SEO (Search Engine Optimization)

  • Most Topular Stories

  • 7 Ways to Get Not Provided Keyword Data

    SEO Blog of Link-Assistant.Com
    info@link-assistant.com
    20 May 2014 | 1:53 am
    The keyword (not provided) has been a thorn in the side of marketers everywhere since it began appearing in Google Analytics organic search data in 2011. And now that it is extending to advertiser data as well, it leaves a lot of people asking – how can we find out what keywords are really effective in our marketing strategy? While you'll no longer be able to connect the proverbial dots within Google Analytics using your keywords and conversions data, there are still some ways to find out. Read More
  • Review: BuzzSumo Ups The Ante In Content Analysis

    Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
    Larry Kim
    17 Sep 2014 | 6:19 am
    Contributor Larry Kim concludes that SEOs can save time and extract important insights with a new pro tool. The post Review: BuzzSumo Ups The Ante In Content Analysis appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
  • 3 Ways to Adjust Your SEO Strategy in the Wake of Pigeon

    The Search Agents
    Matt McKinley
    11 Sep 2014 | 11:34 am
    A few weeks back, our Search Agents scoured the SERPs, investigating the effects of Google’s yet-to-be-confirmed-or-denied Pigeon update. While Google still has yet to offer any definitive remarks on the matter, no search marketer can refute that U.S. local SERP results have changed dramatically. Like every Google update before it, Pigeon’s landing certainly begs the question, what do we need to do to adjust our strategy? Yelp and Google Business Listings are Dominating Local SERPs Problem: Yelp and Google-owned entities are heavily competing with their main page counterparts.
  • How to Combine Screaming Frog Data with Google Analytics Data

    Moz Blog
    Iamoldskool
    15 Sep 2014 | 3:52 pm
    Posted by IamoldskoolThis post was originally in YouMoz, and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of Moz, Inc. I love Screaming Frog. It is without doubt the best SEO tool I use on a daily basis (no offense, Moz). The sheer amount of data you can get about your website, or someone else's website, is incredible. You can find broken links, you can check for your Google Analytics (or any other) code on all pages through the custom search, and you can even go so far…
  • How to use internal links to improve your search engine rankings

    Free Weekly Search Engine Optimization SEO News
    16 Sep 2014 | 7:36 am
    The links from other websites are a very important signal for Google's ranking algorithms. The links on your own website also influence the position of your web pages in Google's search results. This article explains how to optimize the internal linking structure of your website to make sure that search engines index your pages correctly.
 
  • add this feed to my.Alltop

    Moz Blog

  • Ways to Proactively Welcome Women Into Online Marketing

    EricaMcGillivray
    16 Sep 2014 | 5:22 pm
    Posted by EricaMcGillivray A lot of my life's work has been focused on increasing the visibility of women and other minorities in male-dominated professional fields. I'm not here to give you an intersectional Feminism 101 lesson or explain to you that institutional sexism is indeed alive and systemically present in online marketing. Instead, in the spirit of the Moz blog, I want to give you tips and tricks to make our corner of the world more welcoming to women. Several of these tips can also easily be adjusted and applied to other groups of marginalized people. Some can really just be…
  • How to Combine Screaming Frog Data with Google Analytics Data

    Iamoldskool
    15 Sep 2014 | 3:52 pm
    Posted by IamoldskoolThis post was originally in YouMoz, and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of Moz, Inc. I love Screaming Frog. It is without doubt the best SEO tool I use on a daily basis (no offense, Moz). The sheer amount of data you can get about your website, or someone else's website, is incredible. You can find broken links, you can check for your Google Analytics (or any other) code on all pages through the custom search, and you can even go so far…
  • 5 Hacks for Creating and Promoting the Right Content

    Paddy_Moogan
    14 Sep 2014 | 5:16 pm
    Posted by Paddy_Moogan In my last post on Moz a few weeks ago, I talked about the idea of paying to promote your content using social channels. Today I actually want to go a step backwards in the process and talk about content creation.  1. How to verify you have a good idea I could write a whole post on this one topic, but maybe that's for another day! For now, I want to share a few ways you can make sure you're on the right track and increasing the likelihood that you have a content idea that is going to be well received. Made to Stick principles I really like the book  Made…
  • Teach Google About Your Entities by Using Topical Hubs - Whiteboard Friday

    gfiorelli1
    11 Sep 2014 | 5:15 pm
    Posted by gfiorelli1 I'm not so sure it's correct to say—as is so common lately—that today's SEO is a new one, especially with regard to on-site SEO. Many of the things that are necessary today were also necessary in the past: a well-designed information architecture, a great navigation structure, good internal linking, etc. We should talk instead of a new emphasis we must give to some factors as old as SEO itself. Today I'll talk about one of these factors—Topical Hubs—that, although it has been important in the past, is even more so today with Hummingbird…
  • The Marketer's Guide to Facebook Graph Search

    SimonPenson
    10 Sep 2014 | 5:15 pm
    Posted by SimonPenson Social search has long been heralded as the "next big thing." The opportunity to create the search engine for people is too enticing; the prize being held above all others in the race to build the next Google. Facebook is widely recognised as the only company other than the search giant itself capable of creating such a product, and it's one of the key reasons behind its enormous  price-to-earnings ratio. Few are investing on the strength of the current format; instead they know that the data it has at its fingertips could be world-changing in terms of…
  • add this feed to my.Alltop

    Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

  • SearchCap: Google TV Rank, Covario Acquired By Dentsu & More

    Barry Schwartz
    17 Sep 2014 | 2:00 pm
    Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Covario To Be Acquired By Dentsu Aegis Network, Rio SEO To Remain Independent Covario, one of the very large search marketing agencies in the US with over 220*... Please visit Search Engine Land for the full article.
  • Covario To Be Acquired By Dentsu Aegis Network, Rio SEO To Remain Independent

    Barry Schwartz
    17 Sep 2014 | 11:52 am
    Covario, one of the very large search marketing agencies in the US with over 220* employees, has announced they will be acquired by Dentsu Aegis Network. Dentsu Aegis Network is a multinational media and digital marketing communications company headquartered in London with around 23,000 employees.... Please visit Search Engine Land for the full article.
  • Live @ SMX East: Competitive Research For Search Marketers

    Chris Sherman
    17 Sep 2014 | 9:50 am
    One of the harsh realities of being a search marketer is that you can become incredibly skilled at your job, technically adept and a master of all of the nuances of SEO or SEM and still struggle to get the kind of results you hope for. Why? Because your competitors are working just as hard,... Please visit Search Engine Land for the full article.
  • TV Rank: Google Gets Patent On Using What You’re Watching To Influence Search Results

    Barry Schwartz
    17 Sep 2014 | 6:23 am
    Google uses a variety of signals to determine how to rank search results, such examining linking patterns on the web, an individual’s geographic location, search history and more. Now, perhaps what you’re watching on TV might become a new factor. Bill Slawski, an SEO patent guru, posted... Please visit Search Engine Land for the full article.
  • Review: BuzzSumo Ups The Ante In Content Analysis

    Larry Kim
    17 Sep 2014 | 6:19 am
    Contributor Larry Kim concludes that SEOs can save time and extract important insights with a new pro tool. The post Review: BuzzSumo Ups The Ante In Content Analysis appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
 
  • add this feed to my.Alltop

    SEO Book

  • Measuring SEO Performance After "Not Provided"

    PeterD
    24 Aug 2014 | 12:50 am
    In recent years, the biggest change to the search landscape happened when Google chose to withhold keyword data from webmasters. At SEOBook, Aaron noticed and wrote about the change, as evermore keyword data disappeared. The motivation to withold this data, according to Google, was privacy concerns: SSL encryption on the web has been growing by leaps and bounds. As part of our commitment to provide a more secure online experience, today we announced that SSL Search on https://www.google.com will become the default experience for signed in users on google.com. At first, Google suggested it…
  • Loah Qwality Add Werds Clix Four U

    Aaron Wall
    16 Aug 2014 | 7:09 am
    Google recently announced they were doing away with exact match AdWords ad targeting this September. They will force all match types to have close variant keyword matching enabled. This means you get misspelled searches, plural versus singular overlap, and an undoing of your tight organization. In some cases the user intent is different between singular and plural versions of a keyword. A singular version search might be looking to buy a single widget, whereas a plural search might be a user wanting to compare different options in the marketplace. In some cases people are looking for…
  • Understanding The Google Penguin Algorithm

    Aaron Wall
    31 Jul 2014 | 7:18 pm
    Whenever Google does a major algorithm update we all rush off to our data to see what changed in terms of rankings, search traffic, and then look for the trends to try to figure out what changed. The two people I chat most with during periods of big algorithmic changes are Joe Sinkwitz and Jim Boykin. I recently interviewed them about the Penguin algorithm. Topics include: what it is its impact why there hasn't been an update in a while how to determine if issues are related to Penguin or something else the recovery process (from Penguin and manual link penalties) and much, much moreHere's a…
  • Guide To Optimizing Client Sites 2014

    PeterD
    16 Jul 2014 | 8:02 am
    For those new to optimizing clients sites, or those seeking a refresher, we thought we'd put together a guide to step you through it, along with some selected deeper reading on each topic area. Every SEO has different ways of doing things, but we’ll cover the aspects that you’ll find common to most client projects. Few Rules The best rule I know about SEO is there are few absolutes in SEO. Google is a black box, so complete data sets will never be available to you. Therefore, it can be difficult to pin down cause and effect, so there will always be a lot of experimentation and guesswork…
  • Google Search Censorship for Fun and Profit

    Aaron Wall
    14 Jul 2014 | 11:16 am
    Growing Up vs Breaking Things Facebook's early motto was "move fast and break things," but as they wanted to become more of a platform play they changed it to "move fast with stability." Anything which is central to the web needs significant stability, or it destroys many other businesses as a side effect of its instability. As Google has become more dominant, they've moved in the opposite direction. Disruption is promoted as a virtue unto itself, so long as it doesn't adversely impact the home team's business model. There are a couple different ways to view big search algorithm updates.
  • add this feed to my.Alltop

    Search Engine Journal

  • Twitter Releases Update To Tailored Audiences: New Audience List Upload, Audience Manager, And More by @mattsouthern

    Matt Southern
    17 Sep 2014 | 11:36 am
    Twitter has announced their released an update to their tailored audiences retargeting tool that’s designed to make it even easier to create, manage and activate your tailored audiences on Twitter. The key features of this update include audience list upload capability, better audience management tools, new supported ID types for creating audiences — specifically, mobile advertising IDs and mobile phone numbers — and improved targeting options to help advertisers reach additional users similar to their existing audiences. Audience creation and management With this update you can now…
  • Facebook Launches New Page Highlighting Best Practices For Content Creators by @mattsouthern

    Matt Southern
    17 Sep 2014 | 10:57 am
    Today, Facebook introduced a new subpage called Facebook Media that is designed to highlight great examples and new trends that illustrate how public figures, organizations and media companies are using Facebook to connect with their audiences. On this new page, located at media.fb.com, Facebook says they will share data, best practices and success studies to help other content creators increase their impact on Facebook. The Facebook Media page is divided up into four key sections focused on common goals shared by content creators and media companies. Here is some more information about the…
  • Surviving #Pubcon Vegas 2014: An eBook from Search Engine Journal by @dantosz

    Danielle Antosz
    17 Sep 2014 | 8:27 am
    On October 6-9, thousands of marketers will converge on Las Vegas for four days of learning, networking, and socializing. With so many amazing keynotes (five in total!), as well as dozens of sessions covering everything from the state of SEO to how to leverage video, this year’s Pubcon is set to be one fantastic event, thanks to founder Brett Tabke’s talented team. We. Can’t. Wait. However, we also know attending conferences can be stressful. What to wear, how to get there, where do I go now? It can be overwhelming for newbies, and even Pubcon veterans can use a little help…
  • How To Turn A Product Description Into Great Product Story by @hirenponkia

    Hiren Ponkia
    17 Sep 2014 | 5:32 am
    “Describe your product. They’ll buy.”– that is about as likely as whistling and expecting a dinosaur to come out of the woods, longing for a pat on its head. Dinosaurs won’t come tumbling out, and it’s about that hard to woo customers. You’d need to sell your products — but everything you know about selling needs to wait. On the web, something else takes precedence: It’s called “connect”. As Mark Macdonald of Shopify.com suggests, start by finding your buyer persona. Figure out what makes them tick. What are her problems? What keeps him ranting about the niche your…
  • 20 Ways to Make Your Content More Shareable by @DholakiyaPratik

    Pratik Dholakiya
    17 Sep 2014 | 4:03 am
    Everything that can be said has been said before. Now, we need to find new ways of saying it. And that’s exactly what this post aims to help you with. I’m not going to tell you to dig up some awesome story or fact that hasn’t been shared. In fact, I suggest the opposite. Embrace the fact that you’re writing things other people are sharing. Just make it sound cooler. Write it better. Put a spin on it. Strike a chord. Produce some new research. When it comes down to it you have two choices: Talk about a new trends, […]The post 20 Ways to Make Your Content More Shareable by…
 
  • add this feed to my.Alltop

    Bruce Clay Blog

  • How to Set Up Google Analytics

    Niki Payne
    16 Sep 2014 | 9:52 am
    How to Set Up Google Analytics was originally published on BruceClay.com, home of expert search engine optimization tips. Having a website without any analytics is like playing darts with your eyes closed. The odds of hitting your target are stacked against you. Online marketing and SEO is no exception. You need to be able to see how your website is performing so the odds of reaching your target goals are all in your favor. It starts with learning how to set up Google Analytics for your website. It never ceases to amaze me how often I come across business owners who have websites, but no…
  • Bruce Clay, Inc. Sponsors Best SEO Campaign Category at US Search Awards at Pubcon

    Kristi Kellogg
    16 Sep 2014 | 9:39 am
    Bruce Clay, Inc. Sponsors Best SEO Campaign Category at US Search Awards at Pubcon was originally published on BruceClay.com, home of expert search engine optimization tips. “And the award for 2014 Best SEO Campaign in the nation goes to …” Bruce Clay, Inc. will proudly sponsor the Best SEO Campaign category at the 2014 US Search Awards on Oct. 8, 2014 during Pubcon Las Vegas at the Treasure Island Hotel. Noted as the biggest celebration of search, PPC and digital marketing in America, the second annual US Search Awards honors and celebrates the innovative accomplishments of…
  • SMX East 2014 Speaker Series: What a Winning SEO Agency Looks Like According to Rhea Drysdale

    Kristi Kellogg
    11 Sep 2014 | 10:00 am
    SMX East 2014 Speaker Series: What a Winning SEO Agency Looks Like According to Rhea Drysdale was originally published on BruceClay.com, home of expert search engine optimization tips. When Rhea Drysdale, the CEO and co-founder of Outspoken Media, takes the SMX East stage on Oct. 2, I have a feeling it’s going to be a packed house. The award-winning New Yorker has a keen understanding of SEO, online reputation management and social media — all of which she’s going to share in “Long-Term SEO: How to Win for Years, Not Days,” alongside Internet marketing VIPs from…
  • SMX East 2014 Speaker Series: Jim Yu on the ‘Massive Mobile Shift’

    Kristi Kellogg
    9 Sep 2014 | 9:00 am
    SMX East 2014 Speaker Series: Jim Yu on the ‘Massive Mobile Shift’ was originally published on BruceClay.com, home of expert search engine optimization tips. Earlier this year, Search Engine Journal reported that the mobile market will generate an estimated $261 billion more in 2015 than it did in 2012. This is no surprise, considering that the average American now spends two hours a day on a mobile device. It’s an undisputed fact that mobile optimization is a critical component of SEO, and Internet marketers are hungry for the latest tactics concerning mobile optimization.
  • SMX East 2014: The Conference, The Liveblog Schedule & More

    Kristi Kellogg
    5 Sep 2014 | 11:44 am
    SMX East 2014: The Conference, The Liveblog Schedule & More was originally published on BruceClay.com, home of expert search engine optimization tips. Search Marketing Expo (SMX) East 2014 is right around the corner. In less than a month, Internet marketers will gather in the heart of New York for the much-anticipated conference. More than 100 SEO, SEM, social media and content marketing experts will share their top strategies and recommendations in tactic-packed sessions Sept. 30 through Oct. 2, Bruce Clay among them. Where to Find Bruce Clay will lead his acclaimed One-Day SEO Training…
 
  • add this feed to my.Alltop

    SEO by the Sea

  • Google’s First Semantic Search Invention was Patented in 1999

    Bill Slawski
    16 Sep 2014 | 6:30 pm
    This is officially part of the story I’m telling in a presentation I prepared for SMX East, in a couple of weeks in New York. The name of the session I’m in is “Hummingbird and the Entity Revolution,” which reminds me of a Prince song from the 1980s. The story starts off with a student […] The post Google’s First Semantic Search Invention was Patented in 1999 appeared first on SEO by the Sea.
  • Google Granted Patent on Using What You Watch on TV as a Ranking Signal

    Bill Slawski
    16 Sep 2014 | 3:09 am
    I’m going to have to turn up the sound on my TV, and decide carefully what to watch, and test this. It would be very interesting if it works. Is Google clued in to what you are watching on TV? If so, is that through a set top box, or an internet enabled television? If […] The post Google Granted Patent on Using What You Watch on TV as a Ranking Signal appeared first on SEO by the Sea.
  • Lessons Learned from Using Google’s Tagging and Extraction Data Highlighter Tool

    Bill Slawski
    14 Sep 2014 | 7:13 pm
    I recently found a patent with two Google search engineers, Joshua Ain and Justin Boyan, listed as two of the three inventors. Last summer, at Google I/O in San Francisco, they joined together to talk about some tools that can more easily help webmasters add markup for structured data on the Web. The patent appears […] The post Lessons Learned from Using Google’s Tagging and Extraction Data Highlighter Tool appeared first on SEO by the Sea.
  • Is Google Going to Marry their Knowledge Base with their Search Engine?

    Bill Slawski
    10 Sep 2014 | 7:40 pm
    Google has been answering queries with its search engine for over 15 years, and has been showing us it can answer questions with facts from its Browsable Fact Repository and/or the Google Knowledge Graph. Might Google at some point bring the two together? To a degree, Google has been merging some results, showing a set […] The post Is Google Going to Marry their Knowledge Base with their Search Engine? appeared first on SEO by the Sea.
  • What Ranking Signal is Better, HTTPS or FOAF markup, when Searcher and Searched Author are Connected?

    Bill Slawski
    9 Sep 2014 | 7:58 am
    Recently, Google announced that they would be ranking pages higher in search results when those pages use a secure protocol of https. The Google Webmaster Central blog told us so through Google Webmaster Trends Analysts Zineb Ait Bahajji and Gary Illyes, in HTTPS as a ranking signal. The use of https doesn’t necessarily make a […] The post What Ranking Signal is Better, HTTPS or FOAF markup, when Searcher and Searched Author are Connected? appeared first on SEO by the Sea.
  • add this feed to my.Alltop

    SEO Theory

  • No One Should Be Moving Their Site to HTTPS for SEO

    Michael Martinez
    13 Sep 2014 | 9:01 am
    If you’re running an ecommerce platform then you need to use HTTPS to reassure your customers that their little browser packets are encrypted. Remember, that is all HTTPS does: encrypt packets between browser and Web server. Google’s great propaganda war…Read more →
  • Core Essentials of On Site Search Engine Optimization

    Michael Martinez
    19 Aug 2014 | 5:00 am
    Your onsite search engine optimization goes well beyond meta tags, page titles, and article URLs. In fact, real onsite SEO has very little to do with the (meta) content you put on the page. You need to know the difference…Read more →
  • Transcript of John Mueller Q-and-A about Google HTTPS Signal

    Michael Martinez
    13 Aug 2014 | 4:04 pm
    The SEO community is making a mountain out of a molehill over Google’s recent publicity stunt in announcing a “slight” ranking boost for URLs that are published via HTTPS protocol rather than HTTP. They have been promoting the use of…Read more →
  • What is Now Safe to Link to?

    Michael Martinez
    26 Jul 2014 | 9:03 am
    I published this article in the latest issue of the SEO Theory Premium Newsletter. Danny Sullivan sort of asked this question of Matt Cutts at SMX Advanced 2014 (Cf. this hour-long video). I have been contemplating this question for a…Read more →
  • Random Little SEO Tips Anyone Can Use

    Michael Martinez
    12 Jul 2014 | 11:56 am
    The problem with sharing SEO tips is that when more people use them they tend to become abused and spammy. But there are technical things you can share that should not become too problematic. Well, it’s all on you if…Read more →
 
  • add this feed to my.Alltop

    StepForth Web Marketing Inc.

  • Fix Crawl Errors to Increase Revenue

    Scott Van Achte
    22 Aug 2014 | 8:04 am
    When StepForth performs a website audit we look at many different aspects of a websites health ranging from onsite factors such as suitable content and site architecture, offsite factors like social media and inbound links, and various performance metrics like bounce rate and crawl errors. The primary goal of an audit is to uncover any underlying issues that may prevent a site from achieving maximum visibility. A website does not need to be performing poorly in order to benefit from an audit, even strong sites are often missing some pieces that could improve performance once corrected.
  • Why Google Dislikes Zombie Sub-Domains

    Ross Dunn
    18 Aug 2014 | 2:06 pm
    Last week I wrote an article for The SEM Post on the hazards of zombie sub-domains and how your very own site could be affected without you being the wiser. I also used an example of Houzz.com which is the 177th most trafficked website in the USA yet it is suffering from zombie sub-domains; it can truly happen to anyone. What follows is the introduction and a link to the full article here: Google dislikes spending precious resources indexing web content on your site that is of no consequence to itself or its users. Inconsequential web content can be present in the form of duplicated pages and…
  • Free PPC Account Reviews

    Nathan Marcon
    7 May 2014 | 12:50 pm
    Stepforth is offering a ‘Free Review’ of your current PPC account to help better optimize your campaigns! If you have an active Pay-Per-Click account with either Google or Bing, or if you are just starting to consider one, StepForth can help guide you in the right direction. Our talented team of experts are here to offer a ‘Free Review’ of your current PPC account to help better optimize your campaigns. Better optimization leads to improved quality scores helping drive your cost per click down while increasing conversions. With a free review we take a look at your current account to…
  • My Top 10 SEO Definitions

    Sarah-Hannah Bedard
    7 May 2014 | 12:48 pm
    As I am new to the world of SEO (Search Engine Optimization) I have compiled a list of the top ten definitions I have found interesting learning. Algorithm (algo) A mathematical formula used by search engines to determine what pages to suggest for a given search query. Analytics A program which assists in gathering and analyzing data about website usage. Google analytics is a feature rich, popular, free analytics program. Bounce rate The percentage of users who enter a site and then leave it without viewing any other pages. Conversion (goal) Achievement of a quantifiable metric on a…
  • Introducing Sarah-Hannah Bedard

    Ross Dunn
    7 May 2014 | 12:46 pm
    We would like to introduce the newest member of our team, Sarah-Hannah Bedard. Sarah-Hannah is our new Office Manager and Bookkeeper. Over the years Sarah-Hannah has managed many businesses including; a large phone company, a high end Home cinema and integrated media company, a Goldsmith studio and high end jewellery store as well as her own successfully run business of 19 years. After moving back to Victoria to be closer to family, Sarah-Hannah met Ross and joined the StepForth team back in January. Among other tasks, her duties at StepForth include bookkeeping, project management, social…
  • add this feed to my.Alltop

    The Search Agents

  • 3 Ways to Adjust Your SEO Strategy in the Wake of Pigeon

    Matt McKinley
    11 Sep 2014 | 11:34 am
    A few weeks back, our Search Agents scoured the SERPs, investigating the effects of Google’s yet-to-be-confirmed-or-denied Pigeon update. While Google still has yet to offer any definitive remarks on the matter, no search marketer can refute that U.S. local SERP results have changed dramatically. Like every Google update before it, Pigeon’s landing certainly begs the question, what do we need to do to adjust our strategy? Yelp and Google Business Listings are Dominating Local SERPs Problem: Yelp and Google-owned entities are heavily competing with their main page counterparts.
  • Are You Ready for Shopping Campaigns?

    Barkha Shah
    2 Sep 2014 | 2:16 pm
    In Cinderella’s story, at the stroke of midnight, her carriage turns back into a pumpkin. Online advertising is no Cinderella story, unless Google’s involved. Google sets fairy godmother-style deadlines for all its upgrades and transitions, such as the upcoming Shopping campaign deadline. Basically, if you do not manage this upgrade by manually transitioning your PLA campaigns to Shopping campaigns, Google will flick its wand and change your campaigns for you. However, this change is better made manually. Here are the top 3 reasons why: Structure Google has offered to upgrade your PLA…
  • The Internet of Things Isn’t Coming; It’s Here

    Rich Scaglione
    22 Aug 2014 | 2:45 pm
    Imagine a world where you can monitor your oven settings after leaving the house, and even shut the appliance off remotely if need be. Perhaps you’ve forgotten to lock your doors and fear intrusion? In this world, with one simple click, you can secure your home even post departure, and control the smoke and carbon monoxide detectors, and even switch off the lights! That imagined world? It’s ours, right now. By now you have probably heard of something called the Internet of Things (IoT). Simply put, loT is the technology described above; responsible for connecting all electronic devices…
  • Ready, Aim…wait, Read This: More on Google’s HTTPS Update

    Jimmy O'Donnell
    19 Aug 2014 | 9:33 am
    Last week, Google announced that HTTPS is now a ranking signal, a change for which Matt Cutts gave his personal endorsement months ago. Although he official announcement indicates that HTTPS is only a “lightweight signal” for now, effects may become stronger in the future. The following are site update considerations to prioritize in the interim: Level of implementation effort The cost of an SSL certificate Effort and cost of maintenance What Does this Mean for Brands? For brand leaders, Google’s announcement signals yet another available avenue for getting a leg up on competitors. At…
  • A Whole New SERP

    Rebecca Landman
    14 Aug 2014 | 3:40 pm
    The Search Agency Crowd Sources on Google’s Recent Pigeon Implementation Since Pigeon swept the search scene early last week, The Search Agency’s thought leaders have been evaluating Google’s changes, drawing their own conclusions concerning how these updates stand to affect the quality of search moving forward. Here is a sampling of their thoughts. Local Products and Services SERPs: The Search Agency started its Pigeon evaluation examining the changes made to local products and services searches. Our team’s findings point to the notion that, under Pigeon, semantic markup will now not…
  • add this feed to my.Alltop

    Marketing Pilgrim - Internet News and Opinion

  • In two years, mobile video viewers have increased 400 percent

    Cynthia Boris
    17 Sep 2014 | 2:58 pm
    There’s a very good chance that your customers are watching a video on their smartphone or tablet as we speak. Ooyala says that mobile video views have increased 400% in the last two years, doubling in the last year alone. Right now, 25% of all video views are happening on a mobile device and that number is expected to double again by 2016. For those who prefer a visual representation, here’s one from the Ooyala Q2 2014 Global Video Index Report: Look at that! That’s quite a climb. There are a number of factors that contributed to this pretty picture; devices with bigger…
  • To gain a customer’s trust; meet them on their preferred digital stomping ground

    Cynthia Boris
    17 Sep 2014 | 2:00 pm
    Trust is the number one, most important factor in getting and maintaining a relationship with a customer. People have to believe that they’re going to get their money’s worth, that their personal information will be kept safe and that they’ll receive what they ordered in a timely manner. No problem for Amazon, Target or Disney but what if you’re Susie Woosy’s Sleepytime Toys or Fred’s Fish-o-rama? New businesses (by calendar date or simply new to this customer) have to earn that trust before the average customer hands over the credit card a second time, and…
  • If a link drops on the web, does Google care enough to penalize you?

    Guest
    17 Sep 2014 | 5:50 am
    I receive several link removal requests a month from people who have left legitimate comments on my blogs. These people followed the rules and only embedded links in the little URL field that WordPress provides by default in the comment form. It is not required that you place a link there but most people do it. The links use the “rel=’nofollow’” attribute and I manually review all the comments. Once in a blue moon a spammer gets past my vigilance with a well-crafted generic comment. I have learned to be more suspicious and to sometimes search the Web for the 1-2 sentences that the…
  • Millennials expect businesses to help solve the world’s problems

    Cynthia Boris
    16 Sep 2014 | 1:50 pm
    Quality products – check Good prices – check Environmentally friendly manufacturing with a portion of the profits going to a global education organization. . . . better check that box if you want the millennials to buy what you’re selling. MSLGROUP asked 8,000 millennials in 17-countries to talk about business and citizenship. 83% said they wanted to see businesses get more actively involved in making the world a better place. The millennials in the survey said they believe businesses have the power to make meaningful changes at both the global and local level. It’s…
  • Google’s biggest spender could be their next biggest competitor

    Cynthia Boris
    16 Sep 2014 | 12:22 pm
    Last year, Amazon spent $157.7 million on Google U.S. search ads. As this chart from AdAge shows, they were the number one buyer of ads by far, which is ironic since they’re actively working on an advertising network of their own. Yep, Amazon is paying big money to a company they hope to compete with in the future. It’s really not all that surprising. Custora says almost 44% of all US ecommerce transactions in Q1 2014 began with a search engine. And though there are other ways of searching the internet, no one can deny that Google is king. Even Amazon can’t take that away…
 
  • add this feed to my.Alltop

    Search Engine People Blog

  • Google My Business Dashboard: 5 Messages that Need Attention

    Martha Vasquez
    17 Sep 2014 | 6:24 am
    Google My Business has become a very important part of business owners' online marketing strategies, and as such it is important to maintain it in a good status. Having to manage the Google My Business account and in addition the updates that Google has done lately can be a little challenging, especially when Google shows issues messages that need to be addressed. Some of the messages on the GMB dashboard are appearing for a while, while others are new. Messages are shown in a yellow and red banner, being the latest a more severe "message" and an indicator to take action as…
  • How Small Businesses Should Respond to the Google Pigeon Update

    Chris Marentis
    16 Sep 2014 | 6:25 am
    SEO is an ever-changing world. Every marketer knows this (or at least should). The wise marketer will realize that many of the changes are refinements in a continual evolution. The most recent release announced just last month, coined as the Google Pigeon update turns the spotlight on local search. The focus on natural content and user experience that has become part of our world especially since the Google Hummingbird release is also visible in the Pigeon update. What is the Goal of the Google Pigeon Update? Google Pigeons goal is to boost small, local business abilities to be found in local…
  • Yes, You Should Get An SSL Certificate for Your Website

    Daniel Kosir
    15 Sep 2014 | 10:25 am
    Google has recently come out and explicitly said were starting to use HTTPS as a ranking signal. Currently, it is a "lightweight signal", but that could easily change, and it might have more weight in the future. Traditionally, Https was used only when sensitive information was being transmitted, for example, when completing online transactions (it is commonly used by ecommerce sites like Amazon). However, Google is calling for Https everywhere, meaning that it will likely become a stronger ranking signal. How It Works URLs that begin with Https are secured using a technology called…
  • How To Get More Followers On Instagram

    Kamila
    15 Sep 2014 | 6:25 am
    When Stanford grads Kevin Systrom and Mike Krieger founded Instagram in 2010 – they didn't envision that two years later Facebook would purchase their company for $1 billion dollars. When Facebook bought out Instagram, the company had only 13 employees – and today it continues to be one of the most used apps in the world and an industry leader as a photo sharing platform. While Instagram continues to see rapid growth in its user base – brands of all sizes have also recognized the benefits of being on Instagram. Whether you're a celebrity, organization, enterprise…
  • 5 Key Points To A Great Looking, Converting Home Page

    Jason Streatch
    12 Sep 2014 | 10:25 am
    Design by maher berro So, you want to re-design your home page. You want it to look sharp so you can wow your visitors, but you also need it to function properly and — most importantly — convert. I mean, what's the point of this whole website thing if you're not converting your visitors into customers and getting new business? Here are 5 key points to consider when designing a good-looking and functional home page for your website. 1. Appearance When it comes to appearance, consistency and simplicity is the best way to provide a good user experience for your visitors:…
  • add this feed to my.Alltop

    Search Engine Guide : Small Business Search Marketing

  • How you can break into digital marketing

    22 Aug 2014 | 11:23 am
    by Mike Moran Sometimes they email me out of the blue. Other times they come up to me after a speaking engagement. They always seem so appreciative for my help, but to me it is just giving back a blessing that I has been bestowed on me by others. They are unemployed or "in transition," as many call it these days. They have a good idea--they want to break into digital marketing. And they want to know how to do it. Let me lay it out for you.When you are trying to break into any new field, you have the odds stacked against you--especially in a down economic environment. With so many people out…
  • Site search: Too many results and not enough

    31 Jul 2014 | 3:31 pm
    by Mike Moran I often work with clients in an area that gets very little love, yet is critical for your website: Your own site's search function. We love to talk about Google and search engine optimization, but most of us spend almost no time optimizing our own site search. So few companies work on this capability that we are in danger of teaching visitors not to even bother using our site search. That's bad, because their alternative is to go back to Google and find someone else's site. One of the things that kills us over website search is that if we ask our customers what is wrong, they…
  • The Top 7 SEO Web Design Methods to Increase Visibility

    28 Jul 2014 | 2:46 pm
    by Jayson DeMers Anyone who has Googled him- or herself understands the power and mystique of search engine results. When you run an e-commerce business, where it lands in search rankings plays a critical role in how many people are exposed to your company and its services.When businesses land near the top of the search results page for keywords related to their industries, users are much more likely to click on their pages, view their content, and learn about their products or services. The more visitors to the site, the more opportunities the company has to make sales and achieve high…
  • Yeah, But... I Already Rank For My Company Name

    15 Jul 2014 | 7:12 am
    by Stoney deGeyter Every now and then we get a call from a prospect who seems to want to try to talk themselves out of buying SEO. We call them "Yeah, Butters." And if you've been following this series, you understand why. One of the common objections we hear is, "But we already rank for our company name, so why do I need SEO?"There are a couple dynamics at play here. One, you're probably seeing personalized results, not necessarily what the rest of the world sees. And two, because... and this is important here... UNLESS YOU'RE A WELL-KNOWN BRAND, NOBODY IS SEARCHING FOR YOUR COMPANY…
  • Does the Internet allow more differentiation?

    25 Jun 2014 | 1:13 pm
    by Mike Moran If you are a marketer, you can't ignore differentiation. Differentiation is not just about differences from the competition--it's differences that your customers care about. Without some kind of differentiation, marketers don't have much to talk about. And talk they do. Every kind of advertising is based on some kind of marketing message--most about differentiation. But how does the Internet change the way marketers discuss differentiation? Does the Internet allow more differentiation? Read on. The biggest difference between digital marketing and other kinds of marketing is…
  • add this feed to my.Alltop

    Online Marketing Blog - TopRank®

  • How to Make B2B Marketing Stories Bigger With Social Media Microcontent

    Nick Ehrenberg
    17 Sep 2014 | 4:03 am
    Storytelling is a fundamentally human experience. We love to tell stories, ranging from whimsical fantasy to tense political thrillers. Some psychologists believe storytelling is actually necessary for human survival — we are hard-wired to respond to compelling narratives. Storytelling is frequently cited as a best practice for content marketers, but what happens when your publishing space is limited? B2B social media marketers only have enough space for 1-2 sentences per post, so how can they tell a story with such little space? When it comes to effective B2B social storytelling,…
  • A Writer’s Guide: Calls to Action – Tips Inspired by Tweets from Content Marketing World

    Andy Thomson
    15 Sep 2014 | 7:51 pm
    Note from Lee: Please welcome Andy Thomson from TopRank in his first post to Online Marketing Blog: In managing the content marketing for a brand, you have to focus on the bottom line. You have to push sales to help you reach growth goals for the business. But in reality, most people who encounter your brand (especially in B2B) aren’t going to buy right away. The sales funnel has to attract, engage and convert people in a way that makes sense for them. As content creators and marketers, knowing how and when to use calls to action to move prospective customers from awareness to purchase…
  • Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content – Interview with Ann Handley

    Lee Odden
    15 Sep 2014 | 7:18 am
    The bell has rung and class is in session. The topic? Creating content. In particular, ridiculously good content. Your professor for this essential business skill is none other than Ann Handley, Chief Content Officer of MarketingProfs, the largest marketing community on the web. During the incredibly busy week that was Content Marketing World, Ann took the time to exceed my expectations (once again) and shine her bright light of wisdom on the power of good writing. In business and in life, writing is an essential part of communications – no matter how digital, virtual and science…
  • Online Marketing News: Most Popular Acronyms LOL, Most Social Isn’t Engaging, Twitter CEO Does Some Explaining

    Ben Brausen
    12 Sep 2014 | 3:45 am
    Twitter ‘Buy’ Button Launches (Alongside New Twitter Commerce T&Cs) - We’ve been tracking the rumours for a while and now, finally, Twitter’s ‘Buy’ button has launched, and with it some new Twitter commerce terms and conditions. AllTwitter Display Grabs Larger Share of Rapidly Growing Global Mobile Ad Spend - Global mobile advertising revenues almost doubled from $10.1 billion in 2012 to $19.3 billion in 2013, details a new report [pdf] from the Interactive Advertising Bureau (IAB) and IHS. While search remained the dominant revenue format, its share of total revenues remained…
  • Creating Content That Drives Revenue: Jason Miller and Shafqat Islam

    Jesse Pickrain
    11 Sep 2014 | 2:26 pm
    It’s another packed house in the ROI track with LinkedIn’s Jason Miller and NewsCred’s Shafqat Islam taking the stage after Shane Snow’s inspiring session. The duo did not disappoint. When it was over, the gentleman seated behind me said, “that was the best presentation I’ve seen yet.” The gentleman next to him concurred. Shafqat kicked it off with a fantastic segue from Shane Snow’s Che Guevara story, telling the crowd about the Che poster he proudly displayed on his wall when he was younger. He then cited the following George Bernard Shaw…
 
  • add this feed to my.Alltop

    John Battelle's Search Blog

  • A Print Magazine Launch? What?!!! California Sunday Is Coming

    jbat
    15 Sep 2014 | 11:28 am
    The post A Print Magazine Launch? What?!!! California Sunday Is Coming appeared first on John Battelle's Search Blog. A year or so ago Chas Edwards, a colleague, pal, and member of the founding team at Federated Media, came to my office for a catch up. I had heard he was cooking up a new venture, but I didn’t know the details. Little did I know what Chas and his new partner Douglas McGray had up their sleeve – a new *print* magazine built specifically for California. But…print is dead, right? Apparently not. Chas and MacGray have a thesis that California is ready for a…
  • Else 9.15.14: Ma, Thiel, Apple Pay, and Minecraft

    jbat
    15 Sep 2014 | 8:34 am
    The post Else 9.15.14: Ma, Thiel, Apple Pay, and Minecraft appeared first on John Battelle's Search Blog. I’m easing back into this weekly Else column, or put another way, I missed last week’s Else due to preparations for NewCo SF, which I’m proud to say was a huge success. This week is Detroit, then New York, London, Boulder, LA, Palo Alto, but I get ahead of myself. For today, I’ll just focus on the best stories of the past 14 or so days. Much has happened in that time period, including Microsoft buying Minecraft, Alibaba filing for an IPO in the US, and yet…
  • Life Break: Go See “Take Me To The River”

    jbat
    10 Sep 2014 | 9:55 am
    The post Life Break: Go See “Take Me To The River” appeared first on John Battelle's Search Blog. It’s rare I write about things not directly related to the Internet industry, but the film Take Me To The River, a multi-year project helmed by my friend and colleague Martin Shore, is certainly worthy of a detour. If you love music, any kind of music, this film is a must. Martin first told me about this project more than five years ago, back then, it was going to be an album bringing together R&B legends with emerging rap artists from the Memphis area. But as he…
  • A Big Day For The Internet

    jbat
    10 Sep 2014 | 8:29 am
    The post A Big Day For The Internet appeared first on John Battelle's Search Blog. Today scores of big companies are taking symbolic action to defend the essential principles of an open Internet, and I support them. That’s why, on your first visit here today, you’ll see the “spinning ball of death” up on the right. For more information about the Internet Slowdown, head here. The post A Big Day For The Internet appeared first on John Battelle's Search Blog.
  • Early Lessons From My Mobile Deep Dive: The Quickening Is Nigh

    jbat
    6 Sep 2014 | 10:34 am
    The post Early Lessons From My Mobile Deep Dive: The Quickening Is Nigh appeared first on John Battelle's Search Blog. Do you really want to eat them one at a time? Me, I prefer mashing ‘em up. Recently I began a walkabout of sorts, with a goal of ameliorating my rather thin understanding of the mobile marketplace. If you read me closely, you know I’ve been more than frustrated with what I call the “chicletized world” of disconnected mobile apps. It’s rise was so counter to everything I loved about the Internet, I’m afraid as a result I…
  • add this feed to my.Alltop

    Ask Kalena

  • Q and A: Will Google penalize me for redirecting my old site to my new site with duplicate content?

    Kalena Jordan
    17 Sep 2014 | 3:17 pm
    Hello Kalena I have a current subdomain webpage that is ranking on page 12 on the Google SERP’s. I just bought a new domain name and created a new website with pretty much duplicate content so I could use that as my prime domain. What I did was re-direct my subdomain to the new prime URL. My new site has been indexed, but not yet ranked by Google. I intend to delete the sub-domain page as soon as the new page starts appearing in the SERP’s. My question is, because of the duplicate content, is Google going to ban me for this? Thanks, Paul…
  • Free Online Marketing Training for Charities and Not-For-Profits

    Kalena Jordan
    12 Sep 2014 | 4:33 am
    Search Engine College has now enrolled students in 65 countries. We’re thrilled that so many people around the world have benefited from our courses, but we’re also aware that many small businesses and not-for-profit sites don’t even have a marketing budget, let alone a budget for training. So to make it easier, we’ve decided to offer 25 charities per year the opportunity to learn search marketing skills at no cost, to help them make the most of their limited marketing budgets. We’d like to extend an invitation to any registered charities interested in taking…
  • Fast Five in Search – Week 37, 2014

    Kalena Jordan
    7 Sep 2014 | 9:24 pm
      The goss this week in social has been all about Facebook (or as Uncle Larry likes to call it – The Facebooks). So this week’s Fast Five is a wrap-up of all the latest Facebooky goodness. Here’s this week’s Fast Five: 1) Facebook Testing Keyword Search by SiteProNews. Apparently, Facebook is expanding Graph Search to introduce keyword search on its mobile app, which will allow members to search through old posts or pages they have followed according to keyword. 2) Facebook to users: let’s walk through your privacy settings, just in case by Venture Beat.
  • September is Study Month!

    Kalena Jordan
    2 Sep 2014 | 2:14 pm
    Need to brush up on your marketing skills or get your staff trained in SEO/SEM? Now’s your chance! Every year, we pick a month we call STUDY MONTH, during which we run special offers and discounts at Search Engine College. This year, we’ve decided that September is Study Month and to celebrate, we’ve got two discount offers for you, valid until September 30: 1) One Month Subscription for $1. 2) USD100 off all Certification Upgrades. If you’re a current subscriber, this means that you can upgrade to Certification for any unit of study for just $195 instead of the…
  • Fast Five in Search – Week 36, 2014

    Kalena Jordan
    1 Sep 2014 | 3:50 am
      It’s that time of the week again – Fast Five time. I’m feeling quite smug that I’ve managed to consistently publish a Fast Five post every week this year to date. Blogging can be a time-consuming business, but when you follow a schedule and write about topics that educate and inform, it’s also very rewarding. If you’re enjoying these Fast Five posts, I’d love to hear as much in the comments. Feel free to suggest some topics for future editions as well. This week, we’re going to take a look back at the five most popular Q and A posts on…
  • add this feed to my.Alltop

    aimClear® Blog

  • Facebook Quietly Pulls Personal Promoted Posts From Profiles

    Marty Weintraub
    17 Sep 2014 | 2:36 pm
    Facebook silently pulled a controversial feature, which allowed users to pay to get their posts more visibility in the news feed.  When Facebook first announced the feature back in October 2012, the social media community was abuzz.  Some went so far as to call Facebook “rigged,” and took the position that Facebook paid personal posts were bad for users. The paid personal post tactic was useful to anyone who is personally sociable in Facebook with his or her business connections. It was also fantastic for family news, like new baby pictures and graduation party invitations. After all,…
  • Brands Post for 9/11 Memorial & the Internet HATED It?

    Merry Morud
    12 Sep 2014 | 1:22 pm
    Every September 11th our thoughts turn, if only briefly, to the tragic events of 9/11/01. Major media outlets dust off their reels and dig out the photos captured during the tragedy. Often, the media releases new footage, interviews, impact stories, and the anchors gravely recall their own personal experiences of that day. Radio stations find a new way to incorporate sound clips into a song. And yes, companies remember too. Every year. But this year, we saw backlash towards brands’ social media outlets on 9/11, and scathing blog posts deciding it’s time for brands to just quit it.
  • Start With Content: The Holy Matrimony of PR & Marketing

    Molly Ryan
    9 Sep 2014 | 11:54 am
    Public relations and marketing have more often than not acted as separate entities. On the one hand, marketing folks work hard to drive winning conversions and generate leads while the PR team works to increase visibility by telling the company’s story, garnering interest through media placements and helping monitor and protect the brand’s reputation. However, in recent years, and with the ever growing social and online landscape, the lines between marketing and PR have been blurred. Not understanding and accepting this inevitable marriage, well, you might just miss out on some pretty…
  • Merry Morud Speaks At #MNSearch! Home Sweet (Minnesota!) Home

    Amber Krohn
    27 Aug 2014 | 7:09 am
    With the long Labor Day weekend on the horizon, aimClear is excited to amp up this week by speaking at the latest MnSearch Marquee event TODAY, August 27th. Merry Morud, aimClear’s Social Advertising Director, has made the trek from Duluth to Minneapolis to share her expertise on social PPC and content distribution. The Minnesota Search Engine Marketing Association holds quarterly search workshops, panels and other events for search marketers throughout the state, and today’s event, MnSearch Marquee: Social Media Sales Bootstrap Clinic, is shaping up to be another inspired event. This…
  • aimClear Plays “The Great Game of Business!” CEO Laura Weintraub Interviewed

    Kevin Watterson
    26 Aug 2014 | 6:51 am
    aimClear’s Chief Executive Officer Laura Weintraub made partner at one of Northern Minnesota’s leading law firms, twice along the way being named to the prestigious Rising Star list by Minnesota Law & Politics. She taught masters-level business law at the University of St. Francis and spent nearly a decade as a featured lecturer on employment law for human resource personnel and business owners.  Now, she quietly leads one of the fastest growing privately held companies in America. Laura was integrally involved as an attorney during aimClear’s early years and joined the company…
 
  • add this feed to my.Alltop

    Branded3

  • Sitecore Symposium: Day One Round-up #SYMEU

    Steven Shaw
    17 Sep 2014 | 7:12 am
    It’s not often we get the chance to fly out to Barcelona to mix with like-minded clients, marketers and developers but the Sitecore Symposium is just that chance, so our Head of Creative Andy Machin and I have come out to see what’s happening with the platform and what the future holds. We mentioned in this Sitecore Symposium post that the event has three different tracks and we decided that to get the most out of the event we should each follow a track. Andy went with the Business track to focus on the experience whilst I opted for the Product track so that I can get a better look at…
  • Finding your audience on social media: @lauracrimmons speaks at @Figaro_Digital seminar

    Felicity Crouch
    17 Sep 2014 | 5:51 am
    Next Thursday, Branded3’s Social & PR Manager, Laura Crimmons, will be speaking at Figaro Digital’s Social Media Seminar, held at The Hospital Club in Covent Garden. Laura will be teaching the audience of brand marketers how to find their audience on social media, covering the best tools available to find and engage with their customers. The session – which starts at 2:30pm – includes plenty of case studies showcasing how to do this in practice. Heading up our PR and social media team, Laura leads the PR and social strategy for Branded3’s biggest clients including Vue…
  • Breaking SEO out of Silos with PR & Marketing, from #BrightonSEO

    Laura Crimmons
    15 Sep 2014 | 3:48 am
    On Friday, I was lucky enough to speak at BrightonSEO, I chose a topic that is one of the biggest hurdles I come across and, after feedback in the training session I also delivered and on Twitter, I know is also a big frustrations for many others working in both SEO and Digital PR. Integrating activity with our client’s other internal teams (and agencies) seems like a no-brainer for us at Branded3 however there is sometimes reluctance from other teams and agencies to work with us as they don’t really understand SEO. My presentation was to take people through how we try to overcome…
  • We talk search & content strategy at the @Figaro_Digital Search Seminar

    Felicity Crouch
    11 Sep 2014 | 4:42 am
    Branded3’s Senior Search Strategist, Joe Griffiths, is speaking at next Thursday’s Figaro Digital Search Seminar at The Hospital Club in Covent Garden. Joe will be covering how search and content strategy impact the decision-making process, helping marketers identify the stages of the customer journey to focus on to maximise conversion. The talk – which begins at 3pm – will feature a case study of a content hub Branded3 created for one of its biggest clients, a hugely successful project which has recently been nominated for both a DADI Award and a Digital Impact Award. Joe will be…
  • PRCA Digital PR Report: The findings, and what they mean for the PR industry

    Eve Eastwood
    11 Sep 2014 | 3:27 am
    Last night, I was lucky enough to be able to attend the Public Relations Consultants Association Digital PR Report launch. The PRCA partner with YouGov, to generate statistics on the in-house and agency opinions of digital PR. This year, 228 senior agency and in-house professionals took part in the survey, which generated some extremely interesting research. The evening was structured firstly with a run-down of the key statistics generated, and then a general Q&A with Simon Shaw, Chief Creative Officer at H&K;  Vikki Chowney, Head of Things with Wings; Jon Silk, Director at Bite; and…
  • add this feed to my.Alltop

    Performancing

  • 5 Old (But Still Relevant) Content and Link Building Strategies….And 1 New One

    David Jones
    26 Aug 2014 | 12:55 am
    Infographics still work….sort of Infographics started to gain traction around 2010 and then saw an explosion across the web for the next 2 years as they grew in popularity. As with all new content and link building strategies SEO and marketing firms were all over them like a bad rash until Google stepped in (as they always do) and reduced the effectiveness of signals from links within infographics. However this doesn’t mean you can’t still use them. The field is pretty crowded these days so you really need to dig deep to come up with an interesting topic and get the data to…
  • A/B Testing and SEO: What You Need to Know to Succeed

    Amanda DiSilvestro
    8 Aug 2014 | 5:00 am
    Being indecisive is something that companies often struggle with when it comes to decisions about a website, but ironically enough a lot of this indecisiveness comes from the indecisiveness of consumers. You want one thing one minute, and then something turns you off the next. This is why A/B testing is so important for small businesses. It ensures that you website is satisfying the majority of consumers, and it allows for you to modify this as consumers modify their own purchasing decisions. This then brings up the idea of SEO. If you’re constantly changing your website, how can you be…
  • Popular Code-Free Design Tools for Designers and Developers

    Guest Blogger
    30 May 2014 | 5:50 pm
    The standard way of building websites is by using codes. It still applies today but with advancements in software development, there are now the so-called code-free web design tools that designers and developers can use. By code-free, it simply means that designers even without the help of developers can easily create attractive websites without having to bother too much with codes and getting them right. There are advantages and disadvantages to using this latest software but it won’t hurt if you try them. Muse Adobe’s Muse is a great tool that easily creates websites. On the…
  • Webydo Can Help Take Your Design Business to a New Level

    abovepop
    21 Feb 2014 | 1:31 am
    Freelancing has become rather popular in recent years, not only because of the freedom it offers, but also because opportunities are expanding and earnings increasing. In the design sector, more and more web designers are taking to building a business for themselves as well. And, why not? There is certainly no lack of clients and work opportunities, and web designers have all the resources they need to start, run, and expand their business. That’s not to say that there are no potential issues if you follow this route. On the creative end, one of the possible bumps along the road is the…
  • The Powerful Art of Community Building – Increase Your Blog’s Reach & Traffic

    Robyn-Dale Samuda
    20 Feb 2014 | 6:31 pm
    Community building is basically communicating with users in your niche, whether online or off, by engaging them in conversations important to them and the market, offering advice or any useful content to make their lives better. Its about becoming a leader in your industry, with whom other users can relate to and rely on. Its about building trust and relevance in a fast paced and ever changing environment. Yet, as bloggers, how do we achieve this? Where do we go to find the users and environment for building that closely knit and profitable community? Well, the easy answer is that its…
  • add this feed to my.Alltop

    Stone Temple Consulting - Digital Marketing Excellence

  • Is Facebook Usage Declining?

