post App Indexing: Why It Matters For The Future Of Search appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
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    SEO Book

  • But First, A Word From Our Sponsors...

    Aaron Wall
    6 May 2015 | 1:22 am
    Yesterday Google shared they see greater mobile than desktop search volumes in 10 countries including Japan and the United States. 3 years ago RKG shared CTR data which highlighted how mobile search ads were getting over double the CTR as desktop search ads. The basic formula: less screen real estate = higher proportion of user clicks on ads. Google made a big deal of their "mobilepocalypse" update to scare other webmasters into making their sites mobile friendly. Part of the goal of making sites "mobile friendly" is to ensure it isn't too ad dense (which in turn lowers accidental ad clicks…
  • Google Mobilepocalypse Update

    Aaron Wall
    22 Apr 2015 | 7:27 am
    A day after the alleged major update, I thought it would make sense to highlight where we are at in the cycle. Yesterday Google suggested their fear messaging caused 4.7% of webmasters to move over to mobile friendly design since the update was originally announced a few months ago. The 4.7% of the websites Google pushed to go mobile friendly likely include some sites which would have been mobile friendly anyhow by virtue of being new sites on hosted platforms with responsive designs. But for the rest of the sites, was the shift worth it? That is a tough question. It is too early to tell.
  • Consensus Bias

    Aaron Wall
    15 Apr 2015 | 7:10 am
    The Truth About Subjective Truths A few months ago there was an article in New Scientist about Google's research paper on potentially ranking sites based on how factual their content is. The idea is generally and genuinely absurd. You can't copyright facts, which means that if this were a primary ranking signal & people focused on it then they would be optimizing their site to be scraped-n-displaced into the knowledge graph. Some people may sugar coat the knowledge graph and rich answers as opportunity, but it is Google outsourcing the cost of editorial labor while reaping the rewards.
  • Designing for Privacy

    31 Mar 2015 | 4:11 pm
    Information is a commodity. Corporations are passing around consumer behavioral profiles like brokers with stocks, and the vast majority of the American public is none the wiser of this market’s scope. Very few people actually check the permissions portion of the Google Play store page before downloading a new app, and who has time to pore over the tedious 48-page monstrosity that is the iTunes terms and conditions contract? With the advent of wearables, ubiquitous computing, and widespread mobile usage, the individual’s market share of their own information is shrinking at an alarming…
  • Google Mobile Search Result Highlights

    Aaron Wall
    18 Mar 2015 | 4:19 pm
    Google recently added highlights at the bottom of various sections of their mobile search results. The highlights appear on ads, organic results, and other various vertical search insertion types. The colors vary arbitrarily by section and are patterned off the colors in the Google logo. Historically such borders have conveyed a meaning, like separating advertisements from organic search results, but now the colors have no meaning other than acting as a visual separator. We recently surveyed users to see if they understood what the borders represented & if they felt the borders had any…
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    Search Engine Journal

  • A Step-by-Step Guide to Using Twitter Ads for Lead Gen by @mchale05

    Brett McHale
    30 May 2015 | 7:49 am
    Many businesses aren’t quite sure how to tackle Twitter marketing from a paid perspective. Here's how to see a direct return on your Twitter ads investment.The post A Step-by-Step Guide to Using Twitter Ads for Lead Gen by @mchale05 appeared first on Search Engine Journal.
  • The (Technical) Future of #SEO – Part 2 by @scott_stouffer

    Scott Stouffer
    30 May 2015 | 4:13 am
    In this post, learn how to utilize your new search engine model, and even budgeting between SEO and PPC to solve the "Traveling Salesman Problem".The post The (Technical) Future of #SEO – Part 2 by @scott_stouffer appeared first on Search Engine Journal.
  • This Month In #ContentMarketing: May 2015 by @dantosz

    Danielle Antosz
    29 May 2015 | 8:26 am
    This months round up includes how to create a free content calendar, how to create content on a tight budget, and lessons from the worst blog titles out there.The post This Month In #ContentMarketing: May 2015 by @dantosz appeared first on Search Engine Journal.
  • 10 Tips for Keeping Your WordPress Site Secure by @GregSecrist

    Greg Secrist
    29 May 2015 | 8:18 am
    If you run a WordPress site, don't miss these tips on how to proactively protect yourself from security vulnerabilities.The post 10 Tips for Keeping Your WordPress Site Secure by @GregSecrist appeared first on Search Engine Journal.
  • How to Produce Great Content (Even if You’re a Terrible Writer) by @sujanpatel

    Sujan Patel
    29 May 2015 | 5:32 am
    There are a lot of ways to create great content - even if you think you’re a terrible writer. Here are four of them to get you started.The post How to Produce Great Content (Even if You’re a Terrible Writer) by @sujanpatel appeared first on Search Engine Journal.
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    Bruce Clay, Inc. Blog

  • Lisa Williams’ New Digital Marketing Book Available for Free Download During #SMX Week

    Kristi Kellogg
    29 May 2015 | 9:40 am
    Lisa Williams’ New Digital Marketing Book Available for Free Download During #SMX Week was originally published on, home of expert search engine optimization tips. Between conferences and clients, Lisa Williams — a woman who needs no introduction in the SEO community — has been hard at work on her first book, “When Everybody Clicks: Sustainable Digital Marketing,” will be available on June 2. In fact “When Everybody Clicks” will be available for free download June 2–5. In writing this book, Williams interviewed more than 60 digital marketing…
  • The Complete Guide to Disavowing Links for Google and Bing

    Melanie Saxe
    27 May 2015 | 12:00 pm
    The Complete Guide to Disavowing Links for Google and Bing was originally published on, home of expert search engine optimization tips. The search engines’ disavow links tools are needed in today’s link penalty environment. As with all powerful tools, they come with questions about proper use and concerns for abuse. It doesn’t help that site owners have no insight into disavow data held by Google and Bing. As is often the case, SEOs have become comfortable with the unknown. Are you at risk for a Penguin penalty? What about in the next update? Are you a victim…
  • AdWords 101: Keyword Research Tool 1-2 Punch — How to Use Google’s Keyword Planner Tool & SEOToolSet Keyword Suggestions Tool

    Diana Becerra
    26 May 2015 | 4:00 pm
    AdWords 101: Keyword Research Tool 1-2 Punch — How to Use Google’s Keyword Planner Tool & SEOToolSet Keyword Suggestions Tool was originally published on, home of expert search engine optimization tips. Bruce Clay, Inc. is a certified Google Partner and Bing Ads Accredited Professional organization. We use education as a tool to further the business goals of our SEM services clients, and with the AdWords 101 series, you become familiar with a platform you can use to reach shoppers, intent-driven mobile device users, and people looking for your businesses online.
  • #SMX Sneak Peak: Conversion Rate Rock Stars

    Kristi Kellogg
    19 May 2015 | 12:42 pm
    #SMX Sneak Peak: Conversion Rate Rock Stars was originally published on, home of expert search engine optimization tips. Inbound marketer Purna Virji has been honing her CRO game for more than eight years. In that time she has become one of the industry’s most prominent experts focused on conversion through her column at Search Engine Watch and her speaking engagements at SMX, Affiliate Summit, and the ecommerce conference eTail. When she speaks at the conversion-focused SMX Advanced session “Conversion Rate Rockstars,” her tips will revolve around ways to…
  • Mobile Marketing: How to Convert the Mobile Visitor

    Kristi Kellogg
    12 May 2015 | 12:02 pm
    Mobile Marketing: How to Convert the Mobile Visitor was originally published on, home of expert search engine optimization tips. Digital marketing is having a moment — and it’s a mobile one. For months, digital marketers have been readying their sites for mobile traffic page by page and #Mobilegeddon has come to define the current zeitgeist. According to SMX Speaker and WordStream Content Marketing Specialist Margot da Cunha, this has been a long time coming. “Everyone’s been preaching the importance of having a robust mobile marketing strategy for the past seven…
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    Free Weekly Search Engine Optimization SEO News

  • The first SEO tool with full HTTPS support

    26 May 2015 | 7:36 am
    Google is a big proponent of the "HTTPS everywhere" idea. Enhanced data security is a good thing. That's why we have decided to make our SEOprofiler web pages all-HTTPS, all the time, for everyone.
  • Now Google see you, now they don't

    19 May 2015 | 7:36 am
    Checking the technical aspects of your website is a necessity if you want to make sure that Google and other search engines give your web pages high rankings. If your web pages contain particular errors, Google won't be able to see them. Regular website audits make sure that your site gets the rankings that it deserves.
  • Four things that you should do before SEO can help your website

    12 May 2015 | 7:36 am
    Some people use the best SEO tools to promote their websites but they still do not succeed. What is the reason for that and what can you do to make sure that your search engine optimization campaign becomes a success?
  • How searchers formulate queries

    5 May 2015 | 7:36 am
    BlueNileResearch published an interesting study about the way searchers formulate their queries. This article will show you how to use this data to reach more customers.
  • Mobilegeddon is here and it is not as bad as expected

    28 Apr 2015 | 7:36 am
    Ever since Google announced their new mobile ranking algorithm, many webmasters were afraid of the upcoming 'mobilegeddon'. Google released the new algorithm on April, 21st. Was it as bad as expected? Do you still have to adjust your web pages?
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    SEO by the Sea

  • How Google might fight Web Spam in Social Networks

    Bill Slawski
    26 May 2015 | 9:58 pm
    For as long as SEOs have known, Google has had one person in charge of leading their fight against Webspam. His name was Matt Cutts, and his position had evolved over the years into that of being a mouthpiece for Google, speaking on actions that Google might take to fight web spam, and low quality … Continue reading How Google might fight Web Spam in Social Networks → The post How Google might fight Web Spam in Social Networks appeared first on SEO by the Sea.
  • Lycos to Sell Off Patents?

    Bill Slawski
    24 May 2015 | 2:50 pm
    I read today the news that early Search Engine Lycos is selling off their patents, presumably to enable them to launch other services. This was stated in the betaboston article Internet search pioneer Lycos puts patents up for sale. I wondered how many patents Lycos might have, and what they covered, so I looked them … Continue reading Lycos to Sell Off Patents? → The post Lycos to Sell Off Patents? appeared first on SEO by the Sea.
  • Google Patents How it May Make Recommendations for Spots to take Photos

    Bill Slawski
    17 May 2015 | 7:15 pm
    A recently granted Google patent explains how Google may find and recommend locations for people to take pictures at. It describes how it might use something like Google Now to recommend “photogenic locations to visit.” The patent tells us: The present disclosure relates generally to systems and methods for recommending photogenic locations to visit. More … Continue reading Google Patents How it May Make Recommendations for Spots to take Photos → The post Google Patents How it May Make Recommendations for Spots to take Photos appeared first on SEO by the Sea.
  • Early Panda and Concept Templates

    Bill Slawski
    14 May 2015 | 5:21 pm
    In the blog post, Searching Google for Big Panda and Finding Decision Trees I tried to guess the identity of the Mysterious “Panda” that a recent (at that time) update was named after, as we had been told in a Wired Magazine Article. I guessed Biswanath Panda. I guessed wrong. I had changed my opinion … Continue reading Early Panda and Concept Templates → The post Early Panda and Concept Templates appeared first on SEO by the Sea.
  • How Google May Calculate Site Quality Scores (from Navneet Panda)

    Bill Slawski
    12 May 2015 | 6:24 pm
    This post is about a Google patent from a well-known Google Engineer, that describes ranking search query results at an internet search engine, such as Google. Google aims at identifying resources, of different types such as web pages, images, text documents, multimedia content, that may be relevant to a searchers situational and information needs and … Continue reading How Google May Calculate Site Quality Scores (from Navneet Panda) → The post How Google May Calculate Site Quality Scores (from Navneet Panda) appeared first on SEO by the Sea.
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    SEO Theory

  • How to Include High Quality Signals on Your Website

    Michael Martinez
    21 May 2015 | 5:00 am
    Set aside your lists of “Google Ranking Factors”. Set aside your expectations of “rankings”, “traffic”, and “conversions”. Just look at your Website and ask yourself, “Of all the sites I look at every day, is this one the best I…Read more →
  • How to Find Good Link Building Advice in 2015

    Michael Martinez
    3 May 2015 | 10:04 am
    The Web search marketing industry has begun to recover its confidence in link building.  You can see that by the huge number of “how to build links in 2015″ and “best link building tips in 2015″ articles that have been rolling…Read more →
  • How to Write Copy for Search Engines

    Michael Martinez
    21 Apr 2015 | 10:04 am
    “Write for people, not search engines” has become the new holy mantra of SEO copywriting.  It disgusts me.  I can only find one article where I ever used the phrase “write for people”.  That was in my 2008 “20 More…Read more →
  • Why Link Building Needs to be a More Senior Position

    Michael Martinez
    6 Apr 2015 | 8:58 am
    A few years ago a company tried several times to recruit me to come in and lead their link building team. I did a little research on the company and was satisfied that their business model was legitimate but their…Read more →
  • Who Needs to Be Mobile-ready by April 21, 2015?

    Michael Martinez
    25 Mar 2015 | 3:18 pm
    Since even some mainstream news media sites are now reporting on Google’s April 21 deadline for making Web content “mobile friendly” we can assume that a lot of people outside the usual marketing circles have at least heard about the…Read more →
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    The Search Agents

  • Structured Data Gets a Face Lift

    David Garcia
    29 May 2015 | 1:47 pm
    New Vocabularies and Terms Introduced Photo via, essentially the Dewey Decimal-style organization governing how the Internet categorizes and distributes both digital and real-world information, has been hard at work expanding its full hierarchy of structured data types. Since, comprised of Internet experts from Google, Bing, and Yahoo, started back in June 2011, many industries and groups have requested the organization expand its support database to include specific terms to categorize real…
  • Are App Installs Google’s Next Mobilegeddon Move?

    Jimmy O'Donnell
    30 Apr 2015 | 10:19 am
    Google Rolls Out App Install Button in Search Results Amidst the ado, hubbub, and general hullabaloo concerning Mobilegeddon, Mopocalypse, or whatever you want to call it, Google quietly rolled out a smaller, separate mobile update a week prior to April 21st. Well, “smaller” in terms of scope, but perhaps not in terms of importance. Google’s App Indexing specifications have been around for some time now, but they’ve never been as impactful as they are now. Back in February, Google announced that information from indexed apps was a ranking factor for signed-in Android users with the…
  • Is Search Getting Too Personal?

    Mary Hayes
    29 Apr 2015 | 12:54 pm
    In the days of yore, SEO was a very different creature compared to what it is today—part panda, part penguin, part hummingbird, and let’s face it, part human. With each evolutionary development, search marketers find themselves scrambling to keep up. Keeping up with these changes can sometimes feel like walking into a crime scene. You see the outcome immediately, but the cause is hardly ever staring you straight in the face. You first have to dig for clues (data). Then you have to try to piece them together (analysis), come up with a theory, and find the evidence to back it up (test). One…
  • Build Brand Awareness with Social Media

    Rebecca Landman
    9 Apr 2015 | 9:52 am
    When in doubt, socialize! Building an engaged social media audience is a great way to grow your brand’s online presence. We recently partnered with a beverage industry retailer to grow their online presence with a Display media campaign on Facebook. Check out our latest case study about the partnership, detailing how we… – Grew 100,000+ Facebook page Likes – Systematically tested their entire creative portfolio to identify top-performing online assets to use in present and future campaigns – Gathered qualitative data from newly engaged audience members about…
  • Introducing Google Mom – The Only Knowledge Graph You’ll Ever Need

    Gregory Sidor
    1 Apr 2015 | 9:26 am
    Today, Google introduced what may be the ultimate implementation of the Knowledge Graph – Google Mom. Using its inherent understanding of our preferences, history and unrecognized talents, Google Mom produces Now cards and search results tailored specifically to us, the users, each unique in our own special ways. “We’ve traditionally sought to understand people based on search history, geolocation, emails and purchase habits. Now Google Mom takes that mission a step further, replicating the neural networks found in mothers around the world, helping us get to know you better than you…
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    Dev Basu

  • Slack Protocols to Maximize Productivity and Effectiveness at Work

    Dev Basu
    13 May 2015 | 12:45 pm
    Email overload is a very real problem at an organization-wide level. Slack folds together all the functionality of email, instant messaging, file sharing, and more into one system that’s actually fun to use. We use Slack for all internal and cross-team communication at PBS. We do not communicate with clients or 3rd parties on Slack. Getting Started Using Slack quickly improve team communication and workflow. Whether you and your team is already working in the office, or remotely, here are five directives to get you started fast and effectively. Adopt it today. Say “no” to all…
  • The Happiness Formula

    Dev Basu
    6 Apr 2015 | 12:04 pm
    A pseudo-mathematical approach to being happier life, in almost every way possible. Whether you’re a naturally happy person, or often find yourself unhappy despite having “success” in the form of having love, family, money, power, or fame, I will show you how you be happier than you are right now. Contrary to popular belief, you don’t need to earn more than $75,000 to be any happier, and the Harvard Grant Study found that the “warmth of relationships throughout life has the greatest positive impact on life satisfaction”. So the question is, how can you create a life that moves…
  • What Your Boss Really Cares About

    Dev Basu
    6 Apr 2015 | 7:02 am
    This is a post for every employee who is still trying to figure out their boss. I’m speaking from my experiences having been an employee at over 5 organizations before becoming a full-time entrepreneur. Here’s what your boss really cares about: 1. Raise the alarm bell before there’s a fire Your boss wants you to notify them when you or your team aren’t able to complete your tasks and meet your responsibilities on time and with a high degree of quality. Knowing that things are going sideways or falling behind earlier is almost always knowing about it after the fact when little can be…
  • 5 Reasons “Why” is such a Powerful Question

    Dev Basu
    30 Mar 2015 | 7:29 pm
    Toddlers often have more clarity and curiosity in life than most adults. Categorically, they aren’t afraid of asking “why?” to seemingly every question that has an obvious answer. It’s no wonder that asking higher quality questions leads to better outcomes in your personal and professional life. So the real question is why do we not ask “why” more? Why do we assume we already know the answer, and become more preoccupied with asking what, how, when, and who? If I had an hour to solve a problem and my life depended on the solution, I would spend the first 55…
  • Persistence vs Perseverence

    Dev Basu
    26 Oct 2014 | 10:29 am
    What 5 years of looking in the rear-view mirror of a rapidly growing digital marketing agency taught me. It is in times of security that the spirit should be preparing itself for difficult times; while fortune is bestowing favors on it is then is the time for it to be strengthened against her rebuffs.”— Seneca. I dreaded going into work. The environment was so toxic that you could feel the tension in the air. Business was great but the powers that be decided to turn the tables on me by re-writing my role. Work just wasn’t fun anymore. The last straw came when my boss told me to…
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    Search Engine People Blog

  • Tools To Find The Perfect Social Media Content

    Chris Chi
    29 May 2015 | 6:25 am
    Are you always looking for helpful and interesting content to share on your social media? Do you find it difficult to find the right content for your audience? Finding content has always been a big pain for social media marketer. Because there is just too much content around the web. That's why curating content has […] Post from: Search Engine People SEO BlogTools To Find The Perfect Social Media Content--Written by Chris Chi, The post Tools To Find The Perfect Social Media Content appeared first on Search Engine People Blog.
  • Where And How To Build Links in 2015

    Barrie Smith
    27 May 2015 | 6:25 am
    With Google penalising websites with bad backlink profiles and 'spammy' link building tactics, it is important to steer clear of any underhand methods that put you at risk. In 2015, link building should all be about creating relationships, PR and increasing the authority for your brand. You may have noticed in several industries that searches […] Post from: Search Engine People SEO BlogWhere And How To Build Links in 2015--Written by Barrie Smith, Receptional blog The post Where And How To Build Links in 2015 appeared first on Search Engine People Blog.
  • How To Use Mobile Geo-location Successfully To Reach Your Target Audience

    Sebastien Boyer
    26 May 2015 | 6:25 am
    Source Over the last decade, the evolution of mobile phones has been so fast paced that this device has replaced a lot of gadgets in our lives. A case in point is that it has actually supplanted the GPS units (Global Positioning system) which were mostly used as a separate device. Since GPS has been […] Post from: Search Engine People SEO BlogHow To Use Mobile Geo-location Successfully To Reach Your Target Audience--Written by Sebastien Boyer, Nutcache - A simple invoicing and time tracking online application The post How To Use Mobile Geo-location Successfully To Reach Your Target…
  • Quick, Affordable A/B Testing With PPC

    Robert Brady
    25 May 2015 | 7:25 am
    Making decisions is difficult. The more people involved in that decisions and you have more and more opinions that potentially cloud the decision. Add in that the highest-paid persons opinion (HIPPO for short) carries significantly more weight and you could end up making a poor decision. But what if data could inform your decision? What […] Post from: Search Engine People SEO BlogQuick, Affordable A/B Testing With PPC--Written by Robert Brady, Righteous Marketing The post Quick, Affordable A/B Testing With PPC appeared first on Search Engine People Blog.
  • How To Engage Your Customers With Effective Content Marketing Strategies

    Mark Runyon
    22 May 2015 | 6:25 am
    We are swimming in a sea of content on the web. Ever since Google decreed that content is king, content marketers have been churning it out like their jobs depended on it. Some of it is stuffed with value and oozing with insight yet the vast majority is worthless fluff. This content won't get shared, […] Post from: Search Engine People SEO BlogHow To Engage Your Customers With Effective Content Marketing Strategies--Written by Mark Runyon, Vandelay Web The post How To Engage Your Customers With Effective Content Marketing Strategies appeared first on Search Engine People Blog.
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    Sugarrae aka Rae Hoffman

  • Grammarly Review – The Blogger’s (Free) Secret Weapon

    Rae Hoffman
    13 May 2015 | 7:21 am
    If you’ve been a long time reader of the Sugarrae blog, you may have noticed that my posts are better written from a grammar nazi perspective these days. The newfound clarity is because of Grammarly. What is Grammarly? Grammarly is an online grammar editor. With it, you can paste a post into it (or write... Read More The post Grammarly Review – The Blogger’s (Free) Secret Weapon appeared first on Sugarrae.
  • Affiliate Datafeeds and Duplicate Content in a Panda World

    Rae Hoffman
    12 May 2015 | 6:23 am
    For those who aren’t familiar, Panda is a Google search filter that (in part) penalizes sites that have a large amount of thin or duplicated content. Panda has been a harsh filter for those using datafeeds in general – be they a merchant or an affiliate. As affiliates, we (and every other competing affiliate) obtain... Read More The post Affiliate Datafeeds and Duplicate Content in a Panda World appeared first on Sugarrae.
  • A Look at the New Google AdSense Reporting Interface

    Rae Hoffman
    13 Apr 2015 | 6:01 am
    I logged into AdSense yesterday, and it asked me if I wanted to change over to their new dashboard and performance reports interface. Yes, please. The new AdSense Performance Reports Dashboard Talk about an overhaul. The new dashboard shows you several things at a (default) glance: Estimated earnings (with change) Page views (with change) Page... Read More The post A Look at the New Google AdSense Reporting Interface appeared first on Sugarrae.
  • How to Find Out Which Social Networks are Driving Your Revenue

    Rae Hoffman
    2 Apr 2015 | 11:32 am
    There are tons of social networks out there and only so many that you can focus (quality) time and effort on. One of the most common questions I see asked is “what social networks should I focus on?” and the answer is always, “focus on the networks that work for you and your demographic.” But... Read More The post How to Find Out Which Social Networks are Driving Your Revenue appeared first on Sugarrae.
  • The Power of Channels for Increasing AdSense Revenue

    Rae Hoffman
    16 Mar 2015 | 12:16 pm
    I don’t like depending solely on Webmaster Welfare (Adsense). I prefer to get my website income from multiple streams, placing the heaviest emphasis on affiliate marketing. However, we create our websites for users. That means that we focus on informing the visitor and not simply writing posts with the sole goal being to make money... Read More The post The Power of Channels for Increasing AdSense Revenue appeared first on Sugarrae.
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    Search Engine Guide : Small Business Search Marketing

  • Mobilegeddon Has Come and Gone - Now What?

    26 May 2015 | 3:37 pm
    by Kevin Johnson Businesses across the nation went into a panic after Google announced that it would be updating its search algorithms to remove non-"mobile-friendly" sites from searches conducted on mobile devices. "Mobilegeddon" has now come and gone, and while its overall effect on SEO is still being debated, the fact remains that optimizing a site for mobile users is still an important step for anyone looking for online success. A Rising Tide A recent report by comScore found that approximately 29 percent of all online searches in the United States are done with a mobile device. While…
  • Should I stay away from highly competitive keywords?

    26 May 2015 | 1:09 pm
    by Mike Moran If you've used Google's Keyword Tool, you've probably seen the column called "Competitiveness," with levels low, medium, and high. The low. medium, and high are based on the competitiveness of a keyword among paid search advertisers. The more advertisers are bidding on a keyword, the higher the competitiveness. By itself, paid search competitiveness tells you nothing about the organic search competitiveness, but in reality they usually run about the same. So, most people ask the same thing about keywords: "Should I stay away from highly competitive keywords?"Like any good…
  • Proceed With Caution: Web Design Can Directly Affect SEO

    15 May 2015 | 10:39 am
    by Jayson DeMers SEO is a process that requires ongoing education and learning. And while much of the focus is on building quality inbound links, identifying and optimizing for the right keywords and semantic search terms, and investing in quality content, you can't ignore the obvious impact of web design on your site's search rankings. The Dilemma: Unique vs. Searchable When designing or redesigning a website, most companies come face to face with a pretty significant dilemma.  On the one hand, you want your site to be unique and engaging. On the other, it needs to be easily searchable…
  • Paid search is still frustrating for searchers

    28 Apr 2015 | 10:10 am
    by Mike Moran When I speak to groups, I often ask how many people never click on paid search ads and many hands go up--usually half the room. It ain't true. Estimates are that around one-quarter of all search clicks are on paid search ads and it is 100% of Google's search income, so most people click on ads at least once in a while. But people raise their hands because they still get frustrated by paid ads and they wish they hadn't clicked on them. Part of the frustration comes from advertisers who use broad match for keywords. There's nothing intrinsically wrong with doing…
  • Mobilegeddon: Is Your Website Visible on Mobile Searches?

    27 Apr 2015 | 11:01 am
    by Jayson DeMers Owners of websites are starting to see impact from Google's recent algorithm update known as "mobilegeddon," which launched on April 21, 2015. The major impact of this algorithm update is that mobile devices now have very different search results than those displayed on desktop browsers. The reason for this change is to ensure users on mobile devices have a consistently positive experience. Google's decision mostly considers "mobile friendliness" of a site. Prior to its release, Google prepared website owners with a handy FAQ, communicating that the changes…
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    Online Marketing Blog - TopRank®

  • Online Marketing News: Search Shake-up, Mobile Reps Revenue, SERP Food

    Ben Brausen
    29 May 2015 | 2:45 am
    Why Do We Follow Brands on Social Media? [Infographic] – Did you know that social networking is the top online activity in the US, with the average American spending 37 minutes per day on social media sites? It’s also a fact that around 46% of web users look towards social media when making a purchase. Find out more about Why we follow brands on social. GO-Gulf Google Confirms Changing How Quality Is Assessed, Resulting In Rankings Shake-Up – Earlier this month, many webmasters noticed significant Google ranking changes. Google has finally confirmed those ranking changes with…
  • New Report Reveals the True Impact of Social Media Marketing for Business

    Ashley Zeckman
    28 May 2015 | 3:30 am
    The way social networks have impacted our personal and professional lives is far greater than most of us could have anticipated. While we were battling with our friends over getting cut from their top friends list on their Myspace profile, we couldn’t have imagined the impact of social media today. The evolution of social networks in the past 10 or even 5 years has been truly remarkable. Social Media Examiner’s 2015 Social Media Marketing Industry Report holds valuable insight into how marketers are incorporating social media, how much time they’re spending and what is on the horizon.
  • If You Want Your Content Marketing to be Great, Ask Influencers to Participate

    Lee Odden
    27 May 2015 | 3:03 am
    With ubiquitous internet connectivity and billions of people empowered to create and publish online, digital marketing competition is greater than ever. Companies are increasingly challenged to create quality content that can stand out to attract and engage new customers. How can businesses grow their reach and improve content quality in such a market? Through participation marketing with industry influencers. Over the past year, the expression “influencer marketing” has exploded in popularity and many marketing communications professionals are continuing to see influencers in the light…
  • Why Digital Marketing Podcasts Belong in Your Learning Routine

    Ashley Zeckman
    26 May 2015 | 3:00 am
    Marketers are always looking for new and efficient ways to learn. As a marketer, I’ve recently begun working podcasts into my ongoing learning routine. I’ll admit, I resisted for awhile (which was dumb). I think it’s because I have an aversion to books on tape/CD, which comes from being forced to listen to children’s books on repeat during annual family trips up and down the Oregon coast. A realization hit me one day when I was reading entertainment “news” and taking a quiz to find out my spirit animal. I spend an exorbitant amount of time consuming a lot of content-light when…
  • B2B Marketing Roundup: Resources, Trends and Case Studies to Prep for #BMA15

    Lee Odden
    25 May 2015 | 6:49 am
    For nearly 900 B2B marketers, this week will bring a cornucopia of ideas, insights and networking opportunities to the BMA National conference in Chicago. There's a lot going on in the B2B marketing space from the increase in humanization of business marketing content to the application of big data, the impact of video, mobile and ecommerce. The need to innovate isn't owned by B2B marketers of course - CMOs are looking hard at differentiating their marketing and digital marketers are always looking ahead to see what marketing trends are worth exploring, experimenting with and adopting.
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    John Battelle's Search Blog

  • Get Out, And Get Into Silicon Valley: SurveyMonkey, Google, GoPro, FlipBoard, & So Many More

    22 May 2015 | 7:56 pm
    The post Get Out, And Get Into Silicon Valley: SurveyMonkey, Google, GoPro, FlipBoard, & So Many More appeared first on John Battelle's Search Blog. Brian and I on SurveyMonkey’s rooftop last year. New York is in the can (what a great event!) and next up, for those of us in the US anyway, is NewCo Silicon Valley. I won’t be able to actually attend NewCo SV, as I’ll be on the road visiting NewCo Amsterdam and NewCo Istanbul. But If I could go to Silicon Valley, these are the companies I’d pick to attend: Day 1 – Monday June 8th  5:00 pm – VIP…
  • Uber, The Rashomon.

    26 Apr 2015 | 9:16 pm
    The post Uber, The Rashomon. appeared first on John Battelle's Search Blog. Our industry loves a rashomon, and in the past year or two, our collective subject of debate has been Uber. Perhaps the fastest growing company in history (its numbers aren’t public, but we’ll get to some estimates shortly), Uber has become a vector for some of the most wide-ranging arguments I’ve ever had regarding the tech industry’s impact on society at large. It’s not that Google, Facebook, Apple, or Microsoft didn’t evoke great debate, but all those companies came of age in an era where tech was…
  • My Schedule For NewCo New York 2015

    9 Apr 2015 | 5:00 pm
    The post My Schedule For NewCo New York 2015 appeared first on John Battelle's Search Blog. Have you ever been to a music festival, and found yourself overwhelmed by too many great choices? Look at Coachella, for example. There are six stages to chose from. On Friday, how are you supposed to pick between Alabama Shakes and Lykke Li? I love ’em both. There’s Alt-J playing at the same time as Glass Animals, and Fitz & the Tantrums going up against Florence & The Machine. Not fair. That’s exactly how I feel about picking my schedule for next month’s NewCo…
  • Integrations (and Metaservices) For The Win

    4 Apr 2015 | 1:01 pm
    The post Integrations (and Metaservices) For The Win appeared first on John Battelle's Search Blog. A GeckoBoard sample dashboard, integrating half a dozen separate data services. What makes for a truly NewCo business? I’ve been giving this question a lot of thought the past six or so months, leading to posts like Maybe The Best Way To Change the World Is To Start a Company, Living Systems and The Information First Company, What Makes a NewCo, and posts on NewCos like MetroMile and Jack. But lately I’ve noticed a strong theme running through a number of interesting and…
  • What’s NewCo? These Videos Will Help

    31 Mar 2015 | 12:24 pm
    The post What’s NewCo? These Videos Will Help appeared first on John Battelle's Search Blog. The NewCo festival model is counter-intuitive, so we made these videos to help explain what the fuss is all about. I thought I’d share them here. The first one features folks talking about their experience attending festivals, and the second one features host company presentors doing the same. Enjoy! (Oh, and NewCo New York registration is open now, sign up before the best sessions fill – more than a dozen, including TED, NYT, Gimlet, VaynerMedia, and BuzzFeed, are nearly…
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    Ask Kalena

  • Q and A: How should I manage the client expectations of my SEO efforts?

    Kalena Jordan
    19 May 2015 | 5:12 am
    Hello Kalena I saw your recent post about how SEO freelancers can generate new business for themselves and I wondered if you could answer a related question please. I am currently the in-house SEO for a real estate chain, but I am quite keen to start my own consulting business part time. The major reason I haven’t done so already is that I wouldn’t know what to tell clients to expect when it comes to the projected results of my optimization efforts. I mean I know how long it took me to optimize these sites for my boss and it was many weeks before they even started to show up in…
  • Q and A: What are some ideas for SEO lead generation?

    Kalena Jordan
    5 May 2015 | 7:42 pm
    Hello Kalena I’ve recently struck out on my own as a search engine optimization freelancer and I’m finding it really difficult to get new leads. I can’t afford to pay per click the amounts that the big players are paying on Google AdWords and I’m not confident enough with Bing Ads to try that. I did experiment with some Facebook advertising, but the response wasn’t great so I don’t think it’s really where my market is. I know you recommended in the past to try some freelancing sites, but I was on Elance for a month and was out-bid by a lot of SEO…
  • Emoji Added to Title Tags for SEO Purposes

    Kalena Jordan
    4 May 2015 | 4:40 am
    So remember last week when Google added full color emoji characters to their search results? Yeah, well travel portal Expedia has taken the new functionality a step further by adding emoji characters to their title tags in an apparent attempt to gain attention in the search results. Pretty clever, no? For some reason, the emoji aren’t displaying in the results showing from NZ, so it may be that only some data-centers have the feature supported right now, but you can see an example in the image above and others via the previous link. It would be fascinating to know if the move…
  • Social Media Marketing for Business: Wellington, Auckland and Hamilton Workshops

    Kalena Jordan
    20 Apr 2015 | 4:55 pm
    The next round of workshops I’m conducting for the Institute of IT Professionals (IITP) is on the subject of Social Media Marketing for Business. This full-day workshop will show you step-by-step how to implement a social media marketing strategy for a business of any size. Included will be real-life case studies, practical examples and clever ideas for using Twitter, Facebook, Google+, YouTube, LinkedIn and other social media channels that you can immediately adapt to suit your own requirements. It will also include group analysis of existing social media strategies of willing…
  • Yahoo and Microsoft Extend Search Partnership

    Kalena Jordan
    17 Apr 2015 | 5:21 am
    In a joint release issued today, Microsoft and Yahoo announced that they will be amending and extending the strategic search partnership they originally signed in 2009. The renewed partnership has two major amendments: 1) Yahoo will have increased flexibility to provide search functionality to other platforms, on both desktop and mobile search as the partnership is non-exclusive. Yahoo will continue serving search results and Bing Ads to desktop search audiences. 2) Microsoft will become the exclusive sales force for ads delivered by the Bing Ads platform, while Yahoo will continue to be the…
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    aimClear® Blog

  • 3 Marvelous Behavioral Retargeting Hacks For Power Marketers

    Marty Weintraub
    27 May 2015 | 4:59 am
    Emergent retargeting tactics segment cookie pools in clever and exciting ways. This article highlights three cool behavioral retargeting hacks: internal site search, multiples and extrapolated shopping segmentation.  These tactics apply to ecommerce, lead generation and most any digital marketing assignment. Sound like a techno-geek mouthful? Well it IS, so read on digital media-buying geeks! [LAY PERSON VOCABULARY: “Retargeting“ means setting cookies and following site visitors as audiences most anywhere they go on the Internet, except for Google networks.
  • #Zenith2015 Captured in Action! BONUS: An Announcement you WON’T Want to Miss!

    Nate Kruse
    26 May 2015 | 12:43 pm
    Zenith Social Media Marketing Conference is a special event. Featuring topnotch speakers and diverse content, Zenith is one of the most comprehensive regional social media marketing conferences in America. These are the same speakers that you might pay thousands of dollars to see at national conferences. We’re excited to announce that #Zenith2016 is on April 28, 2016! Mark your calendars now because this is an event you will NOT want to miss. The conference is a true private business civic partnership between the Duluth Chamber and aimClear. We create the agenda, invite the speakers…
  • You’re A Marketing Leader Now! Tips For Starting Your New job

    Marty Weintraub
    22 May 2015 | 7:31 am
    Congratulations! You’ve been hired as marketing leader, having grown through the production ranks. You’ve paid your dues for years and now you’re the boss. You have direct reports, employees, a team of doers. You’re hiring employees. Now the buck stops with you. There’s so much to learn during these exciting times. Congratulations! You’re about to make a serious impact. In a company growing as quickly as aimClear, we’ve been afforded plenty of experience cultivating new marketing leaders. I’ve had the privilege of shepherding mentees from the newly hired phase through…
  • Streamline PPC Tasks w/ Production Calendars – aimClear’s Deep in the Sheets (Season Finale)

    Dion Plakos
    20 May 2015 | 1:19 pm
    In PPC management, many tasks need to be done regularly and at different intervals. PPC is fast-paced so it’s crucial to stay organized. Creating a production calendar helps keep a balanced and organized workload. In the season finale of Deep in the Sheets, we’ll show you how to organize a PPC production calendar using Excel. Follow along in the attached spreadsheet to organize tasks by time frame and level of difficulty. The end result? A full production calendar that has consistent regularity each day. Thanks for watching Deep in the Sheets this season! Stay tuned and we’ll see you…
  • Matt Siltala Interviewed: Visual Marketing Trends! #Zenith2015 Interview

    Nate Kruse
    19 May 2015 | 2:47 pm
    Matt Siltala understands how to make content viral as FAST as an avalanche. His company Avalaunch Media specializes in content marketing, including video, interactive graphics, motion graphics and infographics. His key to making strong visual content is research and crafting a story out of (often) boring data. The best infographics spark controversy and debate. For instance, check out the infographic below reflecting on the evolution of the electric guitar. Anything stand out? Late last month at our Zenith Social Media Marketing Conference, Matt covered Pinterest & Instagram: Trending…
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  • Secrets, Topshop and YouTube’s anniversary

    William Hobson
    29 May 2015 | 6:32 am
    So, it’s that time of the week again where we’ve sat down and discussed our top five PR campaigns of the past seven days. This week has been full of fun and quirky ideas left, right and centre, so it’s been really hard to narrow it down, but here goes…. The A-Z of YouTube: #HappyBirthdayYouTube To celebrate their 10th anniversary, YouTube created this really fun video along with an interactive infographic and quiz. They picked the 20 most iconic ads on YouTube since 2005 to compile in a really fun video, shown below. We thought this was a really great way to celebrate 10 years of…
  • Breaking away from Bootstrap

    Alex Bennett
    28 May 2015 | 1:38 am
    What is responsive web development? Responsive web design involves creating sites which can adapt to suit a number of devices, making the experience of reading and navigating the site totally easy for the user with minimal resizing, panning, or scrolling. We all know about the pains of browsing on our smartphones (on a long commute or to idly kill time) and encountering a site that isn’t designed to be read on a smaller screen. But why should sites be responsive, and what are the benefits? It’s becoming essential today that the online world is accessible to all devices and screen…
  • Books, beach huts and biscuits!

    Sophie Jackson
    22 May 2015 | 5:56 am
    Oh we do like to be beside the seaside! I can’t think of a better way to start off our Spring Bank Holiday PR campaign review than with a bit of summer cheer! Five Bournemouth beach huts have been decorated to celebrate summer; with Cath Kidston as the brand behind them. Ta-dah! We’ve covered five Bournemouth beach huts in our fave prints to brighten up your day! — Cath Kidston (@Cath_Kidston) May 21, 2015   To launch their #randomactsofkidston campaign, Cath Kidston have decorated the beach huts with their favourite prints for…
  • Billboard exercise, endangered animals and Wi-Fi in the shade

    Emily Green
    20 May 2015 | 8:17 am
    After what seemed like months of election-inspired frenzy, it’s been great to see what this week has to offer in the PR world. There are many international campaigns featured this week; from workout billboards in Berlin to Peruvian Wi-Fi beaches, there’s certainly been plenty to entertain us! Powerade: Fun ‘Workout Billboards’ Billboards don’t usually ask a lot from us and, let’s be honest, they’re not something we take much notice of, but Powerade have challenged the people of Berlin to exercise with the world’s first workout billboard! The Powerade boards in the…
  • 300 linking domains? Nah, I’ll take 30 thanks

    Laura Crimmons
    20 May 2015 | 2:31 am
    I’ve been meaning to write this post for a while, because it’s about something that really bugs me. That is, all of the case studies that are thrust in our faces at conferences, in which an agency tells us that they got 200-500 linking root domains to their amazing campaign. Upon reading them, we’re all supposed to sit there and clap, totally in awe at how amazing they must be to have achieved such success. However, I think that’s rubbish for a few reasons: I don’t believe that there are 500 really top quality sites that I would want linking to my campaign This sets…
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    Top Net SEO

  • How To Choose Perfect Social Media Cover Photo [Infographic]

    Andriy Nurzhynskyy
    29 May 2015 | 4:51 am
    The purpose of this infographic is to make sure that you keep track of any social media site profile or cover photo dimensions that are constantly changing. By keeping track of this, it helps you in designing a better picture of good quality by adhering to the set dimensions therefore you can attract more audiences […] The post How To Choose Perfect Social Media Cover Photo [Infographic] appeared first on Top Net SEO.
  • Guide How To Speak Marketing Automation [Infographic]

    Andriy Nurzhynskyy
    28 May 2015 | 1:04 pm
    Understanding The Foundation For Online Success With Internet Marketing Terms written by: cather1 So you have considered getting into online or internet marketing? What about things like email marketing? Well then you have to comprehend what things are. You have to realize what a website is, the thing that a press page or a select […] The post Guide How To Speak Marketing Automation [Infographic] appeared first on Top Net SEO.
  • The Straight Way To Be More Productive [Infographic]

    Andriy Nurzhynskyy
    27 May 2015 | 6:07 am
    To maintain the productivity of your staff it is imperative to verify they are protected and comfortable in the workplace. Sitting at a work area throughout the day, typing on a computer, may not stable like a great movement but rather injuries do happen because of the stationary work styles many employees have. Strains from […] The post The Straight Way To Be More Productive [Infographic] appeared first on Top Net SEO.
  • 5 Most Important Mobile Marketing Strategies [Infographic]

    Andriy Nurzhynskyy
    26 May 2015 | 1:52 am
    SMS Gateway business is certainly an intuitive kind of marketing and promoting where organizations will have the capacity to be in contact with and in addition reach their clients when needed. Viral association is required for publicizing purposes. As of late, it has been seen that a great deal of customers at this moment don’t […] The post 5 Most Important Mobile Marketing Strategies [Infographic] appeared first on Top Net SEO.
  • How To Win in The Game of Local SEO [Infographic]

    Andriy Nurzhynskyy
    25 May 2015 | 8:54 am
    Why Local SEO is Important to Your Business Local SEO is a key marketing system if you’re a block and-mortar company with administrations or results of a local nature. If your customers are all local, then you ought to incline toward local SEO to vanilla SEO. Local SEO is a heap of techniques that are […] The post How To Win in The Game of Local SEO [Infographic] appeared first on Top Net SEO.
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    Stone Temple Consulting - Digital Marketing Excellence

  • Measuring and Driving Social Media Success with Aetna’s Lauren Vargas

    Eric Enge
    28 May 2015 | 8:03 am
    Interview with Aetna’s Lauren Vargas Eric Enge and Mark Traphagen of Stone Temple Consulting recently chatted with Lauren Vargas about how she measures and drives social media success at Fortune 50 insurance provider Aetna. Lauren is Head of Social Media and Community for Aetna. Learn more about Lauren Eric Enge: How do you measure in social media? Lauren Vargas: Social media is growing and people are constantly being challenged. So it is imperative that I have a structure that can speak to the accomplishments, the successes, as well as to the failures and exactly what went wrong, where…
  • Why is Collaborative Content So Powerful? – Here’s Why with Mark & Eric

    Eric Enge
    18 May 2015 | 7:00 am
    When two complimentary brands create content together, also known as “collaborative content,” the outcome can be mutually beneficial and goals can be reached that would not have been possible without working together. Big brands Playboy and Red Bull created some collaborative content recently with great success. One of the biggest benefits of co-producing content is having access to each other’s audiences. Find out what other benefits there are to be had in the latest episode of Here’s Why with Mark & Eric! Links Mentioned: The Power of Brand Collaboration in Content Marketing…
  • Hardcore SEO – Creating Resonating Content

    Eric Enge
    11 May 2015 | 8:00 am
    In this episode of Hardcore SEO, Stone Temple Consulting’s Senior Marketing Consultant Laura Ackerman discusses her tried and true methods of coming up with fresh content ideas for campaigns. Whenever you start out looking to create something new, try to ask yourself the question “what question isn’t being answered by the industry today?” Providing answers to questions that no one else is is one of a few great ways Laura creates unique and resonation content. Check out the full video for all of the insider tips! She is joined by our fearless CEO, Eric Enge. Links Mentioned: Thank…
  • Why Should Your Personal Brand not be Your First Priority? – Here’s Why with Mark & Eric

    Eric Enge
    27 Apr 2015 | 8:35 am
    While your personal brand is important, it should not be your only focus, or even your first priority. Mark Traphagen had a lengthy conversation with Copyblogger’s Brian Clark recently, someone who most would say has a very strong personal brand. Brian explained that you have to put your audience first. Be their hero and your personal brand will fall into place. Provide them with what they want, and sometimes what they didn’t even know they were looking for, and everything else will take care of itself. Links Mentioned: Copyblogger Brian Clark’s Twitter Why Brian Clark Doesn’t Care…
  • Why Does Author Authority Still Matter? – Here’s Why With Mark & Eric

    Eric Enge
    20 Apr 2015 | 11:10 am
    Google might not show author photos in their results anymore, but the importance of author authority is far from dead. In this episode of Here’s Why with Mark & Eric, Eric will explain why author authority continues to benefit your content marketing strategy. Strong Author Auhority provides many benefits, both search-based on more personal ones. Links Mentioned: Authorship Is Dead; Long Live Authorship All of our “Here’s Why” Videos Subscribe to our YouTube Channel Full Transcript: Mark: Google may have killed Google Authorship in its search results but Eric Enges,…
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    Graywolf's SEO Blog

  • Why Google Doesn’t Like to Talk About Updates

    Michael Gray
    8 May 2015 | 9:13 am
    One of the recurring themes I’ve been seeing in the past few months, comes from web publishers trying to confirm when and where Google updates actually happen. This type of thing has been going on for years and it’s not a new topic, what is new is that Google is now confirming that there is a lot of contradictory information ... [Continue reading Why Google Doesn’t Like to Talk About Updates]The post Why Google Doesn’t Like to Talk About Updates appeared first on Graywolf's SEO Blog.
  • Why You Should Avoid Numbers in Your URL

    Michael Gray
    5 Aug 2014 | 6:47 am
    While linkbait posts aren’t as popular as they once were, top 10 lists have been popular ever since Moses came down from the mount with his top 10 list of “thou shalt nots.” Magazines like Rolling Stone will always have top 500 playlists and AFI will always publish top 100 movies lists. However, as a responsible publisher, marketer, and SEO ... [Continue reading Why You Should Avoid Numbers in Your URL]The post Why You Should Avoid Numbers in Your URL appeared first on Graywolf's SEO Blog.
  • How Google Plans to Steal More of Your Traffic

    Michael Gray
    24 Jun 2014 | 9:33 am
    At the SMX Advanced Conference in June of 2014, Danny Sullivan had a Question and Answer session with Matt Cutts. During this session, Matt did a live search demo that, in my opinion, demonstrated that Google wants to take the search traffic it’s currently sending to other websites and keep it for themselves. I’ve embedded the video of the complete ... [Continue reading How Google Plans to Steal More of Your Traffic]The post How Google Plans to Steal More of Your Traffic appeared first on Graywolf's SEO Blog.
  • Reviews: Author HReview Plugin

    Michael Gray
    11 Sep 2013 | 10:10 am
    Google’s current algorithm tends to favor sites with reviews, especially sites with review data that have the proper markup. However, for many small sites or sites that are concerned about the problems associated with user generated reviews, this can present a problem. One way to get around this problem is to create reviews from one expert author and publish that ... [Continue reading Reviews: Author HReview Plugin]The post Reviews: Author HReview Plugin appeared first on Graywolf's SEO Blog.
  • How to Speed Up Your WordPress Website

    Michael Gray
    5 Sep 2013 | 7:05 am
    Right now, wordpress is running on over 10 million websites, or just over 18% of the websites currently on the internet. While wordpress isn’t without its problems, there’s no denying it’s a popular, easy to set up, and easy to use CMS. However, despite what many will tell you, “out of the box” wordpress is neither SEO friendly or configured ... [Continue reading How to Speed Up Your WordPress Website]The post How to Speed Up Your WordPress Website appeared first on Graywolf's SEO Blog.
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  • Pubcon Exhibitor: SEMpdx

    Jeff Randall
    29 May 2015 | 12:39 pm
    SEMpdx Search Engine Marketing Professionals of Portland (SEMpdx) was created to provide a resource for both local SEM professionals and area businesses. To elevate Portland’s profile on a national scale, as...Continue this story.
  • Pubcon Masters Group’s New Social Media Advertising Workshop

    Lane R. Ellis
    27 May 2015 | 11:56 am
    Pubcon Las Vegas 2015 features our popular optional Pubcon Masters Group intensive workshop and training program, and new this year is our social media advertising workshop, hosted by BlitzMetrics chief technology...Continue this story.
  • Wil Reynolds To Keynote Pubcon Las Vegas 2015

    Lane R. Ellis
    26 May 2015 | 8:00 am
    Pubcon, the premier social media and optimization conference, is happy to announce that Wil Reynolds, founder and director of strategy at noted digital marketing agency Seer Interactive, will present a major...Continue this story.
  • Pubcon Exhibitor: GNGF

    Jeff Randall
    13 May 2015 | 10:21 am
    GNGF GNGF is a business solutions agency working exclusively with clients in the legal industry. We provide marketing services from online marketing to off-line campaigns. Our learning division has launched the...Continue this story.
  • Robust Speaker Lineup Taking Shape For Pubcon Las Vegas 2015

    Lane R. Ellis
    7 May 2015 | 8:00 am
    An exciting and robust speaker and session lineup is taking shape for Pubcon Las Vegas 2015, the premier social media, search and digital marketing conference which takes place over the week...Continue this story.
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    Get Elastic Ecommerce Blog

  • 14 Responsive Email Best Practices [Infographic]

    Linda Bustos
    29 May 2015 | 1:03 am
    Earlier this week we looked at how mobile is taking over global commerce, and not to be forgotten is mobile-friendly email. This week’s infographic comes from EmailMonks which includes 14 tips for responsive emails.Click to enlarge infographicTweetables67% of email was opened on a smartphone or tablet in Q4 2014 Tweet thisMobile email opens have grown 180% over the last 3 years Tweet thisEmail client support for responsive email has grown 70% in the last 2 years Tweet this50% of Google searches come directly from mobile devices Tweet this75% that receive un-optimized emails on mobile…
  • You Have to Lose to Win at Customer Experience Management

    Linda Bustos
    28 May 2015 | 1:05 am
    It’s Partner Thursday! Today’s post is contributed by ICF Interactive. Adobe’s 2014 North American Partner of the Year, ICF Interactive is a full-service interactive marketing agency that guides brands through informed strategy, inspired design, and technical know-how.Managing the customer experience has become quite the digital affair – it’s not simply a call center with phone lines open from 8:00 am to 8:00 pm central standard time, a P.O. box for “questions, comments, concerns” or that UPC and rebate form. It’s all of these things, plus a brand’s eCommerce…
  • The State of Mobile Commerce Across The Globe

    Linda Bustos
    25 May 2015 | 1:05 am
    We know mobile commerce is growing, but are global retailers keeping up?A recent study by Criteo examines the state of mobile commerce around the globe with some intriguing findings.The US is not the global benchmarkMobile’s 29% share of ecommerce in the US is slightly lower than the global average of 34%, trailing Japan (>50%), South Korea (>50%) and the UK (>40%), and nearly on par with Spain and Germany.This insight is helpful for both online retailers operating in EMEA and rest-of-world sellers that ship to EMEA. The US is not the benchmark. Mobile share continues to push higher…
  • How Digital Influences In-Store Sales [Infographic]

    Linda Bustos
    21 May 2015 | 1:02 am
    This week’s infographic hails from Deloitte Digital. A recent Deloitte study found that retailers are “dramatically underestimating the influence of digital and are caught in a divide where they are making digital investments that primarily support their ecommerce business rather than their brick-and-mortar business.”Digital is becoming increasingly important in the omnichannel equation. Rather than view ecommerce and physical retail separately, retailers must understand how digital experience influences multiple “channels” in 2015.Click to enlarge infographicTweetables$2.2T…
  • 5 Native Smartphone Features That Boost Mobile Experience

    Linda Bustos
    20 May 2015 | 4:24 pm
    Mobile commerce is not desktop 2.0, and your mobile website or app is not merely a shrunken-down version of your e-store. Mobile is its own animal, with its own use context and utility.Mobile devices have 5 native features that ecommerce marketers and developers can embrace to augment the smartphone or tablet experience: voice, accelerometer, camera, GPS and device pairing. How are (and could) retailers leveraging them to boost mobile experience?VoiceAny mobile commerce site can be searched by voice simply by leveraging the microphone built into the mobile OS, which translates it to text for…
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    Compete Blog

  • Winter is Coming…to Wikipedia, Wikia, and Reddit

    Drew Katz
    28 May 2015 | 6:25 am
    Image from: Game of Thrones / Shutterstock For those who may not have picked up from the name of the title, this is a Game of Thrones post! If you aren’t caught up to the most current episode, don’t worry – I will not reveal any spoilers. But I will show you what sites people are visiting after searching online for “Game of Thrones” over a three month period from February through May on Compete PRO. received the highest volume of traffic from the keyword “Game of Thrones” at around 8.8%. This came as a slight surprise to me. I thought, where I watch Game of…
  • April Top 50: Shake Ups and Break Ups

    Drew Katz
    26 May 2015 | 6:50 am
    Image from: Top 50 / Shutterstock We’ve compiled the biggest and baddest websites for April in our top 50 list, so which websites made their way into online glory? LinkedIn and Join LinkedIn, a business centric social networking site, had a rather disappointing March in terms of unique visitor count – falling by 11.3% month-over-month (MoM). But the website bounced back in April: it saw growth of about 1.2% MoM and climbed two spots from 15 to 13 on the top 50 list. I think LinkedIn can definitely shake things up in coming months, because of its high profile acquisition of…
  • April Data is Now Live – The Masters, ProFlowers, and More

    Eric Keating
    20 May 2015 | 7:15 am
    Image from: Putting Green / Shutterstock May 25 Update: April 2015 data is now live for free users of as well! To get priority early access to data each month, start your Compete PRO subscription today! April data is now live and available in Compete PRO. Diving right into our Monthly Fast Movers, the Masters Tournament dominated the growth landscape with 1020% month-over-month (MoM) growth, beating last year’s unique visitor count, but still trailing behind the wildly successful 2013. While the unique visitor spike wasn’t too outlandish given the usual growth of…
  • A Different Look at History

    Drew Katz
    18 May 2015 | 8:14 am
    Image from:
  • Hockey Websites Score Hat Trick: Growing Audience, Loyalty, and Engagement

    Drew Katz
    12 May 2015 | 12:37 pm
    Image from:
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    Small Business Search Marketing

  • Sometimes, It’s the Little 4×6 Marketing Things That Matter

    Matt McGee
    4 May 2015 | 8:14 am
    I stopped using national flower services years ago, mainly after reading some of the articles on — like this one, but really, just click all the links in the left nav that catch your eye. You’ll never order flowers from a middleman again. So, over the years, as friends have lost loved ones, or celebrated weddings and new arrivals, I always look for a local florist in the delivery area and call the shop direct to place an order. I’ve ordered directly from probably 10-15 florists across the U.S., but never before has something like this come in the mail…
  • Everything You Need to Know About SEO, You Can Learn on Twitter (Part 1)

    Matt McGee
    17 Oct 2014 | 9:33 am
    Alright peeps, little did you know, but I’ve been faving and bookmarking your SEO tweets for like the past two years or so. Maybe more. (I’ve also been faving and bookmarking your social media marketing tweets, and those’ll show up in a future article.) The thing I’ve learned most from this exercise? You can learn a lot about SEO by following the right people on Twitter. Below are 21 great SEO lessons from some smart and excellent Twitter users. If you want more of their wisdom, start following them. Or just wait until I compile part two … but that might be a…
  • This Just In: “Deconstructing Pigeon” Session Added to @SMX East (Speakers Wanted)

