SEO (Search Engine Optimization)

  • Most Topular Stories

  • Mastering Social Media for Big Brands by @thebigdebowski

    Search Engine Journal
    Debbie Miller
    22 May 2015 | 10:32 am
    According to Social Media Examiner, 92% of marketers say that social media is important for their business. So how are brands making the most of it?The post Mastering Social Media for Big Brands by @thebigdebowski appeared first on Search Engine Journal.
  • YouTube TrueView Ads To Become Shoppable

    ClickZ News
    22 May 2015 | 8:25 am
    Google is adding a Buy button, and now, so is YouTube. Advertisers will soon be able to link to their websites and product listings on Cards within TrueView ads.
  • User Experience Not A Ranking Factor? That’s Bullshit.

    Ker Communications
    Nick Ker
    16 May 2015 | 1:20 pm
    Google's Gary Illyes recently said that User Experience (UX) is not a ranking factor in Google search for desktop. Google's own official statements and algorithm updates are the reason(s) why this is just not true... User Experience Not A Ranking Factor? That’s Bullshit. is from Ker Communications
  • Google Apologizes For Racist Maps Listings

    Search Engine Watch
    Mike O'Brien
    22 May 2015 | 10:11 am
    The search giant is changing its algorithm to remedy recent offensive listings, such as the White House coming up during a query for the N-word.
  • How to Include High Quality Signals on Your Website

    SEO Theory
    Michael Martinez
    21 May 2015 | 5:00 am
    Set aside your lists of “Google Ranking Factors”. Set aside your expectations of “rankings”, “traffic”, and “conversions”. Just look at your Website and ask yourself, “Of all the sites I look at every day, is this one the best I…Read more →
 
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    Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

  • SearchCap: Google Maps Apology, Matt Cutts Replaced & App Indexing Data

    Barry Schwartz
    22 May 2015 | 1:00 pm
    Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Maps Apology, Matt Cutts Replaced & App Indexing Data appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
  • Search In Pics: Google Carnival, Google Now Mug & The Breaker Lab

    Barry Schwartz
    22 May 2015 | 7:37 am
    In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Google Breaker Lab: Source: Google+ Google Now Mug: Source: Google+ Android... Please visit Search Engine Land for the full article.
  • 6 Keys To Getting Local SEO Started On The Right Foot

    Tamar Weinberg
    22 May 2015 | 7:06 am
    For small businesses wondering how to get into local search engine optimization (SEO), contributor Tamar Weinberg has provided this handy beginner's guide. The post 6 Keys To Getting Local SEO Started On The Right Foot appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
  • Research Reveals The Distinct Ways Users Search

    Nathan Safran
    22 May 2015 | 6:29 am
    Columnist Nathan Safran shares data and insights from a recent study conducted by Blue Nile Research that may change the way you think about keyword research. The post Research Reveals The Distinct Ways Users Search appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
  • Google Has New Head Of Web Spam But Won’t Be The “New Matt Cutts”

    Danny Sullivan
    22 May 2015 | 6:00 am
    Google's outreach to publishers and SEOs will continue to be split among a variety of people rather than being tied to the web spam fighting chief. The post Google Has New Head Of Web Spam But Won’t Be The “New Matt Cutts” appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
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    SEO Book

  • But First, A Word From Our Sponsors...

    Aaron Wall
    6 May 2015 | 1:22 am
    Yesterday Google shared they see greater mobile than desktop search volumes in 10 countries including Japan and the United States. 3 years ago RKG shared CTR data which highlighted how mobile search ads were getting over double the CTR as desktop search ads. The basic formula: less screen real estate = higher proportion of user clicks on ads. Google made a big deal of their "mobilepocalypse" update to scare other webmasters into making their sites mobile friendly. Part of the goal of making sites "mobile friendly" is to ensure it isn't too ad dense (which in turn lowers accidental ad clicks…
  • Google Mobilepocalypse Update

    Aaron Wall
    22 Apr 2015 | 7:27 am
    A day after the alleged major update, I thought it would make sense to highlight where we are at in the cycle. Yesterday Google suggested their fear messaging caused 4.7% of webmasters to move over to mobile friendly design since the update was originally announced a few months ago. The 4.7% of the websites Google pushed to go mobile friendly likely include some sites which would have been mobile friendly anyhow by virtue of being new sites on hosted platforms with responsive designs. But for the rest of the sites, was the shift worth it? That is a tough question. It is too early to tell.
  • Consensus Bias

    Aaron Wall
    15 Apr 2015 | 7:10 am
    The Truth About Subjective Truths A few months ago there was an article in New Scientist about Google's research paper on potentially ranking sites based on how factual their content is. The idea is generally and genuinely absurd. You can't copyright facts, which means that if this were a primary ranking signal & people focused on it then they would be optimizing their site to be scraped-n-displaced into the knowledge graph. Some people may sugar coat the knowledge graph and rich answers as opportunity, but it is Google outsourcing the cost of editorial labor while reaping the rewards.
  • Designing for Privacy

    completeweb
    31 Mar 2015 | 4:11 pm
    Information is a commodity. Corporations are passing around consumer behavioral profiles like brokers with stocks, and the vast majority of the American public is none the wiser of this market’s scope. Very few people actually check the permissions portion of the Google Play store page before downloading a new app, and who has time to pore over the tedious 48-page monstrosity that is the iTunes terms and conditions contract? With the advent of wearables, ubiquitous computing, and widespread mobile usage, the individual’s market share of their own information is shrinking at an alarming…
  • Google Mobile Search Result Highlights

    Aaron Wall
    18 Mar 2015 | 4:19 pm
    Google recently added highlights at the bottom of various sections of their mobile search results. The highlights appear on ads, organic results, and other various vertical search insertion types. The colors vary arbitrarily by section and are patterned off the colors in the Google logo. Historically such borders have conveyed a meaning, like separating advertisements from organic search results, but now the colors have no meaning other than acting as a visual separator. We recently surveyed users to see if they understood what the borders represented & if they felt the borders had any…
 
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    Search Engine Journal

  • Mastering Social Media for Big Brands by @thebigdebowski

    Debbie Miller
    22 May 2015 | 10:32 am
    According to Social Media Examiner, 92% of marketers say that social media is important for their business. So how are brands making the most of it?The post Mastering Social Media for Big Brands by @thebigdebowski appeared first on Search Engine Journal.
  • How to Retain Traffic After Domain Change by @FernandoSEMrush

    Fernando Angulo
    22 May 2015 | 5:37 am
    Just in case, you have to move domains in the future, make sure that you conduct all the necessary audits and required steps to keep your traffic intact.The post How to Retain Traffic After Domain Change by @FernandoSEMrush appeared first on Search Engine Journal.
  • New on #MarketingNerds: How to Integrate #SEO With C-Suite Goals by @wonderwall7

    Kelsey Jones
    22 May 2015 | 3:56 am
    Visit our Marketing Nerds archive to listen to other Marketing Nerds podcasts! On this week’s episode of Marketing Nerds, I was joined by Allison Fabella, the head of Global SEO for CareerBuilder (and SEJ Summit Chicago speaker), to discuss how SEOs can integrate their campaign goals with the goals and expectations of the c-suite. A few topics we covered in our podcast include: How to change c-suite expectations to better fit SEO project goals Why it’s so important that your SEO strategy aligns with business goals How you can talk to the c-suite so you better understand each other To…
  • Bing to Index Content from iOS, Android, and Windows Apps by @mattsouthern

    Matt Southern
    21 May 2015 | 8:02 pm
    Bing intends to expand its index of search results to include content from mobile apps, the company stated in an announcement today. In fact, Bing is building what it calls a “massive index” of content from apps across all three major platforms — iOS, Android, and Windows. Content on mobile apps typically exists in a vacuum, meaning its not crawlable, searchable, or indexable outside of the app itself. Google has made some progress with respect to indexing mobile app content, but even then it’s limited to only select Android apps. Bing wants its users to be able to find mobile…
  • Google Product Listing Ads Come to YouTube Allowing Retailers to Promote Own Products by @mattsouthern

    Matt Southern
    21 May 2015 | 6:59 pm
    Today Google announced an integration between its product listing ads and YouTube videos in a feature its calling TrueView for shopping. TrueView for shopping allows marketers to take full control over the ads that appear alongside their videos, right down to the product images, details, and calls to action. Whether you’re making a video review of a product, an instructional video on how to use a product, or perhaps a top 10 list of the best items in a product category — you can now show the right ads at the right time, encouraging viewers to click to buy the […]The post Google Product…
 
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    Bruce Clay, Inc. Blog

  • #SMX Sneak Peak: Conversion Rate Rock Stars

    Kristi Kellogg
    19 May 2015 | 12:42 pm
    #SMX Sneak Peak: Conversion Rate Rock Stars was originally published on BruceClay.com, home of expert search engine optimization tips. Inbound marketer Purna Virji has been honing her CRO game for more than eight years. In that time she has become one of the industry’s most prominent experts focused on conversion through her column at Search Engine Watch and her speaking engagements at SMX, Affiliate Summit, and the ecommerce conference eTail. When she speaks at the conversion-focused SMX Advanced session “Conversion Rate Rockstars,” her tips will revolve around ways to…
  • Mobile Marketing: How to Convert the Mobile Visitor

    Kristi Kellogg
    12 May 2015 | 12:02 pm
    Mobile Marketing: How to Convert the Mobile Visitor was originally published on BruceClay.com, home of expert search engine optimization tips. Digital marketing is having a moment — and it’s a mobile one. For months, digital marketers have been readying their sites for mobile traffic page by page and #Mobilegeddon has come to define the current zeitgeist. According to SMX Speaker and WordStream Content Marketing Specialist Margot da Cunha, this has been a long time coming. “Everyone’s been preaching the importance of having a robust mobile marketing strategy for the past seven…
  • AdWords Upgrades! Mobile Ad Formats, Cross-Device Conversion Tracking, Plus Automation

    Diana Becerra
    11 May 2015 | 11:22 am
    AdWords Upgrades! Mobile Ad Formats, Cross-Device Conversion Tracking, Plus Automation was originally published on BruceClay.com, home of expert search engine optimization tips. Google AdWords super charged the search advertising platform in three exciting new ways announced last week. For our SEM management clients, we wanted to share the new ad formats, automation tools and measurement capabilities we on the Bruce Clay, Inc. SEM team will be putting to work on your campaigns in the coming months. New mobile ad formats for shopping, hotels, autos, finance, with more verticals on the way New…
  • Your Pass to #SMX Advanced: The Year’s Most Technical SEO Conference Is Here

    Kristi Kellogg
    8 May 2015 | 4:28 pm
    Your Pass to #SMX Advanced: The Year’s Most Technical SEO Conference Is Here was originally published on BruceClay.com, home of expert search engine optimization tips. Less than 90 tickets remain for Search Marketing Expo (SMX) Advanced 2015! If you’re planning to register for the must-attend event, hurry — because it looks like it’s about to sell out for the ninth year in a row. When registering, save 10 percent on all passes and workshops with our discount code: SMXA15BRUCECLAY. If you’re looking for next-level search marketing education and networking, this is…
  • How to Configure a Custom 404 Error Page in Microsoft IIS Server

    Melanie Saxe
    4 May 2015 | 8:57 am
    How to Configure a Custom 404 Error Page in Microsoft IIS Server was originally published on BruceClay.com, home of expert search engine optimization tips. The 404 error page is a generic, browser-issued web page that tells a visitor when a page they are looking for can’t be found. A custom 404 error page, on the other hand, is a specially-designed page that delivers the same message but in a more helpful, user-friendly way that honors the brand. It can tell the visitor what’s going on and what to do next. It can even be crafted to save a sale. This post walks through the steps of setting…
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    Free Weekly Search Engine Optimization SEO News

  • Now Google see you, now they don't

    19 May 2015 | 7:36 am
    Checking the technical aspects of your website is a necessity if you want to make sure that Google and other search engines give your web pages high rankings. If your web pages contain particular errors, Google won't be able to see them. Regular website audits make sure that your site gets the rankings that it deserves.
  • Four things that you should do before SEO can help your website

    12 May 2015 | 7:36 am
    Some people use the best SEO tools to promote their websites but they still do not succeed. What is the reason for that and what can you do to make sure that your search engine optimization campaign becomes a success?
  • How searchers formulate queries

    5 May 2015 | 7:36 am
    BlueNileResearch published an interesting study about the way searchers formulate their queries. This article will show you how to use this data to reach more customers.
  • Mobilegeddon is here and it is not as bad as expected

    28 Apr 2015 | 7:36 am
    Ever since Google announced their new mobile ranking algorithm, many webmasters were afraid of the upcoming 'mobilegeddon'. Google released the new algorithm on April, 21st. Was it as bad as expected? Do you still have to adjust your web pages?
  • Five things that will get your website on Google's first results page (guaranteed)

    21 Apr 2015 | 7:36 am
    Getting listed on Google's first results page can be very difficult. There are many tools and services that promise to get your website listed. What exactly will help you to get the results that you want? There are five things that will get your website on Google's first results page. Guaranteed.
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    SEO by the Sea

  • Google Patents How it May Make Recommendations for Spots to take Photos

    Bill Slawski
    17 May 2015 | 7:15 pm
    A recently granted Google patent explains how Google may find and recommend locations for people to take pictures at. It describes how it might use something like Google Now to recommend “photogenic locations to visit.” The patent tells us: The present disclosure relates generally to systems and methods for recommending photogenic locations to visit. More … Continue reading Google Patents How it May Make Recommendations for Spots to take Photos → The post Google Patents How it May Make Recommendations for Spots to take Photos appeared first on SEO by the Sea.
  • Early Panda and Concept Templates

    Bill Slawski
    14 May 2015 | 5:21 pm
    In the blog post, Searching Google for Big Panda and Finding Decision Trees I tried to guess the identity of the Mysterious “Panda” that a recent (at that time) update was named after, as we had been told in a Wired Magazine Article. I guessed Biswanath Panda. I guessed wrong. I had changed my opinion … Continue reading Early Panda and Concept Templates → The post Early Panda and Concept Templates appeared first on SEO by the Sea.
  • How Google May Calculate Site Quality Scores (from Navneet Panda)

    Bill Slawski
    12 May 2015 | 6:24 pm
    This post is about a Google patent from a well-known Google Engineer, that describes ranking search query results at an internet search engine, such as Google. Google aims at identifying resources, of different types such as web pages, images, text documents, multimedia content, that may be relevant to a searchers situational and information needs and … Continue reading How Google May Calculate Site Quality Scores (from Navneet Panda) → The post How Google May Calculate Site Quality Scores (from Navneet Panda) appeared first on SEO by the Sea.
  • How Google is focusing upon Building and Promoting Entity Collections

    Bill Slawski
    3 May 2015 | 10:43 am
    Added 11:48 AM (pst) May 3, 2015, H/t to Natzir Turrado, incoming news is that Google+ is introducing a new feature they are referring to as Collections, and that announcement from The Windows Club features the word “curation” prominently as do the two Google patent applications I write about in this post. Here’s how Susannah … Continue reading How Google is focusing upon Building and Promoting Entity Collections → The post How Google is focusing upon Building and Promoting Entity Collections appeared first on SEO by the Sea.
  • Open Data Commons Opportunities

    Bill Slawski
    19 Apr 2015 | 5:32 pm
    There are a lot of Government Web sites that have made the data that they collect and compile freely available to the public. The licenses that data has been released under are described on the following Pages: ODC Public Domain Dedication and License (PDDL) Open Data Commons Open Database License (ODbL) Open Data Commons Attribution … Continue reading Open Data Commons Opportunities → The post Open Data Commons Opportunities appeared first on SEO by the Sea.
 
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    SEO Theory

  • How to Include High Quality Signals on Your Website

    Michael Martinez
    21 May 2015 | 5:00 am
    Set aside your lists of “Google Ranking Factors”. Set aside your expectations of “rankings”, “traffic”, and “conversions”. Just look at your Website and ask yourself, “Of all the sites I look at every day, is this one the best I…Read more →
  • How to Find Good Link Building Advice in 2015

    Michael Martinez
    3 May 2015 | 10:04 am
    The Web search marketing industry has begun to recover its confidence in link building.  You can see that by the huge number of “how to build links in 2015″ and “best link building tips in 2015″ articles that have been rolling…Read more →
  • How to Write Copy for Search Engines

    Michael Martinez
    21 Apr 2015 | 10:04 am
    “Write for people, not search engines” has become the new holy mantra of SEO copywriting.  It disgusts me.  I can only find one article where I ever used the phrase “write for people”.  That was in my 2008 “20 More…Read more →
  • Why Link Building Needs to be a More Senior Position

    Michael Martinez
    6 Apr 2015 | 8:58 am
    A few years ago a company tried several times to recruit me to come in and lead their link building team. I did a little research on the company and was satisfied that their business model was legitimate but their…Read more →
  • Who Needs to Be Mobile-ready by April 21, 2015?

    Michael Martinez
    25 Mar 2015 | 3:18 pm
    Since even some mainstream news media sites are now reporting on Google’s April 21 deadline for making Web content “mobile friendly” we can assume that a lot of people outside the usual marketing circles have at least heard about the…Read more →
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    The Search Agents

  • Are App Installs Google’s Next Mobilegeddon Move?

    Jimmy O'Donnell
    30 Apr 2015 | 10:19 am
    Google Rolls Out App Install Button in Search Results Amidst the ado, hubbub, and general hullabaloo concerning Mobilegeddon, Mopocalypse, or whatever you want to call it, Google quietly rolled out a smaller, separate mobile update a week prior to April 21st. Well, “smaller” in terms of scope, but perhaps not in terms of importance. Google’s App Indexing specifications have been around for some time now, but they’ve never been as impactful as they are now. Back in February, Google announced that information from indexed apps was a ranking factor for signed-in Android users with the…
  • Is Search Getting Too Personal?

    Mary Hayes
    29 Apr 2015 | 12:54 pm
    In the days of yore, SEO was a very different creature compared to what it is today—part panda, part penguin, part hummingbird, and let’s face it, part human. With each evolutionary development, search marketers find themselves scrambling to keep up. Keeping up with these changes can sometimes feel like walking into a crime scene. You see the outcome immediately, but the cause is hardly ever staring you straight in the face. You first have to dig for clues (data). Then you have to try to piece them together (analysis), come up with a theory, and find the evidence to back it up (test). One…
  • Build Brand Awareness with Social Media

    Rebecca Landman
    9 Apr 2015 | 9:52 am
    When in doubt, socialize! Building an engaged social media audience is a great way to grow your brand’s online presence. We recently partnered with a beverage industry retailer to grow their online presence with a Display media campaign on Facebook. Check out our latest case study about the partnership, detailing how we… – Grew 100,000+ Facebook page Likes – Systematically tested their entire creative portfolio to identify top-performing online assets to use in present and future campaigns – Gathered qualitative data from newly engaged audience members about…
  • Introducing Google Mom – The Only Knowledge Graph You’ll Ever Need

    Gregory Sidor
    1 Apr 2015 | 9:26 am
    Today, Google introduced what may be the ultimate implementation of the Knowledge Graph – Google Mom. Using its inherent understanding of our preferences, history and unrecognized talents, Google Mom produces Now cards and search results tailored specifically to us, the users, each unique in our own special ways. “We’ve traditionally sought to understand people based on search history, geolocation, emails and purchase habits. Now Google Mom takes that mission a step further, replicating the neural networks found in mothers around the world, helping us get to know you better than you…
  • How Hard Will Google’s Mobilegeddon Hit Your Site?

    David Garcia
    30 Mar 2015 | 11:45 am
    Google’s massive mobile update is on its way, slated to start a little less than a month from now – on April 21st. A member of the Google Webmaster Team just announced this update will be significantly larger than Panda and Penguin. This warning, coupled with the blog post Google released nearly two months ahead of the update, further underlines the impending extensiveness of this algorithmic change. If we take a second to think about how large Panda and Penguin already were – Panda docked all websites engaging in sub-standard page quality practices (it specifically checked the content…
 
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    Dev Basu

  • Slack Protocols to Maximize Productivity and Effectiveness at Work

    Dev Basu
    13 May 2015 | 12:45 pm
    Email overload is a very real problem at an organization-wide level. Slack folds together all the functionality of email, instant messaging, file sharing, and more into one system that’s actually fun to use. We use Slack for all internal and cross-team communication at PBS. We do not communicate with clients or 3rd parties on Slack. Getting Started Using Slack quickly improve team communication and workflow. Whether you and your team is already working in the office, or remotely, here are five directives to get you started fast and effectively. Adopt it today. Say “no” to all…
  • The Happiness Formula

    Dev Basu
    6 Apr 2015 | 12:04 pm
    A pseudo-mathematical approach to being happier life, in almost every way possible. Whether you’re a naturally happy person, or often find yourself unhappy despite having “success” in the form of having love, family, money, power, or fame, I will show you how you be happier than you are right now. Contrary to popular belief, you don’t need to earn more than $75,000 to be any happier, and the Harvard Grant Study found that the “warmth of relationships throughout life has the greatest positive impact on life satisfaction”. So the question is, how can you create a life that moves…
  • What Your Boss Really Cares About

    Dev Basu
    6 Apr 2015 | 7:02 am
    This is a post for every employee who is still trying to figure out their boss. I’m speaking from my experiences having been an employee at over 5 organizations before becoming a full-time entrepreneur. Here’s what your boss really cares about: 1. Raise the alarm bell before there’s a fire Your boss wants you to notify them when you or your team aren’t able to complete your tasks and meet your responsibilities on time and with a high degree of quality. Knowing that things are going sideways or falling behind earlier is almost always knowing about it after the fact when little can be…
  • 5 Reasons “Why” is such a Powerful Question

    Dev Basu
    30 Mar 2015 | 7:29 pm
    Toddlers often have more clarity and curiosity in life than most adults. Categorically, they aren’t afraid of asking “why?” to seemingly every question that has an obvious answer. It’s no wonder that asking higher quality questions leads to better outcomes in your personal and professional life. So the real question is why do we not ask “why” more? Why do we assume we already know the answer, and become more preoccupied with asking what, how, when, and who? If I had an hour to solve a problem and my life depended on the solution, I would spend the first 55…
  • Persistence vs Perseverence

    Dev Basu
    26 Oct 2014 | 10:29 am
    What 5 years of looking in the rear-view mirror of a rapidly growing digital marketing agency taught me. It is in times of security that the spirit should be preparing itself for difficult times; while fortune is bestowing favors on it is then is the time for it to be strengthened against her rebuffs.”— Seneca. I dreaded going into work. The environment was so toxic that you could feel the tension in the air. Business was great but the powers that be decided to turn the tables on me by re-writing my role. Work just wasn’t fun anymore. The last straw came when my boss told me to…
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    Search Engine People Blog

  • How To Engage Your Customers With Effective Content Marketing Strategies

    Mark Runyon
    22 May 2015 | 6:25 am
    We are swimming in a sea of content on the web. Ever since Google decreed that content is king, content marketers have been churning it out like their jobs depended on it. Some of it is stuffed with value and oozing with insight yet the vast majority is worthless fluff. This content won't get shared, […] Post from: Search Engine People SEO BlogHow To Engage Your Customers With Effective Content Marketing Strategies--Written by Mark Runyon, Vandelay Web The post How To Engage Your Customers With Effective Content Marketing Strategies appeared first on Search Engine People Blog.
  • Top 3 Reasons You're Not Getting Qualified Leads from Social Media