    Eric Enge
    16 Sep 2014 | 7:30 am
    In December of 2013, we conducted a survey of 325 users to learn about the ways they were using Facebook. We wanted to see if we would get the same results, so we repeated the survey to see what kind of changes in awareness of various aspects world’s largest social network have occurred. We conducted the same survey (with three new questions) and had a pool of 325 respondents. We know that this does not represent the entire population, and it’s a small sample size. It also certainly does not represent the largest user profiles on Facebook or any business pages. This is intended as…
  • Google Author Authority in Search Gets Personal

    Mark Traphagen
    10 Sep 2014 | 6:34 am
    With the recent announcement by Google that they were bringing their three-year Google Authorship program to an end, many have been proclaiming two assumptions on social media and in blogs and blog comments: that this means both the death of author authority in search for Google and is another coffin nail in the Google+ casket. However, a couple of things I’ve observed seem contrary to both those assumptions: the increased emphasis on personalized “authorship” results for Google+ content from people and brands, and a recent patent granted to Google about personalized,…
  • Authorship Adoption Fail – Detailed Stats

    Eric Enge
    9 Sep 2014 | 6:30 am
      On August 28, 2014, Google’s John Mueller announced the end of the Authorship markup program (also known as rel=author markup). In today’s post I will: Show you data on how authorship data was used (or not) by 150 top media sites Outline why we think this contributed to Google’s reasons for canceling the rel=author markup program Discuss how this impacts future efforts on collecting data based on publisher markup of their sites (including Schema) To learn more about the history of Google’s Authorship program and details behind its ending, see this article…
  • How Does Google Determine Content Quality? How Would You? – Episode 8

    Eric Enge
    2 Sep 2014 | 7:50 am
    Google has always told us they want us to be creating “high quality pages” that give searchers exactly what they were looking for, but what do they mean by “quality”? Today’s episode brings you a lively and sometimes intense dialogue among some of the most seasoned veterans in SEO. Eric Enge and guest co-host Mark Traphagen invited Bill Slawski, Ammon Johns, and David Harry to share their experience, tested knowledge, and outright speculation about how Google evaluates quality content. Now that Google’s Panda algorithm is out in its fourth version,…
  • Google Plus Search Power: Personalized Punch for Your Target Market

    Mark Traphagen
    26 Aug 2014 | 5:42 am
    What if you could almost guarantee a first page search results to a highly targeted audience? With Google+, you can! I’ve collected hundreds of examples over the past two years of how Google+ content can show up in search, but the most powerful examples are always in personalized search. Since early 2012 Google has had as its default a highly-personalized version of search for users with a Google+ account. Among the many features of personalized search is the possibility for content to get significantly elevated rankings when it is shared or engaged with by people in your Google network…
 
  • add this feed to my.Alltop

    Pubcon

  • Pubcon Exhibitor: Rightside

    Jeff Randall
    12 Sep 2014 | 2:13 pm
    Rightside Rightside is all about helping you tell your story, your way. The advent of new domain name extensions such as .rocks, .social, .reviews, .lawyer, .pub and others represent a vast...Continue this story.
  • Pubcon Las Vegas Gold Sponsor : Facebook

    Lane R. Ellis
    10 Sep 2014 | 7:55 am
    Pubcon is proud to announce that Facebook has signed on as a Gold Sponsor for Pubcon Las Vegas. As a Forbes must-attend conference and an Inc. top conference for growing your...Continue this story.
  • Pubcon Exhibitor: Zemanta

    Jeff Randall
    10 Sep 2014 | 7:27 am
    Zemanta Zemanta brings the power of programmatic advertising to content ads. With Zemanta, marketers can amplify and optimize their content marketing distribution efforts. Focused exclusively on content ads, the form of...Continue this story.
  • Pubcon Exhibitor: US Search Awards

    Jeff Randall
    10 Sep 2014 | 7:21 am
    US Search Awards The US Search Awards are a celebration of the search, PPC and digital marketing industry in the USA. The awards recognise and reward organisations, agencies and individuals based...Continue this story.
  • Pubcon Las Vegas Featuring 5 Keynotes Plus Over 180 Other Top Speakers Less Than A Month Away

    Lane R. Ellis
    9 Sep 2014 | 9:00 am
    Pubcon Las Vegas 2014 is less than a month away, featuring five exceptional keynotes, more than 180 leading social media, search, and digital marketing speakers, a new Masters Group training program,...Continue this story.
  • add this feed to my.Alltop

    Get Elastic Ecommerce Blog

  • Breaking Bag: Reinventing the Ecommerce Experience

    Linda Bustos
    15 Sep 2014 | 10:02 pm
    This was Amazon’s home page in 1995.By ’98, it had adopted the “catalog” look:The ubiquitous format for most online shops today, one that few have veered from.The Web has changed since ’98Clearly the Web has changed even more dramatically from 1998 to 2014. It’s accessed by many different mobile “pieces of glass” like smartphones and tablets, each with their own dimensions across both portrait and landscape orientation.The way users interact with these devices have changed. UX professionals now must account for touch screens and gestures. Mobile apps have…
  • Your 12-Step Landing Page Recovery Program [Infographic]

    Linda Bustos
    11 Sep 2014 | 11:56 pm
    Today I and a few hundred digital marketing professionals from all over the map converge for Unbounce’s Call to Action Conference ( #CTAConf ) right here in Vancouver. We’re also happy here at Elastic Path to have Unbounce as our new downstairs office neighbours!If you’re not reading Unbounce’s conversion optimization blog – head on over and subscribe. This week’s infographic is courtesy of Unbounce, and covers the 12 steps to conversion rehab.Click to enlarge infographic
  • One Online Retailer’s Experience With Bitcoin

    Linda Bustos
    10 Sep 2014 | 9:51 pm
    In January, we asked Is 2014 the Year of Bitcoin for Ecommerce?Since then, we’ve seen the likes of NewEgg, Tiger Direct, Dell, Dish Network, Lord and Taylor and BloomNation jump on board with Bitcoin. Even PayPal is dropping big hints that it will support Bitcoin soon, which could help the cryptocurrency’s mainstream adoption.The founders of BloomNation (think Etsy for flowers – a marketplace that connects consumers directly with local florists) reached out to Get Elastic to share the results of its foray into Bitcoin acceptance since its launch pre-Valentine’s Day.Why did BloomNation…
  • A/B Testing the Untestable in Checkout

    Linda Bustos
    9 Sep 2014 | 10:03 am
    92% of merchants participating in the e-tailing group’s 16th Annual Merchant Survey ranked A/B, multi-variate or other usability testing as most or somewhat important merchandising tactic for customer retention (second only to web analytics).While testing the small stuff like button color, headline copy, can get reasonable lift, often the most impressive gains come from bigger changes – new approaches to layout, radical redesigns that fix multiple conversion speed bumps and, of more recent popularity, responsive design.And it’s often recommended to start A/B testing your checkout…
  • The State of Mobile Commerce [Infographic]

    Linda Bustos
    5 Sep 2014 | 1:04 am
    This week’s infographic comes from Etail East, examining the mobile commerce landscape in 2014.TweetablesLess than 42% of retailers have mobile marketing strategies in place Tweet thisOnly 38% of retailers have seen measureable success from mobile marketing efforts Tweet thisFor 54% of retailers, mobile makes up >20% of total sales Tweet this71% of retailers’ mobile conversion rates are lower than desktop Tweet this88% of retailers have mobile optimized sites, only 38% have a mobile app Tweet this
 
  • add this feed to my.Alltop

    Compete Blog

  • The Weekly Compete Pulse

    Laura Cantwell
    13 Sep 2014 | 7:04 am
    Welcome to the weekend, and your weekly edition of the Weekly Compete Pulse! Take a look at some of our favorite articles from the past week below. ALS Ice Bucket Raises $110M In Donations, Marketers Take Note As discussed in our recent blog post, traffic to ALSA.org skyrocketed and demographics shifted drastically as a result of the #ALSIceBucketChallenge. This article by MediaPost discusses the exciting data via Millward Brown Digital. Take a look at the analysis here. 4 Reasons Why CEOs Need to Care About Digital Marketing According to MDG, some CEOs tend to have a less than favorable…
  • August’s Top 50: Old and News

    Laura Cantwell
    12 Sep 2014 | 4:59 am
    Image from: Celebrity / Shutterstock The August Top 50 is here! See which sites saw a spike in traffic and which fell in the rankings. CNN & Huffington Post: Both CNN and the Huffington Post saw MoM growth in August. CNN.com cashed in at #35 after seeing 13.53% growth while Huffingtonpost.com climbed three spots to #16 with 16.65% growth in August. Why might these sites have seen such an increase in traffic last month? Well, search referrals point to celebrities. During the month of August, Robin Williams passed, Tracy Morgan issued a public statement that he was struggling to recover…
  • ALS Ice Bucket Challenge: A Social Success

    Laura Cantwell
    11 Sep 2014 | 10:13 am
    Amyotrophic Lateral Sclerosis. Early this year, most Americans were minimally, if at all, familiar with the term. Cue the #ALSIceBucketChallenge, the organic social media awareness campaign of which Justin Timberlake, George W. Bush, and Bill Gates are all veterans. With $109 million dollars raised for the ALS Association, compared to the 2.8 million the organization raised in the same timeframe last year, we can concretely say that the ALS Ice Bucket Challenge has easily been the most successful social media campaign of Summer ’14. As discussed in our August Data is Now Live article,…
  • Are You Getting Mobile Right? (Part III)

    Katie Hrdy
    9 Sep 2014 | 8:01 am
    If you’ve read the other two posts in this series (here and here), you know that we recently launched our newest study, Getting Mobile Right, to help marketers put mobile to its best use within their overall marketing strategies. In the study we identified three major questions that marketers are asking to better understand how mobile can propel their brands: Where and how can we reach consumers on mobile? How can we engage consumers with mobile advertising? How can we increase our share of mobile consumer activity? In this post we’ll review the last question: How can marketers increase…
  • Sunday Series: Jocks and Geeks

    Laura Cantwell
    7 Sep 2014 | 7:10 am
    Image from: Geek / Shutterstock Exercise was big in July- both physical and mental. This week’s Sunday Series features two websites that each experienced strong MoM growth. Take a look at these fast moving categories to see how one industry heavyweight and one digital rookie punching above its weight class worked their ways to the top. The Brawn: July was an action-packed month for UFC.com. The site grew 34 percent with 771 thousand unique visitors during the month. Actually, July was strong for most mixed martial arts websites, with nearly every member of the top ten experiencing growth in…
  • add this feed to my.Alltop

    ReveNews

  • 5 Crucial Call Handling Tips for Increased Sales & Conversions

    Zoe-Lee Skelton
    25 Aug 2014 | 2:13 pm
    Generating leads is one of the most challenging activities a business can face, with managing conversions one of the difficult aspects of this practice. But despite the digital age, phone calls provide some of the highest quality leads and they play a crucial role in generating online sales and enquires too, as a group of online retailers discovered. According to a case study recently published by web analytics and call tracking software company, Mediahawk, telephone conversations play a significant role in hastening the path to conversion. Their research into the telephone calls of a group…
  • The Legality of Affiliate Marketing

    Larry Alton
    7 Jul 2014 | 8:04 am
    Affiliate marketing is still somewhat of a new concept, even though its roots can be traced back to the 1990’s when retailers created platforms in order to analyze third-party online referrals in order to provide financial commissions for sales. Remember what the online world was like in 1995? While commissionable transactions were nothing new even in the year Clueless first came out, turning such a time tested model into one that fit into a blossoming digital era was a challenge. First of all, there were no geo boundaries for the US tax nexus to oversee. There were marketing rights…
  • Knowing What and When to Outsource

    CT Moore
    13 Jun 2014 | 8:25 am
    Competing in the digital landscape usually means competing on several fronts. You need good design (product or web), solid tech (frontend and backend), strong marketing (acquisition and retention), and the talent to help make it all come together. Indeed, even on the marketing front, you need to find the right balance of SEO, PPC, affiliate marketing, and content, to name just a few. As the old saying goes, however, Jack of all trades, master of none. No one company can (solely) excel at everything it does, but that’s also why companies tend to outsource at least some of what they do. Of…
  • What’s New in Mobile Marketing 2014

    Sharon Michael
    9 Jun 2014 | 2:05 pm
    Summary: Mobile marketing put on an exceptional show in 2013 and experienced a growth of 75%. With marketing gurus predicting that the number of smartphone and tablet users will touch 2 billion in 2014, we are expecting to see some sweeping developments this year too. These days, more and more people are using their mobile devices for local searches, to look up everything from a soup recipe to directions to a car showroom nearby. With this increase in user base, companies are going to have a lot of scope to push their businesses. Additionally, the advancement in mobile technology is set to…
  • Engaging with Customers Through Social Media

    Laura Farkas
    6 Jun 2014 | 4:11 pm
    In recent years, several small and medium sized local businesses have taken advantage of social media engagement and have created awareness of their business. No matter if it is a small charity supporting communities, or an affiliate coaching business: all enterprises can benefit from highly effective social media campaigns. The below review of the benefits of social engagement over the internet will provide some practical advice for entrepreneurs. Researching Social Media Trends Anik Singal’s Facebook page with more than 70.000 social media followers The Socialnumbers social media…
  • add this feed to my.Alltop

    SEO Blog

  • Google’s Panda And Penguin Updates – What Are They?

    admin
    9 Sep 2014 | 3:16 am
    Panda and Penguin are two Google updates which have established new standards in the world of SEO. They have made it possible for the extremely popular search engine to avoid the traps of black-hatters more easily and to improve the user experience to an unrivalled extent. Thanks to these updates, you are less likely to be exposed to irrelevant contents when performing a Google Search. Panda was launched in February 2011 and it consisted of an alteration in the search results ranking algorithm. There are more than 20 updates of Panda which have caused websites with poor contents and tons of…
  • Black Hat Techniques Still Being Used

    admin
    9 Sep 2014 | 3:10 am
    Some of us may think that black-hat SEO strategies must be a thing of the past, since almost everybody knows that populating your website with quality content is the best strategy. Nevertheless, there are still some black-hat techniques, some of which you have probably never heard about, still doing their job. Until people get caught, these dirty tricks allow them to inflate their rankings and earn some money, and once they are penalized, it is not uncommon for them to start a new site and do the same. Parasite hosting. It means generating pages on high authority domains that have a good…
  • White Hat SEO Techniques That Still Work

    admin
    9 Sep 2014 | 3:05 am
    With all this content marketing craze taking over in the last few years, website owners might be wondering if there are any traditional SEO techniques that still work. Black-hat techniques are totally dismissed by any reliable website which wants to stay penalty-free, but what about white-hat techniques? Are they still necessary? In fact, they are. Imagine that these basic techniques are the structure on which you are building and adding your contents. They represent a skeleton sustaining the various elements of your website. These white-hat strategies are not tricks, but common sense…
 
  • add this feed to my.Alltop

    Understanding Google Places & Local Search

  • Google Answer Box: Call 650-253-0000 For Support

    Mike Blumenthal
    14 Sep 2014 | 5:37 am
    When Dan Leibson showed me this Google Answer Box I thought either that the Google Answer Box had a wicked sense of humor or maybe, just maybe, it knew something that I didn’t. Given the recent court decision in Germany ordering Google to “stop ignoring customer emails and start offering a way to communicate with the company” I thought that perhaps they had implemented some form of systematic phone support. Given that Google had in fact implemented real support in Local was just possible across all of their product lines? Hope springs eternal when you are an optimist. I decided I…
  • Why I Bought at Walmart and What Does It Say About the Future of Retail

    Mike Blumenthal
    10 Sep 2014 | 9:10 am
    I wanted a bike rack for my Honda Fit. I was going on vacation and wanted to bring our bikes. I also, having worked many years in a family owned business, wanted to buy it locally. Sometimes it just isn’t possible. Here’s my story of how I ended up shopping at WalMart despite my very best intentions. On the Friday, three weeks before heading out to Chautuaqua Institute ( a gem of a place by the way) I called Just Ride Along (aka Pete’s Bike Shop). Seemed like plenty of time. It is the nearest serious bike store and it is located in the next town over about 15 miles away. It…
  • Hyperlapse – A New Tool in Your Local Content Toolbox

    Mike Blumenthal
    5 Sep 2014 | 9:03 am
    We live in amazing times. And there is nothing more amazing to me than a technical breakthrough like Hyperlapse, the time lapse iPhone app from the Instagram folks. The app does two things – it provides sophisticated image stabilization even when hand held and it allows you to choose the speed to the time lapse – and it does them incredibly well. I saw this article  8 Do’s and Don’ts for Brands Exploring Instagram’s Hyperlapse (h/t to @Simpartners) and I wondered exactly how hard it would be create some local content using the app and iMovie. The answer? Not hard. I am…
  • LocalU Bootcamp at SMX – Sept 29th in New York

    Mike Blumenthal
    28 Aug 2014 | 7:51 am
    On September 29th, we’re rolling out a new classroom-style training event in conjunction with SMX East – Local U Boot Camp in New York City. REGISTER WITH CODE WS-LUA10 FOR A 10% DISCOUNT LocalU Bootcamp is the only workshop of its kind and provides the knowledge, processes and tools needed to help your business and the businesses of your clients prosper in Local Search. If you’re looking to develop a career in Local SEO or want to refine your current processes, this is the workshop for you. It’s also a great way to train new staff or cross-train existing staff in…
  • Google Dropping Review Shadow Box in Serp and Going Directly to Plus?

    Mike Blumenthal
    21 Aug 2014 | 8:20 am
    Yesterday while doing training I noticed that Google was dropping the review shadow box from the main search results and taking users directly to the business Plus page.  Today others are noticing this as well. Nicolai Helling pointed the new behavior out on G+. As Nicolai mentioned and I agree this change “seems to be preparatory to release a new way to insert the Google+ Local results into the main Google-SERPs” that I wrote about early in the week with the total absence of review links in the new mini pack results.  Currently the review shadow box STILL shows for brand…
  • add this feed to my.Alltop

    Matrix Marketing

  • Good Content – is it a lost art?

    Debbi Cunnington
    16 Sep 2014 | 6:00 am
    Content is King. We’ve all heard that nugget of information and for the most part, it is true. The problem being that there is a lot of truly bad content out there, not to mention misinformation, crap and downright lies. What tends to happen then is that content is a mix of regurgitated posts of good content, along with opinion. And everyone has an opinion. All is Lost?! I think the invention of the personal blog has had a negative effect on content. The blog made it possible for anyone to write and post their thoughts online. While I applaud the usability of modern blog platforms (I’m…
  • What I Know For Sure

    Debbi Cunnington
    11 Sep 2014 | 6:00 am
    I am a big fan of Oprah (she doesn’t even need a last name anymore, does she?) Winfrey. The queen of just about everything she touches, Oprah has a way of communicating on TV that makes people engage. At this time and place, engagement is a HUGE deal in business. If you can get the visitor to engage, you have won a big part of the battle. What Does This Mean? In business, your website is your store front. It draws people in and engages them. Or, on the bad side, maybe it sends them running to the competition. It takes about 5 seconds for a visitor to make a decision about your business…
  • Remembering the Oldies and What Hasn’t Changed

    Debbi Cunnington
    9 Sep 2014 | 9:00 am
    Let’s take a journey backwards in time and talk about Search Engines. There was a time, not that long ago actually, when Google was not the “search meister meister searcher” and there was some competition. My favorite search engine of the 1990’s was HotBot.com. I’m not sure why exactly but it might have had something to do with the name. At any rate, results from HotBot.com never failed to give me exactly what I was looking for at the time. Or so I thought. They Come and They Go.com Another search engine that I used regularly was AltaVista.com. Results were typically good but…
  • Responsive Web Design – Why Your Website MUST BE Responsive

    Debbi Cunnington
    4 Sep 2014 | 9:00 am
    It isn’t enough to build a website and assume ‘they will come’. This should be old news by now, however, with smart phones, IPads and Tablets taking up a huge share of the internet user market, it is now more important than ever to have a website that serves up content based on what device the visitor is using. Why Does the Device Matter? It matters because users on a computer versus a phone are completely different in terms of their needs. Typically, someone on their phone is looking for specific information – a place to eat, a phone number, directions, hotel, etc. They want…
  • Panda-Moan-ium

    DB
    10 Jun 2014 | 4:00 am
    The sky is falling, the sky is falling!  All FUD (Fear, Uncertainty, Doubt) aside… If you’ve been paying attention and not blatantly breaking Google’s ToS, you should be fine. YaY! Really. Yay! I’ll hop up on my soapbox here for a bit and get into why it really grinds my gears! A lot of our clients have been with us for a really, really long time. They’ve been working their proverbial asses off to make sure that they’re doing everything they can to stay above the board, current with the latest tech & trends… Only to have some spammy…
  • add this feed to my.Alltop

    SEO Blog – MoreVisibility

  • SSL & SEO: What You Need to Know

    Matt Crowley
    17 Sep 2014 | 9:13 am
    There has been a lot of talk lately about Google’s decision to make site security a ranking factor for Search Engine Optimization (SEO). But whether or not you switch from an unsecure site (HTTP) to a secure site (HTTPS) currently has very little to do with SEO. There are bigger questions to consider, including the […]
  • Structured Data Markup: Tools for Testing and Implementation

    Matt Crowley
    14 Jul 2014 | 3:54 am
    It can be a complicated process to implement schema.org structured data markup and ensure that it is done properly. With all of the nuances that come along with structured data markup, and the fact that even proper implementation does not guarantee rich snippets; your ability to identify any issues can be quite limited. However, Google […]
  • Niche Search Engines Part 2: Blekko

    Michael Bergbauer
    7 Jul 2014 | 3:42 am
    Our first entry in this series explained how niche search engines rely on differentiation to attract users. Blekko is quite ambitious in this regard by offering a very different user experience, compared to Google or Bing. Since its launch in 2010, Blekko’s focus has been on user intent and content quality. When we consult with […]
  • Niche Search Engines Part 1: DuckDuckGo

    Michael Bergbauer
    30 Jun 2014 | 6:30 am
    It’s no secret that Google (and to a degree, Bing) has an iron grip on the search engine market. But believe it or not, there are other search engines out there. As any business owner knows, the only way to compete with giants is to differentiate and do something special. In this series, we’ll cover […]
  • Google My Business: What Does it Mean for You?

    Jaclyn Robledo
    20 Jun 2014 | 3:50 am
    Last week, Google announced its newest application for business owners called “Google My Business.” This free platform gives businesses the opportunity to manage several Google applications in one location, including Google Analytics, Google+ and YouTube. A First Look How Google My Business affects you will depend on whether you’re new to Google’s tools for businesses […]
 
  • add this feed to my.Alltop

    » Blog

  • Javascript and the Modern SEO (or, how not to recommend fear to your clients)

    Bill Sebald
    5 Sep 2014 | 11:31 am
    Going back at least 10 years, Google has always crowed about Googlebot’s improvements in rendering and understanding “formerly” prohibitive languages and media. For some of the older SEOs, we remember the announcements on their breakthroughs with crawling Flash, or when they were supposedly starting to understand the words in text (with some kind of OCR tech). Javascript, which (to be frank) is blindly admonished by many SEOs, is one they’ve always been working on (from my own 2010 test). So when they say they’ve improved, it’s a little like crying…
  • Making Better SEO Reports For Your Clients

    Bill Sebald
    22 Aug 2014 | 9:26 am
    Ah, the SEO report. Sometimes the bane of our existence. Some agencies spend the majority of their time creating monthly detailed monstrosities, while others might send quick, white-labeled exports. Meanwhile, smart companies (like Seer) look for ways to use APIs and programming to speed up data pulling. At Greenlane, we took this approach as well; Keith, my partner and incurable data nerd, created our out-of-the-box reports to pull API data on traditional SEO metrics like rankings (yes – we still believe in the value), natural traffic (at the month over month and year over year…
  • How Entities (and Knowledge Cards) Can Help With Query Intent

    Bill Sebald
    29 Jul 2014 | 8:18 am
    Vote for this post on inbound.org. Entity optimization as a big SEO play isn’t quite upon us yet. It’s a slow, growing Google addition. I know – it frustrates me too. So much potential, of which I believe will greatly improve search results in the future. Google isn’t nearly showing the fruits of everything it knows through entities, whether through cards or search results – at least not relative to the way they rank on keywords alone. But can knowledge cards help bring qualified traffic while considering searcher intent? SEOs always talk about searchers…
  • The New Google Doesn’t Like Old SEO

    Bill Sebald
    26 May 2014 | 8:44 pm
    I read – and commented on – a great post called Panda 4.0 & Google’s Giant Red Pen by Trevin Shirley. Panda 4.0 just hit; the SEO space is hiding under their desk, with some reacting either out of panic or for show. It’s definitely news, but at this point, I don’t see any reason to scream from the rooftops at Google. It’s what we should be expecting by now. In 2011, the first Panda showed us Google is not afraid to drop atom bombs. Panda opened the door for Penguin, and many updates have come since. Matt Cutts said he wished Google had acted sooner,…
  • Failing Reinclusion Requests? How To Uncover Those “Harder To Find” Links.

    Bill Sebald
    17 Apr 2014 | 1:26 am
    Sometimes desperate times call for desperate measures. This post is about a desperate measure. We had a client with a manual link penalty. We did some work (using my outline from this post). Rankings started going up and traffic/conversions started boosting. Then, a few days later, the next Google Notification came in. It’s like playing digital Russian Roulette with those things – you’ll either be thrilled or be in a lot of pain. This time Google said they “changed” our penalty, as there were still some spammy links out there. Remember, not all penalties have the…
  • add this feed to my.Alltop

    Bruce Clay Blog

  • How to Set Up Google Analytics

    Niki Payne
    16 Sep 2014 | 9:52 am
    How to Set Up Google Analytics was originally published on BruceClay.com, home of expert search engine optimization tips. Having a website without any analytics is like playing darts with your eyes closed. The odds of hitting your target are stacked against you. Online marketing and SEO is no exception. You need to be able to see how your website is performing so the odds of reaching your target goals are all in your favor. It starts with learning how to set up Google Analytics for your website. It never ceases to amaze me how often I come across business owners who have websites, but no…
  • Bruce Clay, Inc. Sponsors Best SEO Campaign Category at US Search Awards at Pubcon

    Kristi Kellogg
    16 Sep 2014 | 9:39 am
    Bruce Clay, Inc. Sponsors Best SEO Campaign Category at US Search Awards at Pubcon was originally published on BruceClay.com, home of expert search engine optimization tips. “And the award for 2014 Best SEO Campaign in the nation goes to …” Bruce Clay, Inc. will proudly sponsor the Best SEO Campaign category at the 2014 US Search Awards on Oct. 8, 2014 during Pubcon Las Vegas at the Treasure Island Hotel. Noted as the biggest celebration of search, PPC and digital marketing in America, the second annual US Search Awards honors and celebrates the innovative accomplishments of…
  • SMX East 2014 Speaker Series: What a Winning SEO Agency Looks Like According to Rhea Drysdale

    Kristi Kellogg
    11 Sep 2014 | 10:00 am
    SMX East 2014 Speaker Series: What a Winning SEO Agency Looks Like According to Rhea Drysdale was originally published on BruceClay.com, home of expert search engine optimization tips. When Rhea Drysdale, the CEO and co-founder of Outspoken Media, takes the SMX East stage on Oct. 2, I have a feeling it’s going to be a packed house. The award-winning New Yorker has a keen understanding of SEO, online reputation management and social media — all of which she’s going to share in “Long-Term SEO: How to Win for Years, Not Days,” alongside Internet marketing VIPs from…
  • SMX East 2014 Speaker Series: Jim Yu on the ‘Massive Mobile Shift’

    Kristi Kellogg
    9 Sep 2014 | 9:00 am
    SMX East 2014 Speaker Series: Jim Yu on the ‘Massive Mobile Shift’ was originally published on BruceClay.com, home of expert search engine optimization tips. Earlier this year, Search Engine Journal reported that the mobile market will generate an estimated $261 billion more in 2015 than it did in 2012. This is no surprise, considering that the average American now spends two hours a day on a mobile device. It’s an undisputed fact that mobile optimization is a critical component of SEO, and Internet marketers are hungry for the latest tactics concerning mobile optimization.
  • SMX East 2014: The Conference, The Liveblog Schedule & More

    Kristi Kellogg
    5 Sep 2014 | 11:44 am
    SMX East 2014: The Conference, The Liveblog Schedule & More was originally published on BruceClay.com, home of expert search engine optimization tips. Search Marketing Expo (SMX) East 2014 is right around the corner. In less than a month, Internet marketers will gather in the heart of New York for the much-anticipated conference. More than 100 SEO, SEM, social media and content marketing experts will share their top strategies and recommendations in tactic-packed sessions Sept. 30 through Oct. 2, Bruce Clay among them. Where to Find Bruce Clay will lead his acclaimed One-Day SEO Training…
  • add this feed to my.Alltop

    SEO.com » Blog

  • 10 Tips For Writing High Quality, Engaging Website Copy

    SEO.com
    10 Sep 2014 | 7:57 am
    10 Tips For Writing High Quality, Engaging Website Copy is a post by SEO expert SEO.com. For information about our SEO services or more great SEO tips and tricks, visit the SEO.com blog. Today we have our second guest post from Julia McCoy, CEO of Express Writers. You’ve purchased your domain and written up product descriptions, an about page, and, of course, the homepage, but it seems that your website is hardly getting any views. You might even notice that you get a few visitors, but they seem to leave your site quickly without looking around. What’s the big deal? Obviously they…
  • SEO for Ecommerce Websites

    SEO.com
    30 Aug 2014 | 8:00 am
    SEO for Ecommerce Websites is a post by SEO expert SEO.com. For information about our SEO services or more great SEO tips and tricks, visit the SEO.com blog. Today, it seems impossible to imagine a world without the Internet and the everyday conveniences it provides. Ecommerce, for example, is one of those things that has changed the way we think about purchasing everything from personal electronics and fashions to major additions to a person’s home. Simply put, it has revolutionized the shopping industry ever since it started, but despite its long history, not everyone understands the…
  • Migrating to HTTPS: How SSL Impacts Search Engine Rankings

    SEO.com
    18 Aug 2014 | 8:01 am
    Migrating to HTTPS: How SSL Impacts Search Engine Rankings is a post by SEO expert SEO.com. For information about our SEO services or more great SEO tips and tricks, visit the SEO.com blog. For the real low-down on how SSL now affects your search engine rankings, we went to the pros to find out more. This post is from the experts over at DigiCert. On August 6, Google announced that they are now giving ranking boosts to sites secured with SSL. This initiative, called HTTPS everywhere or “Always-On” SSL/HTTPS, has been pushed as a security best practice for years by standards bodies. Many…
  • How To Win At Local SEO Optimization Through Content

    SEO.com
    12 Aug 2014 | 9:49 am
    How To Win At Local SEO Optimization Through Content is a post by SEO expert SEO.com. For information about our SEO services or more great SEO tips and tricks, visit the SEO.com blog. Today we have a special guest post from Julia McCoy, CEO of Express Writers. There are lots of ways content is extremely beneficial for Google rankings, but one fail-proof ranking opportunity is through original, well-written local keyword-optimized landing pages. If, for example, someone was to search for “Atlanta bathroom plumbing,” a well-written, 800-word landing page for an Atlanta…
  • Is Your Social Media Strategy a Supreme Turn off?

    Shemmah Al-Darweesh
    5 Aug 2014 | 12:36 pm
    Is Your Social Media Strategy a Supreme Turn off? is a post by SEO expert Shemmah Al-Darweesh. For information about our SEO services or more great SEO tips and tricks, visit the SEO.com blog. Do you enjoy being barked at by glinty-eyed sales associates? Neither do your customers. One-way promotional messages have taken a hard fall thanks to the interactive nature of the internet. This is especially prevalent with social media, which has made it possible for consumers to rapidly connect online and speak directly to businesses. In order to enhance customer engagement through social media,…
 
  • add this feed to my.Alltop

    Hyper Dog Denver SEO Blog | Colorado SEO Firm

  • The Walking Dead, Google Authorship Edition

    Janna Vance
    8 Sep 2014 | 12:12 pm
    Summary of Search Google recently announced the end of Google Authorship, a feature the SEO community thought might become a major part of Google’s ranking formula. With Google Authorship, photos of writers were shown in Google’s search results – when rel=”author” and rel=”me” tags were embedded pointing to their Google plus profile. In December 2013, […]
  • Doing the Pigeon (Update)

    Jim Kreinbrink
    1 Aug 2014 | 6:01 pm
    Last month, Google rolled out one of their largest local search updates in quite some time. Since Google didn’t name the update, Search Engine Land named this one the Google Pigeon Update. It’s seemingly unrelated to Google’s Pigeon Rank, an April Fools joke from back when Google did good and funny things. This update does […]
  • Penalized: Even Web Giants Aren’t Too Big To Fail

    Janna Vance
    9 Jul 2014 | 2:41 pm
    In the early days of the web, having great search engine optimization meant increased visibility for a business. Outranking the competition could lead to higher sales. Any leads that came in via the website were icing on the cake. Now, a strong web presence, leads and web-based revenue have become a vital part of business. […]
  • How to Keep Google’s Panda from Ruining Your Rankings

    Janna Vance
    12 Jun 2014 | 11:03 am
    It used to be that Google let many crawling problems slide. Not anymore! Their Panda Updates, now almost 3 years old, penalize websites for communicating poorly with Googlebot. Panda 4.0 just rolled out last month, and has gotten quite a bit of press. Here are some tips to prevent a penalty on your clients’ sites. […]
  • Make your content easily shared, linked and read

    Jim Kreinbrink
    6 May 2014 | 3:50 pm
    Technical SEO is increasingly about helping people share content from a website. After all, content should be shared, linked to, and – dare I say – read. Perhaps a more appropriate usage term is “consumed,” since content strategy increasingly includes visuals, podcasts, webinars and multimedia. Many sites are not optimized to take full advantage of […]
  • add this feed to my.Alltop

    Fathom

  • Generous Giving on the Green at the Fathom Education Golf Outing

    Karen Cover
    17 Sep 2014 | 11:44 am
    Fathom Education is proud to announce that the first annual Giving on the Green charity golf outing raised nearly $3,000! Fifty-five people participated in the event, which was held at Mallard Creek Golf Club  in Columbia Station, Ohio on Saturday, August 22nd. All of the proceeds from the outing will go to two non-profit organizations, Mary’s Meals and Open Doors Academy. Brittany Amato hands baskets to the winners. Giving on the Green was the first public event reflecting Fathom Education’s recent efforts to nurture a culture of giving. The team is making generosity a core part of its…
  • Laws of Marketing Power: Create Compelling Spectacles

    Paul Richlovsky
    15 Sep 2014 | 9:50 am
    “People love what is grand, spectacular and larger than life.” –Robert Greene, The 48 Laws of Power Greene’s Law 37—”Create compelling spectacles”is a great marketing companion to Law 6 (“Court attention at all costs“). With buyer attention being such a prized object for marketers, these two laws combined may be the most important for marketing power. Considered together, they represent the primary need for visibility and engagement with customers. Before anything else, we need to capture our audience’s attention—you can’t buy what you…
  • What I Learned by Monitoring Competitors in Higher Education

    Alexa Feckanin
    12 Sep 2014 | 3:00 am
    My post, below, was also published by The Search Monitor on September 4, 2014. When it comes to paid search, every college and university wants the same thing: more leads at a lower cost per lead. Although competitor monitoring is one small piece to the puzzle, it’s an aspect of paid search that will help you increase your market share. During the peak season, we do a lot of competitor monitoring. Below are 5 things I’ve learned from The Search Monitor (TSM) to help increase leads and decrease cost per leads during this time. To understand what some of these tools are, review my post, How…
  • Taking Stock: When (and When Not) to Use Stock Photography in Manufacturing

    Stephen Herron
    9 Sep 2014 | 11:30 am
    You’ve seen these images online. The smiling face of a call center representative. The happy grins of satisfied customers ordering a product on their laptop. The epic hero shot of a generic warehouse or factory building. Look closer. That call center representative is sitting in front of a massive CRT monitor, circa 1999. The laptop is from 1995. The headquarters shot has cars from 1979 in the parking lot. Welcome to the world of stock photography. These days, there are a plethora of stock photography sources, from Shutterstock to iStockphoto, Fotolia to Getty Images. If you need an image,…
  • Make Shorter, Smoother, Time-Lapse Videos with Instagram Hyperlapse

    Justin Schultz
    8 Sep 2014 | 1:05 pm
    There is a lot of hype about a recent video app that just hit the app store at the end of August. iPhone and iPad users are now able to record long videos and condense them into shorter, faster videos changing real time into hyper speed. Hyper what? Is it video or is it photography? A good example of hyperlapse footage is the House of Cards series intro. Over elapsed time clouds drift while the camera glides, traffic speeds as the camera pans, and flags flutter as the camera flips. This smooth time-lapse is a little combination of both photography and videography. A Little History Time-lapse…
  • add this feed to my.Alltop

    Genuine SEO

  • Promoting Your Business With SEO Services

    Josh Nadeau
    10 Sep 2014 | 8:46 am
    When it comes to promoting your business online, few services can offer you the results that search engine optimization (SEO) can. Good SEO isn’t just focused on impressing the search engines such as Google, Bing, and Yahoo in order to increase your website traffic; it is also intended to help convert visitors into customers for your products and services.What is SEO?Many business owners are somewhat confused about what exactly SEO is, and what it can do for their business. They may spend the majority of their advertising and marketing budget into social or other forms of promotion;…
  • Direct Traffic To Your Company Website With The Help Of A PPC Company

    Josh Nadeau
    25 Aug 2014 | 6:21 pm
    Every business is aware of the importance of high quality advertising. If your company is not well advertised then consumers will not be aware of your products or services, and consequently use the competition to fulfil their needs. With high quality, well placed adverts however you are much more likely to succeed and make a sale. In this day and age, the best place to advertise is not in magazines, local papers or on the television: instead it is online. The internet is used by people all around the world and it is also the first place that consumers turn when looking for any kind of product…
  • Why Should Your Small Business Have Its Own Website?

    Josh Nadeau
    24 Aug 2014 | 4:09 pm
    If you own a small business and you don’t yet have a website, you should do something about it as quickly as you can. This article explains the reasons why, and why it will benefit your business to get online as quickly as possible.The idea of creating a website is daunting to some and exciting to others. There are much easier ways of creating a website nowadays without the need to go to a web designer and paying lots of money for the privilege. You may decide to do this eventually but there is no need to make things too complex to begin with.The simplest reason for getting your own website…
  • How To Build A Website From Scratch

    Josh Nadeau
    2 Aug 2014 | 1:53 pm
    There are many different ways to communicate to others today, but none as effective as a website. Whether for business or for personal reasons, a website will get the point across and that is what matters.Website building tools have become quite popular these days and sites like websitebuilder.com make it possible to create your own website in no time at all. Simply pick out the template that works best for you, choose your domain name, pick out your plan and your website will be published instantly. This is how easy website building has gotten thanks to do-it-yourself sites like…
  • Securing A Successful Online Business

    Josh Nadeau
    24 Jun 2014 | 6:45 pm
    Starting your own business will generate a bevy of responsibilities you’ll need to take care of, especially if you’re opening a storefront or restaurant. If you’re just starting out or feel overwhelmed by the prospect of maintaining a physical location, a great alternative is to begin a business online.The cost of a website domain is relatively inexpensive, especially when compared to the price required to rent or lease a building. As long as you have confidence in your product or service, you’re bound to be successful in the long run, even if your business is off to a…
 
  • add this feed to my.Alltop

    precise internet marketing

  • selfie behind bikini make viral FB

    cakmin
    10 Sep 2014 | 10:37 pm
    How not, selfie taken by two men named Jim Ippoliti dan Juano Manuelo is done right behind 12 berbodi sexy woman, wearing a bikini. They are Miss Bikini Ireland – photo taken selfie known... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
  • How to Deal with Problem Bidders on Ebay

    cakmin
    3 Sep 2014 | 8:55 am
    How to Deal with Problem Bidders on Ebay Ebay is an innovative way for online buyers and sellers to come together and make transactions. A seller’s feedback score serves as a way for buyers to... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
  • Hello world!

    cakmin
    3 Sep 2014 | 8:19 am
    Welcome to WordPress. This is your first post. Edit or delete it, then start blogging! Source: precise internet marketing [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
  • add this feed to my.Alltop

    EduTek n Social Media Advisor

  • Have You Explored Twitter with Animated GIF?

    EduTek_SocialMedia Consultant
    14 Sep 2014 | 2:00 am
    In this post I am going to tell how to convert your slideshare presentations into animated gif and how to promote that using Twitter. Step 1 Visit http://gifdeck.in/ and write your slideshare URL in the box provided and click ‘submit’ button. Click the gearbox icon and choose the time interval in which the slides have to be played and the No of slides to be converted into animated gif and in what size it should be shown. The following screenshot explains the above concepts. Step 2 After submitting the URL, you’ll be asked to save the file. Save the file and visit your Twitter page and…
  • SRecoder for High Quality Video

    EduTek_SocialMedia Consultant
    27 Aug 2014 | 11:19 pm
    Today I came across SRecorder free software that records your PC desktop at a high audio and video quality. The entire instructions for downloading and installing the software can be accessed by visiting the URL http://srecorder.com/home I have not explored the software yet, but those interested can explore by visiting the above link.
  • CUE Learning Revolution Online Summit Featuring Google for Education

    EduTek_SocialMedia Consultant
    21 Aug 2014 | 5:49 am
    'CUE and The Learning Revolution Project, the producers of the Google Teacher Academy and the Global Education Conference, are joining forces to expand globally connective opportunities for educators. This September, these organizations will be hosting the first ever Online Summit Featuring Google for Education, highlighting the work of Google Certified Teachers, Google Education Trainers, Google Educators and Googlers themselves'. The summit is on Sept. 6-7, 2014.  9 am - 6 pm GMT-7 and the registration is open now. For more details visit 'CUE Learning Revolution Online…
  • Customized Learning

    EduTek_SocialMedia Consultant
    28 Jul 2014 | 3:09 am
    I have tried to explain visually, how one can provide a customized learning environment to learners based on their interest, cognitive skills, learning style and learning mode. I’ve suggested that if the assessments from various modes of learning such as F2F, eLearning, mLearning and informal are thoroughly analyzed, the analysis will pave way for customized learning that will try to bring the best out of the learner as content will be offered to the learner in the way most preferred by him / her. Here I have suggested that the knowledge from informal learning be analyzed by integrating it…
  • Quest-Based Learning Virtual UnConference

    EduTek_SocialMedia Consultant
    21 Jul 2014 | 10:56 pm
    Interested in Exploring 3D GameLab? Then attend the ‘Quest-Based Learning Virtual UnConference’ on July 30th –July 31st, 2014. Quest Boise is a free 2 day virtual unconference program where you can explore designing and teaching with experts in the field of quest-based and gamified learning. You can register for the QuestBoise sessions by clicking the following hyperlink. QuestBoise Sessions           Hope you will enjoy exploring 3D GameLab!
  • add this feed to my.Alltop

    Blog

  • Should brands use Fashion Week as a springboard to develop long-term partnerships with bloggers?

    isalavahun
    10 Sep 2014 | 11:12 am
    Should brands use Fashion Week as a springboard to develop long-term partnerships with bloggers?Isa Lavahun10/09/2014This is the question we asked 100 fashion bloggers. Every brand which understands the power of influence, should take heed of the responses. When the fashion industry embraced the power of online, our favourite bloggers were given access to Fashion Week and, as consumers, we loved it. For the first…Read more
  • Scream if you want to go faster

    nikkigatenby
    30 Jun 2014 | 1:33 am
    Scream if you want to go fasterNikki Gatenby30/06/2014Three years ago we set ourselves the target of being the best place to work in the world. You might think that's a pretty lofty ambition... but we’re making good progress.Read more
  • Google drops authorship images

    colindiffer
    26 Jun 2014 | 7:43 am
    Google drops authorship imagesColin Differ26/06/2014Google have announced that they will soon be removing the profile photo provided from Google Authorship from its search results. They will also be removing the ‘circle count’ from the listing as well. Google Authorship has allowed authors to link their content to their Google profile and a major…Read more
  • The Front Row Society - last Friday's Fabulous Fashion Fest

    isalavahun
    26 Jun 2014 | 4:28 am
    The Front Row Society - last Friday's Fabulous Fashion FestIsa Lavahun26/06/2014This time last week we were busy preparing for what proved to be an amazing event - our Front Row Society event for fashion bloggers, which took place last Friday. We established our Front Row Society three years ago to learn from - and share with - fashion bloggers. We've learned so much from them…Read more
  • We're a Great Place To Work in Europe too!

    stefanhull
    9 Jun 2014 | 7:43 am
    We're a Great Place To Work in Europe too!Stefan Hull09/06/2014James recently posted that we had placed fifth in Great Place To Work’s 2014 list of best medium-sized workplaces in the UK, following our win in the small category in 2013. Placing fifth also put is in the running for the organisation’s Best Workplaces in Europe regional list, up against more than…Read more
 
  • add this feed to my.Alltop

    SEO Content Strategy and BtoB Public Relations

  • What’s the Key to Getting Things Done?

    Melanie Rembrandt, www.rembrandtwrites.com
    17 Sep 2014 | 3:06 pm
    Whether it’s content strategy, public relations, marketing, or laundry, it’s time to stop being overwhelmed! I don’t know about you, but since September started, things have really picked up with work. My “To Do” list is flowing onto several pages of new-business activities, content-strategy plans, SEO blogs, public relations, and more. And this doesn’t even […] The post What’s the Key to Getting Things Done? appeared first on SEO Content Strategy and BtoB Public Relations.
  • September is Go Time for Marketing!

    Melanie Rembrandt, www.rembrandtwrites.com
    3 Sep 2014 | 7:32 am
    3 Tips to Make Your Marketing Plan a Success Kids are back in school. Clients and co-workers are back from summer vacation. And everyone is in work mode. With this in mind, do you have your marketing plan ready for the next 3 months? If not, prepare an editorial calendar with activities, deadlines and goals […] The post September is Go Time for Marketing! appeared first on SEO Content Strategy and BtoB Public Relations.
  • Are You Missing Errors in Your Content Strategy?

    Melanie Rembrandt, www.rembrandtwrites.com
    26 Aug 2014 | 3:52 pm
    Something sneaky in your copy may be ruining sales! I get in the car and rush to my next appointment. Freeway traffic brings everything to a halt, and I sit and wait. My stomach starts growling so I eat the fake-chocolate protein bar I have in my briefcase. Finally, traffic lets up, and I get […] The post Are You Missing Errors in Your Content Strategy? appeared first on SEO Content Strategy and BtoB Public Relations.
  • What’s In Your Editorial Calendar?

    Melanie Rembrandt, www.rembrandtwrites.com
    20 Aug 2014 | 2:04 pm
    It’s not just about SEO keywords and BtoB content! There are many ways to get your marketing messages across such as mobile, Web, social, phone, live events, and more. But one thing remains constant among all of these mediums – content! There are many communications going on so how do you organize all of this […] The post What’s In Your Editorial Calendar? appeared first on SEO Content Strategy and BtoB Public Relations.
  • add this feed to my.Alltop

    DanLew

  • 60 Minute Reseller – Make Money Reselling Easily!

    Daniel Lew
    17 Sep 2014 | 4:01 pm
    So how long do you think it would take you to set up a complete product of your own, complete with absolutely EVERYTHING you need, ready to start making sales and generating subscribers for LIFE? Well usually, this amount of work takes people days, weeks, even MONTHS! So most people just don’t have the time [...]
  • Local Whiteboard Video Producer Vol 4 – High Converting Professional Whiteboard Animation Commercials!

    Daniel Lew
    16 Sep 2014 | 5:36 pm
    Have you ever wished you had an easier way to convince local businesses to pay you lots of money? Well today is your lucky day! Matt Bush has developed a fantastic set of commercials that you can grab at a low price, and turn around and sell to local businesses for $297 a piece, or [...]
  • Tube Cash Empire – Rake Massive Cash With This Powerful Method

    Daniel Lew
    15 Sep 2014 | 5:52 pm
    Haven’t made your first $100 online yet? You’re in luck! For the first time ever, Quentin is spilling the beans and revealing his super brain-dead simple system of making commissions on autopilot every single day with very little work involved. Check it out here The simplicity of it is on a whole new level! + [...]
  • Covert Action Bar – A Simple Plugin That Forces Your Visitors To Click Any Link You Want!

    Daniel Lew
    14 Sep 2014 | 5:56 pm
    Did you know that for the past 10 years Microsoft and other big software companies have been brainwashing your website visitors to react in a certain way? But that’s actually great news – because with this brand new WordPress plug in, you can tap into that psychology and literally force your visitors to click on [...]
  • RSS Theme – The Ultimate Instant Authority Site Builder

    Daniel Lew
    13 Sep 2014 | 6:48 pm
    RSS Theme is a FULLY RESPONSIVE WordPress Theme That Aggregates Content From Any RSS Feed. This Enables You To… Build a Complete Site in Minutes Since you’re not creating content, building out RSS Theme sites are a snap. Just make it look the way you want, add the RSS feeds (use our internal feed search [...]
  • add this feed to my.Alltop

    Local SEO Guide

  • Thoughts on BrightEdge’s Share14 Conference & Ferrari SEO Tools

    Andrew Shotland
    17 Sep 2014 | 11:10 am
    A few weeks ago BrightEdge was nice enough to invite me to their Share14 conference where they announced the newest version of their “SEO and Content Marketing Management Platform” in front of approximately 1,000 customers and search pros. I was sufficiently impressed by both the conference and the new features that I thought it would be [...]The post Thoughts on BrightEdge’s Share14 Conference & Ferrari SEO Tools appeared first on Local SEO Guide.
  • Another Carousel Replacement Being Tested?

    Dan Leibson
    3 Sep 2014 | 10:25 am
    It looks like Google is testing yet another carousel replacement. This time it’s with the different “Points of Interest” searches in specific geos. This one looks different then the previous “new” carousel replacement that we had seen. So for those of you keeping score at home there are currently 3 carousels/replacements out there: 1) The [...]The post Another Carousel Replacement Being Tested? appeared first on Local SEO Guide.
  • THE TOP 5 USES FOR THE REL=AUTHOR TAG

    Andrew Shotland
    28 Aug 2014 | 2:41 pm
    1. Stick under wobbly table legs 2. Supplement for low carb diets 3. Bitcoin alternative 4. Keep kids occupied at restaurants 5. Wrap dead fish http://searchengineland.com/goodbye-google-authorship-201975  The post THE TOP 5 USES FOR THE REL=AUTHOR TAG appeared first on Local SEO Guide.
  • Why Fixing Bad N.A.P. Data Issues Sucks

    Andrew Shotland
    25 Aug 2014 | 2:07 pm
    Nyagoslav (think Cher, Michael, Brittany, etc.) gets all OCD on my recent post where I used our NAP Hunter extension to surface some bogus N.A.P. data issues. He really peels back the rotten onion: “The NPI registry is one of the most trustworthy data sources in the medical industry, so the chances that this was [...]The post Why Fixing Bad N.A.P. Data Issues Sucks appeared first on Local SEO Guide.
  • Do HTTPS URLs Impact SEO?

    Andrew Shotland
    25 Aug 2014 | 8:07 am
    A couple of weeks ago Google announced that it would be using HTTPS URLs as a “lightweight ranking signal”. I have not switched any sites yet, but I thought it would be interesting to observe what has happened to client sites that were already using HTTPS URLs. I took out a few outliers – one [...]The post Do HTTPS URLs Impact SEO? appeared first on Local SEO Guide.
 