    Matt McGee
    31 Jul 2014 | 7:41 am
    In light of last week’s news about Google’s new “Pigeon” local algorithm update, we’ve decided to add a session about it at SMX East: Deconstructing Pigeon, Google’s New Local Search Algorithm I’ll be coordinating that session, and I’m looking for speakers right now! It’s scheduled for day two of the conference, which is October 1st, from 1:30 to 2:45 pm. Ideally, we’ll have a panel with 2-3 speakers and then plenty of time for audience Q&A. What I’m Looking For I know it’s less than a week since Pigeon came to light,…
  • What I’m Looking For in My Sessions at SMX East 2014

    Matt McGee
    26 Jun 2014 | 11:02 am
    We’ve just published the SMX East 2014 agenda and I have two sessions that I’m coordinating this year — one on local search, and the second on Pinterest as a search engine and e-commerce marketing opportunity. The Speaker Pitch Form is also open, so if you’d like the chance to be part of either of my sessions — or some other session(s) — get your pitch together and submit it as soon as you can. (Reminder: see my unofficial tips for submitting pitches.) As I’ve done before, I want to give a quick heads up about what I’m looking for in each…
  • Flat Tires & Pouring Concrete: A Marketing Lesson for Small Businesses

    Matt McGee
    16 May 2014 | 8:43 am
    My bike, its front tire flat as a pancake yesterday. What would you do if you’d gone 35 years without changing a flat tire on your bike? On Wednesday, I decided to call an expert. Mike Watkins and his small business — Roundabout Cycling, a mobile bike repair service — had just been featured in our local paper earlier this week. I told him I didn’t trust myself to do it right after three decades, and Mike promised to come out, fix my flat tire and give my bike a general tune-up, too. While we were on the phone, Mike said he’d be happy to educate me so that I could…
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    العاب ماهر العاب فلاش روعة

  • سبايدرمان الرجل العنكبوت

    29 May 2015 | 2:07 am
    العاب ماهر العاب فلاش روعة العاب ماهر العاب فلاش روعة -     تغريد سبايدرمان الرجل العنكبوت achraf
  • لعبة الرماة والمحاربين

    29 May 2015 | 2:00 am
    العاب ماهر العاب فلاش روعة العاب ماهر العاب فلاش روعة - لعبة الرماة والمحاربين achraf
  • العاب اكشن مطلق النار

    29 May 2015 | 1:54 am
    العاب ماهر العاب فلاش روعة العاب ماهر العاب فلاش روعة -      تغريد العاب اكشن مطلق النار achraf
  • حلبة مصارعة الزومبي

    29 May 2015 | 1:48 am
    العاب ماهر العاب فلاش روعة العاب ماهر العاب فلاش روعة -     تغريد حلبة مصارعة الزومبي achraf
  • العاب اكشن البحث عن السبيكة الذهبية

    29 May 2015 | 1:45 am
    العاب ماهر العاب فلاش روعة العاب ماهر العاب فلاش روعة - الحلقة 3 من هياج سبيكة معدنية وسبيكة معدنية 2 الهيجان. القتال وإطلاق النار في طريقك على الرغم من بحر مغاوير في هذا مطلق النار رهيبة على غرار 16 بت مع العاب اكشن اون لاين فالامر ممتع وجميل     تغريد العاب اكشن البحث عن السبيكة الذهبية achraf
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    Web Gnomes

  • 10 SEO Analysis Tools You Should Be Using

    12 May 2015 | 10:30 pm
    In a previous post, I presented a massive list of free SEO tools that can help you accomplish various SEO tasks (e.g., backlink investigation, keyword research, etc.). I received a lot of positive feedback about that list, but people consistently requested more SEO analysis tools. Since I’m a man of the people, this post is […]
  • A Real World Negative SEO Case Study

    13 Aug 2014 | 11:55 pm
    Yesterday, someone explicitly threatened to launch a negative SEO attack against our website. Unless we pay a sum of money in the next 24 hours, our backlink profile will be flooded with toxic links. (Honestly, it all sounds like the plot of a terrible James Bond movie. But I digress.) We have no intention of […]
  • How I Would Fix Grantland’s SEO: An In-Depth Audit

    19 Feb 2014 | 3:32 am
    I am a full-blown sports junkie, which means I spend WAY too much time looking at sports sites: ESPN, Sports Illustrated, and of course, Grantland. About a month ago, I was feeding my sports addiction when I noticed Grantland was completely redesigned. We launched Grantland's new redesign today – it's our 3rd incarnation making it […]
  • The Most Actionable SEO Tips Ever

    25 Sep 2013 | 2:03 am
    Everyone loves a good tip, but unfortunately, many of the SEO tips floating around have become outdated. And even if a tip is still current, it’s usually not very actionable. To solve this problem, I contacted some of the best SEOs in our industry and asked a simple question: What is your absolute best, most […]
  • Google Slapping Mozilla & Better SEO Metrics

    29 Apr 2013 | 3:30 am
    Remember a few months ago when I said, Gnome Likes is “back and better than ever in 2013!” Yeah… me either 😉 In my defense, last month’s newsletter was jam packed with exciting SEO news. But you’re right: that’s not good enough, which is why I’m dusting off the cobwebs for an extra special edition […]
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    Understanding Google My Business & Local Search

  • Google Location Results Still Screwy

    Mike Blumenthal
    24 May 2015 | 7:26 am
    Starting late last week we saw weirdnesses in using the location setting option in Google organic search. Initially it was throwing off errors that it could not recognize cities like New York and Chicago. That error disappeared and you could change the location. However weird results started cropping up with the local pack results reflecting the new location setting but the organic listings reflecting Google’s understanding of your browser location regardless of the location settings. Here is a Google + discussion joined by John Meuller that looked at the issue: Have Google switched…
  • More Google Pack Results

    Mike Blumenthal
    22 May 2015 | 3:43 pm
    Last week Andrew Shotland noted some traffic declines for a number of local directories that he associated with the Door Way Page Algo update. In that post, Phl Rozak  of LocalVisibility noted in the comments to that post that he had simultaneously seen an increase in pack results not just for real estate but for other search terms like “DUI law, water damage restoration, and possibly like Botox and liposuction”. I finally got around to looking and saw the clear increases in real estate searches. Late last week Dr. Pete of Moz alerted me to a dramatic uptick in the Moz Cast…
  • Local Real Estate Results are Back in Google Search

    Mike Blumenthal
    22 May 2015 | 2:35 pm
    Once again, local results for real estate and realtors are back in the Google search results. Google Local Real estate results have had a tortured relationship in the Google search results. Having most recently gone MIA at the time of the Pigeon update.  I noted in November 2012: In 2009 Google rolled out an expanded real estate listing product. However that product was dropped in January of 2011. Before that period and until very recently, Google did not return any blended results for most real estate searches and the only local search in real estate that returned pack results was the…
  • Last Links from Google Maps to G+ Local Plus Pages Removed

    Mike Blumenthal
    22 May 2015 | 7:30 am
    Google has recently removed links from the Local Knowledge Panel in search to the Google Plus Local Page. Nicolai Helling now reports that the last links standing in Google Maps, to read and or write reviews on the G+ Page for Local, have now been redirected as well. The read reviews link now redirects to the Review Box that has been presented on the front page of search and the write a review link redirects to the write a review box in the same area. When viewed with the rumors of a restructured G+ and the removal of links from the Knowledge Panel to new posts, it certainly raises…
  • Using A Twitter Stream to Reinforce Mobile Local Branding on Google

    Mike Blumenthal
    21 May 2015 | 5:29 pm
    Recently Google+ posts stopped showing up in the knowledge panel and Twitter content started showing up in real time in Google mobile searches. The only value to an SMB of using Plus and the only reason I recommended it was that it put messaging and an image on the front page of Google search. That post conveyed a positive brand message AND pushed “people also search for” competitors below the fold on many displays. It was a once a month, easy to implement tactic where an SMB could simply cross post content from Facebook. It would seem that Twitter content can now provide a…
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    The Friday Traffic Report

  • A Walk In The Woods

    Jack Humphrey
    28 May 2015 | 8:03 am
    “There’s a space where you have to let go, and let the beauty of Creation come through you.” ~ Terri TallTree I was walking through the park this morning, as I do every morning, and I finally stopped to snap this picture.  Something about the dead tree and sunlight through the dark green of the forest always gets […] The post A Walk In The Woods appeared first on Jack Humphrey.
  • Ultralight Marketing, The Re-Birth of Conversation, and Packing Light For Better Results

    Jack Humphrey
    23 May 2015 | 10:32 am
    People are desperate.  And that’s great news when you have the solution.  In this short guide, learn how to cut the excess, ineffective junk from your marketing and get back to basics to pull your business forward. (Hint:  practically everything you’ve been taught about marketing is wrong.) Who is desperate, you ask?  Marketers, bloggers, entrepreneurs of […] The post Ultralight Marketing, The Re-Birth of Conversation, and Packing Light For Better Results appeared first on Jack Humphrey.
  • The Story Leverage Sessions with David Bullock

    Jack Humphrey
    20 May 2015 | 9:01 am
    My buddy David Bullock just finished a Tedx talk on the “4 Stories to 10x Your Life.”  It is the basis of our recent sessions called “Story Leverage.” At first you might not see the connection to you and your business.  But watch the video, then check out the 4 sessions on Story Leverage David and […] The post The Story Leverage Sessions with David Bullock appeared first on Jack Humphrey.
  • What One Thing has made more millionaires online than anything else?

    Jack Humphrey
    21 Apr 2015 | 10:32 am
    If you look at just about any “guru” in the internet marketing space and ask:  “What one thing made their business successful?”, do you know what the answer would almost unanimously be? JOINT VENTURES! Seriously, think about some of the top names in the IM space.  People like… … Mike Filsaime (first big Joint Venture was Butterfly Marketing) … […] The post What One Thing has made more millionaires online than anything else? appeared first on Jack Humphrey.
  • New Lifestyle Entrepreneurs Group Forming…

    Jack Humphrey
    11 Apr 2015 | 7:23 am
    We’re starting a great group on Facebook and are inviting YOU to participate! It is called Motivation to Profit Lifestyle Entrepreneurs Group. We’ll be discussing anything and everything related to building businesses that support the lives of our dreams and also impact the world. So that means you will have a place to ask questions, get […] The post New Lifestyle Entrepreneurs Group Forming… appeared first on Jack Humphrey.
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  • REDDIT USERS: How Do You Rank Top In Google?

    Shaun Anderson
    26 May 2015 | 5:01 pm
    Hobo got talked about on Reddit yesterday. Which was nice. I try to answer some questions in this post. Read the full article here REDDIT USERS: How Do You Rank Top In Google? Download your copy of our 2015 free seo training pdf for beginners.
  • Are Poor Spelling and Bad Grammar Google Ranking Factors?

    Shaun Anderson
    20 May 2015 | 11:59 pm
    Is Grammar A Ranking Factor? I’ve been blogging for nine years and most complaints I’ve had in that time have been about my poor grammar and spelling in my posts. My spelling and grammar may be atrocious but these shortcomings haven’t stopped me ranking lots of pages over the years. Google historically has looked for […] Read the full article here Are Poor Spelling and Bad Grammar Google Ranking Factors? Download your copy of our 2015 free seo training pdf for beginners.
  • Best SEO Tools for 2015

    Shaun Anderson
    19 May 2015 | 1:37 pm
    A collection of some of my favourite seo tools. Read the full article here Best SEO Tools for 2015 Download your copy of our 2015 free seo training pdf for beginners.
  • How To Do Keyword Research FAST with SEMrush Pro

    Shaun Anderson
    17 May 2015 | 11:01 pm
    Keyword research is one of the most important aspects of SEO. But do you know what makes it so significant? Read the full article here How To Do Keyword Research FAST with SEMrush Pro Download your copy of our 2015 free seo training pdf for beginners.
  • Make A Multi-Purpose Rich Snippet Footer For Your Website

    Shaun Anderson
    13 Apr 2015 | 6:00 pm
    Rich Snippets and Schema Markup can be intimidating if you are new to them - but important data about your business can actually be very simply added to your site by sensible optimisation of your website footer. Read the full article here Make A Multi-Purpose Rich Snippet Footer For Your Website Download your copy of our 2015 free seo training pdf for beginners.
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  • How to Move Forward After Google’s ‘Mobilegeddon’

    Ash Nashed
    22 May 2015 | 12:28 pm
    Original source: How to Move Forward After Google’s ‘Mobilegeddon’ via DailySEOblog. Your site may no longer be at the top of Google’s search results thanks to Google’s latest algorithm update, which now favors responsive, mobile-ready sites in mobile web searches. This means anyone who is searching for a website on a mobile device could potentially get different results than when searching on a desktop computer. Websites will now be ranked higher in mobile search results if they’re responsive. This means that non-responsive sites could fall to the bottom of the list. As a result,…
  • What Exactly Are You Missing In Your Content Marketing Strategy?

    Kuldeep Bisht
    23 Apr 2015 | 7:58 am
    Original source: What Exactly Are You Missing In Your Content Marketing Strategy? via DailySEOblog. There is a sea full of different brands in the market but the content marketing research tells that still majority of these brands does not have a documented marketing strategy. Developing a content marketing strategy for your brand is as essential as keeping the quality of your content top-notch. A quality content is worth only when it reaches the targeted audience and can turn your readers into your brand’s prospects. And this is possible only when you have a string content marketing…
  • 6 Online Marketing Trends That Will Change the Face of Inbound Marketing

    Joe Ryan
    7 Mar 2015 | 8:41 am
    Original source: 6 Online Marketing Trends That Will Change the Face of Inbound Marketing via DailySEOblog. The Internet has dramatically altered the ways information is shared, having had a substantial impact on online marketing. There has been more of a shift towards inbound marketing over the past few years, which has made outbound marketing become rather antiqued. Many companies nowadays are implementing inbound marketing strategies that include using social media to reach more of their targeted audience and also to increase brand awareness. But online marketing trends are changing in…
  • 22 Tips For Finding Profitable Keywords on Google

    Irina Weber
    17 Feb 2015 | 9:11 am
    Original source: 22 Tips For Finding Profitable Keywords on Google via DailySEOblog. Nowadays a good website means not only a great web design, effective marketing strategies and a good conversion rate, but also profitable keywords that increase your chances to get high rankings in search engines. While some websites are stuffed with keywords, other sites get too little. Keyword stuffing and too little keywords can both harm a website that can be one of the main obstacles not to be highly ranked in search engines, like Google, Bing and Yahoo. As you know, websites with low positions can’t…
  • How to SEO Proof Your Website in 2015

    Jason Nelson
    21 Jan 2015 | 8:16 am
    Original source: How to SEO Proof Your Website in 2015 via DailySEOblog. Change is constant and especially so on the Web. Flash animations were all the rage in websites five years ago but have quickly gone out of favor as Flash didn’t support touch interfaces, lower power devices, and open protocols in the mobile era. The pace of change can create frustrations as websites need to be updated frequently to stay contemporary and competitive. While you can’t stop change, there are things you can do to keep your website ahead of the curve, gain more traffic, and even expand the…
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    SEO Blog – MoreVisibility

  • Straight to Video: How Do I Come Up with Compelling Video Topics?

    Charlie Crespo
    8 May 2015 | 3:41 am
    You’ve decided to make video part of your digital footprint. That’s great! OK, so tell us more. What are the topics of those videos going to be? What ideas do you have so far? Oh … really? You haven’t been able to think of any yet? You’re not even sure where to start? Don’t worry; […]
  • Mobilegeddon: Google’s Mobile Algorithm Update

    Fiorella Alvarado
    30 Apr 2015 | 3:14 am
    At the end of February, Google posted the Finding More Mobile-Friendly Search Results announcement on their Webmaster Central Blog. While the search engine has always made mobile-readiness and easy access of information a priority, it will use mobile-friendliness as a stronger ranking signal than ever before. Google’s goal is to reward websites that are mobile friendly […]
  • Is Responsive Really the Only Way to Mobile?

    Lauren Owens
    23 Apr 2015 | 3:19 am
    If you’re reading this, there’s a good chance you woke up this week to a new reality. After months of warnings, Google has launched a new algorithm that considers mobile friendliness as a ranking factor. This means that Google’s mobile results and desktop results will be different for many, if not most, web searches. The […]
  • Image File Types Explained

    Michael Bergbauer
    30 Mar 2015 | 3:06 am
    Anyone working on optimizing their website knows how important it is to optimize images. But do you know if you’re using the right types of image files across your site? Below, we’ll explain the differences between the three major image file types and when it’s best to use which.   JPEG Main features: 16 bit […]
  • What Google Means by “Thin” Content & How to Create SERP-Worthy Content

    Lauren Owens
    25 Mar 2015 | 3:09 am
    We talk all the time about the importance of creating useful, purposeful content for human readers as opposed to “thin content.” But unless you’re already heavily involved in content creation and are speaking the language of content marketers, you might not fully understand what “thin content” means. Essentially, “thin content” is content with little or […]
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    International SEO & Marketing Company » Blog

  • 5 Important Considerations For Your International SEO Audit

    Gabriella Sannino
    28 May 2015 | 1:30 am
    Is your business capable of stretching across oceans? Do you dabble in sending packages “across the pond”? How about shipping goods to the exotic East? If your business is international, don’t you think your SEO should be, too? The post 5 Important Considerations For Your International SEO Audit appeared first on International SEO & Marketing Company.
  • 5 Ways Social Media Can Cost Corporations Future Business

    Gabriella Sannino
    25 May 2015 | 1:30 am
    When deciding who will run the social media for a company, the interview process for that decision needs to be long and difficult. With the exception of top executives, no other position in the company can have as big of a negative effect on customers. The post 5 Ways Social Media Can Cost Corporations Future Business appeared first on International SEO & Marketing Company.
  • Improve Your Social Footprint

    Gabriella Sannino
    21 May 2015 | 1:30 am
    Human beings are innately curious. They also do not like to waste their time or money. As a result, 80 percent of consumers conduct online research before they decide to patronize a business. The post Improve Your Social Footprint appeared first on International SEO & Marketing Company.
  • 7 Places For Blogger Outreach

    Gabriella Sannino
    18 May 2015 | 1:30 am
    Nothing helps to get the word out about your product or service better than business’s new best friend the blog. As a business owner, you want to form partnerships with bloggers with a large following, right? Think again. The post 7 Places For Blogger Outreach appeared first on International SEO & Marketing Company.
  • 4 Great Ways to Make Content Shareable

    Gabriella Sannino
    13 May 2015 | 1:30 am
    Viral is the buzzword of the day, it’s true, but do you ever feel like one of those street-corner hawkers of the 40’s and 50’s? “Greeeeeat content! Get’cher great content here!” You’ve written this fantastic piece you just know will […] The post 4 Great Ways to Make Content Shareable appeared first on International SEO & Marketing Company.
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  • 5 Completely Avoidable Mistakes Companies Make When Launching A New Website

    Ricardo Figueiredo
    29 May 2015 | 4:41 pm
    I’ve been in digital marketing for over 10 years now, and it’s amazing to me that I still run into these scenarios as frequently as I do. I’ve learned, through experience, to look for all of the triggers for these potential problems and to alert my clients about them. Even then, these easily avoidable mistakes still happen because clients don’t always follow through with our recommendations. While these items are – most of the time – easy to fix post-launch, these everyday mistakes can carry a heavy burden. I’ve seen websites temporarily loose very…
  • Tweets Are Now Back In Google Search Results

    Stephen Peron
    19 May 2015 | 3:25 pm
    Today Twitter and Google made the official announcement that Tweets are back in Google search results.  The initial integration will only be for mobile device search results and desktop integration will occur at a later date.   When Do They Appear? It is still not clear how Google decides when to display tweets within results, but from initial observations they seem to appear for keywords / hashtags that are trending from Twitter and / or Google Trends. Below is a screenshot of what is currently trending in the United States on Twitter. The majority of these keywords / hashtags show…
  • Why does your business have a website?

    Cameron Davis
    13 May 2015 | 10:08 am
    It seems like a ridiculous question.  Oddly enough – it’s probably a question that many business owners have never stopped to really think about.  “Why?”  “What is the actual function and purpose of this thing?” If the answer is something like, “Well – we just need one” or “so people call us,” there is a serious problem.  Maybe the better question is, “How is my website contributing to my business growth?” For eCommerce sites, the answer is more intuitive because in many cases the website is the business.  But for everyone else – especially local…
  • How Much Money Should I Be Spending Online?

    Brandon Moyles
    5 May 2015 | 10:32 am
    One of the most common questions we are asked when it comes to online marketing and advertising is, “How much money should I spend advertising online?” Unfortunately, that’s not easy to answer that has a quick response. If you’re asking this question, you may need to start by setting up some simple tracking mechanisms and by doing some rough estimations to achieve a ‘CPA’ (Cost Per Acquisition). We run into this all the time and it’s one of the most important hurdles to get through with our clients – not explaining what CPA is to our clients, but stressing that it is an…
  • Creating your website: Theme vs Custom Development

    Tom Brown
    24 Apr 2015 | 12:41 pm
    So, you are launching or re-launching your website and are trying to decide between using a pre-built theme or having someone custom build your site. There are many reasons to do both, but you really need to have answered a few key topics before deciding. What is your budget? For limited budget customers, there is really only one way to go. Themes. Choosing the right theme can give you all the functionality necessary to launch your site quickly. The first step here is to list out all the features that you NEED on your site. Bells and whistles can come later when you have more budget to spend.
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    Triangle Direct Media - New Media Marketing

  • Google and the ‘mobile friendly’ Browsing

    21 May 2015 | 10:12 am
    Google and ‘mobile friendly’ browsing for smartphones and tablets. The recent change will have a big impact on how millions of people shop, eat, and locate retailers. The new Google Algorithm which was released recently will potentially rank sites higher that Google has deemed as ‘mobile friendly’. If your website doesn’t fit the predefined mobile friendly standards then your site will be demoted in the rankings leading to loss of traffic, leads and sales revenue. Take the necessary steps to make sure your site doesn’t move to the bottom of mobile search results for not being…
  • Social Signals and SEO Rankings

    10 Mar 2015 | 5:54 am
    SOCIAL SIGNALS and SEO We all know that social media is a great way to help increase traffic. When connections are made by friends and followers on Twitter, Facebook, Instagram, Google Plus, Pinterest, StumbleUpon and others it shows user engagement with your brand. If we are focusing on great content and the content is frequently shared, linked to and generates more traffic for your site, then it is indirectly elevating your SEO rankings. In order to receive the benefits of social signals, a brand’s content and creative messaging needs to be innovative, creative and unique. The online…
  • Have you been hit by a panda or penguin?

    2 Feb 2015 | 10:45 pm
    Yes, as the subject line suggests, there are thousands of businesses suffering months and even years later from the dreaded Panda and Penguin updates. Many people we speak with talk as if it is their destiny to never get that pre-update traffic and visibility back in Google. NOT SO FAST!!!! When affected by algorithm updates, it is important to be able to identify which updates were the culprit. It simply is not enough to say “it was Panda” or “Penguin hit us.” OK, which one???? Ask yourself or the members on your team this: What is the difference between Panda 2.5 and…
  • 2015 Online Marketing Predictions

    Jason Gillikin
    9 Jan 2015 | 10:22 pm
    The Spartan Project will increase Bing’s market share. Well it’s about time Microsoft got a new browser! When was the last time someone willingly used Internet Explorer? I know people use it (58% in fact), but I get the feeling it’s just from being the default on PCs, right? With a new “lightweight” browser, Microsoft hopes users actually choose Spartan. And they have the opportunity for Spartan (or whatever they call it) to lead users to use Bing instead of Google. Right now Bing has only 19% of the search traffic. Let’s see if they can get that up to 25% by year end. Google Plus…
  • TDM is Hiring!

    Jason Gillikin
    12 Dec 2014 | 7:31 am
    Triangle Direct Media (TDM) is seeking to immediately expand its inside sales division.  We are looking for highly motivated candidates who are driven to succeed – sales reps who are willing to work hard, work smart, and make as much money as they can.  The industry is highly competitive, so we need someone who is sharp, computer savvy, fearless, and willing to learn.  Commission potential is uncapped.  Sales experience is a plus but not a requirement. At TDM, we are: – Online marketing experts with specialties in SEO, Pay-per-Click, and Social Media – Motivated by the…
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    SEO Design Solutions™ Blog

  • SEO Design Solutions Founder Jeffrey Smith Interviewed by Business Banter Plus

    29 May 2015 | 10:22 am
    Just wanted to share that we recently had the honor of being interviewed by Business Banter Plus from the 2nd most curious person on the planet Elaine Lindsay. In case you’re wondering what we’ve been working on, how SEO Design Solutions was born or where it’s going, this in-depth interview covers is all; including topics such as the SEO Design Framework, our upcoming SEO Ultimate+ release and more. If you have the time, please watch the video above and feel free to share this with others via social media. Once again another thanks to Trool Social Media’s Elaine…
  • SEO Ultimate Version Released!

    12 May 2015 | 2:19 pm
    Hey Jeffrey here from SEO Design Solutions and just wanted to let you guys know in the spirit of transparency that we just found a bug in the modules’ enable/disable functionality of SEO Ultimate, but we’ve just added a fix and uploaded a new version of SEO Ultimate to the WordPress repository. The new version is SEO Ultimate Version So, here’s the extent of the bug we found… By default, we typically disable the slug optimizer module, the nofollow manager and the meta keywords editor (allowing you to determine if you want to use and enable them). However since the update to…
  • SEO Ultimate Version Now Available for Download!

    28 Apr 2015 | 3:44 pm
    Just a quick heads up to all of you who were so patient from our last update, the SEO Ultimate Plugin has now been updated to Version, so if you haven’t already, go ahead and update your copy from the WordPress repository now. We’ve crushed the bugs and it’s current with the latest version of WordPress. This was a great milestone as we’ve been working on some real advancements under the hood which we will announce soon, but, you’re free to join the eary-bird list now to be notified. Stay tuned for updates and let us know if you run into an issues. All the…
  • Other Ways to Measure SEO Results!

    14 Aug 2014 | 7:49 pm
    What are alternative SEO metrics (aside from rankings) you can use to determine if your SEO campaign is working? Quantifying the effects of your efforts is integral as you move up the rankings for intentional and unintentional keywords. Other Ways to Measure SEO Results! There are multiple ways to assess the impact of your SEO campaign aside from using rankings alone. As correlation does not imply causation, read further to determine alternative ways to measure SEO results! >>> Click HERE for Read Full Post!
  • Link Metrics for SEO: Why Quality is Better Than Quantity

    13 Aug 2014 | 8:03 pm
    When building links you can think or qualitative or quantitative metrics to measure impact. The purpose of this post is to (a) identify the various types of links (b) calculate their impact on search engine rankings and (c) provide an overview of the link metrics to create a protocol for SEO best practices. Link Building Tips: The Definitive SEO Guide to Link Metrics Which types of links are effective for SEO and why? Link building and search engine optimization work in tandem to produce viable shifts in search engines for specific keywords and corresponding landing pages. Link Metrics Within…
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    Bruce Clay, Inc. Blog

  • Lisa Williams’ New Digital Marketing Book Available for Free Download During #SMX Week

    Kristi Kellogg
    29 May 2015 | 9:40 am
    Lisa Williams’ New Digital Marketing Book Available for Free Download During #SMX Week was originally published on, home of expert search engine optimization tips. Between conferences and clients, Lisa Williams — a woman who needs no introduction in the SEO community — has been hard at work on her first book, “When Everybody Clicks: Sustainable Digital Marketing,” will be available on June 2. In fact “When Everybody Clicks” will be available for free download June 2–5. In writing this book, Williams interviewed more than 60 digital marketing…
  • The Complete Guide to Disavowing Links for Google and Bing

    Melanie Saxe
    27 May 2015 | 12:00 pm
    The Complete Guide to Disavowing Links for Google and Bing was originally published on, home of expert search engine optimization tips. The search engines’ disavow links tools are needed in today’s link penalty environment. As with all powerful tools, they come with questions about proper use and concerns for abuse. It doesn’t help that site owners have no insight into disavow data held by Google and Bing. As is often the case, SEOs have become comfortable with the unknown. Are you at risk for a Penguin penalty? What about in the next update? Are you a victim…
  • AdWords 101: Keyword Research Tool 1-2 Punch — How to Use Google’s Keyword Planner Tool & SEOToolSet Keyword Suggestions Tool

    Diana Becerra
    26 May 2015 | 4:00 pm
    AdWords 101: Keyword Research Tool 1-2 Punch — How to Use Google’s Keyword Planner Tool & SEOToolSet Keyword Suggestions Tool was originally published on, home of expert search engine optimization tips. Bruce Clay, Inc. is a certified Google Partner and Bing Ads Accredited Professional organization. We use education as a tool to further the business goals of our SEM services clients, and with the AdWords 101 series, you become familiar with a platform you can use to reach shoppers, intent-driven mobile device users, and people looking for your businesses online.
  • #SMX Sneak Peak: Conversion Rate Rock Stars

    Kristi Kellogg
    19 May 2015 | 12:42 pm
    #SMX Sneak Peak: Conversion Rate Rock Stars was originally published on, home of expert search engine optimization tips. Inbound marketer Purna Virji has been honing her CRO game for more than eight years. In that time she has become one of the industry’s most prominent experts focused on conversion through her column at Search Engine Watch and her speaking engagements at SMX, Affiliate Summit, and the ecommerce conference eTail. When she speaks at the conversion-focused SMX Advanced session “Conversion Rate Rockstars,” her tips will revolve around ways to…
  • Mobile Marketing: How to Convert the Mobile Visitor

    Kristi Kellogg
    12 May 2015 | 12:02 pm
    Mobile Marketing: How to Convert the Mobile Visitor was originally published on, home of expert search engine optimization tips. Digital marketing is having a moment — and it’s a mobile one. For months, digital marketers have been readying their sites for mobile traffic page by page and #Mobilegeddon has come to define the current zeitgeist. According to SMX Speaker and WordStream Content Marketing Specialist Margot da Cunha, this has been a long time coming. “Everyone’s been preaching the importance of having a robust mobile marketing strategy for the past seven…
  • add this feed to my.Alltop » Blog

  • The Top 50 Most Socially Shared Twitter Marketing Articles for the Past 6 Months

    Melissa McGibbon
    20 May 2015 | 11:53 am
    The Top 50 Most Socially Shared Twitter Marketing Articles for the Past 6 Months is a post by SEO expert Melissa McGibbon. For information about our SEO services or more great SEO tips and tricks, visit the blog. Twitter can be an extremely powerful tool in your digital marketing arsenal. With so many people claiming to be experts on the subject it can be hard to decipher who really knows what they are talking about. How do you know who the real players are and what advice to follow for your company’s Twitter marketing campaign? Easy answer: we’ll tell you. We were curious as to…
  • Facebook Introduces Instant Articles

    Melissa McGibbon
    13 May 2015 | 3:42 pm
    Facebook Introduces Instant Articles is a post by SEO expert Melissa McGibbon. For information about our SEO services or more great SEO tips and tricks, visit the blog. On Wednesday, Facebook announced the launch of its new Instant Articles feature, which allows nine partnering media companies to publish articles directly to the Facebook platform. Instant Arrticles allows news organizations to reach Facebook users directly, but enables Facebook to maintain control over revenue, content, and layout. The long awaited service launched Wednesday morning in partnership with five American…
  • Update: Google begins using information from indexed apps as ranking factor

    Melissa McGibbon
    26 Feb 2015 | 1:26 pm
    Update: Google begins using information from indexed apps as ranking factor is a post by SEO expert Melissa McGibbon. For information about our SEO services or more great SEO tips and tricks, visit the blog. From Google’s Official Webmaster Central Blog: As more people use mobile devices to access the internet, our algorithms have to adapt to these usage patterns. In the past, we’ve made updates to ensure a site is configured properly and viewable on modern devices. We’ve made it easier for users to find mobile-friendly web pages and we’ve introduced App Indexing to…
  • 5 Ways to Destroy Business Credibility in Less Than One Minute

    Melissa McGibbon
    5 Feb 2015 | 11:35 am
    5 Ways to Destroy Business Credibility in Less Than One Minute is a post by SEO expert Melissa McGibbon. For information about our SEO services or more great SEO tips and tricks, visit the blog. Are you guilty of neglecting your website and online presence? According to a web credibility study done by Stanford University, 75% of users admit to making judgments about a company’s credibility based on a website’s design. Moreover, there is mounting evidence that brands with little to no social media marketing are more likely to suffer from poor online conversion. Is your website…
  • Old-timey SEO Strategies (and why we don’t do them anymore)

    Stephanie De Leon
    18 Dec 2014 | 8:51 am
    Old-timey SEO Strategies (and why we don’t do them anymore) is a post by SEO expert Stephanie De Leon. For information about our SEO services or more great SEO tips and tricks, visit the blog. SEO has come a long way since the 90s. “Content is king” is the ruling voice today, but that has not always been the case. Long before Google, there was a time where it seemed there were no rules. Even after Google was founded, all was quiet for the first few years. It appeared the search engine was going to leave us to our own devices until the fall of 2002 when the first real algorithm…
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    Hyper Dog Denver SEO Blog | Colorado SEO Firm

  • April 2015 Did you survive Google’s Mobile-pocalypse? [MONTHLY SUMMARY OF SEARCH]

    Janna Vance
    11 May 2015 | 8:10 pm
    One of Google’s largest updates in years happened last month. Did your mobile rankings survive what many were hailing as the end times for mobile traffic? It may not be as bad as expected for your site – but certainly beaware of the risks and rewards to make an informed decision. Here are some questions […]
  • 8 Things We Know About Google’s Upcoming Mobile Update [Monthly Summary of Search]

    Janna Vance
    14 Apr 2015 | 5:26 pm
    Google is implementing a mobile update come April 21. They have been releasing small details, and here is what we know so far: 1. The penalty is on a page-by-page basis:  Instead of judging an entire site, Google will assess the mobile friendliness of each page. This is very unlike Google Panda’s penalties: Usually a […]
  • Google, The Internet Police Force, Aims At Mobile [Monthly Summary of Search]

    Janna Vance
    9 Mar 2015 | 1:02 pm
    Google is quickly becoming the self-appointed internet police force. To be fair, it sure is nice to have Google warn us when a website may be compromised and spreading malware. Google recently gave some false positives, but otherwise does a good job of keeping the internet a safe and happy place. Now Google is going […]
  • Conversion is King [Summary of Search]

    Janna Vance
    9 Feb 2015 | 8:08 pm
    Content is helpful, but conversion is everything. The point of content – and usability in general – is to meet business objectives. Any business objective can be a conversion of sorts: bookmarking, social sharing/liking, video views, time on site, lead generation, add to cart, and hopefully even completing the sale! By measuring each step, brands can understand […]
  • Kick-Start Your SEO in 2015

    Janna Vance
    6 Jan 2015 | 4:33 pm
    The search engine optimization (SEO) industry has certainly evolved these last few years. The many Google updates – and their sometimes heavy-handed penalties – in addition to an explosion of mobile traffic have shaped the rules for SEO and online marketing. When we look at what’s working at the end of 2014, we see just […]
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  • 4 Types of Metrics Every Sales & Marketing Team Should Use

    Leah Hadgis
    28 May 2015 | 11:59 am
    With all of the new sales and marketing technology solutions, obtaining analytics, reporting and key metrics for senior management often becomes cumbersome and sometimes impossible. When we work with clients (and even internally together), it is a common misunderstanding that the data is non-existent or inaccessible. The answer lies in knowing what to ask, using the appropriate tools, and becoming familiar with the high-level categories of analytics that exist for most sales and marketing teams. At Fathom, we typically refer to 4 impactful metrics for sales and marketing teams: Let’s…
  • Consumer Brand SEO Pulse: 5.28.15

    Jenna Hedman
    28 May 2015 | 9:28 am
    Welcome to the weekly Consumer Brand pulse, where we keep you updated on what’s going on in the world of SEO! Our goal is to stay on top of any new strategies and changes to make sure we are constantly using the best on-site and off-site SEO methods. This week, we found out there could be more Quality Updates on the way as well as how to deal with some of the most annoying SEO factors. “​Google ‘Quality Update’ Released! Traffic Changes Due to Confirmed Google Update” We still don’t have many more details about exactly what Google’s Quality Update effected, but there may be…
  • 5 Tips to Get the Most out of Your Pardot Campaigns

    Jennifer Hageman
    26 May 2015 | 2:00 pm
    85% of B2B marketers using marketing automation platforms don’t believe they are using them to their full potential. Pardot, a B2B marketing automation platform by Salesforce, is rated highly for usability and setup when compared to its competitors Marketo, Oracle Eloqua and Act-On on G2Crowd. However, as with any other marketing automation software, Pardot can be complicated for the best marketing user. Get the most out of your Pardot instance with these 5 tips: Expand on your drips without overcomplicating: You might have focused on one or two drips already, but to expand your reach make…
  • Consumer Brand SEO Pulse: 5.21.15

    Jenna Hedman
    21 May 2015 | 10:39 am
    Welcome to the weekly Consumer Brand pulse, where we keep you updated on what’s going on in the world of SEO! Our goal is to stay on top of any new strategies and changes to make sure we are constantly using the best on-site and off-site SEO methods. It’s been a week of algorithm updates and announcements. Google confirms it made a “Quality Update” and Bing will soon roll out its own mobile ranking algorithm. “​The Quality Update: Google Confirms Changing How Quality Is Assessed, Resulting In Rankings Shake-Up” For the past few weeks, we have noticed major rank changes across…
  • How To Think Like a Publisher

    Paul Richlovsky
    18 May 2015 | 1:40 pm
    In the age of content marketing, adapting the mindset of the publisher is paramount for businesses who want to give buyers a reason to choose them over the competition … and stay loyal. And therein lies the key word: Loyalty. You might get a customer, but to keep that customer, you want to be consistently delighting them with positive experiences. New stimulation is what keeps their brains hooked … tomorrow’s edition, the next issue. Yesterday’s news is, after all, yesterday’s news. Just as magazines and newspapers traditionally fill this need for the thrill of…
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    EduTek n Social Media Advisor

  • Innovative Digital Marketing Conference

    EduTek_SocialMedia Consultant
    20 May 2015 | 11:44 pm
    Don't forget to attend the 'Innovative Digital Marketing Conference' on 17th June at Colombo Organized by  Asha Jayamanne Managing Director / CEO at Integrated Learning Solutions, Colombo, Sri Lanka
  • Create Interactive Learning Experiences from Online Videos

    EduTek_SocialMedia Consultant
    13 May 2015 | 4:43 am
    As the title suggests you can create interactive learning experiences from online videos using Zaption. These interactive learning experiences engage the students thus making learning an active experience rather than a passive one. Zaption lets you customize the online video by adding images, text and questions to meet your learner’s needs share the interactive videos with a simple link or embed on your blog posts, website or LMS get instant analytics of students’ responses that helps you measure student’s understanding and redesign instruction You can watch a quick demo by visiting the…
  • Marketing Technology Virtual Conference

    EduTek_SocialMedia Consultant
    4 May 2015 | 3:09 am
    You can join the Marketing Technology Virtual Conference on 8th May at 11am ET. According to Marketing Technology Virtual Conference 3 experts will talk big picture about how the new technologies are changing marketing along with real tips and strategies for getting at the data you need so that you can convert leads to revenue, and drive conversion with content. ‘Your FREE pass includes access to: Three actionable sessions with live, interactive Q&A Networking lounge for discussion with your peers and speakers Expert advice and tips from our sponsors Special attendee-only resources’…
  • Why Customize Your Tumblr Profile?

    EduTek_SocialMedia Consultant
    1 May 2015 | 2:08 am
    Tumblr is a social networking microblogging platform that allows you to post multimedia and other forms of content to a short-form blog that can be shared with others. You can visit Tumblr by clicking here. You can create your account and based on your user name, your URL will be provided. Mine can be accessed by visiting Tumblr lets you do wonders! You can perform following things easily. You can Create a blog using text, photo Quote (you can quote from your blog and provide the link of the blog post) Share other blogs by providing the link Recreate a real…
  • My latest updates in Educational Technology and Social Media Marketing

    EduTek_SocialMedia Consultant
    26 Apr 2015 | 10:30 pm
    My latest updates in Educational Technology and Social Media Marketing can be accessed by clicking the following links: Educational Technology Social Media Marketing
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    Boost sales with BtoB Content Strategy and PR here.

  • Are Blogs Part of Your BtoB Content Marketing Strategy?

    Melanie Rembrandt,
    28 May 2015 | 6:34 am
    Your tactics depend on your target market You are busy running your business and know that you should be posting blogs on a regular basis, but who has time? Ugh! It’s just another thing on your giant, “To Do” list that is stressing you out. But in reality, you may be worrying for nothing. Remember, […] The post Are Blogs Part of Your BtoB Content Marketing Strategy? appeared first on Boost sales with BtoB Content Strategy and PR here..
  • Content Marketing for May

    Melanie Rembrandt,
    15 May 2015 | 7:45 am
    Boost online awareness fast – even if it’s last minute! Memorial Day and warmer weather are here. Have you prepared your promotions and content relevant to this time of year and your target market? If not, don’t worry. There is still some time to create a few content-pieces this month such as: 1. Blogs You […] The post Content Marketing for May appeared first on Boost sales with BtoB Content Strategy and PR here..
  • How Credible is your BtoB Content?

    Melanie Rembrandt,
    6 May 2015 | 3:30 pm
    The key to successful, BtoB content is credibility. Yes, you want to share a great tips and insights in your BtoB content including your blogs, Website copy, e-mail campaigns, articles, newsletters, and more. But are you forgetting a key aspect that will make potential customers actually listen to what you have to say and buy […] The post How Credible is your BtoB Content? appeared first on Boost sales with BtoB Content Strategy and PR here..
  • What Are Your Trying to Accomplish with your BtoB Content?

    Melanie Rembrandt,
    29 Apr 2015 | 3:54 pm
    The days of wishing, hoping and haphazard results are over. What is really going on with your BtoB content strategy? Please answer these questions… Are you just posting on social-media when you remember, or just because you “think you are supposed to” because everyone else is? Do you have tons of “social” followers, but no […] The post What Are Your Trying to Accomplish with your BtoB Content? appeared first on Boost sales with BtoB Content Strategy and PR here..
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    Latest solar news

  • California Set To Give Solar Panels To Low-Income Families For Free

    Abigale Sherman
    27 May 2015 | 9:38 am
    California is the best state in the country if you want to go solar – but only if you are rich enough. Due to the steep initial cost of $ 15,000, only the middle to high-income families can afford to install solar panels. An original initiative is, however, seeks to change that. This new project aims to help disadvantaged communities see the sun in a different light. Using the money collected by the government to help combat global warming, GRID Alternatives project aims polluting companies to pay to put solar panels on the roofs of those who can not afford them. According to the San…
  • Four Advantages To Building New Homes

    Abigale Sherman
    26 May 2015 | 5:24 am
    If buying a home is distressing, to build one from scratch can be downright stressful. Construction of new homes, however, offers four advantages. Unlimited Customization Many people would like to live in a home tailored just for them. Most do not even consider this option when a move is contemplated, as they feel it would be too expensive to build from scratch. According to the National Association of Home Builders (NAHB), the new home median price in 2013 was $ 268,900. This is not a high price for total customization and the knowledge that a house is really yours. It is not uncommon to pay…
  • The Benefits of Installing Solar Panels

    Abigale Sherman
    25 May 2015 | 5:12 pm
    Solar panels are special devices that capture sunlight and convert it into usable electricity. Cells from these panels are arranged on a large area for maximum efficiency. As the sun shines on the surface, the lenses capture sunlight and channel for energy. Reduce energy costs Although you will have the initial burden of installing solar panels, once you have completed the renovation of most of their expenses you will be terminated. From this point, you will receive free energy due to the sun shining on the surface. This may be an exceptional economy, if you live in an area with abundant…
  • A company wants to make Melbourne’s trams solar-powered

    Abigale Sherman
    25 May 2015 | 4:18 am
    A company introduced a bold new proposal to the state government of Victoria in Australia, which iconic Melbourne tram network made entirely Solar power in the space of a few years. According to the court, the public transport network would be managed by the energy produced two new solar farms built near Swan Hill and Mildura, in the northwest of the state. Together, these proposals farms would be able to generate 80 gigawatt hours of electricity per year needed to run the tram network, which is the largest in the world. According to the Solar Group of Australia – the company behind the…
  • Pakistan Turns Desert Into a Sea of Solar Panels

    Abigale Sherman
    24 May 2015 | 4:21 pm
    ISLAMABAD- One of the world’s largest solar plants in Pakistan to provide clean, reliable and help reduce chronic power shortages in the country opened. The plant, spread over 200 hectares of desert land in the southern Pakistani province of Punjab, which will generate 100 megawatts (MW) in its initial phase and more than 300 MW by the end of the year, according to government officials. More than a third of Pakistan’s population has no access to electricity, and power shortages are a serious obstacle to economic growth. Advertising Inaugurating the plant, Nawaz Sharif, Prime…
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    Local SEO Guide

  • Welcome to Google Webmasters Search Console Tools Central!

    Dan Leibson
    29 May 2015 | 11:05 am
    It’s really important to update your <title> tags when re-launching or re-branding a site It helps create a better search experience, and decreases confusion related to your branding. For example, oDesk recently rebranded and relaunched their site as UpWork: Their <title> tags are properly updated and there is no disconnect when you do a branded [...]The post Welcome to Google Webmasters Search Console Tools Central! appeared first on Local SEO Guide.
  • Local Directories Just Got Doorwayed

    Andrew Shotland
    27 May 2015 | 10:18 am
    May 23rd is a day that shall live in Local SEO infamy… (Click to enlarge) Seeing this across several U.S.-based local directory sites. Not across the board, but more than a few. See Did Local Directories Get Hit By Google’s Doorway Page Algo? to see how directory rankings may have taken a hit a few [...]The post Local Directories Just Got Doorwayed appeared first on Local SEO Guide.
  • Why Is This Closed Listing Not Like Other Closed Listings?

    Dan Leibson
    18 May 2015 | 1:55 pm
    Because the listing isn’t closed… Okay, so that makes no sense right? Let me start from the beginning. We have a client that has a Ford dealership. When doing searches for Ford + geo, we were seeing the above “permanently closed” business showing up in the Knowledge Graph panel. So we had a team member [...]The post Why Is This Closed Listing Not Like Other Closed Listings? appeared first on Local SEO Guide.
  • Did Local Directories Get Hit By Google’s Doorway Page Algo?

    Andrew Shotland
    15 May 2015 | 12:46 pm
    If SEMRush data is directionally correct, this may be a reason why Yelp is looking to sell. Should rebrand as Yikes! — Andrew Shotland (@localseoguide) May 11, 2015 Perhaps SEMRush is still updating but if its organic search traffic graphs are even close to accurate it looks like May is the month that Google [...]The post Did Local Directories Get Hit By Google’s Doorway Page Algo? appeared first on Local SEO Guide.
  • Virtual Canonical Loops = SEO Death

    Andrew Shotland
    5 May 2015 | 11:29 am
    Part 6 in the SEO Death Series While we love Local SEO, a good portion of our clients are large non-local sites with a lot of technical SEO challenges. Today I’d like to talk about the dreaded Virtual Canonical Loop, an obscure technical issue that will absolutely kill your organic traffic, regardless of how big/small [...]The post Virtual Canonical Loops = SEO Death appeared first on Local SEO Guide.
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    Occam's Razor by Avinash Kaushik

  • Digital Marketing & Analytics: Five Deadly Myths De-mythified!

    Avinash Kaushik
    27 May 2015 | 1:28 am
    In a recent set of keynotes and consulting engagements in the US, UK and Canada, I've had an overwhelming feeling that in very fundamental ways some companies make imprecise choices when it comes to their digital strategy. Not because they don't have enough money or opportunity or people. But, simply because their broader framing of what the problem was, and what their chosen solution would deliver. The heartbreaking part of these, often innocently made, choices is any lack of meaningful progress in digitizing their companies. It saddens me deeply that they are not being able to…
  • Ten Hidden Gems In Google Analytics: Do Smarter Web Data Analysis!

    Avinash Kaushik
    13 Apr 2015 | 1:26 am
    The 80/20 rule applies to our use of web analytics tools as well. Most of us use just a small amount of power our tools contain. This hurts my feelings! Ok, not so much hurts my feelings and more that I'm sad you are not taking advantage of all of the features at your disposal to drive smarter decisions by your leadership teams. Regardless of the tool you have, it is always prudent to take a fresh look at a familiar tool every once in a while and see what you've been missing. I recommend that periodically you gather folks around you for lunch, pull up Adobe Analytics on the big…
  • The Magic of Universal Analytics: Strategy, Tactics, Implementation Tips

    Avinash Kaushik
    10 Mar 2015 | 2:19 am
    In a Q&A after a keynote a couple of years ago, I was asked: "When will traditional business analysis subsume the web analytics silo?" My reply: "All business will ultimately be digital, so, if anything, web analytics will subsume business analysis!" That was a half-cheeky reply. But, if you reflect upon the developments in analytics over the last couple of years it is incredible to see that we, web analytics, have moved so quickly towards the aforementioned outcome. In fact, even the term digital analytics is too stifling. It is all just business analysis – with…
  • Crushing It With Competitive Intelligence Analysis: Best Metrics, Reports

    Avinash Kaushik
    9 Feb 2015 | 2:28 am
    Half-way through this post, you'll seriously wonder why you've spent so much time obsessing with Adobe/Google Analytics/Chartbeat or other web analytics tool. When you are done reading the post, you'll be super mad that your marketing strategy is not more influenced by your competitor's data! Such is the power of being able to proactively identify which of your competitor's strategies are working well, where their current customers come from, and what specific tactics you should experiment with to create and advantage for yourself. Regular readers of the blog know of…
  • The Complete Digital Analytics Ecosystem: How To Win Big

    Avinash Kaushik
    12 Jan 2015 | 1:35 am
    The world of digital analytics seems to be insanely complicated. And, yes, some of it is. Third-party or first-party cookies anyone? And, are we tracking people, devices, web browsers or whoknowswhat? But it is a lot less complicated than you might believe. No. Really. A lot less complicated. I led a discussion the other day with a collection of people who were brand new to the space and some who were jaded long-term residents of Camp Web Analytics. When someone played the omg, it is all so complicated (!!) card, I took the opportunity to sketch a picture of the entire ecosystem to highlight…
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    SEO Chat

  • Video SEO Basics: Infographic by @Shakr

    Ann Smarty
    27 May 2015 | 8:32 am
    Video is one of the most forgotten aspects of SEO today. We’ve know about the positive effects of incorporating video in your SEO strategy for a long time, but it is still something that a lot of people overlook when trying to rank their sites. The fact is that video allows you to tap into the second largest search engine (YouTube), helps increase conversion rates, makes your brand stand out in Google search, and make your visitors engage more with your content, both on your site and on social media channels. The guys over at Shakr, a video ad template startup, created this handy…
  • How To Design A Stylish Google Mobile Friendly Website

    Natalie Sullivan
    21 May 2015 | 2:13 pm
    Google is currently the leading search engine for mobile sites, with more than 90% of the market share. Their decision to concentrate upon mobile accessibility sometimes works to the detriment of their traditional PC-based market. Until recently, many Google website owners had sites which were focused upon the PC user, rather than upon mobile devices, but with Google’s decision to require mobile-friendly websites from its users, websites owners are now facing a choice: ignore the new directive, and risk sliding down the search engine rankings, or obey the directive, and try to make your…
  • How To Use the New @SPYFU for Smart Competitor Analysis

    Al Gomez
    12 May 2015 | 10:15 am
    The point of a competitor analysis is NOT to copy moves or strategies. Rather, it’s to FIND OUT what your rivals are good at to come up with better techniques. There are hundreds of tools out there for competitor analysis. Some are free, most are not. One of our favorite tools is SPYFU; which we have been using since 2013 for our keyword research needs. They recently released a new version that lets digital marketers do more than keyword research. Whether you’re new to SEO or are already an expert, use this tool for competitor research. Here’s how to perform competitor…
  • Google To Promote Business Apps In Search

    Danny Hall
    28 Apr 2015 | 7:41 am
    Want to make sure that you get the best promotional experience for your app? In April of 2015, Google announced, through its project manager Lawrence Chang, that it had developed new ways to help you reach out to people who have already bought your app, and might want to contact you again in the future, and also to those who might not have realised that your app is available to them. With this new app feature, you can change the way that your apps are noticed by the public, and it may even help you to overcome negative reviews or enhance a poorly-performing app. How searching for apps is…
  • So What’s the Future of Google Plus?

    Ann Smarty
    22 Apr 2015 | 4:45 pm
    Since day one Google Plus has been under heavy attacks: Many people were fast to predict it to be dead… And who would blame them: Google is notorious for closing up awesome projects and many things (Google dropping Authorship, Vic Gundotra leaving, lots of instances of Google Plus employees calling the project a failure, etc…) seemed to be proving Google Plus is there for not too long… But is it really a failure? Is it really ever going away? With that question I reached out to the actual Google Plus users… Let’s see what they have to say! What’s your…
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    Internet Marketing Ninjas Blog

  • Content, SEO, and Mobile Gems: Weekly Forum Roundup

    Mark Roberts
    29 May 2015 | 6:30 am
    It’s an exciting week for our communities! As we continue to grow, old faces are returning to say hello and share their time with us. Speaking of faces, have you seen WebmasterWorld’s shiny new face-lift? It’s pretty spiffy, you should take a look! And while you’re there, you can scope out some of the great discussions happening – three of which I’ll present for you below. Meanwhile on SEO Chat, senior member Fathom has been dissecting and rebutting a transcript from a John Mueller Q&A. And on Cre8asiteforums, EGOL has found a new content writing tool…
  • WebmasterWorld: Announcing New Improved Responsive Design

    Jim Boykin
    26 May 2015 | 7:13 am, the International forum for news and discussion for professional webmasters, SEOs, and web publishers, has announced a new and exciting responsive design for today’s webmasters to learn and to discuss news and technical issues, whether they are at the desktop, or using a smartphone on-the-go. Jim Boykin, WebmasterWorld’s site owner said, “We’re excited to officially announce the new responsive web design for the site, which means the discussion can continue on smartphones, tablets, or back at the desktop. It has been a long time in development as…
  • Panda and Penguin Promises, The Quality Update, Search Console, and More: Weekly Forum Roundup

    Mark Roberts
    22 May 2015 | 8:28 am
    The communities are buzzing this week with news of Google’s new changes, Bing’s announced mobile algorithm update, and a thrilling discussion about the nature of content, rankings, and user experience. If you were hit by Google’s Quality Update (previously referred to as “Phantom 2″) we have a great thread from Webmaster World, too, where you can join our users in trying to pick up the pieces. Bing to Roll Out Mobile Friendly Algorithm If you search in Bing on a mobile device, you should already be able to see the “mobile friendly” title attached to…
  • Slideshare Content Creation and Marketing Checklist

    Ann Smarty
    18 May 2015 | 10:16 am
    Want to make it on Sideshare? You should, it is one of the most under-praised yet powerful tools out there right now. Since LinkedIn stepped up and took it under their wing, it has even more social clout. Professionals that want to connect with other industry powerhouses should be jumping on board, stat. The problem is that not many users know how to make it really work for them. Which is fitting, given how few understand how to use LinkedIn, either. It was a match made in heaven. Luckily, it isn’t rocket science. You can learn to use Slideshare correctly through experience, trial and…
  • Weekly Forum Roundup: Google is Ready to Take Your Order

    Mark Roberts
    15 May 2015 | 6:30 am
    The knowledge graph was one thing, but did you know that you can actually order food through Google? It’s true! Even if Panda and Penguin require manual data updates, Chinese takeout is only ever a click away. What a world we live in! Here’s what else is being discussed in our busy communities this week: Panda and Penguin NOT In Real Time This week it was revealed that the ranking updates and calculations made by Panda and Penguin only occur when the update process button has been pressed. In other words, it’s a “real-time-manual” sort of update. Sites…
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  • Location3 Denver : True Clients or Just Logos?

    john andrews
    18 May 2015 | 12:33 pm
    Looking at Location3 in Denver Location3 is a “digital agency” in Denver, Colorado. It was recently featured as an “award winner”. Now we all know how those awards programs work. It’s nearly impossible to tell a legimiate award from a nonsense award, because a well-known marketing strategy is “create an awards program”. The Power of […]
  • “I’m so smart” vs. “People are Stupid”

    john andrews
    3 May 2015 | 9:29 am
    As someone dependent on marketing for web publishing success, I am always evaluating people and their behaviors, comparing them against ever evolving models I use in my work. In-person interactions are far more valuable than social media, for example, for “understanding” humans. People do one thing, while saying another. I need to know why they […]
  • You, Robot.

    john andrews
    23 Mar 2015 | 12:46 pm
    The other day I noted that so many people I meet in the everyday life these days have nothing going on. People I meet in passing, at the store, or in a restaurant, or perhaps during travel… are “non-employed” or under-employed. Upon casual review, such as light conversation or interaction, they exhibit no signs of […]
  • Visit Spain in April :

    john andrews
    23 Mar 2015 | 12:02 pm
    Updates: As I update this post, you’ll find the additions either as UPDATE asides like this one, or at the end where I extend the post to reveal some of the activities I secretly engage in when on conference travel in foreign lands. Agenda now online. is an annual conference held in Valencia, Spain […]
  • SEO Security, Threat Intelligence, and Competition

    john andrews
    2 Mar 2015 | 12:14 pm
    I was reading about a security course over at Black Hat when it dawned on me… this is just like SEO. The US Special Operations Forces pioneered a methodology called F3EAD, which enabled amongst other things the ability to take out insurgent and terrorist networks. Acronyms aside… F3EAD sure sounds cool. And “taking out” insurgents […]
  • add this feed to my.Alltop » Blog

  • Surveys – add authority to your content marketing

    Katie Bennett
    21 May 2015 | 5:00 am
    How can you add more authority to your content marketing campaign? Hard data!  Recently, I have spent some time planning and conducting a survey for one of my clients in an effort to boost their content marketing strategy. In a 2-part post, I want to summarise what I have learnt during this process to give you some tips on how to create your own survey and what you can do with your results. We’ll start with why you should create surveys and how to create them. Why carry out a survey? Surveys can be a relatively easy method of content marketing and depending on which service you use, it…
  • #SMX London 2015 – SEM Key Takeaways

    Jason Denny
    20 May 2015 | 2:36 am
    SMX London 2015 – Search Marketing Expo: Our takeaways from the 2-day event. Jason Denny & Holly Martin will be live blogging and tweeting from the #SMX conference in London. To make things easier we have organised the sessions by speaker so that you can click on the internal anchor below. Notes are added live throughout the 2 day event and will be filled out further, so be sure to check back for more in-depth content and examples. Day 1 – Wednesday , May 20, 2015 Maile Ohye – Developer Programs Tech Lead – Google Inc. (@maileohye) – The State Of Search…
  • How to get your tweets ready for Google’s Twitter integration

    Kasia Piekut
    19 May 2015 | 12:00 am
    Are you using Twitter to promote your business? The value of a tweet is about to increase as Google and Twitter are combining forces, making search and social tight like never before. Coming to light in May, Twitter’s content will show in Google’s search results which will help businesses using this social network expand their reach beyond the original service. Why did Google choose Twitter? As Twitter is one of the largest and most established text based social networks, it makes a safe bet for Google to team up with it. In the past (2009) Google and Twitter had a deal known as the…
  • Net-a-Porter have launched their own social shopping app, The NET SET, and we’ve reviewed it!