    Liz Farquhar
    21 May 2015 | 7:25 am
    Did you know that ? Smart social selling is a game-changer for businesses of all shapes and sizes. It is also important to note that it does require a well-defined strategy in addition to taking a significant investment of time if you are going to really make a difference for your bottom line. If you […] Post from: Search Engine People SEO BlogTop 3 Reasons You're Not Getting Qualified Leads from Social Media--Written by Liz Farquhar, Cardinal Web Solutions The post Top 3 Reasons You're Not Getting Qualified Leads from Social Media appeared first on Search Engine People Blog.
  • How to Ask Someone to Write for Your Blog

    Tristan Higbee
    20 May 2015 | 6:55 am
    4 positive response increasing steps to take when inviting guest bloggers Post from: Search Engine People SEO BlogHow to Ask Someone to Write for Your Blog--Written by Tristan Higbee, Blogging Bookshelf The post How to Ask Someone to Write for Your Blog appeared first on Search Engine People Blog.
  • Jaw-dropping Digital Marketing Stats And What They Mean For You

    Stephen Moyers
    19 May 2015 | 6:55 am
    As a marketing professional who believes in the power of big data, I see statistics all of the time. But every once in a while I read something that just makes me stop and go, "...Really??" So recently I set out to document all of those "really??" moments by collecting compelling, action-able, and downright jaw-dropping […] Post from: Search Engine People SEO BlogJaw-dropping Digital Marketing Stats And What They Mean For You--Written by Stephen Moyers, SPINX Digital Blog The post Jaw-dropping Digital Marketing Stats And What They Mean For You appeared first on Search Engine People…
  • How To Increase Your AdWords Click-Through Rate

    Adrian Key
    18 May 2015 | 6:55 am
    Adwords' CTR matters. It's not only a measure of success but can also get you better ad-rates. Here are 5 of the industry's best CTR strategies. Post from: Search Engine People SEO BlogHow To Increase Your AdWords Click-Through Rate--Written by Adrian Key, Adwords Adviser The post How To Increase Your AdWords Click-Through Rate appeared first on Search Engine People Blog.
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    bestwebdesignseocompany.com

  • Creative Ways For Gaining Traffic From Google Search Properties

    30 Apr 2015 | 1:38 pm
    First of all, I’d like to congratulate you on your savviness for recognizing that the internet is a powerful place to build your brand and increase the awareness of your business. At the same time I’m going to give you some simple information to get you started so that you can learn some of the best ways to get your business on Google. On our website, you will find plenty of information about what services we offer as a marketing company, but you will also find lots of detailed break-downs of how to do some of these things. But just so that you don’t get too overwhelmed, let me show you…
  • What Lies Ahead For SEO and Web Three Point Zero

    23 Mar 2015 | 12:34 pm
    You should start your SEO with effective on site webpage optimization, link building while important pales in comparison to this. More than ever search engines are ranking websites with two qualifiers, internal linking structure and your web content. Link building without good on site search optimization isnít going to be as effective plain and simple. Search engines have evolved greatly this is no longer 2005 where you could just buy some cheap links and spam profile links and do black hat tactics like referrer spam to get ranked. Today Google places a lot of importance on your site itself.
  • Improving Your Margins Through Up Selling Is Important With Online Ecommerce

    25 Feb 2015 | 10:06 am
    In our everyday life we are exposed to up-selling all the time. Every time we go through the drive through we are asked if we would like to super-size this or that for 40 cents extra, or if we would like fries with that. At restaurants they offer to upgrade our drinks to premium spirits for a small extra fee. Online it plays out differently but the process is much the same. Up-selling is just getting customers who are already committed to purchasing a product and are already engaged in the buying process to add more products to the shopping cart. The most effective way to do this is to…
  • Finding The Right Influencers and Sources Is Key Towards Growing Online in 2015

    10 Feb 2015 | 5:17 pm
    What is one of the big hurdles with online marketing? Reaching out to the masses of course. There are many ways to connect to your potential customer base and build up your business platform, so many ways in fact we often get lost in a sea of opportunity. The real problem is knowing which avenues to pursue, which avenues will lead us to success. The problem with online marketing is there are too many self proclaimed Guru’s all of which are trying to sell you the “secrets” to success. I am going to give you one of the keys to success, I am not going to try and sell you…
  • Make Better Use Of Social Media in 2015 With These Tips

    29 Dec 2014 | 10:42 am
    In order to kick start your 2015 upcoming social media blitz you need to start with a carefully laid out plan. What are your businesses goals? Who are your targeted demographics? How does your target audience use social media? The answer to the last question will greatly determine which social media outlets to use and how you are going to use them. You also need to figure out what message you wish to send to your target audience. As far as goals social media can do the following: * Increase your website traffic and garner return traffic provided your websites content has something to offer…
 
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    Sugarrae aka Rae Hoffman

  • Grammarly Review – The Blogger’s (Free) Secret Weapon

    Rae Hoffman
    13 May 2015 | 7:21 am
    If you’ve been a long time reader of the Sugarrae blog, you may have noticed that my posts are better written from a grammar nazi perspective these days. The newfound clarity is because of Grammarly. What is Grammarly? Grammarly is an online grammar editor. With it, you can paste a post into it (or write... Read More The post Grammarly Review – The Blogger’s (Free) Secret Weapon appeared first on Sugarrae.
  • Affiliate Datafeeds and Duplicate Content in a Panda World

    Rae Hoffman
    12 May 2015 | 6:23 am
    For those who aren’t familiar, Panda is a Google search filter that (in part) penalizes sites that have a large amount of thin or duplicated content. Panda has been a harsh filter for those using datafeeds in general – be they a merchant or an affiliate. As affiliates, we (and every other competing affiliate) obtain... Read More The post Affiliate Datafeeds and Duplicate Content in a Panda World appeared first on Sugarrae.
  • A Look at the New Google AdSense Reporting Interface

    Rae Hoffman
    13 Apr 2015 | 6:01 am
    I logged into AdSense yesterday, and it asked me if I wanted to change over to their new dashboard and performance reports interface. Yes, please. The new AdSense Performance Reports Dashboard Talk about an overhaul. The new dashboard shows you several things at a (default) glance: Estimated earnings (with change) Page views (with change) Page... Read More The post A Look at the New Google AdSense Reporting Interface appeared first on Sugarrae.
  • How to Find Out Which Social Networks are Driving Your Revenue

    Rae Hoffman
    2 Apr 2015 | 11:32 am
    There are tons of social networks out there and only so many that you can focus (quality) time and effort on. One of the most common questions I see asked is “what social networks should I focus on?” and the answer is always, “focus on the networks that work for you and your demographic.” But... Read More The post How to Find Out Which Social Networks are Driving Your Revenue appeared first on Sugarrae.
  • The Power of Channels for Increasing AdSense Revenue

    Rae Hoffman
    16 Mar 2015 | 12:16 pm
    I don’t like depending solely on Webmaster Welfare (Adsense). I prefer to get my website income from multiple streams, placing the heaviest emphasis on affiliate marketing. However, we create our websites for users. That means that we focus on informing the visitor and not simply writing posts with the sole goal being to make money... Read More The post The Power of Channels for Increasing AdSense Revenue appeared first on Sugarrae.
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    Search Engine Guide : Small Business Search Marketing

  • Proceed With Caution: Web Design Can Directly Affect SEO

    15 May 2015 | 10:39 am
    by Jayson DeMers SEO is a process that requires ongoing education and learning. And while much of the focus is on building quality inbound links, identifying and optimizing for the right keywords and semantic search terms, and investing in quality content, you can't ignore the obvious impact of web design on your site's search rankings. The Dilemma: Unique vs. Searchable When designing or redesigning a website, most companies come face to face with a pretty significant dilemma.  On the one hand, you want your site to be unique and engaging. On the other, it needs to be easily searchable…
  • Paid search is still frustrating for searchers

    28 Apr 2015 | 10:10 am
    by Mike Moran When I speak to groups, I often ask how many people never click on paid search ads and many hands go up--usually half the room. It ain't true. Estimates are that around one-quarter of all search clicks are on paid search ads and it is 100% of Google's search income, so most people click on ads at least once in a while. But people raise their hands because they still get frustrated by paid ads and they wish they hadn't clicked on them. Part of the frustration comes from advertisers who use broad match for keywords. There's nothing intrinsically wrong with doing…
  • Mobilegeddon: Is Your Website Visible on Mobile Searches?

    27 Apr 2015 | 11:01 am
    by Jayson DeMers Owners of websites are starting to see impact from Google's recent algorithm update known as "mobilegeddon," which launched on April 21, 2015. The major impact of this algorithm update is that mobile devices now have very different search results than those displayed on desktop browsers. The reason for this change is to ensure users on mobile devices have a consistently positive experience. Google's decision mostly considers "mobile friendliness" of a site. Prior to its release, Google prepared website owners with a handy FAQ, communicating that the changes…
  • 6 Local SEO Mistakes Small Businesses Make

    1 Apr 2015 | 12:35 pm
    by Jayson DeMers In the coming months, local SEO and search marketing will become invaluable for small businesses everywhere. In order to remain competitive within your industry and capitalize on local traffic, it's important to not only focus on best practices, but also to avoid costly mistakes. Let's take a look at a few of those errors and show you how to stay on the right path.Avoid These Local SEO MistakesWhile there are potential mistakes around every corner, an overly cautious marketer won't be a successful marketer. Instead of worrying about things you can't control, work on the…
  • 7 SEO-Boosting Tactics You Might Be Neglecting

    31 Mar 2015 | 11:00 am
    by Jayson DeMers When thinking about SEO, it's tempting to concentrate on what's occurring behind-the-scenes and neglect better ways to increase exposure. Whether you're directly dealing with SEO or looking to compliment your existing SEO presence with tactics for additional exposure, it's important to continually focus on developing and growing your digital marketing strategy. On-Page vs. Off-Page SEO FactorsWhen you look at SEO, it's important to understand the difference between on-page and off-page factors. While these two groups work together for the greater good of increasing…
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    Online Marketing Blog - TopRank®

  • Online Marketing News: Facebook Feed Buzzes Businesses, Promoted Pins Get Powerful, Twitter Shows Search

    Ben Brausen
    22 May 2015 | 2:45 am
    Is Influencer Marketing the Next Golden Ticket? [INFOGRAPHIC] – Influencer marketing is growing like crazy. Will it become the next golden ticket? Check out this infographic to find out. The Shelf Google Webmaster Tools Rebrands To Google Search Console – Google aims to get more users on Google Webmaster Tools by renaming it to Google Search Console. Search Engine Land Twitter’s Objective-Based Ads Are Now Available To All Advertisers – Company officially launches beta program that it says has helped improve efficiency and cut costs for advertisers who pay only for…
  • B2B Content Marketing Playbook: Tips to Prepare You for the Big Content Game

    Ashley Zeckman
    21 May 2015 | 3:30 am
    The 2015 B2B Marketing Report from Content Marketing Institute and MarketingProfs sheds a pretty bright light on the true state of B2B content marketing. While 86% of B2B marketers are using content marketing, only 8% rate their content marketing efforts as “very effective”. It’s not so different than teams participating in sports like football. Sure, everyone is playing, but who is actually really good at it? Fundamental blocking and tackling are key for a winning football game. The same can be said for implementing a successful B2B content marketing program: mastery…
  • Top Digital Marketing Takeaways From Authority Rainmaker

    Evan Prokop
    20 May 2015 | 4:14 am
    What does it take to become an authority in your industry? How can we make better sense out of an integrated approach to digital marketing? According to the presentations we saw at Authority Rainmaker 2015, it takes the passion to learn and pursue knowledge, the expertise that warrants credibility and respect of your peers and the time and effort to earn your place as an industry thought leader. While only in it’s second year, Copyblogger’s Authority conference brought the passion and expertise that will no doubt result in achieving authority status among digital marketing events…
  • Good Content Vs. Good Enough Content: A Fight for Sore Eyes with Ann Handley

    Alexis Hall
    19 May 2015 | 10:56 am
    “Do you have any mustard?” “Give me the mustard.” “Pardon me: Do you have any Grey Poupon?” These three statements mean the same thing, but each is a unique way of asking for the desired item. Often, it’s not what you say, but how you say it. In her session at Authority Rainmaker 2015, Ann Handley shared the belief that brand voice is key to creating good content marketing that will set you apart. There is this idea that as quantity of content increases, quality takes a nose dive. So how do you maintain or increase quality of content while increasing quantity? It starts with…
  • Danny Sullivan on the State of Search Marketing in 2015

    Evan Prokop
    19 May 2015 | 5:44 am
    To say there have been major changes in search marketing in recent times would be a big understatement. From the increased complexity and intelligence brought about by several Google search algorithm updates to the meteoric rise of mobile device usage, search marketers have had plenty to keep them busy. Founding editor of Search Engine Land, Danny Sullivan has been an authoritative voice in the search marketing industry for nearly two decades, so he’s certainly seen and weathered plenty of big changes since the inception of search. In his presentation at Authority Rainmaker 2015, Danny…
 
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    John Battelle's Search Blog

  • Get Out, And Get Into Silicon Valley: SurveyMonkey, Google, GoPro, FlipBoard, & So Many More

    jbat
    22 May 2015 | 7:56 pm
    The post Get Out, And Get Into Silicon Valley: SurveyMonkey, Google, GoPro, FlipBoard, & So Many More appeared first on John Battelle's Search Blog. Brian and I on SurveyMonkey’s rooftop last year. New York is in the can (what a great event!) and next up, for those of us in the US anyway, is NewCo Silicon Valley. I won’t be able to actually attend NewCo SV, as I’ll be on the road visiting NewCo Amsterdam and NewCo Istanbul. But If I could go to Silicon Valley, these are the companies I’d pick to attend: Day 1 – Monday June 8th  5:00 pm – VIP…
  • Uber, The Rashomon.

    jbat
    26 Apr 2015 | 9:16 pm
    The post Uber, The Rashomon. appeared first on John Battelle's Search Blog. Our industry loves a rashomon, and in the past year or two, our collective subject of debate has been Uber. Perhaps the fastest growing company in history (its numbers aren’t public, but we’ll get to some estimates shortly), Uber has become a vector for some of the most wide-ranging arguments I’ve ever had regarding the tech industry’s impact on society at large. It’s not that Google, Facebook, Apple, or Microsoft didn’t evoke great debate, but all those companies came of age in an era where tech was…
  • My Schedule For NewCo New York 2015

    jbat
    9 Apr 2015 | 5:00 pm
    The post My Schedule For NewCo New York 2015 appeared first on John Battelle's Search Blog. Have you ever been to a music festival, and found yourself overwhelmed by too many great choices? Look at Coachella, for example. There are six stages to chose from. On Friday, how are you supposed to pick between Alabama Shakes and Lykke Li? I love ’em both. There’s Alt-J playing at the same time as Glass Animals, and Fitz & the Tantrums going up against Florence & The Machine. Not fair. That’s exactly how I feel about picking my schedule for next month’s NewCo…
  • Integrations (and Metaservices) For The Win

    jbat
    4 Apr 2015 | 1:01 pm
    The post Integrations (and Metaservices) For The Win appeared first on John Battelle's Search Blog. A GeckoBoard sample dashboard, integrating half a dozen separate data services. What makes for a truly NewCo business? I’ve been giving this question a lot of thought the past six or so months, leading to posts like Maybe The Best Way To Change the World Is To Start a Company, Living Systems and The Information First Company, What Makes a NewCo, and posts on NewCos like MetroMile and Jack. But lately I’ve noticed a strong theme running through a number of interesting and…
  • What’s NewCo? These Videos Will Help

    jbat
    31 Mar 2015 | 12:24 pm
    The post What’s NewCo? These Videos Will Help appeared first on John Battelle's Search Blog. The NewCo festival model is counter-intuitive, so we made these videos to help explain what the fuss is all about. I thought I’d share them here. The first one features folks talking about their experience attending festivals, and the second one features host company presentors doing the same. Enjoy! (Oh, and NewCo New York registration is open now, sign up before the best sessions fill – more than a dozen, including TED, NYT, Gimlet, VaynerMedia, and BuzzFeed, are nearly…
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    Ask Kalena

  • Q and A: How should I manage the client expectations of my SEO efforts?

    Kalena Jordan
    19 May 2015 | 5:12 am
    Hello Kalena I saw your recent post about how SEO freelancers can generate new business for themselves and I wondered if you could answer a related question please. I am currently the in-house SEO for a real estate chain, but I am quite keen to start my own consulting business part time. The major reason I haven’t done so already is that I wouldn’t know what to tell clients to expect when it comes to the projected results of my optimization efforts. I mean I know how long it took me to optimize these sites for my boss and it was many weeks before they even started to show up in…
  • Q and A: What are some ideas for SEO lead generation?

    Kalena Jordan
    5 May 2015 | 7:42 pm
    Hello Kalena I’ve recently struck out on my own as a search engine optimization freelancer and I’m finding it really difficult to get new leads. I can’t afford to pay per click the amounts that the big players are paying on Google AdWords and I’m not confident enough with Bing Ads to try that. I did experiment with some Facebook advertising, but the response wasn’t great so I don’t think it’s really where my market is. I know you recommended in the past to try some freelancing sites, but I was on Elance for a month and was out-bid by a lot of SEO…
  • Emoji Added to Title Tags for SEO Purposes

    Kalena Jordan
    4 May 2015 | 4:40 am
    So remember last week when Google added full color emoji characters to their search results? Yeah, well travel portal Expedia has taken the new functionality a step further by adding emoji characters to their title tags in an apparent attempt to gain attention in the search results. Pretty clever, no? For some reason, the emoji aren’t displaying in the Google.com results showing from NZ, so it may be that only some data-centers have the feature supported right now, but you can see an example in the image above and others via the previous link. It would be fascinating to know if the move…
  • Social Media Marketing for Business: Wellington, Auckland and Hamilton Workshops

    Kalena Jordan
    20 Apr 2015 | 4:55 pm
    The next round of workshops I’m conducting for the Institute of IT Professionals (IITP) is on the subject of Social Media Marketing for Business. This full-day workshop will show you step-by-step how to implement a social media marketing strategy for a business of any size. Included will be real-life case studies, practical examples and clever ideas for using Twitter, Facebook, Google+, YouTube, LinkedIn and other social media channels that you can immediately adapt to suit your own requirements. It will also include group analysis of existing social media strategies of willing…
  • Yahoo and Microsoft Extend Search Partnership

    Kalena Jordan
    17 Apr 2015 | 5:21 am
    In a joint release issued today, Microsoft and Yahoo announced that they will be amending and extending the strategic search partnership they originally signed in 2009. The renewed partnership has two major amendments: 1) Yahoo will have increased flexibility to provide search functionality to other platforms, on both desktop and mobile search as the partnership is non-exclusive. Yahoo will continue serving search results and Bing Ads to desktop search audiences. 2) Microsoft will become the exclusive sales force for ads delivered by the Bing Ads platform, while Yahoo will continue to be the…
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    aimClear® Blog

  • You’re A Marketing Leader Now! Tips For Starting Your New job

    Marty Weintraub
    22 May 2015 | 7:31 am
    Congratulations! You’ve been hired as marketing leader, having grown through the production ranks. You’ve paid your dues for years and now you’re the boss. You have direct reports, employees, a team of doers. You’re hiring employees. Now the buck stops with you. There’s so much to learn during these exciting times. Congratulations! You’re about to make a serious impact. In a company growing as quickly as aimClear, we’ve been afforded plenty of experience cultivating new marketing leaders. I’ve had the privilege of shepherding mentees from the newly hired phase through…
  • Streamline PPC Tasks w/ Production Calendars – aimClear’s Deep in the Sheets (Season Finale)

    Dion Plakos
    20 May 2015 | 1:19 pm
    In PPC management, many tasks need to be done regularly and at different intervals. PPC is fast-paced so it’s crucial to stay organized. Creating a production calendar helps keep a balanced and organized workload. In the season finale of Deep in the Sheets, we’ll show you how to organize a PPC production calendar using Excel. Follow along in the attached spreadsheet to organize tasks by time frame and level of difficulty. The end result? A full production calendar that has consistent regularity each day. Thanks for watching Deep in the Sheets this season! Stay tuned and we’ll see you…
  • Matt Siltala Interviewed: Visual Marketing Trends! #Zenith2015 Interview

    Nate Kruse
    19 May 2015 | 2:47 pm
    Matt Siltala understands how to make content viral as FAST as an avalanche. His company Avalaunch Media specializes in content marketing, including video, interactive graphics, motion graphics and infographics. His key to making strong visual content is research and crafting a story out of (often) boring data. The best infographics spark controversy and debate. For instance, check out the infographic below reflecting on the evolution of the electric guitar. Anything stand out? Late last month at our Zenith Social Media Marketing Conference, Matt covered Pinterest & Instagram: Trending…
  • Joanna Lord Unplugged: Champion, Protect & Build your Brand! #Zenith2015 Interview

    Marty Weintraub
    15 May 2015 | 9:37 am
    Joanna Lord, VP of Marketing at Porch, is a force in the digital marketing industry, defining the expectations of a marketer’s role and pushing the limits of established thinking. Throughout her career, Joanna deeply explored each aspect of the marketing funnel, landing on the engagement side of digital marketing today. Her mantra is that every marketer is a brand marketer. Joanna has eight years of digital marketing experience spanning almost every channel. She’s also a regular speaker at many conferences, both national and global. Joanna preaches that marketers are the champion and…
  • Pinterest Domination! A #Zenith2015 Session Recap!

    Megan Rivas
    7 May 2015 | 10:53 am
    Last week, aimClear had the honor of hosting the Zenith Social Media Marketing Conference with the Duluth Chamber of Commerce. The conference was jam-packed with enlightening sessions covering an array of social marketing topics. Here’s a recap from (just a portion) of the Pinterest & Instagram: Trending Visual in the Marketing Mix session, which featured Matt Siltala, President, Avalaunch Media, and yours truly, Marketing Director at aimClear. Miss out on the session? Don’t worry; we’ll recap how to dominate Pinterest for your business. Let’s jump right in! Please note: we…
 
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    Branded3

  • Books, beach huts and biscuits!