  • add this feed to my.Alltop

    Occam's Razor by Avinash Kaushik

  • Magnificent Mobile Website And App Analytics: Reports, Metrics, How-to!

    Avinash Kaushik
    15 Sep 2014 | 2:30 am
    Nothing I can tell you about the importance of having an incredible mobile strategy will surprise you. Mobile devices (phones, tablets, wearables) are transforming how we behave, how we buy, how we consume content, and dare I say how we become happy or we become sad. You after all have all of the aforementioned devices, and it is likely that at some level you are looking at traffic to your company's digital existence. Still, let me try to surprise you. Here's a graph that shows how US adults consume media, it shows time in hours. In blue is how much time we spent in 2010 and in red…
  • Smart Dashboard Modules: Insightful Dimensions And Best Metrics

    Avinash Kaushik
    11 Aug 2014 | 2:03 am
    My last post, perhaps provocatively, called for a reduction of data in executive dashboards (digital, online, offline). More English (IABI, specifically) would lead to a smarter understanding of performance, and of course glory for data practitioners. Here's the post: Strategic & Tactical Dashboards: Best Practices, Examples. In the post Adil commented that he's observed that attribution modeling is missing from most web analytics dashboards. My reply was that attribution modeling might not be present in a physical manner, but that it should be there below the surface to ensure…
  • Digital Dashboards: Strategic & Tactical: Best Practices, Tips, Examples

    Avinash Kaushik
    15 Jul 2014 | 2:50 am
    I'm excited about the power of a well created dashboard. It is a thing of beauty and a source of immense joy. Oh, and of course a critical element for any company's path to glory. Dashboards are every where, we will look at a lot of them in this post and they are all digital. So let's start with one that you might not typically bump into. Here's a great dashboard, for the Museum of Art… take a minute to ponder it… Isn't it pretty awesome? It provides a brief snapshot of the entire business. From 3rd grader attendance to new artworks on view to expenses to…
  • Digital Design & User Experience Best Practices: Happiness + Profits!

    Avinash Kaushik
    11 Jun 2014 | 2:10 am
    We have more data than God wants anyone to have. We have more talent deployed than was ever true in history. We have more money being pumped into our ecosystem than ever before. We have our senior leadership involved like never before. Yet the end result of all that is so far away from where it should be. We definitely stink less in most cases. But with all this data, talent, money and leadership support, we are not knocking the ball out of the park. I mean look at Zappos. It is functional. If you know what you want, you can buy it. But does the experience have to be like you are staying at a…
  • Excellent Analytics Tip #26: Every Critical Metric Should Have A BFF!

    Avinash Kaushik
    19 May 2014 | 2:49 am
    There is unlimited amount of data thrown off our digital existences. (Or to use sexy term du jour , we have big data!) Our leaders (companies, agencies, teams) have to deal with an incredibly complex landscape, and they don't have enough time. The very natural outcomes is this ask of us: "Can you make it simple? What's the one thing I should care about?" And we oblige: "Conversion Rate, that's it." Or "don't worry about anything except Facebook Likes." Or, "I read this blog, Bounce Rate is the only one!" Or, "Profitability, it…
  • add this feed to my.Alltop

    SEO Chat

  • High-Quality Directories and How They Add Value to the Web

    Ann Smarty
    8 Sep 2014 | 6:49 am
    I am in the industry long enough to have witnessed both the growth and decline in the popularity of “web directory” phenomenon. Web directories emerged prior to search engines as the means to help people discover websites online. During Google times, web directories were used to build backlinks and extra visibility for a website. Then they became popular among link builders – from where the concept abuse started. There is an argument that link building hasn’t killed web directories. What happened instead is that directories were no longer needed (search engines did the…
  • Effective Branding: Utilising The Power Of Branding In Content Outreach

    Joe Ryan
    26 Aug 2014 | 8:44 am
    People listen to advice from people that they like and trust. In the digital age, often the people that are most trusted are those who we have never physically met.  Think of your favourite tech or hotel review blog and how invaluable their advice is. I, for one, would not dare to buy a new device without first checking with tech radar to see how it measures up against the competition and if it is worth spending a premium to upgrade. Bloggers blog about every topic under the sun and bring with them a cachet and built-in audience that, if handled correctly, can be tapped into by the use of…
  • 7 Best Presentations from ClickZ Live San Francisco (Available for Download) #CLZSF

    Ann Smarty
    25 Aug 2014 | 8:18 am
    August 11 we were enjoying ClickZ Live San Francisco. I did a few live coverages including one with Jim Boykin and Chris Boggs. Today, for everyone who has missed the event or who wants to download the great presentations discussed there, here are the 7 Slideshare uploads from the event: 1. Analytics Swiss Army Knife by @thomcraver of Internet Marketing Ninjas Analytics Swiss Army Knife from Thom Craver Mentioned tool: SpyFu 2. PPC Peak Performance: The Definitive AdWords Audit Framework by @LarryKim from @WordStream Larry Kim’s Presentation at ClickZ Live San Francisco August 2014 from…
  • The Best Pinterest Analytics Tools, According To @Brandwatch

    Ann Smarty
    14 Aug 2014 | 1:49 pm
    Pinterest analytics are still in their infancy, compared to other social network data tools. Considering how new Pinterest is, that is to be expected. While there are plenty of tools out there to choose from (we looked at five here), there has never been a breakdown of the best from all of them. Until now. Brandwatch has put together a report releasing information on nine different analytic tools for Pinterest, comparing them based on features, strengths, weaknesses, and their overall usefulness as a data gathering platform. It is the most comprehensive look at Pinterest analytic services…
  • Google Updates (Panda and Penguin) Explained by @Boggles & @JtKoene at #ClickZ

    Ann Smarty
    12 Aug 2014 | 11:05 am
    We are at ClickZ this week reporting some of the most interesting panels. And we start from one of the most popular topic: Google’s updates and penalties Chris Boggs is first on the stage talking about the history of Google updates as well as the differences between Panda and Penguin updates Fist Google algorithm was Boston followed by Panda in 2011. Penguin came out a couple of years later. 3 “Ps” of Google updates: Panda hitting weak and (nearly) duplicate content Penguin hitting unnatural links Pigeon hitting local businesses You can refer to both Google Analytics and…
  • add this feed to my.Alltop

    Internet Marketing Ninjas Blog

  • How To (Better) Reach Out To Bloggers

    Ann Smarty
    15 Sep 2014 | 7:00 am
    Reaching out to bloggers successfully is easy if you have a well-known name in the industry. What if you are quite new? Building connections with niche bloggers goes a long way when it comes to getting coverage and positive PR. Here are five blogger outreach tips I learned to do the hard way. Make a List Of Dream Bloggers Create a dream list: This is a list of about five to ten sites per wave of people I would love to write for, or have write for me. It includes their real name, URL, any other sites they are affiliated with, and contact information such as email and social media profiles.
  • 2 Awesome Twitter Search Tools That Give You What Twitter Lacks

    Ann Smarty
    8 Sep 2014 | 6:30 am
    I love Twitter. That was almost love at the first sight. It’s a great idea which became awesome thanks to all the apps that completed it. Here are two absolutely fantastic tools that have some really basic functionality Twitter still lacks: Snapbird: Better search Snapbird functionality is so cool that I am surprised Twitter doesn’t offer anything like that: Search your or anyone’s favorites There are lots of ways to use Twitter favorites. Most use them to “thank” for the mention. Some people use them to bookmark ideas for later reference. Others favorite Twitter…
  • How to Stay on Top of Your Pinterest Activity

    Ann Smarty
    2 Sep 2014 | 6:30 am
    Pinterest has proven to be absolutely awesome for marketing. With its business offering, it’s going to be even more efficient, so if you are not yet utilizing Pinterest, it’s time that you start playing with it! Here are a few tools to easily keep on top with your (and your team’s) Pinterest progress: Pinterest Notifications I’ve done a separate article looking at Pinterest notifications. It’s by far the best way to keep on top of your Pinterest activity. Pinterest will notify you when: Your Facebook friends join Pinterest Your pins are likes or re-pinned When…
  • 5 Useless SEO Metrics To Avoid

    Joe Hall
    28 Aug 2014 | 7:00 am
    Metrics are awesome! Seriously I know I sound like a nerd, but the truth is, metrics make our jobs as SEOs easier because they allow us to quickly identify complex aspects of large data sets. If used correctly they can show patterns and trends that need to be identified. However understanding which metrics are the most important is a hard task. This is largely because some metrics are better than others based on the goals of the analysis. Despite this understanding which metrics hold very little value at all can be helpful when trying to avoid types of analysis that waste time and money. Here…
  • Google Penguin Penalty Removal Can be Guaranteed… But Recovery Can Not.

    Jim Boykin
    26 Aug 2014 | 6:30 am
    For most companies, there is nothing worse in the world that can happen to your website than having it hit with a Google penalty. To loose from 30 to 98% of your rankings, for months on end, can be devastating. People are searching in Google for “Google Penguin” or “Google Penalty” or “Penguin recovery services”, etc, and then they’re seeing several Google ads, and organic listings for services such as “100% Guaranteed Google Penguin Penalty Recovery Services”. I can understand looking at these sites, and the services they sell, and…
 
  • add this feed to my.Alltop

    johnon.com

  • Do you want to WIN, or just “Be the Winner”?

    john andrews
    15 Sep 2014 | 1:22 pm
    One of the best aspects of travel (aside from, well, traveling) is that I get to meet real people in pursuit of real goals. I get to discuss SEO and Internet business, plus careers, with people from all over the globe (as long as they speak English, sigh). This includes sharing unique experiences that really […]
  • 503: GONE

    john andrews
    4 Sep 2014 | 7:39 pm
    There have been a few occasions when Googlers stated that a 503 server response code would be interpreted by Google as a “hold on, something’s getting fixed, don’t update the index with what you find here” situation. That made great sense. How else could a tech-savvy webmaster pause re-indexing while performing an update that would […]
  • Cloud Storage

    john andrews
    11 Dec 2013 | 9:18 am
    A poet friend recently got upset about a bill he received for Google’s cloud storage. He wasn’t aware of his wife’s increased use of his online storage account, which incurred a fee on his credit card. He complained to Google, including a small rant: “What the hell is a “Cloud Platform”?????? Do clouds need platforms? […]
  • Identity Poetry for Marketers

    john andrews
    18 Oct 2013 | 12:45 pm
    Identity. It’s central to what matters (to you). And that makes it essential to the art of persuasion. Who I am. Who I think I am. Who you think I am. Who I think you think I am. Who I know I am not. Who I think you think you are. Sometimes, identity it seems […]
  • PR is where the Money Is

    john andrews
    30 Sep 2013 | 2:34 pm
    A shout out to all of you disenfranchised ex-SEO people out there: Public Relations is where the Money Is! PR is a solid career with very little formal credentialing required. Even better, the consumers of PR services have less knowledge about PR than SEO consumers had about SEO! PR is a GOLDMINE opportunity for online […]
  • add this feed to my.Alltop

    White.net

  • The Graze Box – An Employee’s Survival Kit

    Katie Bennett
    16 Sep 2014 | 2:05 am
    I have to admit, I am a bit of a sucker for a free trial or a free gift. I am also the type of person who never stops being hungry and who cancels their free trial just before the 30 days are up. Until now, I think I’ve found one I won’t be cancelling. The Company Originally started by 7 friends who love food and wanted more from snacking, they began inventing snacks that showed off healthy eating’s more pleasurable side and working out the best way to get snacks to their customers. With a kitchen in London, their team of snacking inventors are forever busy coming up with…
  • Market Report: Beds & Mattresses | Summer 2014

    Alexandra Johnson
    9 Sep 2014 | 7:02 am
    It’s been an busy summer here at White.net. We’ve been busy talking to new companies, launching new client websites, speaking at industry events, and even barbecuing. In between all of this, we’ve also been digging into mountains of industry data to explore some new verticals and bring the intelligence and insights we discovered directly to you. Our quest to understand popular search landscapes led us to consider some less-highlighted, but nonetheless popular sectors. Our chosen areas of interest have been informed by the sectors that we at White encountered in our…
  • 5 Reasons I Stopped Reading Your Blog

    Hannah Warder
    4 Sep 2014 | 12:30 am
    Writing a blog post is often a more difficult task than it sounds, and it isn’t something that everyone has a natural affinity with. If you struggle when it comes to idea generation or putting your thoughts into writing, you might not be surprised to find that your levels of engagement are low and your bounce rate is high. In the worst case scenario, you might not even realise that your blog posts aren’t among the best out there. Unfortunately, there are plenty of impatient people like me who read a wide range of blogs and immediately discount some of them. So here’s a list of some of…
  • Back to School: Lesson 1- What is SEO?

    Louise Carlsson
    2 Sep 2014 | 9:29 am
    This week, over 600,000 children in England are starting school for the first time – and in a strange sense, I feel like one of them. It was only a few weeks ago that I started in the role of Marketing Executive here at White and only just over a year ago that I decided to hand in my resignation as a school teacher and make a complete career change. Entering the big world of marketing, moreover, the world of digital marketing has been an eye-opening and insightful experience, but something tells me that what I’ve seen so far is only the tip of the iceberg.   White I met…
  • Top Tips for Measuring & Analysing Your Content

    Sam Hall
    26 Aug 2014 | 2:00 am
    Content, content, content – it’s all anyone in SEO seems to talk about. We’re not just a company, we’re a digital publisher! Content is King! Long live content! I’m a content specialist and even I’m getting sick of it. It’s not the principle that irritates me – indeed, the principle is excellent and key to me keeping my job! No, it’s the execution. Now that content has been universally agreed upon as the way to gain rankings, the world and his dog are churning it out at a rate of knots with little thought as to quality or whether it’s actually doing anyone any good. So,…
  • add this feed to my.Alltop

    ReelSEO Video Marketing

  • Reddit + Video: A Comprehensive Guide for Video Marketers

    Carla Marshall
    17 Sep 2014 | 1:00 pm
    Reddit has the ability to send a significant amount of traffic to your YouTube Channel or website, even if you never make it to the 'Front Page'. But it can be a dangerous place for inexperienced video marketers so read our tips for reaching your target audience without being downvoted to oblivion.
  • YouTube Keyword Research Tips for Video SEO [#TubeTalk #41]

    Dane Golden
    17 Sep 2014 | 9:53 am
    What are some good YouTube keyword suggestion websites? Where can you use YouTube keywords? How can you find good keyword tips using your own YouTube Analytics? We answer these questions and more this week on ReelSEO's TubeTalk, the best podcast for YouTube Video Marketing Tips.
  • 50% of Video Views Will Be Via Mobile in 2016 [Research]

    Carla Marshall
    16 Sep 2014 | 8:27 am
    27% of consumers are already watching online video via their mobile device, but that figure is set to double in 2016, when around 50% of us will regularly turn to our smartphones and tablets to watch the clips we want to. And, according to new research, the bigger the mobile screen the better when it comes to long-form video viewing.
  • Correct Vertical YouTube Videos With This Nifty 2 Second Trick

    Carla Marshall
    16 Sep 2014 | 6:43 am
    Although it would be super-cool if everyone that filmed video on their mobile devices shot the footage in landscape, that's not always realistic. However, you can be pro-active and use one of the little tricks that the Internet offers to make the viewing experience more bearable. By taking a couple of seconds to install the following bookmarklet, you can transform any video on YouTube that's been filmed in vertical into something much more watchable - hurrah!
  • Video Ads Land on Flipboard and They Won't Auto-play

    Carla Marshall
    15 Sep 2014 | 1:51 pm
    Hot on the heels of Spotify, another mega-site is embracing video advertising via its mobile app. This time it's Flipboard, the content curation social platform with 100 million active users. And, unlike Facebook, the video ads won't auto-play so the user will have the option whether to view them or not.
 
  • add this feed to my.Alltop

    360i Digital Agency Blog

  • 360i Los Angeles Opens for Business

    360i
    17 Sep 2014 | 8:50 am
    We’re excited to announce that 360i is expanding to the West Coast with the opening of our fourth U.S. office in Los Angeles. The decision to expand to LA was inspired by growing demand from current and prospective clients who are seeking digitally-centric marketing and communications on both coasts. It also places 360i in the entertainment capital of the world, with the opportunity to work with some of the top brands, talent and storytellers in the country. At launch, the LA office will be led by a group of 360i employees who have relocated from our New York headquarters, and we plan to…
  • 360i’s Belsky: The Time Has Come for Programmatic Reform

    360i
    11 Sep 2014 | 4:49 pm
    With great opportunities come big headaches – and that’s exactly what programmatic is for marketers right now. In a new Ad Age byline, 360i President Jared Belsky explains how agencies can help marketers structure for programmatic success. Below is an excerpt from his column. You can read the full story in Ad Age. The landscape is getting progressively more sophisticated, premium inventory is now being bought and sold programmatically, and major marketers like Unilever, Mondelēz and P&G are shaking up the industry with bold moves to buy nearly all of their online media…
  • Report: What Apple’s Innovations Mean For Marketers

    360i
    10 Sep 2014 | 2:23 pm
    Apple has finally revealed the long-awaited hardware and software developments that will be available in the company’s 2015 product portfolio, including the iPhone 6, a new mobile payment system (ApplePay) and the company’s first wearable (Apple Watch). While questions remain regarding the overall functionality of these new products, Apple has once again shown the world that it continues to lead innovation in the space. Moreover, the announcement underscores Apple’s ability to introduce new products, services and utilities that redefine technology and culture — and reignite excitement…
  • 3 Ways Millennial Spending Habits Can Inform Your Marketing Strategy

    Catherine Fretter
    10 Sep 2014 | 12:29 pm
    Millennials will command a cumulative $1.4 trillion in spending power by 2020 (Source: Direct Marketing News) — but how they’re spending their money may be a surprise to marketers. Millennials are often miscast by older generations as superficial and spend thrifty, but for a generation coming of age post the 2008 recession, they are focused on saving their money rather than spending it, and a recent poll by Harris Interactive proves it. According to Harris Interactive, if given $100,000, 58 percent of Millennials would pay off any existing debts and loans whereas 14 percent of Millennials…
  • What’s Buzzing: Platform Updates, The Evolving Role of Influencers & More

    Colin Croughan
    5 Sep 2014 | 4:07 pm
    This week signaled a record-setting moment for Vine as the application rolled out an updated version which gives users considerably more creative freedom. In other news, Foursquare visited the 360i office to demo “the new Foursquare” and supplementary app Swarm. Read on for more news from this week. Vine Introduces New Camera Over the past two years, Vine has experienced a surge in popularity, especially among social media savvy Millennials. With the release of Vine’s new camera update, Vine has become quite literally a whole new world for platform users. By empowering the user…
  • add this feed to my.Alltop

    SEO Blog of Link-Assistant.Com

  • 20 Awesome Content Creation Tools

    info@link-assistant.com
    5 Sep 2014 | 8:13 am
    For content creators, the right tools can help in several ways, from helping you organize your thoughts, come up with great ideas, and create a wider variety of content. And for content creators who also manage contributions from others, there are tools that can help streamline the pitch, submission, and editing processes. Without further ado, here are 20 awesome tools that help with content creation. Read More
  • [Guide] Safeguard your site from Google’s Panda, Penguin and Hummingbird!

    info@link-assistant.com
    3 Jun 2014 | 7:49 am
    Officially confirmed - new Google's Panda 4.0 update is here. But what is more - the alarming rumors are that the new version of Penguin update is next to come. And this means that even if you haven't noticed any significant changes yet, it's just the time to make sure your site is on the safe side and get ready for Google's new updates. Read More
  • 7 Ways to Get Not Provided Keyword Data

    info@link-assistant.com
    20 May 2014 | 1:53 am
    The keyword (not provided) has been a thorn in the side of marketers everywhere since it began appearing in Google Analytics organic search data in 2011. And now that it is extending to advertiser data as well, it leaves a lot of people asking – how can we find out what keywords are really effective in our marketing strategy? While you'll no longer be able to connect the proverbial dots within Google Analytics using your keywords and conversions data, there are still some ways to find out. Read More
  • 20 Awesome Social Media Tools for Specific Social Networks & Tasks

    info@link-assistant.com
    12 May 2014 | 6:44 am
    When looking into social media tools for your business, you might have discovered a lot of options. When you have a specific need, however, that can limit the number of tools you need to look into. If you want a comprehensive social media tool based on your business size, then you can choose based on price. For those looking for tools that will help with specific social networks and activities, here are 20 great tools to consider. Dedicated Facebook Tools First, let's look at two great tools that are designed just for Facebook and what they can help you accomplish in your Facebook marketing.
  • How to Get More Out Of Instagram: 7 Tools to Enhance Your Business Exposure on the Mobile Platform

    info@link-assistant.com
    20 Mar 2014 | 3:41 am
    Instagram is an increasingly important actor in the social media scene. In the last six months the app has increased its active user base by 23%, which made it the 6th biggest social media community in the world. All that makes the platform a great place to promote your biz. But when it comes to Instagram marketing, the app lacks some important functionality, which makes managing  accounts away from your mobile phone quite a challenge. Yes, Instagram introduced Web interface. But it still doesn't let users interact with their following, doesn't support lots of useful features and can't work…
  • add this feed to my.Alltop

    SEO News & Tips

  • The 1 Thing that REALLY impresses Potential SEO Clients

    Marvin Russell
    17 Sep 2014 | 11:00 am
    I guarantee that you will close more SEO deals if you follow this super simple SEO sales meeting tip. Keep in mind, I have done this for over 10 years, and my agency has generated millions in SEO sales. Read More The post The 1 Thing that REALLY impresses Potential SEO Clients appeared first on .
  • How to Stop a Staging Site From Being Listed in Google

    Marvin Russell
    10 Sep 2014 | 3:25 pm
    Ever have this problem? Your staging site accidentally gets listed in Google’s search results. This is very bad for many reasons. The first reason is the fear of being penalized for duplicate content once the production site goes live. Read More The post How to Stop a Staging Site From Being Listed in Google appeared first on .
  • How to Retain an SEO Client in 5 Easy Steps

    Marvin Russell
    12 Aug 2014 | 9:36 am
    Did you know that it will cost your company 5 times more to gain a new client, than to retain an existing client (Five Customer Retention Tips for Entrepreneurs). Read More The post How to Retain an SEO Client in 5 Easy Steps appeared first on .
  • HUGE SEO NEWS: MySiteAuditor Now Pulling Link Data from Moz!!!

    Marvin Russell
    28 Jul 2014 | 8:42 am
    MySiteAuditor is now pulling key SEO data from Moz, the most reputable SEO software on the planet. This means two things: more SEO data, and more accurate SEO data. Since our launch in 2013 our members have asked how we collect our SEO audit report data, and now I’m proud to say that many of our link related checks come straight from Moz’s API. Read More The post HUGE SEO NEWS: MySiteAuditor Now Pulling Link Data from Moz!!! appeared first on .
  • FREE DOWNLOAD: The Ultimate SEO Questionnaire

    Marvin Russell
    21 Jul 2014 | 8:51 am
    NEVER walk into a new SEO client’s kickoff meeting without The Ultimate SEO Questionnaire. This two page document includes every question you’ll need to ask your new SEO client before starting their SEO campaign. Read More The post FREE DOWNLOAD: The Ultimate SEO Questionnaire appeared first on .
 
  • add this feed to my.Alltop

    CanuckSEO

  • Information Publishing: Are Books Worth more than eBooks?

    Jim Rudnick
    15 Sep 2014 | 4:25 pm
    Okay, odd topic you’re thinking, but in fact, it’s more spot-on than the first look entails, listen up and I’ll try to place this for you about the value of information. What I mean is, could the information that you receive via a real, live book be “better” than the information you receive from an eBook ? Ahh….better you say you’re thinking about that word and what I might mean and what the definition would be of that word? Better in this case means not the actual information because to all effects and purposes, no matter if it’s a book or an…
  • FabFriday is Infographics Fun!

    Jim Rudnick
    12 Sep 2014 | 7:45 am
    Yup, great week just getting completed put a real smile on my face this am and for the most part, it was a great one. Did have a hiccup or two…and I’ll blog probably next week on why some clients just shouldn’t ever be in an SEO Campaign…but that’s next week. One more thing on that next-week topic though….have you ever searched Google for “why does SEO take so long to work” type of query? If you’ve not bothered, you should as the length of time it takes to get traction is a major stumbling block for too too many SMB owners….sadly!
  • How NOT to use LinkedIn for Business!

    Jim Rudnick
    9 Sep 2014 | 9:05 am
    You know I’m pretty easy going when it comes to marketing, in that I’ve about seen everthing, tried everything and yup, remembered what works and what didn’t work, but if there is one thing I do know it’s never ever do something stupid. Something that shows that you’re so much a newbie in marketing that your attempts to capture some of the market shows up badly for your firm. That said, I just had to share this today. About a week ago I noticed that someone, a young woman had given me great rankings in my Linked In Top Skills by endorsing me for items all accross…
  • Fabulous Friday: A Time for Directory Lists!

    Jim Rudnick
    5 Sep 2014 | 9:32 am
    Yup, been again one of those weeks…but for the first time this summer, we got caught up and moved ahead of Google et al with a couple of tests… What kind of tests you might ask? Directory SEO linkjuice tests is the answer and that’s perhaps “counter-intuitive” to some of our readers, eh! What do I mean and hey, wait a minute, doesn’t Google treat directory IBLs (inbound back links from directories) as pure garbage? <headshake here> Not no more… First, you need to understand that the recent Penguin2.0 updates have changed how Google uses those…
  • DeadDuck: Google Authorship is Dead!

    Jim Rudnick
    29 Aug 2014 | 7:10 am
    Ding Dong the witch is dead! Well the Google Authorship initiative is at least….the bell has tolled! Wait, you say…what’m I talking about? Okay, backstory first…. Google back in June of 2011, announced that it “would begin to support authorship markup. The company encouraged webmasters to begin marking up content on their sites with the rel=”author” and rel=”me” tags, connecting each piece of content to an author profile…” as Eric Enge put it so well here. So all of those great looking (least to me!) Author pictures that matched up with…
  • add this feed to my.Alltop

    IKROH SEO UK Blog | News & Tips

  • Facebook – Lost & Found

    Ikroh SEO tm
    10 Sep 2014 | 6:32 am
    Many people see Facebook as the biggest social media networking site. People from all over the world use it to connect with their friends, check up on the latest trends and some simply use it to play games. However, more recently Facebook is being used to help connect lost relatives and friends from all over the world. According to recent reports, Facebook is the first tool people use to try and find their lost relatives. Thanks to Facebook’s search tool, you can look up any person in any country to see if they match any details given. Although this may seem a little bit creepy, it’s…
  • Website Storytelling

    Ikroh SEO tm
    15 Aug 2014 | 6:29 am
    Everyone loves a good book. Getting lost in a completely different world, learning about new things and identifying with characters we grow to love and hate- the secret of a good book is telling the reader a great story, which is why so many companies and websites are designing their website around the viewer, by storytelling. Content is still a strong tool within web design, but too much can leave the user searching through mountains of it trying to find what they’re after, which is why strong imagery is key. Although storytelling is important, it shouldn’t be in the format of an…
  • Kill Switch

    Ikroh SEO tm
    10 Aug 2014 | 6:26 am
    With the release of Apple’s renowned ‘kill switch’, phone thefts have rapidly dropped across several countries, whereas thefts of other brands such as Samsung who have not yet implemented the kill switch on their systems, have risen significantly. The concept of a kill switch is a comforting one to many, especially after several recent breach of security reports in the technology industry, with the heartbleed bug to name one of many. Apple’s kill switch is certainly a renowned step forward for the face of technology. Knowing you have the ability to control a device wherever its…
  • Facebook Experiment

    Ikroh SEO tm
    10 Jul 2014 | 6:26 am
    Facebook is under fire for recently conducting an experiment on its users without their knowledge. According to recent reports, Facebook carried out the psychology experiment on over 700,000 users without their knowledge or permission. The experiment took place in 2012 for one week, and involved adjusting the way users see their newsfeed, and whether the adjustments made significantly changed their emotions. The experiment was conducted in collaboration with two large US universities to find out whether “exposure to emotions led people to change their own posting behaviours”. The…
  • New Facebook Business Page

    Ikroh SEO tm
    10 Jul 2014 | 6:25 am
    Facebook have developed a new page design for business accounts. The new design includes changes to the news feed, timeline and notifications panel. Unlike other social networking accounts, Facebook have slowly implemented the change on Facebook and have given the users the option to make the switch between the two, with plenty of notification of when the change is happening. The new Facebook timeline has been designed to make posts look more consistent on the news feed, and is now all included in one panel on the right hand side, instead of two panels taking up most of the page. The left…
  • add this feed to my.Alltop

    Home Based Business Resources

  • Top Tips & Trends to Know for Blogging in 2014

    Megan Totka
    16 Sep 2014 | 5:07 am
    Practically since the advent of blogging, people have been proclaiming that blogging is dead. There’s a new eulogy written for blogging every year, from major platforms—respected and popular sources like The Content King, Social Media Today, The Guardian, Politico, and even The New York Times have filled blogging’s grave and written its tombstone. Yet every year, more blogs pop up and more bloggers find success with audiences. Blogging is nowhere near on its last legs, but some things have changed in the world of online journals since the heyday of Blogger and…
  • SEO Ranking Factors, Topical Hubs, Wrong Twitter Advices, Speedlink 38:2014

    DiTesco
    14 Sep 2014 | 6:51 am
    Hi everyone, hope you all had a great and productive week! On a yearly basis, SearchMetrics releases an SEO study. This year however is yet the largest they’ve done. With nearly 100 pages, the SEO ranking factors for 2014 includes, among those ranking factors that we already know about, new ones like time of site, bounce rate, fresh links and a lot more. If you are into SEO, just curious or want to know what works, this study is all you need to get started. All in all, the key take away from here is that content may now be truly king. What do you think? Ranking Factors And Correlations…
  • How To Secure A WordPress Blog?

    Ray John
    9 Sep 2014 | 4:33 am
    WordPress is easily the most popular blogging platform preferred by professionals and amateur due to its advantages. But, its attractive themes and content should be improved through the WordPress security and protection. This is to make sure that your blog does not fall victim to malware attacks that can create problems in your site. Most of the time, people don’t take security measures until it’s too late. So if you want to keep your blog as safe as possible from attacks, here´s a guide about creating a more secured environment for a WordPress blog. Limit Login Attempt…
  • Facebook Privacy Checkup, Keyword Research, Best WordPress Plugins, Speedlink 37:2014

    DiTesco
    7 Sep 2014 | 5:51 am
    Hi everyone, hope you all had a great and productive week! Facebook this week rolled out to all users its Privacy Checkup feature. this feature allows users to review and control who you’re sharing things with. An excerpt from Facebook´s official announcement reads… We know you come to Facebook to connect with friends, not with us. But we also know how important it is to be in control of what you share and who you share with. You’ll see the option to take Privacy Checkup when you visit Facebook in the coming days. Click “Let’s Do It!” to do the…
  • Top 10 Must Have WordPress Plugins

    DiTesco
    3 Sep 2014 | 1:07 pm
    WordPress is one of the best choices for a fully functional, feature rich responsive website. It is a free Content Management System (CMS) platform that allows the average website business owner or individual user to look after their content and perform minor design tweaks without the need for expensive Web Design applications or special knowledge of coding. WordPress has been the choice of many and powers approximately 19% of the internet, according to Matt Mullenweg (the co-founder of WordPress). With numbers like this it is easy to understand why WordPress is a good choice. Some of the top…
 
  • add this feed to my.Alltop

    Link Building Best Practices

  • Our Top 16 Moments from Content Marketing World 2014

    Arnie Kuenn
    16 Sep 2014 | 9:25 am
    In 2011, Joe Pulizzi launched a content marketing event that drew 600 people. Just three years later, Content Marketing World (CMW) attracted more than 2,500 attendees, including myself and two others from Vertical Measures last week. We took great pride in being a sponsor at a conference that is putting two of my very favorite things in the national spotlight: content marketing and Cleveland.I grew up in Cleveland and am so excited to go back every year for this event. The city has a charming downtown that embraces CMW and entertains the thousands of attendees from around the globe. Not only…
  • The Weekly Measure: Content Calendars, Integrating AdWords with Social Media & The “New” Link Building

    Blair Crawford
    12 Sep 2014 | 8:00 am
    The Internet marketing world is constantly churning out new ideas and innovative strategies for promoting clients and reaching customers. Each week, Vertical Measures will be collecting the best of the best from around the web, compiling all of the finest into The Weekly Measure. We’ll be on the lookout for great new articles, covering content marketing, paid search, social media, SEO and link building, as well as highlights of upcoming internet marketing conferences and webinars, and we look forward to reading your work, posting the best, and helping you stay connected every week.The…
  • The Anatomy of an Effective Content Calendar

    Drew Eastmead
    9 Sep 2014 | 8:00 am
    You’ve decided to take the plunge into content marketing. You have your strategy in place, you have your resources lined up, and you have that burning drive to get started.Now what? To keep yourself and your content producers on track, and upper management in the loop, you’ll want to develop a content calendar. This document can actually be quite complex, but it’s an extremely effective blueprint.Whether you call it a blog schedule, an editorial calendar, or a content production timeline — a major goal is to establish a cadence to your content marketing publishing efforts.
  • The Weekly Measure: Domain Equity Development, Google+ Local for Business & Why Content Marketing Takes Courage

    Blair Crawford
    5 Sep 2014 | 8:00 am
    The Internet marketing world is constantly churning out new ideas and innovative strategies for promoting clients and reaching customers. Each week, Vertical Measures will be collecting the best of the best from around the web, compiling all of the finest into The Weekly Measure. We’ll be on the lookout for great new articles, covering content marketing, paid search, social media, SEO and link building, as well as highlights of upcoming internet marketing conferences and webinars, and we look forward to reading your work, posting the best, and helping you stay connected every week.Ask…
  • Create Engagement Ads to Get Around Banner Blindness

    Ryan Ciocca
    4 Sep 2014 | 8:00 am
    There’s no doubt that display advertising is extremely powerful – the reach and targeting is a savvy advertiser’s dream. But there’s also no doubt that consumers are desensitized to traditional banner advertising that is ubiquitous in the digital ecosystem. They often fall ill with a disease we like to call “banner blindness.” This sickness can affect everyone, no matter their age or location. It’s where they have become so used to being sold on the Internet with ads that they just no longer pay them any attention.So the question remains: what can we do to cure…
  • add this feed to my.Alltop

    The Brainchild Group - SEO & Social Media Agency

  • Instagram Algorithm Update Aimed at Boosting User Activity

    Aaron Schoenberger
    12 Sep 2014 | 1:36 pm
    Since Instagram took the social media world by storm I've been researching the nifty social network to build a thorough understanding of its inner works, including the algorithm used to decide the order of content appearing under specific hashtags. Within the past 24-48 hours I've noticed a big change in Instagram's algorithm and I'm pretty sure I know why.
  • Disney Goes Drone-Crazy, Seeks Patents

    Aaron Schoenberger
    27 Aug 2014 | 1:41 pm
    Now that drone technology has soared to new heights and everyone from photographers to law enforcement agencies are implementing the nifty devices, it should come as no surprise to hear that Disney is looking to use drones to make their theme parks even more amazing and memorable.
  • The Correlation Between Instagram Activity & Fame

    Aaron Schoenberger
    18 Aug 2014 | 8:17 pm
    Unless you're a celebrity or the Most Interesting Man in the World, odds are you have to work to build Instagram fame. And since Instagram delivers an engagement rate that's over 50 times better than other popular social networks, it's going to be a key marketing medium for years to come.
  • Social Media as a Sales Tool: No Bueno

    Aaron Schoenberger
    18 Jul 2014 | 2:14 pm
    If I had a penny for every time I saw people treat social media as a sales tool I would be a very wealthy man relaxing somewhere on a tropical beach while sipping on a mixed drink. However, that's not the case.
  • Forbes Sells Majority Stake to Accelerate Growth

    Aaron Schoenberger
    18 Jul 2014 | 1:56 pm
    In a move that not even my telephone psychic could have predicted, Forbes has decided to sell a majority stake in Forbes Media to a group of international investors with the goal of accelerating growth and becoming a global leader.
  • add this feed to my.Alltop

    Single Grain Blog

  • The Step-by-Step Guide to Conducting a Content Audit

    Sarah Russell
    3 Sep 2014 | 8:21 am
    Let’s get one thing straight…  There’s nothing sexy about the content audit process.  This isn’t the kind of project you’re going to rush home to tell your wife and kids about, and it isn’t the type of thing that’s going to get you a gold star from your supervisor.  But that doesn’t mean that this kind of work isn’t critically important to your website’s success! A content audit involves taking a look at all the content on your website (or in your marketing funnel at large) and assessing their relative strengths and weaknesses in order to prioritize future marketing…
  • The Innovator’s Guide to Expanding Your Marketing Strategy

    Sarah Russell
    2 Sep 2014 | 7:00 am
    When it comes down to it, all marketing strategies consist of two elements: the people you’re trying to reach and the channels you use to reach them.  Trying to reach small business owners through free and paid social posts?  That’s a marketing strategy.  Selling homemade crafts to little old ladies out of a craft show booth?  Again, that’s a marketing strategy. The problem with these types of strategies is that they often grow stale.  After all, you can only sell at so many craft shows before you need to find either a new target audience or a new promotional channel.  You can…
  • How Businesses Can Go BIG with Content Marketing

    ian
    28 Aug 2014 | 7:00 am
    Interesting content is one of the top three reasons why consumers follow brands on social media. Blog posts that add value, social media interactions that put a face on your brand, and videos that offer information are all great ways to keep your audience coming back for more. But the adjective “interesting” certainly leaves something to the imagination. To some readers, a discussion about rebar placement and planned gap structure coordination may be share-worthy. To others, it may be as boring as it sounds. Occasionally, brands outgrow their social reach and become bigger than a…
  • How To Start A Successful Content Marketing Campaign From Scratch

    ian
    27 Aug 2014 | 7:00 am
    90% of B2C and 93% of B2B marketers use content marketing. With numbers like these, it’s hard to imagine what the 10 and 7% are waiting for. Then again, while these numbers indicate the prevalence of content marketing as a practice, they fail to capture the efficacy of the respective campaigns. In fact, only 34% of B2C and 42% of B2B marketers believe that they are “effective” at content marketing. Any content marketing campaign requires a solid foundation of knowledge, preparation, and execution in order to succeed. Failure to lay this foundation can lead to misguided efforts,…
  • 19 Lessons From THE Leaders In Content Marketing

    Single Grain Team
    26 Aug 2014 | 7:00 am
    Content marketing authority HubSpot has slated 2014 as the “year of self-doubt” for marketers. As strategies change and the marketer’s responsibilities expand and evolve, strategists, teams, and content creators find themselves stretched thin, wondering if all of this investment is worth it. But while marketers waffle over their next move, three thought leaders maintain that content marketing is not only strong, but getting stronger, forging new partnerships, relationships, and dynamics between customers and businesses. In this time of struggle and self-doubt, a little guidance goes a…
 
  • add this feed to my.Alltop

    Insights

  • Pre-Apple Event: Latest Versions of iPhone, OS X, iOS Most Prominent in North America

    Chitika Insights
    8 Sep 2014 | 9:58 am
    On September 9, 2014, Apple is expected to announce one or more new iPhone models, along with some news regarding the availability of the newest editions of iOS and OS X. Going into the event, usage-based stats show that Apple has done a noteworthy job managing its own mobile ecosystem from an adoption standpoint.
  • Q3 UK Tablet Update: iPad Usage Share near 75%, Amazon Sees Sizable Gain Since April

    Chitika Insights
    5 Sep 2014 | 7:02 am
    Similar to the North American ecosystem, Apple iPad users generate the lion’s share of tablet-based Web traffic within the UK. Additionally, Samsung, Amazon, and Google users represent the next-largest UK tablet traffic segments, albeit in a slightly different order than what is observed in the U.S. and Canada.
  • Amazon Fire Phone Shows Steady, but Slow Growth in North America

    Chitika Insights
    19 Aug 2014 | 6:56 am
    Over two and a half years following the release of its Kindle Fire tablet, Amazon released its first smartphone on July 25, 2014. While the Fire Phone was listed atop Amazon’s Best Seller list for several days in early August, North American usage of the device has grown only incrementally, rather than exponentially, in the three weeks following the smartphone’s launch as an AT&T exclusive.
  • Q2 North American Mobile Update: Apple Users Drive Majority of Usage, Samsung Shows Greatest Growth

    Chitika Insights
    4 Aug 2014 | 6:16 am
    An earlier UK-based smartphone usage study found that Apple, Samsung, and BlackBerry users generated more than 86% of the country’s total smartphone Web traffic in June 2014. The latest Web traffic statistics for North America demonstrate a more diversified market on a brand basis, but Apple and Samsung users remain the biggest smartphone traffic drivers by a sizable margin.
  • UPDATE: OS X Yosemite Usage Rates in North America Double Following Public Beta

    Chitika Insights
    28 Jul 2014 | 11:22 am
    Developer interest in OS X Yosemite had already outpaced its predecessor, OS X Mavericks, one month following its unveiling at WWDC 2014. Apple subsequently released a public beta of the new OS on July 24, 2014, and North American Web traffic data show associated usage rates rising significantly.
  • add this feed to my.Alltop

    SEO Copywriting

  • SEO writing: Are you making this dangerous mistake?

    Heather Lloyd-Martin
    16 Sep 2014 | 5:18 pm
    Let me tell you a story… Once upon a time, there was a sad and lonely website. Its owners were recognized experts in their fields. They had written books. They blogged. They spoke all over the world. From a marketing standpoint, they were doing everything right. Yet, their site wasn’t positioning for any important keyphrases. None. Zip. This made the site owners quite unhappy, so they found a consultant to help. The consultant noticed quite a few “old school” SEO errors: -  There were no keyphrases on the page -  There were no keyphrase-rich headlines (H1) -  There…
  • Introduction to Keyword Mapping for Content Managers

    Adrienne Erin
    11 Sep 2014 | 3:00 am
    Having a website means almost nothing if no one is able to find it. Content managers know this; it’s why SEO has become so critical and why keywords have taken precedence in terms of marketing strategies and content creation. However, understanding how they work and creating a process that utilizes them to their highest potential isn’t always as simple. When keywords first arrived on the scene, a simple strategy took over: use certain search terms as frequently as possible to get attention and to drive rankings. That was great, for a little while at least. Today, it’s much less…
  • Authorship: Google giveth and Google taketh away

    Heather Lloyd-Martin
    4 Sep 2014 | 3:30 am
    Looks like Google’s taking away something else… Bottom line: Should you continue producing content now that Google Authorship markup is dead? Is blogging and guest posting still worth it, even if you won’t see your shining face next to the search results page? The answer: Yes. Many writers freaked out when they heard the Google Authorship news. These folks wrote great content, went through Google’s somewhat confusing Authorship instructions and built a nice author platform on Google+. Heck, some writers wouldn’t have even joined Google+ if it wasn’t for the…
  • 5 Questions That Will Make the SEO Writing Process 5 Times Smoother

    Logan Strain
    28 Aug 2014 | 3:00 am
    It doesn’t matter whether you’re new to writing online or you’re a vet who was writing back when keyword density was at the top of SEOs’ minds. There are few things more satisfying to a writer than successfully negotiating a new project with a new client. Agreeing on a price to produce new content lets you know that you’re a pro and people see you that way. But while it’s gratifying to see a proposal or pitch pay off, that rush usually dissipates once you focus on actually writing. And whether or not the time you spend at your computer is fruitful usually depends on how much info…
  • SEO Copywriting Top 10: Aug. 20 to 26, 2014

    Tracy Mallette
    27 Aug 2014 | 3:00 am
    This week, we dig into the SEO data! Erin Everhart shows us how to prove its value without drowning in data in post #9. How do you measure SEO performance in a not-provided world? SEO Book’s Peter D. has the answer in post #1! Bill Slawski’s got another killer entity-types post in #3, and for those of you not ready to tackle Bill’s technical level, Andy Franco takes us back to the SEO basics in post #7. Oh, and remember how Google did away with keyword match types in AdWords? What’s that? Oh, you’re still fuming about it? Well … Bing’s doing it, too.
  • add this feed to my.Alltop

    Jump Start Your Sales

  • Cash Flow Engineering. Optimizing Your Profits. (Construction)

    Mike Bayes
    1 Sep 2014 | 9:56 am
    The following is the written plan for a work shop given on Cash Flow Engineering. “An engineer is a professional practitioner of engineering, concerned with applying scientific knowledgemathematics, and ingenuity to develop solutions for technical, societal and commercial problems. Engineers design materials, structures, and systems while considering the limitations imposed by practicality, regulation, safety, and cost.[1][2]The word engineer is derived from the Latin roots ingeniare (“to contrive, devise”) and ingenium (“cleverness”). “Engineering (from Latin…
  • Google Hang Outs Now Available From Your Web Site

    Mike Bayes
    28 Jun 2014 | 7:32 am
    This is Important! >>>>> Google disrupts customer service industry Did Google just disrupt the disruptors? The tech giant recently announced that it is offering the technology for a button that will launch a Google hangout directly from a company website. Hangouts is Google's name for its videoconferencing service that allow several people to join the same video chat from multiple devices, including smartphones. A related service, Hangouts on Air, allows a video conference to be recorded directly to Youtube. Originally a part of its Google+ social network, it has since spun off…
  • Want To Sell More? Look To Product Development First

    Mike Bayes
    9 Mar 2014 | 2:02 pm
    Sales is not about convincing people who do not want your service to buy it. Sales is about finding the people who do want your service and letting them buy it. Odd that this premise is so overlooked in business. I’ve worked with 100’s of small and medium business owners or senior managers who really didn’t get this. And it can be a fatal flaw to a company. There is a complete misunderstanding of what a salesperson/group/ division is capable of. I’ve worked with owners of multimillion dollar companies, who really think the simple act of hiring a professional sales person…
  • Lead Generation Is Easy (Not)

    Mike Bayes
    21 Dec 2013 | 7:31 am
    Building a Lead Generation Program Is Easy (NOT). So… I’m asked all the time how to build sales for a business. Should I do Social Media, SEO, Advertising, Direct sales, all of that. I think the first point to start with any “sales” program is the understanding of one very important principle. So to get to that lets start with this question which is this: Sales starts with and goes no where without what? There are many good answers to this, you might say.. - A great product, – A sales person, – An offer, – Marketing dollars, and on and on. But the pragmatic…
  • How to become a thought leader in the area of social media and content creation, or how to Blog like a rock star like Miley Cyrus

    Mike Bayes
    29 Nov 2013 | 9:48 am
    If you are going to become all of that you better understand what it means: (Thanks to https://plus.google.com/u/0/110456355529414581848  Laurie Varga for getting this going,)  Follow her, she’s  a Rock Star super ninja!! Thought leaders: These are people who have decided to lead through blogs and articles versus real life accomplishments or actions. Influencers: These people need you to be under the influence of one substance or another to read or hear their 15 minutes presentation , and then sell you books from the back of the room. Rock Stars:  Unless you sell out stadiums at…
 
  • add this feed to my.Alltop

    Receptional

  • 93 Crucial Tips From #BrightonSEO

    Zoe-Lee Skelton
    17 Sep 2014 | 7:30 am
    It’s September so we all know what that means: another BrightonSEO conference! This event’s talks covered website cannibalisation, the future of content, international outreach and many more useful topics. If you weren’t able to attend, we’ve written a round-up of the best tips below. Predicting the future of Google, and why it’s no longer a search company by Ian Miller Search Director at Craft Media Google is developing its product range quickly. Soon, 14 million chromebooks will have been sold. Sky box imaging and a list of other Google inventions will be developed including:…
  • 7 Important Social Media Analytics Tools for Online Retailers

    Sarah Bradley
    29 Aug 2014 | 4:28 am
    Retailers: if you’re not using social media as a marketing avenue, you’re missing out. In recent years, social media has become both a source of retail inspiration and a catalyst for driving sales and website traffic. Many ecommerce sites are reporting “higher conversion rates” from customers referred by social networks. Whilst chasing sales shouldn’t be the main focus of your social media strategy, your campaign must certainly be aiding the overall (and often) complex path to purchase. Social media provides value for all stages of the purchasing funnel. From increasing brand…
  • 6 Essential Digital Marketing Tasks for Ecommerce Websites

    Zoe-Lee Skelton
    22 Aug 2014 | 7:13 am
    Competition is fierce within the online eCommerce marketplace. With the number of purchases made online set to rise by 18% to £131.2 billion in 2014, you’ll want to ensure that your site is performing at its best if you want to capitalise on this growth. As an online retailer, there are a number of tasks and tools that you can use to help you optimise every aspect of your online store to help you drive sales. I’ve highlighted the six essential tasks for you to focus on. 1. Monitor mobile traffic Sales via mobile devices doubled to £3bn in 2013 suggesting that more people will be making…
  • 7 Proven Strategies to Drive More Traffic to Your Website

    Barrie Smith
    12 Aug 2014 | 5:47 am
    The first thing to do when you launch a new blog is to produce content.  You’ve been told that ‘content is king’ and as long as you produce ‘excellent pieces of content’ traffic will come.  Well, sorry, but attracting traffic is not that straightforward. A lack of traffic is one of the most common challenges in online marketing.  Even when you have lots of traffic, you always want more.  Excellent content can certainly increase your chances of getting eyeballs on your blog. Here is a list of seven content types that have worked for Receptional or our clients.  They can also…
  • Our PPC Referral Scheme

    Matthew Loughlin
    1 Aug 2014 | 4:04 am
    Recommend Us and Make Up To £25,000! That’s right; your eyes don’t deceive you. We believe in sharing our success and as such, Receptional are now offering the most generous PPC referral scheme that we have seen anywhere, allowing you to make up to £25,000 per client – in less than a year! Why, I hear you ask? Well, our clients have given us some great testimonials and we have some fantastic case studies too. So we’ve decided to reward the people we know and who say nice things about us. So, how exactly does it work? So, how does it work? Well, it’s pretty simple, there…
  • add this feed to my.Alltop

    Ker Communications

  • Google Officially Drops Authorship from Search Results

    Ker Communications
    29 Aug 2014 | 10:51 am
    Google will no longer use author profiles to track who writes what content at all... Google Officially Drops Authorship from Search Results is from Ker Communications
  • Website Loading Speed and SEO

    Ker Communications
    27 Aug 2014 | 1:48 pm
    Speed matters. Google says so. But HOW does a site's page loading speed impact ranking in organic search? Website Loading Speed and SEO is from Ker Communications
  • About that Google Penguin update

    Ker Communications
    26 Aug 2014 | 12:24 pm
    One thing is certain: if you have any doubts about whether or not the links to your site could trigger the Penguin filter, now is the time to do a link audit... About that Google Penguin update is from Ker Communications
  • I didn’t mean to break Google’s rules… except that one time

    Nick Ker
    25 Aug 2014 | 6:30 am
    “I swear, I didn't mean to violate Google's Quality Guidelines... well, except that one time." I didn’t mean to break Google’s rules… except that one time is from Ker Communications
  • LOW QUALITY guest blogging is officially content spam

    Ker Communications
    14 Aug 2014 | 10:51 am
    Remember all that cheap content you put on your blog because you thought you had to post several times a week? You know - the stuff that made little sense.. LOW QUALITY guest blogging is officially content spam is from Ker Communications
  • add this feed to my.Alltop

    Distilled

  • How to Create a Successful Crowdfunding Campaign

    Maria Hayhow
    10 Sep 2014 | 7:30 am
    If I had a million dollars…I’d be rich.– a catchy tune by the Bare Naked Ladies in 1992. Now in 2014, crowdfunding has allowed many entrepreneurial thinkers the ability to sing a different tune. If I had a million dollars I’d build, create, donate, share, prototype…and the list goes on. There are plenty of other good reads on how crowdfunding has fostered a new culture and disrupted the financial landscape but I’ll just stick to how to create a successful crowdfunding campaign. Crowdfunding is a rapidly growing industry that requires both business…
  • Two Brands Creating Kick Ass Content, And Why It Works

    Britt Klontz
    4 Sep 2014 | 5:00 am
    As Hannah Smith stated on the blog back in June, content creation without strategy leads to disparate content with no theme or purpose.  If you’ve been in content marketing long enough, you’ve likely noticed a pattern in which many brands skip the strategy and, instead, churn out one-off pieces of content that do not correspond to one another. Sure, creating independent, sporadic pieces of content worked in the past, but we can no longer let developing a content strategy “take a backseat” any more. Between blog posts, videos, infographics, and a vibrant…
  • A New CEO at Distilled

    Will Critchlow
    2 Sep 2014 | 7:06 am
    In order to avoid any confusion, I thought I’d start with the facts: Last month, Will Critchlow took the reins as CEO of Distilled. Co-founder Duncan Morris is moving to become Chairman and will be bolstering our growing investment in R&D. That’s the punchline, but I’m sure it raises as many questions as it answers. I’ll do my best to answer them, but first, a personal note: Duncan and I have been best friends since high school. I’m godfather to his son. Building a business together has been our driving ambition since we were teenagers. Anyone who has seen…
  • Back to the Brewery: SearchLove Sessions Now Live!