    Alexandra Johnson
    14 May 2015 | 2:00 am
    Online designer clothing retail behemoth Net-a-Porter, not content with 6 million unique visits a month to its desktop site, yesterday launched its new app, the Net Set. Having been impressed with their content strategy in the past year, which included the expansion of its online magazine and the creation of a dedicated print magazine, I decided to take a look at this new platform, dubbed in the invitational email, The social shopping network we have all been waiting for. Fortune Magazine this week called it Net-a-Porter’s ‘new weapon in [the] luxury eCommerce…
  • Why isn’t my mobile website converting?

    Faye Foot
    14 May 2015 | 12:00 am
    There’s been a lot of hype over the last couple of months about the latest mobile-friendly algorithms for mobile search. Whilst it’s great to see that traffic from mobile devices has been on the increase over the last year, on the whole conversions haven’t enjoyed this positive increase. I’ve read a lot of blog posts recently on the new algorithm and it’s great to hear that Google will reward mobile friendly websites, but there is little information on why mobile conversions aren’t increasing. We now need to understand why users aren’t converting via mobile devices…
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    » blog

  • 4 SEO Lessons From Frank Underwood

    Soumya Shankar
    22 May 2015 | 4:40 am
    He maybe a stone-cold politician with questionable morals, but Frank Underwood from the hit TV Series ‘House of Cards’ has admirable qualities too that SEO professionals can incorporate into their professional lives. This infographic, created by Soumya Shankar, shows how we all can learn a thing or two from the powerful leader. Share this Infographic on your website:
  • Search Query Perfected for your Website

    Ashwati Menon
    13 May 2015 | 6:07 am
    What is Site Search? Site search in layman’s words is when you go to a ‘praise the lord’ website, type ‘god’ in a box that says “what are you looking for”, and voila! There it is. Short of answering the calling or a higher power we can pretty much find whatever the website has to offer within the website. Why Site Search? Site search in a website from the usability perspective could be the saving grace. Users could easily type in what they desire to find in a particular website and find out if the website provides the services or the products. From a…
  • Why Is Online Reputation Management Important For Your Brand?

    Cheryl Rodrigues
    24 Mar 2015 | 4:11 am
    This is the world of unlimited, unbiased and unaltered information. Blogs and socializing web pages act as an excellent medium for individuals with similar interests to share their view points and experiences about all aspects of life. Be it businesses or products, they are all under scrutiny of the general public who are ready to share their view about anything. Hence, brands are under constant pressure to keep a clean image online. That’s where online reputation management kicks in! Online reputation management is all about establishing yourself as a credible and authoritative…
  • Mobile App Analytics & Basic Insights

    Ketan Kanetkar
    9 Mar 2015 | 12:47 am
    I have been reading a lot about the impact of Mobile and how it has the power to change the Digital landscape. Along with the ease of use and increased preference to mobile friendly websites, times are changing for the greater good. At some point of time I realized similar to websites can the mobile site and interactions taking place on the site be studied with equal clarity which is possible with tools like Google Analytics. Mobile Apps in recent times have shown a lot of promise in terms of how they can be influential in terms of changing the habits of the users & in a way help the…
  • Win with Facebook Contests!

    Leonie Mergulhao
    15 Jan 2015 | 8:16 pm
    Introduction Facebook timeline contest also known as sweepstakes are nothing but simple contests that you run on your Facebook business page. It is a great way to gain engagement for a brand. Facebook timeline contests are simple, engaging and it helps gain brand visibility and loyal customers. Which contests work and why? I have conducted a number of Timeline contests for a BFSI client on their Facebook page. In my experience, generic and simple contests work the best. Contest Analysis Contest: AParticipants were required to identify famous financial investors based on the image shown to…
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    360i Digital Agency Blog

  • 360i Wins Three Digiday Awards, Including Best Content Marketing Agency

    29 May 2015 | 9:51 am
    We are excited to announce that 360i and our client partners were three-time winners during last night’s 2015 Digiday Content Marketing Awards, a program honoring the best content creation that connects brands with audiences. Among the accolades, 360i was named “Best Content Marketing Agency” of the year. Client Oreo and 360i received top honors in the “Best New Product Launch” category for our “Feel The Feelings” campaign which introduced Oreo’s limited edition red velvet flavor in a “delightfully awkward” manner. In addition 360i and client HISTORY took home a  win in…
  • Influencer Spotlight: Catching Up with Ryan Parrilla

    Vicky Chou
    22 May 2015 | 11:33 am
    Better known as @novess on Instagram, Ryan Parrilla is a 16-year-old photographing prodigy. Hailing from New York, he uses Instagram as an outlet to share his work with people around the world and connect with other photographers. Over the last year, Ryan has sold out his first run of Limited Edition Prints, worked with global brands and has been featured in numerous publications – including NYPost, Business Insider, Huffington Post and Australia’s Today Show. In February, Ryan partook in our WOMMA #WineWednesday panel discussion during Social Media Week New York, and we recently caught…
  • Recapping the 2015 NewFronts & The Future of Digital Video

    Michael Lampert
    22 May 2015 | 10:49 am
    The below blog post is a first-person account from 360i’s SVP of NY Media & Account Management. In this post, Michael recaps his experience at the 2015 NewFronts and dives into some media observations in the digital video space. As I look back on the 2015 NewFronts (and beyond the splendor that was my being 10 feet from football star Rob Gronkowski), I must say I’m pretty proud of our industry; we’ve come a long way. In the beginning, it was all about addressing the hurdles that were thrown at digital video and content. Some challenges we faced: “You can’t measure it like…
  • Pinterest’s Promoted Pins Update Preps the Platform for Monetization

    21 May 2015 | 3:06 pm
    Over the past few years, we’ve seen Facebook and Twitter evolve their product offerings to help brands drive users through to a sale. Yesterday, Pinterest announced  that it would be taking similar steps to enhance the user experience on its platform and make it more compelling to advertisers. Anyone following Pinterest has likely heard the term “the consumer path” quite a bit. What is it? It’s the concept of driving awareness to generate intent to lead to some sort of action. For those of you reading that think this concept sounds familiar, you are correct – this is the sales…
  • Global Twitter Trends: South Korea

    21 May 2015 | 7:26 am
    We’re excited to share a new research paper from 360i’s Insights & Planning group, entitled “Global Twitter Trends: South Korea.” This whitepaper is the last of a multi-part series in which we explore the social media habits of three emerging global markets: Brazil, India and South Korea. It follows a 2014 report that compared Twitter habits in India. Just three years out from the 2018 Winter Olympics in PyeongChang, many marketers are turning their sights on South Korea. Widely considered to be one of the most connected and Internet-savvy countries, South Koreans have…
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    SEO News & Tips

  • 8 Ways to Stop Big Agencies from Poaching Your Employees

    Marvin Russell
    12 May 2015 | 9:48 am
    Before being acquired, one of the biggest challenges I faced while running my boutique digital marketing agency was watching my employees get poached by bigger agencies who offered more money and more benefits. Being a boutique, I hired a lot of entry and junior level people. I prided myself on being able to spot potential and great personalities when I couldn’t afford a senior level person. However, entry and junior level people with lots of potential and great personalities eventually want and deserve more money and better benefits. So, over the years I learned eight simple ways to…
  • How to Run a Successful SEO Company – Podcast!

    Marvin Russell
    13 Apr 2015 | 12:00 am
    My new podcast on how to start an SEO business is done, and it’s totally free for you to download. In this podcast I share everything. All of my secrets, all of my advice, and all of my experiences from owning an SEO agency in Chicago for the past 11 years. This podcast includes everything from how I actually started my SEO business to  how I got acquired. It should be an eye-opening experience for anyone running an SEO business, or thinking of starting an SEO business. So, don’t waste time and don’t waste money making the same mistakes I made years ago.  Just sit…
  • Google’s Mobile-Friendly Update – Everything You Need to Know

    Marvin Russell
    6 Apr 2015 | 7:01 pm
    Google announced they are rolling out a mobile-friendly algorithm update that will improve search results on mobile devices. Whether you perform SEO for clients or for your own website, you should find this article extremely useful. In fact, you should probably bookmark it because I will be updating it as new information is released. 3 quick reasons for the mobile-friendly update According to comScore, mobile internet access surpassed desktop access in 2014. According to Google, 48% of mobile internet users start in search. Read Google’s mission: “To organize the world’s…
  • The Big Question You ALWAYS Ask Before Creating Content

    Marvin Russell
    16 Feb 2015 | 4:20 pm
    I just listened to an awesome podcast by Daniel Faggella, of TechEmergence, where he interviewed Rand Fishkin, The Wizard of Moz. As always, Rand had a lot of great things to say, but one particular thing stood out to me more than anything else. He was so adamant about this point. In fact, he repeated it over and over. He strongly urged that every single digital marketer ask this one question before creating any piece of content. The Question According to Rand Fishkin, the most important question you should ask yourself before creating any piece of content is, “Who will amplify this…
  • 7 HUGE Tips on Writing Email Subject Lines

    Marvin Russell
    7 Feb 2015 | 1:12 pm
    How many emails do you get per day? How many do you delete? How many do you send to spam? How many do you unsubscribe from? Finally, how many do you open, and more importantly, why? Where better to look for the answer to that last question than MailChimp. After all, they exist to help segment and send mass amounts of emails. So we started digging around their site and sure enough, we found really interesting data around email subject lines and open rates. This infographic is a visual representation of what we found on how to write email subject lines with high open rates. The post 7 HUGE…
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    How to Make Money Blogging

  • Popup Domination – What Is It and How Does It Work?

    5 May 2015 | 10:54 pm
    The Popup Domination’s a tool that lets the users generate professional and elegant looking pop-ups right in a flash. This awesome software comes with some breathtaking templates along with a whole multitude of features which are presented in an interface that is literally effortless to use, so that the users of Popup Domination could generate pop-ups in a matter of several minutes. All that is required to do’s some dragging and dropping of the controls, choosing the preferred setting, feed in all the basic content, and then let this tool do the magic! Most of the people probably have to…
  • Blast4Traffic Review – Does Advanced Email Marketing Service Really Work?

    27 Apr 2015 | 8:40 pm
    With a little marketing knowhow and skill, one can make a lot of money online these days and the best way to ensure one’s product reaches the most people is through using a reliable email marketing service. Everyone reads their emails – it is a commonly known fact. Therefore, if marketing for a product is done through email, a higher number of sales will be generated and the return on advertising investment will be greater. At its core, Blast4Traffic is an email marketing service which is why it is considered to be so effective in online marketing. There are subscribers assigned to…
  • 2015 Update: PremiumPress Themes Review and Newest Coupon Code!

    7 Apr 2015 | 8:35 pm
    Perhaps you are thinking of starting a new online business, and therefore, are searching for a great theme that will compliment your service. If that is the case, you can take the first step by becoming a member of a site that sells such themes, like PremiumPress. In case you do not know, PremiumPress is a very popular theme service that offers excellent, yet affordable, WordPress business themes. But why join the PremiumPress club when there are hundreds of other services that are similar? Why not get something else? PremiumPress Theme review Well, PremiumPress is your best bet because of…
  • Rank Tracker Pro and the Rank tracker Enterprise Reviews: Get Report from Top Keywords ranking Checker

    6 Mar 2015 | 10:22 pm
    Read my honest Rank Tracker Review. When you have a business that you are running online you cannot afford to be feeling your way about in the dark. You need to have your numbers at the tips of your fingers and literally know what is happening where and to what at any given time. Now keeping up with such massive amounts of data manually is next to impossible. You need an assistant to get you all this data so that all you have to do is act on it to help your business get better. Dominite the search engine with Rank Tracker like thousands of people else! Well the best assistant you can ever…
  • SEO Powersuit Review (Viktar Khamianok): Best All in One SEO Pack Pro

    6 Mar 2015 | 9:51 pm
    Read my honest SEO Powersuit Review. If you run an online business or have a website that you run as part of your business then you know there is only one way through which that website can make you money. It has to rank highly on search engines and show up in search engine results whenever anyone keys in keywords related to your website. This is why you need SEO or Search Engine Optimization. This is where the SEO Powersuit comes in. This particular SEO Powersuit review will provide you with insight into the world of using high end software that is guaranteed to help you make a lot more…
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  • Devaluing Creators = Endangering Creativity!

    Jimmy Rudnick
    29 May 2015 | 9:52 am
    Some of you know – perhaps more than I’d imagine, that I am a writer. I have been one since 1977 when I had my first short story published in “The Highway Bookshop Press” a small 36 pages newsletter way up north in Cobalt, Ontario. Made me smile. Saw my name in print. Made me not a single penny, but that didn’t matter…I was PUBLISHED!!! Move ahead almost 40 years and I’m still a writer and yes you can buy my works over on Amazon but this column is not about the fact that I’m a writer – it’s about the fact that reccently major…
  • Online Marketing Success: Reviews are Coming In!

    Jimmy Rudnick
    25 May 2015 | 8:40 am
    Many of you may know that I’m new to self-publishing, having had other non-fiction books published in the traditional mode before. But the foray into self-publishing is a process that I took up just last fall and my first book “Online Marketing Success!” is selling and the reviews are coming in! So I thought today that I’d post a review and will post others too on other days but I wanted to help any SMB who is looking to enable their own website success with the tools to do just that. The printed version of the book is less than $20 and the Kindle version (that you can…
  • FabFriday for Infographics and More!

    Jimmy Rudnick
    22 May 2015 | 7:37 am
    Okay, weeks about over – short one that it was with last Monday being our Canuck national holiday, but hey even I was surprised at how much work you can cram into just 4 days, eh! That said, some new things we’re watching over in GoogleLand…the changes to their main algo are interesting as we track for our clients; those new “buy” buttons too are interesting…as is their method of ranking for “quality updates” too….we’re watching and testing too… So today I thought I’d start and end with a great site that I know well…
  • Customer Experience and How to Better It!

    Jimmy Rudnick
    18 May 2015 | 9:19 am
    Okay, we’ve all been there…and some of us it appears get more hassled by poor Customer Experience (CX) than others and at my age that’s something I well know! But if you’ve ever been an entrepreneur, a person who has had their own business whether it be owning a restaurant or a SaaS company or even a food truck…the fact is, our most important asset is NOT the bricks or mortar or even our employees….in my world it’s your customers. They “give” you every bit of the success you deserve and for that to make sense, you’d perhaps need to…
  • Thoughts on the 2015 BiG DiFIZEN of the Year Award!

    Jimmy Rudnick
    8 May 2015 | 9:33 am
    Perhaps few of us really know what it’s like to be recognized by your community – in this case the #HamOnt Startup community for your contributions to the whole ecosystem ! But again last night, our Innovation Factory presented the 2015 Mark Chamberlain BigDifIZEN of the  Year award to Jay Rosenblatt! Kudos Jay….an honor well worth acknowledging! As you can see the pix below, it was again a big nite for the whole Startup community and the cities “movers & shakers” were mostly all there…and it was a great evening gala! While the speeches were short…
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    Home Based Business Resources

  • Responsive Emails: Evolution and The Journey Ahead

    29 May 2015 | 4:10 am
    Marketers are aiming high to provide superior inbox experience to the small screen users. Responsive emails come to aid here. While Monks at the Monastery published an infographic in 2013 about Responsive emails, only 50% of the opens were marked on a mobile. That has now changed, and according to their new infographic, more than 67% of emails are now opened on a mobile phone or tablet. With growing use of responsive email technology, it is quintessential for marketers to know how responsive email design has evolved since its infancy. Monks present a great picture in this infographic covering…
  • How to Create Traffic-Driving Blog Posts: 5 Hacks

    Dvora Goldstein
    26 May 2015 | 4:55 am
    It’s true … blogging has huge benefits, both for companies — think Techcrunch and Mashable — as well as for individuals. In fact, just last month, Pat Flynn earned $153,397 with his blog SmartPassiveIncome. Done right, blogging is a traffic-driving monster. It sends you leads on autopilot, giving you a virtually endless supply of new and returning customers for your small business. That being said … most bloggers never break through to profitability. In fact, Darren Rowse’s survey revealed that an overwhelming majority of bloggers — in this case,…
  • Google Search Console (GWT), Good Unique Content Should Die, More Sales From Mobile, #Speedlink 21:2015

    24 May 2015 | 5:51 am
    Hi everyone, hope you all had a great and productive week! Recently, Google has announced that Google Webmaster Tools has been replaced by Google Search Console. From what I can gather, only the “rebranding” of the tools took place and no other new features was released (correct me if I am wrong). Nonetheless, if you no longer here about the former Google Webamster Tools, now you know why. An excerpt from the offcial blog post mentioned: For nearly ten years, Google Webmaster Tools has provided users with constantly evolving tools and metrics to help make fantastic websites that…
  • 17 IFTTT Recipes, Combat SEO Problems, Social Media Productivity, #Speedlink 20:2015

    17 May 2015 | 6:13 am
    Hi everyone, hope you all had a great and productive week! This week, Dan Smith published an article on about “recipes” to use on IFTTT. If you have not heard about IFTTT before, don’t worry, you are not alone. As Dan says… I’m slightly ashamed to admit I’m a little late to the IFTTT party. I’m guessing I’m not the only newbie to IFTTT – an online platform that stands for “If This Then That.” Once you register for an account, you pick your applications (i.e., Facebook, Twitter, LinkedIn, Dropbox)…
  • Test! Test! Test! Understanding the A/B & Cs of Email Testing (Infographic)

    14 May 2015 | 5:45 am
    The most overpowering goal behind every email marketing campaign is conversion. Email conversions can be increased manifold only if your email contains all the elements that are compelling enough to facilitate the same. Email testing is the divine sprig that has the potential to drive conversions with the constant suggestions to iterate; based on the preferences of the subscribers on your email list. Out of the many options revolving around subject lines, images, copies, CTAs, etc there is no way to identify what works best unless you put all of these components to test.Experts know that A/B…
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    Single Grain Blog

  • 25 Brand-Building Ways to Use Periscope – Twitter’s New Live Streaming Video Apps

    26 May 2015 | 6:30 am
    As you might have already heard, Twitter recently released a new video sharing app for mobile devices. Called Periscope, it’s similar to the already-existing, Meerkat streaming app, but with the addition of a few special features that its competitor lacks, such as the ability to automatically save all videos for 24 hours. Periscope has been on the market for less than a month, but countless companies are already starting to recognize the branding opportunities that the app provides. Here are 25 awesome ways that you can leverage this powerful mobile video streaming app – or its…
  • The Complete Guide to Audience Loyalty: Why You Need It and How to Get It

    19 May 2015 | 6:30 am
    Are you generating a steady influx of visitors, but still struggling to convert them to paying customers? The problem may be that your marketing campaigns, your product or the offer you’re making. It could be that you aren’t building audience loyalty. When it comes to making sales and growing your business, you’ll build your brand much more rapidly if you invest in creating a loyal audience base. But what is audience loyalty? Why do you need it, and how do you get it it? As it turns out, the best way to build audience loyalty might be to portray yourself as an expert and demonstrate a…
  • 7 Emails To Add To Your Conversion Funnel (Templates Included)

    11 May 2015 | 6:30 am
        Have you ever frozen up in front of a blank page, afraid to write that email to your subscribers? It’s hard. When you have thousands of people reading your stuff, every email can be intimidating to write. That’s why we’ve made a list of 7 emails you can add to your funnel today. They are: Case Study FAQ Email Proven Content Article Video & Audio Content Quick Tip Parable Let’s dive in! 1. Case Study People love case studies. These emails are storytelling and education combined. Use them to remove specific objections. For example… Maybe you…
  • Are You Exploiting YouTube’s Cheap Advertising Platform Yet?

    16 Mar 2015 | 6:30 am
    You have a business and you’re looking to expand your reach, grow your audience, increase your sales—bottom line is, you want to increase your bottom line. Right? Then you should keep reading. YouTube advertising is one of the most underutilized channels of marketing because there just aren’t that many small businesses taking advantage of it yet. Most of the ads you see on YouTube are paid by the big players. But that doesn’t mean they’re the only ones who can play the game. YouTube advertising is still in its infancy, which means you can get very cheap clicks. But are you…
  • 14 Ways YouTube Ads Can Skyrocket Your Business

    5 Mar 2015 | 6:30 am
    When was the last time you were on YouTube? I’m willing to bet it was recent. TechCrunch reports that the average YouTuber watches 5 hours of video a month. Assuming that isn’t condensed into one day, that’s about 10 minutes of video a day. Sounds reasonable. You probably ended up on YouTube because a friend sent you a link to a short funny video (that time adds up). An advertisement probably played before the actual video. And there were also probably ads within the video and to the right of the video in the sidebar. Now, YouTube has over 1 billion users. If just 1% of them are online…
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    Unmemorable Title

  • Mad Men: One Week and 45 Years Later

    25 May 2015 | 2:52 am
    Last Sunday night, Mad Men came to a long-awaited and satisfying end. Copywriters across the world sighed deeply, knowing that their go-to pop culture reference for explaining their career choices to the in-laws had disappeared into the night. And across the industry, writers everywhere have spent the last week thinking about one question. What’s really […] The post Mad Men: One Week and 45 Years Later appeared first on 603 Copywriting.
  • Web Designers – Why So Sad?

    18 May 2015 | 2:00 am
      In my time, I’ve worked with loads of website designers. And I’ve learned something about them. They’ve all got complaints about the state of the web design industry. But why? I’ve decided to try and get to the bottom of this mystery. Because the more we know about the struggles facing website designers, the more […] The post Web Designers – Why So Sad? appeared first on 603 Copywriting.
  • Who Should Write Your Website?

    4 May 2015 | 2:00 am
    Maybe you’ve listened to thousands of online adverts and invested in a Squarespace website. Or maybe you’ve gone the whole hog and asked a web design agency to create a bespoke site for your business. Either way, you’ve just been faced with an important question: who’s going to write your website? You’re not the first […] The post Who Should Write Your Website? appeared first on 603 Copywriting.
  • Review: Dave Trott’s Predatory Thinking

    13 Apr 2015 | 12:21 pm
    The post Review: Dave Trott’s Predatory Thinking appeared first on 603 Copywriting.
  • How to Brief Your Copywriter

    7 Apr 2015 | 12:30 am
    You’ve just decided to bring on an experienced copywriter to create your marketing materials. Great plan. You’ll see more website conversions, more responses to your mailers, and ultimately an increase in sales. But hiring a copywriter doesn’t stop with making that enquiry. Because there’s one stumbling block that can make your project more difficult than […] The post How to Brief Your Copywriter appeared first on 603 Copywriting.
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  • [Updated] Freelance SEO Copywriting: The Ultimate Guide for Beginners

    Heather Lloyd-Martin
    28 May 2015 | 2:10 am
    Thinking about starting a career in SEO copywriting? Here’s a reality check. Making a living as an SEO copywriter (whether you work in-house or freelance from home) is hard work. First, there’s a learning curve – it takes some time to master SEO copywriting best practices. Second, you’ll need to keep up with (and understand the ramifications of) Google’s [...] The post [Updated] Freelance SEO Copywriting: The Ultimate Guide for Beginners appeared first on SuccessWorks.
  • Why You Should Question The Experts

    Heather Lloyd-Martin
    21 May 2015 | 7:29 am
      Do you engage in a content marketing strategy because your favorite guru wrote about it in a blog post? It’s time to stop. Let’s face it — we all do this from time to time. We have our content marketing expert favorites. We read their success stories, case studies, and in-depth blog posts. We feel like we’re part of their [...] The post Why You Should Question The Experts appeared first on SuccessWorks.
  • 7 Tough Love Tips to Boost Your Freelance Income

    Heather Lloyd-Martin
    14 May 2015 | 7:04 am
    Freelance writers receive a lot of happy-crappy “how to increase your income” advice. There are thousands of  blog posts online outlining tips like: “Charge more money.” “Find your niche.” “Package your services.” It’s not that the advice is wrong (heck, I’ve discussed those tips, too.) It’s that the advice only goes so far. “Charging more money” doesn’t mean anything if you don’t know your numbers. [...] The post 7 Tough Love Tips to Boost Your Freelance Income appeared first on SuccessWorks.
  • Are you writing dead end conversion pages?

    Heather Lloyd-Martin
    6 May 2015 | 9:20 pm
    I wrote this post in 2011 and realized it needed updating. I hope you enjoy the revised version! – Heather To paraphrase the Talking Heads – is your content sending your readers on the road to nowhere? You see this issue frequently pop up in blog posts. Although the site navigation is there, the body copy [...] The post Are you writing dead end conversion pages? appeared first on SuccessWorks.
  • Achieve Your Writing Dream in Just 25 Minutes A Day

    Heather Lloyd-Martin
    30 Apr 2015 | 2:00 am
    What’s your writing dream? Do you want to write a book, but you have no idea how you’d find the time? Do you have a great idea for an online course, but work priorities keep putting it on the back burner? Have you wanted to write just for fun, but you’re too overwhelmed to start? I’ve been there. Back in [...] The post Achieve Your Writing Dream in Just 25 Minutes A Day appeared first on SuccessWorks.
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    My One Call LLC

  • Who’s Buying Now? And using SAVE marketing to sell them.

    28 May 2015 | 5:03 pm
    Who’s Buying Now? That’s one of the top questions you can ask yourself before you start hunting for new customers. This is Important! >>>>> Like so many things in business (and life) selling and buying are cyclical. Most industries buy during certain time periods, and sell during certain time periods. Generally they will buy right before they start their sales season, or right after. Those periods of time may vary, and vary vastly (I just used vary vastly because I thought it has an interesting sound) … so when it’s time for you or your business to build a sales and…
  • The Importance Of Google Reviews

    28 May 2015 | 4:29 pm
    Quick tip for Local SEO Check out this screen shot.  Let’s say your looking to get a free estimate to finish your basement. You search basement finishing company. Who would you click on? I’ll bet your eyes were drawn to the two companies that have those 5 stars and a numerical rating.  When you complete this search the screen is larger and the reviews are even more prominent. Do your client or business a favor.  Ask your customers to leave  a Google review. It not only helps click through s, but it can also help your rankings. More reviews, more clicks for people searching for…
  • Trust. The Most Overlooked SEO Metric

    21 Apr 2015 | 8:53 am
    In recent research on web sites that ranked on the first page of Google an interesting common thread appeared.  I want to premise this with the information that this was a small view in a local area of a few competitive industries, those being Dentists and other related searches. We looked at results from both organic and local pack results. The MOZ trust factor was as consistent as a ranking factor as any other. Out performing Page Rank and Domain Rank.  hmmm.   Here is the definition of MOZ trust from  “We determine MozTrust by calculating link “distance”…
  • Sort By Star Rankings on Google Maps. Another Reason To Encourage Legitimate Google Reviews.

    17 Apr 2015 | 7:06 am
    Need another reason to encourage your customers to leave a review on Google for your company? Searchers can now sort the Google Map results by the number of stars your average reviewers give.  See below for a screen view. I sorted Dentists (just using the term Dentist) by 4 star reviews only. See the 4.0 sort on the top left?  Go get those reviews folks, but be aware there is a right way to do it.  More on that when I have the time.   Mike Bayes   Tweet This PostThe post Sort By Star Rankings on Google Maps. Another Reason To Encourage Legitimate Google Reviews. appeared first on…
  • Google to start indexing chat conversations?

    1 Apr 2015 | 9:10 am
    Several unofficial sources within the Google community are saying Google will begin indexing chats that are conducted on their hang outs service as well as Yahoo chat starting April 1, 2015. The full text will not be available in the search results, only the first three  interactions. What may become searchable is who was in the chat and the length of chat in comments. To search for your chats, or another persons , the sources say you would just use this type search.  “chat + the email of the person” A list of that persons  chats who’s email you input will be displayed…
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  • 6 Actionable SEO Tips

    Jason Acidre
    27 May 2015 | 12:50 am
    Technical SEO has clearly been one of the pillars that enabled many businesses to thrive in the information age. With 3.5 billion searches being made each day (which is still stirring towards a consistent growth pattern); it only proves how more significant – and more competitive – search optimization will be for many businesses in the years to come. The post 6 Actionable SEO Tips appeared first on Kaiserthesage.
  • Generating better content ideas

    Jason Acidre
    18 Aug 2014 | 3:17 am
    Millions of web content get published every day – from blog posts, videos, podcasts, image-based up to interactive content. Standing out in the content game (in any industry) will obviously become tougher to be consistently accomplished, considering that there could be thousands of newly published content in your space each day (which will possibly grow even further in the coming years). The post Generating better content ideas appeared first on Kaiserthesage.
  • 13 simple SEO processes you can use to improve client acquisition and retention

    Jason Acidre
    16 Jul 2014 | 11:26 am
    When I started doing SEO 4 years ago, it was already at a stage where everything was starting to get a bit more difficult (May Day, Caffeine and Pre-Panda era). And the way I see it now, it will seriously get a lot tougher in the coming years. But I guess that was really the perfect time for me to start a career in this industry. I didn’t expect for me to be genuinely passionate about SEO – but I think that passion became the one main factor that really made me embrace everything about it, including its most challenging parts. The post 13 simple SEO processes you can use to improve client…
  • (More) Enterprise Link Building Strategies

    Jason Acidre
    26 Jun 2014 | 11:40 am
    Many people already argue that links, as ranking signals, are getting less valuable. Google’s search algorithm is still based on the link graph. Most of their actions (such as Penguin update, and the successive batches of manual unnatural linking penalties) to win against web spamming may perhaps just prove the real importance of links to the search technology. Seeing that links are still one of the best signals they can use in determining the relevance, authority, popularity and the credibility of a web page or an entity. The post (More) Enterprise Link Building Strategies appeared first…
  • How I increased my email list subscribers by 532% in 1 month

    Jason Acidre
    26 May 2014 | 9:13 am
    Email marketing is proven to be the most effective (and undoubtedly the most profitable) channel in online marketing – given that the entirety of the Email world still holds the most number of users over the web (both as a personal and business medium). Building an email list (and continuously growing it) is so crucial for any type of business nowadays. Aside from the fact that this channel has better conversion rates, it’s also a form of “owned media”, a medium where you have full control of, which can allow you to create a recurring revenue stream. The post How I increased my email…
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  • 6 Must-Know Changes to Google’s Search Engine Results Pages

    Barrie Smith
    14 May 2015 | 1:09 am
    Google has made a number of important changes to how they rank and display results in their search engine results pages over the last six months. Some you might have heard about and others you might not. Either way, it’s important to know whether your site has suffered or benefitted from these changes. If your site has suffered, it’s crucial that you address the problem so that your website continues to generate traffic, leads and sales for your business. The search engine giant is continually looking to improve the quality and relevancy of their results for its users, so here are six of…
  • 68 Must-Know Tips from SEJ Summit London 2015

    Barrie Smith
    13 May 2015 | 6:16 am
    Search Engine Journal, in partnership with Search Metrics held their first event outside the USA on Tuesday 12 May with London, England the destination. Two lucky Receptionals were fortunate enough to be invited to the event at the Ham Yard Hotel in Soho and we’ve brought back 68 tips from nine of the world’s top digital marketers. Here is what they have to share with you: Partnering PR and SEO for Brand Marketing Success by David Naylor 1. Before you do anything positive, fix all the negatives first 2. If you spot a failure, fix it early 3. Aim to get links in a good…
  • 20 Crucial Tips from Search London: PR and ROI Insights

    Arik Johnstone
    7 May 2015 | 7:47 am
    This month’s Search London event focused on PR and the ROI of Keyword Research Data. From advising upon how brands can earn links from tops sites like Mashable to structuring keyword data to identify opportunities. SEO Marketing Consultant Arik Johnstone spent the evening at last month’s event and has written up 20 of the best tips and hints. How Learning PR Techniques Made Me Awesome at Outreach by Pete Campbell, Founder of Kaizen Search Pete Campbell talks about how his agency started to approach content marketing campaigns like a PR agency would, by pulling together a plan, a…
  • How to Write the Perfect Blog Post: a Simple 8 Step Formula

    Lisa Bollins
    16 Apr 2015 | 6:11 am
    You will have heard that ‘blogging’, or writing a blog, is a key element of effective digital marketing. Blogging is crucial for a variety of reasons; it’s a great way to publish fresh content on your site, it helps your site to rank for relevant keywords and attract traffic, and it provides you with great content to promote on your social media accounts.  All of these aspects create valuable opportunities to generate leads and sales for your business In fact, research has shown that companies that blog have far better marketing results. The average company that blogs has: 55% more…
  • How Retailers Can Skyrocket Sales With Google Ad Customizers

    Hayley Coutinho
    17 Mar 2015 | 9:51 am
    Ad Customizers were released in quarter 4 of 2014. Despite them being around for a few months now, they are still rarely used by paid search advertisers, which is a shame as they are proving to be hugely effective at driving more conversions. If you’re a retail advertiser with a large product inventory, ad customizers are definitely something that you should be experimenting with. Many advertisers have reported significant increases in CTR (Click-Through Rates) and conversion rates so read on to find out how you can be one of those retailers reporting increased growth. What are Ad…
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    Ker Communications

  • User Experience Not A Ranking Factor? That’s Bullshit.

    Nick Ker
    16 May 2015 | 1:20 pm
    Google's Gary Illyes recently said that User Experience (UX) is not a ranking factor in Google search for desktop. Google's own official statements and algorithm updates are the reason(s) why this is just not true... User Experience Not A Ranking Factor? That’s Bullshit. is from Ker Communications
  • Mobile-Friendly Website Design and Google Search

    Nick Ker
    16 Apr 2015 | 6:19 am
    If mobile traffic from Google search is important to your business, you need a mobile-friendly website which works well on the small screens of mobile phones... Mobile-Friendly Website Design and Google Search is from Ker Communications
  • Just What Do You Get With An SEO Campaign or Retainer?

    Nick Ker
    26 Mar 2015 | 9:39 am
    SEOs would love if we could just do the same thing for every site. But every factor that leads to good rankings depends on many interrelated things… Just What Do You Get With An SEO Campaign or Retainer? is from Ker Communications
  • Website Audit: Find Out What Went Wrong With Your SEO

    Nick Ker
    18 Mar 2015 | 1:20 am
    This is not one of those automatic and humorously inaccurate "type in your website and we'll tell you some things that don't mean much" free website analysis tools you may have tried… Website Audit: Find Out What Went Wrong With Your SEO is from Ker Communications
  • Google Will Make Mobile-Friendly a Ranking Factor on April 21st

    Nick Ker
    26 Feb 2015 | 8:13 pm
    Starting April 21, Google will be expanding its use of mobile-friendliness as a ranking signal. This change will affect searches in all languages worldwide and will have a significant impact on search results… Google Will Make Mobile-Friendly a Ranking Factor on April 21st is from Ker Communications
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    The Outsourcing Blog

  • 3 content marketing predictions to give you a head start

    26 May 2015 | 1:47 am
    If you just started thinking about your content marketing strategy, these are some points you could take into consideration. With more than half a year away, you’ll have plenty of time to find out if our content marketing predictions for 2016 are correct. Here are the 3 things to look out for: The Buffer-ication of Social Media People will lose patience, and they’ll start to dump content into their Buffer accounts letting the software deal with it. This phenomenon will amplify even more the attention deficit on social media. There will be only a few people left to pay attention,…
  • 50 tasks for your real estate virtual assistant

    25 May 2015 | 1:41 pm
    Have you been driving yourself sick working harder and harder for less satisfying results? If you work in real estate, you’re not alone. Nowadays real estate is not making it easy for anyone. Agents work longer hours trying to secure clients and generate leads while new online tools threaten to make all realtors obsolete. This year is time you start outsourcing those time wasting tasks. Help your team members declutter their work day with the help of a real estate virtual assistant. By outsourcing your team’s least profitable tasks, you’ll save time and money, while allowing…
  • Reasons why people haven’t started a business yet

    6 May 2015 | 5:40 am
    Some people will always be wantrepreneurs, others will become real entrepreneurs. If you thought about starting a business but haven’t started yet, this article if for you. #1 Fear of losing hard-earned money Many people worked hard for their money, and they’re afraid all their effort will go to waste if the business fails. It doesn’t even matter if we’re talking about $100,000 or $1,000. They just don’t want to wake up one day and realise they have wasted money on a bad idea, wrong timing, a bad hire, a lame product. What to do about it: Plan ahead. Make a list…
  • 5 research findings to help you get ahead in business

    28 Apr 2015 | 4:12 am
    Researchers are constantly discovering new things about the way our bodies and minds work. Some of them can even help us build better teams or invest our money wiser. Check out these 5 research findings and let us know which ones are the ones you plan on investigating on your own. #1 The shape of your face affects the way they perceive you at work People that have a baby face (big eyes, small chin, round face) are perceived to be more innocent and trustworthy but also less experienced than mature-faced people. The latter are also perceived to be cold and threatening. You cannot change the…
  • The paradox of worker efficiency

    22 Apr 2015 | 3:30 am
    Dr. Karl Blanks is Co-founder of Conversion Rate Experts. Yesterday, he talked at Conversion World 2015 about those projects that take us ten times longer than they should and how to fix that. He explained that a company can focus on worker efficiency or work-unit efficiency. Worker efficiency is about maximising the time in which a person delivers value. To have the best worker efficiency means to have your employees constantly working on something, without them having to wait for somebody else to send more work their way. Think of a PPC specialist. They don’t usually work…
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    Web Savvy Marketing

  • 20 Website Design Requirements Every RFP Response Should Include

    Rebecca Gill
    20 May 2015 | 1:21 pm
    I’ve recently been talking a lot about website design requirements, proposals, and contracts. I’ve done so because I know a successful website design launch is more than software code, text, and images. Website design success is a direct result of a structured process and solid documentation. Executing a successful website design project begins and ends with a solid documentation. This documentation can be a proposal, contract, or statement of work. The name of the document is less important than the details contained within the document. Whether you’re a small business or a large…
  • Custom WordPress Theme Design vs. Theme Customizations

    Rebecca Gill
    18 May 2015 | 4:41 am
    Most WordPress users do not understand the difference between the customization of an existing WordPress theme and the creation of a custom WordPress theme design. And why should they? They’re users focused on running their business and not on the jargon of WordPress design. Each week we run into this area of confusion and each week I feel the frustration from users trying to maneuver through the maze of premium WordPress themes, graphic designers, programmers, and WordPress consultants. There are lots of WordPress professionals out there and this seems to grow by the day, which makes this…
  • Congratulations Emmett Helsel!

    Rebecca Gill
    15 May 2015 | 7:22 am
    The Web Savvy Marketing team would like to congratulate Emmett Helsel, our scholarship winner for 2015. Emmett is an upcoming graduate of Grayling High School and will be attending Saginaw Valley State University in the fall to pursue a career in biology and health sciences. I started this scholarship a few years ago, because I wanted to give back to the village that raised me. My hometown is in northern Michigan and it is rather small in comparison to the city where I now live in. In this small community of 2,000 residents a college scholarship makes a difference. If you’ve read my…
  • Can a Website RFP Improve Your Project Success Rate?

    Rebecca Gill
    14 May 2015 | 6:25 am
    Have you ever issued a website RFP and received limited responses? Did you wonder what went wrong and why design agencies failed to reply with earnest? You’re not alone. The breakdown in the RFP process can be attributed to both the RFP issuer and the RFP responders. And it is an issue that has been growing for years. On the client side, a lot of companies fail to publish a solid RFP, which makes it difficult for agencies to respond or even take them serious. On the agency side, design firms have grown so jaded about poorly written RFP documents that many won’t even reply. This breakdown…
  • WordCamp Videos That Inspire

    Rebecca Gill
    13 May 2015 | 10:52 am
    If you’ve ever been to a WordCamp, you’ll know there are a lot of good presentations that cover a wide range of topics. If you’ve never been to a WordCamp, you simply don’t know what you are missing. Before I went to my first WordCamp, I assumed the talks would be focused on code. I don’t code, so the idea of sitting through 45 minutes of PHP, CSS, Java, and API babble frightened me. I thought it would bore me to death. But I was wrong! WordCamps Offer More Than Code There is so much more to WordCamps then discussions around coding best practices. There are a lot of presentations…
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    Point Blank SEO

  • 28+ Stories of Failed Link Building Experiments

    Jon Cooper
    12 May 2015 | 8:21 am
    Find the original post on Point Blank SEO at: %%PostLink%% At the heart of link building is attention to detail. If one item is out of place, then it could spell disaster for a campaign. Therefore, it can be extremely helpful to learn what HASN’T worked. There are so many things that could go wrong, so it’s important to know what those things are, which is why I enlisted the help of some of the most brightest thinkers in the industry. The tactical takeaways from this post will be what things were overlooked, but ultimately, you’re getting a first-hand look at how great link…
  • Introducing LinkMiner – Broken Link Checker on Steroids

    Jon Cooper
    11 Mar 2015 | 6:22 am
    Find the original post on Point Blank SEO at: %%PostLink%% We’ve created a more sophisticated broken link checker for SEOs that allows you to make quicker insights on the links you’re checking. You can download the Chrome extension for free here: Get The Extension Here The rest of this post will contain documentation on what it does & how to use it. This is only the initial version, and I already have a list of additional improvements that I will be making, which are listed at the end of this post. Before going any further, I want to give a HUGE shout out to Paul Livingstone &…
  • What Link Building Tactic Is Going To Get Flamed Out Next?

    Jon Cooper
    27 Jan 2015 | 1:26 pm
    Find the original post on Point Blank SEO at: %%PostLink%% The cool thing about being in the position I am as a blogger who writes about link building is that I get to hear from a lot of people and hear what they’re currently doing to build links. The current time period is no different from any other in the 5 years I’ve been doing this. There’s one tactic that’s getting used & abused by a lot right now, and eventually, it’s going to get dinged or devalued in the near future. In other news, the sky is blue. Today’s tactic that’s in the spotlight: scholarships. Of course,…
  • Deeper Prospecting with Backlink Analysis

    Jon Cooper
    22 Oct 2014 | 7:28 pm
    Find the original post on Point Blank SEO at: %%PostLink%% If you’ve built links before, then you know about the inevitable brick wall that you hit once you’ve run out of link prospects. One of the two main ways of finding prospects, backlink analysis, yields some really low hanging fruit, because you’re finding pages that you already know are linking to the same / similar thing as you. But the well runs dry far too quickly. However, a spark lit in my head recently that completely changes how I look at this part of prospecting; not in a way of improving what I’m already doing, but…
  • Advanced eCommerce Link Building Guide

    Jon Cooper
    9 Sep 2014 | 9:00 am
    Find the original post on Point Blank SEO at: %%PostLink%% Have you ever been so excited about something that you’ve had to consistently discipline yourself to keep from ruining the surprise? Over the last 6+ months, I’ve been working on something specific to those who are building links for eCommerce websites, as I know the unique challenge these companies produce on the link building side of things. And it’s finally open to the world. The guide is now live to the general public right here: (limited to 500 total signups; registration…
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    Seer Interactive

  • How Would You Build Seer’s Content Strategy?

    Wil Reynolds
    22 May 2015 | 9:21 am
    We’ll pay you $1,500 to interview at Seer… I’m jealous.  When I see how Buffer, Moz, Hubspot, Harvard Business Review and others build content, promote content, engage on social, etc. I’m jealous.  I want to stop being jealous and start making them jealous of us (which is almost an impossible task), but we need a partner to do it.…The post How Would You Build Seer’s Content Strategy? appeared first on Seer Interactive.
  • Pitch Please: Getting Conference Approval

    Lauren Frankel
    21 May 2015 | 11:00 am
    Conferences present huge opportunities for you to share your knowledge, grow your knowledge, connect with people in the industry and expand your network. In our industry, there are many conferences that revolve around our day-to-day activities. HeroConf, MozCon, SMX, SearchLove, SES, AdTech and Affiliate Summit are just a few big ones that pop into my head.…The post Pitch Please: Getting Conference Approval appeared first on Seer Interactive.
  • How to Create User Personas with Google Analytics

    Steven Sparber
    21 May 2015 | 8:35 am
    Google Analytics can enhance the process of creating user personas and analyzing audiences. In this blog post, I’m going to show you how Seer created user personas for a credit counseling client using dimensions in the Audience section of Google Analytics.…The post How to Create User Personas with Google Analytics appeared first on Seer Interactive.
  • Giving Back With Give Kids The World

    James Corr
    20 May 2015 | 8:45 am
        At Seer, giving back is a huge part of who we are – it’s in our DNA. When we were introduced to Give Kids the World by an employee who previously volunteered with them, it was no surprise that Seer jumped on the opportunity to help Give Kids the World spread awareness.…The post Giving Back With Give Kids The World appeared first on Seer Interactive.
  • EVENT RECAP: Pioneers of Company Culture

    Lana Cooper
    19 May 2015 | 8:07 am
    Looking for event pictures? Head over to our Facebook page.  If you weren’t able to make it out to our latest event, Pioneers of Company Culture, you missed a great time and several informative interviews that featured some of the brightest minds in the industry sharing their thoughts on what it means to create a company culture with both heart and the ability to help clients and employees thrive and grow.…The post EVENT RECAP: Pioneers of Company Culture appeared first on Seer Interactive.
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    Gain Higher Ground

  • Is It Best To Create A Free Or A Paid Product?

    5 May 2015 | 4:47 am
    I love it when people tell me they are planning on creating (or licensing and rebranding) a product of their own. Why? Because owning your own products is one of the keys to long term online success. Yes, there are short term strategies that you can use to potentially make money here and there. And for many people that’s not such a bad thing to get started with and gain some experience. But really in the long run, becoming an owner of a quality product (or products) is definitely the way to go. (If you doubt this ask yourself this question: Can you think of ANYONE who is long term…
  • Google’s “Mobile Friendly” Update

    15 Apr 2015 | 2:46 am
    I’ve had a few questions about the new Google “mobile friendly” search ranking changes that are coming along on April 21st. As with all of Google’s updates, a lot of detail and analysis has been written already. Just search for “Google update mobile” and you’ll find no shortage of advice. Also (as usual) many SEO companies and internet marketers are seeking to cash in by selling products about how best to deal with forthcoming changes. These are often accompanied with grave warnings about what will happen to you if you fail to act. So, what is my…
  • Top 10 Most Annoying Email Subject Lines EVER (Voted for by you!)

    16 Mar 2015 | 3:38 am
    Firstly, congratulations to: Raj S. Jo O. Gary M. All of whom win a $25 Amazon Gift Card. They were picked at random after completing the one question survey I sent out last week: Thank you to everyone who entered and sorry if you were unlucky with the prizes this time – I’m sure you’ll have another chance at some point in the future! Needless to stay this is all a bit unscientific but having gone through all of the results here are the top 10 from least annoying (No.10) to most annoying (No.1). 10: “You have a commission…” This is just one example from a wider…
  • Thrive Leads Plugin – Be Aware Before You Buy…

    17 Feb 2015 | 7:08 am
    I’ve been testing the Thrive Leads plugin on my own sites for a few weeks now and in this post I’m going to set out my findings. As a result I hope you can make a more informed choice as to whether this plugin is for you or not. First, 2 important points: POINT 1: Regular readers will know I am a huge fan of Thrive Theme’s products (especially Content Builder which I use all the time). This said Thrive Leads is something different, as we’ll see below. POINT 2: If like me you are a Thrive Themes Member, meaning that you have access to all the new themes and…
  • EU VAT Changes Jan 1st – The Problems And My Solution…

    17 Dec 2014 | 2:18 am
    UPDATE: Jan 23rd, 2015: 1) JVZoo (Fabulous!) Of all the selling platforms out there JVZoo’s response to the EU VAT rules has been the most innovative and in my opinion it provides the most complete solution. As a product vendor you can: a) Block Countries This is “Solution 4″ in my original blog post below. Particularly useful for UK vendors who sell only a tiny amount into other EU countries – by switching off these sales you don’t have to register for MOSS and you can bypass all of the associated admin work. [A potential issue here are the anti-discrimination…
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    Builtvisible : Digital Marketing & SEO Agency

  • Implementing JSON-LD in WordPress

    Richard Baxter
    18 May 2015 | 12:45 pm
    First, A Brief History of Structured Data for SEO Microformats For a time, we had Microformats. Those times were simple, and good. Implementing Microformats would lead to interesting things, like review ratings in Google’s search results. You could have your events listed, recipes indexed, and all sorts of contact details marked up as critical data points for a crawler to parse. I really liked compound Microformats. They were simple to implement sets of attributes; added to the HTML containers surrounding useful data, like class=”postal-code”. Initially, web developers…
  • Does This Look Right To You?

    Richard Baxter
    22 Apr 2015 | 4:33 am
    A few days ago I was at the Inbound Conference in Dublin. At the bar after my session, a junior digital marketer asked me a really interesting question: “What’s the best piece of advice you could give someone who’s currently learning SEO?” My answer: always ask yourself, does this look right? Be Curious The SEO industry encourages curiosity in everything we do. Learning how things work and how things are built is an important prerequisite to unlocking a level of experience enough to effectively diagnose problems in organic search. I’ll give you one example…
  • The Future of Mobile Is Search, Not Just “SEO”

    Richard Baxter
    9 Apr 2015 | 7:56 am
    A few weeks ago, one of our junior team asked me to host a training session to explain Schema markup. Specifically, what Schema is, and why we implement it. It was an extremely on-point question, and one that I enjoyed answering. Around the same time, I was contacted for an opinion on Google’s Mobile update announcement. Except for this brief comment I hadn’t really written much at all about the update. The Future of Mobile Is Search, Not Just “SEO” This post isn’t about optimising your site for organic search results on mobile devices. Obviously, we’ve…
  • Pixels Please: Image Scaling in CSS

    Tom Bennet
    26 Mar 2015 | 5:30 am
    Until now, web developers have had very little control over how browsers render images when they’re scaled. Take Mario, for instance: This is a 24×32 pixel image, scaled up using Photoshop to preserve its crisp, blocky composition. It’s a great example of the low-res pixel art that’s long been a staple of retro and indie games. Let’s see how our image is rendered in the browser when scaled up using CSS: As you can see, the effect is suboptimal – the browser’s default scaling algorithm (usually bi-linear interpolation) has applied anti-aliasing to the image. Whilst good…
  • The Impact of IP Host Location on Your Site SEO

    Richard Baxter
    25 Mar 2015 | 4:20 am
    Back in February I contacted WPengine to ask if we could upgrade to PHP 5.5. With WPengine (and the way we’ve set up our DNS) this upgrade involved an IP address change in’s a-records. Following this change, I saw a drop in SEO visibility in our UK rankings so, I investigated. Sure enough, Searchmetrics showed a drop in UK rankings, but curiously, the US data appeared to show a big improvement. It became quickly obvious that the IP change was to blame, a location lookup revealed the problem. I’d originally set up our hosting to serve from a UK data centre,…
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    Jaydip Parikh: SEO expert

  • Search engine marketing Tips That Will Make Your Website A Achievement

    29 May 2015 | 11:30 pm
    Practically each business looks to have a website, though not all actually know how to make it efficient. Look for motor optimization can make any web site a lot more seen. The more you can make folks go to your internet site, the greater you will do at business and the far more you are going to make in terms of cash. This post has the suggestions you need to have to increase your Search engine optimization rewards. Advertising is sometimes a excellent selection, but do not rely on it to boost your Search engine optimisation. Even though you will get additional site visitors from it, these…
  • Look for Motor Optimization Created Easy: Follow These Tips

    23 May 2015 | 8:22 pm
    Search engine optimisation is by significantly one particular of the most effective Net marketing techniques. If you deal with to attain a higher position, you should get ready for a dramatic boost in the volume of targeted traffic you see from qualified traffic. Below are a number of functional Seo approaches that you can do in order to get a large site ranking. No matter what, you have to have a website that is entertaining even though ready to keep consideration if you want your website to do effectively. You want website visitors to devote time looking through your details and then return…
  • Do it yourself Lookup Motor Optimization Guidelines And Tricks

    16 May 2015 | 11:35 am
    The accomplishment of a internet site is measures by the visitors. Sites concentrated on selling stock are particularly reliant on customer site visitors. You will want to improve your look for motor rank to get these visitors. That means that research motor optimization is a reliable approach to growing targeted traffic. Read through the subsequent write-up if you are intrigued in employing research engine optimization on your web site. Extra advertising and marketing will not generally enhance lookup engine rankings. Although advertising and marketing somewhere else drives targeted traffic…
  • Strong Search engine marketing Advice That Ranks You Greater In Lookup Motor Outcomes

    4 May 2015 | 10:17 pm
    There are so many web sites nowadays, you might come to feel misplaced in the masses. If you stick to the measures from this write-up, you will be ahead of your competitors in terms of currently being noticed by prospective site website visitors. If no one appears at your articles, it is pointless. Get some guidelines right here to increase site visitors to your website and generate a bold and feasible existence on the Internet. There are many techniques to optimize your look for motor benefits. After you check out places for advancement for your internet site, you can decide on to allocate…
  • Strengthen Your Organization With These Leading Seo Guidelines

    23 Apr 2015 | 8:00 pm
    The most current buzzword in marketing and advertising is look for engine optimization. If your advisor has advised you try out it, or you are finding the expression on your possess, the tips in this article can get you on the proper observe. Tiny do most know that Search engine optimisation is the very best, and occasionally best way to get your customer count up. A domain identify which contains your key phrases can be a real enhance to your initiatives. This will attract visitors who are genuinely fascinated in your site’s content. Keep in thoughts that not all individuals that…
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    SEO Eblog by SEO Advantage, Inc.