    Sophie Jackson
    22 May 2015 | 5:56 am
    Oh we do like to be beside the seaside! I can’t think of a better way to start off our Spring Bank Holiday PR campaign review than with a bit of summer cheer! Five Bournemouth beach huts have been decorated to celebrate summer; with Cath Kidston as the brand behind them. Ta-dah! We’ve covered five Bournemouth beach huts in our fave prints to brighten up your day! #RandomActsofKidstonpic.twitter.com/vXvkl62lQ8 — Cath Kidston (@Cath_Kidston) May 21, 2015   To launch their #randomactsofkidston campaign, Cath Kidston have decorated the beach huts with their favourite prints for…
  • Billboard exercise, endangered animals and Wi-Fi in the shade

    Emily Green
    20 May 2015 | 8:17 am
    After what seemed like months of election-inspired frenzy, it’s been great to see what this week has to offer in the PR world. There are many international campaigns featured this week; from workout billboards in Berlin to Peruvian Wi-Fi beaches, there’s certainly been plenty to entertain us! Powerade: Fun ‘Workout Billboards’ Billboards don’t usually ask a lot from us and, let’s be honest, they’re not something we take much notice of, but Powerade have challenged the people of Berlin to exercise with the world’s first workout billboard! The Powerade boards in the…
  • 300 linking domains? Nah, I’ll take 30 thanks

    Laura Crimmons
    20 May 2015 | 2:31 am
    I’ve been meaning to write this post for a while, because it’s about something that really bugs me. That is, all of the case studies that are thrust in our faces at conferences, in which an agency tells us that they got 200-500 linking root domains to their amazing campaign. Upon reading them, we’re all supposed to sit there and clap, totally in awe at how amazing they must be to have achieved such success. However, I think that’s rubbish for a few reasons: I don’t believe that there are 500 really top quality sites that I would want linking to my campaign This sets…
  • Sitecore Customer Experience 101 eBook series

    Steven Shaw
    18 May 2015 | 8:18 am
    The Sitecore eXperience Platform SXP is a powerful toolset for building your brand website. It has a CMS at its core to allow you to manage the architecture and structure of your site content to provide a logical and smooth customer journey. Alongside this core is one of the key differentiators of the platform – its marketing features. I strongly believe that one of the great things about Sitecore is that it is an enabler. When you put the features in the hands of those who want to build the experience for the customer you can see the true value of the solution. As part of their…
  • How to make sure your URLs are data compliant

    Emma Barnes
    18 May 2015 | 3:00 am
    I look at Google Analytics a lot. I also report on content performance a lot. Something I have noticed a lot is that many websites have URL structures that are not data compliant. You’re probably wondering how a URL can’t be data compliant. I’ll get to that. Before I go further I would like to say that this post is not just for Google Analytics users – it is for anyone who is involved in creating websites or changing URLs. What is data compliance? Data compliance is when any stored data (either in a physical file or a digital one) follows the Data Protection Act. The Data Protection…
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    Top Net SEO

  • Understanding Ecommerce Platforms from SEO Perspective

    Jyoti Wadhwa
    18 May 2015 | 4:59 am
    When running an online business, the most important decision is to choose a SEO friendly Ecommerce platform to make your online stores easily visible in top search queries. However, creating an online store from SEO viewpoint is not enough, but the platform should be user-friendly and comprehensible enough to be used by both the site […] The post Understanding Ecommerce Platforms from SEO Perspective appeared first on Top Net SEO.
  • Facts About the Internet: How It Works And Changed the World [Infographic]

    Andriy Nurzhynskyy
    14 May 2015 | 9:17 am
    In the past, business essentials were limited to business card printing, orange site advertisings and pamphlets. Classifieds, radio and TV were utilized by diminishing edge associations of yore by and by harvest monstrous increases for enormous associations now. Broad communications are typically not esteem proficient for a large portion of us territorial organizations. These days, […] The post Facts About the Internet: How It Works And Changed the World [Infographic] appeared first on Top Net SEO.
  • Poor Blogging Habits That Are Killing Your Business

    Christopher Jan Benitez
    13 May 2015 | 3:00 am
    Business blogging is not just a job, but a discipline as well. To achieve your online goals through your blog such as increasing your customers or building your brand, you must possess the qualities that will help you implement your tactics and strategies on a consistent basis. Without the willingness to learn, dedication and endurance […] The post Poor Blogging Habits That Are Killing Your Business appeared first on Top Net SEO.
  • 5 Tips to Increase Your Productivity as an SEO Specialist

    Christopher Jan Benitez
    12 May 2015 | 3:00 am
    With great search engine optimization (SEO) powers come great responsibility. Much of your client sites’ rankings on search results depend on how you apply the best on- and off-page optimization practices on them. However, your knowledge of SEO is not the only indicator of your performance. How you use your time wisely in getting the […] The post 5 Tips to Increase Your Productivity as an SEO Specialist appeared first on Top Net SEO.
  • How to Encourage Social Media Influencers to Link Back to Your Site

    Christopher Jan Benitez
    11 May 2015 | 8:01 am
    Over the years, search engine optimization (SEO) practices has evolved for the better. Instead of leaving spammy comments on blogs and getting listed in online directories, marketers are now performing sophisticated, white-hat SEO campaigns such as broken link building, Skyscraper Technique, and link poaching to help drive the search rankings of their sites up the […] The post How to Encourage Social Media Influencers to Link Back to Your Site appeared first on Top Net SEO.
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    Stone Temple Consulting - Digital Marketing Excellence

  • Why is Collaborative Content So Powerful? – Here’s Why with Mark & Eric

    Eric Enge
    18 May 2015 | 7:00 am
    When two complimentary brands create content together, also known as “collaborative content,” the outcome can be mutually beneficial and goals can be reached that would not have been possible without working together. Big brands Playboy and Red Bull created some collaborative content recently with great success. One of the biggest benefits of co-producing content is having access to each other’s audiences. Find out what other benefits there are to be had in the latest episode of Here’s Why with Mark & Eric! Links Mentioned: The Power of Brand Collaboration in Content Marketing…
  • Hardcore SEO – Creating Resonating Content

    Eric Enge
    11 May 2015 | 8:00 am
    In this episode of Hardcore SEO, Stone Temple Consulting’s Senior Marketing Consultant Laura Ackerman discusses her tried and true methods of coming up with fresh content ideas for campaigns. Whenever you start out looking to create something new, try to ask yourself the question “what question isn’t being answered by the industry today?” Providing answers to questions that no one else is is one of a few great ways Laura creates unique and resonation content. Check out the full video for all of the insider tips! She is joined by our fearless CEO, Eric Enge. Links Mentioned: Thank…
  • Why Should Your Personal Brand not be Your First Priority? – Here’s Why with Mark & Eric

    Eric Enge
    27 Apr 2015 | 8:35 am
    While your personal brand is important, it should not be your only focus, or even your first priority. Mark Traphagen had a lengthy conversation with Copyblogger’s Brian Clark recently, someone who most would say has a very strong personal brand. Brian explained that you have to put your audience first. Be their hero and your personal brand will fall into place. Provide them with what they want, and sometimes what they didn’t even know they were looking for, and everything else will take care of itself. Links Mentioned: Copyblogger Brian Clark’s Twitter Why Brian Clark Doesn’t Care…
  • Why Does Author Authority Still Matter? – Here’s Why With Mark & Eric

    Eric Enge
    20 Apr 2015 | 11:10 am
    Google might not show author photos in their results anymore, but the importance of author authority is far from dead. In this episode of Here’s Why with Mark & Eric, Eric will explain why author authority continues to benefit your content marketing strategy. Strong Author Auhority provides many benefits, both search-based on more personal ones. Links Mentioned: Authorship Is Dead; Long Live Authorship All of our “Here’s Why” Videos Subscribe to our YouTube Channel Full Transcript: Mark: Google may have killed Google Authorship in its search results but Eric Enges,…
  • Hard Numbers for Public Posting Activity on Google Plus

    Eric Enge
    14 Apr 2015 | 6:00 am
    The debate on the activity level on Google+ has raged for years. How many users are really active on it? Is the place a ghost town? Why hasn’t Google shut it down already? Well, I decided to put it to the test, so I did a hardcore analysis of 516,246 randomly selected Google+ profiles, and this post has the scoop for you. Sit down and fasten your seat belts because here we go! Short Takes Since you create a Google profile regardless of how you sign up with Google, it should be no surprise that there are many people with profiles on Google+ that have never posted publicly there. But how…
 
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    Graywolf's SEO Blog

  • Why Google Doesn’t Like to Talk About Updates

    Michael Gray
    8 May 2015 | 9:13 am
    One of the recurring themes I’ve been seeing in the past few months, comes from web publishers trying to confirm when and where Google updates actually happen. This type of thing has been going on for years and it’s not a new topic, what is new is that Google is now confirming that there is a lot of contradictory information ... [Continue reading Why Google Doesn’t Like to Talk About Updates]The post Why Google Doesn’t Like to Talk About Updates appeared first on Graywolf's SEO Blog.
  • Why You Should Avoid Numbers in Your URL

    Michael Gray
    5 Aug 2014 | 6:47 am
    While linkbait posts aren’t as popular as they once were, top 10 lists have been popular ever since Moses came down from the mount with his top 10 list of “thou shalt nots.” Magazines like Rolling Stone will always have top 500 playlists and AFI will always publish top 100 movies lists. However, as a responsible publisher, marketer, and SEO ... [Continue reading Why You Should Avoid Numbers in Your URL]The post Why You Should Avoid Numbers in Your URL appeared first on Graywolf's SEO Blog.
  • How Google Plans to Steal More of Your Traffic

    Michael Gray
    24 Jun 2014 | 9:33 am
    At the SMX Advanced Conference in June of 2014, Danny Sullivan had a Question and Answer session with Matt Cutts. During this session, Matt did a live search demo that, in my opinion, demonstrated that Google wants to take the search traffic it’s currently sending to other websites and keep it for themselves. I’ve embedded the video of the complete ... [Continue reading How Google Plans to Steal More of Your Traffic]The post How Google Plans to Steal More of Your Traffic appeared first on Graywolf's SEO Blog.
  • Reviews: Author HReview Plugin

    Michael Gray
    11 Sep 2013 | 10:10 am
    Google’s current algorithm tends to favor sites with reviews, especially sites with review data that have the proper markup. However, for many small sites or sites that are concerned about the problems associated with user generated reviews, this can present a problem. One way to get around this problem is to create reviews from one expert author and publish that ... [Continue reading Reviews: Author HReview Plugin]The post Reviews: Author HReview Plugin appeared first on Graywolf's SEO Blog.
  • How to Speed Up Your WordPress Website

    Michael Gray
    5 Sep 2013 | 7:05 am
    Right now, wordpress is running on over 10 million websites, or just over 18% of the websites currently on the internet. While wordpress isn’t without its problems, there’s no denying it’s a popular, easy to set up, and easy to use CMS. However, despite what many will tell you, “out of the box” wordpress is neither SEO friendly or configured ... [Continue reading How to Speed Up Your WordPress Website]The post How to Speed Up Your WordPress Website appeared first on Graywolf's SEO Blog.
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    Pubcon

  • Pubcon Exhibitor: GNGF

    Jeff Randall
    13 May 2015 | 10:21 am
    GNGF GNGF is a business solutions agency working exclusively with clients in the legal industry. We provide marketing services from online marketing to off-line campaigns. Our learning division has launched the...Continue this story.
  • Robust Speaker Lineup Taking Shape For Pubcon Las Vegas 2015

    Lane R. Ellis
    7 May 2015 | 8:00 am
    An exciting and robust speaker and session lineup is taking shape for Pubcon Las Vegas 2015, the premier social media, search and digital marketing conference which takes place over the week...Continue this story.
  • Sign Up Soon To Exhibit Or Be A Sponsor At Pubcon Las Vegas 2015

    Lane R. Ellis
    5 May 2015 | 9:30 am
    Now that Pubcon Austin 2015 is behind us the time is right to think about exhibiting at or sponsoring Pubcon Las Vegas 2015 — named a Forbes must-attend conference and an...Continue this story.
  • Kawasaki And Fishkin Among Great Pubcon Las Vegas 2015 Keynotes

    Lane R. Ellis
    28 Apr 2015 | 9:16 am
    Pubcon Las Vegas has always brought out some of the very best industry keynote speakers, and this year Guy Kawasaki of Canva and Rand Fishkin of Moz are the first of...Continue this story.
  • Jim Boykin To Kick Off Pubcon Las Vegas 2015 Masters Group Workshop Day

    Lane R. Ellis
    23 Apr 2015 | 12:05 pm
    Pubcon, the premier social media and optimization conference named a Forbes must-attend conference and an Inc. top conference for growing your business, is happy to announce that Internet marketing pioneer Jim...Continue this story.
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    Get Elastic Ecommerce Blog

  • How Digital Influences In-Store Sales [Infographic]

    Linda Bustos
    21 May 2015 | 1:02 am
    This week’s infographic hails from Deloitte Digital. A recent Deloitte study found that retailers are “dramatically underestimating the influence of digital and are caught in a divide where they are making digital investments that primarily support their ecommerce business rather than their brick-and-mortar business.”Digital is becoming increasingly important in the omnichannel equation. Rather than view ecommerce and physical retail separately, retailers must understand how digital experience influences multiple “channels” in 2015.Click to enlarge infographicTweetables$2.2T…
  • 5 Native Smartphone Features That Boost Mobile Experience

    Linda Bustos
    20 May 2015 | 4:24 pm
    Mobile commerce is not desktop 2.0, and your mobile website or app is not merely a shrunken-down version of your e-store. Mobile is its own animal, with its own use context and utility.Mobile devices have 5 native features that ecommerce marketers and developers can embrace to augment the smartphone or tablet experience: voice, accelerometer, camera, GPS and device pairing. How are (and could) retailers leveraging them to boost mobile experience?VoiceAny mobile commerce site can be searched by voice simply by leveraging the microphone built into the mobile OS, which translates it to text for…
  • The Convergence of Content, Context, Channels and Commerce

    Linda Bustos
    19 May 2015 | 1:19 pm
    We’re excited to announce our latest ebook The New Customer Journey: A Convergence of Content, Context, Channels and Commerce is now available for free download. The first in a series, Book 1 covers:What is experience-driven commerce and why are your customers clamoring for it?How are fundamental trends powering experience-driven commerce changing the game?5 ways experience-driven commerce will significantly impact your companyHow to know if experience-driven commerce is right for your business
  • What Google’s Entrance to M-Commerce Means for Merchants

    Linda Bustos
    17 May 2015 | 8:10 pm
    According to a report by The Wall Street Journal, Google’s gearing up to enter the mobile commerce game. The search giant will begin showing buy buttons in mobile search pages which will redirect clickers to Google’s own product page where the purchase can be configured and even completed using stored payment information.Google’s reportedly working with a small number of pilot retailers including Macy’s and buttons will appear with a small percentage of commercial search traffic. Though the product may be fulfilled by retailers, Google will own the landing page and…
  • How Millennials Shop [Infographic]

    Linda Bustos
    15 May 2015 | 12:37 pm
    This week’s infographic hails from Adweek: Everything You Need to Know About Millennial Consumers.TweetablesMillennials make up 27% of the US population Tweet this30% of millennials use 4 or more devices per day Tweet thisMillennials check their smartphones 43 x/day on average Tweet this18% of millennials live at home and are financially dependent on their parents Tweet this68% of millennials are “completely unfazed by celebrity endorsements” Tweet this89% of millennials trust friend/family recommendations more than brand claims Tweet this59% of millennials make product…
 
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    Small Business Search Marketing

  • Sometimes, It’s the Little 4×6 Marketing Things That Matter

    Matt McGee
    4 May 2015 | 8:14 am
    I stopped using national flower services years ago, mainly after reading some of the articles on FloristDetective.com — like this one, but really, just click all the links in the left nav that catch your eye. You’ll never order flowers from a middleman again. So, over the years, as friends have lost loved ones, or celebrated weddings and new arrivals, I always look for a local florist in the delivery area and call the shop direct to place an order. I’ve ordered directly from probably 10-15 florists across the U.S., but never before has something like this come in the mail…
  • Everything You Need to Know About SEO, You Can Learn on Twitter (Part 1)

    Matt McGee
    17 Oct 2014 | 9:33 am
    Alright peeps, little did you know, but I’ve been faving and bookmarking your SEO tweets for like the past two years or so. Maybe more. (I’ve also been faving and bookmarking your social media marketing tweets, and those’ll show up in a future article.) The thing I’ve learned most from this exercise? You can learn a lot about SEO by following the right people on Twitter. Below are 21 great SEO lessons from some smart and excellent Twitter users. If you want more of their wisdom, start following them. Or just wait until I compile part two … but that might be a…
  • This Just In: “Deconstructing Pigeon” Session Added to @SMX East (Speakers Wanted)

    Matt McGee
    31 Jul 2014 | 7:41 am
    In light of last week’s news about Google’s new “Pigeon” local algorithm update, we’ve decided to add a session about it at SMX East: Deconstructing Pigeon, Google’s New Local Search Algorithm I’ll be coordinating that session, and I’m looking for speakers right now! It’s scheduled for day two of the conference, which is October 1st, from 1:30 to 2:45 pm. Ideally, we’ll have a panel with 2-3 speakers and then plenty of time for audience Q&A. What I’m Looking For I know it’s less than a week since Pigeon came to light,…
  • What I’m Looking For in My Sessions at SMX East 2014

    Matt McGee
    26 Jun 2014 | 11:02 am
    We’ve just published the SMX East 2014 agenda and I have two sessions that I’m coordinating this year — one on local search, and the second on Pinterest as a search engine and e-commerce marketing opportunity. The Speaker Pitch Form is also open, so if you’d like the chance to be part of either of my sessions — or some other session(s) — get your pitch together and submit it as soon as you can. (Reminder: see my unofficial tips for submitting pitches.) As I’ve done before, I want to give a quick heads up about what I’m looking for in each…
  • Flat Tires & Pouring Concrete: A Marketing Lesson for Small Businesses

    Matt McGee
    16 May 2014 | 8:43 am
    My bike, its front tire flat as a pancake yesterday. What would you do if you’d gone 35 years without changing a flat tire on your bike? On Wednesday, I decided to call an expert. Mike Watkins and his small business — Roundabout Cycling, a mobile bike repair service — had just been featured in our local paper earlier this week. I told him I didn’t trust myself to do it right after three decades, and Mike promised to come out, fix my flat tire and give my bike a general tune-up, too. While we were on the phone, Mike said he’d be happy to educate me so that I could…
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    العاب ماهر العاب فلاش روعة

  • لعبة توني هوك تحت الارض

    achraf
    20 May 2015 | 2:16 am
    العاب ماهر العاب فلاش روعة العاب ماهر العاب فلاش روعة -      تغريد لعبة توني هوك تحت الارض achraf
  • لعبة اكاديمية السيارة

    achraf
    20 May 2015 | 2:07 am
    العاب ماهر العاب فلاش روعة العاب ماهر العاب فلاش روعة -     تغريد لعبة اكاديمية السيارة achraf
  • لعبة فلاش الثأر

    achraf
    20 May 2015 | 2:02 am
    العاب ماهر العاب فلاش روعة العاب ماهر العاب فلاش روعة - لعبة فلاش الثأر achraf
  • لعبة فلاش البقاء على قيد الحياة

    achraf
    20 May 2015 | 1:57 am
    العاب ماهر العاب فلاش روعة العاب ماهر العاب فلاش روعة -     تغريد لعبة فلاش البقاء على قيد الحياة achraf
  • العاب فلاش فيتغيتر

    achraf
    20 May 2015 | 1:50 am
    العاب ماهر العاب فلاش روعة العاب ماهر العاب فلاش روعة - شوانغ و شي هي اثنين من مقاتلي الشباب من عائلة القتال تقليدية الذين لديهم القوة الذي لا يقهر من أسرهم مع العاب فلاش 7. وبطبيعة الحال، هناك غيرهم من المقاتلين من غيرها فاميليس الذين يريدون أن يصبحوا جيلا جديداً من قتال الشوارع. لذا، بدأت معركة شرسة أخرى!     تغريد العاب فلاش…
 
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    Web Gnomes

  • 10 SEO Analysis Tools You Should Be Using

    steve
    12 May 2015 | 10:30 pm
    In a previous post, I presented a massive list of free SEO tools that can help you accomplish various SEO tasks (e.g., backlink investigation, keyword research, etc.). I received a lot of positive feedback about that list, but people consistently requested more SEO analysis tools. Since I’m a man of the people, this post is […]
  • A Real World Negative SEO Case Study

    steve
    13 Aug 2014 | 11:55 pm
    Yesterday, someone explicitly threatened to launch a negative SEO attack against our website. Unless we pay a sum of money in the next 24 hours, our backlink profile will be flooded with toxic links. (Honestly, it all sounds like the plot of a terrible James Bond movie. But I digress.) We have no intention of […]
  • How I Would Fix Grantland’s SEO: An In-Depth Audit

    steve
    19 Feb 2014 | 3:32 am
    I am a full-blown sports junkie, which means I spend WAY too much time looking at sports sites: ESPN, Sports Illustrated, and of course, Grantland. About a month ago, I was feeding my sports addiction when I noticed Grantland was completely redesigned. We launched Grantland's new redesign today – it's our 3rd incarnation making it […]
  • The Most Actionable SEO Tips Ever

    steve
    25 Sep 2013 | 2:03 am
    Everyone loves a good tip, but unfortunately, many of the SEO tips floating around have become outdated. And even if a tip is still current, it’s usually not very actionable. To solve this problem, I contacted some of the best SEOs in our industry and asked a simple question: What is your absolute best, most […]
  • Google Slapping Mozilla, Penguin Party & Better SEO Metrics

    steve
    29 Apr 2013 | 3:30 am
    Remember a few months ago when I said, Gnome Likes is “back and better than ever in 2013!” Yeah… me either 😉 In my defense, last month’s newsletter was jam packed with exciting SEO news. But you’re right: that’s not good enough, which is why I’m dusting off the cobwebs for an extra special edition […]
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    Understanding Google My Business & Local Search

  • More Google Pack Results

    Mike Blumenthal
    22 May 2015 | 3:43 pm
    Last week Andrew Shotland noted some traffic declines for a number of local directories that he associated with the Door Way Page Algo update. In that post, Phl Rozak  of LocalVisibility noted in the comments to that post that he had simultaneously seen an increase in pack results not just for real estate but for other search terms like “DUI law, water damage restoration, and possibly like Botox and liposuction”. I finally got around to looking and saw the clear increases in real estate searches. Late last week Dr. Pete of Moz alerted me to a dramatic uptick in the Moz Cast…
  • Local Real Estate Results are Back in Google Search

    Mike Blumenthal
    22 May 2015 | 2:35 pm
    Once again, local results for real estate and realtors are back in the Google search results. Google Local Real estate results have had a tortured relationship in the Google search results. Having most recently gone MIA at the time of the Pigeon update.  I noted in November 2012: In 2009 Google rolled out an expanded real estate listing product. However that product was dropped in January of 2011. Before that period and until very recently, Google did not return any blended results for most real estate searches and the only local search in real estate that returned pack results was the…
  • Last Links from Google Maps to G+ Local Plus Pages Removed

    Mike Blumenthal
    22 May 2015 | 7:30 am
    Google has recently removed links from the Local Knowledge Panel in search to the Google Plus Local Page. Nicolai Helling now reports that the last links standing in Google Maps, to read and or write reviews on the G+ Page for Local, have now been redirected as well. The read reviews link now redirects to the Review Box that has been presented on the front page of search and the write a review link redirects to the write a review box in the same area. When viewed with the rumors of a restructured G+ and the removal of links from the Knowledge Panel to new posts, it certainly raises…
  • Using A Twitter Stream to Reinforce Mobile Local Branding on Google

    Mike Blumenthal
    21 May 2015 | 5:29 pm
    Recently Google+ posts stopped showing up in the knowledge panel and Twitter content started showing up in real time in Google mobile searches. The only value to an SMB of using Plus and the only reason I recommended it was that it put messaging and an image on the front page of Google search. That post conveyed a positive brand message AND pushed “people also search for” competitors below the fold on many displays. It was a once a month, easy to implement tactic where an SMB could simply cross post content from Facebook. It would seem that Twitter content can now provide a…
  • Google+ Knowledge Panel Messaging Gone

    Mike Blumenthal
    19 May 2015 | 9:59 am
    One compelling reason for an SMB to use Google Plus was the fact that their most recent G+ posts and photo would appear on the Knowledge Panel for branded search results. First noticed disappearing by Mary Bowling about a month ago, it is now gone for good. Google confirmed its passage by saying: “We’re always mixing things up on Search, and this change is no different. We’ve found that most people care about seeing hours of operation, directions, and photos when they search for businesses, so we’re making that information the most visible. You can still find all this…
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    Hobo

  • Are Poor Spelling and Bad Grammar Google Ranking Factors?