    Lynsey Little
    28 Aug 2014 | 7:30 am
    There’s a whole lot in store this coming autumn at SearchLove London. So grab a cuppa and comfy chair, then feast your eyes on what to expect this October 27th and 28th. We'll be returning to the magnificent surroundings of The Brewery in the City of London for two jam-packed days of marketing. In case you missed it, check out the speaker lineup over here. Our annual London conference sees hundreds of smart marketers descend on the capital, excited for the latest insights into search and the broader world of online marketing. If you want to be 'in the know' then register your…
  • Pinterest: Not Just Interior Design & Cats - There’s Real Money To Be Had

    Cheri Percy
    26 Aug 2014 | 7:20 am
    This month's guest post on all things social comes from Marketing Insights Analyst, Natalie Meehan. Natalie has worked in marketing for almost a decade, and forms part of Brandwatch's marketing insights team - writing reports and other content about all things social. She keeps a big, well-stocked tin of sweets on her desk at all times. Think Pinterest, and you might think it’s just a platform for perving over rainbow layered cakes, or watching people try and fail at recreating hairstyles that require scaffolding and a week off work to achieve. The thing is, Pinterest is…
 
  • add this feed to my.Alltop

    The Outsourcing Blog

  • Outsourcing for Newbies: Hiring Philippine-Based Virtual Assistants

    Irina
    16 Sep 2014 | 6:29 am
    Start where you are. Use what you have. Do what you can. Those are the wise words of Arthur Ashe. For those of you that aren’t familiar with the world of tennis, Arthur Ashe was an American World No. 1 professional tennis player. He won 3 Grand Slam titles. He was among the best tennis players from the United States. He wasn’t a start up founder or small business owner but his words inspire many entrepreneurs, because they speak the truth as it is known by any person that tried to build something. There isn’t a perfect time to start a business and you’ll never be more…
  • The 21 Surprising Tasks That Only the Best Realtors Assign to Their Virtual Assistants

    Irina
    8 Sep 2014 | 2:04 am
    It’s not art and it’s not rocket science, but only some realtors know how to manage one or an entire team of virtual assistants. That happens either because many of them focus on assigning tasks without analysing how their completion is impacting their business or they think that you should never assign a task that you can’t complete perfectly yourself. We always tell our clients that they can talk to us about drafting an initial list of tasks that their new virtual assistant can complete. It’s important to know how each and every single task is helping you land a new client, close…
  • Meet Fred – The Customer Care Champion!

    Irina
    3 Sep 2014 | 6:09 am
    Mark Sanborn wrote a book called “The Fred Factor” that became an international bestseller. In one of his talks he tells the story of how he met Fred, the US Postal Service employee that was delivering his mail. One day Fred asked Sanborn what his job was. When the mailman found out that Sanborn was traveling so often he asked for his calendar, so he could deliver the mail when he was back in town. Sanborn couldn’t understand why this postman didn’t just leave the mail in the mailbox when he wasn’t at home. Fred told him that burglars could see that there is no one at…
  • 11 Tasks Real Estate Agents Can Delegate for Great Property Listing Meetings

    Irina
    27 Aug 2014 | 9:43 am
    If you’ve been on your own for some time, it might be extremely hard to start delegating, to actually let someone else take care of even a few things of those you usually get done. But there is another way of thinking about delegating. In your line of business, closed deals are the ones that determine success, not the amount of worked hours behind each sale. If you would have more time to meet with clients and potential buyers, you could even double or triple the number of deals you close every year. The easiest way to achieve that is by hiring a virtual real estate assistant. Remote…
  • How to Analyse a Campaign Proposal

    Irina
    6 Aug 2014 | 5:50 am
    Every solopreneur or small business owner takes the time to rigorously analyse the investments that need to be made to attract those first clients that will help the business grow. Each and every one of those investments must have the potential to bring in new customers. The first year after launching a business is the worst time to throw money out the window. Customers aren’t going to come knocking on your door if they have no idea that your business exists, that is why promotion is one of the key activities that you must focus on after launching a new business. If you aren’t at…
  • add this feed to my.Alltop

    Web Savvy Marketing

  • We’re Sponsoring WordCamp Ann Arbor 2014

    Rebecca Gill
    17 Sep 2014 | 8:43 am
    WordCamp Ann Arbor is Coming on October 4th! Fall is WordCamp season and this means WordCamp events are happening all around the world. In fact, the are multiple WordCamps scheduled the exact same day as Ann Arbor’s camp. This is the first time Ann Arbor will have a WordCamp and I’m very excited. I’ve been a small part of the organizing committee, Debbie is a volunteer for the day, Web Savvy is a sponsor, and I’ll be speaking at the event. I’ll be on stage at 11:00am on Saturday to give a presentation titled Be the Peacock: Creating and Loving Your Online…
  • Don’t be Greedy When Selecting Keywords

    Rebecca Gill
    15 Sep 2014 | 5:14 pm
    Of all the lessons I can offer on SEO, one of the most important lessons is about greed. And while it is an important SEO lesson, it is a simple one. My SEO lesson is merely this - Don’t be greedy when selecting keywords. I learned this lesson through trial and error, through hard work, and through years of working on real-world search engine optimization. I didn’t come to this conclusion lightly or even quickly. It is something I learned over time and as I advanced forward in my SEO education. As with many things in my life, I find the most simple and important lessons tend…
  • Use Keyword Mapping to Stop Competing With Yourself

    Rebecca Gill
    14 Sep 2014 | 4:53 pm
    The last month I had the pleasure of speaking at WordCamp Grand Rapids. At the end of my presentation someone in the audience asked about keyword mapping and I found myself going off on a tangent about companies and bloggers competing with themselves on SEO. This idea came to the surprise of many people, including my friend Chris Lema. He was sitting right in front of me as I spoke and I could tell by his reaction that it was something he had not yet contemplated. Keep in mind that Chris is a very smart man and is very knowledgable on business and our WordPress community. You might know of…
  • How-To Guide: Installing the Genesis Framework and a Child Theme

    Rebecca Gill
    12 Sep 2014 | 4:28 am
    We sell a lot of Genesis child themes and many times these themes are sold to people who have never used WordPress before, let alone the Genesis framework. They’re dentists and lawyers and other people who don’t sit and build websites every day. Because of this, many people are a little intimidated by the idea of installing the Genesis framework and a child theme. Here’s the good new – it is really easy. Even if you’ve never installed a WordPress theme. A Recap on Frameworks In the most simplistic terms, a “framework” is a term used to describe a highly functional “parent”…
  • Natural SEO is a Seed and PPC is an Over Ripened Banana

    Rebecca Gill
    2 Sep 2014 | 12:30 pm
    Natural SEO represents the planted seed that brings long-term growth and produces endless amounts of nutrients. PPC is the ripened banana you purchase to obtain a quick potassium fix. I have long believed in the power of natural SEO. I’ve been preaching it for about a decade and I’ve been screaming it from the rooftop for over five years. This isn’t just an idea or thought, it is a strong conviction that is rooted in the core of who I am and it is central to what I believe. This weekend I was asked about PPC (pay per click) and my mind immediately jumped to an overripe banana. No…
  • add this feed to my.Alltop

    Point Blank SEO

  • Advanced eCommerce Link Building Guide

    Jon Cooper
    9 Sep 2014 | 9:00 am
    Have you ever been so excited about something that you’ve had to consistently discipline yourself to keep from ruining the surprise? Over the last 6+ months, I’ve been working on something specific to those who are building links for eCommerce websites, as I know the unique challenge these companies produce on the link building side of things. And it’s finally open to the world. The guide is now live to the general public right here: http://ecommerce.pointblankseo.com/ (limited to 500 total signups; registration will not be opened again in order to protect the longevity of…
  • Prioritize Link Opportunities in Excel

    Jon Cooper
    4 Aug 2014 | 12:59 am
    This is a simple walkthrough of a very actionable, helpful tip that will allow you to figure out which competitor link opportunities are most important. If you’ve ever used either the Clique Hunter from Majestic, or the Competitor Link Finder from Moz, then you know how useful those features are but how limiting their tools are. Essentially, we want to take that idea & apply it at a much larger scale. For those who haven’t used either, what we’re doing is trying to find the URLs & Domains that link to the highest number of unique competitors. So for example, if a certain page…
  • Scalable Link Building Campaigns, Processes & Workflow

    Jon Cooper
    29 Apr 2014 | 11:34 pm
    Before I get right into it, I want to do a short Q&A so you can better understand this post & its context. If you’d like, you can skip to the Table of Contents. What is this post about? This post is about how to conduct scalable link building campaigns from start to finish, and it outlines each of the individual processes & the workflow involved. Who is this for? This post is not targeted to the casual link builder. This is tailored to link building teams (2+ people), but it can also be helpful to those who spend at least 5 hours a week building links. Usually for those who are…
  • Why I Blog Less Frequently: I’m Scared

    Jon Cooper
    24 Mar 2014 | 2:24 pm
    I could be like a lot of other SEOs, saying how fearless I am and how I’m not scared of Google. I could blog about how a lot of greyer tactics & strategies are still alive more than ever, and show you evidence of them. I could even create a case study to show factual evidence of old fashioned, tactical link building (not necessarily grey/black hat) and its effectiveness. But the truth is, I’m scared. And paranoid. When you read news sites like Search Engine Land and Search Engine Roundtable and see penalties handed out left & right for things that seemed generally white hat just a…
  • What To Do After the Guest Blogging Apocalypse

    Jon Cooper
    20 Jan 2014 | 3:45 pm
    So, the news hit, and before I go any further, I love Cyrus Shepard’s tweet: Statistically speaking, if this trend plays out Google will ban all websites by 2017. — Cyrus Shepard (@CyrusShepard) January 20, 2014 So let’s talk about guest blogging… The funny thing is, for a lot of you higher quality SEOs and agencies who have been doing higher quality content placement, you really don’t have as much to worry about as you think. And that’s because you need perspective on what’s really been going on under the cover of the title “guest blogging”. I’m talking about any…
 
  • add this feed to my.Alltop

    SEER Interactive

  • Mobile Ad Extensions Replacing Ad Copy

    Kyle Lambert
    12 Sep 2014 | 11:30 am
    If you have been managing PPC campaigns over the last year, you have realized that Google is placing more and more emphasis on their ad extensions.  New betas are constantly being developed and most recently, callout extensions have been released for use by all advertisers.  About a year ago though, Google announced extensions are going to be factored directly into Ad Rank and will affect CPCs and positioning.  One can argue that extensions have always played a role, however. Ad Extensions > Higher CTR > Higher Quality Score But explicitly incorporating it as a factor is a…
  • When it Comes to URLs, Does Size Matter?

    Matt McAnear
    9 Sep 2014 | 8:00 am
    Pop quiz: You’re buying a website domain. You sell disco balls. Disco-ball-fever.com is $200. Disco.ball is $20. Which one do you buy? Answer: If you are trying to maximize how many people can recall your website domain five seconds after seeing it, then buy disco.ball. You’ve probably seen the internet awash lately in bizarre domain extensions. Speculators, investors, and any average Joe wanting a piece of the internet pie can now purchase such exotic domain extensions as “.flowers,” “.xyz,” and “.io”. There are actually quite a few to choose from. The motivation for buying…
  • The Power of the Pencil

    Kristin Bigness
    5 Sep 2014 | 8:00 am
    Ah, the digital world. It’s a blessing and a curse. Every day, new technology emerges from Silicon Valley, 15 year old kids’ basements, and Fortune 500 companies. And while these technologies can certainly take our work to new heights, I’m here to advocate that we use them in tandem with a very simple, very powerful tool: the pencil. Who am I, you ask? Kristin Bigness here, (aka Bigs, Biggie, Bignazz, etc), writing from the small but mighty creative team at SEER. Any one of my fellow designers can reminisce with me about countless hours designing by hand for the first year or two of art…
  • The Case for Closed-Loop Web Analytics

    larryw
    4 Sep 2014 | 8:00 am
    Our philosophy at SEER on the role of analytics for clients is pretty simple.  Our goal is to provide the right information at the right time so that client decision makers can make better decisions with greater confidence.  This goes far beyond basic reporting and actually starts with a deep understanding of client strategy (digital strategy or otherwise), the stakeholders involved, the decisions being made, goals and so on.  We refer to this process as strategic analytics reporting and I’ll cover that in a future blog post.  I mention it here simply to convey the importance of…
  • RLSA Increases Brand Conversions 71 Percent

    audreyb@seerinteractive.com
    3 Sep 2014 | 10:00 am
    This is a tale of a client looking to optimize their PPC brand campaign. They knew showing PPC ads for branded terms was valuable to their business (if you’re wondering what that value is check out my colleague, Harris Neifield’s, blog that answers that very question) but they were having a hard time digesting the increasing CPA. That’s where SEER comes in. What did we discover? We took a deep dive into our search query reports and noticed a lot of the branded campaign traffic was stemming from users looking to login to their existing account or looking to register for an existing…
  • add this feed to my.Alltop

    Builtvisible - A Creative Digital Agency

  • Company Culture: How Big A Role Does It Play?

    Katherine Picot
    28 Aug 2014 | 2:29 am
    Greetings from the Builtvisible reception desk! Today’s blog post is brought to you by Team Admin, our general focus is slightly different to that of the SEO and Dev bodies, though the aim of the game is essentially the same, ensure we’re working towards something awesome that we can all be proud of! While I’m hugely biased on the subject, I believe that the teams here really do have something special in terms of staff dynamics. The way everybody responds to each other, their goals and their achievements is refreshingly unlike anything I’ve encountered before. Initially it was…
  • Customer Lifetime Value

    Phil Ingram
    19 Aug 2014 | 3:04 am
    Customer Lifetime Value simply describes how much money a customer is worth to you over the lifetime of their relationship with you. The more technical definition is this: Customer Lifetime Value is the predicted net profit attributed to the entire future relationship with a customer from the time of acquisition. CLV looks to the future. It is predictive. It should not be confused with Customer Profitability, which is an analysis of the past. However, Customer Profitability is used to create many of the variables used to calculate CLV. CLV, which became a discussion topic in the 1980s, is…
  • The Hierarchy of Effects – An Application Hypothesis

    Johanna Juchem
    14 Aug 2014 | 2:08 am
    In my last post I spoke about how important it is to integrate your SEO into your overall marketing communications (here). As important as link building is, your content should fulfill a bigger purpose than building links, and if executed well the links will be a by-product. Whilst being at uni, I thought a lot of the marketing concepts that we learned were quite boring – so old fashioned. Now I’m finding it very interesting how they can be applied to digital marketing, so I thought I’d share one of my favourites. Please note that this is merely my interpretation of this concept and…
  • Competitive Content Analysis

    Adam North
    12 Aug 2014 | 2:02 am
    My last post Identifying Your Audience: a Data-Driven Approach to Content Planning was pretty data heavy, and long. This time I’m going to talk through something a little lighter, that can still flag up some content ideas, and provide a list of people you can outreach to. Aims: By the end of this article you will: Have a system for gathering and analysing content that your competitors are putting out A list of sites which are likely to be open to linking to you Some hints at what content you should be producing Tools we will be using: Buzzsumo All My Tweets Your backlink checker of…
  • The Creative Process: An Overview

    Darren Kingman
    7 Aug 2014 | 3:14 am
    In my 3 or so years in Digital Marketing I’ve been involved in a number of ‘creative’ pieces. At the beginning you know what you want the end goal to be (brand mentions, links, referrals, shares etc.), but you need a structure in place to keep the project on track and ensure that throughout managing the process you’re making the most of yours, and likely a few other peoples time as well. This post will talk through the best ways I’ve found of doing that. Back when I started building content that people wanted to talk about (affectionately called linkbait) my previous colleague and I…
  • add this feed to my.Alltop

    MR.SEO

  • A day in the life of an SEO

    Mark Rushworth
    3 Sep 2014 | 6:22 am
    If you’re interested in what we do in the Digital Marketing team on a daily basis i thought i’d provide… The post A day in the life of an SEO appeared first on MR.SEO.
  • List of JQuery material design elements

    Mark Rushworth
    29 Jun 2014 | 9:59 am
    I predict that there’s going to be a rush on JQuery elements around the interactivity described in Google’s Material Design… The post List of JQuery material design elements appeared first on MR.SEO.
  • Get Android L features on your phone today

    Mark Rushworth
    28 Jun 2014 | 9:01 am
    Update: Added Heads Up, ART, Ring Tones There’s no doubt about it that Android L and Google’s new ‘Material Design’… The post Get Android L features on your phone today appeared first on MR.SEO.
  • OK Google now works from any screen even when your phone is locked

    Mark Rushworth
    26 Jun 2014 | 10:36 pm
    As with several other things this amazing update for android just missed the release at Google’s latest I/O event and… The post OK Google now works from any screen even when your phone is locked appeared first on MR.SEO.
  • Android L & Material Design Just Made App UI/UX Easy

    Mark Rushworth
    25 Jun 2014 | 10:46 pm
    Announced at today’s I/O conference was a full and stunningly detailed guide to designing cross platform apps for next generation… The post Android L & Material Design Just Made App UI/UX Easy appeared first on MR.SEO.
 
  • add this feed to my.Alltop

    SEO Eblog by SEO Advantage, Inc.

  • Social Wednesday: September 17, 2014

    Julia Harris
    17 Sep 2014 | 3:56 pm
    There’s just something special about Wednesday. The woes of Monday have come and gone. The weekend, full of relaxation and play, is within reach, and that calls for a celebration. At SEO-e, we are all about celebrating social media’s marketing geniuses in “Social Wednesday.” We find online marketing’s brightest stars that you can follow to learn about the latest technologies, tricks and tips. Meandering through Twitter-space I came upon Kevin Lane Skarritt (@skarritt), Chief Peep (his words, not mine!) and CEO of Flock Marketing, a 19-year-old agency that teaches small businesses…
  • SEO Roundup: September 12, 2014

    Lance Buchanan
    12 Sep 2014 | 10:58 am
    As a content developer myself, I admit I may have somewhat of a conflict of interest in preaching about the importance of creating quality web content in your SEO strategy, but at least I’m not alone in my conviction. A newly released Google search rankings study from SearchMetrics has declared that quality content creation is “no longer an addition to, but is the main focus of, SEO.” And they’ve got data to back it up. It shouldn’t be all that surprising then that content marketing topics seemed to be all the rage this week. From getting in touch with your funny side to discovering…
  • Social Wednesday: September 10, 2014

    Julia Harris
    10 Sep 2014 | 1:55 pm
    Don’t you just love Wednesday? The work week is half over. It’s time to plan fun weekend activities. When you take a break from daydreaming about weekend festivities, check out social media’s best marketers in this week’s Social Wednesday. You’ll meet social media’s brightest stars who share solutions, tips and tools for success. Mandy Edwards (@memktgservices) caught my attention on Twitter and it’s not because she’s a UGA alum whose profile and cover photos include the UGA football colors, although that’s part of it. After 11 years of living in Georgia (I’m from New…
  • AdSense User Loses $46,000 to Google Punishment

    Julia Harris
    8 Sep 2014 | 3:27 pm
    Idris Sami, 19, is a French-Moroccan entrepreneur who created a website called MesTextos that allows French-speakers to text for free. It’s a great thing for people who don’t use a cell phone or don’t want mobile data costs. Alternative messaging services are popular in Europe, so Sami’s niche business is fantastic. Sami’s website was using Google’s AdSense system. AdSense allows webmasters to display Google powered search ads and get a percentage of the revenues. So many users were clicking on MesTextos’ ads that by December 2013 Sami’s Google account had earned a…
  • Google Writes Off Authorship

    Julia Harris
    6 Sep 2014 | 10:53 am
    Three years ago Google announced authorship to eliminate spam and duplicate content, and offer high quality content created by a niche and industry authority in search results. It seemed the search giant intended for people populating web properties with content to play a pivotal role in how Google treated search results. After all, they bombarded us with multiple videos on how to use authorship markup on websites. They also added features, like Google Plus circle counts, and authorship impression data to Webmaster Tools.  Google seemed to value authorship more and more as time went on. I…
  • add this feed to my.Alltop

    Professional SEO Solutions

  • How to Boost Your Blog Traffic

    Ghazal Alvi
    31 Aug 2014 | 12:41 pm
    You have a blog and you really love to update it… that’s nice! But, are you happy with its traffic? Traffic is one of the most important factors for your blog; the more people who find your blog, the people who will read your ideas. Well, It’s easy to build a blog, but hard to No related posts.
  • How to…

    Ghazal Alvi
    31 Jul 2014 | 3:04 pm
    Send to Facebook No related posts.
  • How to Research Your Business Competitors by Your Own?

    Ghazal Alvi
    30 Jun 2014 | 1:16 pm
    In any business, it is very important to understand your market and your competitors. Knowing your competitors and what they are offering helps you to make your products, services and marketing stand out, and NOBODY wants to be left behind by the competition!!! According to Wikipedia - “Competitor analysis in marketing and strategic management is Related posts: How to Choose the Best Business Name? Name for a business is much like a backbone for... YARPP powered by AdBistroPowered by
  • How to Choose the Best Business Name?

    Ghazal Alvi
    29 May 2014 | 4:25 am
    Name for a business is much like a backbone for a human being… its crucial!!! So, choosing the perfect business name is vitally important but at the same time it can be a complicated process, often it is an overwhelming, frustrating, and exhausting experience. With this thought in mind, here are few suggestions for anyone No related posts.
  • Effective SEO Shift for Long Term Success!

    Ghazal Alvi
    30 Apr 2014 | 12:14 pm
    We the people, who own a business and believe in online presence, are making a big Mistake! Aren’t we still depending on the old SEO Practices? We update the content on our websites and blogs, but follow the same rules as in 2010 or so – Yes or no? Ahhh, we know the answer very No related posts.
  • add this feed to my.Alltop

    Commerce Kitchen

  • Bad clients? Buck up, buttercup.

    Leslie James
    12 Sep 2014 | 11:34 am
    Our community engagement associate (and rockstar social media manager) Jen keeps a fabulous list of blog topics to help direct Commerce Kitchen’s content strategy. Been to a great conference recently? She’ll encourage you to write about that. Learn a new dev skill? Tell the world. For this week, I was coming up dry. But given that I’ve had some ups and downs recently in client management, Jen suggested that I focus on “how to treat clients who treat you poorly”. Clients who treat me poorly…really, just “bad clients”. Queue steam coming out of my…
  • A Denver Startup Week Guide for First-Timers

    Jen Martinez
    12 Sep 2014 | 8:32 am
    Alright, Denver Startup Week folks. It’s time to get down to brass tax here. DSW is kind of intimidating for first-timers. It’s a week filled with smart people, great ideas, and a whole heck of a lot of beards and beers. So how is a Denver Startup Week newbie supposed to approach this crazy, intense week of startup nerdiness? Take it from someone who attended their first one last year: it’s long, tough week, but it’s so worth it. Here are my tips on getting through Denver Startup Week alive and in one piece. 1. Put on your thinking cap. Dust off those ol’ brain…
  • Wear Sunscreen, and 8 Other Things You Should Know About Being a Developer

    Kevin Major
    9 Sep 2014 | 9:23 am
    I have friends in various fields who have often considered changing careers to become software devs. Clearly, this is becoming a trend with more and more nontraditional coding schools popping up all around the country. Though their biggest fears seem to stem from some simple misunderstandings about coding and what the job entails.  Many believe that their math skills aren’t strong enough [I imagine] because traditional CS programs have so much of a math focus.  Or that they have to be some kind of brilliant hacker-type, like the ridiculous portrayals in the movies of sleep-deprived,…
  • Stay the Course, Change Now

    Russ Schissler
    5 Sep 2014 | 9:44 am
    Change – I find myself talking about it a lot in my blogs. It’s important to recognize change. It drives or at least affects most things in technology and does so at a fast pace. Keeping up with change is one of those topics where your opinion might vary depending on what it is you’re suppose to be keeping up with. The amount of success you’ve already had at keeping up can also influence your opinion. “Join us and make apps that will change the world.”  I suspect we’ve all heard that statement at least a couple of times. Given the number of people and the number…
  • Who’s Who at This Year’s Clash of the Cocktails?

    Jen Martinez
    4 Sep 2014 | 3:00 pm
    We’re less than 24 hours away from our first, full-blown Clash of the Cocktails event! We have five startup teams participating in what is sure to be an epic battle between bourbon and tequila; between vodka and whiskey. Let’s get to know the participating companies a bit more before we send them into the ring together. Inversoft Inversoft is the creator of the CleanSpeak suite of tools for filtering and moderating your online community and provides expert moderation services. They developed CleanSpeak to fill the user-generated content management gap, in industries such as…
 
  • add this feed to my.Alltop

    Blind Five Year Old

  • Image Sitemap Indexation

    AJ Kohn
    9 Sep 2014 | 6:26 pm
    This post is a bit of penance for yours truly. Read on to make sure you don’t fall into this trap. Image Sitemap Indexation For many months I’d open Google Webmaster Tools and stare at poor indexation rates for images across a number of client accounts. Not just one or two but several clients with crappy image indexation rates. This didn’t make much sense to me since image traffic reported in Google Webmaster Tools was healthy. In addition, image traffic reported using Google Analytics filters was looking good too. Mind you the difference between image clicks reported in…
  • The Rich Snippets Algorithm

    AJ Kohn
    20 Aug 2014 | 7:17 am
    There’s been a tremendous amount of chatter recently about rich snippets vanishing from Google search results, whether it’s Amazon losing their review aggregate snippets or a wholesale reduction in video snippets. What we’re really talking about are changes to the rich snippets algorithm. That’s right, we need to go deeper. There’s an algorithm within the algorithm. Here’s what I know about the rich snippets algorithm based on observation and conjecture as well as statements from Google representatives. I’ll also sketch out some theories on how Google…
  • Twitter Analytics

    AJ Kohn
    11 Aug 2014 | 10:51 am
    What if Twitter launched the most awesome analytics dashboard and no one really noticed? Well, that’s pretty much what happened nearly a month ago. I’ve been waiting for the posts that detail how much you can get from the tool and the different types of analysis you can perform. But … I’m tired of waiting. Twitter Analytics Dashboard The dashboard provides a decent overview of activity over the last 28 days. The major statistics it provides are Impressions, Engagements and Engagement Rate for each tweet and the trend for those over time. That’s not too shabby but…
  • StumbleUpon Remarketing

    AJ Kohn
    21 Jul 2014 | 6:33 am
    For years I’ve used a combination of StumbleUpon and Google Remarketing to cheaply and efficiently open the top of the funnel for start-ups. I don’t hear much about this tactic (though perhaps I’m not looking in the right places) so here’s a little explanation on this handy growth hack. StumbleUpon You remember StumbleUpon right? A darling of the Web 1.0 world, it was purchased by eBay in 2007 where it was largely ignored until it was bought back in 2009. It doesn’t get a lot of press but it’s still a well-trafficked property and product. I’m not…
  • You Won’t Remember That Infographic

    AJ Kohn
    25 Jun 2014 | 3:14 pm
    Infographics are (still) popular. Clients ask me about them all the time. I ask them to tell me about the last three infographics they remembered. The response is generally full of stammering as they grope for an answer. Rarely do I get specifics. Even when I do they say things like ‘that infographic about craft beer’. When I ask where the infographic came from? Crickets. Can you name the brands associated with infographics? The brands that come up most often are Mint and OK Cupid. Everyone else is an also ran. And that’s the thing. For all of their popularity, you…
  • add this feed to my.Alltop

    SEO Philippines| SEO Hacker Blog

  • How to Run your First A/B Experiment for Free Using Google Content Experiments

    Sean
    15 Sep 2014 | 9:10 pm
    You read blogs everyday that tell you this and tell you that – and promise you that you’ll get an X% amount of increase in revenue, traffic or conversion. It’s crazy how people apply some of these things and come out disappointed. That’s because not everything works for everyone. There’s only one way to really know if a strategy or a tool or a design change is the right fit for you – test it. (Note: This entry is part of our Google Analytics Tutorial series.) Data vs Intuition One of the best things you can do in your website is to know what really works.
  • Five Content Marketing Lessons You Can Learn from Simon Cowell

    Pam Sallegue
    8 Sep 2014 | 8:26 pm
    I’ve always been a fan of Simon Cowell. The moment he stepped out of American Idol, I immediately stopped watching it and switched to X-Factor – only because he’s there. Note: Watch out for our post about experts advises on starting your content marketing campaigns. We are very privileged to have advises from Rand Fishkin, Neil Patel, Jerod Morris and a lot more! Subscribe to our mailing list, and be the first to have this. Most people think that he’s nothing but an insulting guy, but he’s more than that. One of his great characteristics that I really admire is being…
  • Secrets to Successful Guest Blogging

    Pam Sallegue
    3 Sep 2014 | 8:20 pm
    First of all, link building is not dead. This is like saying you can’t have links to any websites aside from your own. We know it will never happen. Getting a link back from other sites will always be one of SEO’s main goals, and Google will always value this because in the first place it helps Google bots crawl the web much faster. My favourite link building technique is guest blogging, for the reason that it doesn’t only give the opportunity to plant links, but also to share to a larger audience and improve my author rank. And although many were alarmed with Matt Cutts post about…
  • Five Sure Ways to Increase Your Email Open Rates

    Pam Sallegue
    27 Aug 2014 | 5:30 am
    Email marketing works, that’s for sure. You won’t get tons of emails everyday if companies didn’t find it effective. In fact, email is 40 times more effective at acquiring new customers than social media. Yet, you fail to see its beauty; you think that doing it is only a waste of time. Why? Because your open rate is low – perhaps too low that you don’t consider trying it again. In this article, I’ll enumerate 5 sure ways for your email to be noticed, opened and your message to reach the right people. 1. Start it with a good subject line. 33% of email recipients open email…
  • Co-citation vs Co-occurrence: An Overview

    Philip Blomsterberg
    18 Aug 2014 | 6:45 pm
    Two new topics within the SEO community has centered on “Co-Citation” and “Co-occurrence”. Often discussed together, these concepts are similar in a lot of ways yet still very much distinct and different from each other. What is without question though is that the two concepts will be at the forefront of the next wave of changes in Google’s search engine strategy, with all algorithm updates giving center-space to both co-citation and co-occurrence. Co-citation and co-occurence are the first real steps taken by Google towards what I have chosen to call a “nolinks”…
  • add this feed to my.Alltop

    Hallam Internet

  • How To Correctly Remove a Page From Your Website

    Sean Burton
    17 Sep 2014 | 7:18 am
    Removing a page from your website is in itself a straightforward task. However, there are several considerations that should be made before you hit that ‘delete’ button. This post explores some of the reasons why a website owner may wish to remove a page from their site, before running through the checks and considerations one must make before consigning a webpage to the scrapheap. Why might a page no longer be required on a website? There are many potential reasons why a website owner may feel that a page is no longer required on their website. Maybe there is a page on the website…
  • How to optimise for Bing

    Rainu Bhele
    16 Sep 2014 | 6:59 am
    As of August 2014, Bing receives 5.79% of search share, and is still growing. Combined with Yahoo’s search share (who have appointed Microsoft as their natural and paid search platform), you could potentially be missing out on 9.95% of untapped potential through focusing solely on Google. It would be wrong to believe that if you rank well in Google, you will rank well in Bing. Like Google, Microsoft’s search engine has a number of ranking factors. Bing is becoming one of the fastest growing search engines. It is therefore important to consider these factors and how they…
  • How To Calculate The Ideal Maximum CPC for Adwords

    Jonathan Ellins
    15 Sep 2014 | 8:36 am
    I was recently asked by a client, “What’s the ideal cost-per-click for my keywords?”; unfortunately there is no exact figure but you can make a close estimation by reverse engineering current figures and statistics. When advertising on paid platforms such as Google Adwords you can control the maximum cost-per-click you are willing to pay for each keyword or display ad placement.  There are a number of factors that determine how prominently your ads will show and how well your ad will perform. Things You Can Control Whilst Performing Paid Advertising The maximum…
  • Google’s newest addition: Google’s Knowledge Vault

    Abra Millar
    12 Sep 2014 | 9:17 am
    The Knowledge Vault was announced at the end of last month as the new potential replacement from the Knowledge Graph. The Knowledge Graph has been part of Google search results since May 2012 and since then it has garnered quite a lot of unwanted attention. Prone to mistakes initially, a month after launch it was already accused of displaying an error 20% of the time. Over the last two years the Knowledge Graph seems to have improved but problems persist with inaccurate information. What is Google’s Knowledge Graph The Knowledge Graph is the information box on the right hand side of the…
  • Facebook Trialling Post Expiration Dates

    Elliot Davies
    11 Sep 2014 | 2:18 am
    Ticking Away It seems that Facebook are once again trialling a new feature amongst a limited number of their users. A small sample of iOS users have been given the option to add expiration dates to their Facebook posts. There appears to be seven options, ranging from a single hour to a whole week. After this time elapses, your post will disappear completely, never to be seen again. This was first reported by The Next Web, who reached out to Facebook for clarification. They said: “We’re running a small pilot of a feature on Facebook for iOS that lets people schedule deletion of…
 
  • add this feed to my.Alltop

    Haden Interactive

  • Consumer Trust of Online Reviews Increases

    Rebecca Haden
    17 Sep 2014 | 4:11 am
    BrightLocal’s annual survey of consumer trust showed that consumers are even more likely to trust and rely on reviews they find online this year than they were last year. The survey of more than 2,000 consumers turned up strong trends: 84% of respondents use the internet to search for local businesses — 15% do so almost every day. 88% read reviews to decide whether or not to visit a local business. 85% read up to 10 reviews (67% say up to six). 73% say that they trust a business with customer reviews more. 88% trust online reviews as much as personal recommendations (up from 79%…
  • Trying Out Theme Detectors

    Rebecca Haden
    16 Sep 2014 | 6:52 am
    Have you ever seen a WordPress website and wondered what theme they’re using? Theme detector tools can tell you. WPTD, the WordPress Theme Detector, is a free tool that figures out for you what theme a WordPress site is using. The process is very simple: Go to WPthemedetector.com. Type the URL (web address) of the site you’re curious about into the search box. In the words of WPTD, “Experience the magic of WPTD!” For example, if you put in the URL for the website you’re currently visiting, you’ll get this: We have a custom WordPress site, so there’s…
  • WordPress Plugins for Church Websites

    Rebecca Haden
    15 Sep 2014 | 8:10 am
    WordPress has some real advantages as a platform for church websites: It’s easy for volunteers to update. WordPress is well-suited to multimedia. Administrators can control security at a very granular level. There are church-specific plugins for WordPress, so we decided to try out a few. Church Pack Church Pack includes simple tools for adding people, groups, photo albums, and text widgets with no need for HTML skills. It also includes some short codes to give you more control over the look of your posts, and there is a paid version which adds an even manager. Here you can see how the…
  • Reimagining the About Us Page

    Gideon Haden
    12 Sep 2014 | 6:00 am
    Your About Us page is usually not important for SEO — you don’t really want people to start there. Only about 10% of your visitors will usually visit your About Us page, so it’s not super important for usability, either. About Us pages are quite important for your business — they’re typically visited by people who are thinking about investing some money in your goods and services and want to reassure themselves that they’re making the right decision. But they’re rarely the most visually exciting page you have on your website. About Us pages are often…
  • Using Surveys for Content Marketing

    Rebecca Haden
    11 Sep 2014 | 6:05 am
    Providing data is a big business, or rather a lot of big businesses, and people are willing to pay hundreds of dollars for a great research report. That means that you can provide value to your website visitors by sharing information from surveys, even if yours are on a smaller scale than a survey from Deloitte or Forrester. When you provide value, you get some things in return: greater authority and trust, and increased likelihood of return visits to your website, potential for press coverage, and a chance to swap your survey results for your prospects’ contact information. Getting the…
  • add this feed to my.Alltop

    Oban Multilingual Search

  • The global digital marketing weekly: Thursday 11 September 2014

    Stephanie Woor
    11 Sep 2014 | 1:48 am
    Welcome once more to the global marketing weekly, our regular roundup of key happenings in international markets. This week: Google hits back after European publishers run anti-Google ad campaign; Why Yandex and Alibaba matter for your brand; China set to be 4G powerhouse; and Google Webmaster Academy available in 22 languages. Google on defensive as European publishers run newspaper ad Eric Schmidt, Google’s executive chairman, took to the Google Europe Blog this weekend to answer a Europe-wide advert that appeared in several newspapers, accusing the search giant of abusing its market…
  • The global digital marketing weekly: Friday 5 September 2014

    Stephanie Woor
    5 Sep 2014 | 1:51 am
    Welcome once again to Oban Multilingual’s global digital marketing weekly, a regular update on the news that affects international businesses on and offline. This week: LinkedIn may stop censoring Chinese users outside of China; Econsultancy questions whether the EU cookie law was worthwhile; cross-border shopping takes off in China; French online/offline shopping split examined; and Facebook’s Whatsapp purchase under EU scrutiny. LinkedIn reconsidering Chinese censorship approach Western social media has traditionally encountered insurmountable obstacles to Chinese market penetration.
  • European bookings account for more than half of all worldwide arrivals

    Maureen Gleeson
    2 Sep 2014 | 6:15 am
    The search for holidays has gone digital worldwide. Internet travel booking revenue has grown by more than 73% over the past 5 years and with the growing presence of online travel aggregator’s, companies must work harder than ever to compete. One way to increase brand visibility overseas is International SEO, making it a high priority for any travel business seeking to succeed online. More and more consumers worldwide are taking their customer journey online  – from researching holiday’s right through to sharing their holiday snaps on social media. By understanding the customer journey…
  • Indonesia’s e-commerce big-bang

    Maureen Gleeson
    2 Sep 2014 | 3:50 am
    Indonesia is an upcoming online market that can’t be ignored. A recently published McKinsey report highlights the country is on track to becoming the world’s seventh biggest economy, placing it ahead of more developed countries like the UK and Germany. By 2020, there will be roughly 141 million middle-class and affluent consumers (MAC). A report from BCG perspectives argues “at that point, the island of Java alone will have more MACs than the entire population of Thailand and Sumatra will have more than the populations of Malaysia and Singapore combined.” Indonesia has had a…
  • Facebook follows rivals into the cross-border e-commerce sector

    Emily Brewer
    1 Sep 2014 | 7:40 am
    Facebook has now surpassed 1.32 billion monthly active users, 654 million mobile users with 81.7% of daily active users located outside the US and Canada. In light of its robust global community, the social network giant recently announced its latest enhancement – the Buy button. The service is initially being tested by a selection of small and midsized businesses in the US and if successful will be the most recent addition to Facebook’s News Feed. Without being redirected to the merchants site or app, you can now purchase directly from your News Feed. This functionality is being rolled…
 
  • add this feed to my.Alltop

    State of Digital

  • Lessons from one year State of Digital

    Bas van den Beld
    17 Sep 2014 | 7:42 am
    Last year we re-branded to State of Digital, so this year we are ‘celebrating’. And what better way to celebrate than to give away something. In this case I want to ‘give away’ my experience, the lessons I learned in the past year. They might come of use. You need a great team You need a team, we all know that, you need a good team some would say. I’m saying: you need a great team. I was lucky to have the editorial team around, especially around the re-brand this was important because they not only help you with the actual work, they also make sure the word gets out. They are your…
  • Thank You Editors!

    Bas van den Beld
    17 Sep 2014 | 6:07 am
    As you may have noticed, today is our birthday, our first birthday! And as you might know, the first year is always the toughest year. Everything is new and growing pains are felt througout. That’s why I feel really lucky to have help running State of Digital. Lots of help! Off course we have a great blogging team, a team which I am very grateful for. Every single blogger I consider to be part of my digital family. We are not just a group of bloggers happening to write for the same website, we are definitely a team, which shows in our private Facebook Group where we communicate about…
  • Top 10 Posts of One Year State of Digital

    Bas van den Beld
    17 Sep 2014 | 2:35 am
    Today is our birthday! Last year on September 17, we re-branded to State of Digital, having been State of Search for several years. Today we are celebrating our anniversary. If you want to know again why, do look at the concept ideas we had last year. Today we will be looking back and forward. To great content which was and great content to come. Let’s start with looking back a little. One year means plenty of great articles! Here are the 10 best performing artciles of one year State of Digital! 7 Alerts to Monitor your SEO Process Opportunities & Issues How do you keep up to date…
  • It’s our birthday!

    Bas van den Beld
    17 Sep 2014 | 1:46 am
    Today is our birthday! Really? Yes really! Well, a little bit at least. Last year on September 17, we re-branded State of Search into State of Digital. From that point on, our new life started. With a lot broader focus and a lot more focus on helping you become a better marketer. Celebrate with us! On this page we will collect all the things we do today to celebrate our birthday. It would be great if you would celebrate with us. So share, comment and most of all, thank all those involved! Start by tweeting this: It's @stateofdigital 's birthday today! One year of great content! Let's…
  • Defining and Responding to Digital Relationships

    Kate Morris
    16 Sep 2014 | 2:15 am
    Understanding company relationships with stakeholders and building those relationships is part of the modern digital marketer’s job description. We talk about personas, using social media for conversations, but have you thought about the types of relationships you have with your stakeholders? This is all from an article in the Harvard Business Review called Unlock the Mysteries of Your Customer Relationships (sorry, only a preview) and it inspired me to ask all of you: what are your customer relationships and do you interact with your customers in the right way? Did you even think to…
  • add this feed to my.Alltop

    In Marketing We Trust

  • Digital Marketing Landscape – Sept 2014 Introduction

    Freddy
    30 Aug 2014 | 7:36 pm
    By Freddy   Feel free to post your comments and suggestions below. Intro Digital Media is an ever evolving landscape. Understanding the intricascies and interaction can often be overwhelming for any newcomer to the industry. This presentation, given at University of Western Sydney to Master students in marketing is our attempt to cover the topic in 30 min max. Excerpt from slidedeck Digital Marketing Landscape overview Key Challenges of Digital Marketing New trends & hype cycles of Digital Marketing & technology DIGITAL LANDSCAPE OVERVIEW Slide 2 DIGITAL MARKETING IS OLD AND YET…
  • Junior Marketing {Star|Ace|Ninja} wanted for a Data/SEO/Digital Marketing Internship FTW

    Freddy
    16 Aug 2014 | 8:35 pm
    By Freddy How about something else than a certificate in photocopying or coffee-making for a change? We got an awesome coffee place next door so we suppose that the only thing left to do is… Really Marketing  Jump to the application Typical tasks Our internship is essentially learn by doing so you will receive the training materials, the opportunity to test your knowledge against industry grade tests and apply it to real case scenarios. You will train along side senior members of the team, helping them research and put together plans and campaigns based on real case scenarios and…
  • Google Algo Update – Security is Now a Ranking Factor

    Freddy
    8 Aug 2014 | 12:14 am
    By Freddy Google introduce https as a ranking factor Overnight, Google announced in a blog post an algorithm update with the potential to shape the future of the internet: Https security is now a ranking factor Google hopes the move will push developers of websites to implement technology that protects against hackers breaking into their websites and stealing sensitive information of users. The update is the next in line of a series of strengthening ranking factors including security to speed and responsive design. The introduction of new ranking factors suggests Google algorithms are now…
  • Organic Search Director

    Freddy
    30 Jun 2014 | 10:51 pm
    By Freddy The Position Summary ———————– Title: Organic search Director Location: Sydney with occasional national and international travel (remote not an option – sorry!) Reports to: Managing Director, Freddy Chanut Reports: SEO & Inbound Marketing executives and juniors, AI/Data specialists Works with: High calibre, switched on clients (mostly med/large web based businesses) Key objectives: Run, structure and develop the organic search arm of the business The Company ———————– We are…
  • Top 5 Social Media Stories 26th May 2014

    Bryce Marsden
    25 May 2014 | 4:40 pm
    By Bryce Marsden Find last weeks top reads about Social Media and how changes and innovations can help or affect your business. We look forward to your comments and feedback 1) Google Begins Rolling Out Panda 4.0 Now Why it Matters? Every SEO, Website owner and Marketer needs to read this! There is a very high chance that Panda 4.0 will change your rankings in some way. Even eBay, being the giants they are could not escpae Google Panda’s grasp. Don’t know if you have been effected by the Google Panda update? Checkout In Marketing We Trust’s 7 minute easy check to see if your…
  • add this feed to my.Alltop

    » Blog

  • Clever 404 Error Pages from Some of Today’s Popular Brands

    Janet Mai
    12 Sep 2014 | 6:08 am
    Clever 404 Error Pages from Some of Today’s Popular Brands was originally posted on the WebiMax SEO BlogThis year marks the 25th birthday of the World Wide Web and if you’re like the rest of the world, the internet now consumes more of your time than you’d like to admit.  We must assume that at least once during the last 25 years, you’ve undoubtedly landed on a 404 error page, and probably many dozens of times, even if you don’t recognize it by name. A 404 error page refers to the status code which signals a page that can’t be found. This error can be caused by a number of…
  • 4 Questions To Ask About Your Link Building Strategy

    Kimberly Erskine
    8 Sep 2014 | 11:00 am
    4 Questions To Ask About Your Link Building Strategy was originally posted on the WebiMax SEO BlogLink building can arguably be one of the most frustrating components of every marketing campaign. Between Google’s constant algorithm changes from Penguin to Panda and more recently, Hummingbird, it seems like the rules for link building are always changing. Internet marketers always have to consistently build strong, quality links with extra precaution to avoid having their websites receive a dreaded Google penalty. But how do you create an effective link building campaign that will give your…
  • Website Still Not Responsive? Here’s What You’re Missing

    sean@webimax.com
    4 Sep 2014 | 1:53 pm
    Website Still Not Responsive? Here’s What You’re Missing was originally posted on the WebiMax SEO BlogIf you haven’t undergone a website redesign in a few years, you might find yourself wondering why it’s a big deal. The big deal can be summed up in one word: responsiveness. Responsive web design has become the standard over the past 3-4 years, and if you haven’t updated your site yet, you are missing out. Mobile Purchasing Habits According to the 2014 xAd/Telmetrics Mobile Path-to-Purchase Study, consumers now spend more time on their mobile devices than their computers,…
  • The Power of Reviews on your Business’ Reputation

    Chris Arter
    25 Aug 2014 | 8:29 am
    The Power of Reviews on your Business’ Reputation was originally posted on the WebiMax SEO BlogMobile technology has given people the tools to reach into their pocket and get all the pertinent info they need to make a smart purchase whether a product is on the shelf in front of them, or they are planning a trip and looking to book a room.   The rise of mobile has yielded smarter consumers who do research before they buy and who read online reviews from other consumers.  In fact, an overwhelming 90% of customers claim that reading positive online reviews influenced their purchasing…
  • What Does The Google HTTPS Encryption Update Mean for Your Business?

    Andrew Schetter
    8 Aug 2014 | 10:27 am
    What Does The Google HTTPS Encryption Update Mean for Your Business? was originally posted on the WebiMax SEO BlogGoogle announced late Wednesday afternoon that some formulaic changes are looming. In an attempt to better protect Internet users, Google will begin to include secure, encrypted HTTPS connections in their list of factors which determine search engine results. The news comes as little surprise as the Internet’s most powerful search engine has a history of altering their algorithms in efforts to stay current. When conversational search through mobile devices became more prevalent,…
 
  • add this feed to my.Alltop

    DKS Systems

  • Taking Testimonials to the Next Level

    Courtney Petty
    9 Sep 2014 | 3:47 am
    You already know that testimonials and reviews are important. 90% of respondents who recalled reading online reviews claimed that positive reviews influenced buy decisions. So, let’s go beyond the standard “testimonials” page. Why? It’s overdone. It’s not specialized. It’s too general. Testimonials shouldn’t stand alone – they’re too valuable. The pages are usually hidden.  Instead, incorporate testimonials into your website. Add them to product/service pages, add them to popular landing pages and feature them on the home page! This same…
  • 5 Website Must-Haves in 2014

    Courtney Petty
    26 Aug 2014 | 3:23 am
    When a customer comes to DKS with web marketing questions or requesting an SEO analysis, I don’t just look at the technical SEO elements, I look at the big picture. It often amazes me how many websites and website owners don’t know about Google Analytics (let alone GOALS!), don’t take advantage of their accolades, etc. Don’t let that be you. The following list highlights, in my opinion, some of the most important features you should have or work toward on your website.   5 Things Every Website Needs in 2014     1. Analytics This should be a no-brainer,…
  • Benefits of Facebook’s ‘Pages To Watch’ Feature

    Courtney Petty
    12 Aug 2014 | 3:25 am
    Facebook Insights continues to offer a lot of valuable information to marketers. One feature worth highlighting is Facebook’s ‘Pages to Watch’ feature. What is ‘Pages to Watch?’ Pages to Watch is essentially Facebook’s specialized competitive analysis tool. You have the ability to add any Facebook page to your list and Facebook offers a list of similar suggestions based on location and category type. You can add up to 100 pages to watch by logging into your insights. Under the ‘Overview’ (initial log in screen) tab, scroll to the bottom of your…
  • Income Targeting with AdWords

    Courtney Petty
    29 Jul 2014 | 3:07 am
    AdWords has been coming out with some pretty cool features. By now,  we know that we can get really detailed with location targeting. Now, we can take location targeting to a whole new level by targeting certain demographics within a designated location. How to Set Up Income Demographic Targeting 1. Go into your location settings for your campaign. 2. Click “Advanced Search.” 3. Choose the “Location Groups” tab at the top. 4. Select your group type. For demographic targeting, select “Locations by demographics.” 5. Enter in an area. For this example, we are…
  • This, Not That: Website & Online Marketing Edition

    Courtney Petty
    16 Jul 2014 | 3:09 am
    I have a fun post for you today! Just like anything else, the online world is constantly changing and evolving; meaning it takes a lot to keep up with the most recent trends and best practices. Although you might be a little hesitant to follow the latest trends, everything on this list is the most recent ‘best practice’ for each category. They’re also recommendations that we make to our own clients.  This post is filled with links to resources that are helpful in explaining the importance of each “This” category. Click the image on your right to enlarge. Enjoy!
  • add this feed to my.Alltop

    01100111011001010110010101101011!

  • 1 Amazing Relationship Building Tip You’ll Never Believe Exists!