  • SEO Roundup (May 29, 2015): Google turns up the Heat on Social Signals, SEO Humor and more

    Lance Buchanan
    29 May 2015 | 9:36 am
    When Google implements SERP changes and algorithm updates, they usually don’t like to make a big fuss about it. In fact, 9 out of 10 times there is no notice or announcement whatsoever. So when Google does make announcement, like they did recently, internet marketers tend to pay attention. In response to some significant fluctuations in rankings starting in early May, Google let the cat out of the bag that “there had been a change to the core algorithm relating to how ‘quality signals’ work when measuring content quality.” This startling announcement did two things: 1) it…
  • SEOe Trivia – Google Indexing Update

    Ashley Grafton
    22 May 2015 | 8:15 am
    Welcome to SEO Advantage’s Trivia feature Friday, where we discuss, dissect and comment on the internet and marketing, and how the two intertwine. What Google update in 2010 led to an improvement that made nearly 50 percent of user searches more successful? Update 2010 Google Faster Google Caffeine (See answer below) Google Caffeine was introduced in 2010 and was devised to help produce better search results. Caffeine was launched at a time when the amount of content found on the internet was growing at breakneck speed. Furthermore, this content was advancing as images, updates (mainly…
  • SEO Roundup (May 15, 2015): Google’s RTBF Controversy, Bing “Mobilegeddon” and How to Approach SEO like a Game of Thrones Character

    Lance Buchanan
    15 May 2015 | 5:00 am
    It’s been nearly a year since Google was forced to comply with the “right to be forgotten” (RTBF) rule laid out by the EU Court of Justice, and in the last 12 months the search engine has received over 254,000 removal requests throughout Europe. However, according to sources, around 70 percent of RTBF requests were denied by Google in the last year. In addition to the outrage expressed by those whose removal requests were denied, many individuals who have had their RTBF request granted are unsatisfied with the scope of the removals.  European regulators and politicians continue to push…
  • How (and How Not) to Respond to Negative Online Reviews

    Ashley Grafton
    13 May 2015 | 4:00 am
    When you run a business, two old adages should be in the back of your mind: ‘The customer is always right’ and ‘You can never make everyone happy.’ Given these two sayings, chances are if you work in the service industry, you’re bound to receive a negative online review at some point in your career. Popular sites like Yelp and Angie’s List, as well as social media, now make it easy for people to see online reviews of businesses, which means handling these reviews should be an important component of every business’s online reputation management strategy. Once you’ve received a…
  • How Optimized Images with SEO Can Generate More Website Traffic

    Ashley Grafton
    6 May 2015 | 5:00 am
    Aside from high quality content, images can be the next best powerful tool for website optimization. In fact, properly formatted images are capable of spawning a high volume of traffic from search engines such as Google Images. If you want your website to be able to capitalize on this traffic, you will need to learn how to optimize your images. Fortunately, it’s fairly quick and easy to do… 1. Use ALT Text Typically, when you look at an image (such as a person laughing) you’ll be able to recognize it without a caption. However, a search engine “spider” will not be able to do…
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    Commerce Kitchen

  • An Agile Approach to Learning: Part 2

    Corey Davis
    18 May 2015 | 4:09 pm
    A New School Model: Architecture for the future of now Last time, I spoke to the shortcomings of current education as I see them. I briefly discussed a landscape of ideas for a new system, one that changes the paradigms. Adding dimension to the learning experience through a culture of mentorship, professional practice, and agility. This time, let’s start to dig into some of the details, take a look below the surface, and begin to understand the structure of this new model. I like to refer to this model as Agile Education. I take this name from the world of engineering, most specifically…
  • Circadian Rhythms

    Russ Schissler
    8 May 2015 | 11:14 am
    What is improvisation? The question likely provokes several answers with varying degrees of detail. Most initial responses will likely center around some version of music, be it jazz, JS Bach, Mozart, or many current professionals. Actors and comedians will probably have a strong showing also. Note, they’re all performers. But is improvisation really a talent that belongs only to those on the stage? Maybe. But I’d also go to Shakespeare and counter with “All the world’s stage, and all the men and women merely players.” This is a blog post on my company’s website. It’s only…
  • An Agile Approach to Learning: Part 1

    Corey Davis
    13 Apr 2015 | 3:45 pm
    My intention here is to develop a description of my perspectives; one based on a marriage of my knowledge and experience in education, the other rooted in my passion for (and ideas on) technology. Over time, I have developed a unique understanding of our current position as a race and culture in America and how it is related to our system of learning. I have designed this through a convergence of experiences and skills, spanning three careers in four fields: engineering, science, teaching, and technology. I have the unlikely benefit of holding four higher education degrees, earned across a…
  • The Joys of Working Parents

    Leslie James
    25 Mar 2015 | 3:14 pm
    After a couple months of maternity leave, I cautiously dipped my toes back into the working world at Commerce Kitchen earlier this month… Who am I kidding?! I let our my war cry and sprinted back to the office as fast as my feet could take me. Even though my daughter had only been waking up once or twice per night, working mostly remotely part time while mommying full time was not something I was going to be able to sustain. Bouncing a screaming four month old while on a hangout to discuss technical specs, or trying to plan out a complex brand strategy at 10pm when I finally had a…
  • 5 Essential Skills Any Web Developer Should Have

    Alex Brinkman
    25 Mar 2015 | 8:43 am
    The full landscape of web development skills can be overwhelming, especially for new web developers.  If we distill all of this knowledge into five essential skills that are needed to be a professional web developer, regardless of your framework and toolset of choice, what would they be? 1. Security Every web developer needs to know about security.  The best place to start is the OWASP top ten, which should be required reading.  Web developers should take time to go through the list.  Learn about each vulnerability and how it can be avoided. Think about any of your own code that might be…
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    SEO Philippines| SEO Hacker Blog

  • 4 Ways to Create Content for Retail Websites

    Venchito Tampon
    26 May 2015 | 1:30 am
    Your retail website only has a matter of seconds for it to capture interest. Consider the articles you have read, the books you’ve started as well as the speeches you have heard. Initial exposure is what helps people in determining if they’re going to spend the time listening, reading, viewing or watching. Simply put, there’s just so much competition for their time that people won’t exactly invest a lot of theirs when it comes to these things. You may have a magnificent ad campaign, develop a viral marketing tool and attract affiliate programs, but if your retail website isn’t…
  • SEO Secrets We Don’t Usually Blog About

    19 May 2015 | 8:10 am
    Yep you read it right. This is the topic of our last year’s SEO Summit 2014. It’s been a year since that time and we’re thoroughly excited to finally be able to make the make the sessions of local SEO superstars Jason Acidre, Benj Arriola and Sean Si – public! Webmaster’s Note: You can download all of the videos, Powerpoint decks and AMA sessions of SEO Summit 2014 (for a Tweet or share) here. Also, I apologize in advance for our readers who are not familiar with Tagalog as some of the videos here are not in straight English. It was an awesome event with over 200…
  • How do I know if my SEO Works?

    18 May 2015 | 8:07 am
    This is perhaps a question that precedes all implicit purposes of why you’re doing SEO – whether you’re an agency doing it for a client, you’re a freelancer working on your own site or you’re a small business owner trying SEO out for the first time. It is a timeless question that deserves an answer. And yes there are ways to know. Fluctuation Factors How to know if your SEO is really working is not an easy thing to find out – especially with all the factors at play. So I’ll break it down to major fluctuation factors. Most of which are out of your…
  • What SEO Companies Should Say to Their Clients’ Faces… Respectfully

    Pam Sallegue
    7 May 2015 | 12:15 am
    Dealing with clients isn’t easy, in fact it’s sometimes harder than the tasks itself. But retaining and getting new clients are the reasons why you’re still in the business. What’s bothering me though is that most SEO companies think that the best way to retain clients is to please them, to do whatever their clients want them to do. But isn’t it your job to make the decision for them, because you’re more knowledgeable, and it’s actually the main reason why your clients hired you? Some of our clients have been with us since the company started, and…
  • 8 Reasons why you should Attend the SEO Summit 2015

    25 Apr 2015 | 8:07 am
    The air was thick with excitement, the crowds were buzzing, you could almost feel the energy of it all. My palms are sweating in giving the opening speech. It was SEO Summit 2014. The first-ever hacker-type SEO conference in the Philippines. That was almost a year ago. What: SEO Summit 2015 Where: Alpha Tents, Alphaland Southgate Mall When: June 20, 2015 – schedule of events can be found here How: Register here and make sure to be there on the day Ticket Price: 2,500php before May 15 and 2,800php after In just a little over 2 months, SEO Summit 2015 will open its gates to the next wave…
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    Hallam Internet

  • Top Tips for Creating Online Forms to Improve Conversion Rates

    Sarah Tween
    27 May 2015 | 1:30 am
    Online forms can serve a variety of purposes. Whether it’s signing up to a newsletter, registering an account with a website, making a purchase, or just an enquiry, we’re now used to filling out the required information. However, a bad experience with an online form can prompt users to abandon a task completely, and go to another website. With the ever-increasing use of mobile sites, and Google’s recent mobile-friendly ranking algorithm update, creating user-friendly forms for mobile devices is more vital than ever. I’m sure we can all relate to becoming extremely frustrated…
  • 3 Ways To Save Money & Boost PPC Conversions

    Jonathan Ellins
    26 May 2015 | 1:00 am
    What percentage of your paid advertising costs go down the drain? With these simple beginners’ guides, you can discover which parts of your PPC account are the biggest money-drainers, and find out what to do with them. Plug the holes in your PPC account with the guides below 1. Wasted Keyword Costs Below are the steps to take to identify any wasteful keywords on search or shopping campaigns: Click the Campaigns tab at the top Select All Campaigns or a specific campaign in the top left of the page Click the Keywords tab Underneath this tab select Search Terms Sort the results by the…
  • The Secret to Successful Blogging

    Elliot Davies
    21 May 2015 | 1:30 am
    Get the First Sentence of Your Blog Wrong, and Nobody Will Read the Rest If you fall at the first hurdle, don’t expect to finish the race. The most important element of any blog post is the headline – but this is only good for encouraging people to start reading. The secret to successful blogging is to encourage people to keep reading your blog post, right to the end. And for that, you need to write the perfect opening line. The Vital Importance of Your Opening Sentence Even the most powerful of headlines will only get people as far as your first sentence. And if your first…
  • 5 Ways To Write Better Tweets

    Carla Froggatt
    20 May 2015 | 1:30 am
    Twitter has around 271 million monthly active users, and an average of 500 million tweets are sent every day. That’s a lot of people competing to be heard. We recently said that if you don’t know how to write headlines, you might as well quit blogging. Well, the same is true for Twitter. With 140 characters at your disposal, verbosity is simply not an option. However, neither is being vague. So how do you write tweets that will make people take their finger off infinite scroll and pay attention? If you want to write better tweets, try the following: 1. Stop Tweeting First and…
  • Using Markup for Email

    Ben Wood
    19 May 2015 | 1:30 am
    If you’ve been reading our blog over the past couple of years, you’ll no doubt have heard us reference markup and the various ways it can improve the visibility of your web pages in both local and national search results. In this post, I will outline how markup can be used to improve the appearance of certain emails, and make it much easier for users to interact with emails that require an action to be taken. By adding markup to emails, users receiving those emails can now complete certain actions directly from their Gmail inbox. Just like…
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  • 田川熟女援交

    25 May 2015 | 9:46 pm
    近頃人気の援募集掲示板サイトに関する情報もないままで、すぐに援募集掲示板サイトの利用登録をしてしまう素人が続出していますが、こういう事はものすごく危険なことなのです。 色々な人との出会いとは、ほんのわずかな瞬間の出来事です。日常生活と異なる行動をこころがけて、そのステージにはどういった方たちが集まっているのか、探してみましょう。思いがけない出会いがあるかもしれません。…
  • 援交無修正 画像

    14 Apr 2015 | 11:56 am
    男性については、いわゆるえんじょ交際サイトを使っている方のうち、「最大勢力」と思われる中高年の年齢層の使用者ですが、女性会員においても、男性ユーザーほどは大人数ではないのですが、結構多くなりました。 魅力的なえんじょ交際サイトにまつわる情報もないままで、安易にえんじょ交際サイトを利用しようとする未経験者がたくさんいらっしゃいますが、こうしたことはかなり危なっかしいことです。…
  • テレセ 男性 喜ぶ

    13 Apr 2015 | 8:11 am
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    Online Marketing Blog

  • The 2 Types of Ad Delivery Mode in Adwords Campaigns

    George Abraham
    7 May 2015 | 2:24 am
    Google Adwords is one of the most effective and efficient method to attract instant and targeted traffic to a website. Traffic coming from Adwords are very much refined and has the potential to be converted into a lead or sale after visiting the landing page. Adwords platform is equipped with a lot of feature and functions that helps in running a precise and targeted online marketing campaign for your website. When compared with SEO campaign, the PPC campaigns such as Adwords helps in getting quick and relevant traffic to your website. You can create different campaigns in your Adwords…
  • 10 Key Benefits of PPC Advertising

    George Abraham
    5 Feb 2015 | 5:01 am
    Online advertising and marketing has come a long way and these days majority of the people are opting for online marketing and advertising channels. They seem to have ultimately found out that online advertising and marketing activities are the best way to project their respective products to a wider and targeted audience at a much affordable rate. Most of them might have tried out the traditional marketing activities in the past and after learning about the advantages and benefits of online advertising, they are ready to give it a try. One of the most powerful and reliable online advertising…
  • 8 Important Traits of an Ideal Landing Page

    George Abraham
    2 Feb 2015 | 5:32 am
    Landing page is one of the most important ingredients of any online advertising or marketing campaigns. A well designed and developed landing page can make sure that you meet success with your online marketing campaigns. In the current trend of online advertising, marketing, SEO, email marketing and other online promotional activities, you need to have a great and amazing landing page to stay ahead in the marketing. Without a decent landing page, your online marketing activities are bound to fail, irrespective of the amount you are spending on it. These days advertising agencies are investing…
  • Converting Your Talents into Money with AfilioPlace

    George Abraham
    3 Jan 2015 | 10:38 pm
    Most of the us always look for earning money from the internet as there are a lot of opportunity for skilled IT professionals to earn money from the internet. One of the best method for making money from the internet is affiliate marketing and these days a lot of people are making handsome income from various affiliate marketing activities. There are a lotf of affiliate marketing platforms available, that helps you to make real money and you just need to select the perfect affiliate marketing niche that suits your interest and talents. One of the best and easy to use affiliate platform that I…
  • Google Now Helps to Easily Identify Mobile Friendly Websites on Your SmartPhones

    George Abraham
    26 Nov 2014 | 6:09 am
    The numbers of mobile internet users are increasing rapidly and so has the need for mobile friendly websites. Users will find it irritating when they come across websites that are not responsive and do not show up well on smartphones and tabs. They might also stay away from browsing those websites when they seem them again while googling on smartphones. Before, the real issue was that the people did not have a choice to identify from the search results on their smartphones on which websites were mobile friendly and which were not. So most of the time they might not be happy with the output of…
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    Haden Interactive

  • Blogging Like a Ninja

    Gideon Haden
    29 May 2015 | 6:00 am
    Ninjas are identified most with sneaky behavior, but that is a very short-sighted and limited view of ninjas. They are extremely disciplined, skilled, effective, and efficient. It doesn’t mater how sneaky a ninja is if they are prone to dawdle and have poor time management skills. Blogging like a ninja isn’t about writing posts in the shadows, it’s about using your skills efficiently. Writing isn’t as simple as just stringing some words together, especially when you’re writing blogs for search engine optimization. You have to put a lot of thought into the topic,…
  • Building a Blog

    Rebecca Haden
    28 May 2015 | 7:49 am
    We recently built a blog for an engineer who works here in Northwest Arkansas. We’ve built a number of websites for engineers, and most contain blogs. This one doesn’t contain a blog: it is a blog. Note that we’re not saying it’s “just a blog.” Blogs are valuable for business, and we believe that every business website should have a blog. But it’s not the case that every blog should have a business website. In the WordPress community, the use of WordPress as a content management system (CMS) in websites is surpassing the use of WordPress as a blogging…
  • Pitfalls of Website Meetings

    Rebecca Haden
    27 May 2015 | 10:07 am
    I was first into the conference room yesterday for a meeting with a marketing director and a passel of engineers, so I had time to look around the room. On the table was a tray containing some awards, plus candy and a bottle of hand sanitizer identified as “Stress Relief” hand sanitizer. The unintended implication was that meetings in this room would be stressful enough to require aromatherapy and sugar, not to mention clean up. This was not the first meeting I’ve been to with this client, so I knew they were great people and no aromatherapy breaks would be needed, but it…
  • Trying Out Trello WP

    Rebecca Haden
    26 May 2015 | 3:35 pm
    You may be familiar with Trello, the cheery virtual alternative to Post-it notes. It gives you a simple framework for tracking projects that lets you see what job needs to be done next, to color code tasks, and to add cute stickers that let you communicate quickly with your (future) self or others. While some projects are too complex for a tool that makes you visually scan a page to seek out specific notes, there is a real charm to something this simple and visual, especially for the visual processors out there, and that is the majority in the U.S. So we were very happy to discover that there…
  • Observing Memorial Day

    Rebecca Haden
    25 May 2015 | 5:01 am
    Haden Interactive will be closed today to observe Memorial Day. The post Observing Memorial Day appeared first on Haden Interactive.
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    State of Digital

  • Friday Infographic: The Biggest SEO Fails

    Bas van den Beld
    29 May 2015 | 2:23 am
    Sometimes SEO feels like sports: it seems like everyone has an opinion about it and many seem to think they know how it works. So If that is so, why are there so many mistakes being made in SEO? Every day? By all brands? Optus Digital decided to put together a list of biggest SEO fails and showcase them in an infographic. Here they are. Do tell us, how many of these mistakes have you made? via Post from Bas van den Beld
  • What is SEO (part 2)

    Gianluca Fiorelli
    28 May 2015 | 2:00 am
    This post is the ideal sequel of What is SEO and what it is not. A rant, which I published here on State of Digital a couple of months ago. That post was – as the title clearly tells – a rant. This one, on the contrary, has a positive nature and will try to clarify: What makes SEO a unique digital marketing discipline; How it is different from others because of its same main metrics; Why it is transversal and what this transversality really means; What are the figures composing the SEO ecosystem; What are the challenges SEO will face in the near future. On the nature of SEO SEO is…
  • Search and Social – #SMX London day 2

    Jan-Willem Bobbink
    27 May 2015 | 3:18 am
    Bas van den Beld is kicking off the day with an inspirational talk: Search and social tend to be completely different channels but on the end of the day everyone is continuously using social media to share updates and use search to find information. It is not only about sharing but also about the human need for information. Nowadays people are missing a lot of useful, interesting or funny updates due to the enormous amount of content being shared. We, as marketeers, are creating so much content that the chance of the content being viewed is so low that we need to come up with content that is…
  • What You Should Be Doing In Search & Mobile – #SMX London day 2

    Jan-Willem Bobbink
    26 May 2015 | 6:14 am
    More coverage from SMX London 2015. Alistair Dent starts day 2 with a clear statement: mobile marketing is still not top of mind for most companies. This is strange considering the fact that total clicks and number of searches made on mobile devices have grown above desktop numbers. Desktops are still vectors for conversions, so what is different for specific mobile marketing? One of the important PPC difference are the bid modifiers like device, location, keyword and time. You can set mobile preferred ads, since users are in a different phase within the customer journey. Think about the…
  • State of Yandex SEO May 2015: An Interview with Alexander Sadovsky

    Melissa McDonald
    26 May 2015 | 2:59 am
    Last month, Alexander Sadovsky, head of Yandex natural search, announced the details of the latest changes to the Yandex algorithm with an update nicknamed “Minusinsk.” Minusinsk, named after a Russian city like the rest of the Yandex search algorithm updates, sparked quite the stir in the search world because of the interpretation that the announcement would mean a strong change in the way links are factored in the Yandex ranking algorithm. In March 2014, Yandex announced the removal of links as a ranking factor for commercial queries in many top verticals for searches conducted in the…
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  • Social Media Spin Sucks – Interview with Gini Dietrich

    Kirsten Tanner
    25 May 2015 | 5:17 pm
    One of the reasons I love being a digital marketer so much is that I get to meet some exceptional social media influencers and talk shop. I recently had the opportunity to get in touch with some truly amazing authors when writing the Top 25 Social Media Marketing Books to Read in 2015. Gini Dietrich, the author of Spin Sucks (listed as a Top 10 Social Media blog from Social Media Examiner) and founder and CEO of Arment Dietrich, a Chicago-based integrated marketing communication platform obviously made the cut. We talked about why spin sucks and how companies need to avoid spin in the wake of…
  • Measuring the Market – Interview with Adam Kreitman

    Kirsten Tanner
    4 May 2015 | 5:34 pm
    Adam Kreitman is an online Marketing Consultant, Google AdWords Specialist and Writer.  He was named one of the Top 25 Conversion Optimisation Experts of 2014 by PPCHero and is the owner of Words That Click, a lead generation company specialising in PPC (Pay Per Click) and SEO (Search Engine Optimisation). Adam co-authored the book, Attract, Capture & Convert which is listed in the Top 25 Social Media Marketing Books to Read in 2015. In my research for the top books to cover, Adam and I started chatting about traditional marketing vs. digital marketing and he was kind enough to let me…
  • Marketing with Social Media – Interview with Linda Coles

    Kirsten Tanner
    27 Apr 2015 | 4:11 pm
    I recently had the opportunity to interview Linda Coles, digital marketing coach, international speaker and social media expert. Linda is the author of Marketing with Social Media, in which you’ll learn how to use social media effectively, establish a simple marketing plan and measure the results of your efforts. While researching authors for my latest article the Top 25 Social Media Marketing Books to Read in 2015, Linda and I got to talking about leveraging social media as a marketing tool for small businesses and she was kind enough to answer several questions I had on the topic. Your…
  • Attract, Capture & Convert with Social Media Marketing: An Interview with Mason Duchatschek

    Kirsten Tanner
    20 Apr 2015 | 5:31 pm
    As a digital marketer and writer one of my favourite things about my job is writing content that I personally would want to read and share. I recently had the opportunity to write a post about the Top 25 Social Media Marketing Books to Read in 2015. As part of my research I contacted some of the amazing authors who made the cut. Mason Duchatschek, social media expert, owner of and author of Attract, Capture & Convert was kind enough to share his business acumen and social media prowess. I asked his advice on behalf of small business owners everywhere, how to utilise social…
  • Social Media and Visual Marketing – Interview with Peg Fitzpatrick

    Kirsten Tanner
    13 Apr 2015 | 4:22 pm
    Peg Fitzpatrick is a social media strategist and the Director of Digital Marketing for Kreussler Inc. She is a passionate keynote speaker and has presented at BlogHer, Kim Garst’s Social Boom conference and has upcoming presentations at Social Media Examiner’s Social Media Marketing World. She recently co-authored the book, The Art of Social Media with Guy Kawasaki which was featured in our Top 25 Social Media Marketing Books to Read in 2015. Peg was kind enough to chat with me about all things social media and visual marketing.   Interview with Peg Fitzpatrick Q: You’ve stated…
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  • Idiots Driving the SEO Train

    20 May 2015 | 3:48 pm
    Idiots Driving the SEO Train Imagine your position is to be the “thought leader” for seo at your company. Pretty cool, right? Finally made it to the “top of the mountain”. Then, about 24 hours before it goes live, you are told that your multi-million dollar site is switching from a subdomain BACK to the original “www” site, AND with the HTTPS layer on top of it. Best part? They never asked you to look at ANYTHING. So, this means a few things. 1.) I’m hoping that all my blathering for the past three years has sunk in to every level of development and…
  • Search Reputation Vs Local Rankings

    2 Dec 2014 | 12:55 am
    Search Reputation Vs Local Rankings Let’s get one thing clear – both are extremely important to any brand. But for the sake of this topic, which one is more important to focus on? Let’s use an example of a brand that has a location in every major metro in a country. The first step is to get ranked for “geotargeted term + keyword”. that’s the easy goal. Terms like “Austin colleges”, “art colleges Austin”, etc. So, the person searching finds the listing and is thinking about considering that school as a place to go into a ton of debt…
  • Why I Quit Domaining

    5 Nov 2014 | 7:19 am
    Why I Quit Domaining Coming from me, this isn’t news. I’m not a major player that owns thousands of domains or even a few really good ones. Instead, I’m someone who *used* to make a good amount of money from the domaining industry. It was never enough to quit working, but it provided for some nice vacations and a few extra items around the house. But as I dove deeper into the realm of domains and tried to expand on the number of domains I could own, an evolution happened. People were starting to use the web in a smarter way. What do I mean by this? There was a time when…
  • Web Marketers: WAKE UP! Google is not the only source of Converting Traffic

    10 Jun 2014 | 2:43 am
    Web Marketers: WAKE UP! Google is not the only source of Converting Traffic image source Just like the Guns N’ Roses song “Dead Horse“, I really feel like that is the point I have reached. Not a day goes by where at least ten new articles are talking about some algorithm change, or some other way to get links or create content that Google will favor. WHY?! Why am I not seeing more articles on the other parts of the web that drive HIGH QUALITY CONVERTING VISITORS? I think it’s because most proclaimed “SEO Experts” don’t know how to really use social…
  • Facebook News Feed Trick

    3 Jun 2014 | 3:51 am
    Facebook News Feed Trick So, the reason it’s a called a “trick” is that this won’t last for too much longer. My guesstimate is that within six months of this getting published, Facebook will close the loop on this. In case you weren’t aware, your Fanpage posts are only seen by 10 percent of your fans. All the time and effort building your likes is being monetized by Facebook. They want you to spend even more to reach the connections you’ve already created! THE STRATEGY In August of 2013, Facebook introduced something called “Story Bumping”. To best…
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    WebiMax » Blog

  • SEO Mobile Checklist

    Nicole Romeo
    19 May 2015 | 1:38 pm
    SEO Mobile Checklist was originally posted on the WebiMax SEO Blog On April 21st, Google officially updated its algorithm to begin using mobile-friendliness as a ranking metric. This change, which Webmasters and digital marketers have dubbed Mobilgeddon, gives higher authority and ranking to website’s that utilize responsive web design and was instituted to improve mobile search results. It is certainly now more important than ever for your website to be optimized for viewing on mobile devices. Today, the majority of Google searches are conducted on mobile devices, such as smartphones and…
  • 10 Ways to Beat Google’s Algorithm

    Rachael Giza
    8 May 2015 | 9:42 am
    10 Ways to Beat Google’s Algorithm was originally posted on the WebiMax SEO Blog Dubbed MobileGeddon by some and the SEO-pocalypse by others, Google recently changed its search algorithm to favor sites that are optimized to be viewed on mobile devices.  What will Google do next?  That’s the question companies are now asking themselves as they attempt to remain competitive in the realm of digital marketing. It’s no secret that Google continually adjusts its tactics and search algorithms, but while some changes, MobileGeddon for instance, are announced far in advance, other…
  • Tips For Accessing Old Social Networking Profiles

    Darryl Saull
    24 Apr 2015 | 7:30 am
    Tips For Accessing Old Social Networking Profiles was originally posted on the WebiMax SEO Blog If you got into the social media game over a decade ago when social profiles were just starting to gain momentum, you may have an outdated profile haunting you in the vast world of the web. If this is the case, it has the potential of causing detrimental damage to your online reputation, because those who search for you may find a profile that is no longer relevant to you or your business. Unfortunately, it’s a fact of life that we forget a password or entirely forget login credentials from…
  • 3 Things Your Competitors Can Teach You About Digital Marketing

    Darryl Saull
    10 Apr 2015 | 11:55 am
    3 Things Your Competitors Can Teach You About Digital Marketing was originally posted on the WebiMax SEO Blog You know that old saying, keep your friends close and your enemies closer? Well, in the realm of digital marketing, that phrase is one to live by. Almost every single business out there has a competitor who is trying to get a bigger piece of the pie. If it is your goal to stay ahead of the competition, then you have to know which strategies work and which do not in your industry and use that knowledge to employ smarter tactics. So where do you start? You start by researching the…
  • Responsive vs. Adaptive Web Design

    Kenneth Wisnefski
    8 Apr 2015 | 9:57 am
    Responsive vs. Adaptive Web Design was originally posted on the WebiMax SEO Blog Technology is constantly evolving, and so web developers often debate which web design method will better suit the needs of internet users. As more people gravitate towards the latest gadgets like tablets, mobile devices, smart watches and other techy gear that use screens of various sizes, web design has to meet the challenges that those differing screen sizes present. As a site owner, you want your web-site to look good on everything from the smart watch on your wrist to the web-enabled screen on your…
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    PanGalatic Digital » Blog

  • 4 Twitter Chats for CMOs

    Rachel Kiser
    22 May 2015 | 10:55 am
    One of the best things about the field of marketing is that the landscape is constantly changing. Just a decade ago, a snap was what Elle Wood’s sorority was giving her. Now, it’s a way for brands to interact with… The post 4 Twitter Chats for CMOs appeared first on PanGalatic Digital.
  • Social Networks Are Not One-Size-Fits-All

    Rachel Kiser
    21 Apr 2015 | 7:00 am
    When live-streaming video apps Meerkat and Periscope started attracting oohs and ahhs a few months back, like most digital marketers I was curious about the new social platforms. The idea of showing the internet your world in real-time is certainly… The post Social Networks Are Not One-Size-Fits-All appeared first on PanGalatic Digital.

    24 Mar 2015 | 11:09 am
    Pan Galactic is pleased to announce that Rachel Kiser has joined Pan Galactic Digital as Digital Marketing Specialist. Kiser will help analyze clients’ data and identify trends to make appropriate business recommendations. She will also manage content creation initiatives. Previously,… The post PAN GALACTIC DIGITAL ANNOUNCES NEW DIGITAL MARKETING SPECIALIST appeared first on PanGalatic Digital.
  • Next Google Update Targets Mobile

    Rachel Kiser
    17 Mar 2015 | 6:50 am
    Webmasters have been wondering for a few months now if a new Google update targeting mobile friendliness is coming. First, the search engine rolled out a feature that would label mobile-friendly sites as such in the mobile search engine result… The post Next Google Update Targets Mobile appeared first on PanGalatic Digital.
  • Mobile Is Hot But Desktop Still Dominates

    Rachel Kiser
    9 Mar 2015 | 7:00 am
    Just last week, I cautioned a client against throwing every available resource into mobile optimization of their site. Too often in the digital world, and maybe in the world period, a subject gets a lot of buzz, and everyone jumps… The post Mobile Is Hot But Desktop Still Dominates appeared first on PanGalatic Digital.
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    Path Interactive

  • Digital Week in Review: Uber’s Giant New Headquarters, Google Cardboard, and The Evolution of Social Media Infographic

    Leigh Evenson
    29 May 2015 | 9:42 am
    In this week’s Digital Week in Review: Uber to get brand new headquarters in San Francisco’s Mission Bay neighborhood, Google Cardboard is the leading consumer VR, and an infographic on the Evolution of Social Media. Fancy New Digs For Uber Coming 2018 Uber has announced a joint venture with Alexandria Real Estate to develop its new corporate  headquarters which will be based in San Francisco. The two building campus will occupy San Francisco’s Mission Bar area and will consist of over 420,000 sq ft of office and retail space. One of the buildings will be a 6 story…
  • Path Interactive Teaching Search Marketing This Summer at NYU

    Leigh Evenson
    13 May 2015 | 11:26 am
    Ruben Quinones VP, Client Strategy of New York search and social agency Path Interactive will be teaching two courses on search marketing this summer at NYU’s School of Professional Studies. Starting June 12, 2015 an online asynchronous Search Marketing course taught by Ruben Quinones will begin and continue until June 28th, 2015. Online courses are self-paced and do not take place in a classroom. For more information or to o register for this course click here. Ruben will also be teaching an in-person course that will consist of 3 sessions over the course of three days. This course will…
  • Path Interactive Speaking at Market Expo New York

    Leigh Evenson
    5 May 2015 | 10:37 am
    On May 21st 2015, Ruben Quinones VP, Client Strategy at New York search and social agency Path Interactive will be speaking at the Market Expo New York. The Market Expo New York is provides sales and marketing for small businesses. It is the only business-to-business trade show, conference and networking event focused specifically on sales & marketing for small business. Market New York Expo is a one day event that provides small businesses with the tools and strategies they need to improve their corporate marketing, drive new sales and grow. This annual BUSINESS EXPO brings together…
  • Digital Week in Review: Instagram Introduces 3 New Features, SnapChat Disables 3rd Party Apps, and How To Not Lose Followers

    Leigh Evenson
    10 Apr 2015 | 8:56 am
    In this week’s Digital Week in Review: Instagram introduces 3 new features, Snapchat disables third party apps, and an infographic on how to not lose followers on social media. Instagram Introduces Three New Features On Wednesday, Instagram made three new additions.. These are the first new features made since December, when Instagram added five new photo filters, slow motion videos, real-time commenting, and the ability to adjust the perspective of photos. The new features rolled out are Color, Fade, and post notifications. “Use the Color tool to tint the highlights or shadows in…
  • Path Interactive Speaking at Trade Brooklyn

    Leigh Evenson
    7 Apr 2015 | 9:34 am
    Ruben Quinones, VP of Client Strategy at  New York search and social agency Path Interactive, will be participating in the Trade Brooklyn B2B Trade Show and Conference on April 15th 2015.  Trade Brooklyn is the largest B2B trade show in Brooklyn. Trade Brooklyn is creating countless opportunities by bringing together premier businesses from Brooklyn, the adjoining boroughs of NYC, and the greater metropolitan area with national corporations, entrepreneurs, non-profits, government agencies, business advocacy groups and the media. Ruben will be given a talk on search marketing in his…
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    DKS Systems

  • How to Upload Images and Videos to Google Drive: Desktop & Mobile

    27 May 2015 | 3:40 pm
    DKS Systems How-to Guide: Uploading Image and Video Files into Google Drive (Desktop and Mobile) Desktop: Go to and sign into your Google Account Once signed in, you’ll see your email inbox. Find the icon in the upper right corner of the screen and click on it to open all your accessible Google Apps. Click on the “Drive” Icon Doing this will open a new tab and will bring you to your Google Drive Home Screen. Once in Drive, click on the folder you want to add the videos to, or skip to step 5. Once in the folder, click on “New”   and select “File Upload”  This will…
  • “Tweets take flight in the Google app”

    19 May 2015 | 8:53 am
      Photo Credit “Tweets take flight in the Google app”   Today, Google and Twitter announced that they will be integrating relevant Tweets into Google Search Results on mobile devices.  Users can simply search a person, place, event, or #hashtag, and a “Popular on Twitter” carousel will show the most relevant and recent Tweets to your search. Tapping on the Tweet in the Google Search will bring the user directly to Twitter where they can view the actual Tweet and explore more content. “To start, we’re launching this on in English in the…
  • Win The Moments That Matter: Google AdWords

    11 May 2015 | 8:00 am
    #StepInsideAdWords “Billions of times per day, consumers turn to Google for I want-to-know, I want-to-go, I want-to-do, and I want-to-buy moments. And at these times, consumers are increasingly picking up their smartphones for answers,” - Google Webmaster Tools Blog Last Tuesday, Google announced new innovations in the next generation of AdWords that will help businesses “Win the moments that matter.” Users are searching to find relevant answers to immediate questions now more than ever and Google is doing something to help businesses show up front and center. Google…
  • Connecting All Humans

    4 May 2015 | 9:04 am
    THE INTERNET. It seems like all of us use it every single day. We hear a phrases like, “I read it on Facebook,” or, “I found this recipe on Pinterest,” more frequently than ever before. Using the internet has become a part of many people’s everyday lives and we cringe when we’re denied access to it. Yet, we forget that over two-thirds of the world is still without internet access.. That’s 4 billion people who are not connected. Just over 2 years ago, Facebook announced a service called with one overall goal in mind: Help Everyone Connect.
  • New YouTube Kids App

    24 Feb 2015 | 12:39 pm
    “Introducing the newest member of our family, the YouTube Kids app–available on Google Play and the App Store“- YouTube As every parent will experience at some point, finding ways to keep your kids occupied, engaged, and educated is a necessity, yet not always easy. While not a parent myself, my roommate has a 3-year-old daughter and finding interactive ways to keep her interested and occupied has become quite a challenge in our household. However, one surefire winner is pulling out the tablet, launching the YouTube app, and playing video after video that she can dance…
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    SEOP Blog

  • 3 Reasons Why Blogging Remains Relevant vs. Social Networking

    SEOP Blog Team
    25 May 2015 | 8:00 am
    About a decade ago or so, blogging was primarily the way people connected to one another in the digital world. It has largely been replaced by social networking in the recent years, with many businesses both big and small now embracing the trend. And it comes as no surprise: platforms such as Facebook and Twitter offer incredible reach at much lower cost compared with traditional media. But even with social networks around, blogging still has much to offer for businesses online:
  • Three Content Writing Tips to Beat Writer’s Block

    SEOP Blog Team
    18 May 2015 | 8:00 am
    The great thing about content writing is that, given the list of keywords you have, you can more or less figure out what to write for the next due article. The other side of the coin, though, is that having to work with the same list of keywords over and over again—not to mention the volume of content you have to write on a monthly or weekly basis—can leave you fresh out of ideas and staring at a clean, blank page.
  • How to Prevent Your Site from Getting Slammed and Penalized

    SEOP Blog Team
    11 May 2015 | 8:00 am
    While Google’s recent mobile-friendliness algorithm update seems to have rattled most site owners, the Doorway Page Update hasn’t been getting a lot of news. To refresh your memory, the search engine announced that it would be releasing a “ranking adjustment” for doorway pages last March, noting that the update would have a significant impact on sites that utilize doorway campaigns.
  • Key SEO Insights from Google’s Recent Mobilegeddon Update

    SEOP Blog Team
    4 May 2015 | 8:00 am
    Nearly two weeks since the launch of 'Mobilegeddon', it's fair to say that Google's major search algorithm update was less impactful than most people expected. But while the mobile-friendly update may be complete, the re-indexing of websites that are due to be penalized is not.
  • Internal Linking 101: Basic Tips to Get Your Most Important Pages to Rank

    SEOP Blog Team
    27 Apr 2015 | 8:00 am
    Creating readable and authoritative content isn't all there is to winning the SEO game today. On-page elements, such as the internal link structure of a web page, also play a key role in boosting rankings, and a solid grasp of these elements can strengthen your website and improve your SEO efforts.
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    Digital Next

  • Google’s Phantom 2, Quality Score Update

    Gary Douglas
    22 May 2015 | 4:04 am
    Over the past few weeks, there has been plenty of online chatter regarding Google pushing out secret, and then not so secret updates. The update was first blogged about and dubbed ‘Phantom 2 Update’ because Google didn’t say anything about it, and it was released 1 year to the day from when Google last did a large update that they didn’t confirm or deny that became known as the ‘Phantom Update’. The early reports of the 29th April marry up with the data we saw. Then, earlier this week, Search Engine Land got a confirmation that a core part of the algorithm had been updated…
  • We’re looking for a new Content Writer to join our Manchester office!

    Matthew Thompson
    27 Apr 2015 | 7:56 am
    We’re on the lookout for an experienced, enthusiastic Content Writer to expand our already well-rounded, creative and established content team, based in our Manchester office. Our ideal candidate must have at least 2-3 years of professional experience and be fully equipped to deal with the demands of a large digital agency. They will be welcomed into a team of multiple content writers boasting journalistic connections both past and present. You will be responsible for researching and writing original content for clients’ websites, on a wide variety of subjects. This content may be in the…
  • Stopping Google Analytics ghost referral spam

    Gary Douglas
    22 Apr 2015 | 4:38 am
    Over the last few months, webmasters have been plagued by ghost referral spam in their Google Analytics by a few different companies. All of the companies claim pure intentions and that their bots don’t make a difference, but people are getting sick of it all. There are some easy fixes for this, but without constant monitoring and excluding referral domains, you will never see accurate referral traffic, and this will can give you a false impression of the success of your SEO efforts. For regular bots and spiders that are causing a problem, you can use the check box in Google Analytics…
  • 5 questions to ask before starting your first PPC campaign

    Matthew Thompson
    20 Apr 2015 | 4:04 am
    When done well, PPC can be an incredibly effective tool in your online marketing arsenal, allowing you to see positive results almost instantly. However, if you rush into it without a proper plan in place or without any experience, you run the risk of burning through your entire budget very quickly and being left with nothing to show for it. With a skilled, experienced team by your side though, the sky is the limit! If you’re planning on taking your first steps into the world of paid search, here are 5 questions you should be asking before you start your first campaign. 1) What is the goal…
  • Are you ready for the imminent Google mobile update?

    Gary Douglas
    16 Apr 2015 | 8:35 am
    In less than a week, a Google mobile update will be implemented to its search algorithm that will start to favour mobile friendly websites over non mobile friendly websites. Google has broken tradition and given advanced warning that they will be releasing this update. The fact they have done this indicates it could be one of their bigger updates, with some people predicting a bigger upset than Panda and Penguin. However, I’m going to refrain from agreeing or disagreeing until the update has been rolled out completely. As with many of Google’s large updates, it may take several days or…
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    Digital Marketing Blog

  • Local SEO and UX Design: How to Maximize your User Experience for Local Search

    Mary Ryu
    29 May 2015 | 11:24 am
    Did you know that more than half of all searches conducted “on the go” from a mobile device have local intent? Furthermore, when performing local search from a desktop, 38% of local consumer searches were conducted to find the address of a business. As consumers become more and more dependent on obtaining business information from the web, it is critical that websites deliver relevant and updated content through properly formatted user experience (UX) and optimal SEO tactics.   People often find that web design and SEO can be difficult to coordinate. Providing lots of on-site…
  • A Smattering of SEO News – You Dropped a GoogleBomb on Me

    Brian Rubin
    28 May 2015 | 3:39 pm
    Hello my friends, and welcome to another Smattering of SEO news! This week there’s a big kerfuffle about local results fluctuating all over the place as Google tries to remove racist results from local and Maps search. This and more in this week’s Smattering!   Google Local News Google Drops A GoogleBomb Of Racist Local Listings – Apparently there’s been a growing number of Google Local listings showing up under racist searches, bringing up results for Howard University and The White House. Since Google uses the entire web to find relevancy in local listings, this has…
  • A Smorgasbord of Social Media – ‘Richer’ Pins and Emailstagram

    PK Creedon
    28 May 2015 | 9:59 am
    Welcome back to another Smorgasbord of Social Media, your weekly roundup of all things social. Here’s the latest in social media news:   FACEBOOK  Facebook Messenger Enables Payment Feature Tired of Jerry McGuire asking you to “show me the money?” Fret no longer. Message him on Facebook and with 3 easy clicks you can send him what you owe. Although not currently available everywhere, Facebook Messenger has begun rolling out the application in many major US cities. Even though money still doesn’t grow on trees, receiving some could be as easy as opening up an app.
  • Treasure Data – Big Data Simplified [Infographic]

    Anne Brady
    27 May 2015 | 11:17 am
    Knowing the value of data and its impact on your bottom line is a major factor for B2B companies. This infographic from Treasure Data highlights real dollar benefits of data-driven decisions and various ways to simplify data collection, access, and analysis of massive data volumes.   Learn more about data from the entire infographic, don’t be part of the 88% of companies NOT analyzing their data!  
  • 5 Insights to Drive Lead Generation with LinkedIn Sponsored Updates

    Simon Poulton
    26 May 2015 | 2:38 pm
    Whenever someone asks me what my favorite social network is, they are often baffled by my response. I love LinkedIn and I’m not afraid to let the world know. Sure, there are large parts of the platform that are underdeveloped and in need of some TLC, but the real value of LinkedIn comes from the user community. Having grown from just 37 million members in Q1 of 2009 to over 364 million in Q1 of 2015, there is no better social network for engaging with business-to-business (B2B) prospects than LinkedIn. Not sure if your prospective customers are on there? Use this handy tool to get a…
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    SEO Maverick

  • Google ‘Phantom’ Update 2

    Andrew Webber
    14 May 2015 | 12:05 am
    With all the press surrounding “Mobilegeddon” and Google’s push to ensure all websites are mobile friendly, an ‘unknown’ or ‘phantom’ update that started on April 29 has ripped through websites, and caused some enormous fluctuations in Google’s search results. The flow on effect of this update has been significant increases/decreases in organic website traffic coming from Google. Unlike Penguin and Panda, Google has given no indication that an update has taken place – but there is a tonne of data out there which illustrates that…
  • Fashion eCommerce SEO: The Complete Guide

    Hannah Paul
    23 Apr 2015 | 5:18 pm
    Are you the owner or marketer for a fashion boutique or online clothing retailer? Do you want to increase the traffic to your online store? Do you know what “SEO” is and have you tried to apply the basic fundamentals of an ‘SEO-friendly’ website before? To make search engines work for you, there are a number of tasks you must take in order to increase the likelihood your fashion website will be found in Google. SEO for an online store is a little different to optimising a local plumber or accountant’s website! We understand that SEO can be daunting, so we…
  • 23 Reasons Your Local Business Should Switch To WordPress

    Andrew Webber
    6 Apr 2015 | 11:24 pm
    Every local business should have a website. If you don’t have one, then you’re losing out on customers – big time. One of the biggest challenges for many small businesses is keeping their website up to date, without having to pay a web designer hundreds or thousands of dollars for every minor change required. This is why WordPress is awesome. It gives you more control over your own website and the content you publish. But Why WordPress? WordPress has fast become the defacto standard content management system for websites on the internet. It was originally designed as a…
  • 17 Insanely Actionable Strategies to Improve Your Local Website Rankings

    Andrew Webber
    28 Jan 2015 | 7:30 pm
    Imagine if you could see an immediate boost in your local website rankings, from just one minor change made to your site? There’s a ridiculously simple way to increase your website’s local rankings and website traffic, instantly. …whether you run a small flower shop, or plumbing business, or a multi-office real estate company, you’ll love this guide. We’re going to share with you 17 practical strategies for improving your local SEO website rankings TODAY. …whilst generating you more prospects and customers to your business. Exclusive Blog Post…
  • How To Write an SEO Friendly Blog Post

    Andrew Webber
    12 Jan 2015 | 3:22 am
    What’s the point of writing a blog post, if no one ever reads it? If you want your blog posts to actually be found in Google and read by potential customers, then it has to be easy for both humans AND search engines (like Google) to read and interpret the information. But how can you make your blog posts SEO friendly? This simple checklist will help your site to bring in more readers and search engine traffic from every single blog post or article you publish on your site! Exclusive Blog Post Bonus: Click Here to Get Access to a free bonus checklist that will show you how to write…
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    WebpageFX Blog

  • What Should You Binge-Watch On Netflix? [Infographic]

    Rebecca Stickler
    29 May 2015 | 5:00 am
    According to Netflix, its users watch over 100 million hours of TV shows and movies per day. When divided up between its 62 million members, that averages out to about 96 minutes each. If you’re like most users, that means you’ve probably already had a few binge-watching sessions of your favorite shows. So what should you watch next? Use the chart below to find out – complete with how much time each show takes to watch in its entirety. Share this graphic on your site <img alt=”What Should You Binge-Watch On Netflix?”…
  • How to Create and Use Marketing Personas

    Rebecca Stickler
    28 May 2015 | 6:00 am
    If you keep up with marketing blogs or publications of any kind, you’re probably familiar with the idea of “marketing personas.” Both traditional and Internet marketers talk about them as an absolute necessity, but can fictional people really help your strategy? We think so. At WebpageFX, we have detailed personas (complete with stock photo faces) that we keep in mind when creating any new site content or marketing materials. And by writing to specific “people,” we’re able to make our copy feel personal, instead of generic and boring. If you’re still not convinced (or just not…
  • How to Get More Customers on a Tight Budget

    Chris Zook
    27 May 2015 | 6:00 am
    Marketing on a budget is hard. Marketing on a tight budget can be nearly impossible. But all is not lost for the small business marketers working on a shoestring – in fact, it’s just the opposite. With Internet marketing, attracting new customers has never been easier. You just need to know how to reach them. To do this, you have a number of options at the ready. You can use them independently, but they work best in conjunction with one another. When you don’t have much to spend, these four steps can give you the ROI you need without breaking the bank. 1. Start by consolidating funds…
  • Are You Sabotaging Your Company’s Internet Marketing Success?

    Rebecca Stickler
    26 May 2015 | 5:00 am
    Taking responsibility for your company’s Internet marketing can be a stressful endeavor. This is true for any marketing professional, but even more so for those who’ve never had any formal education in online strategy. Unfortunately, that’s often the case. Many small business owners and marketing departments simply don’t have the resources to hire another employee that specializes in SEO or content marketing, which leaves those tasks for the existing team. And while there are many helpful resources online that can help even the least Internet-savvy marketer get started, anyone who is…
  • How to Use Psychology to Convert Customers Online

    Jesse Eisenstein
    22 May 2015 | 6:24 am
    Capturing the attention of Internet users and guiding them through specific motions is essentially a science. It’s such a vital part of web design that it has evolved into its own niche practice over the past decade, dubbed conversion rate optimization. Businesses, services, news publications, and ecommerce stores alike are always testing to figure out which elements improve conversion rates. Will simply changing the color of a “buy now” button from orange to purple give us a bump in leads? What about the type of persuasive language we’re using? There are a plethora of factors that…
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    Boomtown Internet Group

  • A Beginner’s Guide to Social Media Marketing

    Megan Kelly
    27 May 2015 | 10:13 am
    The biggest reason why I enjoy social media marketing work (and the same reason why I suspect many others hate it) is because it’s the opposite of a sure thing. What worked a month ago may not necessarily work this month (as you may have noticed, the trends change rather quickly). You can’t create a formula that is guaranteed to generate success on social media the way you can generate a formula that is guaranteed to tell you what 2+2 equals. Much like socializing itself, social media is a careful balance of interactions with other people who all have their own opinions, biases,…
  • How to Stay Focused While Working from Home

    Brian Donohue
    22 May 2015 | 2:06 pm
    Since Boomtown Internet Group is a digital marketing company we are able to embrace being fully digital, meaning that we all work remotely. For anyone new to working from home, it can be a challenge initially to stay focused and be productive. Without a boss and coworkers there to watch you, it’s now possible to get distracted with household chores, TV, time sucking websites like Facebook, etc. This article provides 10 steps to stay focused while working from home, coming from a team that has been successfully working from home full-time for several years. Step 1 – Identify Your…
  • The Good News About Verizon’s AOL Deal

    Megan Kelly
    14 May 2015 | 1:39 pm
    Weren’t you the least bit curious about the deal between AOL and Verizon? At first I could not figure out why on earth these two companies merged.  While most people scoff at the mention of AOL (“You’ve got mail!” was so 1990’s), its deal with Verizon could create a force to be reckoned with within the tech world – a force that is arguably much-needed in the face of Google’s digital ad market share. AOL While everyone was paying attention to Google, Facebook, and the like, AOL bought up a number of tech companies and relaunched them all under one moniker, streamlining the…
  • How to Make Google Remarketing Scripts Mobile friendly – Before April 21!

    Sue McCrossin
    20 Apr 2015 | 9:18 am
    If you have been working frantically to get all your client’s web pages mobile friendly according to Google’s mobile testing tool in Webmaster Tools before April 21, 2015, and you’ve noticed that some pages don’t check out, see if the client is running Remarketing ads.  If they are, chances are the script is creating a 300px by 13px iFrame on the page that breaks the mobile layout – depending on where you you put it in a div layer in your CSS.   There is a good discussion about this subject in the Google Webmaster Forum and a possible easy fix here.
  • Will Google’s Digital Crush ALL Other Marketing Medium?

    Sue McCrossin
    7 Apr 2015 | 10:47 am
    Will Google’s Amazing Search Results Dominate Marketing? Every year the founders of Google present a letter to their shareholders describing the goals they have for the company.  You can read them here. The letter usually comes out in May, and I anticipate this year’s letter will be as full of information as the previous letters.  The letter usually recaps the main areas of change at the company.  Last year’s letter mentioned its focus on health by acquiring Calico (focused on health, wellbeing and longevity) and Iris (smart contact lens for diabetics), and initiated a focus on…
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    Creative Search Strategy

  • James Reynolds: Earning Links & SEO Trends

    Steve Wiideman
    27 May 2015 | 8:44 am
    Today’s SEO podcast features James Reynolds, founder and CEO of SEO Sherpa and ClickJam. Our topic was mainly attracting links without using dangerous tools that could result in penalties. Transcript to follow. My favorite takeaway from the interview was James’s suggestion: The best way to earn links is to create content aimed at peers. About James Reynolds With a background in business and marketing, James first found his passion for search while working in the photography space. After dabbling in affiliate marketing and helping several local businesses, James founded an agency…
  • Data Claiming: The Secret Sauce Behind Local SEO

    Steve Wiideman
    24 May 2015 | 12:09 pm
    Earning higher placement within Google search engine results can be an exhausting endeavor for many local businesses that serve a specific area or region. A business can dominate search results with a well-planned out strategy that includes: Claiming business data, Optimizing several focal points on your website, Earning a few smart business listings, And continuously improving online reputation. The secret sauce of these four elements? Data claiming; and I’ll show you why in just a moment. The Rapid Decline of the IYP As Internet yellow pages (IYP’s) continue down the path of…
  • Local SEO: Auto Repair City & Property Pages

    Steve Wiideman
    27 Apr 2015 | 1:29 pm
    On July 24th, 2014, Google released an update the industry has code named “Pigeon“, which affects search engine results with a regional or local intent. Examples of queries might be “oil change York PA” or “auto repair” alone where the search engine recognizes the location of user and returns local businesses in the results. Pre-Pigeon Update, results where highly data driven, where today Google uses a greater number of organic ranking signals, such as user behavior (typically affected by mobile-friendliness and over all user experience, among other…
  • Study: How Important are Yelp Reviews Really?

    Steve Wiideman
    31 Mar 2015 | 10:04 am
    Businesses around the world are paying more and more attention to Yelp, arguably the Internet’s largest social-local platform, and with good reason. Touting it’s average 135 million monthly users, dominance in local search engine results, and ability to shut down businesses over night, Yelp is force to be reckoned with. While I have more than enough evidence of the positive effect of Yelp on foot traffic and sales for the accounts I’ve managed over the years, there’s a dark side to Yelp we struggle with requiring hundreds of thousands of dollars toward online…
  • Interview with Former Google Webspam Employee

    Steve Wiideman
    17 Mar 2015 | 10:15 pm
    The chance of a lifetime for an SEO practitioner to speak with a former Google Webspam employee happened this morning (March 17, 2015) resulting in pages of notes and insights. While we can’t divulge the names of our contact, we will say they played a major role in the foundation of filters and rules still in place today. Hang on to your seats folks, a decent percentage of our notes from the interview are in this post. Technical SEO Best Practices We’ve been hard at work putting together a comprehensive SEO Roadmap strategy for small and mid-sized businesses, and wanted to know if…
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    Pole Position Marketing's E-Marketing Performance Blog

  • Don’t Play Product & Service Hide and Seek On Your Website

    Stoney G deGeyter
    29 May 2015 | 10:29 am
    When someone lands on your site for the first time, what are they most likely looking for? Do they want to know more about you? Do they want to contact you? Do they want to read your blog posts? Chances are, it’s none of those. to see if what you offer is what they need. Why […]
  • Because It’s All About That Brand

    Stoney G deGeyter
    28 May 2015 | 7:08 am
      There is increasingly more talk about the importance of AUTHORITY when it comes to search engine rankings. Search engines don’t want to just ranked expertly optimized websites. They want to rank those that have authority. So in the midst of all this, does brand matter in the online world? YES! In fact, I discuss in […]
  • Who’s Looking After Your Online Reputation?

    Stoney G deGeyter
    27 May 2015 | 10:35 am
      Everybody needs to manage their reputation online. We live in a world where anyone can say anything they want online, and there is little doubt that someone will eventually say something negative about your company. It’s up to you to be able to monitor this so you can react as needed. For obvious reasons, […]
  • 3 Critical H’s of Successful Web Marketing

    Stoney G deGeyter
    26 May 2015 | 10:20 am
      Web marketing can seem both easy and difficult at the same time. A successful online marketing campaign has a lot of moving parts, all of which have to work together in order to be effective. Any piece (SEO, content strategy, social media, usability, etc.) can stand on its own, but focusing on one over […]
  • Thankful on Memorial Day

    Stoney G deGeyter
    25 May 2015 | 7:00 am
    I am eternally grateful to live in a country where we can live free from tyranny and enjoy individual rights such as freedom of speech. It’s easy to take these things for granted, but at least for one day every year, we are called to remember and honor those who have made it possible. People […]
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    Wikimotive Blog

  • 4 Powerful SEO Statistics That Prove the Value of Search Traffic

    Mark Frost
    18 May 2015 | 8:45 am
    While SEO isn’t new to those of us in the digital marketing industry, there are plenty of small and local businesses that are only now being introduced to the power of organic search traffic. Whether you’re a salesperson for a marketing company who needs ammo to make the sale, or a local business owner looking for more reasons to invest in SEO, these statistics will help you better understand the overall value of search traffic. Local Search Users Take Action 88% of consumers who search for a specific type of business via mobile call or visit within 24 hours. (Google’s…
  • What Happened to ‘People Talking About This’ on Facebook?