    Shaun Anderson
    20 May 2015 | 11:59 pm
    Is Grammar A Ranking Factor? I’ve been blogging for nine years and most complaints I’ve had in that time have been about my poor grammar and spelling in my posts. My spelling and grammar may be atrocious but these shortcomings haven’t stopped me ranking lots of pages over the years. Google historically has looked for […] Read the full article here Are Poor Spelling and Bad Grammar Google Ranking Factors? TIP! SEO POWER SUITE is a great tool for beginners to get to grip with many aspects of seo. You can get it in the sale at 55% OFF regular price today only.
  • Best SEO Tools for 2015

    Shaun Anderson
    19 May 2015 | 1:37 pm
    A collection of some of my favourite seo tools. Read the full article here Best SEO Tools for 2015 TIP! SEO POWER SUITE is a great tool for beginners to get to grip with many aspects of seo. You can get it in the sale at 55% OFF regular price today only.
  • How To Do Keyword Research FAST with SEMrush Pro

    Shaun Anderson
    17 May 2015 | 11:01 pm
    Keyword research is one of the most important aspects of SEO. But do you know what makes it so significant? Read the full article here How To Do Keyword Research FAST with SEMrush Pro TIP! SEO POWER SUITE is a great tool for beginners to get to grip with many aspects of seo. You can get it in the sale at 55% OFF regular price today only.
  • Make A Multi-Purpose Rich Snippet Footer For Your Website

    Shaun Anderson
    13 Apr 2015 | 6:00 pm
    Rich Snippets and Schema Markup can be intimidating if you are new to them - but important data about your business can actually be very simply added to your site by sensible optimisation of your website footer. Read the full article here Make A Multi-Purpose Rich Snippet Footer For Your Website TIP! SEO POWER SUITE is a great tool for beginners to get to grip with many aspects of seo. You can get it in the sale at 55% OFF regular price today only.
  • How To Drive Traffic To Your Website Using Keyword Research

    Shaun Anderson
    13 Apr 2015 | 6:25 am
    An introduction to professional keyword research that leads to better rankings in Google. Updated for 2015. Read the full article here How To Drive Traffic To Your Website Using Keyword Research TIP! SEO POWER SUITE is a great tool for beginners to get to grip with many aspects of seo. You can get it in the sale at 55% OFF regular price today only.
 
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    DailySEOblog

  • How to Move Forward After Google’s ‘Mobilegeddon’

    Ash Nashed
    22 May 2015 | 12:28 pm
    Original source: How to Move Forward After Google’s ‘Mobilegeddon’ via DailySEOblog. Your site may no longer be at the top of Google’s search results thanks to Google’s latest algorithm update, which now favors responsive, mobile-ready sites in mobile web searches. This means anyone who is searching for a website on a mobile device could potentially get different results than when searching on a desktop computer. Websites will now be ranked higher in mobile search results if they’re responsive. This means that non-responsive sites could fall to the bottom of the list. As a result,…
  • What Exactly Are You Missing In Your Content Marketing Strategy?

    Kuldeep Bisht
    23 Apr 2015 | 7:58 am
    Original source: What Exactly Are You Missing In Your Content Marketing Strategy? via DailySEOblog. There is a sea full of different brands in the market but the content marketing research tells that still majority of these brands does not have a documented marketing strategy. Developing a content marketing strategy for your brand is as essential as keeping the quality of your content top-notch. A quality content is worth only when it reaches the targeted audience and can turn your readers into your brand’s prospects. And this is possible only when you have a string content marketing…
  • 6 Online Marketing Trends That Will Change the Face of Inbound Marketing

    Joe Ryan
    7 Mar 2015 | 8:41 am
    Original source: 6 Online Marketing Trends That Will Change the Face of Inbound Marketing via DailySEOblog. The Internet has dramatically altered the ways information is shared, having had a substantial impact on online marketing. There has been more of a shift towards inbound marketing over the past few years, which has made outbound marketing become rather antiqued. Many companies nowadays are implementing inbound marketing strategies that include using social media to reach more of their targeted audience and also to increase brand awareness. But online marketing trends are changing in…
  • 22 Tips For Finding Profitable Keywords on Google

    Irina Weber
    17 Feb 2015 | 9:11 am
    Original source: 22 Tips For Finding Profitable Keywords on Google via DailySEOblog. Nowadays a good website means not only a great web design, effective marketing strategies and a good conversion rate, but also profitable keywords that increase your chances to get high rankings in search engines. While some websites are stuffed with keywords, other sites get too little. Keyword stuffing and too little keywords can both harm a website that can be one of the main obstacles not to be highly ranked in search engines, like Google, Bing and Yahoo. As you know, websites with low positions can’t…
  • How to SEO Proof Your Website in 2015

    Jason Nelson
    21 Jan 2015 | 8:16 am
    Original source: How to SEO Proof Your Website in 2015 via DailySEOblog. Change is constant and especially so on the Web. Flash animations were all the rage in websites five years ago but have quickly gone out of favor as Flash didn’t support touch interfaces, lower power devices, and open protocols in the mobile era. The pace of change can create frustrations as websites need to be updated frequently to stay contemporary and competitive. While you can’t stop change, there are things you can do to keep your website ahead of the curve, gain more traffic, and even expand the…
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    SEO Blog – MoreVisibility

  • Straight to Video: How Do I Come Up with Compelling Video Topics?

    Charlie Crespo
    8 May 2015 | 3:41 am
    You’ve decided to make video part of your digital footprint. That’s great! OK, so tell us more. What are the topics of those videos going to be? What ideas do you have so far? Oh … really? You haven’t been able to think of any yet? You’re not even sure where to start? Don’t worry; […]
  • Mobilegeddon: Google’s Mobile Algorithm Update

    Fiorella Alvarado
    30 Apr 2015 | 3:14 am
    At the end of February, Google posted the Finding More Mobile-Friendly Search Results announcement on their Webmaster Central Blog. While the search engine has always made mobile-readiness and easy access of information a priority, it will use mobile-friendliness as a stronger ranking signal than ever before. Google’s goal is to reward websites that are mobile friendly […]
  • Is Responsive Really the Only Way to Mobile?

    Lauren Owens
    23 Apr 2015 | 3:19 am
    If you’re reading this, there’s a good chance you woke up this week to a new reality. After months of warnings, Google has launched a new algorithm that considers mobile friendliness as a ranking factor. This means that Google’s mobile results and desktop results will be different for many, if not most, web searches. The […]
  • Image File Types Explained

    Michael Bergbauer
    30 Mar 2015 | 3:06 am
    Anyone working on optimizing their website knows how important it is to optimize images. But do you know if you’re using the right types of image files across your site? Below, we’ll explain the differences between the three major image file types and when it’s best to use which.   JPEG Main features: 16 bit […]
  • What Google Means by “Thin” Content & How to Create SERP-Worthy Content

    Lauren Owens
    25 Mar 2015 | 3:09 am
    We talk all the time about the importance of creating useful, purposeful content for human readers as opposed to “thin content.” But unless you’re already heavily involved in content creation and are speaking the language of content marketers, you might not fully understand what “thin content” means. Essentially, “thin content” is content with little or […]
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    International SEO & Marketing Company » Blog

  • Improve Your Social Footprint

    Gabriella Sannino
    21 May 2015 | 1:30 am
    Human beings are innately curious. They also do not like to waste their time or money. As a result, 80 percent of consumers conduct online research before they decide to patronize a business. The post Improve Your Social Footprint appeared first on International SEO & Marketing Company.
  • 7 Places For Blogger Outreach

    Gabriella Sannino
    18 May 2015 | 1:30 am
    Nothing helps to get the word out about your product or service better than business’s new best friend the blog. As a business owner, you want to form partnerships with bloggers with a large following, right? Think again. The post 7 Places For Blogger Outreach appeared first on International SEO & Marketing Company.
  • 4 Great Ways to Make Content Shareable

    Gabriella Sannino
    13 May 2015 | 1:30 am
    Viral is the buzzword of the day, it’s true, but do you ever feel like one of those street-corner hawkers of the 40’s and 50’s? “Greeeeeat content! Get’cher great content here!” You’ve written this fantastic piece you just know will […] The post 4 Great Ways to Make Content Shareable appeared first on International SEO & Marketing Company.
  • 5 Steps to Grow Your Email List

    Gabriella Sannino
    11 May 2015 | 1:30 am
    You already use your email list as an efficient, effective marketing tool to spread news about your products and services. Make growing your email list a priority, and soon you may see your sales numbers increase. The post 5 Steps to Grow Your Email List appeared first on International SEO & Marketing Company.
  • Link Building in the Age of the NoFollowed, Disavowed Link

    Gabriella Sannino
    6 May 2015 | 1:30 am
    Content. Content. Content. It seems like all you hear about when it comes to SEO these days is the all mighty content mill. Not getting enough traffic? Write blogs! Ran out of blogging ideas? Write press releases! Nothing to talk about? You must be in the wrong business… The post Link Building in the Age of the NoFollowed, Disavowed Link appeared first on International SEO & Marketing Company.
 
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    Elevated

  • Tweets Are Now Back In Google Search Results

    Stephen Peron
    19 May 2015 | 3:25 pm
    Today Twitter and Google made the official announcement that Tweets are back in Google search results.  The initial integration will only be for mobile device search results and desktop integration will occur at a later date.   When Do They Appear? It is still not clear how Google decides when to display tweets within results, but from initial observations they seem to appear for keywords / hashtags that are trending from Twitter and / or Google Trends. Below is a screenshot of what is currently trending in the United States on Twitter. The majority of these keywords / hashtags show…
  • Why does your business have a website?

    Cameron Davis
    13 May 2015 | 10:08 am
    It seems like a ridiculous question.  Oddly enough – it’s probably a question that many business owners have never stopped to really think about.  “Why?”  “What is the actual function and purpose of this thing?” If the answer is something like, “Well – we just need one” or “so people call us,” there is a serious problem.  Maybe the better question is, “How is my website contributing to my business growth?” For eCommerce sites, the answer is more intuitive because in many cases the website is the business.  But for everyone else – especially local…
  • How Much Money Should I Be Spending Online?

    Brandon Moyles
    5 May 2015 | 10:32 am
    One of the most common questions we are asked when it comes to online marketing and advertising is, “How much money should I spend advertising online?” Unfortunately, that’s not easy to answer that has a quick response. If you’re asking this question, you may need to start by setting up some simple tracking mechanisms and by doing some rough estimations to achieve a ‘CPA’ (Cost Per Acquisition). We run into this all the time and it’s one of the most important hurdles to get through with our clients – not explaining what CPA is to our clients, but stressing that it is an…
  • Creating your website: Theme vs Custom Development

    Tom Brown
    24 Apr 2015 | 12:41 pm
    So, you are launching or re-launching your website and are trying to decide between using a pre-built theme or having someone custom build your site. There are many reasons to do both, but you really need to have answered a few key topics before deciding. What is your budget? For limited budget customers, there is really only one way to go. Themes. Choosing the right theme can give you all the functionality necessary to launch your site quickly. The first step here is to list out all the features that you NEED on your site. Bells and whistles can come later when you have more budget to spend.
  • Preventing Reputation Problems Before They Arise

    Jared Moore
    15 Apr 2015 | 4:28 pm
    Even the best companies in the world with the best customer support are will have few disgruntled customers. It doesn’t seem fair that such a small percentage of customers should get so much attention with negative reviews online. Unfortunately, that is the reality of the internet and the online world. It’s not all doom and gloom however. There are some preventative measures that can be made  ahead of time in order to make sure that the negative reviews don’t get as much exposure. THERE IS A CATCH THOUGH- YOU CAN’T REACT, YOU NEED TO BE PROACTIVE RIGHT NOW! PR…
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    Triangle Direct Media - New Media Marketing

  • Google and the ‘mobile friendly’ Browsing

    Jeff
    21 May 2015 | 10:12 am
    Google and ‘mobile friendly’ browsing for smartphones and tablets. The recent change will have a big impact on how millions of people shop, eat, and locate retailers. The new Google Algorithm which was released recently will potentially rank sites higher that Google has deemed as ‘mobile friendly’. If your website doesn’t fit the predefined mobile friendly standards then your site will be demoted in the rankings leading to loss of traffic, leads and sales revenue. Take the necessary steps to make sure your site doesn’t move to the bottom of mobile search results for not being…
  • Social Signals and SEO Rankings

    Jeff
    10 Mar 2015 | 5:54 am
    SOCIAL SIGNALS and SEO We all know that social media is a great way to help increase traffic. When connections are made by friends and followers on Twitter, Facebook, Instagram, Google Plus, Pinterest, StumbleUpon and others it shows user engagement with your brand. If we are focusing on great content and the content is frequently shared, linked to and generates more traffic for your site, then it is indirectly elevating your SEO rankings. In order to receive the benefits of social signals, a brand’s content and creative messaging needs to be innovative, creative and unique. The online…
  • Have you been hit by a panda or penguin?

    Jeff
    2 Feb 2015 | 10:45 pm
    Yes, as the subject line suggests, there are thousands of businesses suffering months and even years later from the dreaded Panda and Penguin updates. Many people we speak with talk as if it is their destiny to never get that pre-update traffic and visibility back in Google. NOT SO FAST!!!! When affected by algorithm updates, it is important to be able to identify which updates were the culprit. It simply is not enough to say “it was Panda” or “Penguin hit us.” OK, which one???? Ask yourself or the members on your team this: What is the difference between Panda 2.5 and…
  • 2015 Online Marketing Predictions

    Jason Gillikin
    9 Jan 2015 | 10:22 pm
    The Spartan Project will increase Bing’s market share. Well it’s about time Microsoft got a new browser! When was the last time someone willingly used Internet Explorer? I know people use it (58% in fact), but I get the feeling it’s just from being the default on PCs, right? With a new “lightweight” browser, Microsoft hopes users actually choose Spartan. And they have the opportunity for Spartan (or whatever they call it) to lead users to use Bing instead of Google. Right now Bing has only 19% of the search traffic. Let’s see if they can get that up to 25% by year end. Google Plus…
  • TDM is Hiring!

    Jason Gillikin
    12 Dec 2014 | 7:31 am
    Triangle Direct Media (TDM) is seeking to immediately expand its inside sales division.  We are looking for highly motivated candidates who are driven to succeed – sales reps who are willing to work hard, work smart, and make as much money as they can.  The industry is highly competitive, so we need someone who is sharp, computer savvy, fearless, and willing to learn.  Commission potential is uncapped.  Sales experience is a plus but not a requirement. At TDM, we are: – Online marketing experts with specialties in SEO, Pay-per-Click, and Social Media – Motivated by the…
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    SEO Design Solutions™ Blog

  • SEO Ultimate Version 7.6.5.5 Released!

    Jeffrey_Smith
    12 May 2015 | 2:19 pm
    Hey Jeffrey here from SEO Design Solutions and just wanted to let you guys know in the spirit of transparency that we just found a bug in the modules’ enable/disable functionality of SEO Ultimate, but we’ve just added a fix and uploaded a new version of SEO Ultimate to the WordPress repository. The new version is SEO Ultimate Version 7.6.5.5. So, here’s the extent of the bug we found… By default, we typically disable the slug optimizer module, the nofollow manager and the meta keywords editor (allowing you to determine if you want to use and enable them). However since the update to…
  • SEO Ultimate Version 7.6.5.2 Now Available for Download!

    Jeffrey_Smith
    28 Apr 2015 | 3:44 pm
    Just a quick heads up to all of you who were so patient from our last update, the SEO Ultimate Plugin has now been updated to Version 7.6.5.2, so if you haven’t already, go ahead and update your copy from the WordPress repository now. We’ve crushed the bugs and it’s current with the latest version of WordPress. This was a great milestone as we’ve been working on some real advancements under the hood which we will announce soon, but, you’re free to join the eary-bird list now to be notified. Stay tuned for updates and let us know if you run into an issues. All the…
  • Other Ways to Measure SEO Results!

    Jeffrey_Smith
    14 Aug 2014 | 7:49 pm
    What are alternative SEO metrics (aside from rankings) you can use to determine if your SEO campaign is working? Quantifying the effects of your efforts is integral as you move up the rankings for intentional and unintentional keywords. Other Ways to Measure SEO Results! There are multiple ways to assess the impact of your SEO campaign aside from using rankings alone. As correlation does not imply causation, read further to determine alternative ways to measure SEO results! >>> Click HERE for Read Full Post!
  • Link Metrics for SEO: Why Quality is Better Than Quantity

    Jeffrey_Smith
    13 Aug 2014 | 8:03 pm
    When building links you can think or qualitative or quantitative metrics to measure impact. The purpose of this post is to (a) identify the various types of links (b) calculate their impact on search engine rankings and (c) provide an overview of the link metrics to create a protocol for SEO best practices. Link Building Tips: The Definitive SEO Guide to Link Metrics Which types of links are effective for SEO and why? Link building and search engine optimization work in tandem to produce viable shifts in search engines for specific keywords and corresponding landing pages. Link Metrics Within…
  • Avoid These 5 Internal Linking Mistakes

    Jeffrey_Smith
    12 Aug 2014 | 10:33 pm
    We all know the value of external links from other websites, but what about the power of internal links for SEO or how they impact ranking algorithms to determine which pages serve what function within a website? 5 Internal Linking Errors to Avoid Below are 5 common on page SEO boo-boos to avoid when optimizing your websites internal link structure that can sap your websites rankings . Click to read more about >>> 5 internal link errors to avoid.
 
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    Bruce Clay, Inc. Blog

  • #SMX Sneak Peak: Conversion Rate Rock Stars

    Kristi Kellogg
    19 May 2015 | 12:42 pm
    #SMX Sneak Peak: Conversion Rate Rock Stars was originally published on BruceClay.com, home of expert search engine optimization tips. Inbound marketer Purna Virji has been honing her CRO game for more than eight years. In that time she has become one of the industry’s most prominent experts focused on conversion through her column at Search Engine Watch and her speaking engagements at SMX, Affiliate Summit, and the ecommerce conference eTail. When she speaks at the conversion-focused SMX Advanced session “Conversion Rate Rockstars,” her tips will revolve around ways to…
  • Mobile Marketing: How to Convert the Mobile Visitor

    Kristi Kellogg
    12 May 2015 | 12:02 pm
    Mobile Marketing: How to Convert the Mobile Visitor was originally published on BruceClay.com, home of expert search engine optimization tips. Digital marketing is having a moment — and it’s a mobile one. For months, digital marketers have been readying their sites for mobile traffic page by page and #Mobilegeddon has come to define the current zeitgeist. According to SMX Speaker and WordStream Content Marketing Specialist Margot da Cunha, this has been a long time coming. “Everyone’s been preaching the importance of having a robust mobile marketing strategy for the past seven…
  • AdWords Upgrades! Mobile Ad Formats, Cross-Device Conversion Tracking, Plus Automation

    Diana Becerra
    11 May 2015 | 11:22 am
    AdWords Upgrades! Mobile Ad Formats, Cross-Device Conversion Tracking, Plus Automation was originally published on BruceClay.com, home of expert search engine optimization tips. Google AdWords super charged the search advertising platform in three exciting new ways announced last week. For our SEM management clients, we wanted to share the new ad formats, automation tools and measurement capabilities we on the Bruce Clay, Inc. SEM team will be putting to work on your campaigns in the coming months. New mobile ad formats for shopping, hotels, autos, finance, with more verticals on the way New…
  • Your Pass to #SMX Advanced: The Year’s Most Technical SEO Conference Is Here

    Kristi Kellogg
    8 May 2015 | 4:28 pm
    Your Pass to #SMX Advanced: The Year’s Most Technical SEO Conference Is Here was originally published on BruceClay.com, home of expert search engine optimization tips. Less than 90 tickets remain for Search Marketing Expo (SMX) Advanced 2015! If you’re planning to register for the must-attend event, hurry — because it looks like it’s about to sell out for the ninth year in a row. When registering, save 10 percent on all passes and workshops with our discount code: SMXA15BRUCECLAY. If you’re looking for next-level search marketing education and networking, this is…
  • How to Configure a Custom 404 Error Page in Microsoft IIS Server

    Melanie Saxe
    4 May 2015 | 8:57 am
    How to Configure a Custom 404 Error Page in Microsoft IIS Server was originally published on BruceClay.com, home of expert search engine optimization tips. The 404 error page is a generic, browser-issued web page that tells a visitor when a page they are looking for can’t be found. A custom 404 error page, on the other hand, is a specially-designed page that delivers the same message but in a more helpful, user-friendly way that honors the brand. It can tell the visitor what’s going on and what to do next. It can even be crafted to save a sale. This post walks through the steps of setting…
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    SEO.com » Blog

  • The Top 50 Most Socially Shared Articles About Twitter Marketing

    Melissa McGibbon
    20 May 2015 | 11:53 am
    The Top 50 Most Socially Shared Articles About Twitter Marketing is a post by SEO expert Melissa McGibbon. For information about our SEO services or more great SEO tips and tricks, visit the SEO.com blog. Twitter can be an extremely powerful tool in your digital marketing arsenal. With so many people claiming to be experts on the subject it can be hard to decipher who really knows what they are talking about. How do you know who the real players are and what advice to follow for your company’s Twitter marketing campaign? Easy answer: we’ll tell you. We were curious as to which articles…
  • Facebook Introduces Instant Articles

    Melissa McGibbon
    13 May 2015 | 3:42 pm
    Facebook Introduces Instant Articles is a post by SEO expert Melissa McGibbon. For information about our SEO services or more great SEO tips and tricks, visit the SEO.com blog. On Wednesday, Facebook announced the launch of its new Instant Articles feature, which allows nine partnering media companies to publish articles directly to the Facebook platform. Instant Arrticles allows news organizations to reach Facebook users directly, but enables Facebook to maintain control over revenue, content, and layout. The long awaited service launched Wednesday morning in partnership with five American…
  • Update: Google begins using information from indexed apps as ranking factor

    Melissa McGibbon
    26 Feb 2015 | 1:26 pm
    Update: Google begins using information from indexed apps as ranking factor is a post by SEO expert Melissa McGibbon. For information about our SEO services or more great SEO tips and tricks, visit the SEO.com blog. From Google’s Official Webmaster Central Blog: As more people use mobile devices to access the internet, our algorithms have to adapt to these usage patterns. In the past, we’ve made updates to ensure a site is configured properly and viewable on modern devices. We’ve made it easier for users to find mobile-friendly web pages and we’ve introduced App Indexing to…
  • 5 Ways to Destroy Business Credibility in Less Than One Minute