    011100110110010
    21 Aug 2014 | 6:26 am
    I wake up and the first thing I think about is SEO/outreach/relationship building/sharing content. What’s wrong with me? (don’t answer that). Does this nightmare ever end? Short post discussing an idea I’m not sure I’ve heard anyone mention. One of the biggest problems that people often have when trying to ‘build relationships’ with influencers within a niche is that they have nothing to offer. You know deep in your soul that your boring, rehashed, poorly designed infographic/blog post/video/whatever isn’t going to impress anyone important and is…
  • 9 Reasons SEO’s Have Stopped Writing About SEO

    011100110110010
    1 Jul 2014 | 7:51 am
    Hey 0110ers, long time no see. I’ve pulled you in for a quickie today, don’t worry it’ll be over pretty quickly. The ‘authorities’ within the industry have stopped writing or are definitely less prolific. The spike of dopamine, serotonin and oxytocin when publishing a post & gaining social shares is no longer getting SEO ‘writers’ as high as previously. SEO’s/’People’ are generally sharing less and favouriting more via Twitter. It’s fucking boring to write about. They now have to actually do some work, their bosses have put…
  • Celebrities And Their Carpets

    011100110110010
    26 Jun 2014 | 4:54 am
    Today I’m delighted to announce a quality infographic from Action Carpets & Flooring Showrooms in Kent brought to you via Kevin Bland an SEO who specialises within the carpet and flooring niche (please get in contact with him for any commercial or domestic carpet/flooring search engine optimisation needs). Anyway, on with the show.   Celebrities And Their Carpets is a post from: 01100111011001010110010101101011
  • Antifragile SEO

    011100110110010
    27 Mar 2014 | 7:55 am
    I’m currently reading a very interesting book called Antifragile written by Nassim Nicholas Taleb. To those that haven’t read it here’s a brief definition of Antifragile. “Some things benefit from shocks; they thrive and grow when exposed to volatility, randomness, disorder, and stressors and love adventure, risk, and uncertainty. Yet, in spite of the ubiquity of the phenomenon, there is no word for the exact opposite of fragile. Let us call it antifragile. Antifragility is beyond resilience or robustness. The resilient resists shocks and stays the same; the…
  • Maximise ‘Success’/Minimise ‘Failure’

    011100110110010
    25 Mar 2014 | 3:29 pm
    Failing is good! You can only really, truly excel and accomplish your dreams if you’ve failed first! Maybe. To be honest I’m not the biggest fan of failure quotes or the overuse in the media of motivational quotes in general. There are many reasons for this but the principle ones are: 1 – Telling people that they’re not absolutely useless for failing is a good thing (for their ego’s) but telling a loser to keep going despite continuous failure is a bit shit (hint > you never read about these people…) 2 – 99% of ‘motivational’ quotes…
  • add this feed to my.Alltop

    SEOP Blog

  • Why ‘Mobilizing’ Your Website Should be Part of Your SEO Plan

    SEOP Blog Team
    15 Sep 2014 | 8:00 am
    Image by Pabak Sarkar     These days, websites are more readily accessed through a variety of mobile devices such as smartphones, tablets, and even video game consoles than the usual laptops and desktop computers. This switch underlines the importance of ensuring that your website is “mobile responsive”, so that it can automatically change its...Continue Reading
  • Goodbye “Exact Match”: Keyword Research Alternatives to AdWords

    SEOP Blog Team
    8 Sep 2014 | 8:00 am
    For more than a decade, Google's AdWords has served as a go-to tool when it comes to keyword research not only for PPC advertisers but also for bloggers and individuals doing SEO. Unfortunately, Google will be removing its exact match and phrase match capabilities to implement close variant keyword matching late this September.
  • Tips for Optimizing Your Business for Local Search

    SEOP Blog Team
    1 Sep 2014 | 8:00 am
    Small businesses that haven’t given much thought to how they can take advantage of local search are missing out. Optimizing your business for local search is a great way to reach out to customers and increase traffic to their website.
  • Keeping It Short for Effective Content Marketing

    SEOP Blog Team
    25 Aug 2014 | 8:00 am
    Content creation isn't just about applying keywords. It's also about finding the most effective way to deliver relevant information that captures your audience. And while it can be fun to over-indulge in writing, especially if it's about restaurants, the latest fashion, or the best beach resorts in the West Coast, there's always the risk of writing more than necessary.
  • Monitoring Your Search Campaign’s SEO Health

    SEOP Blog Team
    18 Aug 2014 | 8:00 am
    There are a number of SEO health metrics that you should monitor on a regular basis so you can easily identify and address problems that will hurt your search program's performance. Although these metrics won’t necessarily point to or address the specific problem, they should give you a good basis for investigating the cause of performance lags.
 
  • add this feed to my.Alltop

    Digital Marketing Blog

  • Client Infographic: Chan Luu

    Anne Brady
    16 Sep 2014 | 3:19 pm
    Tired of the heat yet? Are you dreaming about laying in bed and listening to the rain? Can you remember the smell of crisp autumn air? Here in California we are experiencing a never-ending summer, but all over the United States people are bundling up for fall. What better way to celebrate the turning of the season than getting yourself a new scarf! Chan Luu has created a scarf-centric Infographic in anticipation of cold weather that shows fun prints, styles, & more! Fall weather might be a ways off for us Angelinos, so it’s a good thing scarves never go out of style for LA…
  • Client Infographic: AA Accident Attorneys

    Anne Brady
    15 Sep 2014 | 9:00 am
    Summer is over and fall is here. With winter not too far behind, that holiday season is approaching. While it is common knowledge not to drink and drive, the US still has massive amounts of tragic accidents concentrated around the most popular winter holidays. AA Accident Attorneys has created a new Infographic that breaks down the stats of fatal accidents based on individual holidays. Check out the entire Infographic to learn more about how you can keep yourself safe on the roads during this winter’s holiday celebrations! The post Client Infographic: AA Accident Attorneys appeared…
  • A Smorgasbord of Social Media: 9/12/14

    Trevor King
    12 Sep 2014 | 3:37 pm
    Hey everybody, welcome back to another weekly roundup of all things social media.  We have a bunch of updates to drop for you, so let’s get right down to business.     Facebook Updates: Scheduled Deletion Of Posts If you ever wanted to have a special offer for a limited time, you’re in luck because it may have just gotten easier. Facebook is testing a small pilot of a feature for mobile that lets users schedule the deletion of a post after 1 hour to seven days. Look for this in your IOS mobile posts. Hopefully it will be rolling out to a larger group of users soon.
  • 4 Reasons Why Online Marketing Is Awesome

    Emily Karram
    12 Sep 2014 | 9:20 am
    To an outsider, online marketing may not seem all that glamorous. Surely it’s just about combing through excel sheets and devising the next wannabe-viral ad, right? Not quite. It’s far more, and it is most assuredly awesome in ways you’ve probably never considered before. Here’s four reasons why. The Power Oh, the power. The tools for data collection and analysis available to modern marketers have an unprecedented ability to get granular and to hypersegment audiences. Need to target middle-aged moms in Iowa? You can do that. Plenty of platforms are starting to or…
  • A Smattering of SEO News: 9/11/14

    Brian Rubin
    11 Sep 2014 | 9:29 am
    Hello my friends, and welcome to another week of SEO news! September has gotten off to a fantastic start in SEO news and there was just a ton of stuff this week. I highlighted the best for you, so I hope you enjoy this week’s Smattering!   Google News: Matt Cutts’ Blog Migrates To HTTPS, But Uses 302 Rather Than 301 – A little while back, Google announced that it would give minor ranking boosts to sites using HTTPS rather than the typical HTTP. Recently, it was discovered that Matt Cutts’ own blog had been migrated from HTTP to HTTPS, but for some reason this had been…
  • add this feed to my.Alltop

    Tone Agency

  • Tone on location in Cambodia with CCF [Video]

    Liam
    28 Aug 2014 | 3:09 am
    A few of the Tone team are currently on location with a client in Cambodia.   With previous work under our belt for global non-profits including The Salvation Army we were delighted to be selected as the agency partner for Cambodian Children’s Fund for a forthcoming project.   The task at hand (due for completion December 14′ / January 15′) is the development of a new brand and innovative web presence which more accurately represents the impact the charity has on the ground. You can find out more about the CCF cause here and the new brand and website will launch in…
  • Top Tips for Marketers Using GIFs on Twitter

    Anthony Mcloughlin
    24 Jul 2014 | 5:51 am
    Since floating on the New York stock market late last year, Twitter have been busy rolling out new features and layout improvements. Most recently, Twitter Support announced (ironically, in the form of a GIF, pronounced “JIF”) that users can now share and view animated GIFs on Twitter.com, iOS and Android! Starting today, you can share and view animated GIFs on http://t.co/wJD8Fp317i, Android and iPhone. http://t.co/XBrAbOm4Ya — Twitter Support (@Support) June 18, 2014 Not only is this good news for everyday Twitter users who like a good ‘LOL’, but it’s also…
  • Productivity Case Study – How I Literally Made More Hours In the Day – 10% More!

    Adam Veitch
    6 Jul 2014 | 2:16 am
    As a Project Manager, I spend the majority of my time organising others and ensuring that everyone else’s day runs smoothly. However, until only recently, this came at a price – the time spent organising others often left my own schedules in pieces. Strangely, the catalyst for fixing the error of my ways came via a compliment during my personal performance review meeting with a superior here at Tone who, as it happens, regularly pushes out time management hacks himself. The conversation went something like this: Now, I bet you’re thinking, “how can you see an error in…
  • A (not so) Typical Day on Twitter Told in GIFs

    Anthony Mcloughlin
    23 May 2014 | 8:51 am
    If you’re a regular Twitter user like me, you’ll have no doubt expressed several emotions in reaction to other people’s Twitter behaviours, which got me wondering whether or not fellow Tweeters were thinking and reacting in the same way that I was when it came to Twitter spam/gold etc. With the thought fresh in my mind, I set out to ask a few communities on Google+ and LinkedIn about what behaviours people found the most annoying, pleasing and surprising on Twitter. Here is the result! A big thanks to the following people who took the time to answer, enabling me to put together this…
  • 30 Inspiring Websites That Use Stunning Large Photo Sliders

    Michael Almond
    24 Apr 2014 | 6:14 am
    The use of large photo sliders in web design is a trend that’s on an upward curve. Visually appealing large photos not only grab people’s attention but they also give your website visitors an idea of what you and your website is about. As I trawl through the web looking for slider inspiration, I bookmark the most impactful and stunning examples to my Evernote. Here are my favourite 30 websites that use large photography in their sliders to great effect. Amsterdam Dance Event   Austrade   Blind Barber   Bonvoy Adventure Travel   Brave People   de Certeau…
  • add this feed to my.Alltop

    WebpageFX Blog

  • Mobile Website vs Mobile App: Do You Really Need an App?

    Nicole Kohler
    15 Sep 2014 | 6:00 am
    In January of this year, for the first time in history, more Americans used mobile apps to access the Internet than desktops and laptops. With 55% of web traffic now coming from mobile devices, if you don’t already have a mobile-friendly website or app, you may be more than a little nervous. Business owners who are looking to reach more consumers on their mobile devices may be struggling with one big decision, however: do they need a mobile website or a mobile app? Which is the best way to reach the most people, drive the most traffic, and make the shopping or browsing experience most…
  • How to Contact Google Support, Sorted by Service

    WebpageFX Team
    10 Sep 2014 | 6:00 am
    For such a large company, Google is notoriously difficult to contact. Where most companies would list a big phone number and contact form, Google’s “Contact us” page sports a plethora of options, drop-down menus, and links to other pages. As an Internet marketing company, we work with Google fairly frequently, to the point that we’ve managed to become familiar with their myriad of confusing contact preferences. Rather than keep these secrets to ourselves, we thought it might be nice to share them with you. Hopefully this will make your life a little easier the next…
  • Interview: Mark Sanborn, Author

    WebpageFX Team
    9 Sep 2014 | 6:00 am
    We continue to roll on with our InterviewFX series, talking to business owners, authors, and more. Today we’re talking to Mark Sanborn, speaker and author of The Fred Factor: How Passion In Your Work and Life Can Turn the Ordinary Into the Extraordinary, which has sold nearly two million copies to date. We recently included The Fred Factor in our list of “5 Best Workplace Productivity & Positivity Books” and highly recommend it due to its universal ideas that everyone can put into practice. Mark talks about how you don’t have to have a dream job like a rock star or athlete to make…
  • How to Identify and Capitalize on Your Yearly Sales Patterns

    Trevin Shirey
    4 Sep 2014 | 6:00 am
    While it’s not often thought about as such, pattern recognition is a huge part of marketing and business acumen as a whole. Identifying patterns in consumer behavior, client interaction, or sales is vital. Patterns play a huge role in Internet marketing, too. A huge part of Google’s algorithm is based on pattern recognition. Fortunately for business owners, using patterns doesn’t require a PHD or a bunch of fancy programs. You can use tools like Google Analytics, Microsoft Excel, and old-fashioned pen and paper to help identify and capitalize on yearly sales patterns for your business.
  • 26 Tools for Improving Your Website’s Page Speed

    Dan Shaffer
    2 Sep 2014 | 9:00 am
    Lately, we’ve been stressing the fact that fast websites are more profitable websites. It’s a well-known fact, but it’s also constantly overlooked. Many people are so focused on the functionality or design of their site that they completely miss out on this major influence on their conversion rates. When it comes to improving your page speed, less is often more. It can be a bit of a daunting task to cut down on the different page speed sucking areas, so thankfully there are some tools out there to help! Improving your website’s page speed not only helps users convert, but it can…
 
  • add this feed to my.Alltop

    Ethical SEO Consulting

  • Most Notable Penalties Delivered by Google

    Frank Scharnell
    27 Aug 2014 | 10:17 am
    Google’s update names: Panda, Penguin, Venice and Pigeon. Thanks to Guillaume Bouchard and his 2012 post about How Google names is updates and products we know the origin of Google’s naming of their updates. Though the names may not be intimidating, the results of the penalties and guideline violations can be. We have worked with many clients to help navigate through the process to get back in Google’s graces, but they can take a serious toll on a business. Below I outlined a few of the most notable penalties that have been delivered over the years. Revenue Loss Two of…
  • Pigeon Update: Crap One Month Later & What You Can Do

    Casey Meraz
    26 Aug 2014 | 10:50 am
    Just over a month ago on July 24, 2014, Google released an update to their local algorithm dubbed Pigeon. When this algorithm was released Google started taking more traditional organic signals into consideration for the local ranking factors. Whenever there is a major algorithm update you can generally expect to see some crap results for a couple of weeks in the SERP’s. In this instance there seemed to be a higher number of crap results or “Pigeon Poo” as Mike Blumenthal put it. Here we are just over a month later and let’s see what types of changes we have seen. On…
  • Using Lastpass for Easy Citation Building: Local SEO

    Casey Meraz
    8 Aug 2014 | 9:35 am
    Building citations for local SEO is an important task that everyone involved in local SEO needs to be aware of. Not only do you need to build strong citations, you also need to make sure they’re 100% correct when you’re building them. Creating inconsistencies in the data by using incorrect information can create a real local ecosystem nightmare. The other major downside of building citations is just how tedious the work really is. Previously I used to use Roboform to expedite this process and wrote a guide about how to find and build citations on the Moz.com blog. However I have…
  • How to Make Contact Form 7 Contact Emails Awesome

    Frank Scharnell
    31 Jul 2014 | 5:19 pm
    Typically, I focus on how to make the front end of a contact form more attractive to visitors, focusing on conversion rate optimization and making sure it is an enticing call to action. But we often forget to consider formatting the contact form emails that are sent once we get conversions. Though this is not a ranking factor, the transfer of the right information needs to be handled just as smoothly as the function of the contact form. To make sending these contacts easier, I’m going to help you use the advanced functions of WordPress’s popular Contact Form 7 plugin to…
  • July 2014 Pigeon Local Search Update Analysis

    Casey Meraz
    25 Jul 2014 | 12:23 am
    **Updated 7/25/14 at 10:00AM Earlier yesterday I started to see results for a keyword I search regularly, “Denver SEO”. Typically this result only displays organic results and I haven’t seen a local result for this since September 2013 when Mike Blumenthal called out spammy queries after a major local update. Google was quick to tackle these spammy queries, and it’s almost been a year  now since we have seen bad results like these. However now it appears we may be seeing 2009 results all over again with the newest Google update to the local algorithm. Let me…
  • add this feed to my.Alltop

    The Business Growth Coach

  • Help! I Need Leads But I Have No Marketing Budget (VIDEO For Beginner Marketers)

    jon rognerud
    2 Sep 2014 | 3:20 pm
    ATTENTION: NEW BUSINESS OWNERS & MARKETERS: We all had to start somewhere when launching our business. Most of us were not born into a situation where money for marketing was just handed out. You had to learn, earn and invest what you could. Today, online there are some great strategies that can help you be smarter about how you generate leads …and starting with a minimum budget. But, truthfully – the concept is about either time or money (or both), right?  Time costs money too, but it’s not cash out of your wallet. So, watch this marketing video, and learn what 4…
  • How To Get More Traffic With Affiliate Tracking Software

    jon rognerud
    2 Sep 2014 | 10:24 am
    …a.k.a. “How do you Make More Money Immediately?” In the world of online business, there is nothing more wanted, needed and discussed than…TRAFFIC. Professional marketers know however, that there are differences in traffic driving strategies. I don’t mean the various channels and options for getting traffic (that’s easy) – but the more exclusive and tougher kind to get. The TARGETED traffic. What good is 10, 50 or a 100,000 new visitors to your page if they are not interested in what you offer, or don’t care what you are all about? Visitors will “bounce” and…
  • Weird SEO Keyword Research Tools

    jon rognerud
    28 Aug 2014 | 11:24 am
    SEO Keyword research is still very much central to success with SEO (Search Engine Optimization) and getting targeted traffic for your website. While Google Search is continually changing and becoming more ‘topical’ based, keywords (content) and links (quality) still rule the day. This is true now, and will continue to be. Getting more traffic to your website and pages is done via both site and page optimization as well as adding strategic links, both internally (on the site) and externally (from other sites and pages). The work never stops. Understand Your Keyword Universe A…
  • How To Get More Traffic From YouTube Videos

    jon rognerud
    27 Aug 2014 | 12:01 pm
    YouTube is owned by Google. It has more than 1 billion unique users each month, and over 6 billion hours of video being watched each month. Over 100 hours of video are uploaded to YouTube every minute. (Read more on https://www.youtube.com/yt/press/statistics.html). To help your creative process, learn more from the YouTube Playbook at https://www.youtube.com/yt/playbook/) Add to this the additional Google YouTube partner programs, the monetization strategies and easy display on portable and mobile devices, and you have a fantastic platform to get your brand noticed. From a search…
  • How To Write And Create A Book This Weekend

    jon rognerud
    26 Aug 2014 | 5:00 pm
    [AUDIO VERSION] Listen to the podcast anywhere. Click to listen now. Nothing says “authority” more than a published book. The word “author” is a prefix to authority!  That’s one of many embedded reasons that people and businesses look up to, respect and engage with a published author. You are by default a ‘trusted expert’. Today, with so much hype and the perfectly indecent trolls and hucksters on the Internet, it’s more important than ever to overcome the skepticism and trust issues that face you. It doesn’t matter if you are the consummate professional or have…
  • add this feed to my.Alltop

    Boomtown Internet Group

  • Infographic Design

    Sue McCrossin
    11 Sep 2014 | 8:05 am
    Insightful and Informative Custom Infographic Design Infographics are becoming a larger part of a user’s everyday online experience. Engaging, influential, and enlightening, an infographic is a tool that provides powerful, hard-hitting, aggregated data for your base of potential and current customers. Boomtown Internet Group understands that providing this information in an easy-to-read, accessible way enhances the impact of what is being presented. That is the mind-set our talented and experienced infographic design team takes into account at the start of each and every design process for…
  • Business Brochure Design Services

    Sue McCrossin
    11 Sep 2014 | 8:05 am
    Brochures are one of the major parts of a business promotion plan. For promoting services, products, or ideas, brochures are a very effective marketing tool. They are widely used to attract attention, or provide information about a particular service or product in your company. Thus, a brochure may even be somebody’s first impression of your company. To use a brochure as a marketing tool that emphasizes your marketing message effectively, you need a professionally designed brochure that makes your targeted audience know you are serious about your business. It’s important to choose…
  • Logo Design

    Sue McCrossin
    11 Sep 2014 | 8:04 am
    Great branding can have a large affect on the success of your business. Having a great logo is crucial, since this one item will become a symbol of your company. It will be part of your website, every ad you create, and every brochure you hand out. Thus, having a logo that people can identify with and can relate to is a critical element for your business marketing. Look around and you will see logos everywhere. Think about the logos that you can relate to and how they affect you, like Facebook’s logo, for example. How many logos do you see that you can identify with a business even if…
  • Custom Landing Page Design Services

    Sue McCrossin
    11 Sep 2014 | 8:02 am
    What is a landing page you may wonder? A landing page is a specially created page that can be on your website, blog, or even Facebook, that will help improve your conversions for specific ad campaigns. For example, let’s say you decide to run a Pay-Per-Click (PPC) campaign selling a specific product or service with Google AdWords, but you only link that ad to your home page. This is typically ineffective in creating a great conversion rate or a strong ROI. The trick is to create a custom landing page that targets exactly what you are advertising. This allows the user to land on a page…
  • Custom Business Facebook Page Design

    Sue McCrossin
    11 Sep 2014 | 8:01 am
    A custom business Facebook page can help you.. Stand Out! Branding your page and adding custom graphics will help you stand out from the competition. Engage! Visitors love fresh content. On a custom page, you can post blog entries, videos, discussions, and much more. Attract! Facebook has over 600 million users as of January, 2011 and is the most visited site on the web. Yes, even more than Google! Attract those potential customers with a custom fan page. Here’s What We Offer Choose a package below! Our goal is to make the process of creating your customized page as easy and affordable…
 
  • add this feed to my.Alltop

    Pole Position Marketing's E-Marketing Performance Blog

  • How Web Hosting Makes Your Site Increasingly Inviting

    Cam Secore
    2 Sep 2014 | 5:00 am
    Imagine the exceptional party host, one that learns of attendees’ favorite foods, drinks, and forms of entertainment. That’s a classy host, one who was likely raised by good hosts or observed the accommodating ways of others. A superior web hosting service is like a mom or dad ‘raising’ their child the right way, to respect […] Download the Best Damn Web Marketing Cheat Sheet! by Stoney deGeyter.
  • 5 Ways to Sell Your Products By Selling Yourself First

    Stoney G deGeyter
    1 Sep 2014 | 7:00 am
      When a visitor lands on your website, there are two questions they need answered: 1. How does this product or service benefit me? and… 2. Why should I buy this product or service from you? If your site does a good job of answering the first question, congratulations – you’re one step closer to making […] Download the Best Damn Web Marketing Cheat Sheet! by Stoney deGeyter.
  • How You Can Survive the Online Marketing Onslaught

    Stoney G deGeyter
    20 Aug 2014 | 5:00 am
    Being in the web marketing industry for as long as I have been gives me a unique vantage point. One thing that continually amazes me is both the changing nature of web marketing and its remarkable consistency at the same time. In the grand scheme of things, good SEO is still good SEO. What works […] Download the Best Damn Web Marketing Cheat Sheet! by Stoney deGeyter.
  • 5 Website User Experience Mistakes That Hurt Your Bank Account

    Mike Fleming
    6 Aug 2014 | 5:30 am
    Most business owners and executives want their businesses to grow. In order to do that, (let’s talk basic accounting) the total amount of deposits has to consistently exceed the total amount of withdrawals, or else the business is just treading water; or maybe even drowning. In this day and age, websites are one of the tools […] Download the Best Damn Web Marketing Cheat Sheet! by Stoney deGeyter.
  • 21 Things Every Web Developer Should Do

    Stoney G deGeyter
    4 Aug 2014 | 6:04 am
    If only Ferris knew what was ahead. That quote comes from much simpler, and slower times. With the web and all it’s related technologies, we have seen life change faster than ever. If life was fast during Ferris’ day, it’s at lightning speed now! But the faster life gets, the more we have to slow […] Download the Best Damn Web Marketing Cheat Sheet! by Stoney deGeyter.
  • add this feed to my.Alltop

    MITHU SARKAR

  • 8 Prime Rules for Running a Successful Online Business!

    Mithu Sarkar
    15 Sep 2014 | 1:44 am
    Every online business owner wants to establish the business and boost its sales and ROI – be it a large scale or a small-scale business. People look for deploying different strategies that take their online business to new heights of success. Here are the 8 simple business tips that can help you get started. Search Engine Optimization (SEO) SEO plays a key role to drive traffic to your website if your website is properly optimized. SEO improves the ranking of the website in search engine result pages thereby driving more potential traffic to your website increasing the ROI Social Media…
  • Search Engine Optimization and Metadata

    Mithu Sarkar
    2 Sep 2014 | 4:35 am
    As per Wikipedia… Metadata is “data about data”. Metadata about webpages are called Meta tags. Technically Meta tags have two components; Meta description and Meta keywords but logically Title is also part of Meta tags or Metadata for webpages. Together they are called Title and Meta tags of a webpage. There are two other components of Meta tags, which are ALT and TITLE attributes of images and TITLE attribute of a hyperlink. Summing up the above, webpage Metadata consists of: -       Title -       Meta description -       Meta keywords…
  • Digital marketing for beginners

    Mithu Sarkar
    11 Aug 2014 | 11:20 pm
    Introduction to the concept of Digital Marketing “Digital marketing”, the term is quite self explanatory, its marketing using electronic / digital mediums. There can be two types of Digital marketing; push and pull. In pull marketing the consumer (often called a user or visitor in web) proactively looks for content / data via search engines or content mediums like blogs, forums, web feeds, video channels, etc. and in push marketing the marketer actively sends content / data to the user  via e-mails, text-messaging, web feed digests, etc. The marketer depending on the strategy can use…
  • 5 Tips To Have the Edge In Local Search Competition

    Mithu Sarkar
    20 May 2014 | 12:41 am
    Understanding the intricacies of the search engine optimisation is in itself quite difficult for people. But, once the webmasters are well versed with the advantages and the technologies used, they can surely put up a great site. It will cater to the target audiences and at the same time, bring more visitors to their sites. For large scale business websites, it is important that they have a global presence, because they are now having a brand value. In the long run, they will not have much to do with their advertisements in the local market, because they are now well known. But, the same…
  • Top Digital Marketing Trends in 2014

    Mithu Sarkar
    10 Apr 2014 | 7:19 am
    Digital Marketing is a fast paced, ever changing segment of the World Wide Web. The information and algorithms are constantly changing and if you are not at par with the change you are surely going to fall back on the competition. With the evolution of mobile, content marketing and social media for the last couple of years, 2014 is going to be a killer year for digital marketing and properly implemented and optimized digital marketing strategies will only enhance your web presence and brand reputation over the web. It’s time to take a tour on the top digital marketing trends for 2014…
  • add this feed to my.Alltop

    Seo Sandwitch Blog

  • Read Some of Google's First Patents Filed by Larry Page and Sergey Brin

    Joydeep Bhattacharya
    17 Sep 2014 | 8:48 am
    Larry Page and Sergey Brin founded Google in the year 1998. Before the name "Google" was given, the search engine was known as "BackRub" because it took into account the quality of backlinks and citations before ranking any webpage. This technology was named as "PageRank" and was named after one of its founders Larry Page. That's history but who else wants to see some of the first patents filed by Google founders Larry Page and Sergey Brin in the year 1997 and 1999?Our own search patent guru, Bill Slawski has published some of the earliest known patents of Google. These patent…
  • 5 Easy Ways to Optimize Your PPC Ads For Higher Ad Positions

    Joydeep Bhattacharya
    16 Sep 2014 | 8:40 am
    If you are looking to find an easier way to list your ads on higher position in Adwords then these 5 tips can come to your rescue. I have implemented these tricks and found some great results both in terms of traffic and conversions. Hope, you can also benefit from these ad optimization tips. But, before I discuss those tips, let's learn a bit on the metric Ad Rank.Ad Rank It is the single metric that affects the position of your ads on Google search results. Ads having a higher ad rank are displayed at the top positions (above the fold) while ads having a low ad rank are…
  • Google Might Replace Second Line of Ad Text With Ad Extensions For Mobile Ads

    Joydeep Bhattacharya
    12 Sep 2014 | 8:40 am
    Starting October 15th, 2014, Google might not display the second line of ad text for mobile ads and instead display relevant ad extensions like the location, callouts and sitelinks in order to increase user engagement. This decision was taken because Google wants people to engage with the ads. Site extensions might help to increase CTR as opposed to ad descriptions. Consider the example below:The ad on the left side contains 2nd line of ad description while the ad on the right side contains an additional ad extension that is the location extension. In the 2nd ad, the…
  • Google Launches New Search Card for NEWS Related Searches

    Joydeep Bhattacharya
    11 Sep 2014 | 8:52 am
    Google recently launched "in the NEWS" search card for news related searches. A search for query "Jill Duggar" displays the news search card in the right display panel of the search result page. A screenshot is provided below:The news card displays a link to the news site that has the news related to the search query and also displays some "people also search for" links for related search queries.We hope to see some more Google cards like these in future.Also See:Sitelink Search Box Learn About the Knowledge VaultGoogle Indepth ArticlesGoogle Query Processing by Identifying EntitiesHow…
  • Google Rolls Out Benchmarking Reports in Analytics

    Joydeep Bhattacharya
    11 Sep 2014 | 8:34 am
    How about comparing your website’s performance to that of your industry peers? Yes, that's what benchmarking reports does in Google Analytics. It lets you compare your data with aggregated industry data from other companies who have mutually agreed to share their business data with Google. Gaining access to this data provides valuable context, helping you to set meaningful targets, gain insight into trends occurring across your industry, and helps you to compare your site performance with that of your competitors. Where Can I Access The Benchmark Reports?To access the…
 
  • add this feed to my.Alltop

    Above the Fold & Socially Acceptable

  • How to Conduct a Link Audit: Part 1 – Evaluating the Link Profile

    Bobby Pham
    17 Sep 2014 | 11:36 am
    I’ve had to perform countless link audits.  In fact, before beginning any link building campaign, I conduct a link audit of the client’s site that I’ll be working on.  Although link audits can be performed for specific purposes (i.e. anchor text breakdown, looking for specific links, updating old links, etc), the link audits I typically conduct are to get a […]Author informationBobby PhamSpecialist, Organic Search at IntrapromoteBobby came to Intrapromote in 2008 and is one of our amazing Search Team members. With a diversified background in online marketing and client service,…
  • [Podcast] Analytics That Won’t Waste Your Time – Part Two

    Angela Moore
    5 Sep 2014 | 3:00 am
    This week we’re continuing our discussion on analytics and what you should pay attention to and resources that are available to you as you learn how to use these tools and make them work for you. If you didn’t get a chance to listen to last week’s episode, you should stop and do that since this is a continuation of […]Author informationAngela MooreVP, Client Operations at IntrapromoteAngela Moore is the VP of Client Operations for Intrapromote and focuses on creating great customer experiences for IP's family of clients. Angela has been in the online marketing world…
  • 10 Life Skills Every Community Manager Should Have

    Kristel Klank
    2 Sep 2014 | 5:00 am
    It seems elementary, but in the fast-paced world of social media, we sometimes need a little reminder of how to be a normal functioning human being. So, just so we’re all clear, here are 10 life skills that every (effective) community manager should know: How to make (or where to get) a mean cup of coffee. No explanation needed. How […]Author informationKristel KlankSpecialist, Social Media at IntrapromoteKristel joined IP in 2013 and has proved to be a stellar addition to an already strong social media team. Prior to Intrapromote, Kristel worked extensively in branding and digital…
  • [Podcast] Analytics That Won’t Waste Your Time – Part 1

    Angela Moore
    29 Aug 2014 | 3:00 am
    On this week’s episode, Dylan, Erik and I are diving into the big, bad, scary (not really) world of analytics. One of the most in-depth conversations we have with brand new clients (and existing clients, to be honest) revolves around analytics. What are we measuring? What is it telling us about our business and performance? The three of us start […]Author informationAngela MooreVP, Client Operations at IntrapromoteAngela Moore is the VP of Client Operations for Intrapromote and focuses on creating great customer experiences for IP's family of clients. Angela has been in the online…
  • Instagram Expands Native Analytics Offerings, Offers Ad Previews

    Kristel Klank
    27 Aug 2014 | 1:15 pm
    Advertisers of the world rejoice! Thursday, Facebook-owned Instagram released an expanded suite of analytics tools, offering brands a native interface for tracking performance metrics such as reach, engagement, and impressions on both paid and earned media. Aside from analytics updates, Instagram also introduced their new “ad staging” tool that now allows creative teams to preview and edit ads before they […]Author informationKristel KlankSpecialist, Social Media at IntrapromoteKristel joined IP in 2013 and has proved to be a stellar addition to an already strong social media team.
  • add this feed to my.Alltop

    TripleSEO

  • Parasite Google Results Pages

    Chris Dyson
    8 Sep 2014 | 7:01 am
    I can’t recall seeing this before but it appears that some people have stumbled upon a way to use Google’s own search results pages as a Parasite. Here’s the results page if it is still working! But it appears the additional “/” in the URL is causing some of the confusion and causing them to appear. And clicking on the results sends you on an eternal SERP loop – great UX Google! So all you wannabe Growth Hackers why not give it a shot and kick-start ranking your Black Friday Coupon Codes using Google’s own results- today! Thanks to Rob Duckers for…
  • How to Build an Online Business you can Sell

    Thomas Smale
    1 Jul 2014 | 3:00 am
    This is a guest post from Thomas Smale, the co-founder of the specialist website brokers FE International and serves as a great follow up to Lewis Ogden’s article on building an online business that can last Many online marketers that I speak to don’t seem to realise just how valuable their skills are or how they should be putting their skills to good use to make a great income online. As a broker who specialises in helping to sell online businesses I wanted to offer some advice on how you could go about building a website that you could eventually sell. Having completed over 200 website…
  • Use Crazy Egg to Make You More Money

    Chris Dyson
    23 Jun 2014 | 3:02 am
    If you are serious about making money from your website then it is important to have a heat mapping tool like Crazy Egg. Crazy Egg lets you see where, when and how visitors have been interacting on your website. It offers you great options for landing pages and it gives you an insight into what people are doing on your website – something that you would not normally be able to see on your own. Using a script like Crazy Egg will allow you to see how much business is drawn to your landing page and what you can do to improve your results. Do I Have a Landing Page? This is a question…
  • Create a Buzz With BuzzBundle

    Chris Dyson
    8 May 2014 | 3:55 am
    Managing your brand and developing an image takes time to craft. One of the most difficult aspect of managing a business or blog online is the lack of a resource that integrates all the tools necessary for managing that brand. Brand Publishing and Monitoring There are two components of brand management that are on the mind of most bloggers and business owners: competition and public reputation. BuzzBundle can track the competition before publishing data to the various social networks that are linked to the account. The competition is tracked by a few methods: • Competitive mentions based on…
  • How to Classify 6800 Links in Minutes with URLProfiler

    Chris Dyson
    2 Apr 2014 | 12:00 pm
     URLProfiler has been my secret weapon for the past few months and if you are serious about SEO it will be a part of your arsenal too.  I was part of the beta testing group and have been in the lucky position to master this tool which has significantly improved several of my day to day processes for many different things. URLProfiler carries out numerous checks on a list of URL’s which really help speed up link classification – it is equally useful whether you are reverse engineering a competitor link building campaign, doing a Panda audit or simply auditing links due to a…
  • add this feed to my.Alltop

    Eyeflow Internet Marketing

  • Google’s Quality Rating Guide: Creating High Quality Webpages

    Cory Bosket
    2 Sep 2014 | 10:30 am
    As Google continues to shift away from keywords in favor of a more user-friendly experience, we have seen a new method emerge for websites looking to optimize their sites and improve upon their Google search rankings. Not only should websites consider what their audience may be searching for, but also pay close attention to the overall quality of their website. With the latest updates to improve a user’s search experience, Google has employed several Search Quality Evaluators, working to grade sites on page quality, content, user experience and more. Essentially, these raters from Google…
  • SEO Video Tutorials: The Complete List

    Cory Bosket
    18 Aug 2014 | 6:00 am
    If you’re in the business of SEO, you’re already well aware of the taxing chore of keeping up-to-date with the latest and greatest strategies. Luckily, here at Eyeflow we’ve worked to compile a list of our favorite SEO video tutorials and resources, helping you stay on top of all the latest SEO tips, strategies and trends to put you ahead of your competitors and on top of Google’s search engine rankings. Google Webmaster Help What better of a source than the experts themselves. Google’s Webmasters video series provides in-depth details and tutorials on Google Webmaster Tools,…
  • Google Updates Their Local Search Rankings with Pigeon

    Chris Hornak
    5 Aug 2014 | 8:45 am
    On the evening of July 24, 2014 Google released their latest algorithm update out into the wild. According to Google the update, which the clever search engine experts of SearchEngineLand.com have named “Pigeon,” aims to improve the user experience in local searches by returning more relevant, useful and accurate rankings in the local search results. Although the update is not penalty-based like Google’s previous major updates (Panda and Penguin), many sites are experiencing a drop in traffic or web rankings. While Google has yet to release an official statement on the percentage of…
  • Twitter Etiquette – The Unwritten Rules

    Abby Keil
    31 Jul 2014 | 9:23 am
    Whether you’ve just signed up for Twitter or are a seasoned user there are a few rules to keep in mind when posting. With over 250 million active users and 500 million tweets sent per day it can’t hurt to brush up on the best practices. Review our tips for social media posting on Twitter to keep your account active and a valuable marketing tool. 1. The Golden Rule applies, even in social media. Share things that your followers would find interesting, thought provoking, personal insights, or resources for information. A good place to start when deciding what to post is to Asking…
  • A Recipe for Blogging Success

    Cory Bosket
    25 Jul 2014 | 7:43 am
    With over 150,000,000 blogs and another 175,000 blogs being added to the internet daily, making sure your blog stands out from the rest is no easy feat. While blogging has become increasingly popular in recent years, not many people know what really goes into a great blog post. In many ways, creating an effective blog post is a lot like cooking up a delicious meal. By carefully following the right recipe, and adding a little something extra on your own you can create a blog that your following will gladly eat up and keep coming back for more. Discovering What Your Audience is in the Mood…
 
  • add this feed to my.Alltop

    Vizion Interactive

  • Vizion’s Internet Marketing Link Roundup [9/12/14]

    Mark Jackson
    12 Sep 2014 | 2:09 pm
    The latest Vizion posts: 10 Basic SEO Tips for Local Business Success – http://www.vizioninteractive.com/blog/10-basic-seo-tips-local-business-success/ Branding Shh…If You Listen Closely, You’ll Know What Your Customers Want You to Write http://www.searchenginejournal.com/shh-listen-closely-youll-know-customers-want-write/114877/ Learning what your audience wants to hear requires listening to them. Listening will help you write about the topics that will engage readers, build trust, and convert them to customers. This article is designed to help you learn how to effectively listen…
  • 10 Basic SEO Tips for Local Business Success

    Joshua Titsworth
    8 Sep 2014 | 8:27 am
    Learning how to establish Google rankings is one of the most important aspects of effective marketing for a small business. Navigating Search Engine Optimization is sometimes overwhelming without the right strategy for success. Fortunately, remembering ten basic guidelines can transform search results and help your business get the exposure essential for a thriving business. 1. Use Local Business Listings While diving in to the complexities of algorithms and rankings is a necessary part of SEO strategy, sometimes the simple steps get neglected in the process. One of the most basic steps…
  • Vizion’s Internet Marketing Link Roundup [9/05/14]

    Mark Jackson
    5 Sep 2014 | 12:48 pm
    Vizion around the web: Watch Your Step – http://level343.com/2014/09/05/watch-step/ 5 Tips For Working From Home – http://www.good.co/blog/2014/09/02/5-tips-for-working-from-home/ Branding Shh…If You Listen Closely, You’ll Know What Your Customers Want You to Write http://www.searchenginejournal.com/shh-listen-closely-youll-know-customers-want-write/114877/ Boy, Isn’t this the truth? In such a fast paced online marketing environment it a wise move to slow down and listen to your audience to truly understand the type of content that your searching audience wants to see. SEO…
  • Vizion’s Internet Marketing Link Roundup [8/29/14]

    Mark Jackson
    29 Aug 2014 | 2:10 pm
    The latest Vizion posts: Authorship, Authority and Trust, OH MY! - http://www.vizioninteractive.com/blog/authorship-authority-and-trust-oh-my/  Vizion around the web: 5 Ad Types That Need To Go Away - http://www.isoosi.com/blog/5-ad-types-need-go-away.html Branding The Growing Importance of Online Reviews http://www.searchenginepeople.com/blog/125-online-reviews.html The Growing Importance of Online Reviews: Approximately 90 percent of respondents reported using online reviews to determine whether or not a business is a good one. Furthermore, a whopping 39 percent of respondents reported…
  • Authorship, Authority and Trust, OH MY!

    Joshua Titsworth
    29 Aug 2014 | 7:24 am
    While Bing and Yahoo are changing the way their SERPs look, Google has decided to join along by removing the use of rel=author. That’s right, no more photos by search results any more. Huge move right? While it’s not big enough to make SEOs scream, “THE SKY IS FALLING!” it is big enough to swivel some heads, cause some face palms and deep heavy sighs in others. Especially those (myself included) that got clients to implement this (recently I might add) only to have it taken away. And for those of us that just did that, we may be like: So what was authorship? A little over a year ago…
  • add this feed to my.Alltop

    BuzzStream

  • Case Study: Building Links in the Travel Industry

    Guest Author
    16 Sep 2014 | 4:00 am
    Today’s post comes from Shawn Cohen of Standing Dog Interactive, a full service digital agency in Dallas, Texas.   The travel and hospitality industry is inspiring to work in: you know you’re helping travelers reach their destination and once they get there, you are there to ensure that they will have the best time of their lives. Case Study: Building Links in the Travel Industry However, it’s a crowded digital space with a lot of limitations. Depending on the brand, content, budget, and time can all be tight restrictions on SEO link building campaigns. That means we have to think…
  • Want to Join BuzzStream? We’re Looking for a Head of Content Marketing

    Paul May
    12 Sep 2014 | 7:42 am
    A lot of people ask me how we’ve been able to consistently deliver such high quality content across all of our content channels for such a long period of time. The majority of the credit for this belongs to Matt Gratt. Until this spring, virtually every piece of our content was created, edited or conceived by Matt. In that time, we’ve seen traffic to our website explode and subscribers to our twitter feed increase dramatically…and because content is our biggest driver of sign-ups and revenue, we’ve seen trials and revenue more than triple in the last two years. Matt has…
  • How to Kick the Habit of Reporting Like a Link Builder

    Guest Author
    9 Sep 2014 | 5:00 am
    Today’s post comes from Trung Ngo, SEO Strategist at Red Door Interactive. Find him on Twitter @trungvngo or his personal blog, upstreamist.co, where he writes about outreach marketing, SEO, and productivity. The TL;DR Version Outreach marketing aligns the client’s brand with people who have the ability to influence consumer preference in the respective industry. Links are just the cherry on top. Here’s what we need to include in outreach marketing campaign performance reports to better communicate our value: Impressions and engagement on brand-related influencer tweets using…
  • How to Create a Winning Content Promotion Plan

    Stephanie Beadell
    2 Sep 2014 | 1:00 am
    Many content marketers view “promotion” as a phase that begins once content goes live. The truth is, promotion should begin much earlier than that, running parallel to production, and most of the promotion work should be completed before launch. Here’s a plan framework you can use for your next content campaign. Planning A good promotion plan begins with audience research and the development of targeted messaging. Audience Research If you have the time and budget, doing research like survey analysis is really helpful. At BuzzStream, we’re a bit more informal. Our planning stage…
  • How to Pitch: Outreach Tips from Lifestyle Bloggers

    Stephanie Beadell
    21 Aug 2014 | 4:00 am
    We’ve talked before about best practices for pitching journalists and bloggers when you have news to share, but what should you do when your goal is partnering with a blogger to promote a product or brand? I reached out to a few lifestyle bloggers to see what they had to say about pitches, priorities, and PR people. Read their advice below. First, A Little Bit About the Bloggers I interviewed bloggers fromHither and Thither, OhDearDrea, PopCosmo, and Small Fry Blog. According to Moz, the bloggers had Page and Domain Authority scores ranging from 34-54. Most have at least a few…
  • add this feed to my.Alltop

    Resonance Online Marketing - Perth, Western Australia

  • Confirmed: HTTPS is a Ranking Factor

    David ODonnell
    23 Aug 2014 | 8:18 am
    Google is continuing its mission to make the web a safer and more private place, confirming that securely hosting a site with HTTPS is now part of their organic search ranking algorithm. What is HTTPS? When a site uses HTTPS, the information sent between the visitor’s browser and the website is secured via Transport Layer Security protocol (TLS). Any data transmitted between the visitor and the website is encrypted and protected from modification, corruption, or ‘man in the middle‘ attacks. From Google’s official announcement: “…we’re starting to use…
  • What’s new at Google? Lots!

    Rebecca Caldwell
    15 May 2013 | 7:55 pm
    Google’s annual developer’s conference, Google I/O started yesterday with buzz that things were going to be shaken up a little around the web. While there was no news about Google Glass or Ingress, the new tools and interfaces that were presented at the 3 hour keynote speech were definitely welcome to most Google fans. What’s the gist? While statistics were thrown around about Android mobile apps and the Chrome project being huge players online today, the biggest changes were to it’s flagship social network, Google Plus. Around 40 new or improved features were announced that will…
  • Do Big Brands Need SEO?

    Rebecca Caldwell
    28 Feb 2013 | 7:15 pm
    A lot of people ask me whether they need SEO for their website or online business. I say yes in 99% of cases, because no matter what your business, if you want visibility then it’s simple; you need to optimise your site, and then market it as much as you can. Even big businesses that are household names need SEO. For branding? Not always, but it does have it’s place. Take electronics and furniture giant, Harvey Norman. They do great deals for items, but they depend mostly on newspaper advertising and television. Google “LCD screen TV Perth” and what happens? They are on page 2, way…
  • How Has Search Changed Marketing?

    Rebecca Caldwell
    7 Feb 2013 | 6:24 pm
    How marketing has changed. I don’t mean overnight but if you think about user and shopper behaviour, traditional marketing methods versus the internet have been in an all-out war for the last number of years. Some ‘traditional’ marketing ways have also been co-opted by ‘The Internet’, making distribution of your message cheaper, faster and more accurate. Newspaper When was the last time you bought one? And I mean to read, not to line your budgie cage or clean the BBQ. Even now that many newspapers are in full colour, it seems silly to some to buy a paper with ‘yesterday’s…
  • Malware and SEO: The Effect, Cure & Preventative Measures

    David ODonnell
    10 Jan 2013 | 4:25 am
    The astonishing growth in the amount of malware around these days is a cause for concern to many Internet users and webmasters. Back in the old days the majority of viruses and worms were designed to annoy, to gain fame for the designer or to amuse but there are now some very serious reasons why people distribute this kind of malicious software. With so much malware around it is impossible to describe it all but we can say that the intention is almost always to get hold of sensitive information such as bank details or else to control the computer or the website which is infected and fill it…
 
  • add this feed to my.Alltop

    @northcuttHQ

  • Spammy backlinks: What are they really? Do they matter?

    Carter Bowles
    17 Sep 2014 | 9:00 am
    We all think we know a spammy link when we see one, right? A blog comment from somebody named "free cheap Nike shoe sneakers" is a spammy backlink. An article that's been spun past the point of legibility and "published" in an "article directory" without human review is a spammy backlink. But where do we draw the line between spam and promotion? Does Google, as a policy, even see a difference between the two? Just as importantly, do spammy backlinks really matter? Should you be monitoring your link profile for spam, asking for links to be removed, or cleaning up after previous efforts? The…
  • What Type Of Content Is Your Site Best Suited For?

    Nick Greene
    15 Sep 2014 | 9:00 am
    When creating content for your site, always remember the adage, "don't try to shove a square peg into a round hole." pic.twitter.com/HVR1AEV8Iw — Northcutt (@northcuttHQ) September 9, 2014 For me, writing comes as easily as breathing. It’s something I’ve always done, ever since I was old enough to pick up a pen. Because of my incredible aptitude for the written word - and my admittedly poor capacity with other forms of media - deciding what sort of content would be the best fit for my site seems a rather easy choice, no? It’s whatever comes most naturally. That answer doesn’t…
  • The Fundamental Error in the Theory of Content Shock

    Carter Bowles
    10 Sep 2014 | 9:00 am
    I've argued against the cult of content in the past. The most successful sites on the web have always been the Googles, the Facebooks, and the Amazons, never the Mashabless, HuffPos, or BuzzFeeds. Content has never been "king," and it never will be, because content is not the core of most business models. But today, I want to address the opposite side of the spectrum: the theory of "content shock." The idea behind content shock was first proposed, or more likely popularized, by Mark Schaefer in January this year. His article was, in many ways, a much needed wake up call for those who preach…
  • August Resource Round-up: The Best of SEO, Social Media, and Content Marketing

    Ben Ustick
    9 Sep 2014 | 9:03 am
    Throughout the month, we know that it can be hard to stay current with all the news, announcements, and generally great content. That's why we scour the web on a daily basis to find the most relevant and interesting articles from the world of SEO, social media, and content marketing. Here's the best from August. Feel free to peruse when you have a moment, and if you're looking for the same great content the rest of the year, join us on Twitter, Google +, or Facebook. Enjoy! SEO HTTPS as a Ranking Signal Security is a top priority for Google. We invest a lot in making sure that our services…
  • Why Your Blog Needs A Comments Section (And Why It Doesn't)

    Nick Greene
    8 Sep 2014 | 9:00 am
    As a web user, one of my favorite things to do after I’ve finished reading an article or watching a video is to scroll down to the comment section to see what people are saying about it.  On the one hand – particularly where YouTube is involved – it’s something of a guilty pleasure. It’s almost like my own personal episode of Jerry Springer, filled with web-based drama and spam-bots as far as the eye can see. On the other hand, however; I find reading the comments rather enlightening. It lets me see how many other users share my perspective (and in the case of those who don’t,…
  • add this feed to my.Alltop

    Silverbean

  • Learn Your A/A’s before your A/B/C’s

    Simon Cahill
    12 Sep 2014 | 7:58 am
    Everyone loves a stat to prove a statement (thats 100% of people) so let’s starts there…. According to Econsultancy and Red Eyes Conversion Rate Optimisation report of 2013, A/B testing is the most popular method of increasing conversion rates. 52% of companies surveyed had employed this method to get users to complete more of their goals.       For those of you unfamiliar with this method this is when you take and existing page of your website, create a variation of that page and direct a % of traffic to it to test if it is more effective than the current page. Some…
  • We’re Hiring! Affiliate Marketing Executive

    Sarah Nielsen
    8 Sep 2014 | 9:24 am
    We’re looking for an Affiliate Marketing Executive to join our team. This is a fantastic opportunity for the right person to develop a career at one of the North East’s largest digital agencies.   The Basics: Job title: Affiliate Marketing Executive Location: Newcastle upon Tyne Reporting to:  Head of Client Services Salary: Competitive, dependent on experience Closing date for applications: 8th October 2014 Responsibilities Developing relationships with key stakeholders through regular communications Support the wider affiliate team through regular reporting and administrative…
  • 4 Tools Which Will Make You Question Your Twitter Strategy

    Lisa Kelly
    4 Sep 2014 | 7:45 am
    You’ve got a close eye on the number of retweets, followers, favourites and replies you’re generating from your Twitter efforts. Great, we’re off to a good start… But little did you know that you’ve barely touched the surface with how you can measure the success of your Twitter strategy. Following recent news that Twitter is rolling out its analytics tool for everyone, it has never been easier for brands who want to reach a larger audience to take a well-considered approach backed with bundles of insight.   Absolutely thrilled to open up access to http://t.co/wcU6oj9hFM…
  • Luxury Brand Case Study – Boticca Jewellery

    Sophie Gradon
    1 Sep 2014 | 10:15 am
    Here at Silverbean, we occasionally like to focus our blogging attention on inspiring and innovative brands that are doing things right in terms of digital. Boticca is a curated online marketplace that connects talented, emerging designers of jewellery and fashion accessories with customers from all over the world.The Boticca ‘Style hunters’ travel the world to select the highest quality and most unique pieces to sell via their ecommerce website, comprised of both a main store and marketplace, where customers become the models. Sophie Gradon, Digital Marketeer at Silverbean, looks at…
  • Greggs: Always Fresh. Always Tasty.