    Erin Ryan
    16 Apr 2015 | 1:56 pm
    Page administrators and automotive social media managers may be startled when they look for Facebook’s PTAT (People Talking About This) metric, as it is no longer located under “Page Likes” on individual Facebook pages. ‘ Is Facebook’s PTAT gone for good? No. Before we dig deeper, let’s discuss what “People Talking About This” truly means for Facebook Pages. What is PTAT (People Talking About This)?   “People Talking About This” is a metric known to those who manage Facebook pages as an indicator on how well a Facebook Page…
  • Businesses: Do NOT Follow Mashable’s Advice on Posting to Facebook

    Erin Ryan
    23 Mar 2015 | 8:48 am
    Dearest Mashable Reader, Recently, you read a Mashable article titled “8 Ways to Beat Facebook’s Algorithm and Keep Your Consumers Engaged” that has caused me to reevaluate their article intentions and quality… and you should too. As a trusted social media news source, I cannot help but wonder what they were thinking posting an article that includes tips that will be detrimental to businesses that use Facebook as a marketing platform. First off, there is no “true” way to “beat the Facebook algorithm”. The Facebook algorithm is intended to provide news feeds with…
  • 4 Simple Ways to Future-Proof Your SEO

    Mark Frost
    9 Mar 2015 | 5:00 am
    SEO as a service is built on the foundation that the effort put in now can still have an effect years down the road. So by default, the goal of SEO should be to grow for the long haul. Unlike online advertising, in which traffic stops as soon as you stop a campaign, SEO is capable of producing ROI unlike any other form of marketing. Unfortunately, many automotive SEO companies don’t prescribe to that mindset. Instead, they look to find ways to cut corners and take the easy way out. If you want to future proof your business’s SEO, and avoid short-term solutions, here’s how…
  • How to Boost Twitter Engagement and Build a Real Audience

    Mark Frost
    2 Mar 2015 | 6:10 am
    While Twitter never grew to truly rival Facebook, it has affected our communication and our culture in the same way. People use Twitter for marketing, to connect with like-minded individuals, network professionally, broadcast news, and discuss anything and everything going on in the world. The most powerful part of this is that everything is public. Meaning anyone has the potential to reach millions of people and grow an audience, if their content is worthy. In this post, I’ll give you the starter guide you need to use Twitter as a platform to grow in your industry through simply…
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    Seo Sandwitch Blog

  • "QUAP-TED-LUV" Factor For Creating Quality Content

    Joydeep Bhattacharya
    22 May 2015 | 9:49 am
    Talk about the Panda update or the recent Phantom update, all are focussed towards identifiying quality content. The "QUAP-TED-LUV" factor is the only guideline you will ever need to create quality content for your website. Whether it's Google or Bing, quality content is one of the most important factor for ranking any website on Google. Let's explore this factor and see how you can improve your rankings based on content quality.The "QUAP" FactorQuality - The content should be unique and high quality. It should be created to provide a good user experience. It should serve…
  • Google Phantom 2 Update Strikes - WARNING - Major Issues That Might Penalize Your Website

    Joydeep Bhattacharya
    15 May 2015 | 10:49 am
    Phantom 2 update is a sitewide update that affects the entire domain as compared to only affecting the low quality pages. This means, sites getting affected by this update might loose a bulk of traffic overnight causing decline in conversions and profits.Why It's Called the Phantom Update?This update is called the Phantom update because it launches itself silently and punishes the websites heavily making them lose bulk of traffic & conversions overnight.When Did it Happened?The Phantom update happened on April, 29th, 2015 but no official announcement has been given by…
  • Google Rich Answer Box Ranking Factors - How to Rank Your Site for "How-to" Related Queries on Google?

    Joydeep Bhattacharya
    14 May 2015 | 10:38 am
    "How-to" queries comprise of a larger portion of daily search queries for Google. If we are able to rank our site for "How-to" style queries based on our niche then it can help us to divert extra traffic to our site making more way for conversions.An example of an "How-to" query can be "how to tie shoelaces" where Google displays a set of steps to answer the question searched by the user. Such type of answer display is called as the "Rich Answer Box". A screenshot for this can be seen below:Rich Answer Boxes started displaying in June 2014. Some display complete answers…
  • Checklist For Building Your Best Display Ad

    Joydeep Bhattacharya
    13 May 2015 | 10:08 am
    How can you build the best display ad that helps to generate the maximum engagement and ROI? Display advertisement from Google lets you create text, image, interactive and video ads in order to reach the maximum targeted audience. This post explores the top 20 checklist for making every display marketing campaign a success. Best Practices for Building the Best Display Ad1- Identify the main purpose of your image ad. Do you wish to increase traffic, increase conversions, retarget the customers or upsell your products? Every purpose will require a different ad based on the…
  • Facebook's New Add a Link Feature A Threat to Google?

    Joydeep Bhattacharya
    12 May 2015 | 10:47 am
    Social networking giant, Facebook is looking to cut down the time the users are spending on Google. The new in-app search engine of Facebook will allow users to post links in a status update without having to visit Google. This feature is still in the testing process. The below screenshot displays it.(Image credit: Techcrunch)As per this new feature, whenever any user will type in a search term on FB, a drop down list of links will appear. The user will be able to preview what is on that website and then share the link easily. This will cut down the extra visit to Google…
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    Above the Fold & Socially Acceptable

  • [Podcast] Our Interview with Joel Hammond of the Cleveland Indians, Part Two

    29 May 2015 | 5:00 am
    It’s interviews like this one that make me love podcasting. We really enjoyed chatting with Joel Hammond of the Cleveland Indians and in today’s episode, you will catch part two of that interview. If you didn’t get a chance to listen to part one, go back and do that now. This week you’ll hear about Joel’s perspective on how to […]
  • [Podcast] Social Media & Professional Sports – An Interview with Joel Hammond, Part One

    Angela Moore
    22 May 2015 | 12:18 pm
    On this episode of The Sync Podcast, we got the chance to talk with Joel Hammond, the Communications Coordinator for the Cleveland Indians. Given the fact that we are all pretty big sports fans, this talk was an extra special treat for us. Joel talked to us about the transition he made from traditional media to digital media as he […]Author informationAngela MooreVP, Client Operations at IntrapromoteAngela Moore is the VP of Client Operations for Intrapromote and focuses on creating great customer experiences for IP's family of clients. Angela has been in the online marketing world…
  • Google Updates Google My Business Dashboard For Multiple Location Accounts

    Kyle Misencik
    18 May 2015 | 7:56 am
    Google is consistently updating their tools, for better or worse. If you’ve logged into your Google My Business account recently you’ll notice that you’re being presented with a very different dashboard than what you’re used to. The Google Places / Local / My Business dashboard has looked the same for a very long time. The visual update is welcomed, and […]Author informationKyle MisencikSenior Campaign Director, Organic Search at IntrapromoteKyle is one of our amazing SEO Campaign Directors. He’ll woo you with all his geeky analytics speak and then, as a special treat, he’ll…
  • [Podcast] Does Your Content Support or Hinder Your Brand? An Interview with Jackie Bebenroth

    Angela Moore
    3 Apr 2015 | 3:00 am
    On this week’s episode of The Sync Podcast, we’re speaking with Jackie Bebenroth, the owner of Muse Content Group. Jackie is a former copywriter and creative director that got inspired by what she saw happening in the content world and now leads her agency on content crusades that help brands define or refine their positioning through content and then amplify […]Author informationAngela MooreVP, Client Operations at IntrapromoteAngela Moore is the VP of Client Operations for Intrapromote and focuses on creating great customer experiences for IP's family of clients. Angela…
  • [Podcast] Breaking Through the Link Building Noise – An Interview with Julie Joyce, Part Two

    Angela Moore
    13 Mar 2015 | 12:54 pm
    Welcome back friends and happy Friday! In today’s episode we are continuing our discussion with Julie Joyce. This week we’re getting into the best ways to leverage resources for link building, reporting and several other great nuggets of wisdom that Julie shares with us. If you haven’t had a chance to listen to part one of our discussion, go do […]Author informationAngela MooreVP, Client Operations at IntrapromoteAngela Moore is the VP of Client Operations for Intrapromote and focuses on creating great customer experiences for IP's family of clients. Angela has been in…
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    Vizion Interactive

  • Currently Viral – May 21, 2015

    Shawn Cohen
    21 May 2015 | 8:02 am
    Currently Viral – May 21, 2015 We all know reddit attracts introverted geeks and there’s nothing like a post that empathizes with the introvert’s social plight amid a sea of like-minded socially awkward redditors. The image, originally posted on imgur, encapsulates who we’ve all felt at different times trying to edge into a conversation at a social event, whether we’re introverts or extroverts. The post is currently trending at 539 comments and counting in the /funny/ subreddit. This thread is significant because it’s probably the most empathy ever shown in one…
  • New to Google Analytics? Check out these Essential Easy to Use Features

    Josh McCoy
    18 May 2015 | 10:19 am
    Many enterprises rely on Google Analytics to track customers wherever they are. The results allow businesses to optimize their websites and pages, pinpoint opportunities for improvement, and understand where their channels are the most successful. This is an easy way to attribute conversions and online transactions to a specific source or medium, whether it’s an ad campaign, organic search, or any other entry point that led to a consumer’s purchasing decision. Getting started and sorting through the vast amounts of information Google Analytics uncovers, though, can be difficult. Here are…
  • Currently Viral – May 13th, 2015

    Joshua Titsworth
    13 May 2015 | 6:50 am
    Currently Viral – May 13th, 2015 Nothing says variety like an orphan attending Harvard, a big spider and a failed “prank”.   TIL an nine year old orphaned child from Rwanda living in a garbage dump told a charity worker “I want to go to school”. He is now 22, and attending Harvard. Everybody loves a feel good story. And this one is simply amazing. This young man lost his parents to the ethnic genocide that took place when he was just nine years old. However this didn’t stop him from pursing what education he could get and moving forward. It’s a really inspirational story.
  • 5 Elements of a Killer SEO Strategy

    Shawn Cohen
    11 May 2015 | 7:50 am
    Implementing the right strategy to propel your company to those coveted Google positions takes research, initiative, and the right strategy. While there is plenty of noise and trendy ideas dictating what’s considered an effective strategy, there are some steps a business can take to maintain long-lasting SEO success that won’t get washed away with the next algorithm update. Here are some features of a solid strategy to keep in mind. Understand the Current Competitive Landscape Search engines change the rules of how they rank all the time, and the time it takes for those updates to affect…
  • Viral Wednesday: Cinco de Mayo Aftermath and More

    Shawn Cohen
    6 May 2015 | 9:07 am
    So yesterday was Cinco de Mayo, in case you hadn’t noticed. And American apparently needed a refresher course on what this Mexican holiday is all about. Thanks to ABC, NBC, and every other major news outlet out there, we never have to wonder again. If you already create a lot of video, it can be tough to score a viral post on a day like Cinco de Mayo—Buzzfeed’s Cinco video has fewer views than the international beer video they posted the same day (471k v. 397k at the time of this article was written, if it can be called an article. Whatever.). What Happened on Pinterest? However,…
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  • Creating Newsworthy Content

    Andrea Lehr
    28 May 2015 | 6:00 am
    When it comes to ideation, as a creative strategist you have to balance client requests with what you deem compelling content. Coming up with fresh ideas that will both ignite a conversation with your audience and please the client can be a constant struggle, but a great bridge between the two is the level of newsworthiness. Leveraging trending stories is an easy way for you to capitalize on a current event – and a great way for your promotions team to earn multiple placements quickly – but discovering newsworthiness through methods other than focusing on what’s currently trending will…
  • Inbound PR: Why It’s All About Strong Relationships

    Guest Author
    26 May 2015 | 12:41 pm
    There are a lot of differences between “traditional” and “inbound” PR, but at the end of the day they’re both built on the same foundation: relationships. Throw any adjective you want in front of PR, but relationships will always be there. First, let’s talk about inbound PR in general. What is it? In terms of tools, tactics, and even activities, think of your average “PR 2.0” shpiel. What sets inbound PR apart is the mindset. Instead of focusing on pitching and pushing out content like news releases, the focus is on building relationships. That way you have a network that’s…
  • How to Create a Viral Idea in a Boring Vertical

    Andrea Lehr
    21 May 2015 | 6:00 am
    As much as we love variety, let’s face it: Some things are just plain boring. This can feel especially true when you’re working with multiple clients – some days you’re offering endless ideas about comic book characters and movies; the next you’re trying to make any inch of linoleum seem cool. It’s a daunting task, but it’s not impossible. You can successfully create viral content within boring verticals; however, it requires you to conduct a focused research strategy and curate a very specific outreach plan. It all comes down to who will link to it and who will share it. Here,…
  • Product Update: New Usability Improvements

    Stephen Panico
    14 May 2015 | 6:00 am
    We’ve implemented a number of usability improvements that should make your workflow in BuzzStream more efficient. These improvements will decrease the time you spend on tedious tasks so you can focus on building and maintaining contacts. Bulk edit your ‘Do Not Contact’ list BuzzStream is designed to serve as a central repository for all of your outreach relationships and it gives you a way to apply them to specific campaigns. As part of this, you have the ability to mark a domain or an email address with a “Do Not Contact” flag in BuzzStream. With this release, you can…
  • 7 Practices That Maximize the ROI of Negative Pitch Replies

    Andrea Lehr
    7 May 2015 | 6:00 am
    Nobody likes negative feedback. Even if you mask it as “constructive criticism,” it still stings. In promotions, it’s not uncommon to receive a negative response from an editor – some of the worst I’ve received is a simple, “No.” However, what you might not realize is that a negative response isn’t a dead end – it’s an opportunity to continue a conversation with the editor. They’ve opened the door to build a relationship and earn future placements, but the trick is how to get there. The best response should sound like the beginning of a natural conversation – you want…
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  • Why Advice On How To Create Content Can Only Take You So Far

    Nick Greene
    27 May 2015 | 10:33 am
    If you’re like most people, then you’ve probably read at least one piece dictating how you should create content. There’s no shortage of advice to that effect, after all. The web’s filled with people who believe their creative process is the right one. Here’s the thing that makes all this disparate advice confusing – none of it is necessarily wrong. I’m going to share with you a realization that struck me while talking to one of my colleagues at Northcutt. I was discussing how and when I do my best writing. Being a bit of a night owl myself, I tend to…
  • Content Creators: Always Check Your Facts

    Nick Greene
    18 May 2015 | 9:53 am
    There’s an old saying in tabloid journalism: “never let the facts get in the way of a good story.” Unfortunately, it seems like lately, the line between tabloids and legitimate publications is starting to become a little blurred. I’m going to come right out and say it: if you’re a content creator, you need to make sure you’re citing reputable sources. Take search engine optimization, for example. Although I’m not going to name any specific publications, there exists a ton of self-professed ‘experts’ on the web who do little more than…
  • Why I Hope WordPress’s Victory Over Straight Pride UK Is The First Of Many

    Nick Greene
    13 May 2015 | 9:00 am
    I’m always a little disgusted when I see people wielding the DMCA as a legal bludgeon. That’s not even remotely what it was intended to do, after all. It’s suppose to serve more as a shield – as a tool that can be used by legitimate content creators when someone steals their stuff. The DMCA should come into play when someone plagiarizes an article. It should be utilized when someone profits off of someone else’s music. It should be brought into effect when a user steals someone else’s video. What it shouldn’t be is a tool for censorship and…
  • April 2015: Best SEO, Social Media, and Content Marketing

    Ben Ustick
    12 May 2015 | 7:07 am
    Mobile. The word of the month is mobile. And why not? Everything is going mobile these days. People of all ages shop on their phones and tablets, they read the news on their phones and tablets, and they play games on their phones and tablets. Who doesn’t have a Words with Friends playing grandparent? And let’s just say, Google has taken notice. So, in the articles below, you will see a focus on “mobilegeddon” and the societal switch from computer to smart device. Don’t worry though, we’ll still throw some old school SEO and social media knowledge at you in…
  • Are You In A Creative Rut? Here Are A Few Ways To Recharge

    Nick Greene
    11 May 2015 | 9:53 am
    Stop me if this sounds familiar: you know you’ve the capacity to do your job, but for some reason, your mind simply won’t cooperate. You’re left staring at your computer screen, dimly wondering how you’ll make your deadlines. In essence, it’s as though your creative well has simply dried up. Don’t panic – you’re just suffering from a bit of a creative block. Everyone who’s involved in a creative profession will experience it at one point or another. The trick to recovering and avoiding total burnout lies in knowing what you need to do to…
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  • Silverbean in the Independent Agencies Census 2015

    Lauren Archer
    13 May 2015 | 7:52 am
    A short while ago, we posted about the impending Independent Agencies Census 2015, undertaken by publishing powerhouse The Drum, alongside the RAR. We shamelessly pleaded for your votes and as of today, we’re delighted to announce our placings in this year’s census. The census, which recognises and ranks agencies across the UK working in various disciplines, is an annual venture for the The Drum. It helps to determine and celebrate the independent companies making waves in the creative and digital spheres, taking into account financial data, peer-to-peer ratings and client…
  • 5 Steps to a Successful International PPC Campaign

    Stephen Tatum
    6 May 2015 | 3:37 am
    At some point or another, you may consider expanding your customer base internationally; a strategy which like any successful digital venture, requires a great deal of forethought, planning and consideration. Rather than caving to the temptation of believing that an English language PPC campaign will work all around the world – which will more than likely leave you believing that it doesn’t work after all in light of quite a few pounds spent in poorly invested budget – let’s face facts: in most countries where they do learn and speak English, they don’t use it to an…
  • An In-Depth Analysis of Google’s Mobile Update with Real World Data

    Sam Barnes
    1 May 2015 | 2:40 am
    Google’s latest mobile update has now rolled out, designed to expand the “use of mobile-friendliness as a ranking signal”. It’s been the biggest update to Google’s algorithm in many, many years. Bigger than Panda or Penguin, both of which had a significant impact not just on search engines, but also on the millions of website owners around the world. As an industry leading digital marketing agency, Silverbean have access to a wealth of data and expertise that allow us to provide exceptional insight into the real world impact of this latest Google algorithm update. We wanted to share…
  • Understanding the Boots Online Audience

    Layla Grant
    24 Apr 2015 | 3:53 am
    It goes without saying that online audiences differ from offline audiences. Sometimes there can be vast differences and sometimes they may only be slight, however it is important that as digital marketers, we understand these differences when planning online strategies. A company which understands the differences between their online and offline audience, and has used this as a key factor success driver of their brand online is Boots. With a 160-year history and a portfolio of over 2500 stores nationwide, Boots is the leading pharmacy-led health and beauty retailer in the UK. In 2003 their…
  • Mobile SEO: So you passed Google’s mobile-friendly test, what next?

    Tom Etherington
    20 Apr 2015 | 3:34 am
    Google’s mobile-friendly algorithm update will come into effect on April 21st and webmasters everywhere are bracing themselves for significant changes. The impact will affect more sites than both Google’s Panda and Penguin updates, according to Webmaster Trends Analyst, Zineb Ait Bahajji, with many dubbing it “mobilegeddon” or“mobocalypse”. Since the unusually specific announcement from Google back in February, the search giant’s mobile-friendly testing tool has quickly became the go-to place for evaluating whether a website is at risk of dropping down the mobile rankings.
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    New Jupiter Media

  • Google AdWords New Ad Offerings

    John Colantoni
    6 May 2015 | 9:42 am
    Earlier today during Googles #StepInsideAdWords event Jerry Dischler, Vice President of Product Management for AdWords discussed new features including mobile-friendly ad formats on new verticals, attribution/bidding strategies, and a new re-worked automation tools. Google has announced new ad formats across three new industries: Automotive, Hotel and Mortgages. Automotive Per google, over 50% of automotive searches are now taking place on mobile.  This new format will now allow the user to not only view exterior along with interior images of the car, but users may also swipe into more…
  • Google AdWords App is Here!

    24 Mar 2015 | 5:38 am
    Earlier this week Google announced the launch of its Android app for AdWords. The app is now available for download in the Google Play Store. You can run, you can hide, but AdWords will now find you if you have a mobile signal. Initially debuting in Canada in early February Google has finally rolled their AdWords App out worldwide. Through the app users will be able to view fan favorite metrics such as click-through-rate, cost of conversion, impressions, along with a whole lot more. The app will also offer suggestion to the user whether it is to increase a bid for more impressions or raising…

    3 Jan 2015 | 4:26 am
    Earlier this week Google announced the launch of Custom Columns in AdWords. This new feature will allow for AdWords Users to segment existing column metrics for more detailed views of data. If you were looking for an easier way to track performance, then adding custom columns is your answer. Google stated they are “introducing custom columns to AdWords reporting, an easy way to create and view segmented columns for the metrics you want to see.” Not being able to see many of the metrics AdWords Users or their clients truly care about is a common problem among the AdWords community. With…

    17 Dec 2014 | 4:13 am
    Yesterday December 10th, Google released a fully-revamped version of AdWords Editor. Announced during one of Google’s many webinars by AdWords Vice President, Jerry Dischler. You may be asking yourself, what sets the new version apart from the AdWords Editor of old… First off, AdWords Editor’s Project Manager Geoff Menegay, stated that the new version “Represents the biggest update to the application since we released it in 2006”. If that is not enough to get you excited, the new Verison 11 will not only allow the user to open multiple windows at once, but it allows for better…
  • Google Publishes Co-Branded Case Studies with New Jupiter Media!

    Team New Jupiter Media
    10 Dec 2013 | 12:27 pm
    We’re excited to report that Google had chosen two New Jupiter Media clients to highlight the benefits of using a Google Certified Partner,  namely US! –  New Jupiter Media. To see the Case Study on Pali Adventures please click this link –  Google-NJM-PaliAdventures To see the Millenium Limo Case Study please click this link – Google-NJM-MilleniumLimo The post Google Publishes Co-Branded Case Studies with New Jupiter Media! appeared first on New Jupiter Media.
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    Kern Media

  • How to Re-Optimize Your Website with Google Webmaster Tools’ “Search Analytics” Report

    Dan Kern
    9 May 2015 | 6:07 am
    Google made the day of SEOs everywhere on May 6th, 2015 when it announced that it launched the new Search Analytics Report. For years, we’ve grown accustomed to optimizing our landing pages with [not provided] keyword data. That appears to have (somewhat) come to an end. At least for now, this data is again at […] The post How to Re-Optimize Your Website with Google Webmaster Tools’ “Search Analytics” Report appeared first on Kern Media.
  • Unconventional Ways to Be a Better Marketer

    Dan Kern
    30 Dec 2014 | 7:35 pm
    Want to become a good marketer? Want to become a great marketer? How about simply becoming a better marketer with small steps that will inspire and keep you on track. As each new year comes upon us, people everywhere focus their intentions on resolutions instead of inspirations. As an inbound marketer, you need to stay […] The post Unconventional Ways to Be a Better Marketer appeared first on Kern Media.
  • Be More Magnetic! How to Write Powerful Blog Titles

    Dan Kern
    13 Dec 2014 | 9:53 am
    So you have a blog but your visitors aren’t clicking deeper into your website. Or, perhaps your blog posts are ranking in Google, but your click-through-rate (CTR) is low and you’re dropping in the rankings. Well, let’s help you change that because improving your blog post titles is one of easiest things that you can […] The post Be More Magnetic! How to Write Powerful Blog Titles appeared first on Kern Media.
  • Amazon SEO: Optimizing Product Pages & Shopping Feeds

    Dan Kern
    26 Jan 2014 | 4:14 pm
    Most eCommerce stores will feed their products to 3rd party shopping sites like Amazon, Bizrate, Shopzilla and others since they provide extra streams of revenue for an eCommerce store. Considering that Amazon has a Domain Authority score of 100/100 according to Moz’s OSE Tool, you want to leverage this ranking power of Amazon with traditional, natural SEO […] The post Amazon SEO: Optimizing Product Pages & Shopping Feeds appeared first on Kern Media.
  • Does Google Plus Affect Non-Personalized Search Results?

    Dan Kern
    2 Sep 2013 | 9:44 am
    I recently published a post about How to Build a Guitar on guitar blog, Six String Soul, and was lucky enough to have Guy Kawasaki share it on his Google Plus profile and Facebook page on Thursday, August 8th (2013). My referral traffic to this article skyrocketed on this day, and I quickly took note […] The post Does Google Plus Affect Non-Personalized Search Results? appeared first on Kern Media.
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    SEO Software | SEO Tools - SEO Software Shop

  • Advanced Web Ranking

    8 May 2015 | 2:42 am
    Advanced Web Ranking is a rank tracking software with additional seo tools which is available as a online software or desktop software.It will make rank tracking of the websites easy and provides accurate results. AWR Cloud (Price per month) Starter $49 Pro $99 Agency $199 Enterprise $499  Product Information
  • Traffic Travis

    12 Mar 2015 | 5:47 am
    Traffic Travis seo software will perform a seo check on any website and find technical mistakes that will effect website rankings.It will also give competitor analysis and why they rank well in search engines.Find link partners and keep track of the website rankings in search engines with this free seo software. Professional version $97 per year Product Information
  • IBP (IBusiness Promoter)

    11 Mar 2015 | 11:50 pm
    IBP or IBusiness Promoter will analyze a website and compare it with the top 10 results for a keyword in search engines.Then it will give a detailed report about the website and what changes need to be made to improve search engine rankings.It has a money back guarantee and free to try the software. IBP Standard USD 249.95 IBP Business USD 499.95 Product Information
  • SEO Power Suite

    7 Mar 2015 | 5:31 am
    SEO Power Suite is the all in one seo software with easy to use seo tools to manage search engine optimization tasks.It is fast,reliable,frequently updated and works on Windows,Mac OS X and Linux.There are four SEO Tools which comes with SEO Power Suite. Rank Tracker - Check search engine rankings on all major search engines and keyword research. SEO SpyGlass - Check backlinks of websites. Link Assistant - Helps to build backlinks for websites. Website Auditor - Make your website error free and search engine friendly. Professional Edition USD 299 Enterprise Edition USD 699 Product Information
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    Search, Social News PageTraffic Buzz

  • Google Rolls Out A New Version Of AdWords Editor, 11.1!

    Navneet Kaushal
    29 May 2015 | 10:33 pm
    Google announced on Google+ that they have released a new version of the AdWords Editor, 11.1. There were several upgrades in version 11.1, but Google stated only one in the announcement that is... Please visit PageTraffic Buzz for the full article.
  • Limited Support For Animated GIF File Now Available On Facebook!

    Navneet Kaushal
    29 May 2015 | 10:24 pm
    Facebook announced support for the animated GIF files format. However, there are few restrictions. The GIFs will only be animated if they are posted via links, and not uploaded, reported Christina... Please visit PageTraffic Buzz for the full article.
  • Weekly Infographic: The Ultimate SEO Checklist!

    Navneet Kaushal
    29 May 2015 | 5:41 am
    Missing one step or forgetting a thing of vital importance is sufficient to ruin your website’s ranking. So, isn’t it better to have a checklist prepared that can help you for guiding... Please visit PageTraffic Buzz for the full article.
  • Top 10 Digital Marketing Articles of this Week: 29th May, 2015!

    Navneet Kaushal
    29 May 2015 | 4:58 am
    Here we come again with our list of this week's best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search... Please visit PageTraffic Buzz for the full article.
  • Google AdWords Announces New Ad Group Details Reports!

    Navneet Kaushal
    28 May 2015 | 11:16 pm
    The addition of a new report type named ad group details reports was announced on Google+ . This has been done to expand on the campaign details reports they introduced last month but now they have... Please visit PageTraffic Buzz for the full article.
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    Powered By Search » Blog

  • Webinar – Optimizing Emails for Lead Generation Success

    Joel Popoff
    6 May 2015 | 9:14 am
    This month we will be hosting our 5th webinar in our 2015 Digital Marketing Webinar Series! If you’re wasting a bunch of time developing sales emails and attempting to convert leads, but haven’t had any luck then this is the webinar for you. Our experts will be going through multiple lead generation email examples and providing you with advice on what you should be doing and what you should avoid. Make sure to reserve your spot today before it gets completely filled up. If you can’t make it to the live show, register anyway and we’ll be sure to send you the recorded…
  • Powered by Search Ranks 5th on Canada’s Top 10 Growth Companies

    Joel Popoff
    24 Apr 2015 | 9:18 am
    Toronto, Canada – April 24th, 2014: Powered by Search, Canada’s premier inbound marketing agency proudly announced it has ranked 5th in the Top 10 Growth Companies on the 2015 Branham300, with a massive growth change of +150%. From a +33% change in growth in 2014 to a +150% change in 2015, it looks like nothing is going to slow Powered by Search down from leading the digital marketing industry in Canada. Not only did Powered by Search rank as one of the Top Growth Companies in Canada, they also made it on the list of the Top 250 Information and Communication Technology (ICT) companies.
  • InboundCon Super Early Bird Tickets | Now on Sale!

    Joel Popoff
    22 Apr 2015 | 6:23 am
    Have you got your tickets for InboundCon 2015 yet? If so, you are one of the lucky ones. We only have 75 Super Early Bird tickets available at $399.00 for individuals and $349.00 for groups of 2+. Prices will go up to $699.00 (individual) and $649.00 (groups 2+) so don’t miss out on this amazing opportunity to save up to $300.00. Tickets include a full day of speaker presentations, keynotes & panels with an all-inclusive breakfast, lunch and big after party! InboundCon 2015 will be hosted on October 8, 2015 at the beautiful Jane Mallett Theatre in downtown Toronto, Canada. The…
  • Webinar – Why Businesses Need to Use Facebook Ads

    Joel Popoff
    21 Apr 2015 | 8:16 am
    This month we will be hosting our 4th webinar in our 2015 Digital Marketing Webinar Series! If you’ve ever been interested advertising your business on Facebook then this is the event for you. Make sure to reserve your spot today before it gets completely filled up. If you can’t make it to the live show, register anyway and we’ll be sure to send you the recorded version. The Details Topic of discussion: Why Businesses Need to Use Facebook Ads Date & time: Thursday, April 30, 2015 at 2pm EDT / 11am PDT / 7pm GMT How much: our webinars are free, but hurry and reserve…
  • How to Create Content That Will Increase Your Traffic the Next Day

    PBS Staff
    20 Apr 2015 | 6:14 am
    If amazing content drops on a web page and nobody sees it, what’s the point? Small business owners, entrepreneurs and startup founders tend to share one essential characteristic: Lack of time. You simply don’t have time to waste on blogs, videos, white papers or any other kind of content that doesn’t profit the business directly. Great content has the power to increase traffic, which drives conversion rates while generating leads and positive referrals. Enough with the why, let’s get to the how. Below are five proven strategies to connect with more readers, keep them…
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  • How We Rank #1 in Google And Grew Organic Traffic by 963% (Two Step-By-Step Case Studies)

    Brian Dean
    11 May 2015 | 5:00 am
    Today you’re going to see one of my favorite SEO strategies in action:The Guestographic Method.First, I’ll show you how Perrin used this technique to boost his organic search engine traffic by 963%.Then you’ll see how David used the same strategy to rank #1 for the keyword “internships”.Let’s dive right in. The Guestographic Method: An SEO Strategy That Gets ResultsGuestographics work for one simple reason:They make your content MUCH easier to share.I published a post last year that outlines the entire process: How to Get Backlinks With Guestographics.So if…
  • 16 Actionable SEO Copywriting Secrets That Will Drive More Traffic To Your Site

    Brian Dean
    7 Apr 2015 | 7:00 am
    Knowing SEO is great.Knowing copywriting is great.But when you can do BOTH?That’s when you can slap a big ol’ “S” on your chest……because you’ll be unstoppable.And today I have something that will make you feel like you have SEO superpowers:16 insanely actionable SEO copywriting techniques that you can use right now.Free Bonus: Click here to get access to a free PDF checklist that shows you how to execute all 16 of the techniques from this post (the checklist also includes 2 bonus strategies).1. Use Udemy to Make Your Content 2-3x More Compelling…
  • Want More Traffic That Actually Converts? Follow These 4 Steps…

    Brian Dean
    12 Feb 2015 | 7:52 am
    When you sign up for the Backlinko newsletter for the first time, you get this email from me:As you can see, the first thing I ask is:“What’s the #1 thing you’re struggling with?”To date, I’ve asked over 57,000 new subscribers this question……and have received thousands of replies.But get this:I tend to get the same response again and again.What’s that response, you ask? TRAFFIC.In fact, here’s a reply I got the other day from Christine:Christine is absolutely right. Traffic is a common problem…The Truth About Getting Targeted Traffic…
  • Content Strategy Case Study: 36,282 Readers + 1,000 Email Subscribers

    Brian Dean
    3 Feb 2015 | 9:23 am
    A few weeks ago I get this email out of the blue from Jimmy…The email said:“The first time I used your Skyscraper Technique I got 30k pageviews, 1k email subscribers, and currently rank #2 for my target term.”Needless to say, I was intrigued.So I pressed him for more info.Turns out Jimmy was happy to spill the beans on his entire content strategy (step-by-step).Let’s jump right in.Free PDF Checklist: Download a PDF checklist that will walk you through the exact Skyscraper Technique process from this post.This 3-Step Content Strategy=More Traffic, Backlinks and Sales…
  • Conversion Rate Optimization (CRO) Techniques: The Complete List

    Brian Dean
    11 Nov 2014 | 10:15 am
    This is the most comprehensive list of conversion optimization techniques on the planet.Whether you run an ecommerce site, a blog, or a brick and mortar business, you’ll love this guide.Before “Conversion Rate Optimization (CRO) Techniques: The Complete List”, these techniques were scattered across the internet.Now, with the help of Devesh Khanal of Devesh Design, we’ve put them all in one place.And you can easily sort through the 100+ techniques based on your individual conversion goals.Enjoy!Free PDF: Get access to a free downloadable PDF version of this guide.
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  • Everlast Pro Style Training Gloves Review

    Alan Reeves
    18 May 2015 | 3:00 am
    If you are training in Krav Maga or a variety of other martial arts, there’s a good chance you will find yourself sparring or hitting the heavy bag at some time.  There’s no better way to refine your techniques than through practice and hitting the heavy bag is a great way to practice your punching and […] (Visited 46 times, 1 visits today) BlueCapra - Using Technology To Solve Problems and Create Solutions
  • Title Pro Full Face Training Headgear Review

    Alan Reeves
    13 Apr 2015 | 4:00 am
    If you are training in Krav Maga or a variety of other martial arts, there’s a good chance you will find yourself sparring at some time.  There is no better way to refine your techniques than through practice and sparring is a great way to practice.  Since you will be punching and kicking someone else and […] (Visited 28 times, 1 visits today) BlueCapra - Using Technology To Solve Problems and Create Solutions
  • Krav Maga DIE circle design

    Alan Reeves
    8 Apr 2015 | 8:55 am
    Do defend ourselves in Krav Maga, we must deflect, intercept, or evade and oncoming attack.  Here is a design that I created to help remember the importance of defense.  Let me know what you think. (Visited 8 times, 1 visits today) BlueCapra - Using Technology To Solve Problems and Create Solutions
  • Harbinger 320 Gloves Review – Krav Maga Gear

    Alan Reeves
    24 Nov 2014 | 10:40 am
    If you are training in Krav Maga or a variety of other martial arts, chances are that you need general training knuckle gloves. They need to have enough padding but not too much, be flexible and durable, and not cost an arm and a leg.  Eventually you will need sparring gear such as headgear, shin guards, […] (Visited 99 times, 1 visits today) BlueCapra - Using Technology To Solve Problems and Create Solutions
  • Looking for a Krav Maga t-shirt? Check this one out…

    Alan Reeves
    18 Nov 2014 | 7:55 am
    *** UPDATE *** The campaign is over and unfortunately, it was not funded (needed to sell 10 shirts, only 3 sold).  It was a nice experiment that did not work out.  One day I’ll roll it back out and see if it is successful.  Thanks to all those who visited the page, even if you […] (Visited 33 times, 1 visits today) BlueCapra - Using Technology To Solve Problems and Create Solutions
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    SEO Blog, SEO News, SEO Tips & Tricks, Internet Marketing India

  • 8 PPC Blogs You Need to Eat for Breakfast

    Dipalie Mehta
    25 May 2015 | 4:05 am
    Taste best with anything! Are you as clueless about PPC as I was a month back? To give you an idea, I was so clueless that it was hilarious and sad at the same time. BUT I’ve crossed that bridge, one breakfast at a time. And here is a list of the eight blogs that have been on the menu and will be for a long, long time. To make it easier for you, I’ve added social scores. And since social scores aren’t always the best measure for quality, there are micro descriptions too, AND memes to describe the blogs perfectly so you know your ‘best bet’. (Get it? Get it? Ok) You’re welcome.
  • “Instant Articles” on Facebook

    Neha Bawa
    18 May 2015 | 12:04 am
    Facebook just set social media ablaze with its latest product update. On March 13th, Facebook announced the release of Instant Articles, a platform that will allow publishers to post content directly and keep 100% of the revenue generated from the ads in the stories. Apparently, this move’s been anticipated for quite a while, and the product launch is underway with the following nine partners: The New York Times National Geographic BuzzFeed NBC News The Atlantic The Guardian BBC News Spiegel Online Bild Pretty impressive list. Watch for initial content to come from the Times, National…
  • 3 Steps To a Paid Design Internship

    Dipalie Mehta
    12 May 2015 | 2:41 am
    Getting an internship that pays you (while you work on big brands in a full suite digital marketing agency) is easier than you think! Apply in three simple steps: Step One: Use the the following copy to create images to be posted on Techmagnate’s social platforms:   Rule: Make sure there are no copy errors Step 2: Email the above images AND your portfolio to: With the subject line: Design intern Samples (your name) Rule: Don’t forget to email both the images and your portfolio. Double check subject line. Step 3: Post the images you’ve…
  • This Quiz Could Land You A Job!

    Dipalie Mehta
    24 Apr 2015 | 4:14 am
    We’re not kidding! Just ace the quiz and we’ll call you. Protip: The speed of your responses will make a lot of difference. SEM/PPC Manager SEO Manager  
  • Real Internet Marketing Examples That Teach Us Something

    20 Apr 2015 | 11:53 pm
    It’s increasingly common for people to thirst after real-life information. They don’t want to be drowned out by ‘expert opinions’ and book mumbo-jumbo. It’s human form, I guess, to identify with people who have done seemingly ordinary things but with great results. It’s what renders credibility to the expert opinions and scientifically proven facts. Internet marketing is no different. We are always on the lookout for success stories that we can share, such as marketers and/or businesses that have used the Internet to create something interesting and made their businesses stand out…
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    SEO Best Practices: SEO tips, help, and advice for any online business

  • Are Mobile Internet browsers losing their importance?

    Ranjana Jha
    17 May 2015 | 4:23 am
    With free and paid mobile applications available for almost everything under the Sun, do we still need mobile internet browsers? Continue reading...
  • Hungry? Just Go to Google

    Ranjana Jha
    10 May 2015 | 12:32 am
    Yearning for something nice to eat... Google has a fast and efficient solution! Continue reading...
  • With Google Knowledge Graph you “click no further”

    Ranjana Jha
    1 May 2015 | 4:51 am
    Is that true? Is this what is going to happen in the future? How will Google knowledge graph impact SEO & SERPs? Continue reading...
  • Doorway to trouble?

    Ranjana Jha
    4 Apr 2015 | 10:56 am
    Doorway pages are used by many websites to drive traffic and to obtain higher rankings on search engines. Doorway pages are certainly not one of the best practices. A recent update from Google Webmaster Central confirms that they are aware of such practices and will start adjusting their search results soon. Continue reading...
  • Mobile Friendliness is now a Must for every website

    Ranjana Jha
    22 Mar 2015 | 3:00 am
    With Google’s announcement of rolling in “Mobile friendliness” factor in their ranking signal starting April 21, it is critical that webmasters start implementing and creating websites that are mobile friendly. Not only because you may lose traffic from Google but more importantly this is where the future of search is. Mobile best practices for an optimized performance in Mobile devices are a must for every site since more and more users are using mobile devices to perform search. Continue reading...
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  • How to Implement Content Marketing With Success in 2015

    Cristian Rennella
    27 May 2015 | 7:19 am
    To design an excellent content strategy, the most important thing (and which very few do), without a doubt, is to start by establishing “where we are headed”. In other words, our goals. We have been working specifically with content marketing for the past 8 years and if there is something we have learned during this time, is that the difference between those that succeed and those that fail is NOT based on the quantity of resources they are able to invest (money/budget). It is in the clarity in which they define “why” they want to engage in content marketing. In this…
  • The Healthy Philosophy Behind Link Earning

    Jesse Stoler
    13 May 2015 | 6:02 am
    There are people who would say that because I’m a link builder, I don’t believe in link earning. I’m not shy, so you’ll know when I don’t believe in something: trickle down economics, aliens at Area 51, George Clooney’s range as an actor, etc. But I do believe in link earning. I just don’t believe in how the digital marketing community has come to define it. The typical definition of link earning revolves around the idea that your site/content should be SO good that you don’t even need to promote it. The links will come. As a link builder,…
  • 5 Content Case Studies You Can Take to the Bank

    Casey Meehan
    6 May 2015 | 6:33 am
    There is no doubt that high-quality, natural content is the way forward for SEO professionals. Great content essentially gets doubly rewarded: Once by the readers with whom you’ve connected, and once more by the search algorithms that recognize some measurable aspects of that engagement. Moving up Google rankings alone might be enough to justify the time and energy investments you need to put into a good content strategy, but you can do so much more with good content than simply pull organic traffic. Below are 5 other arenas of marketing that engaging content can boost – and…
  • How to Leverage Seemingly Unstoppable Content Scraping

    Abrar Mohi Shafee
    30 Apr 2015 | 6:00 am
    Someone scraped your content, and you need to take them down. I bet you will try to: File a DMCA complaint Report to Google Block his IP address Report to his web host Report to his ISP But for how long can you do that? You may be able to do it for dozens, or even hundreds of scrapers. And what if you get thousands or more? It’s ultimately not possible to keep up. A well-known site can have millions of scrapers. The more you rise in popularity, the more you get scraped. And you know what, you can’t stop ALL of them. No matter what technique you use, there will always be an alternate…
  • Internet privacy: Are Your Searches Private or Personalized?

    Nevyana Karakasheva
    28 Apr 2015 | 5:36 am
    Today we can’t help but wonder if online privacy is a mythical creature that lived in days long passed, back at the dawn of the Internet. We are all used to being tracked, monitored, and ad-bombarded. Our personal data including online activities, interactions, images and contact details are being collected carefully thanks to diligent machines and crawling bots and kept on file for even longer than our own memory could hold on to. We take this environment for granted. We think that this is the price to pay for having the world’s knowledge database at a click distance. Truth is we pay…
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    - Bloggers Ideas

  • VPSLink Review: VPS Hosting provider India

    Jitendra vaswani
    24 May 2015 | 4:04 am
    VPSLink is offering linux and windows hosting services. VPS link hosting provides hosting services from more than a decade ago. VPS link is popularly known for VPS hosting. VPS Link hosting is providing VPS & Dedicated hosting services with customer and business requirement. VPS Link resources are more expertise in VPS server than others. Platforms Read More » The post VPSLink Review: VPS Hosting provider India appeared first on - Bloggers Ideas.
  • HostCats Review: Web Hosting provider in India

    Jitendra vaswani
    23 May 2015 | 2:03 am
    HostCats is one of the leading web hosting provider based in Bangalore, India.  It was launched in in 2003 and they have some of the biggest range of Product Offerings in the industry with offers from both Linux Hosting & Windows Hosting. They also offer other Services like Web Design, SEO, Payment Gateways etc. HostCats Read More » The post HostCats Review: Web Hosting provider in India appeared first on - Bloggers Ideas.
  • Znetlive Review: Web Hosting Service Provider in India

    Jitendra vaswani
    22 May 2015 | 2:38 am
    ZnetLive India is one of the leading web hosting companies in India and was created in 2002 to provide the Best web hosting solution all over India. Though Znetlive is an Indian based company, it has a close tie to the US and Singapore and offers some servers in America and Singapore. It has got Read More » The post Znetlive Review: Web Hosting Service Provider in India appeared first on - Bloggers Ideas.
  • Google Penalty Checker Tool from

    Jitendra vaswani
    20 May 2015 | 2:51 pm
    Fruition’s Google Penalty Checker is new and reliable tool where you can check that how your website got affected with latest Google algorithms. It will  tell you that your website is penalized or not  due to latest Google  updates. I am using tool from long time for my blog  BloggersIdeas.   How the Google Penalty Read More » The post Google Penalty Checker Tool from appeared first on - Bloggers Ideas.
  • Top 9 Best URL Shortener Websites to Earn Money

    Jitendra vaswani
    19 May 2015 | 12:38 am
    Hey Guys so you are looking to make money from URL shortening, so there are many website allows services to shrink URLs. URL-shortening services allow you to make cash when you use them to shorten long URLs from various websites. You can post shortened URLs on your blog, webistes, social media channels like Twitter, Facebook or Read More » The post Top 9 Best URL Shortener Websites to Earn Money appeared first on - Bloggers Ideas.
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    Search Engine Journal

  • A Step-by-Step Guide to Using Twitter Ads for Lead Gen by @mchale05

    Brett McHale
    30 May 2015 | 7:49 am
    Many businesses aren’t quite sure how to tackle Twitter marketing from a paid perspective. Here's how to see a direct return on your Twitter ads investment.The post A Step-by-Step Guide to Using Twitter Ads for Lead Gen by @mchale05 appeared first on Search Engine Journal.
  • The (Technical) Future of #SEO – Part 2 by @scott_stouffer

    Scott Stouffer
    30 May 2015 | 4:13 am
    In this post, learn how to utilize your new search engine model, and even budgeting between SEO and PPC to solve the "Traveling Salesman Problem".The post The (Technical) Future of #SEO – Part 2 by @scott_stouffer appeared first on Search Engine Journal.
  • This Month In #ContentMarketing: May 2015 by @dantosz

    Danielle Antosz
    29 May 2015 | 8:26 am
    This months round up includes how to create a free content calendar, how to create content on a tight budget, and lessons from the worst blog titles out there.The post This Month In #ContentMarketing: May 2015 by @dantosz appeared first on Search Engine Journal.
  • 10 Tips for Keeping Your WordPress Site Secure by @GregSecrist

    Greg Secrist
    29 May 2015 | 8:18 am
    If you run a WordPress site, don't miss these tips on how to proactively protect yourself from security vulnerabilities.The post 10 Tips for Keeping Your WordPress Site Secure by @GregSecrist appeared first on Search Engine Journal.
  • How to Produce Great Content (Even if You’re a Terrible Writer) by @sujanpatel

    Sujan Patel
    29 May 2015 | 5:32 am
    There are a lot of ways to create great content - even if you think you’re a terrible writer. Here are four of them to get you started.The post How to Produce Great Content (Even if You’re a Terrible Writer) by @sujanpatel appeared first on Search Engine Journal.
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    AutoRevo Blog

  • Should You Show Sold Vehicles On Your Site?

    Greg Gifford
    26 May 2015 | 2:33 pm
    Should You Show Sold Inventory On Your Site? [VIDEO] Ever since dealers have been on the Internet, there’s been a debate about showing sold inventory on a dealership website. The proponents swear that showing sold inventory brings in more leads, but there’s never any proof of that point. This week’s video walks through the issue and points out all the proven reasons why showing your sold inventory is very bad for your dealership. VIDEO TRANSCRIPT Hey, and welcome to another Tuesday Tip Video Clip. I’m gonna go ahead and pass this on over to Steve, one of the senior guys on…
  • Check Your Inbound Links With Open Site Explorer

    Greg Gifford
    19 May 2015 | 2:37 pm
    How to Check Your Links with Open Site Explorer [VIDEO] Inbound links to your website are an important part of Google’s ranking algorithm, so it’s important to keep an eye on which sites are linking to your dealership. It’s also helpful to check out the links that your competitors have, since they might have some links that your dealership hasn’t thought of pursuing. This week’s tip video walks you through using a tool called Open Site Explorer from Moz to check your links. Watch the video and learn how to check your own links, or even your competitors’…
  • Local SEO Presentation from Search Engine Journal Summit

    Greg Gifford
    12 May 2015 | 12:54 pm
    Local SEO Presentation from SEJ Summit Dallas [VIDEO] Our Director of Search and Social spoke at the recent Search Engine Journal Summit in Dallas, Texas. As always, we wanted to create a video of the presentation and share it with our dealers, since there’s always so much great info in his presentations. This one’s about 25 minutes long, so kick back and enjoy the Local SEO tips! The post Local SEO Presentation from Search Engine Journal Summit appeared first on AutoRevo.
  • Local SEO Presentation From Digital Dealer 18

    Greg Gifford
    5 May 2015 | 2:29 pm
    Local SEO Presentation from Digital Dealer 18 [VIDEO] I presented to another packed room at Digital Dealer 18 in Tampa recently, and as always, we wanted to share the presentation with everyone. This time we’ve actually got the live recording of the session, so it’s a bit more exciting since you can hear the crowd reaction to the jokes and puns. A bit of a warning though – there’s some PG-13 language in this one, so if you’re listening at the office, you might want to be careful… The post Local SEO Presentation From Digital Dealer 18 appeared first on…
  • Local SEO Presentation From AZIMA

    Greg Gifford
    28 Apr 2015 | 12:09 pm
    Local SEO Presentation from AZIMA [VIDEO] It’s been a crazy month of conferences – I’m finally back at the office after 4 weeks of 4 consecutive speaking engagements. A few weeks ago, I flew out to Phoenix to speak at the monthly Arizona Interactive Marketing Association meeting. My superhero-themed presentation was a huge hit, and as always, we wanted to share it on the blog so everyone can check it out. It’s a little over 30 minutes, so make sure you’ve got time to kick back and take it all in. While it’s not specifically geared towards car dealers, the…
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    Launch Digital Marketing

  • Payality Paperless Payroll Launches New Interactive Website

    22 May 2015 | 11:22 am
    Working with Chicago’s Launch Digital Marketing, Payality streamlined their web presence to better serve current and future clients.Payality just launched their new website, giving current clients access to tools for managing their paperless payroll and providing future clients with the many benefits of going paperless.When businesses switch over to Payality, they do more than just cut down on their paperwork. Payality reduces the bottom line, offers payroll solutions and calculators, and handles taxes, human resources, and workers compensation issues. In addition to payroll services,…
  • Seeing Adult Sites in Your Google Analytics Referral Traffic? What you Need to Know, and How to Stop It!

    Jennifer Strilko
    15 May 2015 | 5:06 pm
    In the last few weeks, we have seen an influx of bot referral traffic in Google Analytics from adult web sites. This is off putting, and confusing to our clients. The good news is, these porn, or adult sites, aren’t actually visiting or affecting our websites. The bad news is though, they are skewing the data, and naturally we just don’t want to see these sites in our GA accounts.Finding this Traffic in Google AnalyticsYou may have noticed adult sites in your referral traffic. The more popular sites showing up right now…
  • Google Introduces Dealership Listing Ads – the First-Ever Mobile Ad Format for Auto Dealers!

    Cara Garvey
    15 May 2015 | 12:01 am
    I think (actually, I know) I speak for the whole paid search team here at Launch when I say that I am VERY excited to share this news:All of our clients’ AdWords accounts are equipped with Google’s first ever dealership-specific ad type: Dealership Listing Ads! Launch Digital Marketing was among a select group of advertisers chosen to implement and beta test this product ahead of its official announcement on May 5th at Google’s annual AdWords Livestream. As a Launch Digital Marketing paid search client, you can count yourself among the first dealerships in the country to utilize this…
  • Adoption Connections Helps Build Families with New Website

    Launch Digital Marketing
    12 May 2015 | 8:19 am
    Adoption Connections upgraded their web presence with the help of Chicago’s Launch Digital Marketing to connect more families together.Adoption Connections has been helping families adopt for years, and in order to broaden their reach and help build more families in and around Indiana, they went to Launch Digital Marketing of Chicago to streamline their web presence and bring their services to a wider area.As a full-service adoption agency, Adoption Connections handles a wide range of services for both placing parents and adoptive parents, including emotional support and education and…
  • Four Steps to Determine Why Your Organic Bounce Rate Is Up (Psst – This May be a Good Thing!)

    Jennifer Strilko
    8 May 2015 | 10:15 am
    We recently had an auto client experience a gradual increase in bounce rate over the last year. It wasn’t a dramatic increase, but we still wondered why it was creeping up. These are the steps we took to determine what was causing the increase, and why we decided it wasn’t such a bad thing.1. Confirm which channels have increasing bounce rates.The first thing I did was identify where the increase was happening. When I looked at traffic channels year over year, I saw that the increase was happening in organic traffic. Note that while their bounce rate is up, their overall sessions from…
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    Inbound Marketing Agency

  • 3 Good Reasons to Leave Automated SEO Software Alone
    20 May 2015 | 2:45 pm
    Working to optimize your website, service pages, blogs, and products can be a tedious and time consuming process. After all that time and effort, it’s no wonder that people start to look for SEO programs and softwares that will do it for them. Many SEO softwares claim to have successfully automated the SEO process to create dense content and backlinks for businesses in an efficient and resourceful manner. But are these resources really all they’re made out to be? And are they really worth your time? Defining Good SEO Before we can start discussing whether or not automated SEO is a good…
  • The Sales & Marketing Handshake: An Introduction To Closing More Leads Together
    13 May 2015 | 1:02 pm
    The world of sales has changed immensely. Not long ago, salespeople were the ones telling customers what they needed and why. The key difference between sales then and now is the expansion of information – and our access to it. Information is no longer controlled by the vendor and sales people. Instead, the customer now has access to a nearly inexhaustible amount of information that can help them answer product or sales questions even before starting the buying process with a specific company or person. Because of this, sales, as we know it, must now approach their audience in a…
  • Office Psychology Among Startups: How to Foster the Right Culture for Success [Guest Post]
    5 May 2015 | 1:13 pm
    Psychology in the workplace is inevitable since by definition, it involves working with people’s intellect, emotions and behaviors. In an article posted at Harvard Business Review, the author states that all organizations are political to some degree, and always will be, for underlying psychological reasons. Where startups are concerned, psychology in the workplace can be vital for success. For example, if a single employee feels, for whatever reason, that the new enterprise is destined for failure, this opinion can threaten the overall success of the endeavor for a number of reasons. This…
  • The 5 Benefits of Marketing Automation
    23 Apr 2015 | 5:15 pm
    Whether you are a small business or a large corporation, marketing automation has many benefits. To be frank, in this current marketing environment, a move towards a marketing automation strategy is a must. For small businesses, marketing automation is a powerful resource allowing a limited staff to run complex campaigns successfully and efficiently. Larger companies using marketing automation are able to connect with each of their customers in a highly personalized way. Whatever your business size, marketing automation is going to provide highly valuable benefits. What is marketing…
  • How to Generate Leads Online as an IT Company
    15 Apr 2015 | 1:13 pm
    The internet has changed drastically in recent years, causing the sales process to change significantly as well. Because of this explosive online growth, up to 80% of B2B sales cycles are actually completed before the buyer even considers contacting the vendor they are interested in. This change is significant for B2B companies, like IT management companies, but very few business owners and CEO’s have made the changes necessary to adapt their marketing and sales strategies to the new buying habits of their audience. How can B2B companies make this change? Inbound marketing is the process of…
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    Top 5 SEO

  • Blurred Lines: Modern SEO & Traditional PR

    David McSweeney
    26 May 2015 | 10:29 am
    Google’s knowledge graph (scraped from wikipedia as google is allowed to do that right?) defines PR as:- the practice of managing the spread of information between an individual or an organization (such as a business, government agency, or a nonprofit organization) and the public. Content marketing (also scraped from wikipedia) is defined as: – any marketing that involves the creation and sharing of media and publishing content in order to acquire and retain customers. If we merge the two of them (and tweak very slightly) we get: – The practice of managing the spread of…
  • SEO? Ain’t Nobody Got Time Fo’ That!

    David McSweeney
    22 May 2015 | 6:56 pm
    Today’s internet is incredibly fast moving. In my many years as an internet marketer I have observed (and been party to) the quickening pace, but things really seem to have accelerated over the past year. I am seeing lots of new sites popping up and achieving rapid growth, generating eye watering amounts of traffic in very short periods of time. And this rapid early growth is not fueled by SEO – at least not in the traditional sense. If google originally envisioned a truly democratic web, where the best content and ideas would be ‘voted’ to the top by the internet…
  • What can the General Election 2015 teach us about content marketing?

    Nina Cresswell
    9 Apr 2015 | 7:28 am
    Nina Cresswell from White Horse Digital takes a look at the UK General Election 2015 and what the major parties’ campaign strategies can teach us about content marketing. Can we predict the General Election this year? It’s hard to say. Where polls once weighed heavily between Labour and the Conservatives, we’re now seeing a sundry of parties slicing up the votes. The Green Party, UK Independence Party and the Scottish National Party have seen huge surges in support, creating new factors the British public (not to mention the campaigners) have never had to deal with before. The…
  • Building Your Authority: To Get Ahead… Get Quoted!

    David McSweeney
    30 Jul 2014 | 10:55 am
    Authority. If you are a regular reader of internet marketing/SEO blogs, you’ll see that word popping up a lot; become an authority, build your authority, authority this, authority that. It’s probably up there with ‘content is king’ as the most overused phrase in SEO, but you know what, there is a reason for that… It’s because it’s true. The thing is, once you become a recognised authority in your niche everything else falls into place. Link building becomes easier (in fact you probably won’t have to actually ‘build’ any links),…
  • Negative SEO: What Happens When You Go To War With A Link Network…

    David McSweeney
    16 Jul 2014 | 11:11 am
    I’ve picked up quite a few new links recently. In fact, in the past month I’ve picked up over 11,000. Check out this graph from Ahrefs, which shows the total number of referring pages to top5seo jumping from 3,261 on the 12th June to a whopping 14,447 on July 11th. Referring domains have jumped from 214 to 575 in the same period. So, what’s the reason for this huge increase? Well, you may already have guessed, but we’re looking at two words that are the subject of much contention in the SEO community at the moment: – Negative SEO And to really make this…
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    Seven Boats Info-System Pvt. Ltd.