    Melissa McGibbon
    5 Feb 2015 | 11:35 am
    5 Ways to Destroy Business Credibility in Less Than One Minute is a post by SEO expert Melissa McGibbon. For information about our SEO services or more great SEO tips and tricks, visit the SEO.com blog. Are you guilty of neglecting your website and online presence? According to a web credibility study done by Stanford University, 75% of users admit to making judgments about a company’s credibility based on a website’s design. Moreover, there is mounting evidence that brands with little to no social media marketing are more likely to suffer from poor online conversion. Is your website…
  • Old-timey SEO Strategies (and why we don’t do them anymore)

    Stephanie De Leon
    18 Dec 2014 | 8:51 am
    Old-timey SEO Strategies (and why we don’t do them anymore) is a post by SEO expert Stephanie De Leon. For information about our SEO services or more great SEO tips and tricks, visit the SEO.com blog. SEO has come a long way since the 90s. “Content is king” is the ruling voice today, but that has not always been the case. Long before Google, there was a time where it seemed there were no rules. Even after Google was founded, all was quiet for the first few years. It appeared the search engine was going to leave us to our own devices until the fall of 2002 when the first real algorithm…
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    Hyper Dog Denver SEO Blog | Colorado SEO Firm

  • April 2015 Did you survive Google’s Mobile-pocalypse? [MONTHLY SUMMARY OF SEARCH]

    Janna Vance
    11 May 2015 | 8:10 pm
    One of Google’s largest updates in years happened last month. Did your mobile rankings survive what many were hailing as the end times for mobile traffic? It may not be as bad as expected for your site – but certainly beaware of the risks and rewards to make an informed decision. Here are some questions […]
  • 8 Things We Know About Google’s Upcoming Mobile Update [Monthly Summary of Search]

    Janna Vance
    14 Apr 2015 | 5:26 pm
    Google is implementing a mobile update come April 21. They have been releasing small details, and here is what we know so far: 1. The penalty is on a page-by-page basis:  Instead of judging an entire site, Google will assess the mobile friendliness of each page. This is very unlike Google Panda’s penalties: Usually a […]
  • Google, The Internet Police Force, Aims At Mobile [Monthly Summary of Search]

    Janna Vance
    9 Mar 2015 | 1:02 pm
    Google is quickly becoming the self-appointed internet police force. To be fair, it sure is nice to have Google warn us when a website may be compromised and spreading malware. Google recently gave some false positives, but otherwise does a good job of keeping the internet a safe and happy place. Now Google is going […]
  • Conversion is King [Summary of Search]

    Janna Vance
    9 Feb 2015 | 8:08 pm
    Content is helpful, but conversion is everything. The point of content – and usability in general – is to meet business objectives. Any business objective can be a conversion of sorts: bookmarking, social sharing/liking, video views, time on site, lead generation, add to cart, and hopefully even completing the sale! By measuring each step, brands can understand […]
  • Kick-Start Your SEO in 2015

    Janna Vance
    6 Jan 2015 | 4:33 pm
    The search engine optimization (SEO) industry has certainly evolved these last few years. The many Google updates – and their sometimes heavy-handed penalties – in addition to an explosion of mobile traffic have shaped the rules for SEO and online marketing. When we look at what’s working at the end of 2014, we see just […]
 
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    Fathom

  • Consumer Brand SEO Pulse: 5.21.15

    Jenna Hedman
    21 May 2015 | 10:39 am
    Welcome to the weekly Consumer Brand pulse, where we keep you updated on what’s going on in the world of SEO! Our goal is to stay on top of any new strategies and changes to make sure we are constantly using the best on-site and off-site SEO methods. It’s been a week of algorithm updates and announcements. Google confirms it made a “Quality Update” and Bing will soon roll out its own mobile ranking algorithm. “​The Quality Update: Google Confirms Changing How Quality Is Assessed, Resulting In Rankings Shake-Up” For the past few weeks, we have noticed major rank changes across…
  • How To Think Like a Publisher

    Paul Richlovsky
    18 May 2015 | 1:40 pm
    In the age of content marketing, adapting the mindset of the publisher is paramount for businesses who want to give buyers a reason to choose them over the competition … and stay loyal. And therein lies the key word: Loyalty. You might get a customer, but to keep that customer, you want to be consistently delighting them with positive experiences. New stimulation is what keeps their brains hooked … tomorrow’s edition, the next issue. Yesterday’s news is, after all, yesterday’s news. Just as magazines and newspapers traditionally fill this need for the thrill of…
  • 5 Reasons You Shouldn’t Be “Dating” Your Digital Marketing Agency

    Maren Dickey
    14 May 2015 | 12:02 pm
    A few weeks ago, I came across a very interesting TV show called “Married at First Sight.” The show is an extreme social experiment in which six individuals who have struggled to find love turn to the experts to pair them with a compatible partner. The very first time they meet their partner is at the altar where they say “I do.” Originally I thought this was an outrageous solution to the “I can’t find love” problem, but curiosity got the better of me, and I ended up getting hooked. I realized I was learning a lot about life, and surprisingly, digital marketing. Watching the…
  • Are Sales Pros Being Replaced by Content?

    Jeff Leo Herrmann
    14 May 2015 | 11:18 am
    Yes, you’ve heard it all. Content is king, and 70 percent of the buyer’s journey is complete before the buyer even talks to a sales rep. In fact, the theme of Marketo’s 2015 Summit promoted a “Marketing First World.” You’re left wondering, are the days of the Enterprise Sales Professional numbered? Is it just a matter of time until you are replaced by a technology-enabled Content Marketing team focused on delivering pragmatic educational content in the right place at the right time? Yes, B2B buyers are researching before they talk to you. However, research from ITSMA states,…
  • Consumer Brand SEO Pulse: 5.14.15

    Jenna Hedman
    14 May 2015 | 10:00 am
    Welcome to the weekly Consumer Brand pulse, where we keep you updated on what’s going on in the world of SEO! Our goal is to stay on top of any new strategies and changes to make sure we are constantly using the best on-site and off-site SEO methods. What’s next for Google and mobile? Can you possibly replace “not provided” keyword data? And what’s been going on within the SERPs? Find out in this week’s Pulse! “​’Mobilegeddon’ Proves Inconsistent for Non-Mobile-Friendly Sites” Google’s mobile update seems to be effecting non-mobile-friendly sites inconsistently, but…
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    EduTek n Social Media Advisor

  • Innovative Digital Marketing Conference

    EduTek_SocialMedia Consultant
    20 May 2015 | 11:44 pm
    Don't forget to attend the 'Innovative Digital Marketing Conference' on 17th June at Colombo Organized by  Asha Jayamanne Managing Director / CEO at Integrated Learning Solutions, Colombo, Sri Lanka
  • Create Interactive Learning Experiences from Online Videos

    EduTek_SocialMedia Consultant
    13 May 2015 | 4:43 am
    As the title suggests you can create interactive learning experiences from online videos using Zaption. These interactive learning experiences engage the students thus making learning an active experience rather than a passive one. Zaption lets you customize the online video by adding images, text and questions to meet your learner’s needs share the interactive videos with a simple link or embed on your blog posts, website or LMS get instant analytics of students’ responses that helps you measure student’s understanding and redesign instruction You can watch a quick demo by visiting the…
  • Marketing Technology Virtual Conference

    EduTek_SocialMedia Consultant
    4 May 2015 | 3:09 am
    You can join the Marketing Technology Virtual Conference on 8th May at 11am ET. According to Marketing Technology Virtual Conference 3 experts will talk big picture about how the new technologies are changing marketing along with real tips and strategies for getting at the data you need so that you can convert leads to revenue, and drive conversion with content. ‘Your FREE pass includes access to: Three actionable sessions with live, interactive Q&A Networking lounge for discussion with your peers and speakers Expert advice and tips from our sponsors Special attendee-only resources’…
  • Why Customize Your Tumblr Profile?

    EduTek_SocialMedia Consultant
    1 May 2015 | 2:08 am
    Tumblr is a social networking microblogging platform that allows you to post multimedia and other forms of content to a short-form blog that can be shared with others. You can visit Tumblr by clicking here. You can create your account and based on your user name, your URL will be provided. Mine can be accessed by visiting http://smmconsultant.tumblr.com/ Tumblr lets you do wonders! You can perform following things easily. You can Create a blog using text, photo Quote (you can quote from your blog and provide the link of the blog post) Share other blogs by providing the link Recreate a real…
  • My latest updates in Educational Technology and Social Media Marketing

    EduTek_SocialMedia Consultant
    26 Apr 2015 | 10:30 pm
    My latest updates in Educational Technology and Social Media Marketing can be accessed by clicking the following links: Educational Technology Social Media Marketing
 
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    Boost sales with BtoB Content Strategy and PR here.

  • Content Marketing for May

    Melanie Rembrandt, www.rembrandtwrites.com
    15 May 2015 | 7:45 am
    Boost online awareness fast – even if it’s last minute! Memorial Day and warmer weather are here. Have you prepared your promotions and content relevant to this time of year and your target market? If not, don’t worry. There is still some time to create a few content-pieces this month such as: 1. Blogs You […] The post Content Marketing for May appeared first on Boost sales with BtoB Content Strategy and PR here..
  • How Credible is your BtoB Content?

    Melanie Rembrandt, www.rembrandtwrites.com
    6 May 2015 | 3:30 pm
    The key to successful, BtoB content is credibility. Yes, you want to share a great tips and insights in your BtoB content including your blogs, Website copy, e-mail campaigns, articles, newsletters, and more. But are you forgetting a key aspect that will make potential customers actually listen to what you have to say and buy […] The post How Credible is your BtoB Content? appeared first on Boost sales with BtoB Content Strategy and PR here..
  • What Are Your Trying to Accomplish with your BtoB Content?

    Melanie Rembrandt, www.rembrandtwrites.com
    29 Apr 2015 | 3:54 pm
    The days of wishing, hoping and haphazard results are over. What is really going on with your BtoB content strategy? Please answer these questions… Are you just posting on social-media when you remember, or just because you “think you are supposed to” because everyone else is? Do you have tons of “social” followers, but no […] The post What Are Your Trying to Accomplish with your BtoB Content? appeared first on Boost sales with BtoB Content Strategy and PR here..
  • How Specific is your BtoB Content?

    Melanie Rembrandt, www.rembrandtwrites.com
    22 Apr 2015 | 7:53 am
    Original Copy for your Target Market = Sales Are you writing original, BtoB content specific to your target market? With so much content on the Internet today, it’s easy to “copy and paste” information just to post something and check that off of your “to do” list. But don’t do it! Sure. It’s easy, but […] The post How Specific is your BtoB Content? appeared first on Boost sales with BtoB Content Strategy and PR here..
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    Latest solar news

  • Does Your Home Deserve Solar Power?

    admin
    22 May 2015 | 3:33 pm
    The term “solar energy” is often used these days, but some owners have considered a realistic option. Without estimates, most people assume that the cost of installation would be completely outweigh the potential benefits. While green energy has come a long way since its inception, many people still view this technology as trapped in its infant stage. With its recent progress, however, solar panels are becoming not only an affordable option, but also the most logical step that you can take to save energy in your home. Rebates and incentives The federal government and many states…
  • Sunshine State lagging behind in solar energy

    admin
    20 May 2015 | 1:13 pm
    The Sunshine State residents realize that the exploitation of the abundant solar energy in Florida is not an easy task. Industry experts rank third in Florida in the nation in the potential of solar energy roof, but 13 in the amount of solar energy produced. Experts in renewable energy and solar industry say Florida is being delayed because the state is one of four that require solar energy to be sold exclusively by utilities. This limits the options to go Solar financial commitment and increases in advance for consumers. The Sierra Club sees the lack of consumer choice as harmful to the…
  • CIAL to be world’s first fully solar-powered airport

    admin
    19 May 2015 | 2:50 am
    Kochi International Airport is on track to become the first airport in the world to draw all its power from solar energy. The airport would generate 12 MW of solar energy, and work should be completed in three months. Bosch is the structure of the airport to build the necessary structures. CIAL, the company that manages the airport, plans to raise between 50,000 and 60,000 units of electricity per day and would cost Rs 64 million rupees. Solar panels have arrived at Chennai airport and related works are underway. The airport already has a 100 kW pilot project generates 1.1 MW power project…
  • Solar Attic Fans Can Reduce Your Energy Bill

    admin
    18 May 2015 | 3:27 am
    A simple way to reduce your electricity bill Many owners of Hawaii spend a small fortune to run fans and air conditioning in trying to keep your house cool. Most homes, houses, especially older, depends trade winds to keep your home from becoming unbearable. Generally people who are trying to beat the heat was just installed an expensive air conditioning system. What they do not realize is that they could reduce their energy bills and save money simply by improving ventilation. It goes without saying that if you can keep the heat naturally, will have less and less fans air-conditioning,…
  • Three Reasons Why You Should Consider Solar Installations

    admin
    17 May 2015 | 3:05 pm
    In today’s society, there is a good chance that you’ve probably seen or at least heard of solar panels. Regardless of how you learned about solar installations, you may wonder if they are a good choice for you and your energy needs. With about 600,000 businesses and households in the United States to make the change, it is safe to say that people see the clear benefits of renewable energy. If you are looking to heat your pool or the entire house, here are some reasons why the choice of solar energy that could be interested. It is profitable No one likes to spend money on your…
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    Local SEO Guide

  • Why Is This Closed Listing Not Like Other Closed Listings?

    Dan Leibson
    18 May 2015 | 1:55 pm
    Because the listing isn’t closed… Okay, so that makes no sense right? Let me start from the beginning. We have a client that has a Ford dealership. When doing searches for Ford + geo, we were seeing the above “permanently closed” business showing up in the Knowledge Graph panel. So we had a team member [...]The post Why Is This Closed Listing Not Like Other Closed Listings? appeared first on Local SEO Guide.
  • Did Local Directories Get Hit By Google’s Doorway Page Algo?

    Andrew Shotland
    15 May 2015 | 12:46 pm
    If SEMRush data is directionally correct, this may be a reason why Yelp is looking to sell. Should rebrand as Yikes! pic.twitter.com/UqplA4ZLSq — Andrew Shotland (@localseoguide) May 11, 2015 Perhaps SEMRush is still updating but if its organic search traffic graphs are even close to accurate it looks like May is the month that Google [...]The post Did Local Directories Get Hit By Google’s Doorway Page Algo? appeared first on Local SEO Guide.
  • Virtual Canonical Loops = SEO Death

    Andrew Shotland
    5 May 2015 | 11:29 am
    Part 6 in the SEO Death Series While we love Local SEO, a good portion of our clients are large non-local sites with a lot of technical SEO challenges. Today I’d like to talk about the dreaded Virtual Canonical Loop, an obscure technical issue that will absolutely kill your organic traffic, regardless of how big/small [...]The post Virtual Canonical Loops = SEO Death appeared first on Local SEO Guide.
  • Does Google Really Understand Mobile Friendly?

    Dan Leibson
    23 Apr 2015 | 12:40 pm
    MobileGeddon: The MobileTastrophy is upon us and so far nothing has really happened. This is good news since I’m not quite sure Google understands what mobile friendly actually means. Remember this is an algo update that is supposed to run at the page, not site level. Here is an example of a page that I [...]The post Does Google Really Understand Mobile Friendly? appeared first on Local SEO Guide.
  • Why Google’s Mobile Friendly Ranking Signal Most Likely WILL Affect Local Pack Listings

    Andrew Shotland
    10 Apr 2015 | 10:32 am
    Update 4/11/15: According to a little birdie who spoke with Gary Iyles at the BrightonSEO conference, Gary “guaranteed” pack rankings won’t be affected. Guess we shall see… Google’s pending Mobile-Friendly algo update has become the Apple Watch of SEO – I can’t look at my Twitter feed without a blur of “How to get ready for [...]The post Why Google’s Mobile Friendly Ranking Signal Most Likely WILL Affect Local Pack Listings appeared first on Local SEO Guide.
 
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    SEO Chat

  • How To Design A Stylish Google Mobile Friendly Website

    Natalie Sullivan
    21 May 2015 | 2:13 pm
    Google is currently the leading search engine for mobile sites, with more than 90% of the market share. Their decision to concentrate upon mobile accessibility sometimes works to the detriment of their traditional PC-based market. Until recently, many Google website owners had sites which were focused upon the PC user, rather than upon mobile devices, but with Google’s decision to require mobile-friendly websites from its users, websites owners are now facing a choice: ignore the new directive, and risk sliding down the search engine rankings, or obey the directive, and try to make your…
  • How To Use the New @SPYFU for Smart Competitor Analysis

    Al Gomez
    12 May 2015 | 10:15 am
    The point of a competitor analysis is NOT to copy moves or strategies. Rather, it’s to FIND OUT what your rivals are good at to come up with better techniques. There are hundreds of tools out there for competitor analysis. Some are free, most are not. One of our favorite tools is SPYFU; which we have been using since 2013 for our keyword research needs. They recently released a new version that lets digital marketers do more than keyword research. Whether you’re new to SEO or are already an expert, use this tool for competitor research. Here’s how to perform competitor…
  • Google To Promote Business Apps In Search

    Danny Hall
    28 Apr 2015 | 7:41 am
    Want to make sure that you get the best promotional experience for your app? In April of 2015, Google announced, through its project manager Lawrence Chang, that it had developed new ways to help you reach out to people who have already bought your app, and might want to contact you again in the future, and also to those who might not have realised that your app is available to them. With this new app feature, you can change the way that your apps are noticed by the public, and it may even help you to overcome negative reviews or enhance a poorly-performing app. How searching for apps is…
  • So What’s the Future of Google Plus?

    Ann Smarty
    22 Apr 2015 | 4:45 pm
    Since day one Google Plus has been under heavy attacks: Many people were fast to predict it to be dead… And who would blame them: Google is notorious for closing up awesome projects and many things (Google dropping Authorship, Vic Gundotra leaving, lots of instances of Google Plus employees calling the project a failure, etc…) seemed to be proving Google Plus is there for not too long… But is it really a failure? Is it really ever going away? With that question I reached out to the actual Google Plus users… Let’s see what they have to say! What’s your…
  • How To Use Twitter Chats for Business and Brand-Building

    Ann Smarty
    16 Apr 2015 | 2:11 pm
    Twitter chats should be more than just social activity and networking. Used in a focused way, Twitter chats for business boosting actually also bolster your brand-building very strongly, if they are used in the right way. The right way usually involves a good deal of preparation. You need to research the likely target audiences of a Twitter chat by examining the tone and tenor of the hashtag. The hashtag is a clue to the type of information need the audience will have. You also have to be prepared with the right brand voice to use (one of authority and credibility) and make sure…
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    Internet Marketing Ninjas Blog

  • Panda and Penguin Promises, The Quality Update, Search Console, and More: Weekly Forum Roundup

    Mark Roberts
    22 May 2015 | 8:28 am
    The communities are buzzing this week with news of Google’s new changes, Bing’s announced mobile algorithm update, and a thrilling discussion about the nature of content, rankings, and user experience. If you were hit by Google’s Quality Update (previously referred to as “Phantom 2″) we have a great thread from Webmaster World, too, where you can join our users in trying to pick up the pieces. Bing to Roll Out Mobile Friendly Algorithm If you search in Bing on a mobile device, you should already be able to see the “mobile friendly” title attached to…
  • Slideshare Content Creation and Marketing Checklist

    Ann Smarty
    18 May 2015 | 10:16 am
    Want to make it on Sideshare? You should, it is one of the most under-praised yet powerful tools out there right now. Since LinkedIn stepped up and took it under their wing, it has even more social clout. Professionals that want to connect with other industry powerhouses should be jumping on board, stat. The problem is that not many users know how to make it really work for them. Which is fitting, given how few understand how to use LinkedIn, either. It was a match made in heaven. Luckily, it isn’t rocket science. You can learn to use Slideshare correctly through experience, trial and…
  • Weekly Forum Roundup: Google is Ready to Take Your Order

    Mark Roberts
    15 May 2015 | 6:30 am
    The knowledge graph was one thing, but did you know that you can actually order food through Google? It’s true! Even if Panda and Penguin require manual data updates, Chinese takeout is only ever a click away. What a world we live in! Here’s what else is being discussed in our busy communities this week: Panda and Penguin NOT In Real Time This week it was revealed that the ranking updates and calculations made by Panda and Penguin only occur when the update process button has been pressed. In other words, it’s a “real-time-manual” sort of update. Sites…
  • How to Organize Tips and News You Consume Daily

    Ann Smarty
    11 May 2015 | 10:26 am
    Information is flowing around us all the time. Sensationalized headlines on trendy stories peek at us from the sidebar of Facebook. Enticing hashtags beckon us to discover their meaning. One news story leads to another, and another, and another. Within minutes of getting online in the morning, you can find yourself falling down the rabbit hole. How can you possibly keep track of everything? How are you able to organize and remember the news stories, the blog posts, the tips, the hacks, the advice? Most of it you will just discard, and that is fine. Not everything you find is a gem. But quite…
  • Google’s Latest Experiments Revealed: Weekend Forum Roundup

    Mark Roberts
    8 May 2015 | 9:10 am
    This week, Google is doing all kinds of tinkering with how it displays SERPs. Emojis and Mobilegeddon may have been just the tip of the iceberg. Lucky for you, our communities are overflowing with information and commentary about all the new changes! Let’s dive in: Study Shows 27% of Queries Are Questions – Google Capitalizes Immediately “A question is the most powerful force in the world,” begins Google’s new TV commercial, “Questions.” Coincidentally, a study by Blue Nile Research has revealed that over a quarter of search engine queries are…
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    johnon.com

  • Location3 Denver : True Clients or Just Logos?

    john andrews
    18 May 2015 | 12:33 pm
    Looking at Location3 in Denver Location3 is a “digital agency” in Denver, Colorado. It was recently featured as an “award winner”. Now we all know how those awards programs work. It’s nearly impossible to tell a legimiate award from a nonsense award, because a well-known marketing strategy is “create an awards program”. The Power of […]
  • “I’m so smart” vs. “People are Stupid”

    john andrews
    3 May 2015 | 9:29 am
    As someone dependent on marketing for web publishing success, I am always evaluating people and their behaviors, comparing them against ever evolving models I use in my work. In-person interactions are far more valuable than social media, for example, for “understanding” humans. People do one thing, while saying another. I need to know why they […]
  • You, Robot.

    john andrews
    23 Mar 2015 | 12:46 pm
    The other day I noted that so many people I meet in the everyday life these days have nothing going on. People I meet in passing, at the store, or in a restaurant, or perhaps during travel… are “non-employed” or under-employed. Upon casual review, such as light conversation or interaction, they exhibit no signs of […]
  • Visit Spain in April : DomainingEurope.com

    john andrews
    23 Mar 2015 | 12:02 pm
    Updates: As I update this post, you’ll find the additions either as UPDATE asides like this one, or at the end where I extend the post to reveal some of the activities I secretly engage in when on conference travel in foreign lands. Agenda now online. DomainingEurope.com is an annual conference held in Valencia, Spain […]
  • SEO Security, Threat Intelligence, and Competition

    john andrews
    2 Mar 2015 | 12:14 pm
    I was reading about a security course over at Black Hat when it dawned on me… this is just like SEO. The US Special Operations Forces pioneered a methodology called F3EAD, which enabled amongst other things the ability to take out insurgent and terrorist networks. Acronyms aside… F3EAD sure sounds cool. And “taking out” insurgents […]
 
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    White.net » Blog

  • Net-a-Porter launch their own social platform, The NET SET, and we’ve reviewed it!