    Tim Pike
    20 Aug 2014 | 8:50 am
    Well, that’s what their title tag for their homepage denotes. We’d naturally think sausage rolls, donuts, iced buns, pasties, and anything else that makes baked goods fans salivate at the mouth. But no, the following logo was presented to all those hungry Google search engine users this week (19/08/2014):   Greggs Logo Fail   Oh dear. Greggs’ social media team were clearly sweating into their keyboards, after tweeting out panic messages to Google asking them to fix the problem, that they leveraged with a spot of mouth-watering bribery: Greggs and Google banter Google Algorithm…
  • add this feed to my.Alltop

    Accelerator Marketing » Trench Report

  • 6 Tips to Improve your SEO with Authoritative Competitor Intelligence

    Derek Janis
    16 Sep 2014 | 10:53 am
    You’ve discovered the value of keywords and phrases. You’ve even learned the value of tracking your results and seeing where your website is showing up on various search engines. So, how come your competitors are getting better results than you? It’s likely because you’re not gathering the right kind of intelligence on your competitors. 1. Increase the Usability of Your Site Google takes many factors into consideration when ranking sites. While you may have fully optimized content, your competitors may have embraced other factors you’ve overlooked. This includes…
  • 6 Critical Features Of A Mobile Friendly Website Design

    Derek Janis
    19 Aug 2014 | 6:09 am
    Having an internet presence is a must for all businesses, but maintaining a mobile website is just as important as a full-scale website today. More and more users are visiting websites with mobile phones and tablets, making it important to build a website optimized for mobile viewing. Here are six tips to build a strong mobile website: 1. Make Navigation Easy Keep the end user in mind when designing the website and keep it simple. Make any scrolling top to bottom instead of side to side. Make sure users can find anything they are searching for quickly, without having to navigate between…
  • Tweets of the Week – Feb. 17th to Feb. 23rd, 2014

    Derek Janis
    24 Feb 2014 | 12:54 pm
    1. Steve Webb, an SEO audit specialist and owner of WebGnomes.org, published a fantastic example of how he performs site audits. This particular example was quite fun for us since we love sports and this audit was performed for Grantland. How I Would Fix Grantland's SEO: An In-Depth Audit http://t.co/QDgREEWCEW via @webgnomes (A comprehensive audit example from yours truly!) — Steve Webb (@SteveWebb) February 19, 2014 2. With excellent examples and personal experience, John Doherty tells a compelling story about the differences between in-house marketing and agencies. As an agency…
  • Frequently Updated List of PPC Ad Networks

    Derek Janis
    19 Feb 2014 | 1:03 am
    The pay per click model can be extremely profitable if run correctly. At Accelerator Marketing we often get asked what ad networks we use to disseminate our clients’ messages around the internet. One thing that we have found is that by doing a bit of research, and using lesser known ad networks, we can often receive a big return on our advertising investment. That being said, we wanted to share the love and publish a list of many of the networks that we have used in the past, or are currently using. I tried to break them out into categories for easier review. Let me know in the comments…
  • Tweets of the Week – Feb. 10th to Feb. 16th, 2014

    Derek Janis
    17 Feb 2014 | 3:21 am
    1. Who doesn’t like MOZ’s Whiteboard Friday videos? It’s hard to find someone you doesn’t! This video by Rand Fishkin is extremely enlightening. Learn about why transactional marketing doesn’t help you as much as serendiptious relationships. It’s worth the watch. New Whiteboard Friday: http://t.co/VCNDgEYWeC The Best Way to Suck at Marketing — Rand Fishkin (@randfish) February 14, 2014 2. We always enjoy reading industry reports and we all know that Google, MOZ, and Hubspot are big brands in our industry. However, it was interesting to see that…
 
  • add this feed to my.Alltop

    Have Results SEM Blog

  • Prevent search engines from displaying DMOZ data in search results for your site

    Mina Adly Younan
    5 Sep 2014 | 6:35 am
    One source Google uses to generate snippets is the Open Directory Project. You can direct us not to use this as a source by adding a meta tag to your pages.To prevent all search engines (that support the meta tag) from using this information for the page's description, use the following:<meta name="robots" content="NOODP">To specifically prevent Google from using this information for a page's description, use the following:<meta name="googlebot" content="NOODP">If you use the robots meta tag for other directives, you can combine those. For instance:<meta name="googlebot"…
  • 9 Video Marketing Mistakes To Avoid

    Mina Adly Younan
    4 Jul 2014 | 12:54 pm
    Creating strong video content for your business is a powerful way to reach a variety of markets and engage your audience. However, when businesses have poorly produced videos they often end up doing more harm than good. Your video is a reflection of your brand so to help ensure that you get off on the right foot with your Video Marketing strategy, here are the top ten mistakes in Video Marketing for you to avoid.1 Having No ObjectiveAre you making a video for the sake of it? What is the purpose of your video? Is it good branding? If you have no purpose or objective for your video, then you…
  • All about Google Analytics Chrome Extension

    Mina Adly Younan
    25 Jun 2014 | 9:14 am
    The Google Analytics team recently released a Chrome Extension that allows you to get detailed information about each page of your website while you browse it. Below I will go through some of the extension's features and how to use it to get a better idea of what is going on in your website.In order to use the extension you will need any kind of Google Analytics permission to the website you are analyzing, a Chrome browser and the Extension (download here). Once you have those three, you can click on the Google Analytics icon on your browser while browsing your website…
  • Third Party Management Tools for Google+ Pages (Infographic)

    Mina Adly Younan
    5 Jun 2014 | 7:58 am
    Google+ has worked with several social media management companies to add Google+ functionality in their management tools. These companies provide brands and businesses more flexibility and power to run their Google+ pages. This includes tools to post and comment on Google+ pages, and create and manage circles. You can learn more about the companies here
  • How to allow visitors to your site to hide their data from Google analytics? -With a browser Add-on!

    Mina Adly Younan
    5 Jun 2014 | 7:36 am
    To provide website visitors the ability to prevent their data from being used by Google Analytics, Google have developed the Google Analytics opt-out browser add-on for the Google Analytics JavaScript (ga.js, analytics.js, dc.js).If you want to opt-out, download and install the add-on for your web browser. The Google Analytics opt-out add-on is designed to be compatible with Chrome, Internet Explorer 8-11, Safari, Firefox and Opera. In order to function, the opt-out add-on must be able to load and execute properly on your browser. For Internet Explorer, 3rd-party cookies must be enabled. If…
  • add this feed to my.Alltop

    Website Traffic Increaser Guy

  • Comment Spam Haiku

    Dan Vuksanovich
    26 Aug 2014 | 1:48 pm
    I’ve been searching for ways to re-purpose comment spam recently so that I can channel my blinding rage at the inconvenience of dealing with it into something more positive. I wrote an ode to comment spammers recently, but that was a one-shot deal, and while it makes fun of comment spammers, it doesn’t include any actual comment spam. This article will be a living, breathing, growing series of Haiku poems using actual comment spam fished from my WordPress comment moderation page. I have achieved a serene calm now that I’m using this garbage to create art… art that is…
  • Objection Handling

    Dan Vuksanovich
    20 Aug 2014 | 2:12 pm
    Objection handling is typically a sales term. Sales professionals everywhere can regale you with the ins and outs of how to be an expert objection handler, but small business owners, marketers and copywriters usually give me that blank stare (you know the one I’m talking about) when I bring up objection handling within the context of creating website content. First things first… What is objection handling? It’s a pretty self explanatory term, actually. An objection is something that would prevent a prospective customer or client from buying something. Objection handling is…
  • Ode To Comment Spammers

    Dan Vuksanovich
    19 Aug 2014 | 2:48 pm
    I could not let one more minute pass by without composing a tribute to the Shakespeares of our time. They say the things that we only wish we could say. They touch our hearts in ways that no one else can. They are… comment spammers. The post Ode To Comment Spammers appeared first on Website Traffic Increaser Guy.
  • Canva Review

    Dan Vuksanovich
    18 Aug 2014 | 12:20 pm
    Images make your products stand out, make your posts more noticeable on social media sites, make the web more than just a boring wall of text. Unless you’re a photographer and/or graphic designer, however, it can be hard to find inexpensive, quality images to use (without breaking ten different copyright laws and putting yourself and your business at risk). Time is also a key element here. Sure, you could download GIMP for free, but how long would it take you to get to the point where you could produce quality images? Probably a long, long time. I’ve tried a number of different…
  • Shareaholic WordPress Plugin Review

    Dan Vuksanovich
    14 Aug 2014 | 9:58 am
    Today I was checking out some of Mike Alton’s posts on blogging and social media (and if you haven’t, you should… he’s got tons of great information over there at The Social Media Hat). In hist post on how he promotes his own blog articles there was a reference to a sharing tool called Shareaholic. I’ve been a devotee of AddThis for a while now, but I’ve been getting itchy to try something else for a number of reasons recently: The AddThis floating share buttons and non-floating share buttons require separate WordPress plugins. The AddThis floating share…
  • add this feed to my.Alltop

    Jeremy Rivera - SEO and Nerd

  • Not All SEO is Created Equal - WordCamp 2014 Interview

    Jeremy Rivera
    30 Aug 2014 | 6:22 pm
    Better SEO Strategies for Small Business OwnersWhile at WordCamp 2014 while I was still with Caddis Interactive (now I'm flexing my SEO mojo skills with Ross Jones at one of the top Nashville Web Design companies) I was asked to sit down on a comfy chair and talk to  the incredibly talented Clark Buckner from TechnologyAdvice.com, they provide coverage content on all sorts of technology software solutions including some of the best dentist software platforms, business intelligence, and EMR software platforms. Be sure to check out their Tech Conference Calendar where he…
  • SEO Toolbox: BuzzSumo Author Search

    Jeremy Rivera
    14 May 2014 | 9:26 am
    So I actually clicked into the Promotion tab on Gmail this morning and saw something from James Blackwell of Buzzsumo announcing a new feature. I've recently fallen in love with using the tool when I am building up a target list for outreach based campaigns and authority building. So any new features should be handy. We're excited to announce a new search operator (author:Name) in BuzzSumo that allows you to find the most engaging posts written by any person. If you do a Top Content search, next to most articles is a byline with the author name. You can view other articles written by that…
  • How to SEO the CRAP out of Wordpress by Jon Henshaw

    Jeremy Rivera
    3 May 2014 | 12:07 pm
    Here's a link to the keynote powered presentation, seriously anyone who is still using Powerpoint needs to take some lessons from here. [View the story "How To SEO The CRAP Out OF Wordpress #wordcamp " on Storify]
  • An Incomplete List Of Resources For SEO In The Outdoor Industry

    Jeremy Rivera
    30 Apr 2014 | 2:59 pm
    It's no secret that the Franklin, TN digital agency where I work has a number of clients in the outdoor industry. We've got a few clients who (shameless plug!) sell hunting broadheads, hunting blinds or have an online hunting show so we have had our hands full with marketing in this unique niche. What's interesting is that in comparison to many other niches and industries there's very little written about using online marketing tactics for outdoor sites and clients. The Great Outdoors. There are so many sites and products that cater to hikers, hunters, adventurers but so…
  • Raven Tools gets Linkedin

    Jeremy Rivera
    20 Mar 2014 | 7:05 am
    Boom! Now you can manage Linkedin from within Raven ToolsIf you don't know, Raven Tools kicks ass. They do SEO, Content, and Social media tools already. So it's even better when they expand their service without increasing the price. You should know that there's great news for your social media management because you can now manage and report on LinkedIn marketing with Raven Tools. Your life just got more simple.Schedule and add images to postsYou can now add unlimited LinkedIn accountsPost to a profile, company page or a groupReport on company or profile metricsSee Metrics over specific time…
 
  • add this feed to my.Alltop

    Search, Social News PageTraffic Buzz

  • Twitter Offers More Tools to Advertisers for Managing Targeted Campaigns!

    Ritu Sharma
    17 Sep 2014 | 12:12 am
    Twitter announced the release of new tools for making it easier for advertisers to create, manage as well as activate their tailored audiences. These new features include better audience management... Please visit PageTraffic Buzz for the full article.
  • Google Map Views may Automatically use Google+ Public Photos!

    Ritu Sharma
    17 Sep 2014 | 12:05 am
    If you find your Google+ photographs at unexpected places, we might have an explanation for it. Google’s community manager Abby announced on the Google Product Forums that people who are... Please visit PageTraffic Buzz for the full article.
  • Customize your Google Maps Experience with the Improved My Maps!

    Ritu Sharma
    16 Sep 2014 | 11:25 pm
    Google has unveiled a new version of the Google Maps Engine Lite, also named as My Maps. The tool is pretty cool as well as powerful and it lets you create a trip itinerary, note hot-spots in any... Please visit PageTraffic Buzz for the full article.
  • Bing Ads Revamps the Change History Report Look!

    Ritu Sharma
    15 Sep 2014 | 11:44 pm
    Bing Ads has introduced a new look for its change history report. You can now experience improved usability and enhanced performance with the updated change history page. The Bing Ads Change History... Please visit PageTraffic Buzz for the full article.
  • SMW Mumbai Gives a SPECIAL offer for PageTraffic Buzz!

    Navneet Kaushal
    15 Sep 2014 | 12:32 am
    Post from: PageTraffic SEO Blog Now updated thrice a day! SMW Mumbai Gives a SPECIAL offer for PageTraffic Buzz! Author informationNavneet KaushalNavneet Kaushal is the founder and CEO of ... Please visit PageTraffic Buzz for the full article.
  • add this feed to my.Alltop

    Powered By Search » Blog

  • What 17 Experts Are Saying About InboundCon 2014

    Duane Rajkumar
    15 Sep 2014 | 7:26 am
    InboundCon is closing in with just one more week until our world class marketing event starts! We are overflowing with anticipation for the expert panels, interactive training, workshops and the amazing networking opportunities that are available this year. It’s going to be one jam packed day featuring tons of experts in the digital marketing field! Speaking of the experts, we are sure they are pumped for InboundCon as well! We reached out to 17 of our speakers and asked them one important question: What part of the InboundCon experience are you most excited about? Tiffany da Silva Shopify…
  • Save $300 On InboundCon Tickets If You’re a Student

    Goran Popovic
    12 Sep 2014 | 7:16 am
    Have you been trying to break into the digital marketing industry? Do you want to network with the most elite marketers in North America? You can at InboundCon 2014, Canada’s premier inbound marketing conference. On September 18, InboundCon is gathering the greatest marketers from North America in the heart of downtown Toronto at the St. James Conference Centre. The event will cover all major areas of digital marketing, including SEO, paid search, Social, and inbound. Save $300! Powered by Search is offering a $300 discount to all students attending InboundCon. Students pay only $97!
  • Urgent! Google Changes Mobile Search Ads in a Month

    Joel Smith
    11 Sep 2014 | 12:07 pm
    The new “improvement” Google has just announced, is going to shock and awe those in the AdWords/PPC world. Starting October 15, 2014, your second line of ad text may or may not be replaced with your ad extension on mobile search ads. Google’s title “Making Every Character Count on Your Mobile Search Ads” for this announcement identifies the true motivation towards this new update. Google believes that their new Callout Ad Extensions instead of the second line of text is of higher importance, and will allow consumers easier access to your business information and greater ad…
  • Google Updates it’s Sitelink Search Box: Should you Care?

    Joshua Png
    10 Sep 2014 | 6:39 am
    The gist of it Google has recently announced an update to its site links search box. Prior to this update, when a user were to search for a specific website, the Google search would display a set of site links and a search box below said site links. Here it is before the update: With this update:         Search box is now above the set of site links         Autocomplete has been added to the search box         Users are taken to the website’s search page instead of Google’s search page The above image is an example of Google after the update. For sites who want a…
  • The Beginning of Twitter E-commerce

    Joel Smith
    8 Sep 2014 | 11:38 am
    Partnering with Fancy, Gumroad, Musictoday and Stripe; Twitter has just released their newest feature: a “Buy” button. Click here for original source. Twitter is excited to announce the new way for you to discover and buy, all in one tweet. This new feature has rolled out in the iOS and Android Twitter apps, giving users a more convenient way to access special offers and merchandise. Not Available for Everyone (Yet)… Twitter is in testing period at the moment for this feature and has only rolled out the ability to use this feature to a selected music stars, not-for-profits and…
  • add this feed to my.Alltop

    Backlinko

  • Viral Marketing Case Study: How a Brand New Blog Generated 17,584 Visitors In One Day

    Brian Dean
    11 Sep 2014 | 10:03 am
    Today I’m going to show you how one entrepreneur used The Skyscraper Technique to generate 17,584 unique visitors to a brand new blog. In one day. Oh, and he accomplished this despite having: Zero connections. Zero Twitter followers. Zero marketing budget. In this case study I’ll walk you through the EXACT step-by-step process that he used. How The Skyscraper Technique Generates Links, Traffic and Social Shares Let me break this down for you: The Skyscraper Technique is about publishing content based on a PROVEN framework. In other words: Find old content that did well…and…
  • How To Boost Conversions by 529% in 45-Minutes (Two Step-By-Step Case Studies)

    Brian Dean
    27 Aug 2014 | 9:19 am
    There’s a ridiculously simple way to increase your blog’s conversion rate by 529%. And once you know what it is, and how it works, you’ll want to kick yourself for not trying it sooner. In fact, this technique (The Content Upgrade) has flooded my business with thousands of new subscribers every month. And today I’m going to show you how two Backlinko readers  — a pro golfer and a life insurance agent — used this strategy to boost their blogs’ conversion rate by an average of 529%. I’ll also reveal the two bizarre twists they added to The…
  • 17 Insanely Actionable List Building Strategies That Will Generate More Subscribers Today

    Brian Dean
    17 Jul 2014 | 10:46 am
    Imagine if you could make one simple tweak to your website, and see an instant boost in email subscribers. Or even better: What if there were 17 of these tweaks… …and each of them could generate more leads for your business? You’d probably be pumped to read about them. Lucky for you, that’s exactly what I’m going to share with you in this post: 17 insanely practical list building strategies that you can use to build your email list TODAY. 1. Use Content Upgrade Popups Look: Love ‘em or hate ‘em, popups work. For example, a few months ago I added the…
  • Case Study – How I Increased Conversions by 785% in One Day (Without A/B Testing)

    Brian Dean
    18 Jun 2014 | 9:40 am
    If you want to grow your email list (FAST) there’s one thing you need to know: Traditional bribes like free reports and email courses don’t have nearly the same juice that they used to. So… What CAN you offer that gets people to fork over their email address? The Content Upgrade. It’s a simple strategy that instantly increased my blog post conversion rate from .54%. to 4.82%. And in today’s case study I’m going to show you the exact step-by-step process that I used. Exclusive Bonus: Download the step-by-step checklist that will show you how to build your…
  • How to Create a Squeeze Page That Converts at 21.7% (Case Study)

    Brian Dean
    22 May 2014 | 10:13 am
    I think you’ll agree with me when I say: It’s REALLY hard to convert ice cold traffic into email subscribers. Or is it? Well, it turns out, you can dramatically increase your site’s email signups by adding one simple page to your site… …a page that’s converting 21.7% of my traffic into new email subscribers. And in today’s post (and video) I’m going to show you what that page is…and exactly how you can easily add one to your site. Bonus: Download a free checklist that will show you exactly how to create your own high converting squeeze…
 
  • add this feed to my.Alltop

    Harris Schachter | OptimizePrime

  • 5 Viral Ideas That Demand Dedicated Servers

    Harris Schachter
    15 Sep 2014 | 7:55 pm
    This post is from special guest Anthony Pensabene. Anthony is a cool guy, and this site hasn’t been updated in months! Online businesspeople have a lot to think about – online traffic and ongoing popularity. They need all.the.clicks. Yet, debate about required servers. Using a shared server is economical but a dedicated setup maintains during […]
  • add this feed to my.Alltop

    SEO Blog, SEO News, SEO Tips & Tricks, Internet Marketing India

  • MySql Tutorial – Create and Backup the Database

    admin
    17 Sep 2014 | 12:47 am
    MySQL Tutorial for Beginner MySQL is one of the popular database management system. Developers can make use of SQL query language to access and manipulate data. One can use MySql databases management system from different kinds of applications and websites. Creating mysql database in php is one of the essential tasks that need to be performed by the php developers. Similarly, backup is another important task that should be performed to avoid data loss. There are a number of ways to create and backup MySql databases. You can even opt for remote dba support for MySql Monitoring and production.
  • Why Audience Research is Important than Keywords Research

    Sarvesh Bagla
    3 Sep 2014 | 4:38 am
    Search engines wouldn’t exist had it not been for an audience. True as it is, the driver of search, i.e., the audience was long forgotten making the search engines a selling machine. But, the wheel has come back to the point where it began and the Hummingbird update seals the fact. Through in numerous posts, tweets and blogs, eminent industry figures and evangelists have spoken about the new transformation in search engine optimization. Read More: SEO Checklist for better blogging. Keyword Research Keyword research has been the center of search engine optimization ever since SEO came…
  • Migration from HTTP (non-secured) version of the website to HTTPS (secured) version

    uzra mohiuddin
    29 Aug 2014 | 7:11 am
    It is expected that the readers of this document have already implemented HTTPS on their websites through installation of a private (dedicated) SSL certificate Step 0 – please do a before and after speed check to see if SSL implementation affects page load in any way. If it does, then this will need to be addressed. [this topic is outside the scope of this post] Step 1 – Check Implementation of HTTPS If it is a small website, run Xenu or other website crawling tool on the website to ensure HTTPS is implemented throughout the website and not just few urls or few sections. Mixed URLS (HTTP…
  • How to Decrease CPA with Dynamic Search Remarketing

    Sarvesh Bagla
    27 Aug 2014 | 2:20 am
    It’s the wild west in the world of internet marketing with cut-throat competition, short consumer attention spans and rising costs. It becomes necessary for an eCommerce or other small businesses to keep its top game to attract new customers, and find ways to reduce costs. Cost per acquisition can be high enough, and only a few customers can be converted to a high lifetime value. It only makes sense to make the best use of tools available to reduce cost per conversion. There is a wide variety of tools available, and they are fairly powerful and capable of delivering results. You have at…
  • Definite Questions Client Should Ask the Web Designer to Get Tangible Results

    uzra mohiuddin
    20 Aug 2014 | 10:56 pm
    Your online business footprint might be a simple page to direct consumers to your business and make contact easier, or you might be offering complex services – like an eCommerce store – online; either way, an online presence is important and with the current state of affairs, it’s extremely important to have a refined and professional web presence that’s easily accessible across multiple devices. The details, especially for people who aren’t familiar with the web design arena, can become quite overwhelming. Consequently, it becomes important for businesses to enlist the…
  • add this feed to my.Alltop

    SEO Best Practices: SEO tips, help, and advice for any online business

  • Voice we must; when search turns vocal what should businesses do?

    Ranjana Jha
    7 Sep 2014 | 5:42 am
    Get vocal; search by speaking! With Google Chrome providing voice search, just speaking out loud is all you need to get your questions answered. And for marketers paying heed to voices is now a must! Continue reading...
  • Google Authorship no more

    Ranjana Jha
    30 Aug 2014 | 9:23 am
    From now on Google Authorship ceases to exist. There are mixed reactions from the world of search regarding this. What started as a promising and popular strategy is no longer in existence. What happened? Continue reading...
  • Squidoo has a new “Hub”

    Ranjana Jha
    24 Aug 2014 | 11:06 am
    To “Hub” or not to. With the Squidoo acquisition, it is time for content creators to re-strategize and realign their content strategy so that they can reap the benefits of this acquisition to the fullest. Continue reading...
  • Are organic search results shrinking?

    Ranjana Jha
    17 Aug 2014 | 1:33 am
    With a variety of innovative advertising options assuring instant traffic and conversions available to businesses these days, SEO seems to be taking a slight backseat. Are we seeing a reduced interest in SEO, is the space for SEO shrinking? Continue reading...
  • What are content Aggregators and why do we need them?

    Ranjana Jha
    13 Jul 2014 | 11:30 pm
    Your website cannot depend upon search engines alone to reach your target traffic. The need today is to make the most of the online sources available to drive targeted traffic to your website. Content aggregators offer a wonderful way of reaching out to your target audience. Continue reading...
 
  • add this feed to my.Alltop

    ZadroWeb.com

  • Can Tiered Link Building Still Be Effective?

    Dario Zadro
    6 Sep 2014 | 3:04 pm
    Over the last couple of years, Google has unleashed a flurry of algorithmic updates onto the SEO community. We know what they are by now, and their subsequent updates brought many changes to content marketing and organic search. This has forced all of us to reevaluate our SEO strategies. One of the areas that was hardest hit by these new algorithmic updates was link building, with Google apparently cracking down on so called “black hat” and “overly manipulative” link building techniques. This caused quite a stir, with most claiming that link building for SEO purposes…
  • 3 Simple Steps to Maximize Your Pay-Per-Click On a Budget

    Dario Zadro
    22 Aug 2014 | 8:35 am
    Many small businesses, particularly start-ups, find themselves in the tenuous position of trying to market their brand on a limited budget. While the internet has helped to level the playing field somewhat, smaller enterprises still have a difficult time carving out a niche for themselves in a crowded marketplace. Pay-Per-Click advertising is often seen as the sole province of big business. It is generally assumed that only larger companies have the financial resources to fund, and maintain, a successful PPC marketing campaign. Unfortunately, this common misconception stops many small…
  • 6 Tips on Using Images to Improve Your Online Content

    Dario Zadro
    8 Aug 2014 | 11:49 am
    Copyright: Inbound Writer / Zemanta “Content is King” has long been a rallying cry for SEO professionals and content marketers, and as Google chips away at many traditional SEO techniques that rallying cry has never rung more true. With the introduction of Panda, Penguin and Hummingbird content is now doing a lot of the heavy lifting where online performance is concerned. Finding new ways to improve and augment a website’s content is more important than ever. After all, it’s your website’s content that will hopefully grab the visitor’s attention, and interest them…
  • How Does Schema Markup Affect SEO Today and Tomorrow?

    Dario Zadro
    29 Jul 2014 | 7:16 pm
    Copyright: photoman / 123RF Stock Photo Over the past year or more, we have seen a growing change in the way that search engines approach user queries and return subsequent search results, especially with the continued growth of Google’s Knowledge Graph. While Google’s changes may receive the most headlines, every major search engine is working towards the same goal – providing more relevant search results for their online users. Google’s Hummingbird algorithm is perhaps the best example of this new emphasis on search and topical relevancy. But for search engines to…
  • Are Social Signals One of Google’s Ranking Factors?

    Dario Zadro
    18 Jul 2014 | 2:15 pm
    Copyright: bloomua / 123RF Stock Photo As social media platforms have gained more and more popularity over the last decade or so, debate has raged on and off as to the effect social signals might have on Google’s page rankings. Some SEO experts claimed that Facebook ‘likes’ and Twitter ‘shares’ could help to boost a website’s position in the SERPs, while other digital marketers swear that these social signals had little or no impact on a website’s organic search performance. Google, not surprisingly, remained fairly tight lipped about the whole issue.
  • add this feed to my.Alltop

    Technology | Nigerian Tech Blog

  • Infinix Zero 2GB/16GB Version joins the 1GB/8GB Version

    IGE EBIMA
    15 Sep 2014 | 2:06 pm
    One of the trending smartphones in Nigeria, the Infinix Zero now has a 2GB RAM version in stock. You would recall the 1GB RAM version of the infinix zero was opened for order on  Konga.com about two weeks ago, But now you can buy the 2GB RAM version of the infinix zero at Konga at […] The post Infinix Zero 2GB/16GB Version joins the 1GB/8GB... thanks for subscribing to ebima blog
  • Nokia Lumia 830 Specs & Price

    IGE EBIMA
    14 Sep 2014 | 3:38 am
    Nokia Lumia 830 is Nokia’s latest and affordable flagship smartphone and runs on microsoft Windows Phone 8.1 with “Lumia Denim.” update. The Lumia 830 is essentially a thinner, less bulky, and lighter version of the Lumia 930 on the outside. However, specs wise there’s a lot of differences between both phones.The affordable Lumia... thanks for subscribing to ebima blog
  • Iphone 6- Specs & Price

    IGE EBIMA
    10 Sep 2014 | 10:13 pm
    Apple Inc. in what now seem to be its typical fashion has finally released not one, but two phones – the 4.7-inch iPhone 6 and the 5.5-inch Apple iPhone 6 Plus bringing to an end months of rumours and speculations about the new iPhone .The company also set the release date for iOS 8, saying […] The post Iphone 6- Specs & Price appeared... thanks for subscribing to ebima blog
  • iPhone 6 and 6 Plus: in pictures

    IGE EBIMA
    9 Sep 2014 | 12:20 pm
    Apple has officially  unveiled the new iPhone 6 and larger iPhone 6 Plus handsets, as well as a smartwatch device. See the iPhone 6 and the  larger iPhone 6 Plus handsets in pictures below Source -telegraph The post iPhone 6 and 6 Plus: in pictures appeared first on Technology | Nigerian Tech Blog. thanks for subscribing to ebima blog
  • Nokia Lumia 730,735 Specs & Price

    IGE EBIMA
    8 Sep 2014 | 7:47 pm
    Microsoft Nokia has bolstered its Lumia range of Smartphone with the addition of two new selfie-centric Lumia devices. -the Lumia 735 and the Lumia 730 (the 3G dual-SIM model) while the former is enabled only for 3G. Both Lumia 730 and 735 are basically the same, with just about two differences. The latter comes with […] The post Nokia... thanks for subscribing to ebima blog
  • add this feed to my.Alltop

    AWR

  • Putting Your Site Behind an SSL – Does it Help Rankings?

    Lewis Sellers
    10 Sep 2014 | 7:09 am
    You may have seen over the last few weeks that Google released an update which provides webmasters who put their websites behind an SSL certificate a ranking boost. If you haven’t seen the news based around putting your site behind the HTTPS protocol, you can read the official statement here. It’s not surprising that companies worldwide are running special offers on SSL certificates and scaremongering webmasters into putting their site behind an SSL certificate without thinking about exactly what is required, but please do not jump into the process. Depending on your website, you…
  • Beginners Guide to Grabbing That Low Hanging Keyword-Fruit

    Bill Sebald
    3 Sep 2014 | 6:55 am
    “Low hanging fruit” – cliche business jargon, but still enticing when you hear it. Is there such a thing left in SEO? I believe so. This is an exercise that I’ve been doing since analytics, rank trackers, and, well, SEO was born. I suspect many SEOs do this already; so I thought for those who haven’t tried this yet (perhaps newer SEOs and digital marketers), it might be beneficial. I find this super useful in not only scoring some quick traffic and conversions through natural search, but it’s also a strong way to kick-off a new campaign while learning about the…
  • Case Study: Using Infographics for Link Building

    Sam Miranda
    20 Aug 2014 | 7:00 am
    The value of infographics has come under heavy scrutiny of late. Are they reliable evergreen assets and link building tools, or have they been abused by SEOs targeting low quality infographic submission sites? For someone who has experienced varying degrees of success with infographics, I understand both perspectives. On the whole, I feel that they are the key ingredient of a successful content marketing strategy, but only if they’re well planned and executed. In this article, I will provide a comparative case study of two infographics on which I worked, one of which achieved above…
  • Turn basic SEO reports into exactly what you need

    Aura Dozescu
    19 Aug 2014 | 5:48 am
    When you optimize a website for large keyword sets, extracting the SEO value out of tens of metrics and explaining the benefits to your clients can prove to be difficult. This is where the reporting system in AWR Cloud comes in handy. Our latest update focuses almost entirely on improving reports, giving you better control over charts and data refining. Let’s take a quick look at what’s new: 1. Enrich the graphic side of your SEO reports You can now select the specific evolution in time charts that will be included in your PDF and HTML reports. This is easily achieved by editing the…
  • Is Link Building Still Worth It?

    Nicole Kohler
    13 Aug 2014 | 7:01 am
    Content marketing. Infographics. Motion graphics. PR stunts. Companies are getting smarter, savvier, and – dare I say it? – sexier with their marketing. Some brands now accumulate social shares, online buzz, and links the instant they click “post”… without ever sending a single outreach email. Even if you’re not at the helm of a hugely popular company that earns links by the dozens, you may be seeing a shift in the amount of links you earn as the result of your content marketing efforts. Is manual link building necessary if you’re going to get these links…
 
  • add this feed to my.Alltop

    Evolutia SEO

  • The Importance of A/B Ad Testing – Part 2

    Andrew
    17 Sep 2014 | 2:15 am
    In the first part of this series I discussed how to set up A/B ad testing and what exactly you should be testing. Moving on from that I will go on to explain the reasons as to why we run … Continue reading →
  • The Importance of A/B Ad Testing – Part 1

    Andrew
    4 Sep 2014 | 3:50 am
    Whenever I’m asked what it is I do for a living I usually say “In simple terms, I write the ads on Google”. After all, that’s essentially what working in PPC comes down to – ads. Those beautifully crafted, four-line … Continue reading →
  • Making the most out of Google Analytics

    Amanda
    20 Aug 2014 | 2:40 am
       Image: Google Analytics KPI, ROI, CRO? Chances are that if you’re currently working within the digital marketing industry, or you’ve had anything to do with the industry in the last five years these buzzwords have always been at the … Continue reading →
  • The Real Value of Social – Part 1

    Dave McCreery
    13 Aug 2014 | 1:45 am
    I’ve been asked countless times where the value in social media is for a business. Is it purely in the number of ‘Likes’ or ‘Followers’ you have or in the interactions you get? Perhaps it’s more important to use social … Continue reading →
  • Is Your Content as Effective as it Could Be?

    Dave McCreery
    10 Jun 2014 | 7:32 am
    Everything has a purpose – or at least, it should if you want to be successful. Understanding this allows you to make sure you tailor your content, images, video, designs and everything else needed for a digital presence to the … Continue reading →
  • add this feed to my.Alltop

    WordPress SEO Tricks

  • Infolinks Review-Best In Text Advertising Network

    Deepak Singh
    17 Sep 2014 | 8:53 am
    Hi Friends, Today I’m going to review Infolinks ,which is one of the leading InText Advertisement network in the world for both publishers and advertisers.They are in this business from last Seven years. Right now around 100k websites and blogs are earning revenue by using Infolinks ads. Do you know the best thing about Infolinks? The […] The post Infolinks Review-Best In Text Advertising Network appeared first on WordPress SEO Tricks.
  • CheapWindowsVPS.com Review: Economical Windows VPS Hosting

    Deepak Singh
    13 Sep 2014 | 11:56 pm
    Hi Folks, Here is our review of Cheap Windows VPS. Cheap Windows VPS are new (launched in Feb 2014) in VPS hosting industry, but within 8-9 months they had made a name for them in this competitive industry. They provide high-speed and top quality Unmanaged Windows VPS (Virtual Private Servers) at a very economical price. […] The post CheapWindowsVPS.com Review: Economical Windows VPS Hosting appeared first on WordPress SEO Tricks.
  • How to solve Error establishing a database connection in WordPress

    Deepak Singh
    16 Aug 2014 | 11:44 pm
    Error establishing a database connection is probably the most common MYSQL database error, which bloggers see on their WordPress websites. In the past, I’ve also faced this problem so many times on my WordPress websites. If you are new to WordPress , then this can be really frustrating as there are manycauses  for this problem. […] The post How to solve Error establishing a database connection in WordPress appeared first on WordPress SEO Tricks.
  • Top 65 High PageRank Social Bookmarking Sites List

    Deepak Singh
    5 Aug 2014 | 4:28 am
    Hello Friends, Today I am going to share massive list of high pagerank (PR)  social bookmarking sites with all of you.  I have listed all these social bookmarking sites in order by their Google Pagerank  i.e from Google PageRank 9 to pagerank 4 as at August 10th 2014. But there will be many people who must be […] The post Top 65 High PageRank Social Bookmarking Sites List appeared first on WordPress SEO Tricks.
  • Top-rated 7 Free and Premium WordPress Newsletter Plugins

    Deepak Singh
    14 Jul 2014 | 12:01 am
    Just to let you know that many people believe that the success of your being a professional blogger depends upon how many subscribers are there on your mailing list. So Email marketing is must for each and every blogger who wants to become successful in long run in blogging or internet marketing industry.  For doing efficient email […] The post Top-rated 7 Free and Premium WordPress Newsletter Plugins appeared first on WordPress SEO Tricks.
  • add this feed to my.Alltop

    - Bloggers Ideas

  • Warning: Do You Recognize These 7 Early Warning Signs of Blogger Burnout?

    Jitendra vaswani
    17 Sep 2014 | 5:13 am
    Blogging is all about passion of sharing your thoughts and ideas to the world. You must have started blogging because you are enthusiastic to give your views a voice. Writing comes naturally to you; you have a creative bent of mind and a keen desire to explore the vast opportunity to connect with all those like-minded people out there through the web. However, have you recently noticed an alteration of the blogger in you ? Are you spending lots of time on choosing what and how to write? Does the passion for blogging now seem to be fading? Then it is a telltale sign that you have hit…
  • Interview with Michelle from MakingSenseofcents: Making 13000$ per Month from Blogging

    Jitendra vaswani
    15 Sep 2014 | 11:48 am
    As part of our BloggersIdeas interview series, today we have Michelle S from MakingSenseofcents.com who is making huge money through blogging. She is inspiration to many bloggers who want to make good money through blogging & affiliate marketing. I recently saw her interview on a blog and was really inspired by her story. So I decided myself to bring her on my blog. I am really glad Michelle is here on my blog. She is making 11-14000$ per money through blogging. Lets explore with Michelle. First of all thanks a lot for coming on my blog Michelle, you made my day by accepting my…
  • Qadabra Review: Perfect Adsense Alternative for Bloggers

    Kritika Gupta
    14 Sep 2014 | 3:10 am
    If you have a website of your own, then you must be aware of the expenses that you have to incur to keep it going for your users. So, what if you can make some through it as well? It seems like a good idea, right? That is where the Adsense was ruling the internet world until the time others stepped in the market as well. Qadabra is one such name which has stepped in, to help you earn money by posting ads on your site. It offers some of the best features, including the global coverage of the ads. If you have a decent amount of traffic flowing in every day, then Qadabra will help you earn a…
  • How Do I Know Which Kind of Affiliates Products Are Best For My Blog? Learn Now!

    Sonam Chawla
    12 Sep 2014 | 2:17 am
    Do you want to know which affiliate program is best for your blog? In Affiliate advertising, you pick a related item to your blog niche, create item mindfulness, and when someone purchases item utilizing your affiliate link, you receive a referral commission in return. There are numerous distinctive approaches to produce cash with your site on the web. Sadly, an excess of individuals regularly surrender becausenow they aren’t profiting whatsoever. My recommendation is not to surrender! It requires some serious energy to construct a site that will profit, however with the right course,…
  • Give Me 5 Minutes Of Your Clock and I’ll Make You a Good Blogger

    Sonam Chawla
    10 Sep 2014 | 11:16 pm
    It’s the fact of the matter: I’m a stupid blogger-slash article-author. I don’t generally like composing and my words are regularly inadequately structured. Anyway why I blog? Why individuals read my blog? I have this mystery that can help you create and run a little business blog that is really getting leads and customers for your organization – regardless of the possibility that you are a not a conceived author/blogger. Simply give me 5 minutes of your clock – that will do! Little business blogging is straightforward. Whether you run a blog as an autonomous business or…
 
  • add this feed to my.Alltop

    E2M Blog

  • 4 Professional Objectives Every Marketer Should Aim For

    Rohan Ayyar
    10 Sep 2014 | 4:41 am
    Presentation slides for the weekly meeting with sales. Putting the finishing touches on your next ad campaign. Brainstorming ideas for your social media pipeline. Getting the best output possible out of your agencies. Nagging the finance guys to release your vendors’ payments on time. Work never stops in a marketer’s calendar. The sheer quantum and variety of tasks that most marketers get around to doing every week puts the hardest working bean counter to shame. With the world going digital and mobile and connected 24x7x365, the need for people like us to be on our toes around the clock…
  • 10 Top-Notch Approaches to Demand Generation & Brand Awareness

    Pratik Dholakiya
    2 Sep 2014 | 12:12 am
    Ask any business owner what their biggest and most fundamental challenge is. Is it managing your people? Could be. Is it offering top notch customer service? Very important too. But before being a technology wizard or a financial management champ, you need to bring home the bacon – be able to sell. The bottom-line for the survival of any business is simple – are there any takers for your product – if not, then your rose tinted dream will unfortunately remain just that, a dream. A successful business has two founding pillars A strong brand identity and brand awareness among your target…
  • 6 Free Marketing Guides You Should See This Week

    Pratik Dholakiya
    12 Aug 2014 | 12:07 am
    Almost every one of us is an information addict. I’m not kidding. There’s something about digital marketing that makes us glutinous for more data, more case studies, more news updates, and more advice than we could ever possibly put to use. Every once in a while, we need to distance ourselves from all the clutter and remind ourselves what really makes a difference. This is one of the reasons why I love downloading free guides and eBooks. They force the blogger to take everything they know, cut it down, and summarize it into the most important actions you can take. So, for this post, I…
  • E2M Eagle’s Eye – 08 Aug 2014

    Rohan Ayyar
    8 Aug 2014 | 4:26 am
    Hey everyone! The Eagle is back after a looooong flight. And he is sorry for going dark without warning. Looks like this particular pigeon tried to take his place, but pigeons can never fly as high as eagles, can they? So without further ado, here is this week’s round-up…   HTTPS as a ranking signal http://googlewebmastercentral.blogspot.in/ By far the most important and easily the most discussed development of this week. Any sound with “ranking signal” in it has endless echoes in our world.   What You Can Learn from KISSmetrics’ SEO Strategy…
  • 10 Misconceptions that are Potential Deal Breakers for your Content Strategy

    Pratik Dholakiya
    6 Aug 2014 | 6:16 am
    It is hard to believe, but ‘content marketing’ the phrase that has slowly entrenched itself in the minds of businesses and marketers as the marketing method that can’t be beat, came into its own only in 2013. Yes, 2013 and emergence of content marketing as the most popular form of online marketing seems like it happened ages ago, but it didn’t. This actually gives you an indication of the massive impact content marketing has had on the psyche of marketers and the marketing landscape in general. A State of Content Marketing Survey by Contently says 36% of company respondents and 35% of…
  • add this feed to my.Alltop

    Search Engine Journal

  • Twitter Releases Update To Tailored Audiences: New Audience List Upload, Audience Manager, And More by @mattsouthern

    Matt Southern
    17 Sep 2014 | 11:36 am
    Twitter has announced their released an update to their tailored audiences retargeting tool that’s designed to make it even easier to create, manage and activate your tailored audiences on Twitter. The key features of this update include audience list upload capability, better audience management tools, new supported ID types for creating audiences — specifically, mobile advertising IDs and mobile phone numbers — and improved targeting options to help advertisers reach additional users similar to their existing audiences. Audience creation and management With this update you can now…
  • Facebook Launches New Page Highlighting Best Practices For Content Creators by @mattsouthern

    Matt Southern
    17 Sep 2014 | 10:57 am
    Today, Facebook introduced a new subpage called Facebook Media that is designed to highlight great examples and new trends that illustrate how public figures, organizations and media companies are using Facebook to connect with their audiences. On this new page, located at media.fb.com, Facebook says they will share data, best practices and success studies to help other content creators increase their impact on Facebook. The Facebook Media page is divided up into four key sections focused on common goals shared by content creators and media companies. Here is some more information about the…
  • Surviving #Pubcon Vegas 2014: An eBook from Search Engine Journal by @dantosz

    Danielle Antosz
    17 Sep 2014 | 8:27 am
    On October 6-9, thousands of marketers will converge on Las Vegas for four days of learning, networking, and socializing. With so many amazing keynotes (five in total!), as well as dozens of sessions covering everything from the state of SEO to how to leverage video, this year’s Pubcon is set to be one fantastic event, thanks to founder Brett Tabke’s talented team. We. Can’t. Wait. However, we also know attending conferences can be stressful. What to wear, how to get there, where do I go now? It can be overwhelming for newbies, and even Pubcon veterans can use a little help…
  • How To Turn A Product Description Into Great Product Story by @hirenponkia

    Hiren Ponkia
    17 Sep 2014 | 5:32 am
    “Describe your product. They’ll buy.”– that is about as likely as whistling and expecting a dinosaur to come out of the woods, longing for a pat on its head. Dinosaurs won’t come tumbling out, and it’s about that hard to woo customers. You’d need to sell your products — but everything you know about selling needs to wait. On the web, something else takes precedence: It’s called “connect”. As Mark Macdonald of Shopify.com suggests, start by finding your buyer persona. Figure out what makes them tick. What are her problems? What keeps him ranting about the niche your…
  • 20 Ways to Make Your Content More Shareable by @DholakiyaPratik

    Pratik Dholakiya
    17 Sep 2014 | 4:03 am
    Everything that can be said has been said before. Now, we need to find new ways of saying it. And that’s exactly what this post aims to help you with. I’m not going to tell you to dig up some awesome story or fact that hasn’t been shared. In fact, I suggest the opposite. Embrace the fact that you’re writing things other people are sharing. Just make it sound cooler. Write it better. Put a spin on it. Strike a chord. Produce some new research. When it comes down to it you have two choices: Talk about a new trends, […]The post 20 Ways to Make Your Content More Shareable by…
  • add this feed to my.Alltop

    AutoRevo Blog

  • How to Optimize Your Google My Business Listing – Tuesday Tip Video Clip

    Greg Gifford
    16 Sep 2014 | 11:32 am
    Optimizing Your Google My Business Listing [VIDEO] The most important thing you can do to help your dealership show up in local searches is to claim and optimize your Google My Business listing (formerly known as Google Places). The new dashboard provides tips on optimization, but this week’s video walks you through detailed steps to help ensure that you’ve fully optimized your listing. Follow our tips and your Google My Business listing will show up in more searches and get you more leads… VIDEO TRANSCRIPT Welcome to another Tuesday Tip Video Clip. This week, we’re…
  • Showing Prices On Your Site – Tuesday Tip Video Clip

    Greg Gifford
    9 Sep 2014 | 1:03 pm
    Showing Prices On Your Website [VIDEO] Far too many dealers still think that if a vehicle doesn’t have a price displayed, customers will call to ask about the car. In reality, this tactic will result in lost sales… Today’s customer wants instant information, and we know that they’re going to browse multiple sites before making a call or filling out a form. If your competitors are displaying prices and you’re not, potential customers are going to call your competitors. VIDEO TRANSCRIPT Welcome back! For this week’s Tuesday Tip Video Clip, we’re talking about…
  • Marketing Speak vs. Customer Speak – Tuesday Tip Video Clip

    Greg Gifford
    2 Sep 2014 | 1:12 pm
    Marketing Speak vs. Customer Speak [VIDEO] When you’re writing content for your website, it’s important to take a step back and think about your customers. If you write your text and use industry lingo that customers don’t use, then you’re going to hurt your visibility in online searches. Make sure your site uses the language that customers will use when they search for you in Google, and you’ll be much more likely to show up higher and get more leads. VIDEO TRANSCRIPT Thanks for joining us for this week’s Tuesday Tip Video Clip. Today, we’re going to talk…
  • The Importance of Branding Your Dealership – Tuesday Tip Video Clip

    Greg Gifford
    26 Aug 2014 | 1:23 pm
    Branding Your Dealership [VIDEO] Competition is fierce in the automotive industry – and far too many dealers forget the importance of branding. Successfully branding your dealership can make the difference between just barely making it and selling tons of cars. Your branding should be consistent everywhere, with any public-facing element of your dealership. This week’s video talks about dealership branding, and takes a fun look at a dealer who took her branding to the extreme… VIDEO TRANSCRIPT Hey, thanks for joining us for this week’s Tuesday Tip Video Clip. This week…
  • Don’t Get Used by the Pre-Owned Game: Do Keyword Research

    Bryant Goodall
    21 Aug 2014 | 9:18 am
    Last year in the United States, over 40 million used cars were sold by over 49,000 used car dealers (according to the NIADA). That shows how competitive the used car market is and how important it is to distinguish your dealership from those vying for the same potential customers. Optimizing for the right terms – the terms the customers actually use – could be what keeps your dealership in business. As a dealer, you want to describe your inventory in the best light possible, but overly descriptive words could be detrimental to your dealership if the customer isn’t looking for…
 
  • add this feed to my.Alltop

    Launch Digital Marketing

  • Keyword Research Tips for Beginners

    Jennifer Prokop
    14 Sep 2014 | 12:59 pm
    In the world of digital marketing, keyword research is one of the most important parts of planning effective content with a high potential for rankings and traffic. You may have an innovative, well-designed website, but how successful you are in directing users there can depend significantly on whether or not you rank for the right keywords. That said, the goal of keyword research isn’t always about attracting the most visitors to your website—rather, it’s about attracting the right visitors.To determine the value of a keyword, you must first understand your business goals and ideal…
  • Seek. Explore. Train. Implement. Repeat :: the Culture of a Business that Makes Things Happen

    Nicolle Lamb
    5 Sep 2014 | 3:10 pm
    VP of Agency Relations/Operations Nicolle Lamb shares an inside look at Launch from the eyes of a new employee. Welcome aboard Nicolle!Sometimes in life we are presented with an opportunity that changes our landscape. I actually think it happens more often than we realize, but it requires a lot of courage to take a leap. Sometimes we seek it. And if we are really fortunate, sometimes it just lands right in front of us….yelling JUMP!I was comfortable, excelling at every aspect of my job and loved the people I worked with. I was challenged and rewarded on a regular basis. Why would I want to…
  • Howl at the Moon Has a High-Energy New Website From Launch Digital Marketing

    Launch Digital Marketing
    29 Aug 2014 | 2:39 pm
    Howl at the Moon reinvigorated their national web presence with the help of Chicago-based Launch Digital Marketing.Already known as one of the most exciting nightlife destinations in 15 cities across the U.S., Howl at the Moon wanted to bring this same kind of excitement to their new website designed by Launch Digital Marketing of Chicago. The new interactive website makes it easy for partygoers to find a Howl at the Moon location near them, book parties and events, and learn more about everything the dueling-piano entertainment experts have to offer.Michael Yates, director of Marketing and…
  • Tips for Small Businesses Starting a Blog

    Angie Rentmeester
    29 Aug 2014 | 8:04 am
    The blogging community is growing at a rapid speed, and many small businesses want to start blogging but don’t think they have the time. While maintaining a blog does take work, it doesn’t have to be as time consuming as many people think. With a little time management and careful planning, you can easily add a company blog to your website.Why Should You Start a Company Blog?The biggest advantage of starting your own blog is that you’ll always have fresh, relevant content about your business for searchers to find. If your website has content that’s outdated and no longer relevant,…
  • Carnivale Launches a Website With the Help of Launch Digital Marketing

    Launch Digital Marketing
    25 Aug 2014 | 9:45 am
    The new website lets customers book reservations, view menus, and sample the restaurant’s festive atmosphere.Carnivale opened in 2005, and in that time it’s become one of Chicago’s top dining destinations. Launch Digital Marketing was honored to be chosen by Carnivale to develop a new mulitmedia interactive website. Carnivale’s Latin-inspired cuisine and festive atmosphere draw people from throughout the Windy City to the West Loop, making it ideal place for a date, a party, or a corporate event, and the new website reflects that!Carnivale’s website gives customers all of the…
  • add this feed to my.Alltop

    Seven Boats Info-System - Digital Marketing Company India

  • Trivia to Make More from Twitter

    Debajyoti Banerjee
    16 Sep 2014 | 11:06 am
    Trivia to Make More from Twitter There are so many opinions flying around about the latest trends on Twitter. Some trends die a premature death while some may rise up from their graves and stamp their presence in a fresh, new way. To help you milk more mileage out of Twitter, we have compiled some facts pulled out by research teams. These Twitter facts will help you understand what works on this micro-blogging site and how you can optimize your brand value on Twitter. The first trivia on Twitter is that you get 2% new followers to read your tweets when you use hashtags. Using a hashtag means…
  • Instagram Wows with New Features for Internet Marketers

    Debajyoti Banerjee
    15 Sep 2014 | 4:28 am
    Instagram Wows with New Features for Internet Marketers Do you think that Instagram is a social networking tool but, unlike Facebook and Twitter, it has limited internet marketing potential? Keeping these apprehensions about Instagram in mind, the developers on this immensely popular website has come up with a slew of new features that will seriously interest online marketers. These new features are in different stages of roll out and you will surely find them hitting the internet in the next few weeks and months. Let’s look at these features closely: Ad Staging: Online marketers often…
  • Make a Video Go Viral

    Debajyoti Banerjee
    14 Sep 2014 | 8:03 am
    Make a Video Go Viral Have you ever wondered how some videos go viral? Many people wish to know the big secret to make a video go viral. But the ultimate truth is, there is no magic trick. From Gangnam Style and the Harlem Shake to Pepsi’s Test Drive- all viral videos have one thing in common, they all follow a strategy. What matters most is how a video travels, regardless of the content of the video. You can consider this as the single most important tip in virality. The internet matters a lot because word travels fast. If your viewers have to struggle to spread the word then make sure…
  • Seven Boats Info-System has been felicitated at GMIT

    Debajyoti Banerjee
    10 Sep 2014 | 1:07 am
    Seven Boats Info-System has been felicitated at GMIT We take pride in sharing this great news that our Founder and CEO Mr. Debajyoti Banerjee, an entrepreneur and techie, has been felicitated at Gargi Memorial Institute of Technology (GMIT) for his entrepreneurial skills in the field of Information Technology. He has been felicitated in the “Entrepreneurship Awareness Camp” under DST-NIMAT Project conducted by Enterprise Development Institute for having successfully set up a leading Digital Marketing Company in India. We are honored for being recognized in Kolkata and appreciated in the…
  • The New SEO for the New Google

    Debajyoti Banerjee
    31 Aug 2014 | 8:12 am
    The New SEO for the New Google Google has changed its ways in the last couple of years, especially with their updates like Penguin and Panda. SEO companies know every inch of review written about the new face of Google. However, despite their knowledge updates, there are many SEO teams which continue dish out the old SEO formats for brands and businesses! There is little change in how they conduct their SEO or how they bring in online visitors to their websites, or those of their clients. As a result, they are facing a threat of severe penalty, if not online oblivion. Make no mistake! This is…
  • add this feed to my.Alltop

    Positionly Blog

  • What to Ask an SEO Agency Before Working With Them

    Tad Chef
    15 Sep 2014 | 4:03 am
    When potential clients approach me they are often disappointed that I’m just an independent consultant or freelance SEO not a “company”. They prefer SEO companies despite the fact that SEO agencies are often coming forth with ridiculous offers promising the world while delivering crap. I know from first hand experience in Germany. I’m not sure... Read more » The post What to Ask an SEO Agency Before Working With Them appeared first on Positionly Blog.
  • What Do the Best Writers Do That Other Writers Don’t?