  • Some Irritating SEO Problems and their Solutions

    Debajyoti Banerjee
    28 May 2015 | 9:49 am
    Some Irritating SEO Problems and their Solutions SEO is a demanding field of work. It taxes professionals because there are no immediate tangible results. The core SEO job is very organic and time-oriented. What you do today may bring you results sometime next week. This lack of instant gratification makes professionals edgy because most times they do not know if they did the right thing. Waiting for the results of their task can be quite daunting. These challenges apart, there are many grouses that SEO professionals have to contend with. In this post, I will outline some of the most…
  • Replicating Runaway Success of Content Pieces

    Debajyoti Banerjee
    19 May 2015 | 11:50 am
    Replicating Runaway Success of Content Pieces Who does not want to succeed again? Everything that hits the highway to success has many takers who want to imitate the winning formula. In my experience, I have rarely come across a viral content being made of repeated material. For example, try to produce a music video like Gangnam Style or Kolaveri Di. You are bound to fail miserably. I’m quite sure that many have tried and failed! The same goes for movies that are very successful commercially. There are many who want to create the same type of content and earn the big bucks. Things do not…
  • The Question of Rebranding: Do You Need It?

    Debajyoti Banerjee
    16 May 2015 | 10:57 am
    The Question of Rebranding: Do You Need It? Most websites were not built in a day! And certainly not the ones that have some SEO juice to speak of. These websites were developed and launched when the online marketing scenario was very different from what it is now. The game has changed and so have the rules. Google and social media networks like Facebook or Twitter do not function the way it did when you bought your domain name or launched your website. To put it in another way, your considerations at the time of developing the website and the branding were very different then. If you were to…
  • Answer Boxes and Knowledge Graphs: Are they Sipping Away your SEO Juice?

    Debajyoti Banerjee
    14 May 2015 | 4:20 am
    Answer Boxes and Knowledge Graphs: Are they Sipping Away your SEO Juice? SEO professionals the world over are a concerned lot! They are worried about the latest add-ons that search engines like Google and Bing are attaching with search results. Popularly known as Answer Box and Knowledge Graph, these are instant answers provided by the search engines to a particular query of the user. When that happens, no matter what your search result ranking (SERP) is, you do not derive any benefit from it. The user does not bother clicking on any of the links because they have already got the answer to…
  • Online Marketing Ideas for Supposedly Boring Industries

    Debajyoti Banerjee
    4 May 2015 | 5:33 am
    Online Marketing Ideas for Supposedly Boring Industries It is not always that you get to write about upwardly mobile products that will be lapped up the second the come to the shelves. There are a number of times, when the product or service that you are writing for, is about an industry that is not a part of the ‘cool’ brigade. For example, while writing for a kind of PVC pipes, you don’t really expect the social media circuit to go overboard in sharing your content online! The job becomes tougher when you have to write about a product that is not just ‘uncool’, but expensive as…
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    BUZZergy Marketing

  • 3 Insanely Effective Ways to Promote Your Mobile App Through Existing Audiences

    Eugene Farber
    22 May 2015 | 9:44 am
    It’s fairly clear that the world has gone mobile. As I walk down the street in NYC, I have to duck and dodge every few minutes to avoid running into someone with their head down, nose in their phone. No wonder mobile apps have become some prevalent. While I still contest that many (if not most) businesses don’t actually need to create an app (but rather just create a mobile-optimized website), many apps are the business onto themselves. And like any business, they need to implement a marketing strategy – or strategies – to succeed. One extremely powerful method for…
  • The Next Six Months Of SEO Are Going To Look Like This…

    Eugene Farber
    20 Jan 2015 | 3:08 pm
    Between work and travel I haven’t been able to publish the obligatory predictions article for the new year. But better late than never. Rather than talking about what’s going to happen over the next year in SEO, I want to talk about the next 6 months…since SEO years are shorter than dog years. Now, let me preempt these predictions with something very important. For the vast majority of businesses it still comes down to a few simple things. And if you get those things right, you’ll beat out the competition in most markets. These few simple things are content and…
  • 6 Things To Focus On That Will Change How Your Website Drives Business

    Eugene Farber
    22 Dec 2014 | 7:00 am
    I recently had the distinct pleasure to co-author a book that features contributions from over 20 world-class marketers. As marketing is essential for business success, the book is aptly titled “Creating Business Growth.” The New Year being a time for many to create new resolutions, many business owners will be setting new business goals.This book is a perfect read to start 2015. And it will actually be free on Kindle for the first few days of the year prior to going back to its normal price (you can get the launch notification by signing up here). It’s impossible to convey…
  • What Can These Four Award-Winning Marketing Campaigns Teach You?

    Eugene Farber
    15 Dec 2014 | 8:45 am
    Article submission by JonJon Yeung. These days in marketing, it can feel like a daunting task when a client asks you to deliver something original. With technology and digital moving so quickly, we have become a world of innovators. It is difficult to fathom doing something new, but we can certainly take inspiration and do something better. How can marketers do that? By studying the techniques of successful campaigns and applying what works to our own. Here are some award-winning marketing campaigns that we can learn from: Snickers ‘You’re Not You’ Campaign     This…
  • Marketing for Consultants Survey: The Profitable Tactic You Likely Aren’t Using

    Eugene Farber
    14 Jul 2014 | 6:28 am
    The good folks over at Consulting Success have recently finished conducting their annual marketing for consultants survey. The results are quite interesting. One thing that Michael Zipursky (head honcho over at Consulting Success) points out is the difference in marketing spend as compared to 2013. Consultants are spending less on marketing. But income levels have stayed pretty steady. So that means they are more profitable. This is really in line with industry trends (as consulting is a booming market and is growing rapidly). Companies are seeking to hire consultants more than ever before.
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    Positionly Blog

  • Attention All Canadians, Australians and Austrians! Regional Tracking is now available.

    Anne Krieger
    27 May 2015 | 4:35 am
    We have some exciting news! Positionly just got even better. We now offer regionalized tracking within major states, territories and cities in Canada, Australia, and Austria. Positionly still does the same great daily keyword rankings. Now you can see how your keywords rank in different regions all over each one of those countries every single day! We allow up to four individual search engines per website. This means you can track on state, city and country level all at the same time. This new feature is great because depending on the keyword, you can rank differently in different regions.
  • Universal Social Media Lessons from the Travel Niche

    Rohan Ayyar
    13 Apr 2015 | 3:08 am
    A travel company has a lot going for it when it comes to content. The world, quite literally, is their oyster. From writing about faraway lands to sharing recipes of exotic foods, there’s so much variety in what you can post on social media that your target audience will love and connect back with your brand. But can you replicate the same diversity for the niche that you work on? Read on to find out. Tickle the Visual Senses to Drive Engagement Travel brands have a free rein gives to experiment with various types of content on their social media pages. They have access to just about every…
  • The New Positionly Is Finally Here!

    Oskar Krawczyk
    2 Mar 2015 | 10:04 am
    It’s been a while since there was any communication about any new features or improvements to Positionly… but, there’s a very good reason for this! For the better part of the last 5 months, we’ve been working on the next big version of Positionly! It’s our pleasure to finally introduce it today. Some of you already have had access to it during the private beta period; all your feedback was super-valuable, you’ve caught a bunch of bugs that we’ve missed, and, most importantly, you’ve helped us shape the direction of the new Positionly. For this, we thank you! Today’s a good…
  • 5 Must-Have Contents For E-commerce

    Francesca Zadra
    26 Feb 2015 | 6:58 am
    In the previous post Kinga shared with us some crucial tips about e-commerce SEO. You’ve learned how to properly optimize an onsite content. Today you will also find out what types of content you should publish at your online store. Words are vital tools in the world of e-commerce. Used effectively, they create a compelling sales proposition that not only persuades people to buy, but has them coming back for more. Use them badly, however, and they could well be sending that prospective buyer straight to a competitor’s website. Success means including 5 must-have types of…
  • How to Use SEO to Optimize Your Ecommerce Website

    Kinga Hulewicz
    13 Feb 2015 | 1:56 am
    Purchasing online entails that a buyer is not able to touch, try out or verify an item he sees online. Nevertheless, ecommerce stores are more and more popular every day. The recent Google study says that customers have gone “from midnight snacking to midnight shopping”. Online shopping has become a form of spending free time and also a great way to save some time and money. For ecommerce business owners popularity of buying online (also via mobile devices) means two things: first of all, there’s no need of educating customers about the pros of purchasing on the web, but on…
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  • Top 11 Best Ergonomic Office Chairs 2015

    Salman Aslam
    26 May 2015 | 4:00 am
    If there is any one factor that you can change to make spending eight hours a day in an office easier, it’s your chair. There is no shortage of evidence proving that being stuck in a chair for too long can increase the risk of cardiovascular disease and worsen back pain. In fact, sitting too much is even called worse than smoking. Many people who have office jobs develop problems like numbness, spinal misalignment, joint pain, neck pain, and herniated discs — usually from sitting too long on a poor quality chair without support. While you probably do not want to spend a lot of…
  • How to Get Listed on Google Maps (Google My Business)

    Salman Aslam
    25 May 2015 | 12:00 am
    For any local business, the biggest challenge is getting found. Word of mouth may drive business but it’s being found in local search that really makes a big difference. The best way to do just that is to get listed on Google Maps aka Google My Business, which is Google’s own dashboard for managing a local business’s information on Google properties, such as maps and Google+. If you’ve taken notice of local search results and the appearance of business listings in with local search, you’ve already seen Google My Business in action. Simply put, Google is invested in helping small…
  • 5 High Quality Link Building Strategies for 2015 that Works

    Salman Aslam
    8 May 2015 | 12:00 am
    Link building is important, right? But it is also hard at the same time. There is a lot of advice available on the internet which is making people confuse about what strategy to follow. We’ve seen a lot of businesses opting for the easy and lazy way to build links by simply buying it to get quick results with no hard word. However, it comes with a price. A recent survey by Moz reveals that about 37% of business owners spend between $10,000 and $50,000 per month on link building. If you’re making that kind of investment, you need to have accurate information on how to build links that…
  • Siteground vs HostGator – Why we are sticking with it?

    Salman Aslam
    27 Apr 2015 | 6:00 am
    While many businesses may not give a lot of importance to this, choosing the right web host for your marketing endeavors is crucial if you want any success online. Choosing the wrong web host can have serious consequences for your business, some of which include: A loss of revenue due to the time your website goes offline due to a weak web host. Your customers will no longer be able to reach your website and, if you are an online store of some sorts, you will lose business and sales. A negative SEO ranking will befall your website if it goes down repeatedly. Your goal should be to rank…
  • Is your Website Mobile Friendly? If Not, Prepare for Mobilegeddon

    Salman Aslam
    8 Apr 2015 | 12:00 am
    We’ve all seen what Google algorithm updates can do to businesses, for some it is nothing less an apocalypse as a lot of small businesses rely on search engine traffic to sustain and grow their business. The bad news is that it is happening all over again, Google announced that on April 21st 2015, Google will roll out an update that will make mobile-friendliness as a part of ranking signals and websites which are mobile friendly will get significant boost as non-optimized sites will get pushed down. Here is an excerpt from their official statement: Starting April 21, we will be…
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    SEO and Online Marketing Blog

  • Ultimate Robots.txt Directives for WordPress CMS

    7 May 2015 | 7:25 am
    Here’s the ultimate directives to send to typical WordPress installation. Briefly: due to copyright issues that Google faces on internet, it takes advantage of robots.txt file directives. Telling site owners that “if they wish, they can use this file to block Googlebot” so thus the responsibility is yours as the website owner to make sure … Continue Reading Ultimate Robots.txt Directives for WordPress CMS The post Ultimate Robots.txt Directives for WordPress CMS appeared first on SEO and Online Marketing Blog.
  • How to Manually Add Structured Data to WordPress

    7 May 2015 | 6:15 am
    How to add Structured Data to WordPress video tutorial shows you ways for adding core schema elements for a typical WordPress installation. As you know that in 2015 Google (and some other search engines) support vocabulary for structured data. You may have heard the misconception about this very important optimization technique, as some suggest that … Continue Reading How to Manually Add Structured Data to WordPress The post How to Manually Add Structured Data to WordPress appeared first on SEO and Online Marketing Blog.
  • Update on Related Search Option Tool

    15 Mar 2015 | 11:56 pm
    Just as I was conducting keyword research and came to a point of running Google related search option, vuola, it’s gone. Now whether you ran Google Adwords, or conducted any type of keyword research. You now should realize the importance and handiness of that great quick keyword expander. Because all that is known about SEO … Continue Reading Update on Related Search Option Tool The post Update on Related Search Option Tool appeared first on SEO and Online Marketing Blog.
  • Mastering Google SEO 2014

    15 Mar 2015 | 11:50 pm
    Learning the most important skill on internet is quite easy when you understand Google search engine optimization from an expert who has been there and done that. If you truly want to see greatest results from your website, you need to stop thinking about SEO in a manner that it changes each year, or even … Continue Reading Mastering Google SEO 2014 The post Mastering Google SEO 2014 appeared first on SEO and Online Marketing Blog.
  • How to Rank Videos in Google and YouTube

    15 Mar 2015 | 11:47 pm
    As online business owners we all have to come up with strategies to promote our content online. And since YouTube gets well over 1 billion searches per month, it is only smart to get your videos to rank high in YouTube. Here’s a video lesson which shows you how to rank your videos both in … Continue Reading How to Rank Videos in Google and YouTube The post How to Rank Videos in Google and YouTube appeared first on SEO and Online Marketing Blog.
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    Blogging Den - Smarter Blogging Tips and How to make Blog

  • Top 10 Free WordPress SEO Plugins for Your Blog

    Satish Kumar Ithamsetty
    29 May 2015 | 6:59 pm
    To all who have an online project we are concerned attract visitors and one of the best places to find these visits is Google. This is not an easy task as we have to adapt our website or blog to... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
  • How to Install and Configure WordPress SEO by Yoast Plugin

    Satish Kumar Ithamsetty
    28 May 2015 | 7:29 pm
    WordPress blog’s elite developer “Joost De Valk” created a Plugin and created history a few years back. The plugin had all the options related to SEO. It is not like “All-in-One SEO”, which have ... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
  • What is Affiliate Marketing and how it works for bloggers?

    Satish Kumar Ithamsetty
    24 May 2015 | 6:37 pm
    What is Affiliate Marketing? For those who never ye heard of Affiliate Marketing, Affiliate links or Affiliate Program is simply an agreement between you and a company that sells goods or services on... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
  • Top Free eCommerce WordPress plugins

    Satish Kumar Ithamsetty
    24 May 2015 | 5:03 am
    Online Shopping is a new revolution in present web 2 technology. Every product is available in online. They are delivering within days. If you are interested to creating online shopping site by using... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
  • Best ways to Create Landing Pages in WordPress

    Satish Kumar Ithamsetty
    22 May 2015 | 1:33 am
    Landing pages are real-time tools in online marketing, which are attractive and easily updatable. Everyone who have an online project of any kind should use one such type of landing pages and direct... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
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    Dot Com Media Moguls

  • The DO’s of a SEO Specialist

    Inna Blitshtein
    5 May 2015 | 5:35 pm
    SEO Specialists, and specifically affordable ones, have the capabilities needed to improve the quality of your site by boosting its popularity. They’re great if you want to build clientele and raise your rankings on search engines. It’s great to rely on an efficient set of people to handle the sustaining of your articles and blogs by using strong keywords, recommending useful titles, and effectively utilizing Meta tagging and other great advertising tools from Google. The internet is tough business as is, but you need to have knowledge of how to pick the right people to champion for you…
  • Video SEO: Tips of the Trade!

    Inna Blitshtein
    30 Apr 2015 | 5:33 pm
    Optimizing video content for search engines is a great way to build your online presence. It’s possible to increase your online visibility through video SEO because it maximizes your search engine potential, making sure that your content shows up on both video search engines and organic ones. These are certain tips you can use to get the best out of video SEO, and here are some of them: Don’t Stuff Your Page. The first step is getting a great page in your hands. It’s important not to bombard your video page with different things because you still have the video, so you just need the…
  • Things to Know about Custom Blog Creation

    Inna Blitshtein
    25 Apr 2015 | 5:32 pm
    The best way to get a great online presence is to get yourself a blog. That opens up a whole can of worms because in the blogosphere, there’s some stiff competition. It’s easy to fall under the stampede of great bloggers with innovative ideas, sassy opinions, creativity, and relevance. The goal is to not be intimidated and understand that custom blog creation doesn’t have to be that far away in your future. There are some easy key steps to take that will get your name in lights, your company on everyone’s lips, and your infamy on the Web. Here are a few good ones: Originality,…
  • Difficulties in Mobile Web Designing

    Inna Blitshtein
    20 Apr 2015 | 5:31 pm
    Mobile website design is becoming a necessity when building and branding a business. Skilled technicians can guide you through the process and glean over the bumps in the road that may appear when pursuing a transition to more mobile-friendly usage. You want your website to be accessible to all of your customers anywhere they go, but it isn’t the easiest field to get into. Here are some difficulties that might pop up when pursuing mobile website design: Getting to Get the Specifics. When running a complex site, there are certain things needed to be understood. Imagine adapting that dynamic…
  • Using PPC Management to Benefit You

    Inna Blitshtein
    15 Apr 2015 | 5:29 pm
    In today’s world, there are so many ways to get your product out there and on the lips of consumers. A great advertising method is the PPC, or Pay Per Click, Management services. Fancy words aside, it means that your company pays for every time someone clicks onto your page. But how to choose which PPC Management company is for you, and who will work hardest for you benefit? These are some tips for handling and choosing a service provider that will best fit your needs. You’ve got to plan. Before beginning to even hunt for the best PPC Management Company, you first need to figure out how…
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    Riverbed Marketing

  • 13 Reasons Why You Should Invest In Online Marketing

    Todd Mumford
    29 May 2015 | 2:30 pm
    It’s a new day, and there’s a new way to market your products and services. Gone are the old methods of “interruption marketing,” which used mass media to push out your message to a huge audience who, more than likely, just tuned it out. Online marketing has brought the ability to reach customers right to the door of every company, and there are multiple reasons why you should invest in online marketing & join the digital bandwagon: It’s Where the Customers Are As of June 2014, 87.7% of adults in the U.S. and Canada are online, according to Internet World Stats. What’s more,…
  • Are You Measuring Your Marketing Efforts Effectively?

    Todd Mumford
    27 May 2015 | 1:17 pm
    Measuring your marketing efforts effectively takes more than simply getting monthly reports on your website’s performance. A recent survey by ITSMA found that marketers generally aren’t measuring the things top executives care about, with the result that the C-Suite typically doesn’t use marketing data to inform business decisions. You can change that today, by implementing approaches that will help you to measure marketing outcomes effectively and develop intelligence that supports your business strategy. Create Clear Objectives The old saying “how long is a piece of string?”…
  • 8 Reports Your Marketing Agency Needs To Be Building Every Month

    Todd Mumford
    22 May 2015 | 12:51 pm
    Reports are a vital tool for determining whether your marketing expenditure is delivering value. They’re only useful, however, if you receive—and use—them regularly. What’s equally important, however, is that you are reviewing the right metrics to provide the information you need. Here are 8 critical reports your marketing agency need to be building you each month. Conversions Tracking and monitoring conversions indicates the value your various marketing channels contribute to your overall strategic goals, according to HubSpot. Conversion reports should provide in-depth information…
  • How To Target Your Ideal Buyer in 6 Steps

    Todd Mumford
    19 May 2015 | 4:05 pm
    When you’re trying to reach a particular audience, your success depends on how thoroughly you’re able to target them. It also depends on your market positioning and segmentation, but to achieve both of those you need, first and foremost, to know who your ideal buyer is—and how to reach him (or her). These six steps will give you a clear road map for how to target your ideal buyer today. Identify Your Customer Profile This is more complex than identifying whether your ideal customer is an individual or a businessperson. You need to determine what solution your product or service offers…
  • How To Use Relationship Marketing To Drive New Leads

    Todd Mumford
    15 May 2015 | 1:26 pm
    The purpose of relationship marketing is not to land a transaction, but to build long-term customer loyalty and engagement. Client relationship marketing (CRM) has been shown to drive new leads at a higher rate than traditional efforts, according to Keli Bennet, Consumer Marketing Director at Abbot Laboratories in Illinois. Building relationships typically takes the form of regular two-way, permission-based communication designed to achieve dialog with the client. Here’s how to use relationship marketing & put it to work for your company. Building Credibility Before you can expect…
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    The Web Hosting Bay

  • Don’t Get Fooled By Fake PR

    12 May 2015 | 2:31 pm
    Displaying fake PR is one of the worst SEO trick and you should be aware of it. Mostly when you are buying domains. Domains which display fake Page Rank are... The post Don’t Get Fooled By Fake PR appeared first on The Web Hosting Bay.
  • Dont Buy Backlinks 8 Ways To Get It Free

    12 May 2015 | 2:26 pm
    Backlinks are the blood of websites. High authority backlinks is the key factor to get success for lots of niche site as well as blogs simply we can say in... The post Dont Buy Backlinks 8 Ways To Get It Free appeared first on The Web Hosting Bay.
  • Does Viber collect personal information – Phone numbers?

    10 May 2015 | 4:58 am
    We receive an email from mr. Mario Dekatich (reader of ) who ask us Does Viber collect personal information?” To answer this question we contact the Viber Media Center asking... The post Does Viber collect personal information – Phone numbers? appeared first on The Web Hosting Bay.
  • Shared Hosting & Dedicated Servers

    10 May 2015 | 3:02 am
    Most hosts offer a wide range of packages, from simple shared hosting, to dedicated servers (where you basically are given a computer and told to get on with it). Dedicated servers, and... The post Shared Hosting & Dedicated Servers appeared first on The Web Hosting Bay.
  • Keywords, Domain Names, Website Development, “OH MY!?!”

    2 May 2015 | 4:30 pm
    Research and planning is key when developing a website.  If you have an existing business, registering a domain name should not be to difficult.   Hopefully, your business name is... The post Keywords, Domain Names, Website Development, “OH MY!?!” appeared first on The Web Hosting Bay.
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    Foster Web Marketing - Web Design, SEO, Video, Social Media & Inbound Marketing Solutions

  • It's a Typo Tuesday Train Wreck!

    18 May 2015 | 10:00 pm
    What does it take to succeed at writing for a small business website? It might take a little work to pry the answer out of a seasoned content writer—but not a lot of work, because we really, really like to talk about ourselves.After a while, we’ll admit that it all boils down to just three things: the stuff that’s posted online must be...Meaningful, in the sense that it provides useful information to the readerTrueWritten clearly enough to be understoodThat’s it. That’s the ultimate secret of content writing, in a nutshell. Everything else is mere details.The…
  • How to Set up Goals in Google Analytics

    27 Apr 2015 | 8:03 am
    Google Analytics provides a great tool that everyone should take advantage of. It’s called Goals. Setting up goals for your website will give you a better idea of where and how users are converting from readers to prospective clients or customers. You want to know what channels are working to convert your users and which channels are not; the Goals tool will tell you whether your first step toward success came when a reader completed a contact form or instead downloaded a report.I will be walking you through how to set up Goals in Analytics. However, keep in mind that this is not a…
  • It's Typo Tuesday! How Many Mistakes Can You Tolerate?

    20 Apr 2015 | 10:00 pm
    Perfection: it’s just not in the cards.People make mistakes. Those of us who write and edit website content are no exception to this rule. If that’s your job (or part of your job), you know the routine: you’re as diligent as possible in your writing; you have a grammar expert proofread your work before it’s posted; and you cross your fingers and hope for the best.Errors still creep through.How Do I Hate Grammar Errors? Let Me Count the WaysHow many mistakes are too many? A couple days ago, I was reading up on search engine theory, because (as it turns out) learning…
  • You Have the Power to Help End Distracted Driving

    15 Apr 2015 | 12:53 pm
    You know that it’s dangerous to drive while you’re texting, talking on the phone, eating a last-minute breakfast, combing your hair, or otherwise distracted from focusing on the road. You probably assume that most everyone knows about the many risks of distracted driving. However, distracted driving is still taking lives and causing accidents every day, and there is so much more that can be done to spread the word.April is Distracted Driving Awareness Month, and it also marks the three-year anniversary of the death of Nikki Kellenyi. Nikki’s life was taken in a distracted…
  • Marketing Advice From a Successful Podiatrist

    13 Apr 2015 | 7:00 am
    Dr. Peter Wishnie is a podiatrist with Family Foot & Ankle Specialists. What makes him unique isn’t just the phenomenal success of his practice; it’s that he understands what so many doctors don’t: The key to effective marketing is never to stop learning. With his zeal for building a better practice and our assistance, Peter has been able to keep moving, keep learning, and stay ahead of the game for six years—and the success of his practice shows no signs of slowing.To find out exactly how Peter has achieved such success I sat down with him and got his thoughts on…
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    SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies

  • An Example of Exceptional Content

    Lyndon Antcliff
    28 May 2015 | 2:34 am
    It’s no longer enough to produce good content, you must be producing exceptional content. Exceptional content will get you to the number one spot. In this article we look at a piece of content from, a design blog and yet they rank no.1 from “taking long walks”. Content is not King, the focus should always be on the reader. Find out what excites the people you are publishing for and give them what excites them, which is a little different than giving them what they want, because they will always tell you they want something other than they actually chose to read.   The…
  • Step-By-Step Guide to Submitting & Tracking a Google Disavow

    Razvan Gavrilas
    25 May 2015 | 2:43 am
    Having a Google Links Penalty is not something you wish for, but it’s something that you might have to deal with if Google found those rotten links in your link profile. In today’s article we’re going to analyze the process of creating a Google Disavow file, submitting it to Google and tracking the results. To provide help to the people who practiced “bad” link building in the past and were in search of ways to clean up their messy link profile, in October 2012 Google launched the disavow tool. It wasn’t designed to be used by everybody with a website, but just by those…
  • How to Come up With a Content Strategy That Works

    Lyndon Antcliff
    21 May 2015 | 2:39 am
    This is the headline I think works best for this article. I did start out with “Coming up with a content strategy that works”, but it doesn’t put emphasis on the problem and the problem is find a way to create a plan that is actionable. And when I say actionable I mean: Under budget Content creator has the correct skill set It doesn’t harm the brand It can be produced in the time allotted I like for you to understand that when I say “actionable” content, this is what I mean. It also outlines part of the content strategy. I suspect that a lot of people say “content strategy”,…
  • 8 Content Types Which Have a High ROI

    Lyndon Antcliff
    19 May 2015 | 1:48 am
    Coming up with content ideas is a never ending job for the content marketer. Not only must you thing of the narrative or story of the content piece, you must chose the correct type of content. It’s useful not to mix up type of content with a theme of content. Type of content is more the mechanical aspects of the production, whilst theme is more about the tone or the narrative of the content, which will determine the feeling the end user is left with when the content has done its work. This distinction is important as it determines the production requirement of the content. Thus an…
  • We Tripled (3x) the Rank Tracker Keywords so You Can Track More at the Same Price

    Razvan Gavrilas
    18 May 2015 | 1:45 am
      I think there is no secret for anyone that here, at cognitiveSEO, there is only one thing that we treasure more than constantly improving our services: OUR CLIENTS. That’s right! The biggest pride of cognitiveSEO is our clients. They are our driving force, they are behind our restless urge for development and they are also our greatest source of learning. That is why we’re continuously making improvements to our tool, just to be sure it includes all the features our customers need on a single platform.  Our goal is to create a single platform where anyone can satisfy all their…
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  • 3 Effortless Mobile Marketing Tactics for Your Small Business

    Kristina Drake
    22 May 2015 | 11:23 am
                                   For a small business owner, mobile marketing may seem like a daunting, costly or time-consuming task. You may rely on a mobile phone and mobile apps to conduct business, but may not market or advertise your business to a mobile-first audience. The truth is, if you’re not creating a mobile marketing plan, then your business loses out on the majority of U.S. consumers. According to Google, more searches come from mobile phones than laptops or desktops. Thankfully, you don’t have to sacrifice time and resources to tap into the mobile market.
  • How to Procrastinate (And Not Feel Guilty)

    Dhugal Gardner
    1 Apr 2015 | 8:18 am
    It’s that time of day again: you’ve just eaten lunch and you’re back at your desk. The office is almost empty; the only other sign of life is that guy who won’t stop humming “Don’t Stop Believing.” You turn on your monitor and a flood of emails storm your inbox, including one from your boss asking for that Powerpoint presentation you hoped she would forget about. The promise you made yourself earlier that morning to finally finish that monthly report seems more far fetched than ever, and you hate yourself for eating that second Crunchwrap Supreme.
  • Are Local Reviews Hurting Your Healthcare Business?

    Brianna Entler
    27 Mar 2015 | 7:25 am
    In the age of information, consumers rely on online reviews in order to make purchasing decisions. Healthcare decisions are no exception. In order to determine the reputation of potential healthcare providers, patients look at online reviews to ensure their doctor is not only the best qualified but also provides an excellent bed-side manner. The better review your practice receives, the greater the opportunity to convince a potential patient he or she should choose you as their provider. Healthcare reviews exist not only on Google+ but many provider-specific review sites such as ZocDoc,…
  • 6 SEO Mistakes You’re Probably Making

    Dalton Mattox
    27 Mar 2015 | 7:12 am
    SEO is a wild world of complex algorithms that are always changing. Every change and update creates a new challenge to overcome, and there are so many that it’s not difficult to fall behind. In our haste to become the next SEO guru, many of us fail to master even the most basic SEO principles. Don’t get slipped up by these careless mistakes! 1. Duplicate Content Duplicate content is content or images that are found on more than one page of a website. A search engine will view this duplicate material as an attempt to make a website appear larger than it really is.  Duplicate content…
  • How to Host an Engaging Google Hangout on Air in 11 Steps

    Kristina Drake
    5 Mar 2015 | 1:24 pm
    Salvatore Vuono via Free Digital Photos Are you looking for new ways to utilize Google+ for your company? We recommend Google+ Hangouts on Air, the live-broadcast feature on which you can share your industry highlights and insights. Our helpful guide shows you how in just 11 steps. Connect Your Social Accounts In order to host a Hangout on Air, you’ll need a Gmail, YouTube and Google+ account. Google+ account – Decide if you want to connect your business or personal account with Hangouts. YouTube account – Go to YouTube’s Advanced Settings, select Connect With a Google+ page and…
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    Avatar » Blog

  • Search Engine Optimisation For Personalised Search

    Katie O’Neill
    13 May 2015 | 12:51 pm
    With all changes to their search engine algorithm, Google’s primary objective is to provide the most accurate search results for each user. By expanding into advertising, email and social media services, Google has been able to gather data about each user that they think helps tailor results to them specifically. Of course, this has been met with a lot of debate, especially in relation to targeted advertisements being seen and Google having access to personal data that no other business or advertiser would normally have. Although it seems the majority of web users don’t care about…
  • Tips For An Effective “About Us” Page

    Katie O’Neill
    21 Apr 2015 | 5:27 am
    Every website needs an “about us” section – it’s what bridges the gap between the visitor and the real people behind the business. As well as finding all the information they need about your product or service and confirmed that it meets their needs, they’re also looking to make a connection with the people beyond the surface, to gain a sense of trust. You also want to take the opportunity to present your case on why you’re a great company to deal with. One key principle in business, that is often ignored, is that people want to work with people they like.
  • How To Create A Blog That Converts

    Katie O’Neill
    29 Mar 2015 | 2:03 pm
    The benefits of a blog, for content marketing and SEO, have long been understood and appreciated by online marketers. The extra word count gives you lots of room for keyword development and creating useful content generates organic links. Another crucial way you can use your blog is to drive conversions themselves. Using a blog as a sales tool is a tricky business. If readers sense the intent is not for their benefit, they’re likely to disregard the blog as an authority entirely. However, if you manage to strike the right balance, it’s a great way of getting engaged readers to…
  • How To Protect Your SEO After A Website Redesign

    Katie O’Neill
    14 Mar 2015 | 1:17 pm
    Here at Avatar we see this happen again and again – a new site gets designed but all the on-page search engine optimisation (SEO) work gets wiped out by the new designer who is more fixated on how cool the new site looks. Many web designers don’t know much about SEO at all, or it’s simply not a main part of their business so they don’t include it in their site revamp processes. SEO is something that takes time to build up, so this can throw away months or even years of hard work. Over the years, we have had a number of S.O.S. calls where a site has dropped like a stone down…
  • The Engagement Factor In SEO

    Katie O’Neill
    20 Feb 2015 | 1:53 pm
    The SEO industry has traditionally relied heavily on data, provable results and historical data. For good reason. This information can be used to make predictions and calculations as well as demonstrate results to clients and illustrate why certain SEO techniques are effective or important. However, this doesn’t account for search engine results entirely. It is becoming more apparent that there’s a factor that’s much harder to quantify. That factor is engagement. There are two main kinds of engagement to consider. The first is onsite engagement – these areas have been…
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  • Google PageSpeed Insights for Dummies [Infographic]

    Keyur Lalani
    14 May 2015 | 7:54 pm
    A slow website can seriously hinder your online business. A recent study showed that users expect your website to load in less than 2 seconds. If it doesn’t, they’ll head for the nearest competitors. Since Google mimics user behavior, a slow website can also hinder your SEO efforts. Google looks at metrics like bounce rate […] The post Google PageSpeed Insights for Dummies [Infographic] appeared first on Rankjane.
  • How to Measure and Maximize Your SEO Campaign Performance

    Miraj Gazi
    12 May 2015 | 9:51 am
    “If you can measure it, you can improve it”. In a long 5 years of journey from an SEO intern to a Professional SEO Strategist, I always asked a question to myself – “how do I know that my SEO campaign has succeeded or not?”  Is keyword rankings on 1st page is enough? What are […] The post How to Measure and Maximize Your SEO Campaign Performance appeared first on Rankjane.
  • 7 Online Business Advertising and Promotion Tricks For 2015

    Keyur Lalani
    5 May 2015 | 7:20 pm
    Over the past couple of years, it has become increasingly difficult to advertise and promote any kind of online business. This is mainly because sometimes marketers take the help of black-hat techniques or overdo white-hat techniques. There are other reasons too. Facebook, the social networking giant, has tightened their algorithm, making it mandatory for advertisers […] The post 7 Online Business Advertising and Promotion Tricks For 2015 appeared first on Rankjane.
  • Starting a Technology Blog – Is it Worth It?

    Keyur Lalani
    13 Apr 2015 | 6:56 pm
    Take up any popular list of blogs and most of them would be a “technology” blog. Technology blogging has turned into an in-demand niche. From mobile reviews to launching a new business tool, technology is everywhere and bloggers across all countries are tapping into the growing demand. But, does starting a technology blog has any […] The post Starting a Technology Blog – Is it Worth It? appeared first on Rankjane.
  • 10 Reasons Why Businesses Fail Woefully Online

    Keyur Lalani
    11 Apr 2015 | 11:30 am
    Businesses fail everyday and people are getting heart-broken for losing their investments. It is no longer news that businesses fail woefully online; and this happens nearly every minute of the day. Some happen as soon as the businesses are set, without really having the time to take roots. Others happen much later after the owners […] The post 10 Reasons Why Businesses Fail Woefully Online appeared first on Rankjane.
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    IDS Logic Blog

  • How Outsourcing Your Software Testing Needs To Multi Vendors Can Help?

    21 May 2015 | 4:32 am
    Today, most of the companies are realizing that delivering high quality products and services require that they carefully partner with the best vendors for various aspects of the software development. Such companies either want to use more than one vendor or a multi source so that they can easily gain access to experts in development as well as software testing. A thorough quality assurance testing helps companies to achieve their business objectives by delivering through operational excellence. It not only allows the company to improve the quality of their applications but also reduces…
  • What Makes Kentico CMS Favourite of Developers and Marketers?

    1 May 2015 | 1:48 am
    With 2015 bringing many new software releases in the market and many trying to shape up their products according to the industry’s needs, there has been actually a lot to write about. One thing that I have observed over the years is that any business website requires a good CMS platform to manage their web content easily. Content is King! Yes, you have heard this many times before, but you often face difficulties while publishing, editing or modifying your own website content. Selecting the right CMS platform for your web project is part of its way to success. Based on ASP.NET framework,…
  • Is Magneto Best for Your Online Business Store?

    7 Apr 2015 | 5:13 am
    Choosing the right platform to build your business is not an easy task. With numerous free and open source options before you that promises an easy ride, it is difficult to select the best. But ecommerce business owners have sometime or the other stumbled upon Magento. And if they have not, they have realized the importance of using Magento as their ecommerce platform when they are knee deep in deployment or implementation. Who is Magento suitable for? Magento is one of the most popular ecommerce platforms that can easily handle 50,000 users, 1000 categories and 100,000 products. The quality…
  • Why India Is Considered The Most Matured Global Software Outsourcing Destination?

    26 Mar 2015 | 10:37 pm
    It is a popular saying that executing a great idea is the only more powerful thing than a great idea. And this is quite pertinent to the Indian software industry as it has created a powerful presence in the global IT market by smartly harnessing its pool of talented resources. India’s rise as a leading software solution provider in the past two decades is magnificent. The most defining reason behind this success is its ability to expand its horizons in newer markets, capability to offer a wide range of services on the latest technologies and successfully deliver higher value to business…
  • Mobile Apps and Mobile Website: Contributions to Your Business

    18 Mar 2015 | 12:28 am
    The intense use of mobile devices has changed the expectations of the consumers regarding the access to information. Today, we all expect to find every detail of any product or service from anywhere and anytime. And it is supposed that we are likely to get such information from some social networks or by downloading an application. Becoming visible at the right time when the viewers are searching for your services is definitely a challenging task. But at the same time it is also a huge opportunity. Business owners are willing to know if they need a mobile optimized website or an app to reach…
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    WooRank Blog

  • How Going Mobile Can Give Local Store Owners More Sales

    Al Gomez
    28 May 2015 | 2:47 am
    You might think that being mobile-friendly is just good for getting clicks on your website and giving users a better mobile experience – but it’s actually more than that. According to a 2014 Consumer Local Search study by Google, 50 percent of respondents visited a store within a day after searching for information on their mobile phone. That means the more you are found on mobile devices, the more chances you have of earning. How Customers Use Mobile Technology Believe it or not, 90 percent of sales still happen in physical stores. 4 out of 5 consumers use mobile phones to look for…
  • WooRank Experts on E-days Brussels

    Anita Brayer
    13 May 2015 | 8:32 am
    IZEO (Movement for Independent Entrepreneurs) and its partners held the annual “E-day Brussels” Day on Thursday, May 7 at the Palais of Heysel, Brussels Expo. WooRank took the opportunity to give some added recognition to some of the best Belgian WooRank Experts. E-Day Brussels is a full day of conferences, workshops, speed coaching and meetings with professionals that enable each visitor to learn about the possibilities when developing their e-commerce strategy, web presence and defining their own roadmap according to their strategy, market, and budget. It shares the same vision that we…
  • Google launches new Search Analytics report

    Sam Gooch
    7 May 2015 | 4:14 am
    In recent years, Google began reducing the amount of keyword data that it made available through its Analytics platform. This came in the form of the dreaded ‘not provided’, which gradually consumed keyword data, leaving us with a fraction of what we once had. However, thanks to the ‘Search Query’ Report in Google Webmaster Tools, website managers were able to extract useful data relating to their top keywords and pages based on the number of clicks and impressions received. This could be filtered over a specified time-frame within the previous 3 months, with other information…
  • Does Google Think Your Site Is As Mobile-Friendly as You Do?

    Jean-Louis Lauwers
    9 Apr 2015 | 6:49 am
    In June 2009, Google publically released their PageSpeed tool, a platform that was originally developed for internal use at Google, to help website owners with usability and speed testing. In January of this year, Google released v2 of the PageSpeed Insights tool. The update came with an increased focus on mobile performance and usability. Of course, it didn’t take long for digital marketers, developers and SEO experts to jump on the new release in order to follow best practices and better optimize websites for mobile users. WooRank also recently started using the PageSpeed tool to develop…
  • Mobile Criteria Improvements

    Natalie Jones
    9 Apr 2015 | 6:17 am
    There’s been a lot of buzz about mobile optimization recently. In a total departure from their modus operandi, Google has announced in advance that they are making an algorithm change on 21 April and have explained exactly who is going to be affected. Their mobile search rankings are getting overhauled, and that means that any site that they can’t detect as mobile-friendly could see a major drop in mobile organic traffic. In response to the announcement, WooRank has done some overhauling of its own – you’ll see it in the form of an entirely redesigned Mobile section…
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    19 May 2015 | 6:56 pm
    What can enterprise resource planning (ERP) software do for you? It’s a question many business owners ask themselves. With the correct software and a carefully planned, effective implementation process, ERP software can provide a whole raft of benefits. From boosting efficiency or assisting with forecasting and planning through to helping management to make sound strategic decisions; ERP is a powerful tool. So how do you make the most of ERP software to ensure it meets the needs of your business? We have compiled an overview of the key issues to consider when thinking about ERP. Here are…
  • Google: The Mobile Friendly Algorithm Has Fully Rolled Out

    3 May 2015 | 8:45 am
    Google has confirmed with me that the mobile friendly algorithm is now fully rolled out to all data centers and fully in place. Gary Illyes from Google confirmed this on Twitter saying “the algo is rolled out” when I asked him on Twitter “is the Google Mobile algorithm fully rolled out?” I asked because even as of this morning, over 1.5 weeks since the April 21st launch that webmasters weren’t seeing significant changes in the mobile results, even as of this morning. But it is fully rolled out. Gary added a caveat: Not all pages were reindexed yet so they don’t have the new…
  • App Indexing – The New SEO Generation

    4 Mar 2015 | 4:57 am
    Back in 2012, I predicted that Google would use an API to crawl app content. My thinking was that Google’s current method of crawling Web pages with a spider was not only inefficient, but it was based on hyperlinks. Apps don’t use hyperlinks to connect content as Web pages do, so a much better way for Google to discover content in an app is through an API. Fast-forward to 2015 and Google has released the ability to index app content through an API called the Mobile App Indexing API. It’s a little different than what I had conceived back in 2012, but the premise is the same. My vision…
  • Heart Internet named best web host by readers of PC Pro

    4 Mar 2015 | 4:38 am
    Heart Internet ( have been named best for web hosting in the PC Pro Excellence Awards 2013. PC Pro’s annual survey of IT products and services is the largest independent IT survey in the UK, with over 11,000 people taking part. Heart Internet scored an overall total of 95% in areas such as speed, reliability, support and value for money in the web hosting category. “We are absolutely thrilled to have won this award. We put a lot of resources into our customer services and product development, so it’s fantastic to see our customers publically recognise our commitment…
  • The 7 Habits of Highly Effective Search Marketers

    3 Mar 2015 | 4:14 am
    In his 1989 best-selling business and self-help book, The Seven Habits of Highly Effective People, Stephen Covey outlines a series of “true north” principles that help individuals attain their goals and adapt to change. More than 25 years later, do these tenets still ring true? And, what if we applied them to today’s search marketer? 1. Be Proactive From a marketing perspective, proactivity has become a central characteristic required for organizations to thrive in the evolving digital landscape. Marketers who are able to look ahead and make informed predictions about the…
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    VTNS Solutions Blog

  • Beyond Website Traffic and Ranking

    Adegboye Adeniyi
    24 May 2015 | 1:41 pm
    The key to successful online marketing is to understand the behavior of your users. This includes knowing what they want and what assets on your website they are finding useful. Often times we chase either after algorithms, the latest and most advanced techniques, what we think is important to our web visitors or what is important to us. Today, we are going to step down from our rooftop and focus on our users. What do they really want? Which part of our website is important to them? What can we learn from those things that matters to them How can we ultimately serve them better?   This…
  • Using Google Analytic for Actionable Insights

    Adegboye Adeniyi
    15 May 2015 | 8:05 am
    As an online marketer your best tool should be your analytic tool. While there are numerous tools you can use, Google analytic provides one of the most robust tools that you can leverage to properly understand how effective your marketing is and what needs to be improved. You can use Google analytic (GA) to: Measure ROI and ROAS for channels Understand audience behavior Measure the effectiveness of various source of traffic to your website Predict trends for marketing effort   Unfortunately majority of businesses do not know which metrics to measure and what do to with their data. In…
  • How to Use Facebook Insight to Drive More Engagement

    Adegboye Adeniyi
    3 May 2015 | 2:45 am
      If you really want to be successful online, you have to fall in love with analyzing data on your online property. Unfortunately most businesses fail at collecting, analyzing and interpreting these data. Data collection can be quite expensive and therefore most of the platforms offer their own data to help you analyse and make intelligent decisions about growing your business. Do you want to know the best time to post on your Facebook Page? Do you want to get the maximum effort when using Facebook for Business? Do you want to understand what your audience love to read, like or even…
  • An Essential Guide to Setting up a WordPress blog

    Adegboye Adeniyi
    28 Apr 2015 | 1:49 pm
      Do you want to drive more traffic to your website? Do you want to create more brand awareness, engage and entertain your web visitors while building your authority and make your website a go-to destination for customers? Then your website needs a business blog. A company blog can help you drive 5 times more web traffic to your website than when you do not have one. As customers touch point with your business along the sales journey, a company blog can help you turn their attention to your products or services. This is why it is advisable to setup a blog for your website during or…
  • The What, Why and How of a Great Landing Page

    Adegboye Adeniyi
    19 Apr 2015 | 12:06 pm
    One of the increasing aspects of online marketing that gets talked a lot about is “landing page”. But what really is a landing page? Why should you use a landing page and why are landing pages important to the success of your marketing campaign? Online marketing is an inbound type of marketing which is totally different from outbound marketing. Inbound marketing rely on the premises of gradually coaxing your customers to patronise you by getting your message right in front of them as they seek answers to questions they might have. While creating content is a way to first catch the…
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    Weblinx News

  • Building Links in 2015

    Marcus Slinger
    29 May 2015 | 3:26 am
    Where, When and How To Build Links in 2015! As Google are and have been penalising websites with bad backlink profiles and ‘spammy’ link building tactics for quite some time now it is vitally important for website owners to steer clear of any underhand methods that may put you and your businesses website at risk. In the year of 2015, we believe that link building should all be about creating relationships, PR and increasing the authority for your businesses brand! Some of you may or may not have noticed that in several industries the searches for brand names are rising higher than…
  • Staying Mobile Friendly for Google’s Impending Algorithm Change

    Marcus Slinger
    7 Apr 2015 | 6:02 am
    Back on February 26th, 2015, Google gave marketers an incredible insight into the changes they have planned for their search algorithms, along with the exact day that these changes will go into effect. Google specifically announced that on April 21, 2015 mobile search engine results pages (SERPs) will be impacted by how mobile friendly a website is. Google wants to make it easier for those people who are using mobile devices to access websites that have been optimized for use on that device, which is something that makes a lot of sense. As you could expect with something this big, Google has…
  • Google Penguin Updates Again

    Marcus Slinger
    8 Dec 2014 | 1:47 am
    Cast your memory back a few months and you may remember a lot of those within the SEO community complaining about the lack of Penguin updates, however, nowadays this seems to be the only thing that is happening! A lot of people are shocked at the amount of updates that are happening recently, with so many changes, fluctuations and reversals occurring. On Friday there were even more changes to those sites which had been hit by Penguin. Although it is important to express that Google have not confirmed all of what’s happened, there is a very strong feeling about this one! So, for those…
  • Google Penguin To Become a Rolling Update?

    Marcus Slinger
    5 Dec 2014 | 2:46 am
    Over the past few weeks there has been a lot of talk about the Google Penguin update, more specifically about the several slow updates that have been pushed out. The first major spike that was noticed was on thanksgiving over in American, or for the UK based readers, November 27th. This was then confirmed by Google, followed by another update which seemed to roll back some of the results. There is one good piece of news however, as some clarification was given (sort off) about the update and the rollout of it. There were two specific answers given by john Mueller in a Google Hangout which…
  • Google Penguin Reversals & Fluctuations Yesterday Morning

    Marcus Slinger
    3 Dec 2014 | 1:32 am
    There are reports that both SEOs and webmasters are talking about seeing both reversals and new changes to those sites which were impacted by the Google Penguin algorithm, all these changes were supposed to have happened yesterday morning. So you know exactly what has happened/is happening when it comes to the Penguin Algorithm, take a look back with us: (1) Google Penguin 3.0 officially rolled out in the middle of October. Google confirmed this and stated that the update would take some time to roll out. (2) Since then we’ve seen several unconfirmed cases of Penguin flutters and…
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    Avanti Vision Digital Marketing Blog

  • How You Can Use Instagram To Help Market Your Business

    22 May 2015 | 9:30 am
    One of the most modern content marketing strategies today is posting photos or images of your products on different online outlets, especially social media sites. Giving potential customers a detailed view of your product, accompanied by reviews or general comments from past customers, can be extremely beneficial in sales. With a good picture and other’s validation an appreciation of your product is developed prompting the buyer to a point of action.
  • 5 Reasons Why Online Video Marketing Is Useful For Your Company Today

    28 Apr 2015 | 8:34 am
    Video Marketing Online video marketing is an easy and convenient way for people to consume information. Today we live in a culture that has adopted a very fast way of living. “Time is money", and people don’t have the time to read long articles on products or services. Videos are less time consuming than text advertising, and can provide the consumer with a lot of useful information in a short amount of time. In a recent study conducted by Digital Sherpa, It was found that 64% of web visitors are more likely to purchase a product after viewing an informational video on the Web. More…
  • PPC vs. SEO.... The Title Match!

    Doug Lang
    22 Apr 2015 | 8:33 pm
    Ladies and Gentlemen…. For the thousands reading blogs, and the millions & MILLIONS surfing the web…. Let’s get ready to RUUUUMBLE!! In one corner, we have the flashy, quick-hitting, upstart – Pay Per Click (PPC). In the other, the grizzled, yet savvy, veteran – Search Engine Optimization (SEO). Both have their fans, both have their detractors. Who will win the search engine Marketing/Advertising bout for the ages? It’s anybody’s guess at this point. 
  • Marketing Graduates Struggle to Find Jobs After College

    22 Apr 2015 | 6:28 am
     Tips to gaining an advantage in a competitive industry   Why Marketing Majors Struggle to Find Jobs Just earned a brand new marketing degree? Ready to start your career as a marketing professional? It may not be as easy as you think. It is hard to predict the future of the marketing industry, as it is technology based and ever-changing. Last year’s views and strategies are different than present ones, and to succeed one must stay current on new marketing trends and tactics. During college, marketing majors hone their skills with lectures and textbooks. And for what? With the…
  • What Is Pay-Per-Click (PPC)?

    Doug Lang
    20 Apr 2015 | 8:35 am
    Pay-per-click, or it’s more popular abbreviation PPC, is a form of sponsored internet marketing in which advertisers only pay when one of their ads is clicked. It is a great way to generate traffic to your website, and works best for a highly targeted audience for a limited amount of time. However, if not done properly, it can be a vacuum for advertising budgets. If poorly managed, you could spend a ton of money for a ton of visits, but very few sales. So, for every yin there’s a yang. As with everything, there is both good and bad to PPC advertising – we’ll look at both.
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  • IBM Announces Marketing Partnership With Facebook

    Vera Soons
    29 May 2015 | 8:08 am
    Facebook and IBM are teaming up to help retailers better target advertising on the former’s existing ad network. Facebook will be the first company to join the newly developed IBM Commerce THINKlab. This is yet another step Facebook, the largest social networking platform in the world, is taking to help retailers and show them that its paid advertising programs don’t just provide clicks, but convert into actual sales. For IBM, who has already partnered with Twitter, Apple and Tencent among other companies with tons of data, it is another brownie point for making customer experience their…
  • New Facebook Ad Feature for App Developers

    Vera Soons
    27 May 2015 | 1:28 pm
    Over a year ago Facebook introduced Carousel link ads for Facebook advertisers. This Carousel format enables businesses to display up to five images at a time and include custom links and ad descriptions. Each image has its own image, description and click target. These Carousel link ads work on both desktop and mobile News Feeds. Last week, the social media platform extended its Carousel link ads to Mobile App Ads. Mobile App developers can now promote their apps in the Carousel format. According to Facebook, since the social media platform introduced the carousel format last year,…
  • Google Unveils Google+ Collections to Compete with Pinterest

    Vera Soons
    20 May 2015 | 12:23 pm
    On May 4th, Google+ introduced a Pinterest-like feature: Google+ Collections. Google+ Collections gives its users the ability to group their posts into topic-based sections. Collections is different from pages and communities in that you are the only person who is able to modify the content and the posts will appear in your profile streams for followers to view. “Every collection is a focused set of posts on a particular topic, providing an easy way for you to organize all the things you are into. Each collection can be shared publicly, privately, or with a custom set of people.’’…
  • Bing To Roll Out Mobile-Friendly Ranking Algorithm

    Alex Noudelman
    19 May 2015 | 2:00 pm
    Bing will follow in Google footsteps and unveil its own mobile-friendly ranking algorithm in the upcoming months. Unlike Google, it will not set a date for when the algorithm will set in and is taking a slower approach to it in order to better communicate the changes and reduce potential whiplash from webmasters. Despite the announcement about the importance of having a mobile friendly site, Bing is still focused on relevancy to user queries.  Sites that are relevant but not mobile friendly will most likely still rank. This is because the second largest search engine on the World Wide Web is…
  • New LinkedIn Feature: Analytics for Publishing

    Vera Soons
    14 May 2015 | 2:40 pm
    Social media platform LinkedIn officially announced the new Analytics tool for Publishing on May 7th. The newly launched LinkedIn Analytics tool for published posts offers valuable insight on who is reading and engaging with your posts. If you are a LinkedIn publisher, you will be able to evaluate whether you are reaching the right audience, which posts are engaging for your readers and more. This new feature is an important online marketing tool for two reasons. Firstly, introducing the analytics tool is a sign that LinkedIn is looking for ways to get more content published on their…
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    Big Red SEO - Omaha SEO and Web Design » Blogs and Articles

  • How to Increase Your Conversion Rate & Sell More Online

    Kim at Big Red SEO (The Omaha SEO Company)
    27 May 2015 | 6:59 am
    If your business sells products, the Internet provides an incredible channel for increasing sales. While the right online presence can put your product sales on the fast track, simply putting up a website is not enough to guarantee success. As countless businesses have learned, selling a meaningful amount of products online requires the right strategic […] The post How to Increase Your Conversion Rate & Sell More Online appeared first on Big Red SEO - Omaha SEO and Web Design.
  • The Right Way to Utilize the noindex Tag for SEO

    Conor Treacy
    25 May 2015 | 7:02 am
    There are many reasons that a business may want to use the noindex tag on certain pages of their website. While this tag can be useful for SEO purposes, plenty of businesses end up causing issues for themselves by using it the wrong way. Since Big Red SEO has helped many businesses with ranking problems […] The post The Right Way to Utilize the noindex Tag for SEO appeared first on Big Red SEO - Omaha SEO and Web Design.
  • What Your Business Can Learn from GoDaddy’s IPO

    Kim at Big Red SEO (The Omaha SEO Company)
    22 May 2015 | 7:01 am
    At the beginning of April, GoDaddy officially became a publicly traded company. Given that the company is the world’s biggest domain name registrar and web hosting company, its IPO is very fitting. While it’s common to look at a massive company like GoDaddy and get the feeling that they’re in a completely different sphere, that […] The post What Your Business Can Learn from GoDaddy’s IPO appeared first on Big Red SEO - Omaha SEO and Web Design.
  • A Proven Strategy for Connecting with Your Ideal Customers

    Kim at Big Red SEO (The Omaha SEO Company)
    20 May 2015 | 7:00 am
    Running a business in Omaha is a very rewarding experience. But that doesn’t mean that this experience is without any challenges. While there are hundreds of books that claim to have the secret to business success, the majority of the information people share boils down to sticking with it. Since there will be times when […] The post A Proven Strategy for Connecting with Your Ideal Customers appeared first on Big Red SEO - Omaha SEO and Web Design.
  • How Businesses Can Harness the Power of Brand Promotion

    Kim at Big Red SEO (The Omaha SEO Company)
    18 May 2015 | 7:16 am
    Whether it’s through email or another online marketing channel, brand promotion can be a very effective way to increase both customer acquisition and engagement. Unfortunately, Big Red SEO has seen countless examples of businesses missing out on this opportunity because they don’t have an execution strategy in place. One reason that brand promotion is so […] The post How Businesses Can Harness the Power of Brand Promotion appeared first on Big Red SEO - Omaha SEO and Web Design.
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    Inbound Capsule

  • How ToFU, MoFU, BoFU are Incomplete Without Inbound Marketing

    Monish Vora
    28 May 2015 | 4:22 am
    Many traditional marketing companies consider advertising as the essential of marketing. However, that’s not the case with inbound marketing. The “inbound marketing sales funnel” involves generating and nurturing the leads. Advertising alone tends to get only exposure. The sales process will probably suffer from numerous defects if only advertising has to take the responsibility of […]The post How ToFU, MoFU, BoFU are Incomplete Without Inbound Marketing appeared first on Inbound Capsule.
  • Promising Tools For Inbound Marketing Efficiency That You Must Start Using

    Monish Vora
    27 May 2015 | 6:29 am
    Inbound Marketing is getting popular. This is making the savvy marketers look for the best options that will make life easy for them. They look for something that could make the whole process smooth, however the efficiency and the quality of the project is not compromised with. Out of all the options to make the […]The post Promising Tools For Inbound Marketing Efficiency That You Must Start Using appeared first on Inbound Capsule.
  • Why Paid Search Should Form A Part Of Your Inbound Strategy?