    Alexandra Johnson
    14 May 2015 | 2:00 am
    Online designer clothing retail behemoth Net-a-Porter, not content with 6 million unique visits a month to its desktop site, yesterday launched its new app, the Net Set. Having been impressed with their content strategy in the past year, which included the expansion of its online magazine and the creation of a dedicated print magazine, I decided to take a look at this new platform, dubbed in the invitational email, The social shopping network we have all been waiting for. Fortune Magazine this week called it Net-a-Porter’s ‘new weapon in [the] luxury eCommerce…
  • Why isn’t my mobile website converting?

    Faye Foot
    14 May 2015 | 12:00 am
    There’s been a lot of hype over the last couple of months about the latest mobile-friendly algorithms for mobile search. Whilst it’s great to see that traffic from mobile devices has been on the increase over the last year, on the whole conversions haven’t enjoyed this positive increase. I’ve read a lot of blog posts recently on the new algorithm and it’s great to hear that Google will reward mobile friendly websites, but there is little information on why mobile conversions aren’t increasing. We now need to understand why users aren’t converting via mobile devices…
  • Your Competitors Are Optimised For Mobile Devices – Are You?

    Jason Denny
    12 May 2015 | 4:08 am
    We’ve all heard of #Mobilegeddon in the digital news of late… if you haven’t where have you been!? It was deemed that the Google organic sky was blackening for those businesses whose site was not optimised for mobile devices, or deemed mobile friendly, with the fear of being dropped from Google SERP altogether. This begs the question, Your Competitors Are Optimised For Mobile Devices – Are You? And do you need to be for PPC? In this post I will look at what it is to be mobile ‘friendly’, or optimised. There are examples of what is and what is not, along…
  • My first week as a digital executive

    Farah Ali
    8 May 2015 | 3:30 am
    Hello everyone, my name is Farah. Firstly I would like to say a huge thank you to White for welcoming myself to the team as a Digital Executive. After I received that ‘all important’ email with a job offer, I was very excited and could not wait to begin the next step in my career. What I’ve done previously Last year (2014), I graduated from Oxford Brookes University with a Business and Marketing Management Degree – time sure does fly by. Nonetheless it  was the proudest day of my life to date. After graduation my main concern was finding a full time job (similarly to most…
  • Your keyword research needs these 4 tools

    Bobby McGill
    7 May 2015 | 4:15 am
    Keyword research. The big KWR. For the majority of those wanting to succeed online, this is a core element of both PPC and SEO, and if you’re not targeting the best keywords for your business, then you may be selling yourself short. But where do I start? Fear not, brave soul. While keyword research can seem like a somewhat daunting task, with some good practice and a refined set of tools, you can make a great start and very quickly gather a fantastic seed list, which is what I’m here to help with. For those of you who are new to KWR, the seed list is the first process in keyword…
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    ReelSEO Video Marketing

  • Spotted: Is Google Testing Sitelinks for YouTube Videos?

    Carla Marshall
    22 May 2015 | 1:40 pm
    Google sitelinks offer users a shortcut to the best search results for a branded site. They have been live since 2005 for websites but is Google testing out the feature for individual YouTube videos too now?
  • Spotify Fires Back at YouTube, Adds Own Video Content

    Andy Smith
    22 May 2015 | 8:42 am
    YouTube wants to capture a slice of the music streaming market with its MusicKey service, but its main competitor in that field, Spotify, is firing back by introducing video content to its own platform, including music videos, news and entertainment, and original content from providers like Comedy Central and Tastemade.
  • Top Ten List of Letterman Late Show Clips & Videos on YouTube

    Carla Marshall
    20 May 2015 | 2:48 pm
    David Letterman's legendary 'Late Show' residency ends tonight, and we take a look at 10 of the most viewed Letterman clips on YouTube. His innovative approach to the genre not only blazed a trail for other 'traditional' broadcasters, but gave the viewing public an appetite for compelling content which millions of online video creators are fulfilling.
  • Have a Break, Have a YouTube Video with KITKAT

    Greg Jarboe
    20 May 2015 | 8:42 am
    Nestlé and YouTube are partnering on a new advertising campaign for the KITKAT chocolate bar in the UK. But it is the confectionary brand's collaborations with well-known YouTube creators that is driving real engagement online.
  • Is 4K Video Quality Critical for Online Creators?

    Andy Smith
    19 May 2015 | 9:20 am
    There are so many factors that go into producing successful video content, but is filming in 4K one of them? The format is supported by YouTube, Vimeo, Netflix, and other video platforms but should creators worry about shooting in 4K when they could be pushing resources elsewhere?
 
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    » blog

  • Search Query Perfected for your Website

    Ashwati Menon
    13 May 2015 | 6:07 am
    What is Site Search? Site search in layman’s words is when you go to a ‘praise the lord’ website, type ‘god’ in a box that says “what are you looking for”, and voila! There it is. Short of answering the calling or a higher power we can pretty much find whatever the website has to offer within the website. Why Site Search? Site search in a website from the usability perspective could be the saving grace. Users could easily type in what they desire to find in a particular website and find out if the website provides the services or the products. From a…
  • Why Is Online Reputation Management Important For Your Brand?

    Cheryl Rodrigues
    24 Mar 2015 | 4:11 am
    This is the world of unlimited, unbiased and unaltered information. Blogs and socializing web pages act as an excellent medium for individuals with similar interests to share their view points and experiences about all aspects of life. Be it businesses or products, they are all under scrutiny of the general public who are ready to share their view about anything. Hence, brands are under constant pressure to keep a clean image online. That’s where online reputation management kicks in! Online reputation management is all about establishing yourself as a credible and authoritative…
  • Mobile App Analytics & Basic Insights

    Ketan Kanetkar
    9 Mar 2015 | 12:47 am
    I have been reading a lot about the impact of Mobile and how it has the power to change the Digital landscape. Along with the ease of use and increased preference to mobile friendly websites, times are changing for the greater good. At some point of time I realized similar to websites can the mobile site and interactions taking place on the site be studied with equal clarity which is possible with tools like Google Analytics. Mobile Apps in recent times have shown a lot of promise in terms of how they can be influential in terms of changing the habits of the users & in a way help the…
  • Win with Facebook Contests!

    Leonie Mergulhao
    15 Jan 2015 | 8:16 pm
    Introduction Facebook timeline contest also known as sweepstakes are nothing but simple contests that you run on your Facebook business page. It is a great way to gain engagement for a brand. Facebook timeline contests are simple, engaging and it helps gain brand visibility and loyal customers. Which contests work and why? I have conducted a number of Timeline contests for a BFSI client on their Facebook page. In my experience, generic and simple contests work the best. Contest Analysis Contest: AParticipants were required to identify famous financial investors based on the image shown to…
  • Basics of Twitter Advertising

    Nashit Vakil
    13 Jan 2015 | 3:32 am
    With social media becoming an integral part of Digital Marketing, it is important for a brand to build a social presence on all platforms. Twitter has the second largest social media user base and it provides advertising solutions to brands who seek to create a direct contact point with the potential customers who can be a part of future marketing and re-marketing strategies. Twitter has developed various advertising solutions to help brands reach out to such a huge target audience and build specific brand connect. This article covers the basics of the Twitter ads and easy step-by-step…
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    360i Digital Agency Blog

  • Influencer Spotlight: Catching Up with Ryan Parrilla

    Vicky Chou
    22 May 2015 | 11:33 am
    Better known as @novess on Instagram, Ryan Parrilla is a 16-year-old photographing prodigy. Hailing from New York, he uses Instagram as an outlet to share his work with people around the world and connect with other photographers. Over the last year, Ryan has sold out his first run of Limited Edition Prints, worked with global brands and has been featured in numerous publications – including NYPost, Business Insider, Huffington Post and Australia’s Today Show. In February, Ryan partook in our WOMMA #WineWednesday panel discussion during Social Media Week New York, and we recently caught…
  • Recapping the 2015 NewFronts & The Future of Digital Video

    Michael Lampert
    22 May 2015 | 10:49 am
    The below blog post is a first-person account from 360i’s SVP of NY Media & Account Management. In this post, Michael recaps his experience at the 2015 NewFronts and dives into some media observations in the digital video space. As I look back on the 2015 NewFronts (and beyond the splendor that was my being 10 feet from football star Rob Gronkowski), I must say I’m pretty proud of our industry; we’ve come a long way. In the beginning, it was all about addressing the hurdles that were thrown at digital video and content. Some challenges we faced: “You can’t measure it like…
  • Pinterest’s Promoted Pins Update Preps the Platform for Monetization

    360i
    21 May 2015 | 3:06 pm
    Over the past few years, we’ve seen Facebook and Twitter evolve their product offerings to help brands drive users through to a sale. Yesterday, Pinterest announced  that it would be taking similar steps to enhance the user experience on its platform and make it more compelling to advertisers. Anyone following Pinterest has likely heard the term “the consumer path” quite a bit. What is it? It’s the concept of driving awareness to generate intent to lead to some sort of action. For those of you reading that think this concept sounds familiar, you are correct – this is the sales…
  • Global Twitter Trends: South Korea

    360i
    21 May 2015 | 7:26 am
    We’re excited to share a new research paper from 360i’s Insights & Planning group, entitled “Global Twitter Trends: South Korea.” This whitepaper is the last of a multi-part series in which we explore the social media habits of three emerging global markets: Brazil, India and South Korea. It follows a 2014 report that compared Twitter habits in India. Just three years out from the 2018 Winter Olympics in PyeongChang, many marketers are turning their sights on South Korea. Widely considered to be one of the most connected and Internet-savvy countries, South Koreans have…
  • How Google’s Mobile Algorithm Update Is Impacting Marketers

    360i
    19 May 2015 | 7:04 am
    On April 21, Google implemented an algorithm change that could grant “mobile-friendly” pages a higher ranking on mobile search engine results than pages not optimized for mobile devices. In the months leading up to the algorithm update, marketers were concerned about the possible negative impact it could have on performance. Mobile searches comprise up to 35 percent of all search traffic, and a lower mobile rank could result in missed traffic and conversions. However, this change has not created the “Mobilegeddon” some feared. The following post reviews the impact the updated…
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    SEO News & Tips

  • 8 Ways to Stop Big Agencies from Poaching Your Employees

    Marvin Russell
    12 May 2015 | 9:48 am
    Before being acquired, one of the biggest challenges I faced while running my boutique digital marketing agency was watching my employees get poached by bigger agencies who offered more money and more benefits. Being a boutique, I hired a lot of entry and junior level people. I prided myself on being able to spot potential and great personalities when I couldn’t afford a senior level person. However, entry and junior level people with lots of potential and great personalities eventually want and deserve more money and better benefits. So, over the years I learned eight simple ways to…
  • How to Run a Successful SEO Company – Podcast!

    Marvin Russell
    13 Apr 2015 | 12:00 am
    My new podcast on how to start an SEO business is done, and it’s totally free for you to download. In this podcast I share everything. All of my secrets, all of my advice, and all of my experiences from owning an SEO agency in Chicago for the past 11 years. This podcast includes everything from how I actually started my SEO business to  how I got acquired. It should be an eye-opening experience for anyone running an SEO business, or thinking of starting an SEO business. So, don’t waste time and don’t waste money making the same mistakes I made years ago.  Just sit…
  • Google’s Mobile-Friendly Update – Everything You Need to Know

    Marvin Russell
    6 Apr 2015 | 7:01 pm
    Google announced they are rolling out a mobile-friendly algorithm update that will improve search results on mobile devices. Whether you perform SEO for clients or for your own website, you should find this article extremely useful. In fact, you should probably bookmark it because I will be updating it as new information is released. 3 quick reasons for the mobile-friendly update According to comScore, mobile internet access surpassed desktop access in 2014. According to Google, 48% of mobile internet users start in search. Read Google’s mission: “To organize the world’s…
  • The Big Question You ALWAYS Ask Before Creating Content

    Marvin Russell
    16 Feb 2015 | 4:20 pm
    I just listened to an awesome podcast by Daniel Faggella, of TechEmergence, where he interviewed Rand Fishkin, The Wizard of Moz. As always, Rand had a lot of great things to say, but one particular thing stood out to me more than anything else. He was so adamant about this point. In fact, he repeated it over and over. He strongly urged that every single digital marketer ask this one question before creating any piece of content. The Question According to Rand Fishkin, the most important question you should ask yourself before creating any piece of content is, “Who will amplify this…
  • 7 HUGE Tips on Writing Email Subject Lines

    Marvin Russell
    7 Feb 2015 | 1:12 pm
    How many emails do you get per day? How many do you delete? How many do you send to spam? How many do you unsubscribe from? Finally, how many do you open, and more importantly, why? Where better to look for the answer to that last question than MailChimp. After all, they exist to help segment and send mass amounts of emails. So we started digging around their site and sure enough, we found really interesting data around email subject lines and open rates. This infographic is a visual representation of what we found on how to write email subject lines with high open rates. The post 7 HUGE…
 
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    How to Make Money Blogging

  • Popup Domination – What Is It and How Does It Work?

    Eblogtip
    5 May 2015 | 10:54 pm
    The Popup Domination’s a tool that lets the users generate professional and elegant looking pop-ups right in a flash. This awesome software comes with some breathtaking templates along with a whole multitude of features which are presented in an interface that is literally effortless to use, so that the users of Popup Domination could generate pop-ups in a matter of several minutes. All that is required to do’s some dragging and dropping of the controls, choosing the preferred setting, feed in all the basic content, and then let this tool do the magic! Most of the people probably have to…
  • Blast4Traffic Review – Does Advanced Email Marketing Service Really Work?

    Eblogtip
    27 Apr 2015 | 8:40 pm
    With a little marketing knowhow and skill, one can make a lot of money online these days and the best way to ensure one’s product reaches the most people is through using a reliable email marketing service. Everyone reads their emails – it is a commonly known fact. Therefore, if marketing for a product is done through email, a higher number of sales will be generated and the return on advertising investment will be greater. At its core, Blast4Traffic is an email marketing service which is why it is considered to be so effective in online marketing. There are subscribers assigned to…
  • 2015 Update: PremiumPress Themes Review and Newest Coupon Code!

    admin
    7 Apr 2015 | 8:35 pm
    Perhaps you are thinking of starting a new online business, and therefore, are searching for a great theme that will compliment your service. If that is the case, you can take the first step by becoming a member of a site that sells such themes, like PremiumPress. In case you do not know, PremiumPress is a very popular theme service that offers excellent, yet affordable, WordPress business themes. But why join the PremiumPress club when there are hundreds of other services that are similar? Why not get something else? PremiumPress Theme review Well, PremiumPress is your best bet because of…
  • Rank Tracker Pro and the Rank tracker Enterprise Reviews: Get Report from Top Keywords ranking Checker

    admin
    6 Mar 2015 | 10:22 pm
    Read my honest Rank Tracker Review. When you have a business that you are running online you cannot afford to be feeling your way about in the dark. You need to have your numbers at the tips of your fingers and literally know what is happening where and to what at any given time. Now keeping up with such massive amounts of data manually is next to impossible. You need an assistant to get you all this data so that all you have to do is act on it to help your business get better. Dominite the search engine with Rank Tracker like thousands of people else! Well the best assistant you can ever…
  • SEO Powersuit Review (Viktar Khamianok): Best All in One SEO Pack Pro

    admin
    6 Mar 2015 | 9:51 pm
    Read my honest SEO Powersuit Review. If you run an online business or have a website that you run as part of your business then you know there is only one way through which that website can make you money. It has to rank highly on search engines and show up in search engine results whenever anyone keys in keywords related to your website. This is why you need SEO or Search Engine Optimization. This is where the SEO Powersuit comes in. This particular SEO Powersuit review will provide you with insight into the world of using high end software that is guaranteed to help you make a lot more…
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    CanuckSEO

  • FabFriday for Infographics and More!

    Jimmy Rudnick
    22 May 2015 | 7:37 am
    Okay, weeks about over – short one that it was with last Monday being our Canuck national holiday, but hey even I was surprised at how much work you can cram into just 4 days, eh! That said, some new things we’re watching over in GoogleLand…the changes to their main algo are interesting as we track for our clients; those new “buy” buttons too are interesting…as is their method of ranking for “quality updates” too….we’re watching and testing too… So today I thought I’d start and end with a great site that I know well…
  • Customer Experience and How to Better It!

    Jimmy Rudnick
    18 May 2015 | 9:19 am
    Okay, we’ve all been there…and some of us it appears get more hassled by poor Customer Experience (CX) than others and at my age that’s something I well know! But if you’ve ever been an entrepreneur, a person who has had their own business whether it be owning a restaurant or a SaaS company or even a food truck…the fact is, our most important asset is NOT the bricks or mortar or even our employees….in my world it’s your customers. They “give” you every bit of the success you deserve and for that to make sense, you’d perhaps need to…
  • Thoughts on the 2015 BiG DiFIZEN of the Year Award!

    Jimmy Rudnick
    8 May 2015 | 9:33 am
    Perhaps few of us really know what it’s like to be recognized by your community – in this case the #HamOnt Startup community for your contributions to the whole ecosystem ! But again last night, our Innovation Factory presented the 2015 Mark Chamberlain BigDifIZEN of the  Year award to Jay Rosenblatt! Kudos Jay….an honor well worth acknowledging! As you can see the pix below, it was again a big nite for the whole Startup community and the cities “movers & shakers” were mostly all there…and it was a great evening gala! While the speeches were short…
  • A ReLook at Call-to-Actions!

    Jimmy Rudnick
    4 May 2015 | 10:49 am
    The term “call to action” means, well, just what it sounds like – it’s instructing someone to do what you want them to do, or calling them to action. For example, a successful call to action can motivate a customer to click on a link at the end of a blog post, reply to an e-mail, or “like” your post on Facebook. After your readers have finished reading your content, a call to action provides web visitors with the next step, leading them one step closer to converting from a visitor to a customer. Whether it’s completing a sale or downloading an article, a strong call to action is…
  • FabFriday Infographics for Winning!

    Jimmy Rudnick
    1 May 2015 | 8:07 am
    Okay, been one of those weeks again, what with checking all the client sites for their “mobile-friendly” tag and whatnot…but at least it’s now Friday – so it’s time for a couple of great infographics, eh! That’s not to say the week is over, mind you….we like all SEO firms continue to test and test again and yes then one needs to compare the test results to see if A beat B for this Call-To-Action or if adding an “s” to pluralize that keyword made a difference or what client competitors are up to in all types and kinds of…
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    Home Based Business Resources

  • 17 IFTTT Recipes, Combat SEO Problems, Social Media Productivity, #Speedlink 20:2015

    DiTesco
    17 May 2015 | 6:13 am
    Hi everyone, hope you all had a great and productive week! This week, Dan Smith published an article on ContentMarketingInstitute.com about “recipes” to use on IFTTT. If you have not heard about IFTTT before, don’t worry, you are not alone. As Dan says… I’m slightly ashamed to admit I’m a little late to the IFTTT party. I’m guessing I’m not the only newbie to IFTTT – an online platform that stands for “If This Then That.” Once you register for an account, you pick your applications (i.e., Facebook, Twitter, LinkedIn, Dropbox)…
  • Test! Test! Test! Understanding the A/B & Cs of Email Testing (Infographic)

    DiTesco
    14 May 2015 | 5:45 am
    The most overpowering goal behind every email marketing campaign is conversion. Email conversions can be increased manifold only if your email contains all the elements that are compelling enough to facilitate the same. Email testing is the divine sprig that has the potential to drive conversions with the constant suggestions to iterate; based on the preferences of the subscribers on your email list. Out of the many options revolving around subject lines, images, copies, CTAs, etc there is no way to identify what works best unless you put all of these components to test.Experts know that A/B…
  • Rebrand and Redirecting Sites, Universal Search Study, Working With WordPress, #Speedlink 19:2015

    DiTesco
    10 May 2015 | 4:38 am
    Hi everyone, hope you all had a great and productive week! This week Rand talks about another interesting topic in his WhiteBoard Friday video. Making changes to your brand is a huge step, and while it’s sometimes the best path forward, it isn’t one to be taken lightly. In the video below, Rand offers some guidance to marketers who are wondering whether a rebrand/redirect is right for them, and also those who are considering consolidating multiple sites under a single brand. Should I Rebrand and Redirect My Site? Should I Consolidate Multiple Sites/Brands? New Study: Universal…
  • Top Proven Benefits of Business Blogging (infographic)

    DiTesco
    8 May 2015 | 3:53 am
    Many small business owners thing that having a blog is just a myth. Some don’t think that putting the time and effort on a business blog is worth it. A recent survey that involved over 3,500 marketing professionals, revealed that blogging is one of the most important lead sources for their business. Also, according to a recent report from HubSpot, as much as 81% believe business blogging is a critical business process. These figures, among other things, are just some proof that blogging could be a very important business resource. Nonetheless, the infographic below, courtesy of…
  • Ineffective Link Building, How To Avoid Google Penalties, 80 Twitter Tools, #Speedlink 18:2015

    DiTesco
    3 May 2015 | 7:05 am
    Hi everyone, hope you all had a great and productive week! Link building can absolutely help in your rankings, if done properly. Sometimes, you put in a lot of effort in your link buidling tactics (best practices) and yet nothing happens. No improvement in rankings whatsoever. Why? In Rand’s video below, he shows us four things we should look at in these cases, help us hone our link building skills and make the process more effective. Why the Links You’ve Built Aren’t Helping Your Page Rank Higher How to Avoid a Google Penalty If you are worried about getting an algorithmic…
 
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    WebandRank.com Blog

  • The Internet has come to stay and the future has no wires

    Admin
    30 Apr 2015 | 1:57 am
    Current research in Nanotechnology related to the Internet and mobile devices shows that Nanotech can be used to change both the electronics and the Internet as we know it.What decided the speed of the Internet is not only bases on the actually physical broadband lines and Wi-Fi but also on the hardware that you are using to access the Internet.I guess that you today are using your Cell Phone or your Laptop or Tablet (or that other combo unit now called a Phablet) to surf the net? You are aware that your old equipment was slower than the new one so what will the future bring? The researchers…
  • How to Improving Your Personal Brand

    Admin
    26 Feb 2015 | 8:10 pm
    When most people think about improving a brand, they often believe it applies only to businesses and companies. However, everyone has a personal brand that helps them find active employment. By maintaining and improving your personal brand, you can increase your prospects for landing the type of job that you want. What is a Personal Brand? Basically, branding revolves around the accomplishments you have made in your career. It will help you in expressing your capabilities with employers and build up your reputation so that you become more noticeable. Ideally, if you build up your personal…
  • Web and Rank Social Media Policy