    Joel Klettke
    9 Sep 2014 | 5:20 am
    If you’ve ever worked with writers, you’ve probably noticed that some of them need very little editing or coaching while others need a whole lot just to make sense of their work. As someone who both writes and manages a writing team, I’ve often wondered why this is the case. Even writers who are great... Read more » The post What Do the Best Writers Do That Other Writers Don’t? appeared first on Positionly Blog.
  • Surprise: Blog Post Ideas that Worked vs Those that Didn’t Unexpectedly

    Tad Chef
    8 Sep 2014 | 2:12 am
    When it comes to blog post ideas I have more than I can implement. Often the choice is not mine but the clients’. Many times I am sure an idea will succeed on a grand scale while some articles are rather “important” than to be expected to become popular. Here are examples of both expectations... Read more » The post Surprise: Blog Post Ideas that Worked vs Those that Didn’t Unexpectedly appeared first on Positionly Blog.
  • Let us introduce our new partner!

    Rafał Żochowski
    2 Sep 2014 | 7:52 am
    Let us proudly present our newest partner – ClickHost company! We plan to support each other in order to make YOU – our clients – even more satisfied! ClickHost.com is a worldwide hosting company with customers from countries like Canada, United States, Germany, United Kingdom or even South Africa, Namibia or Japan! The company was... Read more » The post Let us introduce our new partner! appeared first on Positionly Blog.
  • How I Successfully Included Storytelling in my Articles

    Tad Chef
    1 Sep 2014 | 3:26 am
    Despite the hype of “big data” and the purported need of creating content based on it the comparably silent revolution in business blogging and beyond has been the addition of storytelling. Over the recent months I was able to successfully add storytelling elements to my articles without compromising the business approach to blogging. Personal experiences... Read more » The post How I Successfully Included Storytelling in my Articles appeared first on Positionly Blog.
 
  • add this feed to my.Alltop

    US Lead Network

  • Healthcare Marketing: The Modern Way To Promote Your Medical Practice

    admin3
    22 Aug 2014 | 3:02 am
    Advertising has not always been legal for medical practices. Today, medical practices are not only permitted to advertise, they must go a step further and use healthcare marketing strategies online to remain competitive and continue to attract new patients. Today, the only way to get patients through the doors of your practice is by leading them to your website first. Although many practices focus on promoting their business for the current techniques and/or products they offer through their practice, healthcare marketing is the ideal venue for getting any information out there that will help…
  • Incorporating Essential SEO Strategies Into Your Dental Practice Website

    admin3
    20 Aug 2014 | 3:05 am
    Dental practices that have long relied on traditional basic dentist SEO marketing strategies to build their business and increase profits are no longer able to achieve the same degree of results by using the same strategies that proved successful just a few years ago. Not only can the same strategies that brought you success just weeks ago now be unacceptable to search engines, but there is also an increasing volume of competition to contend with online. Traditional SEO companies do not have the expertise to address the specific problems associated with medical practices like those that…
  • Things To Know When Setting Up A Medical Or Dental Website

    admin3
    18 Jul 2014 | 4:52 am
    As a medical or dental office, it is essential to have a website for many reasons. We are in the days where more and more people look to the Internet to find information about healthcare services in their area. The website needs to convey professionalism and patient-orientation so that it attracts more patients to your practice. Keywords come to play as well to enhance search engine results so that more patients find your website. Where healthcare services are becoming more competitive, based on prices and other factors, it is important to stay up on the technological trends many other…
  • Tips For Effective SEO Marketing For Your Dental Practice

    admin3
    18 Jul 2014 | 4:49 am
    If you are looking into SEO marketing and want to know what it entails, there is a wealth of information out there. It can be daunting to explore this new way of marketing, especially when you have little time to invest into learning the ins and outs of search engine optimization. If you are looking to give SEO marketing a try, below are some helpful tips to determine your course of action:Dentist SEO Marketing1.    Know Your AudienceStart by defining your target audience. Defining a target audience involves determining their age, sex, geographic locations, and especially their needs. You…
  • How the US Lead Network can Build Your Pain Management Practice

    admin
    19 Jun 2014 | 8:19 pm
    US Lead Network is a pay for performance lead generation company for healthcare practices nationwide such as pain management centers. The owner of US Lead Network previously owned a pain clinic and obtained 80% of his patients online.With an understanding of how to build a practice with web marketing, the way the company works with pain management clinics is on a pay for performance basis. The network builds branded websites that offer exclusive leads that are qualified according to geography, payer mix and treatment offerings. The Network utilizes an answering service to take the onus of the…
  • add this feed to my.Alltop

    MyBlogPromo-Blogging Tricks and Tips

  • DealGuru By AskMeBazaar : Get Best Online Shopping Deals

    Pramod Sharma
    10 Sep 2014 | 10:53 pm
    When it comes to online shopping we all try to make best out of the selected deal because we do have number of options to choose from. But most of us still rely on popular brands when it comes to best deal despite of the fact that there are number of such places online where you could have saved your lots of money. DealGuru By AskMeBazaar is one such place which is becoming popular day by day when it comes to profitable online shopping and comfort. Today we are going to review the DealGuru By AskMeBazaar in details and will let you know the features and difference from others online shopping…
  • How to Delete a Blog You Follow on Blogger?

    Pramod Sharma
    10 Sep 2014 | 7:30 pm
    Are you using your BlogSpot account to follow and stay updated with your favorite blogs? Do you think that some of the blogs you follow are useless or not related to your interest anymore and you just want to get rid of them? Then in this post I will be sharing a tutorial by which you would be able to delete blogs that you followed on blogger. What Blogspot Blog Follower is (Reading list)?If you are unknown to blog follower feature in BlogSpot then let me tell you the basic fundamental. BlogSpot offer you to follow others blog by mean of RSS feed right from your dashboard and this way you can…
  • AskMe Review- All in one Android App for easy Local Deals

    Pramod Sharma
    10 Sep 2014 | 4:47 am
    I am not a fan of installing numerous applications on my Smartphone which affects the device performance in case you have the low end Smartphone. I used to have different apps for different purposes like using separate app for finding local business around me, separate app for finding classified listing and jobs and separate app for finding the best deals and so on.   But I uninstalled all those apps when my friend introduced me to an app that has all these features at one place. Yah, I am talking about AskMe app for android which is why I couldn’t stop myself to share with all of…
  • How to Add Related Post Widget for blogger?

    Pramod Sharma
    30 Aug 2014 | 5:18 am
     Keeping a visitor engaged on a blog is always been a tough task for bloggers. As we know online user always remain in hurry and they don't have much time to spend on reading irrelevant stuff that's where Related Post Widget for blogger comes handy. Suppose if a visitor comes from organic search like Google and lands in your blog and he finds the desired information as well, what he will do next? He will immediately leave the blog once he finds what he wanted to unless you make him to stick to your blog.For that related posts widget for SEO and bloggers comes to action which displays…
  • How To Submit BlogSpot Sitemap To Webmaster Tools

    Pramod Sharma
    4 Aug 2014 | 8:51 am
    In order to get traffic to your blog search engine plays an important role . By organic traffic we can get tremendous amount of traffic .To do that here comes the use of webmaster tool which is official tool from Google to optimize our blog in respect of seo. I have talked about the need of webmaster tool and it's feature and how can we quickly index our new blog by using webmaster tool previously. Today we are going to show how you can easily add sitemap to webmaster tool in order to quickly index your blog posts.It is very necessary to add sitemap in order to let search engine knows about…
  • add this feed to my.Alltop

    Brent Carnduff

  • Attention Subscribers: New RSS Feed

    Brent Carnduff
    8 Sep 2014 | 5:13 pm
    Thank you for subscribing! If you are receiving this blog post, it is because you at some point subscribed to this blog – thank you! I am in the process of consolidating my blogs and brand into one blog. I hope you’ll join me on my new blog at BrentCarnduff.com. To subscribe to my new [...] The post Attention Subscribers: New RSS Feed appeared first on Brent Carnduff.       
  • Google Drops Authorship

    Brent Carnduff
    29 Aug 2014 | 10:36 am
    “. . . we’ve made the difficult decision to stop showing authorship in search results.” ~ John Mueller, Google, August 28, 2014 If you’ve had “set up Authorship” on your to-do list (you’re apparently not alone), you can cross it off. Yesterday, in a G+ post, Google’s John Mueller announced the end of Google Authorship [...] The post Google Drops Authorship appeared first on Brent Carnduff.       
  • Pigeon Droppings: Keeping Up with Local Search

    Brent Carnduff
    19 Aug 2014 | 9:15 am
    Late last month, Google announced an update to the Local Search algorithm – unofficially dubbed the ‘Pigeon’ update – that significantly impacted Local Search results and optimization strategies. However disruptive the changes were to some industries, what has become apparent during the past month is that more changes to Local Search are likely on the [...] The post Pigeon Droppings: Keeping Up with Local Search appeared first on Brent Carnduff.       
  • Real Estate Listings Removed From Google Local Search Results

    Brent Carnduff
    7 Aug 2014 | 9:34 am
    Google’s recent Update to the Local search algorithm, unofficially known as Pigeon, has dramatically affected local search results – adding new local categories, reshuffling existing rankings, and removing some categories altogether. Perhaps one of the most surprising and hardest hit industries has been real estate. Seemingly a natural fit for “local” search, the real estate [...] The post Real Estate Listings Removed From Google Local Search Results appeared first on Brent Carnduff.       
  • Google Updates Local Search Algorithm (Pigeon Update)

    Brent Carnduff
    28 Jul 2014 | 9:20 am
    Google’s recent update – unofficially labeled the “Pigeon” update – is impacting the local search listings associated with Google Maps (the 7-pack). Although not a lot is known about the update yet, Google did say that it ties local results more closely to Google’s regular web ranking signals, and provides them better accuracy over distance [...] The post Google Updates Local Search Algorithm (Pigeon Update) appeared first on Brent Carnduff.       
 
  • add this feed to my.Alltop

    Search Engine Sight

  • Tips on Web Analytics Services

    Tri Cipto Sudjatmiko
    22 Aug 2014 | 11:19 pm
    Web analytics services аrе usеd tо determine thе amount оf traffic а website іs receiving. Web analytics services gо fаr bеуоnd јust gіvіng а traffic report аs thеу report оn аll оf thе іmроrtаnt data thе webpages соntаіn. Тhе data collected frоm thе website will bе аblе tо provide companies wіth іnfоrmаtіоn thаt will help thеm tо a few steps better market thеіr products fоr successful sales. The web analytics services helps tо collect thе data thаt shоws hоw mаnу people visit thе web раgеs. Тhеу collect thе data thаt…
  • Build Customers and Profits Through Mobile Marketing

    Tri Cipto Sudjatmiko
    22 Aug 2014 | 2:17 am
    Dо уоu knоw аnуthіng аbоut mobile marketing? Наvе уоu set uр а marketing plan? Соuld іt bе better? Іs уоur marketing approach enhancing уоur bottom lіnе effectively? Аrе уоu сеrtаіn thаt уоu аrе focusing оn applying уоur marketing plan properly? Іf уоu’vе gоt аnу doubts, thеsе tips will help you. Before уоu start spreading уоur mobile marketing message, уоu nееd tо listen fіrst. Κеер аn ear tо thе ground tо discover whаt nееds аnd aspirations уоur customers hаvе, аnd thеn provide sоmеthіng оf vаluе іn…
  • Search Engine Marketing is not just About Traffic

    Tri Cipto Sudjatmiko
    21 Aug 2014 | 10:59 pm
    Is іt роssіblе fоr а business website tо hаvе high levels оf web traffic аnd fail tо yield growth оf sales аnd profitability? Yеs, іt іs! Тhаt hарреns whеn, despite aggressive online advertising campaigns, а site fails tо convert visitors tо customers. Experienced marketers knоw thе difference bеtwееn selling аnd marketing. Іf уоu usе а lot оf resources іn Search Engine Marketing (SEM) campaigns аnd Pay реr click programs wіthоut offering vаluе tо customers, уоu аrе basically trуіng tо sell. Putting іt differently, а seller іs…
  • А Primer Іntо Тhе Wоrld Оf Paid Search Marketing

    Tri Cipto Sudjatmiko
    20 Aug 2014 | 2:46 am
    Paid search sееms lіkе аn easy nut tо crack. Target thе keywords thаt mаkе sense fоr уоur business, write а compelling ad, manage thе bidding process, аnd sее thе sales соmе in. Unfortunately, duе tо thе swarm оf advertisers thаt hаvе nоw embraced thе medium аs а quick alternative tо gaining natural rankings, thе market hаs bесоmе muсh mоrе competitive аnd retailers nееd tо consistently monitor paid search metrics tо nоt spend marketing dollars unwisely. Fоr а company tо receive maximum ROI wіthіn paid search platforms, clickthroughs must…
  • 5 Steps tо Better Marketing Analytics

    Tri Cipto Sudjatmiko
    19 Aug 2014 | 11:14 am
    More аnd mоrе people thеsе days аrе reaching оut tо third party marketing analytics rеsеаrсh providers tо mаkе thеіr marketing dollars gо furthеr. Іt саn bе extremely difficult, еsресіаllу fоr small businesses, tо mаkе time tо generate sales whеn уоu аrе аlsо іn charge оf operations. Fоr thіs reason, mаnу entrepreneurs partner wіth а professional marketing firm іn order tо focus solely оn operations. Ноwеvеr, іn order tо create а firm partnership, іt helps tо hаvе а strong grasp оn уоur brand аnd marketing. Неrе аrе а…
  • add this feed to my.Alltop

    Venture Harbour » Blog

  • 5 Creative Ways Small Businesses are Using Marketing Automation

    Marcus Taylor
    6 Sep 2014 | 4:06 am
    There’s no shortage of stories about small businesses that’ve grown their profits by an order of magnitude after implementing marketing automation software. Thanks to tools like Infusionsoft and Ontraport, the ability to automate actions based on customer behaviour has enabled small businesses to operate as if they had legions of staff working around the clock. In this post, I want to shine the spotlight on a handful of small businesses that have creatively scaled their businesses by improving productivity through automation. 1. How walking brides through the wedding process increased…
  • Which Marketing Automation Software is the Best? Infusionsoft vs. Ontraport, Marketo & More

    Marcus Taylor
    31 Aug 2014 | 10:25 pm
    Marketing automation has grown from being a $500m industry to a $1.2bn one in just two years. It’s no surprise, then, that new marketing automation software providers are popping up left, right, and center. This is great for innovation, but it makes choosing marketing automation software pretty tedious. Despite a near endless variety of marketing automation services to choose from, I’m going to focus on six of the most popular & highly rated services. Infusionsoft Ontraport Marketo Hubspot Pardot Eloqua Over the past few months I’ve either demoed, used, or gathered…
  • Email A/B Testing: How to Scientifically Optimise Your Emails Like Barack Obama

    Marcus Taylor
    25 Aug 2014 | 10:31 pm
    During his election, Barack Obama raised $690 million in online fundraising. The majority of this money came from email marketing. What was his secret? Obama’s team obsessed over email A/B testing. In one A/B test, Obama’s team found that one subject line generated $403,600 in donations, whereas another variation generated $2,540,866. That’s a $2.1 million difference. Seems like David Ogilvy was right when he said “When you’ve written your headline, you’ve spent eighty cents out of your dollar”. Hopefully, those numbers speak for themselves as to why email A/B testing is…
  • Which Small Business CRM System is the Best? Infusionsoft vs. Zoho & More

    Marcus Taylor
    10 Aug 2014 | 5:44 pm
    Last July, I was at a sales training course in London when the course instructor asked me what CRM system Venture Harbour uses. Embarrassingly, I answered “we don’t have a CRM”. For the next five minutes I had my arse kicked about how much money it must have been costing us. The thing is, I had tried. Over the years I’d used Zoho, SugarCRM, WorkBooks, Salesforce, Pipedrive and countless others. Maybe it’s just me, but using them felt so contrived. It was an effort to keep the CRM system up to date, and as such, I found myself visiting the CRM less and less each day until the…
  • How to Migrate a WordPress Website to a New Host (Case Study: Moving VentureHarbour.com to MediaTemple)

    Marcus Taylor
    10 Aug 2014 | 5:01 pm
    When I bought VentureHarbour.com two years ago, I had no idea how popular this website would become. Over the past six months, our traffic has increased tenfold. We’ve seen our bandwidth usage go from 22gb/month to 320gb/month (and back down to 90gb after installing a CDN). Bandwidth logs for VentureHarbour.com. Of course, with more traffic comes slower page loading times. While I had done my best to counter this by making page speed improvements, we eventually hit a wall. We had done virtually everything we could to reduce page speed, except changing host. Until recently,…
  • add this feed to my.Alltop

    Himanshu Mehra

  • 6 Momentous Pinterest Tips for Businesses and Individuals

    Himanshu Mehra
    15 Sep 2014 | 9:54 am
    Pinterest was introduced in March 2010, since then it has grown exponentially and became one of the most valuable social media channels for internet marketers. Pinterest has more than 70 million users all over the world (80% of them are women) and it is driving a significant amount of referral traffic (4.3%) for websites. Facebook is ahead by a great difference (13.8%) though, but In January 2012 Pinterest drove more referral traffic than YouTube, LinkedIn and Google+ altogether. These statistics prove that Pinterest is a valuable platform to boost up your social media campaigns. In this…
  • Got Inaccurate Google Analytics Data? Use these Six Options

    Himanshu Mehra
    1 Sep 2014 | 10:39 am
    Every online marketer knows about Google Analytics, It is a free tool that shows you the data about your site’s visitor. It tells you how a user visited your website, from which source did he arrive, how much time did he spend, how many pages he visited and much more. Google Analytics is one of the best traffic analysis tools available for Free for internet marketers. However there are so many situations when Google Analytics doesn’t provide accurate data. Many online marketers have found critical issues with GA in recent times. For example its real time data collection is not that…
  • Learn E-commerce Analytics With Google Analytics Academy

    Himanshu Mehra
    28 Jul 2014 | 9:16 am
    Do you like to learn? Well, I do and I am sure that you like it too. Learning is a necessary part of our life as it gives new opportunities to grow personally and professionally. To provide you new learning opportunities ‘Google Analytics Academy’ is running a course on internet named as “E-commerce Analytics: From Data to Decisions”. This online course is the next installment of its previous program “Google Analytics Platform Principles”. The online study program of is completely free and you must register for it if you are eager to learn about E-commerce analytics. The program…
  • The 10 Point SEO Checklist for Your Website

    Himanshu Mehra
    15 Jul 2014 | 6:03 am
    There are thousands of people running their businesses online through their website. Numerous new websites are being launched every single day, hence it has become so arduous to be visible at the right position on SERP for targeted audience. To outrank these websites and become visible for targeted audience, you need to follow ideal SEO checklist. This ideal SEO checklist will make your website gain higher ranks, more traffic and new business opportunities. Now you must be wondering what this ideal SEO checklist is. How is it formed and what attributes does it contain? Well, that is what I am…
  • H1 Tag – Should You Still be Using This?

    Himanshu Mehra
    25 Jun 2014 | 10:41 am
    SEO world is always changing, many SEO techniques which were important two years ago are not significant now. Several new search engine optimization tactics have arrived in SEO landscape in recent years, but one important SEO element is still standing tall, this element is H1 tag. H1 tag has been an impactful ranking factor in SEO since very long. Although many SEO pundits debate that it doesn’t hold any importance nowadays. But some recent tests conducted by Rand Fishkin from Moz shows that H1 tag hasn’t lost its impact. These tests show that H1 tag has some direct and indirect effects…
 
  • add this feed to my.Alltop

    Optimind Web Design and SEO Company Philippines

  • 21 Tips You Don’t Want to Miss After Website Launch

    Debbie Acebu
    11 Sep 2014 | 7:25 pm
    21 Tips You Don’t Want to Miss After Website Launch You have a business. A start-up business, perhaps, and you thought of making that business from an idea you just thought of over the shower and now it’s coming true. Fast-forward, you thought of creating a marketing strategy to make your business the talk-of-the-town. The Internet was one of the best strategies that came across your mind and eventually you launched a website from a prestigious web design company in the Philippines. Next, what now? You see, launching a website is easy. Well, for some yes it is, given that you have enough…
  • 4 Reasons to Use White Space When Designing for the Web

    Jen Corre
    5 Sep 2014 | 1:05 am
    4 Seasons to Use White Space When Designing for the Web   Any web design company Philippines would know what white space is. If done right, white space can benefit the design in many ways. Don’t reduce white space. Instead, put as much white space as strategically possible. Below are some of the benefits. Before we proceed to the benefits though, we might as well revisit the definition of white space.   White space defined For the sake of the non-technicals, white space refers to the portion of a web page that is left unmarked. Meaning, white spaces don’t have any gutter, margin…
  • Mobile Apps are Winning Over Browsers

    Debbie Acebu
    14 Aug 2014 | 1:49 am
    Mobile Apps are Winning Over Browsers For as long as I can remember, smartphones have been invading the mobile industry as innovated, as they seem. Manufacturers of such mobile operating systems like Apple and Android, are very much thriving knowing that the case is being set to a higher standard—especially now that mobile apps are more used by the consumers compared to that of the mobile browser usage. Mobile app development has also been constantly less mitigated because of such performance.   So, what is the real score? There have been a lot of speculations that mobile browser has…
  • Increasing Clicks on Links – Tips for the Digital Marketers

    Jen Corre
    6 Aug 2014 | 12:10 am
    Increasing Clicks on Links – Tips for the Digital Marketers   Our minds are designed to select the least resistance when faced with specific situations or tasks. Our mind will find the easiest solutions to any given task. Once the mind discovered that solution, it will stop looking for more solutions. It will simply follow such solution. The philosophy behind is resistance. What any digital marketing in the Philippines can learn from how the human mind works and how it relates to links and clicking them? Read on.   Humans Fascinatingly, we behave in such a way that they can…
  • Perfect Examples of Good Calls to Action

    Jen Corre
    4 Aug 2014 | 12:44 am
    Perfect Examples of Good Calls to Action Calls to action present themselves as opportunities to escalate profitability and widen reach. While they are usually in tiny button formats, they serve as gatekeepers allowing the users to access the critical parts of the sites. These parts are where conversion happens. Calls to action are fundamental parts of web design in the Philippines and other parts of the globe. Web designers themselves must know what makes CTAs click, so it will be clicked by your users. On the other hand, it is always worth it to learn a thing or two about calls to action…
  • add this feed to my.Alltop

    Blogging Den

  • WangGuard Plugin: Protect WordPress from users registration Spam

    Satish Kumar Ithamsetty
    16 Sep 2014 | 12:41 am
    One of the major and common problem in wordpress blogs are issue of Spamming, automated bots, Sploggers and  who create accounts with fake details and copied content posts which are not original in many cases. Few days back I have created one page for guest bloggers to write unique articles as “Write for Us”. After […]Credits: This article (WangGuard Plugin: Protect WordPress from users registration Spam) is copyrighted to Satish Kumar Ithamsetty who actively blogs at Blogging Den
  • Genesis Framework : Why Top WordPress Bloggers Choice

    Satish Kumar Ithamsetty
    11 Sep 2014 | 7:13 pm
    Upon entering the StudioPress website you’ve seen the options, and maybe I have resolved any doubts, why sell as loose Genesis. But seeing 60 available themes you want to know how to choose the Genesis Framework that interests you for your website. Few of the top bloggers success is Genesis Framework, their first choice: problogger.net- Blog of Darren […]Credits: This article (Genesis Framework : Why Top WordPress Bloggers Choice) is copyrighted to Satish Kumar Ithamsetty who actively blogs at Blogging Den
  • Best Domain Names and Hosting Service Providers

    Satish Kumar Ithamsetty
    10 Sep 2014 | 6:35 am
    Address is what tagged to a person to locate his whereabouts, in the same manner Domain Names are the names given to our websites which locates and displays our website on request. The primary task is to name a website depending on the kind of content it displays and its purpose. Choose a name associated […]Credits: This article (Best Domain Names and Hosting Service Providers) is copyrighted to Satish Kumar Ithamsetty who actively blogs at Blogging Den
  • Housing.com : Get your dream house in Gurgaon

    Satish Kumar Ithamsetty
    6 Sep 2014 | 3:05 am
    Housing.com has been successful in bringing a revolution in real estate industry by launching their web based home search portal power – packed with robust features. No matter where ever you are located across the globe, you have the power of choosing your dream house in throughout 26 Indian cities. If you are settled somewhere […]Credits: This article (Housing.com : Get your dream house in Gurgaon) is copyrighted to Satish Kumar Ithamsetty who actively blogs at Blogging Den
  • MovAvi Video Editing Software – Benefits Of Acquiring

    Satish Kumar Ithamsetty
    5 Sep 2014 | 3:42 am
    Movavi video editing software is the current renditions of editing programming software. It is a decently developed and stable item that has been under consistent development for various years now. Its development has been to a great extent business sector and engineering driven however what separates it from numerous is its responsiveness to its current […]Credits: This article (MovAvi Video Editing Software – Benefits Of Acquiring) is copyrighted to Satish Kumar Ithamsetty who actively blogs at Blogging Den
  • add this feed to my.Alltop

    Dot Com Media Moguls

  • Expert SEO Agencies: FAQs

    Inna Blitshtein
    17 Sep 2014 | 2:37 pm
    Many companies seek out expert SEO agencies when seeking to improve their websites search engine rankings. It is a time and cost effective method for ensuring that your site receives the maximum amount of traffic to ensure success.  An SEO agency will also help your company to avoid common mistakes that can hinder your ecommerce marketing efforts.   How Can My Company Benefit? An expert SEOspecialist will structure and organize you website’s pages and content in a matter of days. The goal is to generate qualified internet traffic through the use of relevant keywords. Target markets…
  • SEO Specialists: Creating Content That Counts

    Inna Blitshtein
    12 Sep 2014 | 2:36 pm
    Over the past decade, search engines have changed what criteria they use when ranking pages. Years ago, all a page needed was a large number of backlinks to achieve the highest rankings. Yes, the content of a site was part of it, but not to the degree that it is today.  Search engines have become more sophisticated in their crawling techniques. The content has to be relevant and informative to catch Google’s eye. In addition, the page layout must have an architectural value. The bottom line is search engines have evolved, and SEO specialistsmust grow and evolve to keep up. How Search…
  • Social Bookmarking for Website Promotion

    Inna Blitshtein
    7 Sep 2014 | 2:35 pm
    We are living in the age of social media and one of the newest trends in this field is social bookmarking. Social bookmarking allows users to save links to content and pages that they find interesting or that would like to share with others. Several sites have emerged, each with its own culture, to facilitate this latest social media trend.   How Social Bookmarking Works As a user comes across information on the internet, social bookmarking sites allow them to bookmark, or save, the link or page. This information may be a blog post, news article, or product page that they personally…
  • Targeted Email Marketing: Increasing Results

    Inna Blitshtein
    2 Sep 2014 | 2:33 pm
    The world of marketing is challenging and extremely interesting. Just a few decades past, emails were unheard of. In this era of robust internet use, virtually everyone uses email for business or personal use on a daily basis. With this growth has come the use of marketing through emails. Every business, regardless of its size is utilizing email for promotion of their products and services. But for continued growth and revenue, many are turning to targeted email marketing in their advertising campaigns. What is Targeted Email Marketing? In increasing numbers, people are shopping for goods…
  • Top SEO Agencies and Organic Search Engine Rankings

    Inna Blitshtein
    28 Aug 2014 | 2:32 pm
    In the increasingly competitive world of internet marketing, business owners are looking for the best method to increase the website’s organic page rankings and amount of traffic. There may be many different methods and schools of thought about the best techniques to achieve these goals, but there are some agencies and specialists that seem to rise above their colleagues in this incredibly competitive industry. How do they do it? We’ll talk about the techniques and strategies used by the top SEO agencies to improve organic search engine ranking. Quality Content and Copywriting Search…
 
  • add this feed to my.Alltop

    b-seenontop.com

  • There Is No Such Thing As SEO Magic

    donna@b-seenontop.com (Donna S. Duncan )
    13 Sep 2014 | 4:28 pm
    - When people ask me about SEO for the first time, I often get the impression they're expecting to hear something about a "SEO Magic" - something ... The post There Is No Such Thing As SEO Magic written by Donna Duncan appeared first on .
  • Why Blog? Not Just Because Your SEO Tells You To

    donna@b-seenontop.com (Donna S. Duncan )
    5 Aug 2014 | 8:02 am
    - SEO's aren't just trying to make a small business owner's life miserable by suggesting they blog. It'll help your business. Take 5 and learn why. The post Why Blog? Not Just Because Your SEO Tells You To written by Donna Duncan appeared first on .
  • Frustrated By SEO? You Have Every Right!

    donna@b-seenontop.com (Donna S. Duncan )
    24 Jul 2014 | 9:47 am
    - I heard it again last week – “I”m so frustrated by SEO!” The comment came from a small business owner who was articulating his frustration while trying to understand SEO. I heard words like “mystery” and “black magic”. Thing is, SEO is not a mystery. It’s certainly not black magic. But there is some truth […] The post Frustrated By SEO? You Have Every Right! written by Donna Duncan appeared first on .
  • How The Local Search Ecosystem Works

    donna@b-seenontop.com (Donna S. Duncan )
    25 Jun 2014 | 6:54 pm
    - In another post, I explain why it’s important to ensure consistency in how your business is listed in local directories and websites. It’s a challenge. To understand why, you need to understand how the local search ecosystem works; how it is structured and operates. This post is my attempt to do that. To Say It’s […] The post How The Local Search Ecosystem Works written by Donna Duncan appeared first on .
  • How To Pick Blog Categories and Tags That Stick

    donna@b-seenontop.com (Donna S. Duncan )
    7 Jun 2014 | 7:47 pm
    - This post talks about how to pick categories and tags for your blog and contains recommendations / best practices for their implementation and use. The post How To Pick Blog Categories and Tags That Stick written by Donna Duncan appeared first on .
  • add this feed to my.Alltop

    Indian SEO Blog: Tips, Updates on SEO, SEM and Online Marketing

  • Give your Content a High Ranking with LSI Keywords

    Indian SEO Company
    9 Sep 2014 | 3:20 am
    Do you have a strong belief that stuffing your web content with as much as keywords will get it a high ranking on search engine? Well, you have to drive away this wrong notion as soon as possible. Excessive usage of keywords makes content sound artificial. Readers find it extremely annoying to go through a piece where keywords pop up in every five or six lines. Although keywords are necessary to make an article visible on the web, going overboard with them is one of the worst mistakes you can commit to spoil your content.2 to 3 percent of keyword density should be maintained in order to give…
  • Get to Know About the 6 Most Important SEO Metrics

    Indian SEO Company
    29 Aug 2014 | 5:14 am
    As a business owner, you certainly wish for a high ranking on Google. In order to fulfil this wish, you have to put a lot of hard work. To make a SEO campaign successful you need to monitor certain metrics on a regular basis. There are six most important SEO metrics and I will let you know what they are in the following discussion. In case, you are unable to do the tracking yourself, you can contact a good SEO Company India to help you with this. Successful SEO Techniques with Six SEO Metrics 1. Ranking – What it takes to obtain a good raking on search engine? Majority will answer…
  • The New Google Update, Pigeon: An Overview

    Indian SEO Company
    20 Aug 2014 | 12:27 am
    On the 24th of July, 2014, Google officially launched a new algorithm called Pigeon update, which is a local search update. A SEO Company India has said that this update does not affect online businesses and retailers as much as it does brick and mortar stores by modifying the listings of local directory. So what does it exactly do and how is your business affected by it? Well, before we delve into that let us first see what the update is and how it works. What is Google Pigeon Update and How does it Work? While the update will be making changes at the back end of the network, its impact can…
  • 7 Superb Steps to Catch Reader’s Attention

    Indian SEO Company
    13 Aug 2014 | 2:27 am
    The one and only goal of marketing is to gain attention of maximum number of potential customers. When it is online marketing, content is the weapon to accomplish this goal. A marketer needs to present his content in the most startling way so that a reader is impressed, feels interested in a product or service and finally buys the product or avail the service. As a content creator, you need to exploit your creativity to design content in the best possible way. In case you are falling short of any smart ideas, you can take help of the following step-by-step guide. You can carry out the steps…
  • Smart Ways to Optimize Social Media Channels

    Indian SEO Company
    1 Aug 2014 | 6:17 am
    Many conceive the term “optimization”, to be a complex mathematical and data analysis process. The approach seems to be the sole work of a technical geek. Although it is the core activity of a company to enhance its social presence, but it is simple enough for everyone to understand and act upon it. In fact, it is all about realizing the marketing efforts in online platform. Companies of small, medium, and large scale are leveraging the maximum expertise offered by SEO Company India. Through methodical experiment, the SEO firms are figuring out the better ways to present the existing and…
  • add this feed to my.Alltop

    Riverbed Marketing

  • Ghost Town or Not, Five Reasons Why Google+ Can Still Provide Organic Search and SEO Benefits

    Todd Mumford
    16 Sep 2014 | 10:02 am
    If you’re a fan of using social media networks for business purposes you’ve likely got at least a Facebook Fan Page and a Twitter account up and running. However, have you invested the time in Google+, the social network owned by the search engine and advertising giant? In today’s post we’ll take a closer look at Google+ and share five reasons why you should be continuing to leverage this social network as part of your overall inbound marketing strategy. Google+ Pages Will Rank and Drive Traffic If you have a business that relies on visitor traffic to generate sales,…
  • Advertising is Dying: 10 Reasons Why You Need to Get Your Clients Behind Your Brand

    Todd Mumford
    12 Sep 2014 | 3:38 pm
    Are you responsible for marketing a website or a brand online? Whether you own your own business, a network of websites or you’re a marketing professional in charge of branding, it’s critical that you consistently evolve your approach to acquiring new business. While it’s long been recognized that traditional forms of advertising – newspapers, television, the Yellow Pages – are dying a slow death it may come as a surprise that many forms of online advertising are producing less than stellar results for many that use them. While advertising will always be a major tool to…
  • Mythbusting: 10 SEO Myths That Need to Retire

    Todd Mumford
    8 Sep 2014 | 5:34 pm
    Whether you’re new to the idea of search engine optimization and tweaking your webpages and content in order to achieve higher search result rankings or you’re experienced enough to know your Google Pandas from your Penguins, you’ve likely come across some bad information in the past. Some individuals are misinformed about how Google’s search algorithms work and others just seem to spread bad information, but the end result is the same: myths about SEO that just won’t seem to die out.   In this post we’ll bust ten myths about search engine optimization…
  • 8 Steps on How to Maximize Your SEO Budget for Startup Businesses

    Todd Mumford
    22 Aug 2014 | 12:12 pm
    Have you recently launched a new business, or are in the beginning stages of putting a website together to market your products or services? If so, you’re likely wondering how you’re going to attract visitors; will you need to purchase online advertisements, or can you count on the various major search engines to send ‘organic’ traffic your way? In this post we’ll take a look at eight search engine optimization strategies that you can perform on a shoestring budget to help how to maximize your SEO budget startup’s ranking on search engines like Google. Step…
  • Defining the Cost of SEO Services; A Buyers Guide

    Todd Mumford
    27 Jun 2014 | 12:08 pm
    How Much Does SEO Cost? We hear (and answer) this question every day. Although the question from business owners and marketing managers is often the same, our answer never is. Here’s why: every business is different. Before we discuss SEO pricing, let’s talk about your business. A results-driven and ethical SEO agency should always ask you to complete an in-depth questionnaire about your business prior to discussing the cost of an SEO campaign. Your industry, your business and your marketing goals – along with your budget – will dictate how much you should invest in SEO services. Your…
 
  • add this feed to my.Alltop

    The Web Hosting Bay

  • Download Alcatron – Multipurpose Responsive WP Theme

    HostBay
    31 Aug 2014 | 1:24 pm
    Download Alcatron – Multipurpose Responsive WP ThemeResponsive HTML5 and CSS3 design <Dark and light versions and Unlimited colors Advanced Admin Customization Unlimited sliders support Price Table Builder Unlimited portfolios Visual Shortcode Generator Wide & Boxed Layouts Easy Install Demo Data Buttons, Tabs, Toggles, Pricing Tables, Sliders, Boxes, Icons and much more in one click Sidebars […] The post Download Alcatron – Multipurpose Responsive WP Theme appeared first on The Web Hosting Bay.
  • Download WooCommerce Request a Quote v1.21

    HostBay
    31 Aug 2014 | 12:44 pm
    The WooCommerce Request a Quote plugin for WordPress allows your visitors/customers to add products to a wishlist and submit an easy “request for a quote” from the Site Owner. This gives an opportunity for the Site Owner to give special rates based on the quantity/amount of the order. At the same time, allows the customer […] The post Download WooCommerce Request a Quote v1.21 appeared first on The Web Hosting Bay.
  • Download Campus v1.3.2.2 – Premium Multipurpose WordPress Theme

    HostBay
    30 Aug 2014 | 3:29 am
    Campus | Premium Multipurpose WordPress Theme is the best new theme for education and business. We Based on our new Super Skeleton 2 Framework; Over 6 months in the making, we’ve re-coded our entire “Super Skeleton” framework from the ground up to leverage the best, cleanest, fastest features that WordPress has to offer. Version 3.1.2.2 […] The post Download Campus v1.3.2.2 – Premium Multipurpose WordPress Theme appeared first on The Web Hosting Bay.
  • Download Norris v1.7.2 – Elegant Onepage WordPress Theme

    HostBay
    30 Aug 2014 | 3:28 am
    Norris is an elegant & super-clean onepage WordPress theme for corporate, agency, business, personal and organizations. Norris not only has an eye-catching design with all modern standards: Responsive, Retina-ready, Translation ready, HTML5 & CSS3 but also contains everything you need to build an amazing onepage site: 14 unique demo homepages (with DEMO.XML included), more than […] The post Download Norris v1.7.2 – Elegant Onepage WordPress Theme appeared first on The Web Hosting Bay.
  • Download Viroshop v3.0 – A Modern Responsive WooCommerce Theme

    HostBay
    30 Aug 2014 | 3:17 am
    Viroshop is a clean and modern WooCommerce theme that is fully responsive and packed with some awesome features. We carefully handcrafted this theme so that the user will have an enjoyable experience in building or customising their site, both on content and design. This theme is perfect for you or your clients eCommerce business. It […] The post Download Viroshop v3.0 – A Modern Responsive WooCommerce Theme appeared first on The Web Hosting Bay.
  • add this feed to my.Alltop

    SEO Saves

  • No Link Building Is ‘Safe’

    Daniel
    15 Sep 2014 | 9:25 am
    Are you a stupid person? Well are you? I’m writing this out of vented frustration, certainly there are better things to write about on my blog which I hardly have the time to touch lately. This one really takes the biscuit though. You see I hear it all the time, everywhere and certainly from clients as well. Clients get these misinformed ideas from places like Moz and other horrible excuses for sites… A lot of people don’t get it that it’s in the best interest of a business reliant on content to lie out of their teeth. If they gave you all the answers they’d…
  • 20 UK Directories for NAP Citations

    Daniel
    12 Sep 2014 | 10:33 am
    I find myself doing more and more directory submissions for Local SEO these days. The problem is that you really only want these from quality sites. Sites in bad neighbourhoods won’t do your rankings any favours. 1. Yell.com PR7 2. Thomsonlocal.com PR7 3. Independent.co.uk PR8 4. Yelp.com PR7 5. Thesun.co.uk PR8 6. Misterwhat.co.uk PR5 7. Touchlocal.com PR5 8. Scoot.co.uk PR6 9. Hotfrog.co.uk PR5 10. Near.co.uk PR3 11. Localmole.co.uk PR6 12. Yahoo.com PR9 13. Wherebest.co.uk PR2 14. Cityvisitor.co.uk PR4 15. 118.com PR5 16. Townpages.com PR4 17. Freeindex.co.uk PR5 18. Smilelocal.com…
  • Ignore The Naysayers

    Daniel
    17 Aug 2014 | 12:53 pm
    We all come across people in our lives that don’t believe in us. It’s never an easy thing to experience when a family member or friend brushes off your aspirations and dreams as being ‘unrealistic’ or ‘stupid’. The truth is that these people often live in fear of you becoming something that they want to be. Hold up a second though… I just wanted to say sorry it’s been such a long time since my last post. I got REALLY busy and should have followed up my last post in the series much quicker. Especially since it got over 2,000 views in the first…
  • Reverse Engineering Rankings

    Daniel
    7 Aug 2014 | 5:21 pm
    One of the things I really hate about the on-going disagreement and war of words in our industry is that it means people lose sight of some of the best tactics for ranking your site. I know a lot of people who still do this tactic I’m about to explain and yet this topic is so often overlooked and rarely talked about, so I thought I’d go into it in some detail on the blog here. Now really this method is all about reverse engineering backlinks, but why do we actually do that? It’s for the rankings right. So I’d like to say that what we’re doing here is a little bit…
  • HTTPS A Ranking Factor, So What?

    Daniel
    7 Aug 2014 | 4:06 pm
    I thought this would be a great topic to tackle for the first in a series of posts called ‘so what?’ where I’ll be blotting my own thoughts and some real common sense against the news/buzz of the day. See what I think about the industry here. Now it’s pretty big news whenever we get a new ranking factor confirmed. With well over 4000 ranking factors we don’t know them all… Even if we did, we’d need some kind of codex to refer to because we wouldn’t remember them and I’m willing to bet that the way they work together through the algorithm…
  • add this feed to my.Alltop

    Foster Web Marketing - Web Design, SEO, Video, Social Media & Inbound Marketing Solutions

  • It's Typo Tuesday! But Maybe There's No Typo This Time

    15 Sep 2014 | 11:44 pm
    The revolution has come to Foster Web Marketing! I’ve hijacked this Typo Tuesday, and we’re heading off in a new direction! Let’s steer this truck…that-a-way!Hello, I’m John Prager, FWM’s resident cranky grammarian. Hannah McNaughton, our Queen of Syntax, asked me to pop in and provide a guest blog in the Typo Tuesday series this week. Well, in fact, it was more of a “put your money where your mouth is” challenge, because we are at loggerheads over whether there is a grammatical error involved, or not.It all begins with this photo of a grocery…
  • Meet the Ampersand. Approach With Caution.

    15 Sep 2014 | 10:48 am
    Related Links:Why Latin May Be Worse Than Jargon for Your WebsiteWriting for Clients Means Writing for Their Convenience, Not YoursWill Your Best Clients Run Away Due to Your Worst Writing Instincts?What do you think of when you see an ampersand?The ampersand is the peculiar little symbol—this one: &—that you get when you press Shift and the numeral 7 on your keyboard. Now, obviously, you think of the word “and,” the literal meaning of the symbol. Some people also are reminded of the dollar sign or the capital letter G. A few others think it looks like the treble…
  • It's Typo Tuesday! Break Out Your Square Dancin' Shoes!

    9 Sep 2014 | 2:40 pm
    As the air begins to get crisp up here in Michigan, I start yearning for some cider, donuts and the flavors of fall. Sweatshirts, ugg boots, aaaahhh… and what’s fall without a fun, ol’ barn dance to boot?Meet With Your Partner and All PromenadeGrowing up in northwest Ohio, in the middle of corn fields and barns, square dancing was quite a common thing. My favorite part of elementary school? Gym days where we got to square dance. Minus the part about having to touch yucky boys, it was one of my favorite parts of school.I also grew up playing baseball. It runs in my blood,…
  • It's Typo Tuesday! Camping 101: Ensure You're Insured.

    2 Sep 2014 | 3:18 pm
    Happy Typo Tuesday, everyone! I hope you all had a joyous Labor Day weekend, filled with lots of camping, barbequing, parades, boating, or just general laziness.My week leading up to Labor Day consisted of an awesome (surprise!) birthday trip with my handsome hubby to enjoy some epic white water rafting and camping in Pennsylvania.  As part of Camping 101, it’s best to ensure you’re always prepared for whatever life may throw at you: poison ivy, dark trips to the bathroom, rushing rapids, or even the occasional bear (just ask Danielle about that one!) No matter what the…
  • Punctuation Pitfalls: Time to Prune the Excess Commas!

    1 Sep 2014 | 9:04 am
    Related Links:Learn These Secrets of Customer-Centered WritingThis Is Where (and How) Content Writing Goes WrongYes, Grammar and Spelling Affect Your Search RankingsI love commas.Commas are the most useful and versatile punctuation marks in the writer’s typography toolkit. They can be used to separate, to highlight, to assign relative importance, or to set aside material that is interesting but not essential. Their most often overlooked power, though, is that commas allow writing to imitate the rhythms of speech.Think of it: your speaking voice uses momentary pauses and changes in…
 
  • add this feed to my.Alltop

    Exploit Online Demand

  • Traffic From Google SERPs Has Changed: Heat Maps Study

    Tom Shivers
    8 Sep 2014 | 7:00 am
    Mediative recently published the results of their latest eye-tracking study where they zeroed in on how users interact with Google search results pages (SERPs) in an effort to identify real opportunities for SEO, PPC and branding especially as it relates to click-through rates. What they found is enlightening and corresponds to what I’m seeing with […] From Exploit Online Demand, a publication of Capture Commerce.
  • 6 Hard Questions Marketers Should Ask Before Customers Get to Your Landing Page

    Guest Author
    25 Aug 2014 | 7:00 am
    Conversion is the fervent goal of every web marketer. Anyone who claims otherwise has either gotten his job description wrong or has too much money to burn. While working hard towards improving conversion rates of existing websites and landing pages is one thing, it’s a lot better to get things right the first time. Build […] From Exploit Online Demand, a publication of Capture Commerce.
  • How To Build An Audience With YouTube

    Tom Shivers
    18 Aug 2014 | 7:00 am
    An interview with Tim Schmoyer of Video Creators If you are trying to build an audience on YouTube, you’ve likely seen Tim Schmoyer’s video creators channel. Tim built his YouTube channel subscribers from 0 to 10,000 in about 12 months and it keeps growing! Tim has created a video course to teach people the “behind […] From Exploit Online Demand, a publication of Capture Commerce.
  • How User Generated Content Can Lead To Sizzling SEO

    Guest Author
    11 Aug 2014 | 7:00 am
    What do YOU, Gandhi, the Queen of England, and Joseph Stalin ALL have in common? Believe it or not, all of these figures were named Time Magazine’s Person of the Year at some time or another. In 2006, the publication named YOU as its annual choice, to reflect the rise of individual content creator on […] From Exploit Online Demand, a publication of Capture Commerce.
  • SEO Is Organic Part 2 – Link Building

    Tom Shivers
    4 Aug 2014 | 7:00 am
      In my last post I went into some detail about the SEO problem businesses slip into when using outsourced copywriters for much of their web content. I call them inorganic copywriters because they often have no idea what makes the business really valuable simply because they are not on the inside. Now I want […] From Exploit Online Demand, a publication of Capture Commerce.
  • add this feed to my.Alltop

    Full Techtricks - Best PC Tips and Tricks

  • How to Download Temple Run for PC easily

    Nitin Singh
    6 Sep 2014 | 8:29 am
    Temple Run one in all the foremost dependent game for robot. Its best responsive and run. however to Play Temple Run a pair of you do not ought to own associate degree robot device, you'll be able to Play Temple Run on your computer additionally. need to to understand How?Also See - Facebook Homepage Login Screen Temple-Run-2-for-pc So Guys these days i'll show the way to transfer Temple Run a pair of for computer. therefore before obtaining Started Let's grasp one thing regarding the sport. Temple Run is developed by Imangi Studio and also the game is crossed one hundred million +…
  • add this feed to my.Alltop

    SEO Philippines

  • 8 Well-Respected SEOs And Marketers Share Surprising Tips

    Fervil Von
    21 Aug 2014 | 4:50 am
    This is the second edition of my interview with SEO experts series. I was very fortunate to catch up with the great minds in the SEO and online marketing field. Let’s all learn and re-learn more actionable tips from top SEO’s in the Philippines and across the world. Well, what do you know? Come on and let’s […] The post 8 Well-Respected SEOs And Marketers Share Surprising Tips appeared first on SEO Philippines.
  • 10 Best Content In July 2014

    Fervil Von
    31 Jul 2014 | 6:56 am
    Monthly Round Ups For July 2014 is up! Here they are…  Ultimate Business Process Guide – 8 Steps to Success - grantmerriel.com Grant Merriel’s amazing business process guide thoroughly discussed the things that you need to know about “processing”. This is not just about SEO or building links, it’s about everything where you can apply “process”. Shut […] The post 10 Best Content In July 2014 appeared first on SEO Philippines.
  • What Really Happened In The GDI SEO Training Camp

    Fervil Von
    17 Jul 2014 | 10:33 pm
    Whoooooooooooah. The experience is unfathomable. The food was great. The venue was cool and very relaxing and the audience and set of speakers had overflowing ideas about SEO, online marketing and social media marketing. It was a great experience for all the participants who attended the event. If I could rate it 10/10 and 10 is highest I’d […] The post What Really Happened In The GDI SEO Training Camp appeared first on SEO Philippines.
  • Internal Link Building 101: Developing An Internal Link Strategy

    Fervil Von
    10 Jul 2014 | 9:10 am
    The English novelist Jane Howard once said: "New links must be forged as old ones rust." But what about internal links? As a content marketer, you need to understand the importance of internal linking. In fact, internal links are JUST as important as third-party links when it comes to SEO. The post Internal Link Building 101: Developing An Internal Link Strategy appeared first on SEO Philippines.
  • An SEO Birthday Bash

    Fervil Von
    6 Jul 2014 | 8:38 pm
    Wow, it’s already July and 2014 is getting awesome and awesome every day. Time ran so fast that I didn’t expect I’m turning 25 years young (not that old). I often celebrate my birthdays with my family but I have decided to commemorate the occasion with my SEO team and friends. We usually use this kind of occasions […] The post An SEO Birthday Bash appeared first on SEO Philippines.
 