    Monish Vora
    18 May 2015 | 10:28 pm
    My recommendation to make inbound marketing an essential part of your online marketing strategy and a dominant part of your overall marketing strategy, will only get stronger with each passing day. However, it’s not only about getting more online presence. It is about educating your potential clients, encouraging a 2-way communication process, showing them reviews, […]The post Why Paid Search Should Form A Part Of Your Inbound Strategy? appeared first on Inbound Capsule.
  • The Only Big, Fat Guide To Paid Media For Content Marketing

    Monish Vora
    15 May 2015 | 10:07 am
    Content marketers lives are tough. After all it’s not easy to create compelling content, keeping in mind the targeted segment after hard brainstorming sessions, and then promote it to the targeted market – the process which is a science in itself. If you thought that content marketing consists of only three elements, namely writing, designing, […]The post The Only Big, Fat Guide To Paid Media For Content Marketing appeared first on Inbound Capsule.
  • The Sureshot Rules To Convert Website Visitors Into Revenue Generators

    Monish Vora
    11 May 2015 | 10:53 am
    If you are reading this, surely you want to turn the precious traffic that you have been generating to your website into handsomely paying customers. I presume that your website is generating a considerable amount of traffic. However, the main concern is to measure success of the received traffic in terms of leads, and revenue. […]The post The Sureshot Rules To Convert Website Visitors Into Revenue Generators appeared first on Inbound Capsule.
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    SEO & Online Marketing Tips | Brad Tollefsen

  • Block Analytics Spam on WordPress Sites

    Bradley Tollefsen
    11 May 2015 | 4:21 pm
    My Last (Hopefully) Post on Analytics Spam Google Analytics has always been a great tool for online marketers to find out what is happening on their websites. You could log in and then see a clear picture of where the traffic was coming form, what people were doing on your site, and which of your […] The post Block Analytics Spam on WordPress Sites appeared first on SEO & Online Marketing Tips | Brad Tollefsen.
  • Using Sprout Social to Schedule Posts with Images

    Bradley Tollefsen
    17 Feb 2015 | 8:07 am
    I initially just started using Sprout Social for it great reporting for my multiple clients at work. It was an added bonus when I found out how easy it is to schedule twitter posts on there. Not only does it automatically shorten your links for you, but you can also easily drag and drop photos […] The post Using Sprout Social to Schedule Posts with Images appeared first on SEO & Online Marketing Tips | Brad Tollefsen.
  • Blocking Referral Spam: Tomorrow my blog traffic is going to take a hit.

    Bradley Tollefsen
    11 Jan 2015 | 8:09 pm
    Tomorrow my blog traffic is going to take a hit. Why you ask? Am I switching domains? Am I going to stop promoting my posts on social media? Will I password protect everything? My traffic is going to take a hit because I am going to block multiple referral spam bots from my analytics. You […] The post Blocking Referral Spam: Tomorrow my blog traffic is going to take a hit. appeared first on SEO & Online Marketing Tips | Brad Tollefsen.
  • Why Do I Have So Much Direct Traffic?

    Bradley Tollefsen
    8 Jan 2015 | 7:24 am
    For the longest time I assumed that most of direct traffic was from people who were either directly typing a domain into a browser or had a website bookmarked. Over the last few years I had noticed that the proportion of direct traffic continued to rise on a number of site’s that I was monitoring. […] The post Why Do I Have So Much Direct Traffic? appeared first on SEO & Online Marketing Tips | Brad Tollefsen.
  • Common Blog Style Issues You’ll Run Into

    Bradley Tollefsen
    13 Dec 2014 | 9:18 am
    This post isn’t as focused on SEO, like many that I have done in the past, but it will be useful to anybody who is creating online content. As my management team reminds me all the time, I am not a fantastic writer. As I was researching the best answers to common issues that I […] The post Common Blog Style Issues You’ll Run Into appeared first on SEO & Online Marketing Tips | Brad Tollefsen.
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    LeapFroggr Inc.

  • Local SEO Schema and How It Helps with On-Page SEO

    Dennis Seymour
    21 May 2015 | 7:00 pm
    Using Schema as part of your Local SEO Process This is the presentation I did for PeepCon in late March. Maybe the worst one of the day! 😀 Before anything else, I just want to say that I dislike using really flashy slides, hence the slide deck with big ass, specific text. You might also […] Author information Dennis Seymour Co-Founder at Leapfroggr Inc | Digital Marketing Agency Dennis Seymour is a consultant, a wannabe coffee connoisseur and someone that loves sharing great content about digital marketing. If you want to tell him about that great cup of joe or simply talk about…
  • SEO Checklist: Never Forget Anything About SEO Ever Again

    Dennis Seymour
    8 May 2015 | 2:15 am
    Why You Need An SEO Checklist Some 8 years back, when I was just starting to get serious with this SEO thing, I scoured the Web for an SEO checklist that would help me remember all these new things that I was learning. I found nothing. Besides a list of linking strategies that included profile links, […] Author information Dennis Seymour Co-Founder at Leapfroggr Inc | Digital Marketing Agency Dennis Seymour is a consultant, a wannabe coffee connoisseur and someone that loves sharing great content about digital marketing. If you want to tell him about that great cup of joe or simply…
  • My Go-to Link Building Strategy That Skyrockets Websites to the Moon

    Dennis Seymour
    30 Mar 2015 | 10:00 am
      Well, not entirely, but it does get the job done. Anyway, let’s get started with this article. There are a TON of ways to get backlinks. We all know that it’s true. We just tend to limit ourselves into thinking that there are only a couple ways to get links. I could name at […] Author information Dennis Seymour Co-Founder at Leapfroggr Inc | Digital Marketing Agency Dennis Seymour is a consultant, a wannabe coffee connoisseur and someone that loves sharing great content about digital marketing. If you want to tell him about that great cup of joe or simply talk about…
  • 7 Actionable Search Engine Optimization Strategies You Can Do Today

    Dennis Seymour
    24 Feb 2015 | 6:00 am
    As you dive deeper into the world of Internet marketing, you learn that one thing is usually a constant: SEO takes hard work. It’s why people outsource it in the first place.  On the most basic level, we all “know” how SEO works, really… but SEO strategy implementation is a whole other beast, and it’s what […] Author information Dennis Seymour Co-Founder at Leapfroggr Inc | Digital Marketing Agency Dennis Seymour is a consultant, a wannabe coffee connoisseur and someone that loves sharing great content about digital marketing. If you want to tell him about that great…
  • Get More Customers by Following a Digital Marketing Plan

    Dennis Seymour
    3 Feb 2015 | 5:30 pm
    The Complete Beginner’s Guide to Creating Your Own Digital Marketing Plan Many businesses start with their digital marketing but lose track in the process of everything else that they do. Some start with a lot of momentum at the beginning of the year, only to fizzle out after the first quarter. To those that are reading […] Author information Dennis Seymour Co-Founder at Leapfroggr Inc | Digital Marketing Agency Dennis Seymour is a consultant, a wannabe coffee connoisseur and someone that loves sharing great content about digital marketing. If you want to tell him about that…
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    Law firms Marketng, Lawyers Branding, Law firm website design , Law firm SEO

  • Law Firm & Lawyers Branding Services

    25 May 2015 | 3:02 am
    !!!!! Law Firm & Lawyers Branding !!!!!!Pathlegal helps you to build good brand name for your law firm and lawyers service. Branding is very important for law service that can  brings more clients.Hire Our lawyers branding -
  • Law Firm Website Design and SEO

    20 May 2015 | 4:41 am
    @@@@@ Pathlegal- Law Firm Website Design For Lawyers @@@@@, provides a perfect and clean  solution for law firm website design  with a well-experienced professionals. They can also help you to increase your business volume via other SEO services such as law firm SEO, law content writing, SEO for lawyersetc.For hire our SEO services, please contact us at
  • SEO For Lawyers: Specialised in law firm SEO services

    12 May 2015 | 6:33 pm
    @@@@@@@ SEO For lawyers @@@@@@@Pathlegal- specializes in creating powerful web presence for lawyers and law firms. Especially for Law firm website design, logo design, law firm SEO and professional content writing -  @@@@ SEO For lawyers @@@@
  • Law Firm and Lawyers Marketing

    11 May 2015 | 2:54 am
    Services Provider for Law firm and Lawyers Marketing is an attorney’s website, which helps law firms and attorney's to build an online presence, lawyers marketing, lawyers website design, lawyers SEO , legal content writing and law firms branding solutions and many more services.To build your law firm's business. To get our legal services, please contact us : 
  • Pathlegal –Experts for Law firm SEO services

    6 May 2015 | 6:49 pm
    !!!!! Professional Law Firm SEO !!!!!! Pathlegal -  SEO for Lawyers & Law firm SEOsolutions experts  We have professional team, they will assist for your law firm SEO. Hire our experts just a single  click -  
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    SEO Blog for Internet Marketing Resources & News by Alok Raghuwanshi

  • Google Webmaster Tools Introduces The New Search Analytics

    Alok Raghuwanshi @ Hire Professional SEO Expert
    6 May 2015 | 11:17 pm
    Google releases new report in Google Webmaster Tools called Search Analytics, for precise traffic analysis. The new Search Analytics Report can be found in the Google Webmaster Tools under “search queries”. In the Google Webmaster Tools you can now for keywords filter your pages as well as countries and appliances as well as other segments and compare. The tool is available at and looks like this: Comments Google Webmaster Central Blog: More precise data in the new Search Analytics report…
  • Google Improve The Display URL In The SERPs

    Alok Raghuwanshi @ Hire Professional SEO Expert
    18 Apr 2015 | 6:25 am
    Google changes the mobile view of search results so that future name will appear on the site over the domain and with more focus on breadcrumbs. It’s the first time reportedly said by the Official Google Webmaster Central Blog that that is a signal for algorithms. Comments #Google Replaces Site’s URL From The #SearchResults & Uses Their Site Name & #Breadcrumb Path — Er.KUMAR ADARSH (@ErKumarAdarsh) April 17, 2015 Google has announced a small, but nonetheless interesting change to the way it displays…
  • Google Alert hard! Sites not Mobile-Friendly

    Alok Raghuwanshi @ Hire Professional SEO Expert
    27 Mar 2015 | 5:37 am
    April 21, 2015 Google launches new search algorithm “mobile friendly”! ARE YOU READY? Your site is MOBILE FRIENDLY? Tough times for those who do not have a site optimization for Tablets & Smartphones. From next month, Google will update the algorithm to prioritize the sites mobile-friendly with the goal of improving the user experience. READ ▬ It’s OFFICIAL! April 21 Is The Death Of The Sites Not Responsive Changes In The Algorithm Of Google Google wants to improve the user experience when searching from a mobile device, it has made changes to its algorithm Google…
  • 10 YouTuber’s That You Should Be Following Right Now

    Alok Raghuwanshi @ Hire Professional SEO Expert
    9 Mar 2015 | 1:08 am
    According to YouTube, there 1 billion monthly active users on the platform, average YouTube users visits the site 14 times per month, Users spend an average of 25 minutes on the site each time, 40% of YouTube traffic comes from mobile 92, billion page views each month {13x World Population} .. Those 10 YouTuber’s provide the best advice: Subscribed them, and learn the best from Google Search Engine updates & other Google developments.! Related Articles: [Infographic] Google’s 2014 Changes Recapped: Are You Up to Date? [INFOGRAPHIC] How to Optimize the CTR & Get More Clicks…
  • It’s OFFICIAL! April 21 Is The Death Of The Sites Not Responsive

    Alok Raghuwanshi @ Hire Professional SEO Expert
    27 Feb 2015 | 5:07 am
    Google is announcing officially, Mobile Friendliness now a ranking signal …!!! In other words, bye bye not Mobile Friendly sites. From April 21 will be given more space in the SERP results of  mobile friendly sites, for all languages ​​and countries. If you do not already have the mobile version of your site, it’s time to realize it .. They write: When it comes to search on mobile devices, users should get the most relevant and timely results, no matter if the information lives on mobile-friendly web pages or apps. As more people use mobile devices to access the internet, our…
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    markITwrite | RSS Feed

  • Facebook Feed Frenzy: Instant Articles

    Des Nnochiri
    28 May 2015 | 2:40 am
    Sick of twiddling your thumbs for 10 seconds, while that breaking news story gets old, worming its way to your browser? Well, if you’re a Facebook user, the news is good: they’ve just rolled out a service that can deliver content to your News Feed, in a snap. Genuine Articles Dubbed “Instant Articles”, Facebook’s new service is meant to channel ... Read More The post Facebook Feed Frenzy: Instant Articles appeared first on markITwrite. Tags: Facebook TweetThis Digg StumbleUpon Comments:  0 (Zero), Be the first to leave a…
  • 7 Tips for Becoming a Successful Entrepreneur

    Kerry Butters
    26 May 2015 | 5:18 am
    The internet has helped to spawn a whole new generation of entrepreneurs. Some of these are hugely successful, others scrape by and just make a living. For many of us, the term entrepreneur evokes an image of a successful business person, who perhaps lives in a large house near the beach and drives a sporty red car. The reality is ... Read More The post 7 Tips for Becoming a Successful Entrepreneur appeared first on markITwrite. Tags: Facebook TweetThis Digg StumbleUpon Comments:  0 (Zero), Be the first to leave a reply!You might be interested in…
  • The Digital News Initiative: Anything New?

    Des Nnochiri
    21 May 2015 | 5:04 am
    Google has just announced an initiative which it hopes will set new standards for journalism in the digital era. The Digital News Initiative (DNI) is seen by some as the company’s attempt to bounce back after a recent bashing in the European courts. Here’s what you should know about the lead-up to it and its implications for you. The Bitter The ... Read More The post The Digital News Initiative: Anything New? appeared first on markITwrite. Tags:  digital, dni, news Facebook TweetThis Digg StumbleUpon Comments:  0 (Zero), Be the first to leave a…
  • Wearable Technology, in Professional Sports

    Des Nnochiri
    14 May 2015 | 4:10 am
    Football (soccer) isn’t wearing it well, but technology is now firmly embedded in the fabric of many other professional sports. And with advancements in wearable tech moving fast here’s a rundown of where we are currently, and what we might logically expect. Safety, First There have been recent horror stories, about concussive head injuries suffered by players in American (gridiron; ... Read More The post Wearable Technology, in Professional Sports appeared first on markITwrite. Tags:  sports, wearable tech, wearable technology Facebook TweetThis Digg…
  • Alternative SEO Methods Most Site Owners Neglect

    John Waldron
    11 May 2015 | 10:33 am
    SEO. We’re all aware of it, most of us create our content with the basics of it in mind, some of us work with it for a living, none of us (not even the biggest eggheads at Google, I’d wager) understand it all 100%. And that, of course, is part of SEO’s charm – how exactly do we effect foolproof ... Read More The post Alternative SEO Methods Most Site Owners Neglect appeared first on markITwrite. Tags:  Alternative SEO, SEO Facebook TweetThis Digg StumbleUpon Comments:  2 comments on this itemYou might be interested in this:    10 Of The…
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    The Next Scoop

  • 3 Simple Steps to An Effective Content Marketing Strategy (Data Driven Case Studies)

    Sawaram Suthar
    25 May 2015 | 10:34 pm
    Over the last 5 years, Content Marketing has established itself as the mainstream marketing tactic across all industries. As per CMI, Content Marketing is employed by 86% of B2B marketers and 77% of B2C marketers. But only 35% of B2B Marketers and 27% of B2C marketers have a documented content marketing strategy. So what does it take to build and document an effective Content Marketing Strategy? Read on to find out. What constitutes an effective Content Marketing Strategy? An effective Content Marketing strategy needs to answer three key questions: How to produce great content? How to…
  • 13 Actionable Onpage SEO Tips for Ecommerce Website

    Sawaram Suthar
    18 May 2015 | 10:21 pm
    Many people think search engine optimization (SEO) is the easiest term, but in practice, it is the hardest one, there are thousands of interconnected activities included that have to be monitored, analyzed and implemented time and again time. The process and activities are more complex when it comes to ecommerce websites. The core principles of SEO haven’t changed that much, but there are plenty of new things we need to include when it comes to on-page optimization for ecommerce websites. After panda 4.0 updates, eBay website has been affected and went down their traffics.I had…
  • How to Improve Your Facebook’s Organic Reach

    Sawaram Suthar
    8 May 2015 | 10:00 pm
    When it comes to social media marketing, Facebook will always come on the top. With growing popularity and users, it is being used for marketing by many organizations. Earlier, it was very easy to generate organic traffic, but after Facebook algorithm updates in last year, it was not only complex but also their reach has been slowly dropping. So have you planned, when your Facebook engagement and organic reach start to slow down?   It may be because of Facebook algorithm updates or other reason but you have to solve this. To overcome with the problem, here is an infographics that teach will…
  • A Quick Guide on Mobile Friendly Updates

    Sawaram Suthar
    30 Apr 2015 | 5:40 am
    Many business owners noticed that ranking in mobile search result has changed after rolling out new mobile friendly algorithm on 21st April. Did you check how your ranking gets affected? If yes, then have you made plans to overcome with this updates? You must, no option. You might have noticed how URLs, contents and links are displayed in mobile device after updates on the mobile friendly tag in search earlier this year. And then sites those are optimized are seeing more visibility in the search result. As per Expert Danny Sullivan, half (approx. 50%) of all searches done on Google are coming…
  • Hilarious Insights from Social Media Marketing World 2015

    Sawaram Suthar
    17 Apr 2015 | 12:05 am
    If you’re in social media, you must know the social media marketing world. This is an annual featuring the most brilliant minds in the social media industry. Social Media Examiner, one of the world’s most popular sites on social media organizes the event each year. This year, #SMMW15 was held at San Diego. Many top incredible speakers like Mari Smith, Guy Kawasaki, Chris Brogan, Jay Baer, Mark Schaefer, Ted Rubin, Joe Pulizzi, Michael Hyatt, Marcus Sheridan, Kim Garst, and many more. Here are some hilarious insights that came from social media marketing world 2015, you as a social media…
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    Web Talent Marketing

  • What we are Reading in Digital Marketing this Week (5-29)

    Anna Horn
    29 May 2015 | 12:30 pm
    As digital marketers, we strive to be constantly up-to-date on the latest happening in the online world. We have Search Engine Optimization, Paid Per Client Advertising, Web Design, and more covered. Knowing what is coming down the digital marketing pipeline not only helps us but our clients as well. Whether it’s the latest new app exploding on the scene, a Google algorithm update, or the latest behavior tracking tool we’ll review, preview, and make note of it here. Our team eats, sleeps, and breathes digital marketing. Even during happy hour you’ll find us debating meta…
  • Have an e-commerce website? Consider promoting your products on social media.

    Erica Brandt
    26 May 2015 | 9:11 am
    In the digital age almost everyone has an e-commerce website. While there are a variety of ways to incorporate digital marketing into your strategy, many companies have seen success by incorporating social media. Looking for a few tips to get started? Try these: Have a Social Media Presence: This is crucial for any business in 2015, particularly those in the e-commerce world. Social media is a great way to tell your loyal customers about new products, special promotions and much more. Depending on the vertical of your business, social media also has the ability to visually appeal to your…
  • What we are Reading in Digital Marketing this Week (5-22)

    Anna Horn
    22 May 2015 | 12:12 pm
    As digital marketers, we strive to be constantly up-to-date on the latest happening in the online world. We have Search Engine Optimization, Paid Per Client Advertising, Web Design, and more covered. Knowing what is coming down the digital marketing pipeline not only helps us but our clients as well. Whether it’s the latest new app exploding on the scene, a Google algorithm update, or the latest behavior tracking tool we’ll review, preview, and make note of it here. Our team eats, sleeps, and breathes digital marketing. Even during happy hour you’ll find us debating meta…
  • Visit us at IRCE for ecommerce marketing ideas

    Justin Emig
    20 May 2015 | 7:13 am
    The world of ecommerce is evolving at a volatile rate. Emarketer predicts that business to consumer ecommerce sales will exceed $2 trillion in 2017, a far cry from $1.2 trillion in 2013. With more consumers connected to the web and mobile playing an increasing role in the way we purchase products, ecommerce is not a pipe dream for retailers, it is reality. Consumers are no longer only turning to their devices to research the product they want to purchase in store, but they are making a purchase, with little effort and from the comfort of their homes. In digital marketing, ecommerce is a…
  • What we are Reading in Digital Marketing this Week (5-15)

    Anna Horn
    15 May 2015 | 11:30 am
    As digital marketers, we strive to be constantly up-to-date on the latest happening in the online world. We have Search Engine Optimization, Paid Per Client Advertising, Web Design, and more covered. Knowing what is coming down the digital marketing pipeline not only helps us but our clients as well. Whether it’s the latest new app exploding on the scene, a Google algorithm update, or the latest behavior tracking tool we’ll review, preview, and make note of it here. Our team eats, sleeps, and breathes digital marketing. Even during happy hour you’ll find us debating meta…
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    Latest Webmaster Articles and Tutorials

  • Top 10 Tips To Secure Your Drupal Website From Hackers

    26 May 2015 | 5:43 am
    Is your business website powered by Drupal open source content management system? If yes, then as an entrepreneur your primary focus must be on how to make it secure. All sorts of the online..
  • WordPress Dynamic Menu - What Is It and How It Can Be Created?

    20 May 2015 | 7:47 pm
    WordPress offers an amazing set of features, helping users set up their website equipped with enhanced functionality. Among the rich set of features, menu system is one great WordPress feature you should know about, allowing you to manage your website's menu in an efficient manner...
  • 5 Unheard of Mobile Web Designing Techniques

    18 May 2015 | 1:37 pm
    After the advancements in web designing techniques and arrival of newer technology, web designing for mobile phones h as come a long way. Nowadays it is difficult for even an expert to tell the difference between a native mobile app and a mobile website. With the arrival new smart phones powered with newer operating systems like the Android lollipop 5.0 the ga..
  • 10 Website Development Mistakes Should Be Avoided By WordPress Developer

    17 May 2015 | 3:58 am
    The web development is not an easy task and mistakes can occur. But, for delivering the best results and quality WordPress websites, these mistakes should be avoided at any cost by WordPress developer...
  • Google's Material Design- Core Principles, Apps and Frameworks

    22 Jan 2015 | 5:43 am
    Not too long ago, during its seventh I/O conference, Google introduced its new visual language called Material Design . This beautiful, intuitive and content focused design style is indeed a new set of guidelines for both designers and developers, helpin..
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    Small Business Online Marketing Tips with Bonnie Mechelle Mauldin

  • How to Market Music Production Studios Online

    Bonnie Mechelle Mauldin
    2 May 2015 | 7:31 pm
    How to Market Your Music Production Studio OnlineMost studio engineers don't know a thing about promoting their business – whether online or off. This is perfectly understandable since their passion mainly lies in producing and recording music, not marketing their business.However, since your success may also depend on how well you promote your business, you should not take marketing for granted. Remember, you may have the best recording studio but if no one knows it exists, you cannot expect to get more customers. If you want to get ahead of your competition and claim your rightful…
  • Hair Salon Internet Marketing Strategies

    Bonnie Mechelle Mauldin
    8 Mar 2015 | 8:43 am
    Is it possible to market a hair salon successfully online? Yes, it is. Considering the fact that most people now rely on the internet as a primary source of information, promoting your hair salon online can be a very good idea. Do it right and you can surely increase your profits and take your business to the next level.Tips For Promoting Your Hair Salon OnlineUpdate your company website. Make sure you keep a digital camera in your salon so you can take photos of your most recent works. Post the best photos on your website to keep your website updated. Update your website on a regular basis…
  • How to Market Eco-Friendly Natural Products Online

    Bonnie Mechelle Mauldin
    26 Feb 2015 | 5:36 am
    Studies indicate that 75% of consumers prefer to do business with eco-friendly businesses. So, how can you effective market eco-friendly products online? Here are some simple yet effective tips that can help you achieve your business goals.Have your own website. Hire a pro to design your website and use it to deliver your message to your target market. You can also use it to let your target market know more about the person behind the business, establish your credibility, and provide a direct link between you and your prospective customers. However, simply having a website is not enough. It…
  • Everything You Need To Know About Google Algorithm Updates

    Bonnie Mechelle Mauldin
    8 Feb 2015 | 11:45 am
    While Google does not often confirm the algorithmic changes or updates it implements, some credible sources claim that it changes its search algorithm around 500 to 600 times each year. Admittedly, most of these changes are relatively minor and may have very little effect on website rankings and traffic but the search engine giant also rolls out some major updates from time to time – and this can have a significant impact on the search engine results.Algorithm Updates: Getting Down to the BasicsBasically, search engine algorithm refers to the unique formula used by search engines to…
  • Interior Design Marketing Strategies

    Bonnie Mechelle Mauldin
    12 Jan 2015 | 5:16 am
    How to market your interior design businessIf you want to grow your interior design business, then you definitely need to use online marketing tactics to increase your visibility, boost your credibility, and drive more traffic to your site. Remember, promoting your brick and mortar business offline would simply not be enough. If you want to reach a wider audience, you definitely need to take your promotional efforts online.Tips in Promoting Your Interior Design Business Online Do search marketing. Search marketing refers to the process of improving your visibility and increasing traffic to…
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    Rank Secure

  • The SEO and Google: improving search engine efficiency

    Baruch Labunski
    28 May 2015 | 10:24 am
    We are currently living in the age of information; with the advent of the internet, we can access information within seconds from several different devices: cell phones, computers, tablets, etc. The internet allows us to simply type a query into a search engine and search the countless pages that come up for the information we need. But how does the search engine decide which information to provide us? The results for any given search are dependent on the search engine’s SEO which stands for search engine optimization (optimizer). Essentially an SEO is an algorithm that determines where…
  • Keep Updated: Google Changing Algorithms to Affect Small to Medium Size Businesses

    Baruch Labunski
    23 Mar 2015 | 4:52 pm
    Wesbites that are mobile friendly will get more love from Google’s changing algorithm starting April the 21st. Google announced last month that it will be making significant changes to its algorithm to help users find more mobile-friendly search results. This SEO-pocalypse will be a part of a growing trend for Google to screen the websites that are user-friendly for mobile devices. Small to medium size business need most beware as the changes will affect the way that users view your websites and apps on mobile phones. Everyone knows, has heard of and will be drawn to companies like…
  • Google Warns: Get Your Site Mobile Ready to Avoid Penalties

    Baruch Labunski
    24 Nov 2014 | 8:14 am
    It is no secret that Google has been penalizing sites that don’t offer mobile searchers with a good user-experience. However, the major search engine recently confirmed that they are planning on boosting the rankings of sites that offer a great UX for mobile users. Let’s face it, it can be rather frustrating to land on a non-mobile-friendly site and that’s why Google now labels mobile search results to help searchers choose the sites on more carefully. Sites that are already ranking well should take the necessary steps to become mobile-friendly. Google spent months testing…
  • Top 7 WordPress Plugins for Your Business Site

    Baruch Labunski
    11 Sep 2014 | 8:45 am
    There’s no denying that WordPress is THE web platform for building affordable, fully customizable websites. The open source platform is constantly upgraded to offer a clean, user-friendly solution for everyone – from the most inexperienced newbie, to advanced professional web developers. The secret to success with WordPress, is the plugins. WordPress plugins enhance your site’s functionality without the need to know much about coding or HTML. For a business user who is just starting out with his own WordPress site, plugins can help save time on your site while…
  • Your Website’s a Safety Hazard, and What you can do to prevent it

    Baruch Labunski
    17 Jul 2014 | 3:00 am
    Odds are, at least one of the websites you visit every day uses a standard HTTP scheme – http://. That shouldn’t be too surprising. After all, those four letters represent the common gateway to any web address in the world. In fact, your own website is probably an http:// website. There’s nothing unusual about that. But there is plenty wrong with it. A website that opens with http:// is an unsecured website. And an unsecured website is a dangerous website – for you, and for your visitors. WHY DOES IT MATTER? We normally think of secure websites – those that begin with…
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    eAskme | How to, Learn Blogging Online, Make Money Online

  • Adsense Guide : How to Use Adsense 2015

    29 May 2015 | 11:00 pm
    Before starting my career as professional bloggger, I started looking for earning opportunities from blogging. Out of all advertising networks I have found Google Adsense as the best contextual ad network for any blogger. Since first day when I started using Adsense, Adsense is contributing recurring income to my income from all sources. We have already talked a lot and covered articles on Adsense. So I have decided to club all of those articles here in one post and make an awesome and complete Adsense Guide, which will help any beginner to get start with Adsense.Adsense Guide : How to Use…
  • Blogging for Money Guide

    29 May 2015 | 10:00 pm
    The Best Guide to Start Blogging for Money We have already talked about what is a blog for those who don`t know it. Blogging is something that is I always enjoy and it is my passion. Blogging for money is not just a work, it make me feel happy and boost my knowledge and confidence. This is one of the main reasons why I have made blogging my full-time professional career, and even after 3 years of professional blogging, it become more and more interesting with every passing day.Blogging is like diving in a sea, the more deep I go the more knowledge I get and I always like to share my knowledge…
  • Why You Should Focus More on Blog Readership Than SEO

    29 May 2015 | 9:44 pm
    Google is one of the popular search engine, actually no 1 search engine which allow you to practice suggested white hat SEO techniques like Outbound links, On page optimization,Keyword research and more. It is good to target good SEO for better traffic from search engines. When we focus too much on SEO we usually forget one very important thing that is Blog readership. The more subscribers you have the more traffic you get even without search engines.Readership important than Search Engine ranking : eAskmeOther people are reading : How to Get More Blog Readers and Keep ThemWhat is Blog…
  • What Is Domain Authority (DA) ? – Complete Guide For Beginners

    29 May 2015 | 9:15 am
    If you are in world of SEO then you may be familiar with word Domain Authority score. But there are many bloggers who still do not know what is domain authority and what is the importance of domain authority. So today I will share a detiled guide to show you what is DA and how to check domain authority score.Other people are reading : Coolest Android tricks You Have Probably Never Heard ofDomain Authority GuideDomain authority define how well your website will rank in search engine. In past there was Google PageRank, but now domain and page authority plays a major role to rank a blog in…
  • How to Create Social Share Bar for Blog

    29 May 2015 | 8:19 am
    The best and easiest way to attract millions of people worldwide is social sharing. You can see hundreds of tools available online to help you create useful social sharing bars and buttons for your website or blog. When anyone like your post, by using these buttons or bars they can easily share that on their social networks and this way you traffic grow easily.Other people are reading : How to Use Flipboard To Get Traffic To Your BlogAlso Social Sharing give you boost in search engine as the more popular your article gets the more easily it rank in search engines. So here today I am going to…
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  • The New Google+ Collections Option

    27 May 2015 | 4:34 am
    Many social networking websites have come up in the last decade or so. Facebook and Twitter are the industry giants, however Google+ also commands a certain level of dominance over the social network. It is ranked among the most popular and most used websites in the world. Facebook allows users to create pages specific to their needs apart from the personal user accounts that people use. Google+ has come up with a new option in their user interface which is called as collections. This option allows the user to have boards of images, videos, and other content which can belong to a specific…
  • 3 Major Google Analytics Reporting Tips for Online Publishers

    Govind Agarwal
    19 May 2015 | 4:35 am
    Hosting a magazine or a blogging platform is surely not easy as it seems to be. If you have already tasted success you know the amount of work that goes into it to make it happen. It is obviously your hard work that pays off in the end. It takes a lot of dedication and effort in order to be able to climb the success ladder as far as web publishing is concerned. Though it may be slow at the beginning, you are bound to get traffic due to increasing page views much later. Content is surely the king and you cannot jeopardize it by offering not required or insufficient content. You obviously want…
  • Google’s New Experiment Involves Tweets Featured in the Search Engine

    Govind Agarwal
    15 May 2015 | 12:15 am
    There are many search engines available on the internet among which Google is the most popularly and widely used search engine, while in social media Twitter also has a lot of demand and use. Google has signed a new deal with Twitter which will allow Twitter to display the tweets and trending topics into its search engine results. This was the most profitable deal and one that was long awaited by users. This was actually just an experiment which was confirmed by Google later. A screen shot was shared by Mr. Dan Martin from Razorfish recently which showed one of their experiment where the…
  • 5 Ways to Design a Smart Conversion Oriented Marketing Strategy

    Govind Agarwal
    12 May 2015 | 4:57 am
    There are a lot of talks about marketing today that focuses on reaching the right target audience, but loses traction when speaking effectively about conversions. Unfortunately, there is no rulebook about covering this gap between reaching your prime audience and generating productive conversions. Even then, marketing experts swear by a few areas like outpacing PPC competition, creating content hubs and using. Keep reading to get yourself acquainted with smart conversion oriented tactics. 1.Speaking the language your customers speak If a line connects two dots, it is language that can connect…
  • The Google Panda Weekend Update: A Surprising Turn of Events?

    Govind Agarwal
    7 May 2015 | 3:37 am
    When I look outside the window, I wonder how cops manage traffic jams with such efficiency. After 8 in the evening, a flood of trucks and giant containers flock the highway across the city. Pedestrians, taxi drivers, and every working professional getting home is frantically looking for traffic updates for a smoother ride. Unfortunately, I can only look from a relatable lens that is, from the viewpoint of a person stuck in a jam or one who is managing it. What about the bigger picture? What about the flowchart of the traffic? Are there any metrics to anticipate the flow in advance? These…
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    seo bounty

  • 5 Online Marketing Strategies that Lead to Success

    18 May 2015 | 1:49 pm
    Your small business needs an online marketing strategy. Without one, you risk playing a game of blind darts with your brand, throwing things out there and hoping they stick. Fortunately, 21st century Internet tools make marketing easy for small businesses to launch and to measure.   1. Ideal Customer Profile (AKA Avatar)   At the heart of your marketing strategy should be an ideal customer you target in your copy and offers. When you know who you are marketing to, you will find it much easier to make the right decisions and find the authentic voice necessary to connect with buyers.
  • 3 Reasons Why You Shouldn’t Obsess about SEO in Social Media Marketing

    17 Apr 2015 | 2:21 pm
    Search engine optimization and social media marketing are two things that can reliably contribute to a site’s growth. Both of them share similar purposes and principles. Namely, both SEO and social media marketing are means to acquire traffic for your site. Most content creators use SEO and social media marketing in tandem. But when posting things on social media, remember to lighten up on the SEO. This article explains why.   Social media works on different principles from SEO     SEO is mainly based around the proper usage of keywords and links. Social media is…
  • The Impact of Negative SEO and Ways to Fix it

    19 Mar 2015 | 10:47 am
    Building links to your website is absolutely crucial for getting it ranked. Competitors can use this same technique to hurt your site by building links of their own outside of your control to your website. It may seem counter intuitive but you aren’t the only person who can build links to your website and Google has no idea how to tell the difference on who/how that links came to exist. Even if you’re cautious about the kind of links you build, someone else can build some purposely bad links to your site. This is where Negative SEO begins to rear its ugly head.   Negative SEO…
  • How can I Improve My Google Map Listing?

    18 Feb 2015 | 2:28 pm
    I am asked all of the time what exactly determines how a client ranks on Google Maps when people make a search. There are so many factors that play into it that it can often seem murky or confusing. I would like to attempt to explain why an organic ranking might be doing well but you are nowhere to be found on the Maps.   First the Map listings are determined by the keyword the person is searching as well as their IP Address or Settings in the Google Search (A Person can set themselves to search from Chicago even if they are in Florida for instance). So a person can technically over ride…
  • Optimizing Your Website’s URLs for SEO and Usability

    15 Jan 2015 | 6:14 am
    While many webmasters neglect their importance, URLs are actually essential for improving the structure of your website both for the search engines and for Web users. Because URLs are displayed alongside search results in Google and other search engines, as well as when people share your content, it is important that they convey information about the content that they link to in as clear a manner as possible. User-friendly URLs rely on the careful use of folder and filename structures, and they are better for search engine optimization (SEO) too.   URLs which are excessively long and/or…
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    Seo News Portal

  • Where to Draw the Line in your SEO Campaign Planning & Budgeting?

    Olivia Gocher
    19 May 2015 | 11:07 pm
    When it comes to planning, budgeting and managing an SEO campaign, most business owner start getting goose bumps and it is something which is perfectly understandable. When it comes to even talking about SEO, the terminology associated with it is so complicated that a business owner starts to get uncomfortable on hearing terms such as black hat, white hat etc. A business owner already has his hands full with running and managing his business that even the thought of planning an SEO campaign does not cross his mind. So in order to save time and trouble for himself, a business owner takes a…
  • Effective Ways to Achieve a Mobile Friendly Site

    Kayla Corlette
    29 Apr 2015 | 3:06 am
    The website owner’s community is a worried lot these days and understandably so. The new Google update has come into force which shall make mobile friendliness a factor in a site’s rankings. This translates into only one thing, that if your site is not responsive and optimized to run on a smart phone’s small screen, its ranking will fall. This further translates into a fact that your site shall not be listed on Google search. The lightening fell from the sky earlier this year with Google announcing the same, and implementing it now, as I write this article. The future looks grim for…
  • My SEO Strategy Is Working Very Well. Why I Need Paid Search Campaign Then?

    Kailash Bhardwaj
    16 Feb 2015 | 11:56 pm
    SEO and paid searches are generally seen as mutually exclusive. What happens sometimes is because of the fact that search visibility has already been achieved through SEO and people think paid search is not very necessary. In this post I am going to give you 4 very strong and serious reasons that will make you think over the point that you need paid search campaign even after your SEO strategy is working successfully. Get Twice The Actual Visibility The search results pages carry a lot of information within them, all the information competes well for getting attention from searchers. So when…
  • Why your Reconsideration Requests Fail? 12 Very Common Reasons

    Amber Raws
    1 Feb 2015 | 10:08 pm
    There could be a number of reasons why your reconsideration requests fail but sometimes there are some very obvious reasons that make your requests fail. This is mainly because either you are new and inexperienced or you do not know how to play the game. Mostly it is done when you lack experience and have jumped into the field for the first time. Let us have a look at some very common mistakes that people make and their reconsideration requests fail. 1.       No Vital Legacy Information It is always good to know about the complete history of the website. You have to search for the pages…
  • Understanding Viewability and Its Role For Link Acquisition

    Aidan Payten
    12 Jan 2015 | 12:15 am
    Google has reported recently that more than 56 percent of its promotions are not measured as “visible” – which means that more than 50% of all advertisements purchased through Google are never seen by human eyes. As indicated by Google’s blog, factually a very small number of publishers are responsible for making this figure so staggeringly vast, yet the normal viewability of publishers is just 50.2 percent. However what does Viewability mean? As indicated by Digiday: Viewability is a web promoting metric that expects to track just impressions that can really be seen by…
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  • Number Puzzles

    25 May 2015 | 2:35 am
    Read more Click hereThere are very few things that can be done without mathematics. Everything around you is Math. Everything around you is a game of Numbers.Join us and explore all the exciting number brain-games and puzzles brought together just for you at…  hurry.... Please Reply....  ... & +918097097106
  • 3 Digital Marketing Channels That Work for Every Advertiser

    15 Apr 2015 | 4:12 am
    As an advertiser, your core objective is to prioritize investment in relevant communication channels that deliver maximum returns for your business. With plenty of studies proving digital marketing ROI, it makes perfect sense to leverage digital channels for promoting your brand and its products and services.But with so many online advertising channels available, how do you go about picking the best channel for your business? You must do a fine balancing act between your advertising budget and the costs of using a particular channel. Here are…
  • LinkedIn’s Newest App, Elevate, Helps Employees Share Content & Helps Employers View Results

    15 Apr 2015 | 3:42 am
    A new social sharing & scheduling app from LinkedIn has a unique wrinkle: It allows employers to track effectiveness and results that employees bring the company through social media.The corporate world is now very much a social world, and LinkedIn is looking to capitalize on this with their new app Elevate. This tool is geared towards those employees that haven’t really owned social media and need help, and a system to get them there.To help users curate contentAllow users to easily share content on LinkedIn and TwitterTo measure the impact of user effortsEmployees can see how many…
  • Facebook Ad CTR Up 17%, CPC Down 17% In Q1 [Nanigans Report]

    15 Apr 2015 | 3:37 am
    Facebook advertisers reached more customers per ad and paid less for each click in the first quarter of 2015, according to advertising automation software provider Nanigans’ Global Facebook Advertising Benchmark Report released today.Nanigans’ customers had a 0.81% click-through rate in the first quarter, up 17% over Q4 of 2014 and 260% over this time last year. In the ecommerce vertical, CTR increased 12% QoQ and 281% YoY.On a cost-per click basis, ads were 17% cheaper than they were in the fourth quarter — the 53 cent CPC average falling to pre-holiday levels because of, according to…
  • Microsoft Acquires Mobile Business Intelligence Service Datazen

    14 Apr 2015 | 10:16 pm
    Microsoft today announced that it has acquired Datazen, a mobile business intelligence and data visualization service.Datazen, which launched about three years ago, allows businesses to create mobile dashboards from data in Microsoft Excel, but also from other cloud and enterprise database sources. To run Datazen, enterprises need to run Windows Server, IIS and .NET behind their firewalls, as well as Datazen’s server software.The company offers apps for Windows, Windows Phone, iOS, Android and the web. According to today’s announcement, all of its products will remain…
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    eMagine's B2B Blog

  • Google+ Collections: What You Need To Know

    Hannah Beacham
    28 May 2015 | 7:26 am
    On top of all the recent Google Updates, now Google+ is at it again despite speculation that the network is on it’s way out. This month they made an update leveraging it’s users to curate content. This month’s update is called Collections, and here is the break down of what you need to know to use them. Collections vs. Communities The older sibling to Collections was Communities. This was where like-minded people could gather in a typical forum style around specific topics. Google+ Communities mimics the success of Pinterest by allowing users to create collections around a certain topic…
  • emagine Website Designs: 4 New WordPress Powered Websites

    Emily Ahlbum
    27 May 2015 | 7:06 am
    The emagine team has been working non-stop creating killer B2B websites and assisting our clients with their SEO, Social Media, PPC and overall digital marketing strategies. This year alone, we’ve produced over 20 custom enterprise WordPress sites with even more currently in the works. And in honor of today being the 12th Anniversary for WordPress, we’re showcasing a few of our most recently launched WordPress projects below: BHI Energy BHI Energy (BHI) provides quality and cost effective specialty services and staffing solutions to the power generation, energy and government markets. For…
  • What B2B’s Need to Know About The Adwords Live Stream

    Leah Yount
    26 May 2015 | 6:33 am
    Two weeks ago was the most exciting day of the year for paid search nerds! May 4th felt similar to the night before Christmas as search marketers around the globe anxiously awaited the first Adwords live stream event in years. The event aired lunchtime on May 5th and while Google left much to be desired they also revealed some impressive new online advertising tools. The presentation was structured in Google’s typical covert fashion. You know the game – They hype up some sweet new tool just to keep the release date a secret. And as expected, many of the glamorous features were catered…
  • Google Search Console; A Softer Gentler Google Webmaster Tools?

    Norm Pouliot
    22 May 2015 | 6:01 am
    In an attempt to be more inclusive with its Webmaster Tools, Google has rebranded it, Google Search Console. No longer should non-webmasters be afraid to use these tools. Now, Google claims that not only webmasters and SEO professionals, but business owners, marketers and everyone in between, can confidently monitor their website performance in the Google Search Console. Is this claim to good to be true? In short, yes. The only thing that appears to have changed so far is the name. So, while the name seems a little more welcoming, it’s still the same old Webmaster Tools, and will leave the…
  • 3 Ways To Build Trust With Your Website Visitors

    Emily Ahlbum
    21 May 2015 | 7:21 am
    As a leading web design agency for B2B, Technology and Healthcare companies, we often come across websites that read much like print ads or brochures: going on and on about the virtues of the company and its products or services. Phrases like “most flexible”, “best-performing”, “cutting edge”, “revolutionary” and other such self-proclaimed superlatives appear to elbow each other for more and better page space. Not that there’s anything wrong with that…to an extent. After all, it’s your site; so you have every right – in fact, a responsibility – to present your firm…
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    online super ninja

  • What Is Google Sniper? – Video Walkthrough

    Alan Young
    24 May 2015 | 4:02 pm
    Click Here To Check Out Google Snipers 6 Figure Blueprint  Welcome! This article is for the people who want to know what is Google sniper? I’ve just recently (within the last couple of weeks) came a across this product that I think is awesome. So much in fact I’ve decided to share that with my fellow online ninjas. As you’ll see I don’t normally review products on here but today the time has come! So if you’re wondering…. What is Google Sniper? Google sniper 3.0 is an affiliate marketing system developed by a online ninja called George Brown. The system teaches you how to build…
  • 16 Tips for Increasing Your Authenticity on Twitter

    Dennis Shiao
    17 May 2015 | 6:08 pm
    One of the great things about Twitter is its wide variety of users. There are brands, celebrities, executives, sports fans, music fans, startup founders, bloggers and more. Everyone brings their unique style. Some users are real and authentic, while others seem automated. There are automated accounts out there, in the form of spam (and other) bots. Twitter even has a webpage titled “Automation rules and best practices.” I prefer to follow and engage with authentic users on Twitter. Here are 16 tips on increasing your Twitter authenticity. 1)      In your bio, don’t refer to…
  • Q and A from Web strategist, Andy Crestodina

    Andy Crestodina
    12 May 2015 | 7:44 am
    Tell us a bit about yourself and how you became a Web Strategist? I’m the co-founder of a web design company going waaaay back to 2000 and 2001. Back in the day, I did the design and my partner was the programmer. But we both wore a lot of hats: sales, marketing, project management, etc. As time went on, I took hats off until my role specialized into just a few functions: sales support and marketing. That basically means that I do two things: I help potential clients (and anyone I meet with) make good decisions about what to do with their websites. I teach our wider audience (anyone who…
  • Why Business Owners Don’t Embrace Social Media

    Michelle Arbore
    4 May 2015 | 9:23 pm
    One of the big reasons business owners don’t embrace social media is because they don’t know which platform will suite their business.  This is something I help my clients figure out at the very beginning.  You have to remember, not all social media is created equal, which means, not every platform is going to work for your business. What do you need to know first and for most before choosing which social media platforms to use? Define your goals – you need a sense of direction – a clear vision of where you want to go and what you want to achieve from social media.
  • 5 Tips for Guest Blogging

    Phil Singleton
    30 Apr 2015 | 7:44 am
    Guest blogging is one of the most effective forms of content marketing on the planet and a critical part of any professional search engine optimization strategy. Despite being condemned by Google’s Head Of Webspam Matt Cutts last year, its more popular than ever. Yet, guest blogging solely for SEO is a bad idea and can get you into trouble. To do it right, guest posting needs to be highly strategic and must serve a greater purpose than just SEO.  Here are a few tips that will help you get the most out of your guest blogging efforts: Only High-Quality Sites. A high quality site is any…
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    A Fresh Los Angeles SEO Services Company | LA Fresh SEO

  • Avoiding Google Penalties [Infographic]

    Jason McKim
    2 May 2015 | 2:47 pm
    One of the worst things that can happen to your small business is to have your business’ website penalized by a Google penalty. In fact, more business websites are penalized right now without their knowledge then anytime in history! (You can check to see if your website may be penalized here) With the 2 heavy-hitting […]
  • 3 Easy Ways To Make Your Non-Mobile Website Mobile Optimized

    Jason McKim
    14 Apr 2015 | 11:42 pm
    Are you going to lose 50% of your website traffic in the next 2 weeks? In case you didn’t hear, Google will be rolling out a major change to the algorithm that will essentially penalize websites in the mobile search results that aren’t mobile-friendly. Hard to argue with them. Over 50% of search now happens […]
  • Is Your Website Losing You Money? Your 3 Minute SEO Check

    Jason McKim
    7 Apr 2015 | 2:07 pm
    Your website could be hemorrhaging money out of your business and you might not even know it. The typical scenario is your running your small business and slowly but surely, leads and sales start dwindling down… …and before you know it, your left scratching your head because business dried up. The good news is the […]
  • Is Your SEO Stuck In The Stone Age? [Infographic]

    Jason McKim
    31 Mar 2015 | 11:43 pm
    Think your SEO strategy is safe? As of this writing, there have been 16 ‘known’ Google algorithm updates since 2013. There have been so many Google updates that you’re considered ‘old-school’ if you got started in SEO at the beginning of 2014! How do you make sense of it all? More importantly, how do you […]
  • Are You Making These 5 Small Business SEO Mistakes?

    Jason McKim
    25 Mar 2015 | 7:12 am
    Don’t you just love posts like this? You know, the ‘Are you making these mistakes in your business?’ ones? The ones where you go and look to simply reassure yourself your SEO and marketing strategy is on point… …only to realize you are indeed, making one of the listed mistakes? Well rest assured this post […]
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    Clear Sky SEO

  • 5 Signs That Your Site’s Content is Holding Your Business Back

    Lola Colums
    26 May 2015 | 11:42 am
    Even if you blog with frequency, and invest in online marketing to drive traffic to your landing pages—you may unknowingly be holding your business back. The five tips below highlight some of the most common mistakes business owners make when writing their content. The good news is, all of these mistakes are fast and easy to rectify. It Is Too Repetitive Consistency is indeed key, and there are certainly points that you want to drive home—but your content should not be too repetitive. If your content reads as too repetitive, it may be due to the fact that you are trying to squeeze in your…
  • 3 Types of Blogs That Drive Conversions

    Lola Colums
    22 May 2015 | 11:39 am
    If you are using a blog as one aspect of an integrative marketing strategy, then your main objective is probably to drive as many conversions as possible from people who visit your website. Knowing what kinds of blog content to utilize will help you accomplish that goal, and it could spare you from a lot of time and frustration. The following are a few types of blog posts that may enable you to start transforming more shoppers into buyers. Offer Information Based on Current Events One of the top ways to make your blog post relevant to readers is to base it on current news events. When you…
  • 3 Tips to Help Your Local SEO Skyrocket

    Lola Colums
    19 May 2015 | 11:32 am
    If you run a local business, you will need to employ certain kinds of SEO strategies to bring the right kinds of potential customers to your website. Employing search engine optimization techniques will not do you much good if you’re not bringing local customers to your commercial website. If you operate a hair salon in Denver, you probably won’t benefit from attracting individuals from West Los Angeles to the blog for your salon. This is why local SEO methods are vital to small local businesses. The Power of the “Pigeon” Anytime that Google changes its search engine algorithms,…
  • Google’s Push for ‘Mobile Friendly’ Websites – Video

    Lola Colums
    15 May 2015 | 8:57 am
    In recent years, nothing has been more apparent or more pronounced than the increased reliance on mobile technology. In today’s on-the-go society, seemingly nothing is too far out of our reach at any given moment in time. Recognizing the ever present push towards mobile technology, Google recently implemented a new change in its algorithm that directly affects the search engine rankings on mobile devices. For the first time, Google has begun using a website’s mobile friendliness as a means of ranking mobile apps and websites. With an increasing amount demand for mobile friendly websites,…
  • 4 Tips to Make Your Brand More Memorable

    12 Apr 2015 | 9:08 am
    It’s no secret that a business must have a lasting impression on consumers in order to be successful. Think about all the successful ad campaigns that most people across the planet would recognize just on sight alone: Coca-Cola, McDonalds, Target. With one simple logo or tagline, a business that has implemented a killer branding strategy can invoke instant recognition. Whether you’re selling haircuts or new cars, a key action item on your website to-do list should be to improve the logo, content and user experience in order to make your brand more memorable. Not only will you…
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    Latest Technologies Updates|Latest Blogging Tips|Latest SEO News

  • Windows 10 Release Date,Specification :Everything You Need to Know

    Deep Kumar
    22 May 2015 | 4:48 pm
    Hii Everyone I am here again with my new post which is related to a recent update from Microsoft.I have got a news that Microsoft going to release Windows 10 in July 2015.Windows 10 is a upcoming operating system that is developed by Microsoft.Microsoft is an American multinational technology company as you all know.Microsoft have stopped Windows XP support from 8th April also.But now they comes with an updated version and I think it will be an advanced version and all users will get lot of benefits from it.When I have got this news then I have make a search on it and found that this upgrade…
  • Odesk Introducing Upwork- New Name and Platform

    Deep Kumar
    5 May 2015 | 11:01 am
    Hii Everyone.Today i am here with a good news form Odesk community.Eveyone knows about Odesk that it is a very good platform for work online.Odesk is called also as "future of work".At present 90% businesses hire independent professionals and they want to find more talent online.Odesk announce their new name and platform as "Upwork".In early morning when i try to login my Odesk account then i found that Odesk redirect to a new site that is was totally confused and i have again put the URL but i have found same.Then i have seen an instruction on top of page from where i know about…
  • Get Ready For Google's Next Update "Mobilegeddon"

    Deep Kumar
    10 Apr 2015 | 1:28 pm
    Hii today i am here with a latest news that is important for all webmasters.Google recently announce that from 21st April they are expanding their use of mobile friendliness like a ranking signal.This change is called "Mobilegeddon".This major change will affect mobile searches worldwide and little bit our search results also affected by this.From April 21, sites that are not mobile friendly rank lower in search results then  other sites which are mobile friendly.If your site is not mobile friendly and your competitor's site is mobile friendly then your competitor gain more ranking then…
  • Google to Shut Down Gtalk on February 16

    Deep Kumar
    10 Feb 2015 | 11:14 am
    Hii Everyone Today i am here with a sad news from Google that they shut down the Gtalk on February 16 for Chrome hangout.Millions of users have been using Gtalk from long time and they feel comfortable with it.This is a sad news for all of Gtalk users,me to.But Google offer hangout for use in place of Gtalk,Hangout is the future of Google.Every Gtalk users feel sad by hear or see this news because Gtalk was an important or easy app for use.But after five days we don't able to use this app.Like all good things,Gtalk will become history,we all remember this useful app. Hangout is also an great…
  • Blogger Privacy And Pemissions

    Deep Kumar
    10 Jan 2015 | 11:17 pm
    Hii Everyone today i am here with my new post about Blogging.Blogging is an popular process in Today's world of internet.But their is so many techniques that makes the blogging more easy,simple,unique and private also.Today i will also discuss a technique that makes blogging private.Everyone know that our blog is by defaullt public,means anyone can read it on the internet.But if you want to make it private then blogger also provide this option for you.For this you can simply follow these steps:Step-1:-Login to your blogger account.Step-2:-Go to your blogger Dashboard > Settings >…
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    Brent Carnduff

  • YOUR PRACTICE – How advisers can get Google to like their websites

    Jennifer Cummings
    29 May 2015 | 1:50 pm
    The following article originally appeared on Reuters’ Your Practice. When financial adviser Rick Kahler wanted to revamp his marketing strategy three years ago, he decided to learn about the hype surrounding “search optimization.” This is the catch phrase for strategies businesses use to make sure their websites are among the first to appear in results from online search engines like Google, Yahoo! and Microsoft Corp’s Bing. Trying to show up at the top of prospective clients’ Google searches can be time-consuming and expensive, but the effort can reap big…
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    Six Degrees Digital

  • Top 20 Social Media Tools

    Angela Moore
    22 May 2015 | 10:06 am
    Social media is full of competition where visibility is concerned, and getting your name out there can be a daunting task. Fortunately, there are a variety of tools you can use to boost your influence, follower engagement, and more. Some tools work by helping you plan updates to your social media profiles, freeing up your schedule, while others provide analytics and monitor what your followers are doing when they visit your profile. This guide covers 20 of the most popular social media tools, their prices and how they might benefit you. Buffer This free-to-use and user-friendly app provides…
  • Mobilegeddon

    Angela Moore
    11 May 2015 | 11:47 am
    Mobilegeddon is upon us, folks. That phrase should scare you if your business’ site isn’t mobile friendly. We’ve spoken before about how important a mobile-friendly site is.  70% of mobile searches lead to action on a site within one hour and people like  to be on their phones. That’s what everyone is always complaining about, isn’t it?  That we’re all too busy on our phone to interact with each other? I’ve been known to do mobile searches even when I’m sitting right in front of my computer. Let me tell you- sites that aren’t…
  • 5 Online Meeting Platform Comparisons

    Angela Moore
    7 May 2015 | 10:07 am
    The Internet has become the preferred method of communication for people across the globe, and meetings are no different. The right online meeting platform makes it easy to share ideas, collaborate, brainstorm and more. Luckily, there are plenty of platforms to choose from. Some are best for collaborating and creativity while others are more suitable for simple meetings. This guide covers a few of these platforms. MeetingBurner MeetingBurner is one example of online meeting platform with a free option. At no cost, MeetingBurner will let you have up to 10 guests in your meeting, but you…
  • Preventing a Google Penalty

    Angela Moore
    4 May 2015 | 11:30 am
    Perhaps you’ve been fortunate enough to escape all of the various penalties Google had served up over the years. Maybe because you always play by the rules, maybe because you just don’t do any marketing for your website or maybe just dumb luck. In any event, it’s good to know what you’re dealing with so you don’t have to worry if what you do will go against Google’s rules. Check out this infographic from Neil Patel to make sure you follow all the guidelines and stay in Google’s good graces.   Courtesy of: Quick Sprout The post Preventing a Google…
  • How to change your Facebook web address

    Angela Moore
    28 Apr 2015 | 6:30 pm
    From your admin Click on About Hover over web address on the right click  the edit button and it will show you this Click on Change web address and it will ask you to continue as yourself, click continue Select the page that you want to change, enter the new address, then click Check availability. The post How to change your Facebook web address appeared first on Six Degrees Digital
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    CallRail » Blog

  • SEO Firm Doubles Monthly Client Intake with CallRail

    Erica Campbell
    4 May 2015 | 2:07 pm
    SEO firm doubles an attorney’s monthly client intake—credits success to combination of CallRail and Google AdWords™ Red Falcon Web Marketing (RFWM) is a search marketing firm focusing primarily on law firm clients practicing in such areas as family law, criminal defense, estate planning and bankruptcy. These clients have often had a long history with SEO firms, so RFWM needs to make a strong impression right from the start. Thanks to CallRail, RFWM delivers robust call analytics to clients, while showing them exactly how their search campaigns perform. But the hidden value lies in…
  • CallRail Named One of Atlanta’s Fastest-Growing Private Companies for 2015

    Erica Campbell
    27 Apr 2015 | 12:35 pm
    CallRail was announced as one of the 100 companies setting the pace for growth in Metro Atlanta by the Atlanta Business Chronicle. The publication announced CallRail as the 31st fastest growing company during the annual Pacesetter Awards Ceremony, held April 23rd at Georgia World Congress Center. This is CallRail’s second year on the list, ranking in 10th place for 2014. CallRail’s growth has been fueled by our team’s unrelenting drive to create great software and our enthusiasm for helping clients succeed. We love to see our clients save money and increase sales. The rapid rise…
  • Get the Most out of Call Tracking with your AdWords Final URLs

    Katherine Hosmer
    23 Apr 2015 | 11:47 am
    In July of 2015, Google AdWords will be releasing Upgraded URLs, allowing marketers and advertisers more insight to their campaigns. With this change comes new tracking parameters, faster load and crawl times, as well as the ability to keep your tracking history for your ads without sending them for review every time a change is made to your URL. What does this mean for my CallRail tracking numbers? We’re excited about this change because it means that you’ll have the power to see more information about your callers in third-party analytics services, like CallRail. To help you…
  • Quick Response Texting with Call Tracking Numbers

    Erica Campbell
    22 Apr 2015 | 1:14 pm
    SMS: The Closest Thing to a Guaranteed Read 90% of all text messages are read within minutes of being received, and pretty much everyone (94% of US adults age 18-44) owns a mobile device. Compare that to the lower open rate of emails (22%) and the growing adoption of mobile, and it’s no surprise that text messaging is becoming an ideal way to communicate with customers. That’s why the  New York Times referred to it as ‘the closest thing in the information-overloaded digital marketing world to a guaranteed read.” Many companies are adopting SMS as a way to…
  • AdWords Phone Number Verification: Good for all, including Call Tracking

    Mark Sullivan
    3 Apr 2015 | 9:18 am
    New Phone Verification for Google AdWords Call Extension Yesterday Google announced that all advertisers using AdWords call extensions and location extensions would need to verify phone number ownership beginning June 2015. The exact wording of the announcement is as follows: Starting in June 2015, we’ll begin requiring verification of ownership for all call extension and location extension phone numbers, in addition to our existing call extensions and location extensions AdWords policies. Call extensions and location extensions that do not meet this policy will be disapproved. The…
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    Broke Bloke Blogs

  • 7 Sales Strategies For Bloggers And Marketers

    Broke Bloke
    24 May 2015 | 6:00 pm
    Leads to Sales to Cash Money. Isn’t that what we all strive to achieve at some point in our lives? As bloggers we are all proud of the money that we earn from blogging. As a blogger myself, I come across 1000’s of blog articles that focus on marketing and only a handful of blogs […]
  • 4 Simple Reasons Your Blog Is An SEO Junkyard

    Broke Bloke
    17 May 2015 | 7:00 pm
    SEO is becoming more and more difficult as Google is constantly evolving its algorithm. Weather we like it or not, Google is turning out to be a SEO junkyard. These days we find more SEO stuffed pages that rank on Google than articles that truly contribute to our research or needs. The days are gone […]
  • SEMrush Review: SEO Compass to Keyword Research & Competitor Analysis

    Broke Bloke
    10 May 2015 | 7:00 pm
    Keyword research, position tracking, competitive analysis, and a regular site audit are a few of the key factors that are essential to strengthen and enhance one’s online presence in search engines. Big business houses tend to have their own in-house SEO teams, but if you’re a small business owner or blogger, outsourcing your SEO campaigns […]
  • 8 Email Subject Line Growth Hacks to Increase Open Rates

    Broke Bloke
    6 May 2015 | 7:00 pm
    As I sit down to write this article I look back on the growth of email marketing and how businesses have come to adapt and adopt the technology to serve their needs. Looking at companies or blogs today showcasing the numbers on their list, it simply baffles me and raises one question. The Help Scout […]
  • 7 Problems Only Your Blog Visitors Will Understand

    Broke Bloke
    3 May 2015 | 7:30 pm
    Both as a blogger and a reader, I can closely relate to the seven problems outlined in this article. I’m writing this post in an effort to educate both the blogger and the reader so that we can make the web a better place where both readers and bloggers are mutually benefited. Has there ever […]
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    Dialed in Local

  • How to Get More Followers on Twitter

    Ella Ubaldo
    28 May 2015 | 5:05 am
    The post How to Get More Followers on Twitter appeared first on Dialed in Local.
  • Top Instagram Hashtags for Small Business

    Doug Bryson
    6 May 2015 | 3:14 pm
    The post Top Instagram Hashtags for Small Business appeared first on Dialed in Local.
  • What is Conversion Rate Optimization?