    Admin
    9 Aug 2014 | 11:21 pm
    Please find below our completed social media policy. Is perfect time to use this policy in any media engagement. If you have any feedback for our media team, please contact us. This policy governs the publication of and commentary on social media by employees of web and rank ltd and its related companies (“Web and Rank”). For the purposes of this policy, social media means any facility for online publication and commentary, including without limitation blogs, wiki’s, social networking sites such as Facebook, LinkedIn, Twitter, Flickr, and YouTube. This policy is in addition…
  • 10 Free Business Listing Sites – Optimized Listing

    Admin
    29 Mar 2014 | 6:49 pm
      If you understand how search engines work, you realize that getting your business into a wide variety of business listing sites is a wise move; it will make it exponentially more easy for your customers to be able to locate you when using a search engine like Google, Yahoo, or Bing to find a provider of the good or service you offer. I think directories with few exceptions are not good for all business and better use your time to create good content, but some we “trusted” give you a real link juice and drive some additional traffic to your site. Based on data compiled by…
  • Export Trade that Wants to Expand to Southeast Asia Today

    Admin
    12 Nov 2013 | 5:11 am
    It is not easy to work out an optimization plan for international businesses which involves various populations and countries. Both entrepreneurs and web rank experts should find out essential concerns to achieve foothold worldwide. These stakeholders need to comprehend their environment carefully before even thinking about rankings and inbound marketing in general. As an example, look at how many Italian company in the export trade that wants to expand to Southeast Asia today. This enterprise will definitely experience tough competition against established businesses in that region. These…
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    Single Grain Blog

  • The Complete Guide to Audience Loyalty: Why You Need It and How to Get It

    eric
    19 May 2015 | 6:30 am
    Are you generating a steady influx of visitors, but still struggling to convert them to paying customers? The problem may be that your marketing campaigns, your product or the offer you’re making. It could be that you aren’t building audience loyalty. When it comes to making sales and growing your business, you’ll build your brand much more rapidly if you invest in creating a loyal audience base. But what is audience loyalty? Why do you need it, and how do you get it it? As it turns out, the best way to build audience loyalty might be to portray yourself as an expert and demonstrate a…
  • 7 Emails To Add To Your Conversion Funnel (Templates Included)

    eric
    11 May 2015 | 6:30 am
        Have you ever frozen up in front of a blank page, afraid to write that email to your subscribers? It’s hard. When you have thousands of people reading your stuff, every email can be intimidating to write. That’s why we’ve made a list of 7 emails you can add to your funnel today. They are: Case Study FAQ Email Proven Content Article Video & Audio Content Quick Tip Parable Let’s dive in! 1. Case Study People love case studies. These emails are storytelling and education combined. Use them to remove specific objections. For example… Maybe you…
  • Are You Exploiting YouTube’s Cheap Advertising Platform Yet?

    eric
    16 Mar 2015 | 6:30 am
    You have a business and you’re looking to expand your reach, grow your audience, increase your sales—bottom line is, you want to increase your bottom line. Right? Then you should keep reading. YouTube advertising is one of the most underutilized channels of marketing because there just aren’t that many small businesses taking advantage of it yet. Most of the ads you see on YouTube are paid by the big players. But that doesn’t mean they’re the only ones who can play the game. YouTube advertising is still in its infancy, which means you can get very cheap clicks. But are you…
  • 14 Ways YouTube Ads Can Skyrocket Your Business

    eric
    5 Mar 2015 | 6:30 am
    When was the last time you were on YouTube? I’m willing to bet it was recent. TechCrunch reports that the average YouTuber watches 5 hours of video a month. Assuming that isn’t condensed into one day, that’s about 10 minutes of video a day. Sounds reasonable. You probably ended up on YouTube because a friend sent you a link to a short funny video (that time adds up). An advertisement probably played before the actual video. And there were also probably ads within the video and to the right of the video in the sidebar. Now, YouTube has over 1 billion users. If just 1% of them are online…
  • 27 Facebook Ad Pitfalls That Are Destroying Your Valuable Ad Spend

    eric
    2 Mar 2015 | 6:30 am
    Facebook was the fastest-growing advertising market in the fourth quarter of 2014 making the advertising platform one of the most effective methods of advertising available. According to the Wall Street Journal, In the U.S. and Canada, Facebook’s most-developed market, revenue grew even faster, to $9 a user, up from $6.03. (image source, WSJ) As of December 31, 2014, Facebook has over 1.39 billion monthly active users and 1.19 billion mobile monthly active users. And these people are essentially giving you all the details of their lives and what they’re interested in. Seven online…
 
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    Unmemorable Title

  • Web Designers – Why So Sad?

    Andrew
    18 May 2015 | 2:00 am
      In my time, I’ve worked with loads of website designers. And I’ve learned something about them. They’ve all got complaints about the state of the web design industry. But why? I’ve decided to try and get to the bottom of this mystery. Because the more we know about the struggles facing website designers, the more […] The post Web Designers – Why So Sad? appeared first on 603 Copywriting.
  • Who Should Write Your Website?

    Andrew
    4 May 2015 | 2:00 am
    Maybe you’ve listened to thousands of online adverts and invested in a Squarespace website. Or maybe you’ve gone the whole hog and asked a web design agency to create a bespoke site for your business. Either way, you’ve just been faced with an important question: who’s going to write your website? You’re not the first […] The post Who Should Write Your Website? appeared first on 603 Copywriting.
  • Review: Dave Trott’s Predatory Thinking

    Andrew
    13 Apr 2015 | 12:21 pm
    The post Review: Dave Trott’s Predatory Thinking appeared first on 603 Copywriting.
  • How to Brief Your Copywriter

    Andrew
    7 Apr 2015 | 12:30 am
    You’ve just decided to bring on an experienced copywriter to create your marketing materials. Great plan. You’ll see more website conversions, more responses to your mailers, and ultimately an increase in sales. But hiring a copywriter doesn’t stop with making that enquiry. Because there’s one stumbling block that can make your project more difficult than […] The post How to Brief Your Copywriter appeared first on 603 Copywriting.
  • Chip Shop Awards Entries 2015

    Andrew
    2 Apr 2015 | 1:45 am
    The Chip Shop Awards. It’s infamous as the go-to marketing awards for anyone who loves a knob gag, off-colour humour, or submitting that “Every Lidl Helps” advert to the ‘Best Parody” category for the fifth consecutive year. But it’s also a damn good challenge to anyone with a good idea that just couldn’t run. That sounds […] The post Chip Shop Awards Entries 2015 appeared first on 603 Copywriting.
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    SuccessWorks

  • Why You Should Question The Experts

    Heather Lloyd-Martin
    21 May 2015 | 7:29 am
      Do you engage in a content marketing strategy because your favorite guru wrote about it in a blog post? It’s time to stop. Let’s face it — we all do this from time to time. We have our content marketing expert favorites. We read their success stories, case studies, and in-depth blog posts. We feel like we’re part of their [...] The post Why You Should Question The Experts appeared first on SuccessWorks.
  • 7 Tough Love Tips to Boost Your Freelance Income

    Heather Lloyd-Martin
    14 May 2015 | 7:04 am
    Freelance writers receive a lot of happy-crappy “how to increase your income” advice. There are thousands of  blog posts online outlining tips like: “Charge more money.” “Find your niche.” “Package your services.” It’s not that the advice is wrong (heck, I’ve discussed those tips, too.) It’s that the advice only goes so far. “Charging more money” doesn’t mean anything if you don’t know your numbers. [...] The post 7 Tough Love Tips to Boost Your Freelance Income appeared first on SuccessWorks.
  • Are you writing dead end conversion pages?

    Heather Lloyd-Martin
    6 May 2015 | 9:20 pm
    I wrote this post in 2011 and realized it needed updating. I hope you enjoy the revised version! – Heather To paraphrase the Talking Heads – is your content sending your readers on the road to nowhere? You see this issue frequently pop up in blog posts. Although the site navigation is there, the body copy [...] The post Are you writing dead end conversion pages? appeared first on SuccessWorks.
  • Achieve Your Writing Dream in Just 25 Minutes A Day

    Heather Lloyd-Martin
    30 Apr 2015 | 2:00 am
    What’s your writing dream? Do you want to write a book, but you have no idea how you’d find the time? Do you have a great idea for an online course, but work priorities keep putting it on the back burner? Have you wanted to write just for fun, but you’re too overwhelmed to start? I’ve been there. Back in [...] The post Achieve Your Writing Dream in Just 25 Minutes A Day appeared first on SuccessWorks.
  • Does Your Writing Make Your Clients Money? With Brian Massey

    Laura Crest
    23 Apr 2015 | 5:25 am
    Brian Massey is known as “The Conversion Scientist” for good reason, beyond the trademark and his signature lab coat. He has immersed himself in the science of conversions-driving online content for over 20 years, founded on hard data gleaned from analytics and testing. We caught up with Brian to ask him about A/B conversion testing, as [...] The post Does Your Writing Make Your Clients Money? With Brian Massey appeared first on SuccessWorks.
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    Receptional

  • 6 Must-Know Changes to Google’s Search Engine Results Pages

    Barrie Smith
    14 May 2015 | 1:09 am
    Google has made a number of important changes to how they rank and display results in their search engine results pages over the last six months. Some you might have heard about and others you might not. Either way, it’s important to know whether your site has suffered or benefitted from these changes. If your site has suffered, it’s crucial that you address the problem so that your website continues to generate traffic, leads and sales for your business. The search engine giant is continually looking to improve the quality and relevancy of their results for its users, so here are six of…
  • 68 Must-Know Tips from SEJ Summit London 2015

    Barrie Smith
    13 May 2015 | 6:16 am
    Search Engine Journal, in partnership with Search Metrics held their first event outside the USA on Tuesday 12 May with London, England the destination. Two lucky Receptionals were fortunate enough to be invited to the event at the Ham Yard Hotel in Soho and we’ve brought back 68 tips from nine of the world’s top digital marketers. Here is what they have to share with you: Partnering PR and SEO for Brand Marketing Success by David Naylor 1. Before you do anything positive, fix all the negatives first 2. If you spot a failure, fix it early 3. Aim to get links in a good…
  • 20 Crucial Tips from Search London: PR and ROI Insights

    Arik Johnstone
    7 May 2015 | 7:47 am
    This month’s Search London event focused on PR and the ROI of Keyword Research Data. From advising upon how brands can earn links from tops sites like Mashable to structuring keyword data to identify opportunities. SEO Marketing Consultant Arik Johnstone spent the evening at last month’s event and has written up 20 of the best tips and hints. How Learning PR Techniques Made Me Awesome at Outreach by Pete Campbell, Founder of Kaizen Search Pete Campbell talks about how his agency started to approach content marketing campaigns like a PR agency would, by pulling together a plan, a…
  • How to Write the Perfect Blog Post: a Simple 8 Step Formula

    Lisa Bollins
    16 Apr 2015 | 6:11 am
    You will have heard that ‘blogging’, or writing a blog, is a key element of effective digital marketing. Blogging is crucial for a variety of reasons; it’s a great way to publish fresh content on your site, it helps your site to rank for relevant keywords and attract traffic, and it provides you with great content to promote on your social media accounts.  All of these aspects create valuable opportunities to generate leads and sales for your business In fact, research has shown that companies that blog have far better marketing results. The average company that blogs has: 55% more…
  • How Retailers Can Skyrocket Sales With Google Ad Customizers

    Hayley Coutinho
    17 Mar 2015 | 9:51 am
    Ad Customizers were released in quarter 4 of 2014. Despite them being around for a few months now, they are still rarely used by paid search advertisers, which is a shame as they are proving to be hugely effective at driving more conversions. If you’re a retail advertiser with a large product inventory, ad customizers are definitely something that you should be experimenting with. Many advertisers have reported significant increases in CTR (Click-Through Rates) and conversion rates so read on to find out how you can be one of those retailers reporting increased growth. What are Ad…
 
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    Ker Communications

  • User Experience Not A Ranking Factor? That’s Bullshit.

    Nick Ker
    16 May 2015 | 1:20 pm
    Google's Gary Illyes recently said that User Experience (UX) is not a ranking factor in Google search for desktop. Google's own official statements and algorithm updates are the reason(s) why this is just not true... User Experience Not A Ranking Factor? That’s Bullshit. is from Ker Communications
  • Mobile-Friendly Website Design and Google Search

    Nick Ker
    16 Apr 2015 | 6:19 am
    If mobile traffic from Google search is important to your business, you need a mobile-friendly website which works well on the small screens of mobile phones... Mobile-Friendly Website Design and Google Search is from Ker Communications
  • Just What Do You Get With An SEO Campaign or Retainer?

    Nick Ker
    26 Mar 2015 | 9:39 am
    SEOs would love if we could just do the same thing for every site. But every factor that leads to good rankings depends on many interrelated things… Just What Do You Get With An SEO Campaign or Retainer? is from Ker Communications
  • Website Audit: Find Out What Went Wrong With Your SEO

    Nick Ker
    18 Mar 2015 | 1:20 am
    This is not one of those automatic and humorously inaccurate "type in your website and we'll tell you some things that don't mean much" free website analysis tools you may have tried… Website Audit: Find Out What Went Wrong With Your SEO is from Ker Communications
  • Google Will Make Mobile-Friendly a Ranking Factor on April 21st

    Nick Ker
    26 Feb 2015 | 8:13 pm
    Starting April 21, Google will be expanding its use of mobile-friendliness as a ranking signal. This change will affect searches in all languages worldwide and will have a significant impact on search results… Google Will Make Mobile-Friendly a Ranking Factor on April 21st is from Ker Communications
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    The Outsourcing Blog

  • Reasons why people haven’t started a business yet

    Irina
    6 May 2015 | 5:40 am
    Some people will always be wantrepreneurs, others will become real entrepreneurs. If you thought about starting a business but haven’t started yet, this article if for you. #1 Fear of losing hard-earned money Many people worked hard for their money, and they’re afraid all their effort will go to waste if the business fails. It doesn’t even matter if we’re talking about $100,000 or $1,000. They just don’t want to wake up one day and realise they have wasted money on a bad idea, wrong timing, a bad hire, a lame product. What to do about it: Plan ahead. Make a list…
  • 5 research findings to help you get ahead in business

    Irina
    28 Apr 2015 | 4:12 am
    Researchers are constantly discovering new things about the way our bodies and minds work. Some of them can even help us build better teams or invest our money wiser. Check out these 5 research findings and let us know which ones are the ones you plan on investigating on your own. #1 The shape of your face affects the way they perceive you at work People that have a baby face (big eyes, small chin, round face) are perceived to be more innocent and trustworthy but also less experienced than mature-faced people. The latter are also perceived to be cold and threatening. You cannot change the…
  • The paradox of worker efficiency

    Irina
    22 Apr 2015 | 3:30 am
    Dr. Karl Blanks is Co-founder of Conversion Rate Experts. Yesterday, he talked at Conversion World 2015 about those projects that take us ten times longer than they should and how to fix that. He explained that a company can focus on worker efficiency or work-unit efficiency. Worker efficiency is about maximising the time in which a person delivers value. To have the best worker efficiency means to have your employees constantly working on something, without them having to wait for somebody else to send more work their way. Think of a PPC specialist. They don’t usually work…
  • Why asynchronous communication is the best thing since sliced bread

    Irina
    20 Apr 2015 | 6:25 am
    New tools appear every week, all designed to allow people to connect collectively at each person’s own convenience and own schedule. When teams focus on data availability rather than synchronization, they gain in efficiency what they lose in interactivity. For the average 9-to-5 worker that deals with only a few deadlines per week and whose main job responsibility is to be present, asynchronous collaboration brings no value. But for the young entrepreneur or digital marketing professional, it is a blessing. In today’s work environment, we’re confronting with a time-wasting…
  • Organisational change and the future of work

    Chris Whitrod
    27 Mar 2015 | 3:08 am
    People and institutions alike are stubbornly resistant to change. Everyone will say they love constant change but in reality we like change until it affects us. In some cases, a big challenge is finding a common language to discuss innovation with partners and employees. Most SME employees aren’t business experts, but they are crucial to implementing change. Business owners need to take the time to guide them in understanding what a business model is and what are their roles. The 3 biggest obstacles to successful change management are risk aversion, the absence of metrics, and the lack…
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    Web Savvy Marketing

  • 20 Website Design Requirements Every RFP Response Should Include

    Rebecca Gill
    20 May 2015 | 1:21 pm
    I’ve recently been talking a lot about website design requirements, proposals, and contracts. I’ve done so because I know a successful website design launch is more than software code, text, and images. Website design success is a direct result of a structured process and solid documentation. Executing a successful website design project begins and ends with a solid documentation. This documentation can be a proposal, contract, or statement of work. The name of the document is less important than the details contained within the document. Whether you’re a small business or a large…
  • Custom WordPress Theme Design vs. Theme Customizations

    Rebecca Gill
    18 May 2015 | 4:41 am
    Most WordPress users do not understand the difference between the customization of an existing WordPress theme and the creation of a custom WordPress theme design. And why should they? They’re users focused on running their business and not on the jargon of WordPress design. Each week we run into this area of confusion and each week I feel the frustration from users trying to maneuver through the maze of premium WordPress themes, graphic designers, programmers, and WordPress consultants. There are lots of WordPress professionals out there and this seems to grow by the day, which makes this…
  • Congratulations Emmett Helsel!

    Rebecca Gill
    15 May 2015 | 7:22 am
    The Web Savvy Marketing team would like to congratulate Emmett Helsel, our scholarship winner for 2015. Emmett is an upcoming graduate of Grayling High School and will be attending Saginaw Valley State University in the fall to pursue a career in biology and health sciences. I started this scholarship a few years ago, because I wanted to give back to the village that raised me. My hometown is in northern Michigan and it is rather small in comparison to the city where I now live in. In this small community of 2,000 residents a college scholarship makes a difference. If you’ve read my…
  • Can a Website RFP Improve Your Project Success Rate?

    Rebecca Gill
    14 May 2015 | 6:25 am
    Have you ever issued a website RFP and received limited responses? Did you wonder what went wrong and why design agencies failed to reply with earnest? You’re not alone. The breakdown in the RFP process can be attributed to both the RFP issuer and the RFP responders. And it is an issue that has been growing for years. On the client side, a lot of companies fail to publish a solid RFP, which makes it difficult for agencies to respond or even take them serious. On the agency side, design firms have grown so jaded about poorly written RFP documents that many won’t even reply. This breakdown…
  • WordCamp Videos That Inspire

    Rebecca Gill
    13 May 2015 | 10:52 am
    If you’ve ever been to a WordCamp, you’ll know there are a lot of good presentations that cover a wide range of topics. If you’ve never been to a WordCamp, you simply don’t know what you are missing. Before I went to my first WordCamp, I assumed the talks would be focused on code. I don’t code, so the idea of sitting through 45 minutes of PHP, CSS, Java, and API babble frightened me. I thought it would bore me to death. But I was wrong! WordCamps Offer More Than Code There is so much more to WordCamps then discussions around coding best practices. There are a lot of presentations…
 
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    Point Blank SEO

  • 28+ Stories of Failed Link Building Experiments

    Jon Cooper
    12 May 2015 | 8:21 am
    Find the original post on Point Blank SEO at: %%PostLink%% At the heart of link building is attention to detail. If one item is out of place, then it could spell disaster for a campaign. Therefore, it can be extremely helpful to learn what HASN’T worked. There are so many things that could go wrong, so it’s important to know what those things are, which is why I enlisted the help of some of the most brightest thinkers in the industry. The tactical takeaways from this post will be what things were overlooked, but ultimately, you’re getting a first-hand look at how great link…
  • Introducing LinkMiner – Broken Link Checker on Steroids

    Jon Cooper
    11 Mar 2015 | 6:22 am
    Find the original post on Point Blank SEO at: %%PostLink%% We’ve created a more sophisticated broken link checker for SEOs that allows you to make quicker insights on the links you’re checking. You can download the Chrome extension for free here: Get The Extension Here The rest of this post will contain documentation on what it does & how to use it. This is only the initial version, and I already have a list of additional improvements that I will be making, which are listed at the end of this post. Before going any further, I want to give a HUGE shout out to Paul Livingstone &…
  • What Link Building Tactic Is Going To Get Flamed Out Next?

    Jon Cooper
    27 Jan 2015 | 1:26 pm
    Find the original post on Point Blank SEO at: %%PostLink%% The cool thing about being in the position I am as a blogger who writes about link building is that I get to hear from a lot of people and hear what they’re currently doing to build links. The current time period is no different from any other in the 5 years I’ve been doing this. There’s one tactic that’s getting used & abused by a lot right now, and eventually, it’s going to get dinged or devalued in the near future. In other news, the sky is blue. Today’s tactic that’s in the spotlight: scholarships. Of course,…
  • Deeper Prospecting with Backlink Analysis

    Jon Cooper
    22 Oct 2014 | 7:28 pm
    Find the original post on Point Blank SEO at: %%PostLink%% If you’ve built links before, then you know about the inevitable brick wall that you hit once you’ve run out of link prospects. One of the two main ways of finding prospects, backlink analysis, yields some really low hanging fruit, because you’re finding pages that you already know are linking to the same / similar thing as you. But the well runs dry far too quickly. However, a spark lit in my head recently that completely changes how I look at this part of prospecting; not in a way of improving what I’m already doing, but…
  • Advanced eCommerce Link Building Guide

    Jon Cooper
    9 Sep 2014 | 9:00 am
    Find the original post on Point Blank SEO at: %%PostLink%% Have you ever been so excited about something that you’ve had to consistently discipline yourself to keep from ruining the surprise? Over the last 6+ months, I’ve been working on something specific to those who are building links for eCommerce websites, as I know the unique challenge these companies produce on the link building side of things. And it’s finally open to the world. The guide is now live to the general public right here: http://ecommerce.pointblankseo.com/ (limited to 500 total signups; registration…
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    Seer Interactive

  • How Would You Build Seer’s Content Strategy?

    Wil Reynolds
    22 May 2015 | 9:21 am
    We’ll pay you $1,500 to interview at Seer… I’m jealous.  When I see how Buffer, Moz, Hubspot, Harvard Business Review and others build content, promote content, engage on social, etc. I’m jealous.  I want to stop being jealous and start making them jealous of us (which is almost an impossible task), but we need a partner to do it.…The post How Would You Build Seer’s Content Strategy? appeared first on Seer Interactive.
  • Pitch Please: Getting Conference Approval

    Lauren Frankel
    21 May 2015 | 11:00 am
    Conferences present huge opportunities for you to share your knowledge, grow your knowledge, connect with people in the industry and expand your network. In our industry, there are many conferences that revolve around our day-to-day activities. HeroConf, MozCon, SMX, SearchLove, SES, AdTech and Affiliate Summit are just a few big ones that pop into my head.…The post Pitch Please: Getting Conference Approval appeared first on Seer Interactive.
  • How to Create User Personas with Google Analytics

    Steven Sparber
    21 May 2015 | 8:35 am
    Google Analytics can enhance the process of creating user personas and analyzing audiences. In this blog post, I’m going to show you how Seer created user personas for a credit counseling client using dimensions in the Audience section of Google Analytics.…The post How to Create User Personas with Google Analytics appeared first on Seer Interactive.
  • Giving Back With Give Kids The World

    James Corr
    20 May 2015 | 8:45 am
        At Seer, giving back is a huge part of who we are – it’s in our DNA. When we were introduced to Give Kids the World by an employee who previously volunteered with them, it was no surprise that Seer jumped on the opportunity to help Give Kids the World spread awareness.…The post Giving Back With Give Kids The World appeared first on Seer Interactive.
  • EVENT RECAP: Pioneers of Company Culture

    Lana Cooper
    19 May 2015 | 8:07 am
    Looking for event pictures? Head over to our Facebook page.  If you weren’t able to make it out to our latest event, Pioneers of Company Culture, you missed a great time and several informative interviews that featured some of the brightest minds in the industry sharing their thoughts on what it means to create a company culture with both heart and the ability to help clients and employees thrive and grow.…The post EVENT RECAP: Pioneers of Company Culture appeared first on Seer Interactive.
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    Gain Higher Ground

  • Is It Best To Create A Free Or A Paid Product?