  • add this feed to my.Alltop

    chatterbuzzmedia.com

  • Thinking Beyond Facebook for Your Business

    Nicole Knox
    15 Sep 2014 | 2:00 am
    Image courtesy of FrameAngel / Freedigitalphotos.net Have you noticed your Facebook post reach plummeting on your business page? You can thank Facebook’s latest algorithm update for that. The social media giant is continuing to push businesses toward paid advertising and has been finding new ways to reduce page reach in order to push for it. As a business what are your options? While you can try to play the game, exploring options outside of Facebook is likely your best bet. Here are 8 Facebook alternatives you should consider for your business. However, keep the audience of each platform…
  • As a Realtor, How Can I Achieve Quality SEO Without Breaking the Bank?

    Nicole Knox
    7 Jul 2014 | 12:00 am
    Now more than ever, homebuyers are turning to the Internet in their search for a new home. According to the National Association of Realtors, 92% of buyers use the Internet during their home search, whether to find homes or information regarding the home buying process. In spite of this, real estate agents still remain an integral part of the home buying process, 88% of buyers purchased through a real estate agent or broker. For real estate agents, this means an increasing need to achieve quality real estate SEO. This ensures that when homebuyers and sellers search for a real estate agent,…
  • How Pinterest Can Help Grow Your Business

    abriah polk
    23 Jun 2014 | 1:01 am
    When Pinterest went live in 2010, online users were excited about a new social media site that was all about discovery. They could simply type in a category in the search bar to access thousands of images and ideas that you wouldn’t necessarily find in a magazine. While online enthusiasts found a new platform to discover, marketers and business owners were excited for an entirely different reason. Pinterest opened up a new door for businesses to reach potential customers and their target audience. Since this is an image-based platform, the largest opportunities were quickly found in…
  • 5 Ways to Combat Facebook’s New Algorithm as a Small Business

    Nicole Knox
    12 Jun 2014 | 1:01 am
    Facebook. The name of this social network alone produces mixed reactions among small business owners. It was once praised as one the best online marketing tools for small businesses. By posting one update, you had the potential of reaching at least 100 users even on a slow day. With the newest algorithm update, however, reaching both current and potential customers isn’t so simple anymore. What does the new algorithm change mean for your business? It means that the content you produce for your fans is unlikely to reach the majority of those who have liked your page. Facebook claims this new…
  • How to Create a Successful Email Campaign in Five Easy Steps

    Nicole Knox
    19 May 2014 | 6:55 am
    Before the age of smart phones, the only way you could check your email was to sit down at a computer. Today, however, most people check it by the minute and delete it just as quickly. As email marketing trends continue to rise, so do the chances of your email getting deleted with a simple swipe. To avoid wasting your time and marketing dollars, make sure that your email marketing campaign gets results with Chatter Buzz Media’s five easy tips to success. 1. Create an attention grabbing subject line Like most of your intended readers, the first thing you probably do in the morning is catch…
  • add this feed to my.Alltop

    Radical Mustache

  • Online Reviews Are 97% Accurate! Does Your Local Business Have Them?

    Mikel Zaremba
    10 Sep 2014 | 5:39 am
    All is fair in Local SEO and Reviews. I think at this point most local business owners are aware of the benefits of search engines like Google and how important they are as a marketing tool. Especially if your business is ranked in the first spot. What many local business owner’s fail to recognize is […] The post Online Reviews Are 97% Accurate! Does Your Local Business Have Them? appeared first on Radical Mustache.
  • 3 Easy Steps For A Customized Facebook Restaurant Menu (no coding needed)

    Mikel Zaremba
    8 Sep 2014 | 1:25 pm
    Facebook has, somewhat quietly, rolled out the option for restaurants to add their menu to their Facebook page via a PDF. While this may not be an earth shattering update it does relieve the need to install a third party app and then take the time to customize the menu and update any pricing or […] The post 3 Easy Steps For A Customized Facebook Restaurant Menu (no coding needed) appeared first on Radical Mustache.
  • Why Your Restaurant Needs To Be On Instagram

    Mikel Zaremba
    3 Sep 2014 | 5:35 am
    Instagram. It’s a restaurant owner’s playground or at least it should be! Your food is your product, you know this. And you should be marketing your product on extremely visual platforms online… And the main social media platform you should use it Instagram. Why? Well, here is why: Instagram is the fastest growing social media […] The post Why Your Restaurant Needs To Be On Instagram appeared first on Radical Mustache.
  • How To Avoid Duplicate Listings in Local SEO (and a poem)

    Mikel Zaremba
    28 Aug 2014 | 3:37 pm
    Let us start this post with a haiku: messy citations call tracking p.o. boxes abandon all hope [Tweet This Amazing, Thought Inspiring, Poem] Duplicate citations, the bane of my existence. *Side-note: I’ve been waiting so long to use bane in a sentence you have no idea how gratifying that was. Heh. Ok, let’s get down to […] The post How To Avoid Duplicate Listings in Local SEO (and a poem) appeared first on Radical Mustache.
  • The #1 Rank Killer in Your Restaurants Local SEO – And How To Fix It Right Now

    Mikel Zaremba
    30 Jul 2014 | 10:57 pm
    How would you like to see an influx of foot traffic come through your restaurants front door? Scores of people ready to buy your appetizers, entrees, and desserts instead of your competitors just down the street. It’d be great, wouldn’t it? You bet your sweet buns it would be (bakery reference.) But here is what […] The post The #1 Rank Killer in Your Restaurants Local SEO – And How To Fix It Right Now appeared first on Radical Mustache.
  • add this feed to my.Alltop

    Avatar » Blog

  • 8 Reasons Why You Need A Mobile Device Friendly Website

    Avatar
    7 Sep 2014 | 3:57 pm
    Mobile devices make up a significant portion of daily Internet usage, and this number only looks set to increase into the future as we integrate smart phones and tablets further into our lives. If you had a high street shop and 10 people out of a 100 had a bad experience, you’d probably do something about it pretty quick – and you shouldn’t think any differently when it comes to ensuring you have a mobile-ready site. Therefore, making sure your site works optimally for mobile users and provides an elegant viewing experience is more critical than ever. If you need further convincing,…
  • Tips For Boosting Local SEO

    Katie O’Neill
    3 Aug 2014 | 8:55 pm
    For businesses with a physical location or storefront, there are two important kinds of SEO – one is targeting general keywords, but the other is all about capturing people looking specifically in your local area for the products and services you’re offering. Sites with local relevance are displayed higher on the search results page, especially on mobile devices where people are likely to be on the go and needing something nearby. Google automatically offers geographically relevant results, so by ranking highly for keywords you’ll go a decent way towards being the first name…
  • Amplify Your Blog Content

    Katie O’Neill
    14 Jul 2014 | 2:01 pm
    Once you’ve come up with an quality, engaging article for your blog and posted it, you may think your work is done. However leaving it at this point is like taking all that time and effort and running it into a brick wall. It immediately stops giving you any return or benefit, and its visibility and popularity peak at wherever it got to after posting. Instead, you should continue to push and promote content in a variety of ways, so that rather than having to continually create more, you can strengthen and amplify the stuff you already have. There are a number of ways you can do this.
  • Writing Content That Stands Out

    Katie O’Neill
    3 Jun 2014 | 7:19 pm
    All marketers and SEO fanatics know the mantra “content is king”, but with this comes a new challenge. Populating your website with strong, keyword-driven words is easy enough, but with so much fresh content being posted every day for not only SEO but marketing purposes, you need to go the extra mile to stand out. A single viral article can net your blog or website a new following, which from there you can continue to expand. The aim is to create content that gets people sharing and linking of their own accord, but this is easier said than done. Write something that creates value…
  • Pinterest For Business

    Katie O’Neill
    9 May 2014 | 7:10 pm
    There’s a lot of fuss being made over the main social media networks as marketing tools, but one that has gained popularity over recent years is often overlooked as an option for businesses. The reason for this is that its focus is slightly different from other social websites, and less about creating a personal profile that can be easily targeted and accessed by advertisers. Instead, Pinterest needs to be looked at from the opposite direction – it’s a platform on which to develop and expand your product, and have it reach a highly relevant audience. Pinterest is all about…
 
  • add this feed to my.Alltop

    Digital Direct » Blog

  • SEO services for restaurants: 6 Ideas you can try right now

    Copley Sutton
    17 Sep 2014 | 12:54 am
      Each industry should take a different approach to their SEO. In the case of the food and beverage industry, there are some adventurous strategies laid out here you may not have heard of.   Keyword rich dish descriptions Most restaurant website have their menu available online. Why not go one step further and write a compelling background about your best dishes. You can rotate these on a daily or weekly basis and ensure that each one contains key search words to help people find you on Google. Customers love a good story! If you put one behind the dishes that you are trying to…
  • Comparing your sales staff with your website

    Copley Sutton
    15 Sep 2014 | 1:34 am
    Since online marketing is growing at such a speed, it makes sense for companies to implement the same strategies in their website that their sales people use in sales. Watching the ways your successful sales people bring in the business is an excellent way to check the effectiveness of your website. A good salesman knows how to persuade clients into buying Sales people understand that balance between naming features, presenting benefits, and emphasising the value of a product or service. Your website should follow the same strategy. A good site will always aim to persuade your clients to buy.
  • Pros and cons of using freelancers for your SEO

    Copley Sutton
    10 Sep 2014 | 12:35 am
    There is a plethora of freelance web developers, copywriters, bloggers, and designers out there. These individuals are experts at what they do and often charge less than full time SEO companies. Have you opted to use individual freelancers instead of an SEO consulting company for your many SEO tasks? While this can be a viable method of initiating your online marketing, it’s fair to say that there are some drawbacks you should be mindful of. Pro: Using freelancers can be more affordable It’s true, paying a freelancer will work out about 25% cheaper than hiring an SEO company. Because…
  • 8 tips on how to create interesting Facebook content for your business

    Copley Sutton
    8 Sep 2014 | 2:09 am
     Running out of ideas for your Facebook content? Here are some ways to give your social media interaction a shot in the arm! Write for people, not for your company You need to add value to the information you’re posting for clients. This means that simply forcing ads in front of their eyes is not going to help you achieve your goal. If you fail to post something interesting to read, your fans are simply going to scroll past your content. Make sure your content is interesting and engaging by using catchy headings and trendy topics! Add a poll If you have over 1000 LIKES on your page,…
  • How a landing page can make or break you

    Copley Sutton
    3 Sep 2014 | 3:37 am
    When a client clicks on your AdWords campaign name and lands on your home page, how long do they stay? More importantly, are your AdWords being successfully targeted to your desired demographic? Now put yourself in your clients’ shoes and ask yourself how you would react to the layout of your landing page. Is it user friendly? Could you be making improvements? The importance of having a dedicated landing page for your AdWords campaign If clients are landing on your home page, most of them will navigate away from it if they don’t find what they’re looking for in about 8 seconds. That’s…
  • add this feed to my.Alltop

    WooRank Blog

  • 7 Steps to Launch a Facebook Contest

    Brian Burt
    14 Sep 2014 | 11:30 pm
    When it comes to coordinating your own marketing efforts, you’re probably looking for the biggest bang for your buck.  What’s going to give you a quick business boost quickly and cheaply? Frankly, there aren’t a lot of marketing strategies that can be described as cheap, quick and effective.  But running a Facebook contest. When you do it right, it will dramatically increase your followers and customers without a great output of effort or money.  Read on to find out how. 1. What’s the Point? The first thing you need to ask yourself is: “What do I want out of this?”  More…
  • Why Having a Clean HTML Matters

    Rob Trustlove
    10 Sep 2014 | 11:30 pm
    Your website renders beautifully and your content is first class. That’s all that matters, right? Wrong! Any websites can look great in a browser, but when you look under the covers you might get a shock. This article discusses why clean markup is important and how it can benefit your website SEO, responsiveness and future extensibility of your website. Let’s tackle the subject of markup validation first. The World Wide Web Consortium (W3C) provide tools that allow users to validate HTML web documents, as shown below. Markup Validation WooRank Website Review analyzes whether the…
  • Slow Website? Tips And Tricks To Improve Your Site Speed – WordPress Edition

    Karol K
    7 Sep 2014 | 11:45 pm
    My first experience with website speed tests was a bit … what’s the word … brutal. And scary. And hyper discouraging in general. The first time I tested my site was around two or three years ago, but I remember the score quite clearly. That’s because what I found out was a whopping eight (yes, 8) seconds of total load time. To say the least, I was completely amazed, in a bad way. Just for the record, it’s reported that 40 percent of people abandon a site if it takes more than three seconds to load. So you can only imagine what eight seconds has done to my…
  • Future-Proof SEO: Best Practices. Don’t Bother Google!

    Matt Southern
    3 Sep 2014 | 11:31 pm
    If I had to sum up the SEO industry in one word it would be: unpredictable. No one knows when a new Google update is going to roll out, but when it happens some webmasters find themselves going from ranking on the first page to being buried several pages deep. A drastic change in Google ranking can be detrimental to a business. Why does it happen? Some will be quick to blame Google for their misfortunes, but the truth is if you experience a significant drop in search engine rankings it’s because your SEO strategy was unsustainable. There’s no ironclad way to protect yourself against a…
  • 10 Tips To Increase Comments On Your Blog

    Divi Fernando
    31 Aug 2014 | 11:30 pm
    In recent years content marketing has stolen the spotlight in digital marketing, and blogs in particular have become an integral part of the promotion game. There are many things that contribute to a blog’s success. But after all the effort you put into researching, collecting and organizing content for your blog, how do you truly measure ‘success’? Of course you can examine traffic using a web analytics tool, but the true indicator of a blog’s reach is in the comments. In today’s post we’ll show you ten foolproof ways to increase user interaction on your blog and we’ll…
 
  • add this feed to my.Alltop

    SunAura Technologies Blog

  • Adwords Introduces Call Conversion Tracking

    Anurag G
    26 Aug 2014 | 9:12 am
    Google introduced call extension feature earlier to adwords campaign that was dedicatedly used for mobile campaigns. I have seen at least 20% of organic visits come from mobile. If you are running a campaign for mobile devices on adwords then website receives more than 20% of traffic from mobile devices. Mobile campaigns are one of the important factors of Adwords. A research has proved that more than 70% of visits come from mobile adwords campaign is through click-to-call. Do you have tracking system that tracks leads coming from mobile devices? Google has introduced call-tracking software…
  • AdWords Introduces Product Ratings for Product Listing Ads

    Anurag G
    6 Aug 2014 | 9:37 am
    On 29th of July, Google AdWords added a new dimension to the world of advertising on the Internet – Product Listing Ads with product reviews. For those who don’t know Product Listing Ads; these are search ads that offer greater information about the product such as product image, price and the merchant name. Product Listing Ads with product reviews would help advertiser having good number of reviews of their products on their sites. These reviews should be genuine. Advertisers who don’t have reviews will miss the advantage of new feature introduced by Google AdWords. This…
  • Tips for Successful LinkedIn Article Writing

    Anurag G
    31 Jul 2014 | 11:03 am
    LinkedIn is a leading professional social networking site in the world where you will find list of professionals from various industries. LinkedIn has many authentic users than any other social networking sites. Publishing articles on LinkedIn was a hot topic in February. LinkedIn is now officially made article publishing platform publicly available before few months. This facility is used to improve user’s credibility and content. LinkedIn has not given article publishing option to all users. You need to send a request to LinkedIn with authentic profile then their editorial team verifies…
  • How to Use Twitter to Increase Newsletter Sign-Ups?

    Anurag G
    26 Jul 2014 | 6:36 am
    Twitter is one the best social networking sites in the world. Twitter allows you to connect user with just hashtags; you can directly interact with users which is advance marketing technique. Twitter is now becoming popular social media marketing site in India. Newsletter is a popular marketing tool. The fan who reads your newsletter is your most valuable resource. They are the one who make your brand popular.  You can use newsletters for blog, events, news etc but building mass number of audience is a tough task. Twitter newsletter is one marketing tool which you can increase your…
  • Boost Traffic to Your Blog with Content Marketing

    Anurag G
    18 Jul 2014 | 9:53 am
    Marketers continue to invest more time and money in content marketing across the world. It is important to create quality content but sometimes marketers fail to do market their content in a proper way that defeats the purpose of creating useful content. When you create content, it should be seen and shared. Don’t create content just for posting on the Internet. Any content that lies unread does not serve any purpose.  You can easily understand if people are interested in the content you post by reading their comments and tones of expression.  Sometimes,  a good piece of content lies…
  • add this feed to my.Alltop

    Dallas SEO Staff

  • The Basics of SEO

    Dallas SEO Staff
    11 Sep 2014 | 10:09 am
    Since you found our site, I’m sure you know how important search engine optimization (SEO) is as a source of traffic that can be converted to sales. But what is SEO? SEO is sometimes called natural or organic search. SEO requires making changes to your web site that prove its authority and relevance to search engines like Google Yahoo and Bing. The purpose of SEO is to get your site ranked well for search terms related to your business and increase the number of customers that click through search results to land on your site. How Does SEO Help Your Site? SEO is a combination of…
  • Calculate the ROI of Your SEO Campaign

    Dallas SEO Staff
    5 Aug 2014 | 6:09 am
    The post Calculate the ROI of Your SEO Campaign appeared first on Dallas SEO Staff.
  • Content Marketing (Infographic)

    Dallas SEO Staff
    22 Jul 2014 | 10:22 am
    The post Content Marketing (Infographic) appeared first on Dallas SEO Staff.
  • Understanding Eye Tracking to Improve Your Website

    Dallas SEO Staff
    21 Jul 2014 | 9:47 am
    The post Understanding Eye Tracking to Improve Your Website appeared first on Dallas SEO Staff.
  • More Website Optimization Tips

    Dallas SEO Staff
    11 Jul 2014 | 6:10 am
    If you want a website that’s both useful for your visitors and maximized for search engine ranking and exposure and quality traffic, here are some of the most vital aspects you must consider when creating or updating your site. Load Time An effective load time for your website is more vital than ever. The maximum recommended downlaod time for a webpage is now 5 seconds for mobile and 3 secs for desktop computers. This could indicate (to name a few points) properly saving images in compressed formats, utilize browser caching, “minifying” extraneous code like Javascript and…
  • add this feed to my.Alltop

    Linkody's Blog

  • How did these 11 internet marketers get started?

    George Mathew
    10 Sep 2014 | 3:00 am
    This post might come across as something entirely different to what you have been used to seeing here at Linkody. I had this strange idea— People who are failing, fail at something because they don’t know what is the right thing to do. In their despair they give up all-together. But that isn’t the right thing to do. Indeed, after reading all the stories below you will find that perseverance is the key to success. Only when you have failed a lot many times will you be able to find the right mix. These guys found it. Alex Fortin Alex Fortin runs TeespringExpert where he teaches others how…
  • Linkody introduces Disavow Tool to get rid of penalties fast

    George Mathew
    29 Aug 2014 | 4:16 am
    Google has been battering webmasters with a never stopping barrage of algorithm updates and tweaks. Not to mention the periodic refresh to Panda, Penguin and all the manual penalties in action. (Also see Google’s Pigeon update: What does it mean for the SEO world?) Added to that are emails like this (See Hello, this is an extortion email) Here is the answer John Mueller (Webmaster Trends Analyst at Google) gave to this question. Can someone affect your site by building unnatural links to it? June 7, 2013 John Mueller: “With negative SEO, most people mean that a competitor is creating…
  • Top Reasons why you Need to Check your Website’s Backlinks

    George Mathew
    18 Aug 2014 | 9:11 am
    Do you have a website and looking for ways to get more traffic? One of the ways to get better ranking and more traffic is by building backlinks to your website. Contrary to what Google wants us to believe, backlinks haven’t lost any of their might and are still a strong indicator of site quality. Links from reputed and well-ranked sites will improve the ranking of your site. However, as you look for ways to gain more traffic through backlinks, you need to be aware of certain things. Times have changed and the wrong backlinks can also cause a disaster. This is why it is important to check…
  • Google’s Pigeon Update: What does it mean for the SEO world?

    George Mathew
    11 Aug 2014 | 7:00 am
    Google recently unveiled the Pigeon update to its search algorithm, engineered to improve local search. The name Pigeon has been coined by the folks over at SearchEngineLand and not Google itself. Google, in reality, has not even indicated that there has been an update. However, fluctuations in the SERPs and other tell-tale signs have led us to conclude that there has been a major update. This update is expected to strengthen the ties between organic and local search indicators as well as deliver improved accuracy over location rankings. This update aims to provide local search results that…
  • 30 amazing tools to make your blogging life easy

    George Mathew
    22 Jul 2014 | 5:00 am
    In order to be successful in blogging, you need to treat it as a business. However, to run a business, you need the right set of tools because you can’t do everything alone. I have collected some of the best known tools that will help you run your blog in the most efficient manner. Many of these are free, a few are paid but well worth the price. Let’s dive in. WordPress This is seriously the best tool for blogging ever. For two years I was stuck with Blogger and then I finally made the shift to WordPress. WordPress is monstrous counting all the goodies that it has to offer. There are…
 
  • add this feed to my.Alltop

    VTNS Solutions Blog

  • Google Webmaster Tool Tutorial- What You Need to Know

    Adegboye Adeniyi
    12 Sep 2014 | 6:13 am
      There are lots of SEO tools that you can use to increase your website ranking or simple use to get information about your website. Some of these tools are paid and they have unique and advanced features that you need to better understand what is happening behind the scene when it comes to your website. Yet none of these tools can actually tell you what Google “thinks” of your website. Late last year, a leading print media (name withheld) suddenly discovered that a search for even their brand name was not returning desired results. All hell was let loose. Was it a penalty and if it…
  • The Essential Guide To Setting Up Google Analytic in 6 Easy Steps

    Adegboye Adeniyi
    26 Aug 2014 | 6:35 am
    Data- The most important information you need to grow your business. It does not matter how much you spent designing your website. It does not matter how long your website has been in existence. In fact the older the website, the more important you need the data for your website. Data will give you an insight into how many people visits your website (number of traffic), where they come from (channels), how long they stay (bounce rate) and where they leave (exist points). All these information are crucial to the successful running of your business. Without relevant data, you will only be…
  • Case Study: One A/B Testing That Can Improve Your Email Open Rate

    Adegboye Adeniyi
    15 Aug 2014 | 6:50 am
    You must have known that one way to further build trust, long time relationship and sell more of your services or product is to invest in email marketing. Email marketing or what is known as permissive marketing has been a practice that has existing for long and it has been proven to have the highest conversion rate. When a web visitor comes into contact with your website and subscribe directly to your newsletter or indirectly through an offer on your website, they invariably share with you one small but crucial part of their life with your; their email address. By giving their email in…
  • How Much Does SEO Cost

    Adegboye Adeniyi
    28 Jul 2014 | 1:38 am
      One of the most crucial decisions you will have to make as you begin to promote your business online is to determine how much of your marketing funds you should invest in search engine optimization. SEO unlike other forms of online marketing like the Google adwords, social media marketing and email marketing does not have a clear price list or standard cost. Take Facebook ads for instance. You can decide to follow their advice and start your marketing campaign with as little as $1 a day or if you intend to use email marketing, you can sign up with mailchimp and pick a price plan of $20…
  • 6 Reasons Why You Should Quit Blogging

    Adegboye Adeniyi
    15 Jul 2014 | 8:35 am
    Lot of business started blogging without fully understanding that inbound marketing can take a lot of time and effort. The whole process begins with generating ideas for your blog topic, finding the appropriate image to go with each blog post and getting readers to visit your blog. When you finally get readers to your blog, you want to make them keep coming back so they can become a repeat visitor. It is only repeat visitors that turn into paying customers. All this seems enticing and interesting but you have been blogging for over a year now and all the promise traffic and leads are nowhere…
  • add this feed to my.Alltop

    Weblinx News

  • Google Upgrades to Brand New “My Maps”

    Marcus Slinger
    17 Sep 2014 | 8:10 am
    Google have announced that they are going to be bringing back the My Maps Functionality, this will enable users to create their very own interactive maps on Google Maps. For those of you who may recognise this from it’s past it was previously known as “Google Maps Engine Lite” and also “My Places”. This was a useful feature for those of you who wanted to give people an interesting view of the area in which you live. With Google My Maps you are able to add images, descriptions, custom icons and place details along the way and share them with your friends. Google…
  • Google Working on A Way to Refresh Penguin Faster!

    Marcus Slinger
    12 Sep 2014 | 1:44 am
    We know that a lot of the Webmasters out there, mostly those who were impacted by the latest penguin refresh, are getting incredibly anxious about the new update. 11 months and 6 days have gone by since the last Google Penguin refresh, which many of you would agree, is a very long time! As much as Google say they understand this, they have said the algorithm is complex to refresh and is taking them a lot longer than they thought. Google have confirmed that a few newish items have been implemented within the algorithm and that they’re engineers are working on it this week! In a video…
  • Google Confirm That A Penguin Refresh Is Required Before You Can Recover

    Marcus Slinger
    9 Sep 2014 | 3:56 am
    For those who may keep in contact with us regularly, or at least check the SEO news on a regular basis, this piece of information may not surprise you in any way whatsoever! However, a twitter user has also stated that this statement is not so obvious as many people are always arguing about it! From now however, we know that you cannot recover from a penguin algorithm until Google run a new one! The only way that you can recover from an algorithm issue is for the algorithm to run again and with some running quite frequently, this may not be a problem, however, the penguin algorithm for…
  • Reconsideration Request, Help From Google, Via a Hashtag!

    Marcus Slinger
    3 Sep 2014 | 12:39 am
    Starting from yesterday, Google announced that they will be offering tips to those who need them via their Google+ Page, you can also find these tips by searching “#GoogleRecon”, which is the hashtag Google will be using to help those who need it! Below is the very first tip ( Please note, many people do know this, but those who are new may not) In order to see if your website has a manual action, all you need to do is login to Google Webmaster Tools, click “search Traffic” and then Select “Manual Actions” as can be seen below: Google said the following: “If you see that your…
  • No Need to Worry About Duplicate Content When Using Mobile Sites

    Marcus Slinger
    21 Aug 2014 | 3:49 am
    Mobile websites are incredibly important nowadays, however, there are many SEOs and webmasters out there who are concerned about the issues that they could potentially cause when it comes to duplicate content. When going responsive, or using the same URL, your duplicate content worries can vanish completely, however, not everyone is going down this route, some people are instead choosing to go down the “m.” road. For example, instead of us keeping the URL “www.weblinxlimited.com”, we would us “m.weblinxlimited.com.” John Mueller of Google said the following within a Google…
  • add this feed to my.Alltop

    Avanti Vision Digital Marketing Blog

  • 7 Lies Philadelphia SEO Companies Like to Tell

    3 Sep 2014 | 8:29 am
    Whether you are a business owner or the marketing director for your employer, you know that your company’s website is important for lots of reasons: to have an online presence, to provide information and demonstrate your expertise in your particular industry, and to secure new and repeat business.  While these reasons for creating and maintaining an engaging, informative, and effective website are all indisputable, how you choose to present content and information on your website is debatable. However, some Philadelphia SEO Companies won’t agree; they’ll swear…
  • The Top 5 Questions Asked About Inbound Marketing

    12 Aug 2014 | 7:00 pm
    This post addresses the top 5 questions asked about inbound marketing.  
  • Google's Summer Updates Shake Up Local Search, and Rich Snippets

    8 Aug 2014 | 9:00 am
    As Digital marketers, the Avanti team spends a lot of time in search engine land but more specifically, following and measuring traditional organic search results. Over the past months there have been shake-ups to search engine results pages - and when we talk about search engines, we’re referring to the powerhouse Google. In case you haven’t heard, Google has come out with an update called Pigeon, which for the most part has affected how Google uses and determines a searchers location. 
  • Video SEO & Why You Should Consider It?

    4 Aug 2014 | 7:47 am
    You’ve probably heard the term SEO or Search Engine Optimization thrown around quite a bit these days. It’s the constantly changing process of getting your website found by search engines such as Google, Bing, Yahoo and others.
  • Length Does Matter When It Comes to Video

    30 Jul 2014 | 6:02 am
    We get a lot questions about video. The most frequent questions is: what is the best length for my video? Length matters when it comes to video. Every video should have a specific purpose for its intended audience and the videos should focus on quality content that is: visually appealing, engaging educational enough to hold peoples attention.
 
  • add this feed to my.Alltop

    iRISEmedia.com

  • 5 Tips for Better Call To Actions (CTA)

    Alex Noudelman
    16 Sep 2014 | 12:34 pm
    All websites investing in PPC Adwords Campaigns should have at least one clear “call to action” on each main landing page. This can be as simple as a single button to click or as complex as a multi-field form to fill out. Call to Actions (CTA) are important to have because they add focus to the web page, make it easy for users to take their search one step further, and encourage users to respond to ads. Here are 5 things you should be doing to make sure your CTA is effective:   1. Explain the benefits Make it clear to the web visitor how the click will benefit them. A perfect example…
  • Celebrating International Dot Day on Social Media & in the Workplace

    Alex Noudelman
    15 Sep 2014 | 12:00 pm
    Today is September 15, 2014 and it also happens to be International Dot Day. The day was named after the classic Peter H. Reynolds storybook The Dot. The book is available in English and many other languages. It shares the story of a girl who begins a journey of self-discovery after her teacher challenges her to “make her mark”. International Dot Day was invented to encourage people of all ages to harness their creativity. The hope is for as many people as possible to join the growing global community of creativity champions and use their talents, gifts and energy to move the world to a…
  • How To Increase Engagement on Twitter

    iRISEmedia Staff
    12 Sep 2014 | 12:07 pm
    Twitter is famous for helping businesses level the playing field when it comes to online marketing. Some say that they have down right leveled it off so completely that it is now flat. How do you rise above this playing field and increase your Twitter engagement? Here are 10 ways you can do so.    
  • iRISEmedia Digital Marketing Executive Running For School Board Trustee!

    iRISEmedia Staff
    11 Sep 2014 | 2:46 pm
    It’s an exciting time in Canada. The leaves are changing colour, our kids are getting back into the school routine, and we are in the midst of municipal elections in Ontario. We, as objective media critics and digital marketing strategists, try to avoid the topic of politics because we don’t necessarily want to throw off our readers whose views may differ from ours. But these elections are different.  Our Digital Marketing Manager, Alex Noudelman, submitted his bid to become a School Board Trustee for the King/Aurora areas. In addition to his passion for the digital arts and copywriting,…
  • Should You Trade Your Old iPhone for the New iPhone 6?

    Alex Noudelman
    11 Sep 2014 | 8:07 am
    Now that Apple has unveiled the shiny new iPhone 6 and 6 Plus, it’s time to consider the options. Should you stick with your old iPhone model or upgrade for one with better battery life and some Retina HD action? If you’ve decided it’s time for an upgrade, retailers and mobile carriers alike are scrambling to offer you the best trade-in. In March of this year, Rogers unveiled a new program called RogersNext, specifically designed for those want to upgrade their device every year. After twelve months, the program allows a customer to trade in their phone in exchange for a…
  • add this feed to my.Alltop

    Red Giant Digital | Creative Marketing Agency

  • Samsung Ads Attack Apple – Good Marketing or Just Petty?

    Kyle Matthew Hilton
    15 Sep 2014 | 6:00 am
    Tweet Share on Tumblr Unless you live under a rock, you probably heard about Apple unveiling the iPhone 6, the iPhone 6 Plus and the Apple Watch, among other new products and services. There is always so much hype in the buildup to every launch of new Apple products and everything they do, really – both by the lovers and haters of the brand and across the Apple vs. Android divide. At the forefront of the Android market is Samsung and they took the latest launch from their rivals as a quick-response viral marketing opportunity. These six short YouTube sketches were launched just a day…
  • 9 Blogging Time Hacks

    Kyle Matthew Hilton
    11 Sep 2014 | 6:56 am
    Tweet Share on Tumblr The single greatest obstacle that faces anyone wanting to start or maintain a blog is time – more precisely, a lack of it. There are a variety of reasons to begin blogging – a hobby, content marketing, an online diary – and most place it as a side project. Whether you’re a working parent, a business owner, a freelance creative, you’re more than likely starting a blog as a way of expressing yourself or generating website traffic rather than as a dedicated full-time profession. As a result, it can be very tough to find the time to write,…
  • Why The Saffron Fix Pitch Video Is So Effective

    Kyle Matthew Hilton
    10 Sep 2014 | 10:39 am
    Tweet Share on Tumblr My fellow founder at Red Giant Digital, Marius Fermi, recently came back from a 3-month stay in New York City. The guy is a raging foodie and he was telling me about this restaurant, that café, and how much steak he ate whilst in the Big Apple. He was also complaining of how tough it can be to get hold of the ingredients for Indian food… and he was nothing short of jubilant when he came across a Kickstarter campaign that trying to solve that issue – Saffron Fix. I’m not a lover of Indian food – at all – so I wasn’t especially…
  • 7 Ways to Start Building Your Email List

    Marius Fermi
    9 Sep 2014 | 7:47 am
    Tweet Share on Tumblr Social media is at the forefront of everyone’s mind in marketing these days. It has come along in the last few years and begun to have a huge impact on our personal lives and our businesses. Whilst most people are desperately trying to increase their social presence, they are neglecting a method that has been around for a little while longer – email marketing. The difference between email and social media is huge when it comes to audience interaction and engagement, so I thought I’d share some ideas get kickstart your email list. It is estimated…
  • Beginner’s Guide: SEO – On-Page Analysis

    Marius Fermi
    7 Sep 2014 | 9:01 am
    Tweet Share on Tumblr It seems that these days you can find a million free tools online that will make the process of on-page analysis incredibly simple. Not so long ago, most of this work would of had to have been done manually and with a fine tuned approach so as not to miss anything. We may have all of these tools but, in the massively competitive and ever-changing world of SEO, it is vital to know and understand what on-page SEO is and what these tools are actually doing to make your site more search-friendly. Meta Tags Meta tags have lost the value that they once commanded, thanks to…
  • add this feed to my.Alltop

    Big Red SEO - Omaha SEO and Web Design » Blogs and Articles

  • SEO Omaha: Why It’s Best to Know Your Ideal Client

    Conor Treacy
    17 Sep 2014 | 8:04 am
    One of the first things our team at Big Red SEO asks of our new potential clients is to describe their ideal client, and if you haven’t given this much thought before, you definitely should. Knowing who you want to sell your products and services to is important to any kind of marketing campaign, but […] The post SEO Omaha: Why It’s Best to Know Your Ideal Client appeared first on Big Red SEO - Omaha SEO and Web Design.
  • How Industry Exclusivity Helps Your SEO in Omaha

    Kim at Big Red SEO (The Omaha SEO Company)
    15 Sep 2014 | 8:41 am
    One of the best things about working with Big Red SEO in Omaha for all of your search engine optimization needs is our policy of “industry exclusivity.” We know that might seem like a complicated term, but really it’s pretty simple–we only provide monthly on-going SEO services to one company in any given industry and […] The post How Industry Exclusivity Helps Your SEO in Omaha appeared first on Big Red SEO - Omaha SEO and Web Design.
  • SEO Omaha Tip: Use Internal & External Blog Links

    Kim at Big Red SEO (The Omaha SEO Company)
    12 Sep 2014 | 8:49 am
    Start reading any blog (Big Red SEO’s included), and you’ll start to notice that certain words and phrases are underlined or set in a different color than the rest of the text on the page. These are called links, and they’re a very important part of your content marketing and search engine optimization strategy. In […] The post SEO Omaha Tip: Use Internal & External Blog Links appeared first on Big Red SEO - Omaha SEO and Web Design.
  • SEO Omaha 101: The Perils of Duplicate Content

    Conor Treacy
    10 Sep 2014 | 8:28 am
    You may know that search engine optimization (SEO) professionals help your business get top rankings on Google, Yahoo!, and Bing for targeted keywords and questions relating to your industry, but you may not know exactly how we go about doing that. One of the first things we at Big Red SEO in Omaha will tell […] The post SEO Omaha 101: The Perils of Duplicate Content appeared first on Big Red SEO - Omaha SEO and Web Design.
  • Business Blog Ideas for Effective SEO in Omaha

    Kim at Big Red SEO (The Omaha SEO Company)
    8 Sep 2014 | 8:12 am
    If you’re new to the world of search engine optimization (SEO) in Omaha, you may not know that one of the things that makes the process work is something called content marketing. In the past we’ve talked about the importance of having a company blog to talk about your business and raise your company in […] The post Business Blog Ideas for Effective SEO in Omaha appeared first on Big Red SEO - Omaha SEO and Web Design.
 
  • add this feed to my.Alltop

    Website Design Company & Website Development Company

  • Connection between Content Management and Search Engine Optimization

    6 Sep 2014 | 6:23 am
    Connection between Content Management and Search Engine Optimization Content ManagementMany of webmasters and search engine optimization specialist forget one main point while doing SEO and that is Content Management. According to the search engine guidelines and especially for Google your webpage’s content must contain your targeted keywords on to search engines.  Keyword DensityFurthermore, for Effective Search Engine Optimization, your targeted keywords’ density must be between 2%-4% according to the search engine standards. There are so many tools to find out keyword density…
  • Importance of Backlinks (External Links) on Website

    3 Sep 2014 | 9:26 am
    Importance of Backlinks (External Links)Dear Webmasters,You must be aware that off page search engine optimization is also one of the key part in Search Engine Optimization task. Backlinks are main part of off page seo, it is also known as External links to the website and from last few years It has been known as Passing Juice to the website.More relevant backlinks, more chance to appear on search engines. Your Website must have to have High PR Backlinks on each URL. High PR URLs can be found on Google Search Engines.For Example:Social Media: Facebook, Twitter, Pinterest, LinkedIn,…
  • Important tips for making Blog

    2 Sep 2014 | 11:01 pm
      Hello Readers!!We (Red Symbol Technologies) are happy to give you some of Important tips for making Blogs as mentioned below. Your Blog Must have Fresh Contents and Unique TopicsYour Blog should have multiple Outbound Links to Generate Traffic.Blog-posts must have something meaningful and understandable for the reader.Blogs should have sharing option along with Popular Social Media Websites.e.g.Facebook, WordPress, Twitter, Linkedin, Google+, Path, Tumblr and Email Option as well Digital BrandingThanksKunal Sharma. you can anytime contact us via Skype Id:red.symbol40 ;or Email Us:…
  • How to grow traffic on Social Media

    2 Sep 2014 | 10:59 pm
    Most of the webmasters as well as social media users must have been thinking about how to grow traffic on social media like Facebook, Twitter blogs, etc.Here are some tips related the same.1. Engage with groups or pages related to the type of your page.2. Follow tweets or posts of the pages you follow. It will help you to mark your presence on those pages.3. Have more and more followers as well as likers for your page and posts as well to promote your business.4.Post messages as well as tweets related questions and make an open forum for your users.5. Last but not least, put your social media…
  • What is Social Media Marketing

    2 Sep 2014 | 10:59 pm
    What is Social Media Marketing? Social media marketing refers to the method of gaining website traffic or attention through social media sites. Social media marketing programs usually core on efforts to generate content that attracts interests and encourages readers to share it with their social networks. At Red Symbol Technologies, we've created this guide to supply you with the social media promoting coaching you would like to higher your business. We wish to allow small businesses on short budgets an alternate to hiring a social media marketing agency or paying for social media marketing…
  • add this feed to my.Alltop

    Website Design and Development

  • Most Effective Points to Remember Before Launching Website

    krunal@redsymboltechnologies.com
    17 Sep 2014 | 6:50 am
    Most Effective Points to Remember Before Launching Website Product Analysis – Its Competitions, Targeted Customers When we say product analysis, we need to have the information related to our competitors who are having same type of products in market. We should be aware about their marketing strategy, especially online such as. Social Media Platforms (Facebook, Linkedin, Pinterest, Twitter, Flickr, etc). Moreover, we must have in hand data of our targeted customers. Such as, geographical locations, emails, category, etc. Perfect Message to Promote your Service/Product Before launching…
  • URL Parameters in Google Webmaster Tools for Crawl and Index

    krunal@redsymboltechnologies.com
    2 Sep 2014 | 1:02 am
    URL Parameters in Google Webmaster Tools Hello Readers, here we will discuss about one of the finest and useful tool for indexing and crawling the webpage which is known as URL Parameters in Google Webmaster Tools. Simply you need to login into your Google Webmaster Account from there you need to go in to section Crawl URL Parameters. Note: With this fantastic tool you can Help Google to crawl your website more proficiently by indicating how we should handle parameters in your URL. Crawling and indexing pages with the same content is an ineffective use of our resources. It can bound the…
  • What is the use of Meta Tags on Website?

    krunal@redsymboltechnologies.com
    29 Aug 2014 | 10:48 pm
    What is the use of Meta Tags on Website? Meta tags are important part of on page SEO for Website to provide search engines with details about its content. Meta tags can be used to felicitate information to all sorts. Meta Title The Meta <title> tag is necessary in all HTML documents and it describes the title of the document. This tag displays the page title in browsers toolbar and in the search-engine results (SERPs). It also provides a title for the page when it is added to favorites. An explanatory Meta <title> tag is important in serving search engines verify your web…
  • How to Increase Your Page Rank:12 Steps

    krunal@redsymboltechnologies.com
    28 Aug 2014 | 6:06 am
    How to Increase Your Page Rank: 12 Steps Correct approach is for getting your site on the first page of Google; your page rank is a big pointer of how fine your page is performing. Your page rank is based on a combination of the quality of your content, your search engine optimization, and your links and viewership. Improving all of these aspects will lead to an increase in your rank. Part 1 of 4: Have Quality Content Focus on your Content: The Most common and important part is your website’s content to have good rank on Google. Making Qualitative content is not a simple task, and contains…
  • What is the meaning of Broken Links?

    krunal@redsymboltechnologies.com
    25 Aug 2014 | 10:16 pm
    What is the meaning of Broken Links? Very few SEO specialists might aware about this. Anyways I would like to put up some of my knowledge in this blog. Broken links play very vital role in On Page SEO. On website, we create hyperlinks on some of the important words. Example: Content: Laura is from Australia and she is SEO specialist. In the above sentence if I put hyperlink on “SEO” word, let say www.example.com Coding: <a href=”http://www.example.com“>SEO</a> However, if www.example.com, is not working or it is showing “404 Error” page then in the whole web…
  • add this feed to my.Alltop

    yasirsalman.com

  • The 2014 Google Analytics Resources For Your Learning

    yasirsalman57@gmail.com
    21 Aug 2014 | 3:48 am
    The best data analysis tool on the web, the Google Analytics is there for you and the best thing is that it is free to use. But having such revolutionary software for your business at your reach can only be useful if you are aware of the tips and tricks to use it. So learn these wisdom bits and get the most of your efforts put in your business. Learning sources for Beginners: Beginners have a lot of things to learn and going through these posts and articles you will be able to get to the first step of the analytics. The Complete Guide to Setting up Google Analytics: This blog post can explain…
  • Beginners Guide to SEO

    yasirsalman57@gmail.com
    4 Jun 2014 | 10:59 pm
    Become the master of SEO with these 50 refined resources The fight for ranking has been going on since the quality websites started to pop up on the search engines and it sure will continue with the experts providing the services to take the website development and optimization to the new level of technicality. Plus the Google updates that keep tabs on the quality of the websites shove you to keep your website up-to-date or lose its ownership. This has become a complex technical job to keep the site updated and in the 1st page of the SERP. Many companies even have their own SEO experts doing…
  • Unveiling 55 causes leading your website to be penalized

    yasirsalman57@gmail.com
    2 May 2014 | 3:01 pm
    Google has taken the web browsing to another level of success. After all they want their consumers to get the best and this quest of google to provide their customer with the quality has cost the websites a lot. The mission of google is to bring the authentic, original and more inventive websites to the main stream. They know that their viewers put their trust into them, take an example of Nexus mobile, when it came out to market, the running brand was not the collaborating companies but “The Google”. When your followers trust you, you have to keep up your end and when the google search…
  • This is a Blog!

    yasirsalman57@gmail.com
    11 Mar 2014 | 6:19 am
    “Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos qui ratione voluptatem sequi nesciunt. Neque porro quisquam est, qui dolorem ipsum quia dolor sit amet, consectetur, adipisci velit, The post This is a Blog! appeared first on .
  • Welcome to Yasir’s Website

    yasirsalman57@gmail.com
    4 Oct 2013 | 8:36 am
    “Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.” The post Welcome to Yasir’s Website appeared first on .
 
  • add this feed to my.Alltop

    Softz Solutions Blog

  • Best Tips for Running a Facebook Contest Successfully

    Sayantani Das
    17 Sep 2014 | 4:59 am
    Are you planning to run a successful contest on Facebook? Yes, it is an appropriate tool for businesses, especially the start-ups, to create brand awareness and develop their fan base. Depending on your business policies, desirable goals, and other factors, you can start a contest on Facebook. This is one of the best ways these days to drive in a large number of visitors to your business website. In addition to the start-ups, the major brands too leverage this Facebook contest. The reason is simple. They wish to promote their new products or services, and engage their existing customers like…
  • Social Media Platforms for Customer Relationships

    Dipanjan Mukherjee
    12 Sep 2014 | 5:55 am
    Customers lie at the center of any business universe. It is the relationship with them that determines the chance of success of a business. With the advent of social media, maintaining this relationship has become easier than ever before. The social media platforms that have emerged over the last few decades are now among the best places to connect with the customers. In fact, the world of social media is taking the practice of maintaining customer relationships a step forward. It results in great rapport with them and through it, an enhanced profit. And all it needs are a few easy steps to…
  • How to Measure ROI of Your Social Media Initiatives?

    Madhurima Gupta
    11 Sep 2014 | 6:49 am
    Now more than ever, brands want to be present in various social media platform. Your business must be on Facebook, Twitter and other popular social media sites. However, just having a social media presence is not enough. Like any other business it is essential to measure the effectiveness of the social profiles. What if you can know that for every $ invested in your social media campaign, the return you are pulling back? Any marketers will like to have a proof of their ROI, and examining the metrics may help. Why you need to measure the ROI? ROI is the evidence of whether your marketing…
  • Corporate Blog Optimization: Learn the Tips and Tricks!

    Sayantani Das
    10 Sep 2014 | 3:58 am
    Are you willing to start your corporate blog? Yes, it is a good way to communicate with your clients, build your brand as well as generate sales. You are getting an increasing number of traffic for your blog but that doesn’t mean your blog is successful. Thinking why? The reason is simple. Without brand building and revenue generation, your corporate blog will fall flat. Here are a few ways to optimize it and let it thrive in the web world. Blog Relevant Posts Only Post relevant and specific content on your business blog. If you wish to target the marketers who work at ecommerce firms, you…
  • Why Sponsored Content is in Vogue

    Upasona Banerjee
    9 Sep 2014 | 5:16 am
    With every passing day, advertisement is getting a new shape. It is now coming out of the familiar ‘idiot box’ and becoming a part of the ever noisy world of internet. You may call it sponsored content or native ad, whatever you wish. But it is evolving. Content marketing is actually another name for relationship building. Sponsored content is a new way to build such a relation between the readers and the brand. Long before it gained much attention, Google, the search engine giant, made it clear that it does not prefer advertising contents. But then why, in today’s world, suddenly…
  • add this feed to my.Alltop

    Inbound Capsule

  • How To Start A Business Blog That People Would Love

    Monish Vora
    14 Sep 2014 | 9:37 pm
    A business blog is an amazing way to connect with your customers and demonstrate your expertise in front of the right audience. However, in order to make your blogging platforms spark up with an influx of a large number of visitors, you need to identify what your audience actually wants. Good blogs could prove to […]The post How To Start A Business Blog That People Would Love appeared first on Inbound Capsule.
  • A Viral Marketing Gold Mine – ALS Ice Bucket Challenge

    Monish Vora
    9 Sep 2014 | 11:14 am
    On hearing for the first time, the ALS Ice Bucket Challenge may seem like a silly campaign. The truth is that the campaign is fighting a dreaded disease that is a neurological disorder. The way the challenge has become viral is a complete thesis in itself and a great lesson for all those who are looking for different ways of making it big through viral marketing. Let's see how this challenge became so big to raise more than $100 million.The post A Viral Marketing Gold Mine – ALS Ice Bucket Challenge appeared first on Inbound Capsule.
  • How to Build A Winning Content Strategy For Local SEO

    Monish Vora
    5 Sep 2014 | 10:08 am
    Content Strategy for local SEO is gaining more importance with each passing day to make sure sites don't get hit by the updates. The very recent update for local searches, popularly know as "Pigeon" has made sure that local searchers are not deprived of valuable content for their long-tail keyword search, thus making it inevitable for local businesses to target local customers with a content strategy designed specially to attract local customersThe post How to Build A Winning Content Strategy For Local SEO appeared first on Inbound Capsule.
  • Twitter Marketing Strategy – A 45 Minute Guide

    Monish Vora
    29 Aug 2014 | 1:55 am
    Twitter has continued to grow with its focus on sophisticating its advertising platform. The tools for twitter advertising for online marketers have also upgraded. Success on Twitter is now completely dependent on strategically thinking of making Twitter a broader part of your online marketing efforts. Let's explore the proven strategies.The post Twitter Marketing Strategy – A 45 Minute Guide appeared first on Inbound Capsule.
  • add this feed to my.Alltop

    SEO & Online Marketing Tips | Brad Tollefsen

  • What Happens When You Don’t Have a Meta Description

    Bradley Tollefsen
    16 Sep 2014 | 8:46 am
    As I was working on one of my clients sites, entering hundreds of well-crafted, unique meta descriptions, I began to wonder “Is this actually worth it?”. Partially because I was sick of writing them, and partially because I know that many of the sites I see each day don’t have perfect 155 character descriptions, but they still are giving me the information that I need to see. After doing some research on the topic, I was delighted to find that what I have been doing when I am crunched for time is actually getting the best results: Write descriptions for the most important…
  • Passing the Google AdWords Exams

    Bradley Tollefsen
    10 Sep 2014 | 6:51 am
    After managing AdWords accounts for the past 4 years, I finally bit the bullet and got Google Partner Certified. It wasn’t as if I was unqualified before, I always kept up with best practices and did my best out to make sure my clients were getting the most conversions for their money. Since our company was in the midst of becoming a Google Partner, it then made sense for me to pass these exams. With the amount of knowledge I already had with the platforms, I still needed some study material to help me through the tests. Not all of the answers are as straight forward as you might…
  • How to Remove Yourself From an AdWords Account

    Bradley Tollefsen
    1 Sep 2014 | 8:12 pm
    I recently passed my AdWords certifications exam, and was excited to take the next step and connect my gmail account with my company’s My Client Center (MCC). When I got the invitation to connect the accounts, I couldn’t do it because my email address was already associated with an AdWords account number. Even though I never actually set up a campaign, an account number was set up when I was using the Keyword Planner to do some keyword research. Removing yourself from an account wasn’t as easy as I suspected. To do this you have to follow these steps: 1. Get a throwaway…
  • Referral Spam: What are Semalt & Kambasoft & How Can I Get Rid of Them?

    Bradley Tollefsen
    20 Aug 2014 | 9:31 pm
    In this post I will go over a recent problem I have been dealing with: referral spam. I’ll go over what it is, why I think it is happening, and how to identify and eliminate it from your Analytics. Lately I have been noticing more and more spam traffic showing up in my client’s analytics. Normally bot traffic doesn’t show up in Analytics, but this traffic is showing up as referral traffic. When you click on the referral path it redirects you to a page that doesn’t actually link to your site at all. At first when I saw this I was annoyed but thought that it wasn’t a big deal, since…
  • Amateur Blackberry Picking Tips from Someone Who Has Done It Once

    Bradley Tollefsen
    11 Aug 2014 | 8:49 pm
    Everything you need to know about blackberry picking from a guy who went blackberry picking once recently. Blackberries are taking over Vancouver. Almost anywhere you walk in the city you can see them along the seawall, bike paths, as well as along the railroad tracks. Even though these delicious berries are growing blocks away from Price Mart & Wholefoods, they still sell small baskets of them for $5.99. This sounded crazy to me so I decided to go the frugal, economical way and pick them myself. While doing this I thought of some tips to share with anybody who might be interested in…
 
Log in