    Doug Bryson
    27 Jan 2015 | 9:56 am
    If you’ve spent any time online or in the presence of other marketing professionals, you’ve probably heard the term “conversion rate optimization” or CRO for short. Sounds fancy, no? But, what exactly is this concept, and more importantly, how can you leverage it for your own business? Let’s take a look, shall we? To begin, we must first understand what [...] The post What is Conversion Rate Optimization? appeared first on Dialed in Local.
  • Top Link Building Strategies: Link Pruning

    Doug Bryson
    4 Sep 2014 | 12:04 pm
    Ok, so you’ve set out on a link-building strategy crusade. Maybe even landed yourself some hot, juicy connections. That should be enough to achieve your SEO goals, right? The more backlinks you’ve got pointing to your site, the better, right? Sorry to be the bearer of bad news, but….no. Link building, like just about any other marketing technique, is not [...] The post Top Link Building Strategies: Link Pruning appeared first on Dialed in Local.
  • 5 Types of Facebook Fans – Quality over Quantity

    Doug Bryson
    28 Aug 2014 | 3:02 pm
    Over the past several years, more and more businesses have been leveraging Facebook as a tool for promoting brand awareness and increasing engagement with current and prospective customers. The goal originally was to go out there and gather as many ‘likes’ as possible for your page. That, essentially, would give you bragging rights to how awesome your business was compared [...] The post 5 Types of Facebook Fans – Quality over Quantity appeared first on Dialed in Local.
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    Chou Projects

  • Daniel Wellington

    Jacky Chou
    27 May 2015 | 3:59 am
    Daniel Wellington Redirect The post Daniel Wellington appeared first on Chou Projects.
  • Authority Site 2015: Plans for Online Marketing

    Jacky Chou
    18 Feb 2015 | 1:55 am
    I am writing this update because after a year of researching and testing out various methods online I have finally made my first 100 US dollars online. With that said 60 of the 100 was in the last 15 days. Are there tricks to online marketing? In short, no, especially not in what I am specializing in. Since Google’s Penguin update there are no longer shortcuts in SEO, content reigns supreme. In the following post, I will highlight my plans for launching an authority site and my other online marketing endeavours. Authority Site First off, to the people who are new to SEO they will most…
  • DuckDuckGo Startup Profile

    Jacky Chou
    29 Jan 2015 | 6:18 am
    DuckDuckGo an Internet search engine founded in Philadelphia in 2008 plans to go up against the Google empire, boasting unpersonalised search results and user privacy. Back in 2008, everyone thought Gabriel Weinberg was crazy to even dream of competing with Google, Yahoo and Bing; DuckDuckGo is now hitting the ground running, and here’s why.   It started off as self funded by the founder, now the search engine is supported through advertisements. Simply take a look at the chart and the growth is very evident, this data is retrieved from DuckDuckGo’s site. When did people care…
  • How to Write a SEO-Friendly Blog Post 2015

    Jacky Chou
    28 Jan 2015 | 4:58 am
    How does one write a SEO friendly blog that will keep potential readers coming back and search engines ‘crawling’ back?Get it? Because Googlebot crawls! Okay enough of the non-sense, here are some things I have learned in 2015(Post Penguin). 1. Long-tail Keyword Research After extensive trial and error I have learned that before you put your pen on your paper(or fingers on your keyboard) you should decide which keywords you want to focus on. I personally use Google’s Keyword Planner and so does just about everyone else on the internet. Contrary to intuition it is very…
  • Easy Ways To Monetize The Blog You Already Have

    Jacky Chou
    15 Jan 2015 | 2:55 am
    The Internet has made big changes as to the ways people can communicate with others. Blogs serve as a way for people to offer their thoughts on various topics and develop a group of people who are interested in what they have to say. If this seems like something that is interesting to you then keep on reading and see how blogging can change your life. Forbes noted that Technorati has 1.3 million blogs as of February 22, 2014. Do not overuse Adsense ads, plug-ins, images or keywords. If you do, search engines will flag you and will not list you in their results. Make sure to write naturally in…
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    Voted #1 Miami SEO Company

  • Link Tip (#7): DoFollow Link from Authority Travel Blog

    Ryan Stewart
    28 May 2015 | 12:00 am
    My apologies, it’s been almost 2 weeks since my last weekly link tip update – I’ve been busy. To make up for it I’m bringing you a powerhouse – a DA 70 travel blog. If you’re looking for lifestyle, food, travel, work from home and hospitality related links, this site is perfect: Domain Authority of 70 Trust Flow of 65 Contextual links Do Follow links Here’s the link to the site and my live post: Creating Your Link Getting your link live is straight forward so this isn’t going to be a 2,000 word guide. However, these sites are aware they’re…
  • The Web Marketer’s Guide to Landing Press – Online PR

    Ryan Stewart
    24 May 2015 | 9:07 pm
    The post The Web Marketer’s Guide to Landing Press – Online PR appeared first on Voted #1 Miami SEO Company.
  • Analyzing Direct Traffic: WTF Is It?! Why Do I Have It?

    Ryan Stewart
    11 May 2015 | 12:00 am
    Quick answer: Direct traffic = a visit to your site without a known referral source. That answers the “what“. How about the “why“? In this post, you’ll learn: The value of direct traffic Why you have so much direct traffic Ways to reduce your direct traffic 1. Is Direct Traffic Valuable? Google published an interactive post showing the customer path to online purchase. The data is segmented by industry, business size (small, medium, large) and sourced from millions of Google Analytics profiles. Using their data, I put together my own analysis. I broke it into 2…
  • Link Tip (#6): Contextual Link From Real Estate Blog

    Ryan Stewart
    5 May 2015 | 7:42 pm
    How’d you like a link from a website with over 1,000,000 referring domains? Well, 1,526,772, to be exact… I came across this gem when doing link outreach for some real estate clients. Stats from the domain: Domain Authority = 63 Trust Flow = 50 Citation Flow = 53 Referring Domains = 1,526,772 The site allows you to create your own blog within the site. This gives you full control over content, context and anchor text. Here’s the direct link to create a profile on the site: Step One: Use the link above to create your free profile. You’ll be required to confirm your…
  • Link Tip (#5): DA 77 Easy Guest Post Opportunity

    Ryan Stewart
    28 Apr 2015 | 12:00 am
    This week’s update is a high authority tech + business blog I’ve written for a number of times, Tech Cocktail. In these weekly link tips I generally don’t feature guest post opportunities. Tech Cocktail is an exception, for 4 reasons: 1. Domain Stats: Moz: 1. PA = 66 2. DA = 77 3. Ref Domains = 5,616 Majestic: 1. Citation Flow = 46 2. Trust Flow = 36 3. Ref Domains = 7,430 Ahrefs: 1. URL Rank = 51 2. Ahrefs Rank = 64 3. Ref Domains = 6,400 It’s a powerhouse. 2. Reach Your live post will not only provide a quality backlink, but traffic and social media exposure. My last…
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    Search Factory

  • Digital Weekly Wrap-up – May 29th 2015

    The Search Factory Team
    28 May 2015 | 10:56 pm
    An interesting week on the web has seen integration between above the line and digital attribution, and blurred lines between search and social. Here are our top digital news updates! WHAT’S NEW IN SEM THIS WEEK? Introducing Search Response and Airings Data in TV Attribution Building on last year’s announcement of Adometry TV Attribution, which measured the impact above-the-line media sources have on digital activity, Google has just announced an update allowing advertisers to analyse minute-by-minute Google Search query data against spot-related keywords to attribute conversions to…
  • Introduction to Facebook Ads – #SFGettingSmarter

    The Search Factory Team
    27 May 2015 | 11:30 pm
    In this session of #SFGettingSmarter, Dani, one of our paid search specialists explains the ins and outs of Facebook advertising. As social platforms beef up their advertising functionality, more and more advertisers begin exploring opportunities in the social realm. Depending on your industry, product, target market, and overall campaign objective, there are multiple sites available on which to run paid campaigns. In this Getting Smarter session, I hone in on the leader in social PPC advertising: Facebook. Not only are Facebook ads a fantastic way for advertisers to share their messages with…
  • How To Work With Bloggers

    Teagan West
    27 May 2015 | 12:28 am
    Previously we’ve spoken about why your businesses should work with bloggers and the benefits of having them involved in your marketing and advertising campaigns. So now, we’re going to discuss how to work with bloggers and give you advice on approaching influencers in your niche. Here’s 6 tips to consider when working with bloggers. 1. Give Them A Bounty Of Information There’s no doubt that you are passionate about your company and brand, but it’s unlikely that a blogger will be on the same level as you, at least at the beginning of the partnership. Provide them with sufficient…
  • On Trend in the Digital Space

    Brooke Thomas
    25 May 2015 | 11:59 pm
    “You’ve always got to push yourself forward; you’ve always got to keep up with the trends.” – Alexander McQueen. Identifying and setting trends in the land of digital marketing is much like pushing the envelope in the fashion world. Making movements forward that are strategic, actionable and measurable lead to achieving results in the digital space. Here are a few key trends to note for all digital marketers: Devices Used for Search Understanding how your customers are searching and what devices they are using for these activities is key. Optimising all digital…
  • Digital Weekly Wrap-up – May 22nd 2015

    The Search Factory Team
    21 May 2015 | 10:19 pm
    Here’s what you need to know about this week on the web. WHAT’S NEW IN SEM THIS WEEK? TrueView for Shopping lets Users Buy Products Straight from YouTube Ads YouTube ads are stepping it up a notch with TrueView for Shopping. TrueView now uses the same advertising technology as Google Shopping, allowing advertisers to overlay Google Shopping ads on their YouTube ads. TrueView for Shopping pulls information straight from the Merchant Centre Feed, allowing advertisers to dynamically add products to their in-stream videos. The greater emphasis on shopping is expected to make YouTube ads…
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    SEO Ground

  • Can Changing Domain Impact on SEO Ranking?

    29 May 2015 | 1:43 am
    Are you going to Change your domain name or URL!!!!!!!!!?STOP before doing care some basic things……….If you ask the question “can changing domain impact on SEO ranking?” the answer of this question is YES. It’s true when you change a domain name with another (for exp. to it is harmful for your SEO ranking. But, it does not mean you cannot change your domain. Of course you can. No, don’t think that I am getting confused you. In one line you can change your domain name but it harms your SEO ranking. There are many reasons for change a domain name,…
  • 28 edu Website List for Submission

    16 May 2015 | 12:32 pm
    Are you looking for some good back link for your website? Here are 28 .edu website that offer you to submit your link in. As a part of SEO link building, getting link from edu is good sign for website. It is why because getting edu back link is not an easy task. Here the website you see is also not giving a link easily, the also looking for good quality website so please care.…
  • Onpage SEO Check List (To Get Rank Fast)

    17 Apr 2015 | 11:31 pm
    URL - User friendly URLBest – your keyword in URLTitle – 55 to 60 charactersDescriptive and Relevant to your page (Relevancy is most important)  Description – 155 to 160 charactersDescriptive and Relevant to your page (Relevancy is most important). If have phone number and such important massage add in the last.H1 – Check your main keyword in H1 Tag. On one page only one H1 tag used (important)H2 to H6 - other keywords and variations can use in this tag Keyword Density - Check keyword density in…
  • All Search Engines Stop Words

    25 Mar 2015 | 11:16 pm
    The word that is not considered by search engines is called stop words; it is not mean that they are bad or worthless words. Basically these stop words are so common and occupy the disk space on server of search engines and these words are also reduce speed of SE, So that search engines are avoid these words. A ending low sent weren't able enough lower serious we've about entirely ltd seriously what above especially M seven whatever abroad et made several what'll according etc mainly shall what's accordingly even make shan't what've across ever makes she when actually evermore many she'd…
  • 10 Best High PR PDF submission website List

    25 Mar 2015 | 3:59 am
    In this new age of SEO there are many new update are live. A lot of old techniques are drop in cold bag. Many old tricks come out in new form. In all of them one is PDF submission and PPT submission. This SEO technique is good source of traffic to your website. Here I give best 10 PDF submission website that have a high PR and also they are good authority site that hold your document and offer you to get traffic.  – PR9  – PR8  – PR8  – PR8  –…
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    SEO Ground

  • Can Changing Domain Impact on SEO Ranking?

    29 May 2015 | 1:43 am
    Are you going to Change your domain name or URL!!!!!!!!!?STOP before doing care some basic things……….If you ask the question “can changing domain impact on SEO ranking?” the answer of this question is YES. It’s true when you change a domain name with another (for exp. to it is harmful for your SEO ranking. But, it does not mean you cannot change your domain. Of course you can. No, don’t think that I am getting confused you. In one line you can change your domain name but it harms your SEO ranking. There are many reasons for change a domain name,…
  • 28 edu Website List for Submission

    16 May 2015 | 12:32 pm
    Are you looking for some good back link for your website? Here are 28 .edu website that offer you to submit your link in. As a part of SEO link building, getting link from edu is good sign for website. It is why because getting edu back link is not an easy task. Here the website you see is also not giving a link easily, the also looking for good quality website so please care.…
  • Onpage SEO Check List (To Get Rank Fast)

    17 Apr 2015 | 11:31 pm
    URL - User friendly URLBest – your keyword in URLTitle – 55 to 60 charactersDescriptive and Relevant to your page (Relevancy is most important)  Description – 155 to 160 charactersDescriptive and Relevant to your page (Relevancy is most important). If have phone number and such important massage add in the last.H1 – Check your main keyword in H1 Tag. On one page only one H1 tag used (important)H2 to H6 - other keywords and variations can use in this tag Keyword Density - Check keyword density in…
  • All Search Engines Stop Words

    25 Mar 2015 | 11:16 pm
    The word that is not considered by search engines is called stop words; it is not mean that they are bad or worthless words. Basically these stop words are so common and occupy the disk space on server of search engines and these words are also reduce speed of SE, So that search engines are avoid these words. A ending low sent weren't able enough lower serious we've about entirely ltd seriously what above especially M seven whatever abroad et made several what'll according etc mainly shall what's accordingly even make shan't what've across ever makes she when actually evermore many she'd…
  • 10 Best High PR PDF submission website List

    25 Mar 2015 | 3:59 am
    In this new age of SEO there are many new update are live. A lot of old techniques are drop in cold bag. Many old tricks come out in new form. In all of them one is PDF submission and PPT submission. This SEO technique is good source of traffic to your website. Here I give best 10 PDF submission website that have a high PR and also they are good authority site that hold your document and offer you to get traffic.  – PR9  – PR8  – PR8  – PR8  –…
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    Red Square SEO » Blog

  • SEO Metrics Explained: Moz Metrics

    28 May 2015 | 4:47 am
    In last week’s blog we started a series of posts that will explain the most important SEO metrics. We started with metrics from, a well established SEO tool. This week we have another established SEO site called Moz. They are well known in SEO circles, providing great tools and innovations. They developed several metrics over the years, Moz Rank, Page and Domain Authority, Moz Trust.  Today we’ll tell you more about them, what they mean, how they are measured and how you can use them to your advantage. Just so we don’t mention it every time, all these metrics…
  • SEO Metrics Explained: Trust And Citation Flow

    22 May 2015 | 3:54 am
    SEO metrics are something that you should always have in mind when working on your backlink profile and building links. In all of our campaigns, we check the most important metrics for all of our links. Those include’s Trust and Citation Flow, MozRank, Page and Domain Age, Google Page Rank, number of external links, existence of „bad words“ on the site, and more. For someone who’s new to SEO or link building, these might sound weird and don’t really mean anything. We talked about metrics in general before, but decided to introduce each one separately and…
  • Infographic: Anchor Text Anatomy

    14 May 2015 | 5:56 am
    It’s time for a new infographic! We talked about link building a lot, so it’s time to help you with anchor text. We’re including the transcript of everything that’s written on the infographic. Please, share if you like it and find it helpful! Anchor text? Huh? Anchor text is the part of the hyperlink that is visible and clickable. HTML syntax for anchor text is: <a href=””>Anchor Text</a> What does Google say? While analyzing your website, search engine will “read” the text surrounding your link to determine the importance and…
  • Deep Linking: What Is It And How To Do It

    7 May 2015 | 5:24 am
    If you have been our client, or are just a reader of our blog, you probably know we are a link building company. Link building is a part of SEO that helps sites increase their authority. You can do it yourself, or you can let us do it for you. The process might take a lot of your time and dedication. You have to comment on other people’s blogs including your link, ask them to put your link on their website, or share your links all over social media, all that while being careful you don’t spam. Tough, I know. Totally wroth it though! One important thing to remember is – make…
  • 5 Tips For SEO Image Optimization

    30 Apr 2015 | 3:18 am
    Images are very important for every webpage, whether you’re running an online store, a blog or a news site. 90% of information that  comes to the brain is visual. Having images in your articles increases readability and appeal of your site. Those images have to be good quality, appropriate width and height but also not taking too much of that precious storage space. To fulfill those three points at once might be hard, until you get the hang of it. We are here to help, in few steps. Tip #1 The right image There is work to be done even before you actually place images on your website.
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  • Why You Should Hire an Online Marketing Company: The Death of DIY

    Devon Leichtman
    19 May 2015 | 2:30 am
    Whether you’re a business owner, manager, employee, or intern, you’ve probably heard of this thing called the Internet. It can be pretty useful for sales, marketing, accounting, networking and, oh yeah, every other aspect of business. In fact, it’s no great leap to say that in the year 2015 every business needs an online presence to meet the status quo and maintain business as usual, let alone grow. So what must a business do to maintain an adequate web presence? Gone are the days when the CEO could purchase a year’s worth of domain hosting from GoDaddy, then forget about it and…
  • Is SEO Still Worth the Time, Effort and Money for Small Businesses?

    14 May 2015 | 5:22 am
    One of the reasons why most website owners choose to focus on Search Engine Optimization (SEO) as opposed to paid advertising is because of the long term benefits associated with it. However, when businesses need to cut down the amount they are spending, marketing is often the first area to see cuts. This leads to many questioning whether SEO is still worth the time, effort and money. Is #SEO still worth the time, effort, and money?Click To Tweet – Powered By CoSchedule In this article, we’re going to take an in depth look at organic SEO and explain why it is still something that…
  • 5 Effective Local SEO Strategies That Small Businesses Can Execute Today

    11 May 2015 | 9:27 am
    Local search is seriously big business. According to Google, four in five consumers conduct local searches. Of those, between 34 and 50 percent visit a store. They’re buying too – some 18 percent of local searches lead to sales. Those numbers combined with the fact that Google processes some 3.5 billion searches every day leads to one clear conclusion: local businesses can profit enormously from prominent positioning in local search results. Local businesses can profit from prominent positioning in #localsearch resultsClick To Tweet – Powered By CoSchedule But how can your…
  • 6 Invaluable (Yet Free) Search Engine Optimization Tools for Small Businesses

    1 May 2015 | 8:00 am
    Search Engine Optimization (SEO) should be a webmaster’s best friend. After all, when a campaign is effectively executed, a small business can look forward to increased levels of organic traffic, greater reach, and ultimately, improved sales. However, SEO isn’t something that you can ‘set and forget’. It takes careful planning and ongoing efforts to remain effective. SEO isn’t something that you can ‘set and forget’.Click To Tweet – Powered By CoSchedule One thing that can help you with your efforts is using SEO tools. In this article we are going to look…
  • Responsive Design: What It Is and Why You Need It

    Michael G
    28 Apr 2015 | 2:17 pm
    It’s hardly news to you that that many of your website visitors are viewing your site on a mobile device since nearly everyone these days has a smartphone, a tablet, or both. But do you know what your users see when they view your site on those devices? In a recent survey, 46% of mobile users reported having problems viewing non-responsive websites. Recently, our CEO revealed that mobile ad retargeting may be causing you to lose new business. Not giving responsive design the attention it deserves could also be costing you. In this article I will share what responsive design is, and why…
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    Web Design, SEO, Magazin Online, Promovare Web - Sita Gabriel

  • Wondershare MobileTrans: Phone Transfer Tool

    Sita Gabriel
    28 May 2015 | 2:21 am
    Web Design, SEO, Magazin Online, Promovare Web - Sita Gabriel %%BLOGDESKLINK%% With Wondershare MobileTrans you can transfer the following: videos apps text messages contacts photos calendar music between Android, Nokia (Symbian) phones, iPhone and BlackBerry – with just one click. Check out this intro video, you will like it: It’s compatible withiOS 8.3, iTunes 12.1, and Android 5.0 Lollipop. MobileTrans – Until you use it, you never realized just how much you needed it! – From PCWorld, 11/14/2013 How to Transfer Contacts 1-Click Phone Transfer If you want to…
  • Free Udemy Courses for You (May 2015)

    Sita Gabriel
    27 May 2015 | 7:10 am
    Web Design, SEO, Magazin Online, Promovare Web - Sita Gabriel %%BLOGDESKLINK%% $50,000 Ebook Publishing Empire: Amazon Kindle Publishing Showcasing an Invention Habit Alchemy: How I Use TASC for $100k Biz, Dating, Fitness Crush Online Micro Stakes Poker: The Complete Mastery Guide…
  • 10 Free WordPress Landing Pages (Plugins)

    Sita Gabriel
    27 May 2015 | 3:14 am
    Web Design, SEO, Magazin Online, Promovare Web - Sita Gabriel %%BLOGDESKLINK%% Hey guys, landing pages are the subject for this article as they can help you convert your traffic into customers if you design a good quality landing page with information, photos or videos. Most of the designers and website owners must pay special attention to landing pages. Luckily WordPress comes with resources to help you create beautiful and eye catching and converting landing pages with the help of plugins. With them you can create awesome and effective landing pages which will ultimately capture leads for…
  • FREE SEO BLUEPRINT + FREE SOFTWARE: Rank 100+ Laser Targeted Keywords In 1 Month

    Sita Gabriel
    26 May 2015 | 10:34 am
    Web Design, SEO, Magazin Online, Promovare Web - Sita Gabriel %%BLOGDESKLINK%% SEO BLUEPRINT + FREE SOFTWARE: Rank 100+ Laser Targeted Keywords In 1 Month Category: Marketing WHAT’S IN THE COURSE? Over 24 lectures and 42 mins of content! Expert In Keyword Research Find 100+ Easy Ranking Keywords Can Rank #1 In Google And Other Search Engine Get Laser Targeted Keywords On Any Niche Can Start Website And Rank On Any Category COURSE REQUIREMENTS: 5 to 10 Good Articles On The Website. Have A WordPress Blog Or Any Other Web 2.0 (Example: Blospot. Youtube,etc) The Website Must Have Some…
  • Your Android TV Box: XBMC And Why It Matters

    Sita Gabriel
    26 May 2015 | 3:04 am
    Web Design, SEO, Magazin Online, Promovare Web - Sita Gabriel %%BLOGDESKLINK%% If you’re on the lookout for an Android TV box, XBMC is one media tool that will greatly expand the utility of the device. After all, an Android TV box with XBMC is capable of doing so much more – from impeccably playing stored movies to accessing live streams from sources all over the world. So let’s get down to business: what exactly is XBMC, why does it matter, and what can an XBMC-supported Android TV box do for you? The History of XBMC Before there were Android TV boxes, XBMC started out as a media…
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    Quick Sprout

  • How to Come Up with Winning A/B Tests Using Data

    Neil Patel
    29 May 2015 | 8:00 am
    One way to increase your sales is to improve your conversion rate, right? Although it’s true, conversion rate optimization isn’t easy. If you just base your tests on your gut feelings, you may find a few winning variations, but chances are, most of them will lose. So, how you do improve your conversions? You have to analyze data before you run A/B tests. In order to help you improve your conversion rate, I decided to enlist the help of Peep from ConversionXL and his brilliant ResearchXL framework to come up with an infographic that breaks down what you need to do. Click on the image…
  • Why Link Building Is NOT the Future of SEO

    Neil Patel
    27 May 2015 | 8:00 am
    Over the years, SEOs focused all their attention on link building. Why? Because it impacted rankings more than anything else. Although links still help with rankings, the big misconception in the search world is that the majority of your time and effort should be placed on building links. So, if building links is not what you should be spending your time on, what is? It’s user experience—because it will impact rankings more than anything else. Here’s why user experience will impact your rankings more than links will:  What’s best for users is best for Google As you already…
  • How to Get More Sales From Your Mobile Visitors

    Neil Patel
    22 May 2015 | 8:00 am
    Over the next few years, most of your traffic growth will come from mobile devices. Mobile is becoming so important that Google is making algorithm changes based on mobile device usage. But what you’ll notice as your traffic increases from mobile is that your conversions and sales won’t increase as fast. Why? Because your website isn’t set up for mobile conversions. In order to help you grow, I’ve created an infographic that will teach you how to get more sales from your mobile visitors. Click on the image below to see a larger view: Click here to view an enlarged version of this…
  • How KISSmetrics Grew to 793,858 Visitors a Month by Using One Simple Formula

    Neil Patel
    20 May 2015 | 8:00 am
    What if I told you that you can grow a blog to 100,000 plus visitors a month without even blogging. It sounds crazy, right? Both the KISSmetrics and Crazy Egg blogs receive well over 100,000 visitors a month each, and I didn’t even have to write one blog post to hit those traffic goals. Sure, I now blog on both of those properties for fun, but it wasn’t the main source of traffic initially. So, how do you get to 100,000 visitors a month without blogging? Well, you have to hire writers. Here is the process you should use to find writers who will not only write content but also promote it…
  • How to Generate $1,000,000 from Your Blog

    Neil Patel
    18 May 2015 | 8:00 am
    Have you been wondering how I will monetize the nutrition blog? Getting to $100,000 a month is a difficult task. Surely, I have something up my sleeve, right? Well, I’ll let you in on a little secret. I have no clue how I am going to make money from the blog. That doesn’t mean I won’t hit my target as I am pretty confident that I will. But monetizing a blog, or any business for that matter, doesn’t work the way most people think. Here’s what I’ve learned about monetizing blogs over the last ten years…  You can’t make money without the traffic When I first started blogging…
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    Add People

  • How to Use Psychology to Improve Your Website’s Performance

    Helen Geraghty
    29 May 2015 | 4:05 am
    Are you losing customers because of something as simple as the colour of a button on your website, or the positioning of your text? Although you may not realise it, every decision that you make online is probably influenced to some degree by simple, ingrained, psychological factors that you’re not even aware of. As the online marketplace continues to grow and develop at a rapid rate it’s important for small businesses to make their online presence as strong as possible to help them to stand out from the crowd. Countless experiments have been performed by businesses all over the world to…
  • 22 Fatal Mistakes Small Businesses Make When First Starting Out Online

    Kathryn Graham
    8 May 2015 | 4:06 am
    There are an overwhelming number of factors to consider when setting up a small business; from annual strategies to daily communications; it can be difficult to know where to start. As there is so much to consider, it is more important than that you decide which tasks should be prioritised and which are optional. Putting the effort in from the beginning is guaranteed to make your life easier and your business more successful in the future. Every small business owner knows that the key to success is belief, dedication and a clear aim. We’ve come up with a list of 22 fatal mistakes to avoid…
  • Add People In The Top 10 Agencies In Google’s Grow Local Challenge

    Helen Geraghty
    7 May 2015 | 8:51 am
    (Image source: Google) When Google announced that we were in the top 10 Google Partner Agencies for all of our hard work championing their Grow Local challenge we were absolutely over the moon; all our hard work had paid off! To give you a bit of background info, Grow Local is an initiative that Google came up with to encourage Google Partner agencies like us to work with local businesses to help them to grow and succeed online. Of course we jumped onboard with a great deal of enthusiasm as the initiative is the perfect match for our business as we’ve been committed to helping, small and…
  • Work For Us!

    Helen Geraghty
    7 May 2015 | 6:45 am
    Looking for an exciting career in a fast-paced industry? If so we could have just the job for you! We’re Add People, a digital marketing agency based in Altrincham, Cheshire – just outside of Manchester. We help small and medium sized businesses to reach their full potential by demonstrating to them the power of the internet and online marketing. Digital marketing is a fast-paced industry that is constantly evolving so we’re looking for people who will enjoy keeping up with and learning about all the latest developments. We are proud to be one of the UK’s leading digital marketing…
  • Get More Traffic For Your Money With Our Innovative New Add Clicks Service

    Helen Geraghty
    22 Apr 2015 | 9:00 am
    Think small businesses can’t afford to advertise on Google effectively? Think again. We’re excited to introduce you to our innovative new Add Clicks PPC service! Some of our customers are now receiving up to four times as much website traffic as they were when running their own AdWords campaigns…all for the exact same budget! Fill out the contact form on the right to find out for free how much traffic our new service could send to your website. We’ve always been dedicated to providing small and medium sized business with high quality internet marketing services that they can…
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    » Blog

  • Local SEO Vs National SEO: Knowing The Difference

    Tahir Marfani
    3 May 2015 | 11:12 pm
    The world of Search Engine Optimization has been a popularly growing field of internet technology. With more and more businesses, corporations and organizations recognizing the importance of online web presence, SEO has become a vital part of every online business marketing strategy. Business all over the world realizes that a strong online presence easily translates to improved revenues soon or later. Strategies for search engine optimization can be applied to every kind of local and online business, but there are different strategies that have been designed according to the type of the…
  • The Best SEO For Your Business

    Tahir Marfani
    2 May 2015 | 10:22 am
    Search Engine Optimization forms an important element for all business entrepreneurs, whether is in a local business or an online business. Your business website can be your whole source of revenue and also make a big impact of the customer generation for your local outlets. A dedicated activity of SEO for your website can ensure that it is within reach of the people through the search engines and help you multiply your revenues innumerably. If you have a local business and don’t feel the need to give in to the trend of online marketing and search engine optimization, you might give away…
  • 16 Best Search Engine Optimization (SEO) Techniques & Tricks

    Tahir Marfani
    30 Mar 2015 | 2:53 am
    Search Engine Optimization (SEO) is a very extremely popular topic in all over the World. After all, everyone desires to rank higher and come up on the Top position of Google search and get more traffic. People will success in SEO with 2 things terribly well: First, they analyze SEO techniques to get them perfect results. Second, they give 100% to their work into execution and scaling those techniques. I have analyze and made a list of 16 best SEO techniques & Tricks habit that I tend to dismiss from mind quite often. These best SEO techniques & Tricks, if practiced properly, can…
  • Looking for an established search engine optimization company?

    Tahir Marfani
    28 Feb 2015 | 3:47 am
    The services and products your business offers must be exactly what the people want. But without targeting the right audience, all your efforts are going down the drain. If you are looking for an established search engine optimization company, you have found the right place.If you implement the right SEO techniques and reach out to the customers, prospective customers looking for information related to the services and products your business offers. Inbound marketing and Search Engine Optimization is a critical aspect of creating a successful organization and catapults the growth rate of any…
  • Affordable SEO Services at SEO Professionals

    Tahir Marfani
    28 Feb 2015 | 3:24 am
    SEO services from seo professionals, our smart consultants will help your site get results: Improve Visibility in Search Engines Increase Qualified Traffic Increase Keyword Rankings we provide your website in front of as many people as possible. Our SEO services gives you best results that extend beyond a quick, temporary increase in rankings. Hire SEO professionals offering SEO services to improve your website ranking and traffic. The post Affordable SEO Services at SEO Professionals appeared first on .
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    #SocialPR Chat via @LisaBuyer

  • How To Add Time and Happiness To Your Social Media Life

    Lisa Buyer
    13 May 2015 | 7:51 am
    Having time..the story of my social media life. How about yours? Considering there is a finite number of hours (24 to be exact) available in the day and eight to 10 of those should be dedicated to sleeping, that leaves us 14-16 hours to work, eat and play. Look at those three categories: work, eat […] Related posts: When Search Results are Murder; Balance Social Media, Optimize Life Lisa Buyer on ClickZ: Better PR, Search Results, and Happiness Using Social Media Social PR Chat with @MartyWeintraub: Business, Blogs, Books and Life
  • SEO Writing Secrets for Social Media: The Bruce Clay Way

    Lisa Buyer
    6 May 2015 | 5:31 am
    We recently sat down for an awesome Q&A session on SEO Writing (search engine optimization)  and SMO (social media optimization) writing with the team behind the SEO powerhouse company Bruce Clay, Inc. Virginia, Kristi, and Mindy are all super savvy when it comes to the latest and greatest tips and trends for SEO writing and […] Related posts: [5 Star Book Review] Content Marketing Strategies for Professionals by Bruce Clay, Murray Newlands with 13 Digital Experts #SES Chicago Spin, Search and Social: Lisa Buyer’s #PR + Optimized Writing Workshop SEM Synergy Podcast: Lisa…
  • Social Media Stress: I Have a Mobile App for That

    Lisa Buyer
    21 Apr 2015 | 3:19 pm
    If you’re in the social media biz, chances are you suffer from social media stress and nomophobia. Say what? It’s the fear of being without your mobile phone. Even Google sees the seriousness of this lifestyle condition giving website owners a mobile-”friendly” ultimatum. For me, my iPhone is more than an addiction. It’s how I […] Related posts: Mobile PR Audit Tips: 4 Examples of How Mobile Impacts Your Brand Instagram for #PR: Mobile Photography Tips Tell a News Story Mobile #PR Etiquette: Put Your Phone Down #PYPD (Video)
  • 5 Ways Geometry and Google+ Come From the Same #Social Circle

    Navah Berg
    13 Apr 2015 | 9:08 am
    Geometry – you either loved it or hated it. Much like Google+. So take a deep social media breath,  grab your time machines and let’s travel back to high school for a minute. How many of us remember complaining, Will I ever use this math stuff again? If you’re a digital marketer, then your brand […] Related posts: [Training] Google+ Social PR Secrets to Credibility and Publicity +1 This for #PR! Google+ and +1 Pushes Online Public Relations Wildfire by Google Reports How to Unlock Social Media ROI
  • Productive Social Media Marketing Events: Lisa Buyer’s Faves #Zenith2015 #SocialTools15 and more

    Lisa Buyer
    9 Apr 2015 | 1:57 pm
    How many social media marketing events can you possibly attend in one year? Trust me, you could probably find one a day. It depends on your goal…quantity or quality? Considering we sleep within arms reach of our mobile phone, spend almost two (or 12?) hours a day on social media and like the idea of […] Related posts: 8+ Events in Social #PR and Search Marketing The Buyer Group’s Upcoming Social Media, PR and SEO Industry Events 5 Social #PR Events to Follow! #SocialFresh #SESSF #SocialShakeUp #PubCon and More
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  • How to Design the Perfect Logo

    Arunshory M
    19 May 2015 | 5:17 am
    When you think about popular brands like GE, Apple, Microsoft, Disney and other, we will definitely say that you conjured up images for each in your mind’s eye in a second. A logo is the most important factor of a brand that should appeal to your target audience. Logo is the face of your company that deliverers of the all-important lasting impression and crucial visual representations of your business, which determines how people feel about that particular company. Upcoming questions can arise in your mind during the research and design phase. Does it appear or disappear? Does it attract…
  • 94 Best Free Fonts for Summer 2015

    Arunshory M
    14 May 2015 | 8:35 am
    Today typography is a persuasive aspect of web and graphic design. Good use of fonts gives excellent design though choosing a perfect font for your design is an important task for every designer. We’ve search thoroughly the web to make a beautiful and varied selection of free fonts. Including scripts, serifs, sans-serifs, hand-drawn and display fonts, these fonts will give you greater flexibility in your designs. In this compilation, we are presenting a small group of 94 best free fonts, in the first four months of 2015.The listed below typeface collections can be used on your web…
  • Microsoft Launches Everything at Build Developer Conference 2015: Day 1

    Arunshory M
    30 Apr 2015 | 2:56 pm
    First day of Microsoft’s Build Developer Conference comes to an end, here’s a roundup of the most exciting news the company announced on Wednesday [29 March, 2015]. Microsoft will allow Developers to bring their Android and iOS apps to Windows 10 After months of rumors, Microsoft announced on Wednesday, that will allow developers to bring their existing code to Windows 10. Android and iOS developers will be able to port their apps and games directly to Windows universal apps, and the company detailed this with two new software development kits on stage at Microsoft’s Build developer…
  • The Essential Cheat Sheet For Social Media Image Sizes 2015 [Infographic]

    Arunshory M
    29 Apr 2015 | 8:49 am
    Popular social media sites like Facebook, Twitter, LinkedIn and Google Plus frequently change their format, layout, and style. If you’re looking for a detailed guide to social media photo sizes, including recommended dimensions, minimum dimensions, maximum dimensions, image scale, maximum file size and more. And if you’re looking to make it a little faster and easier to design cover photos for Twitter, Facebook, LinkedIn, Google+, and YouTube. Twitter: First, you have your twitter header photo needs to be of 1500 x 500 pixels, Twitter’s header image is your branding opportunity.
  • The Science Behind Why Our Brain Crave Infographics

    Arunshory M
    26 Apr 2015 | 11:38 am
    Did you know that 70 percent of all our sensory receptors are in our eyes? Or that it takes only 150 milliseconds to process a symbol and 100 milliseconds to attach a means to it? Our memories are ‘visually wired,’ because our brains have a high capacity for storing visuals in our long-term memory. However, text enters our working memory, which is limited. Readers crave visual breaks from the overload of text-based information that floods our daily browsing and work-related activities. The infographic below was designed by NeoMam Studios. They are studied that why graphics are so…
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    SEO Experts

  • Why Are Sites with Poor Content Outranking Yours?

    20 May 2015 | 7:31 am
    Why Are Sites with Poor Content Outranking Yours? Ever wondered why you never come at the top in popular search engines? You have what it takes, a unique and captivating content, and above all a well-designed webpage: but you never appear at the top most part in the searching engines. This can be frustrating especially when you have a look at other top ranked sites and realize that you have far better content than they have. You may wonder how these rankings are administered because according to your own judgment, you deserved to be at the top. Site rankings are never judgmental and they are…
  • The Best WordPress Plugins to Get More Traffic to your Website

    19 May 2015 | 12:38 pm
    The Best WordPress Plugins to Get More Traffic to your Website You might already know that WordPress is a very good platform when it comes to SEO. On the next lines, I’ll show you the right way to go one step further. Let me share with you the best plugins that helped me increase the traffic to my sites. All of these plugins aim to improve the number of visitors not only by helping you get a good position among search engines, but mainly by guiding the occasional reader back to your site… and bring some friends in the process!   Sharebar – Social Media Slider     It…
  • 22 Ways to Increase Traffic to Your Website

    11 May 2015 | 8:10 am
    22 Ways to Increase Traffic to Your Website “More customers” is the top ranked item on the wish list of every business owner and marketer. A wish for “more web site traffic” comes in a close second. This makes sense when you consider that increased web visits means more buyers. Fortunately, there are several ways to increase the number of website visits. Today we are going to look at a few of them. 1. Advertise Advertising is an obvious choice, but consider carefully which method will work best before you open your wallet. Excellent advertising venues include paid…
  • Getting Great Blog Content Ideas From BUZZSUMO

    8 May 2015 | 8:24 am
    WAYS OF GETTING GREAT BLOG CONTENT IDEAS FROM BUZZSUMO It is very normal for writers to experience some kind of mental block. So imagine how hard it can be for a blogger to go through the same scenario. Bloggers, unlike writers, have a more demanding audience. This audience need constant satisfaction through provision of constantly flowing, engaging and informative writing materials. A blogger has to write at least 3-4 articles every week so as to maintain his audience while targeting or attracting new ones. As a result, bloggers have to have fresh ideas for their writing materials. Coming up…
  • Why Guest blogging Isn’t dead?

    8 May 2015 | 7:23 am
    Reasons Why Guest blogging Isn’t dead   The recent declaration by Matt Cutts, a renowned American software engineer, that guest blogging is dead has left lots of bloggers wondering whether to continue guest blogging or quit guest blogging completely.   Bearing in mind that Matt Cutts is the head of Google’s Web Spam team and also works alongside Google’s search quality team on issues touching on search engine optimization; his announcement definitely carries a lot of weight and credibility.   Whereas there is little doubt that guest blogging is increasingly becoming a…
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    Think A Mentor

  • 10 Best Free Plagiarism Checker Tools

    Shafiqul Islam
    25 May 2015 | 2:24 am
    Plagiarism means trying to turn off one’s idea, or word, as one’s own without giving any credit of a source. Shortly, plagiarism The post 10 Best Free Plagiarism Checker Tools appeared first on Think A Mentor.
  • 9 Best English Grammar and Spelling Checker Software

    Shafiqul Islam
    24 May 2015 | 11:41 pm
    Are you confused whether your article is free from grammar or spelling mistakes? Yes, it is often very complex to detect the The post 9 Best English Grammar and Spelling Checker Software appeared first on Think A Mentor.
  • 14 Best Tools for SEO Content Writing

    Shafiqul Islam
    24 May 2015 | 5:56 am
    You know, content is king. I don’t believe it. I believe quality content is king. And a quality content consists of a The post 14 Best Tools for SEO Content Writing appeared first on Think A Mentor.
  • 9 Top WordPress Plugins For Twitter

    Shafiqul Islam
    21 May 2015 | 2:19 am
    It is endless to say, Twitter is a big platform to create huge audiences and increase social engagement for your site. The The post 9 Top WordPress Plugins For Twitter appeared first on Think A Mentor.
  • Top 10 Free Blog Sites – Obviously Best Platforms

    Sojib Rahman
    20 May 2015 | 2:31 am
    The best free blog platforms are hugely used by the marketers to promote their pages. They mainly use the free blogs for The post Top 10 Free Blog Sites – Obviously Best Platforms appeared first on Think A Mentor.
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  • How to deliver instant traffic to your website

    29 May 2015 | 6:21 am
    When you are doing seo for your website it’s very much a game of do and wait you spend hours optimizing your website but even longer waiting for the results to show themselves when Google finally visits and indexes your new content you have created, but those hours are not wasted as these processes take months to get noticeable results for organic traffic sometimes longer depending on how competitive your industry is. But while you are waiting for these organic results to come in there are sources of traffic that are instant that you can be using to promote your business by using social…
  • Content is for your audience then for seo

    28 May 2015 | 3:12 am
    All good seo companies will tell you that content that is good quality and done on a regular basis will help your seo campaign because content is what generates natural inbound links to your website and it gives you content that is original to share on your social media platforms for your social media marketing. But you you need to understand that this content is written for the right purpose and that is to target your chosen audience and not used to just create pages for your website for your seo efforts it should be a natural evolution of your website and it’s content and this needs…
  • How to rank a domain in 30 days

    27 May 2015 | 6:00 pm
    When you start a new domain it is in what seo‘s call the sandbox effect basically this is a period of time it takes Google to see if your domain is legit and can be trusted and can last up to 6 months in some cases and can make ranking a domain very difficult but you can avoid this if you give Google the right signals they can pick up on to help build that trust and in this article i will show you how to do exactly that. Obviously you can buy an aged domain that s already registered and that will avoid the Google sandbox effect but it does come at a premium price and you have to be…
  • Essential seo tips for business

    26 May 2015 | 4:09 pm
    Did you know that 60% of all organic traffic comes from the 1st pages top 3 listing in search engine results and that should be enough for you to realize that seo is an essential part of developing a website. Understanding how to implement a good seo strategy can be a daunting task but i have put a list of all the best practices and techniques you can use to improve your websites seo campaign. Having a blog for your business is important it’s all about fresh relevant content search engines just love it make your content unique full of resources for your website visitors make it helpful…
  • Google Quality Update Confirmed

    20 May 2015 | 2:56 am
    Google Quality Update Confirmed. As we expected Google has launched a second update along side the “MICE” update which was to target websites that are not of a responsive website design and this new update is targeting websites with low content quality called “The Quality Update”. We had noticed ranking fluctuations on websites that were already mobile responsive which did point to another update on the back of the MICE update it was thought it was part of a “Panda update” or another form of of update but seo‘s were seeing movement in websites for no…
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    Digital Information World

  • Tweeting, Pinning, Liking, Plussing, Sharing: 50+ Best Social Media Marketing Tools

    29 May 2015 | 8:00 pm
    Do you come up with your best ideas at all the most inconvenient times? Or do you wish your social media presence was more consistent? It’s not easy to plan, coordinate and link your social media messages without the right tools or a significant time investment.Companies looking to leverage their social media platforms for business building can start with strategically scheduled posts and updates to keep fans engaged. Using a social media management platform to stay organized and on track for success is the way to go, so consider some of these top choices.
  • Social Media: A Level Playing Field For Marketing

    28 May 2015 | 8:00 pm
    This is a guest contribution from Kristen Gramigna.Small companies are at a tremendous disadvantage for many forms of Internet marketing. Paid search marketing (pay per click, retargeting, etc.) often requires enormous budgets and a campaign scope of millions of keywords, far beyond the resources of a smaller enterprise. SEO is a similarly formidable challenge: beyond the large budgets and multifaceted campaigns, profitable results may take months or even years to achieve.Social media marketing, in sharp contrast, is an area where small businesses can compete. The barriers to entry are low,…
  • Let’s Get Social: The Simplified Guide To Social Media Marketing For Business - #infographic

    27 May 2015 | 8:00 pm
    So you have a business but not sure how to get it set up on the various social media platforms?Knowing where to share your business stories for maximum engagement is the key to making social media work for you! Here's an infographic breakdown of the 6 major social networking sites (Facebook, Twitter, Google+, Instagram, LinkedIn and Pinterest) to help you get posting and sharing today.
  • 6 Ways To Create SEO-Friendly Website For Small Businesses - #Infographic

    26 May 2015 | 8:00 pm
    Search engine optimization has changed a lot in the past few years. Instead of just publishing text with the right keywords, small business marketers have to carefully engineer their sites so that they show up in search results.Sound complicated? It's actually easier than it sounds! Here is a quick infographic guide for SMB marketers looking to drive leads and encourage qualified traffic to visit their websites.
  • The State Of Mobile Marketing 2015 - #infographic

    25 May 2015 | 8:00 pm
    Recently, you may have adjusted your marketing strategy to accommodate the rapidly growing number of mobile users currently interacting online, but just how important are they?This infographic from SmartInsights, takes a closer look at things like conversion rates, multi-channel marketing, search and advertising in order to determine the significance and influence of today's mobile users.A key takeaway:Mobile users are more active and instrumental than ever before. In many respects, they should be treated with greater precedence than desktop users. However, the content and experiences…
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  • How To Bring Your Images to Life with Cinemagraphs

    Adam Vowles
    24 May 2015 | 8:30 am
    What are cinemagraphs? Cinemagraphs are basically a cross between a still image and video. They are created from a video which contains some form of repeated movement. Normally you are aiming for a subtle effect, where at first glance the image seems completely natural. Cinemagraphs are saved in a animated GIF format. This means that the user does not need to press play and the GIF plays on a continuous never ending loop.     What tools do I need? There are two main ways that I create cinemagraphs. In this example you will need a minimum you need Adobe photoshop CS5 Extended  It…
  • How To Find Data For Your Infographics

    Adam Vowles
    16 May 2015 | 4:20 am
    Info-graphics can be a great way to build links and brand authority. However a poorly designed info-graphic with terrible data will just as easily have the reverse effect. It is true that too many info-graphics are churned out by lazy marketeers looking for quick wins. You need to do your research and their needs to be a purpose to the content.   A successful info-graphic hinges on: a great design a interesting data set   Please make sure you do your research properly as this can make or break the success of your campaign. if you are  struggling to find data for your info-graphics,…
  • How To Find Free Images For Your Blog

    Adam Vowles
    9 May 2015 | 4:10 pm
    If you are anything like me, you have spent endless hours searching the web for the perfect image to accompany your newly written blog post. We all know the saying ‘a image speaks a thousand words’ and you don’t want to settle for one that speak ten. Well you are in luck, in today’s post I am sharing with you my collection of royalty free image sites for you to easily find your perfect image. I have been curating this list for a number of years now and i thought it would be about time to pull it out of my browser and share it with you all. So without further a do, here…
  • Broken Link Building with Xenu Link Sleuth

    Adam Vowles
    18 Apr 2015 | 6:48 am
    Broken link building can be a great tactic to use and a wonderful conversation starter when it comes to outreach. It can add real value to both you (getting a link) and your prospect (removing the broken link from their site). However, as a tactic it can be very time consuming. You are relaying on something out of your control – that there are in fact broken links. A great deal of work and time can be consumed with no guarantee that it will pay off.   This is a simple method to bulk checking broken links for your targets. All you need is a couple of free tools. Xenu Link Sleuth Scrape…
  • How To Find Expired Domains With Screaming Frog

    Adam Vowles
    8 Apr 2015 | 2:17 pm
    Finding expired domains is pretty easy, however finding expired domains with decent metrics can be a pain. You can make a pretty decent side income from selling domains IF you can find ones suitable. When looking at expired domains, the best metrics to use are Majestic Trsut Flow (TF) and Citation Flow (CF). The reason for this is that Moz’s Domain Authority can be very easily manipulated by just building more links. What we are trying to achieve here is is find domains that have not been spammed, expired and ready to buy, and have a decent link profile. I personally aim for domains…
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    Gotch SEO

  • How to Use Majestic SEO Trust Flow

    Nathan Gotch
    29 May 2015 | 5:28 am
    Majestic Trust Flow is the king of link metrics in 2015 and will continue to be for a very long time. I’m going to show you how you can use this metric for competition analysis, link audit/penalty recovery, and link prospecting. Let’s jump right in. Why Trust Flow is King As it stands right now, […]
  • Why Your Competitive Analysis Will Fail

    Nathan Gotch
    26 May 2015 | 12:24 pm
    Competitive analysis is a critical part of any successful SEO campaign. Not only does it allow you to see what your competitors are doing to have success, but it also shows you a blueprint for what you should do with your campaign. The biggest competitive analysis mistake that leads to failure down the road is […]
  • Local SEO Guide: How to Actually Rank

    Nathan Gotch
    20 May 2015 | 5:38 am
    There are a ton of articles on local SEO explaining all kinds of theories on “why” websites rank locally. Unfortunately, most of it is a bunch of guru nonsense. We rank local businesses on a daily basis and the process isn’t as complicated as people make it out to be. In this guide I’m going […]
  • How to Get a Manual Penalty

    Nathan Gotch
    12 May 2015 | 6:15 am
    Ever wondered what it takes to get a manual penalty from Google? This post will not only show you the most common ways websites get manual penalties, but it will also show you some strategies for getting them removed. You’ll also see a highly effective, but simple reconsideration request that has a 100% success rate… […]
  • How to Get a Google Panda Penalty

    Nathan Gotch
    5 May 2015 | 7:45 am
    Have you ever wondered how to land a Panda Penalty from Google? If you have, keep reading this guide because I’m going to show you EXACTLY what it takes to get the infamous Panda Penalty. 35 Ways to Get a Panda Penalty Before we jump in, I just want to make some important points. Getting […]
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