    Rob
    5 May 2015 | 4:47 am
    I love it when people tell me they are planning on creating (or licensing and rebranding) a product of their own. Why? Because owning your own products is one of the keys to long term online success. Yes, there are short term strategies that you can use to potentially make money here and there. And for many people that’s not such a bad thing to get started with and gain some experience. But really in the long run, becoming an owner of a quality product (or products) is definitely the way to go. (If you doubt this ask yourself this question: Can you think of ANYONE who is long term…
  • Google’s “Mobile Friendly” Update

    Rob
    15 Apr 2015 | 2:46 am
    I’ve had a few questions about the new Google “mobile friendly” search ranking changes that are coming along on April 21st. As with all of Google’s updates, a lot of detail and analysis has been written already. Just search for “Google update mobile” and you’ll find no shortage of advice. Also (as usual) many SEO companies and internet marketers are seeking to cash in by selling products about how best to deal with forthcoming changes. These are often accompanied with grave warnings about what will happen to you if you fail to act. So, what is my…
  • Top 10 Most Annoying Email Subject Lines EVER (Voted for by you!)

    Rob
    16 Mar 2015 | 3:38 am
    Firstly, congratulations to: Raj S. Jo O. Gary M. All of whom win a $25 Amazon Gift Card. They were picked at random after completing the one question survey I sent out last week: Thank you to everyone who entered and sorry if you were unlucky with the prizes this time – I’m sure you’ll have another chance at some point in the future! Needless to stay this is all a bit unscientific but having gone through all of the results here are the top 10 from least annoying (No.10) to most annoying (No.1). 10: “You have a commission…” This is just one example from a wider…
  • Thrive Leads Plugin – Be Aware Before You Buy…

    Rob
    17 Feb 2015 | 7:08 am
    I’ve been testing the Thrive Leads plugin on my own sites for a few weeks now and in this post I’m going to set out my findings. As a result I hope you can make a more informed choice as to whether this plugin is for you or not. First, 2 important points: POINT 1: Regular readers will know I am a huge fan of Thrive Theme’s products (especially Content Builder which I use all the time). This said Thrive Leads is something different, as we’ll see below. POINT 2: If like me you are a Thrive Themes Member, meaning that you have access to all the new themes and…
  • EU VAT Changes Jan 1st – The Problems And My Solution…

    Rob
    17 Dec 2014 | 2:18 am
    UPDATE: Jan 23rd, 2015: 1) JVZoo (Fabulous!) Of all the selling platforms out there JVZoo’s response to the EU VAT rules has been the most innovative and in my opinion it provides the most complete solution. As a product vendor you can: a) Block Countries This is “Solution 4″ in my original blog post below. Particularly useful for UK vendors who sell only a tiny amount into other EU countries – by switching off these sales you don’t have to register for MOSS and you can bypass all of the associated admin work. [A potential issue here are the anti-discrimination…
 
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    Builtvisible : Digital Marketing & SEO Agency

  • Implementing JSON-LD in WordPress

    Richard Baxter
    18 May 2015 | 12:45 pm
    First, A Brief History of Structured Data for SEO Microformats For a time, we had Microformats. Those times were simple, and good. Implementing Microformats would lead to interesting things, like review ratings in Google’s search results. You could have your events listed, recipes indexed, and all sorts of contact details marked up as critical data points for a crawler to parse. I really liked compound Microformats. They were simple to implement sets of attributes; added to the HTML containers surrounding useful data, like class=”postal-code”. Initially, web developers…
  • Does This Look Right To You?

    Richard Baxter
    22 Apr 2015 | 4:33 am
    A few days ago I was at the Inbound Conference in Dublin. At the bar after my session, a junior digital marketer asked me a really interesting question: “What’s the best piece of advice you could give someone who’s currently learning SEO?” My answer: always ask yourself, does this look right? Be Curious The SEO industry encourages curiosity in everything we do. Learning how things work and how things are built is an important prerequisite to unlocking a level of experience enough to effectively diagnose problems in organic search. I’ll give you one example…
  • The Future of Mobile Is Search, Not Just “SEO”

    Richard Baxter
    9 Apr 2015 | 7:56 am
    A few weeks ago, one of our junior team asked me to host a training session to explain Schema markup. Specifically, what Schema is, and why we implement it. It was an extremely on-point question, and one that I enjoyed answering. Around the same time, I was contacted for an opinion on Google’s Mobile update announcement. Except for this brief comment I hadn’t really written much at all about the update. The Future of Mobile Is Search, Not Just “SEO” This post isn’t about optimising your site for organic search results on mobile devices. Obviously, we’ve…
  • Pixels Please: Image Scaling in CSS

    Tom Bennet
    26 Mar 2015 | 5:30 am
    Until now, web developers have had very little control over how browsers render images when they’re scaled. Take Mario, for instance: This is a 24×32 pixel image, scaled up using Photoshop to preserve its crisp, blocky composition. It’s a great example of the low-res pixel art that’s long been a staple of retro and indie games. Let’s see how our image is rendered in the browser when scaled up using CSS: As you can see, the effect is suboptimal – the browser’s default scaling algorithm (usually bi-linear interpolation) has applied anti-aliasing to the image. Whilst good…
  • The Impact of IP Host Location on Your Site SEO

    Richard Baxter
    25 Mar 2015 | 4:20 am
    Back in February I contacted WPengine to ask if we could upgrade to PHP 5.5. With WPengine (and the way we’ve set up our DNS) this upgrade involved an IP address change in Builtvisible.com’s a-records. Following this change, I saw a drop in SEO visibility in our UK rankings so, I investigated. Sure enough, Searchmetrics showed a drop in UK rankings, but curiously, the US data appeared to show a big improvement. It became quickly obvious that the IP change was to blame, a location lookup revealed the problem. I’d originally set up our hosting to serve from a UK data centre,…
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    Jaydip Parikh: SEO expert

  • Do it yourself Lookup Motor Optimization Guidelines And Tricks

    16 May 2015 | 11:35 am
    The accomplishment of a internet site is measures by the visitors. Sites concentrated on selling stock are particularly reliant on customer site visitors. You will want to improve your look for motor rank to get these visitors. That means that research motor optimization is a reliable approach to growing targeted traffic. Read through the subsequent write-up if you are intrigued in employing research engine optimization on your web site. Extra advertising and marketing will not generally enhance lookup engine rankings. Although advertising and marketing somewhere else drives targeted traffic…
  • Strong Search engine marketing Advice That Ranks You Greater In Lookup Motor Outcomes

    4 May 2015 | 10:17 pm
    There are so many web sites nowadays, you might come to feel misplaced in the masses. If you stick to the measures from this write-up, you will be ahead of your competitors in terms of currently being noticed by prospective site website visitors. If no one appears at your articles, it is pointless. Get some guidelines right here to increase site visitors to your website and generate a bold and feasible existence on the Internet. There are many techniques to optimize your look for motor benefits. After you check out places for advancement for your internet site, you can decide on to allocate…
  • Strengthen Your Organization With These Leading Seo Guidelines

    23 Apr 2015 | 8:00 pm
    The most current buzzword in marketing and advertising is look for engine optimization. If your advisor has advised you try out it, or you are finding the expression on your possess, the tips in this article can get you on the proper observe. Tiny do most know that Search engine optimisation is the very best, and occasionally best way to get your customer count up. A domain identify which contains your key phrases can be a real enhance to your initiatives. This will attract visitors who are genuinely fascinated in your site’s content. Keep in thoughts that not all individuals that…
  • The Sky Is The Restrict When You Learn Seo

    23 Apr 2015 | 7:52 pm
    As you gain expertise in Search engine optimisation, you will begin to recognize how a couple of slight tweaks can lead to some severely good modifications. If you need to have to learn more about Seo, keep studying to find out what you require to know about rising your visibility in the research engine outcomes pages. When striving to improve your site’s lookup engine optimization, be affected person. Modify requires time, and this will not happen immediately. It will actually take months or lengthier for new websites. It will take a while to construct a popularity on-line, just as it…
  • Get pleasure from Elevated Web site Site visitors With Tips To Increase Your Seo

    23 Feb 2015 | 5:19 am
    A very good business site usually incorporates Search engine marketing methods into their advertising combine. Research motor optimization is a way to allow Google know that your internet site is about a specified area of interest. When folks lookup for search phrases connected to that specialized niche, your website will appear nearer to the top of the lookup listings if you use Search engine optimisation. To discover more, read on. When you are trying to complete search engine optimization targets, the use of meta description tags on every single web page of your internet site can be really…
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    SEO Eblog by SEO Advantage, Inc.

  • SEOe Trivia – Google Indexing Update

    Ashley Grafton
    22 May 2015 | 8:15 am
    Welcome to SEO Advantage’s Trivia feature Friday, where we discuss, dissect and comment on the internet and marketing, and how the two intertwine. What Google update in 2010 led to an improvement that made nearly 50 percent of user searches more successful? Update 2010 Google Faster Google Caffeine (See answer below) Google Caffeine was introduced in 2010 and was devised to help produce better search results. Caffeine was launched at a time when the amount of content found on the internet was growing at breakneck speed. Furthermore, this content was advancing as images, updates (mainly…
  • SEO Roundup (May 15, 2015): Google’s RTBF Controversy, Bing “Mobilegeddon” and How to Approach SEO like a Game of Thrones Character

    Lance Buchanan
    15 May 2015 | 5:00 am
    It’s been nearly a year since Google was forced to comply with the “right to be forgotten” (RTBF) rule laid out by the EU Court of Justice, and in the last 12 months the search engine has received over 254,000 removal requests throughout Europe. However, according to sources, around 70 percent of RTBF requests were denied by Google in the last year. In addition to the outrage expressed by those whose removal requests were denied, many individuals who have had their RTBF request granted are unsatisfied with the scope of the removals.  European regulators and politicians continue to push…
  • How (and How Not) to Respond to Negative Online Reviews

    Ashley Grafton
    13 May 2015 | 4:00 am
    When you run a business, two old adages should be in the back of your mind: ‘The customer is always right’ and ‘You can never make everyone happy.’ Given these two sayings, chances are if you work in the service industry, you’re bound to receive a negative online review at some point in your career. Popular sites like Yelp and Angie’s List, as well as social media, now make it easy for people to see online reviews of businesses, which means handling these reviews should be an important component of every business’s online reputation management strategy. Once you’ve received a…
  • How Optimized Images with SEO Can Generate More Website Traffic

    Ashley Grafton
    6 May 2015 | 5:00 am
    Aside from high quality content, images can be the next best powerful tool for website optimization. In fact, properly formatted images are capable of spawning a high volume of traffic from search engines such as Google Images. If you want your website to be able to capitalize on this traffic, you will need to learn how to optimize your images. Fortunately, it’s fairly quick and easy to do… 1. Use ALT Text Typically, when you look at an image (such as a person laughing) you’ll be able to recognize it without a caption. However, a search engine “spider” will not be able to do…
  • SEO Roundup: May 1, 2015

    Lance Buchanan
    1 May 2015 | 6:00 am
    Since Google rolled out its new mobile friendly algorithm update on April 21, industry sites like SearchEngineLand, LunaMetrics and others have been pouring over pagerank data to see what kind of effect the feared “Mobilegeddon” actually had. So far, there hasn’t been any significant changes. Not yet anyway. “All mobile-unfriendly (labeled as No Mobile) websites had decreases in organic mobile sessions except for one, which remained constant,” noted a LunaMetrics blogger. “However, the traffic drops were not armageddon-like for most.” Of course, it is still too early to tell how…
 
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    Professional SEO Solutions

  • Do’s and Don’t of Facebook for Business

    Ghazal Alvi
    30 Apr 2015 | 2:07 pm
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  • Tumblr and WordPress: The Powerful Combination

    Ghazal Alvi
    31 Mar 2015 | 1:48 pm
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  • Video SEO Tips

    Ghazal Alvi
    28 Feb 2015 | 12:19 pm
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  • Content Marketing in 2015

    Ghazal Alvi
    31 Jan 2015 | 7:49 pm
    Content marketing is a necessary element to your professional success. Your product, your service, your company, your business or collectively your brand should stand out of the crowd and the right content marketing is all you need! Creating valuable, informative, appealing content, and marketing it to gain targeted traffic, leads, building credibility, boosting reputation, and No related posts.
  • Happy New Year 2015

    Ghazal Alvi
    31 Dec 2014 | 7:30 am
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    Commerce Kitchen

  • An Agile Approach to Learning: Part 2

    Jen Martinez
    18 May 2015 | 4:09 pm
    A New School Model: Architecture for the future of now Last time, I spoke to the shortcomings of current education as I see them. I briefly discussed a landscape of ideas for a new system, one that changes the paradigms. Adding dimension to the learning experience through a culture of mentorship, professional practice, and agility. This time, let’s start to dig into some of the details, take a look below the surface, and begin to understand the structure of this new model. I like to refer to this model as Agile Education. I take this name from the world of engineering, most specifically…
  • Circadian Rhythms

    Russ Schissler
    8 May 2015 | 11:14 am
    What is improvisation? The question likely provokes several answers with varying degrees of detail. Most initial responses will likely center around some version of music, be it jazz, JS Bach, Mozart, or many current professionals. Actors and comedians will probably have a strong showing also. Note, they’re all performers. But is improvisation really a talent that belongs only to those on the stage? Maybe. But I’d also go to Shakespeare and counter with “All the world’s stage, and all the men and women merely players.” This is a blog post on my company’s website. It’s only…
  • An Agile Approach to Learning: Part 1

    Corey Davis
    13 Apr 2015 | 3:45 pm
    My intention here is to develop a description of my perspectives; one based on a marriage of my knowledge and experience in education, the other rooted in my passion for (and ideas on) technology. Over time, I have developed a unique understanding of our current position as a race and culture in America and how it is related to our system of learning. I have designed this through a convergence of experiences and skills, spanning three careers in four fields: engineering, science, teaching, and technology. I have the unlikely benefit of holding four higher education degrees, earned across a…
  • The Joys of Working Parents

    Leslie James
    25 Mar 2015 | 3:14 pm
    After a couple months of maternity leave, I cautiously dipped my toes back into the working world at Commerce Kitchen earlier this month… Who am I kidding?! I let our my war cry and sprinted back to the office as fast as my feet could take me. Even though my daughter had only been waking up once or twice per night, working mostly remotely part time while mommying full time was not something I was going to be able to sustain. Bouncing a screaming four month old while on a hangout to discuss technical specs, or trying to plan out a complex brand strategy at 10pm when I finally had a…
  • 5 Essential Skills Any Web Developer Should Have

    Alex Brinkman
    25 Mar 2015 | 8:43 am
    The full landscape of web development skills can be overwhelming, especially for new web developers.  If we distill all of this knowledge into five essential skills that are needed to be a professional web developer, regardless of your framework and toolset of choice, what would they be? 1. Security Every web developer needs to know about security.  The best place to start is the OWASP top ten, which should be required reading.  Web developers should take time to go through the list.  Learn about each vulnerability and how it can be avoided. Think about any of your own code that might be…
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    SEO Philippines| SEO Hacker Blog

  • SEO Secrets We Don’t Usually Blog About

    Sean
    19 May 2015 | 8:10 am
    Yep you read it right. This is the topic of our last year’s SEO Summit 2014. It’s been a year since that time and we’re thoroughly excited to finally be able to make the make the sessions of local SEO superstars Jason Acidre, Benj Arriola and Sean Si – public! Webmaster’s Note: You can download all of the videos, Powerpoint decks and AMA sessions of SEO Summit 2014 (for a Tweet or share) here. Also, I apologize in advance for our readers who are not familiar with Tagalog as some of the videos here are not in straight English. It was an awesome event with over 200…
  • How do I know if my SEO Works?

    Sean
    18 May 2015 | 8:07 am
    This is perhaps a question that precedes all implicit purposes of why you’re doing SEO – whether you’re an agency doing it for a client, you’re a freelancer working on your own site or you’re a small business owner trying SEO out for the first time. It is a timeless question that deserves an answer. And yes there are ways to know. Fluctuation Factors How to know if your SEO is really working is not an easy thing to find out – especially with all the factors at play. So I’ll break it down to major fluctuation factors. Most of which are out of your…
  • What SEO Companies Should Say to Their Clients’ Faces… Respectfully

    Pam Sallegue
    7 May 2015 | 12:15 am
    Dealing with clients isn’t easy, in fact it’s sometimes harder than the tasks itself. But retaining and getting new clients are the reasons why you’re still in the business. What’s bothering me though is that most SEO companies think that the best way to retain clients is to please them, to do whatever their clients want them to do. But isn’t it your job to make the decision for them, because you’re more knowledgeable, and it’s actually the main reason why your clients hired you? Some of our clients have been with us since the company started, and…
  • 8 Reasons why you should Attend the SEO Summit 2015

    Sean
    25 Apr 2015 | 8:07 am
    The air was thick with excitement, the crowds were buzzing, you could almost feel the energy of it all. My palms are sweating in giving the opening speech. It was SEO Summit 2014. The first-ever hacker-type SEO conference in the Philippines. That was almost a year ago. What: SEO Summit 2015 Where: Alpha Tents, Alphaland Southgate Mall When: June 20, 2015 – schedule of events can be found here How: Register here and make sure to be there on the day Ticket Price: 2,500php before May 15 and 2,800php after In just a little over 2 months, SEO Summit 2015 will open its gates to the next wave…
  • 3 Simple Tricks to Converting SEO Leads Into Clients

    Pam Sallegue
    22 Apr 2015 | 9:18 pm
    As the owner of a web based business, hardly a week passes by without me receiving spam emails from SEO agencies who want to help me rank on Google. Webmaster’s Note: This is a guest entry by Anand Srinivasan from Lead Joint. Talk to small business owners and they all have stories to tell about unsolicited emails and phone calls that start with the promise of top Google rankings. The trouble is that except for medium and large sized agencies who have the resources to advertise and market their services, customer acquisition for freelancers and small agencies is a pretty tough proposition.
 
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    Hallam Internet

  • The Secret to Successful Blogging

    Elliot Davies
    21 May 2015 | 1:30 am
    Get the First Sentence of Your Blog Wrong, and Nobody Will Read the Rest If you fall at the first hurdle, don’t expect to finish the race. The most important element of any blog post is the headline – but this is only good for encouraging people to start reading. The secret to successful blogging is to encourage people to keep reading your blog post, right to the end. And for that, you need to write the perfect opening line. The Vital Importance of Your Opening Sentence Even the most powerful of headlines will only get people as far as your first sentence. And if your first…
  • 5 Ways To Write Better Tweets

    Carla Froggatt
    20 May 2015 | 1:30 am
    Twitter has around 271 million monthly active users, and an average of 500 million tweets are sent every day. That’s a lot of people competing to be heard. We recently said that if you don’t know how to write headlines, you might as well quit blogging. Well, the same is true for Twitter. With 140 characters at your disposal, verbosity is simply not an option. However, neither is being vague. So how do you write tweets that will make people take their finger off infinite scroll and pay attention? If you want to write better tweets, try the following: 1. Stop Tweeting First and…
  • Using Schema.org Markup for Email

    Ben Wood
    19 May 2015 | 1:30 am
    If you’ve been reading our blog over the past couple of years, you’ll no doubt have heard us reference Schema.org markup and the various ways it can improve the visibility of your web pages in both local and national search results. In this post, I will outline how Schema.org markup can be used to improve the appearance of certain emails, and make it much easier for users to interact with emails that require an action to be taken. By adding schema.org markup to emails, users receiving those emails can now complete certain actions directly from their Gmail inbox. Just like…
  • 3 Top Tips For Email List Building

    Tom Whiley
    14 May 2015 | 1:30 am
    Email marketing is here to stay. Not only is it a great channel for promoting new products and building your brand, it’s also still among the best for ROI. Email list building remains one of the most challenging aspects of email marketing, so it’s important to explore new opportunities to build your database. However, it’s not a question of buying email lists, but of growing them organically. While purchasing data for email marketing purposes does offer some quick wins,it can be a dangerous game to play. You can never be sure of the data’s quality, and more…
  • Google Announces New Adwords Products for Mobile

    Lauren Ahluwalia
    13 May 2015 | 1:30 am
    Now that the majority of searches take place on mobile devices, Google has revealed a range of new AdWords features that are specifically designed to suit the unique requirements of mobile users. Rather than a clicking on an advert, users will soon be touching and swiping a carousel of product images for an enhanced user experience. Jerry Dischler, vice president of product management for AdWords, said: “Consumers on mobile devices have higher expectations than ever before – they want everything right away.” Google has thus developed new ad units that are capable of instantly…
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    Online Marketing Blog

  • The 2 Types of Ad Delivery Mode in Adwords Campaigns

    George Abraham
    7 May 2015 | 2:24 am
    Google Adwords is one of the most effective and efficient method to attract instant and targeted traffic to a website. Traffic coming from Adwords are very much refined and has the potential to be converted into a lead or sale after visiting the landing page. Adwords platform is equipped with a lot of feature and functions that helps in running a precise and targeted online marketing campaign for your website. When compared with SEO campaign, the PPC campaigns such as Adwords helps in getting quick and relevant traffic to your website. You can create different campaigns in your Adwords…
  • 10 Key Benefits of PPC Advertising

    George Abraham
    5 Feb 2015 | 5:01 am
    Online advertising and marketing has come a long way and these days majority of the people are opting for online marketing and advertising channels. They seem to have ultimately found out that online advertising and marketing activities are the best way to project their respective products to a wider and targeted audience at a much affordable rate. Most of them might have tried out the traditional marketing activities in the past and after learning about the advantages and benefits of online advertising, they are ready to give it a try. One of the most powerful and reliable online advertising…
  • 8 Important Traits of an Ideal Landing Page

    George Abraham
    2 Feb 2015 | 5:32 am
    Landing page is one of the most important ingredients of any online advertising or marketing campaigns. A well designed and developed landing page can make sure that you meet success with your online marketing campaigns. In the current trend of online advertising, marketing, SEO, email marketing and other online promotional activities, you need to have a great and amazing landing page to stay ahead in the marketing. Without a decent landing page, your online marketing activities are bound to fail, irrespective of the amount you are spending on it. These days advertising agencies are investing…
  • Converting Your Talents into Money with AfilioPlace

    George Abraham
    3 Jan 2015 | 10:38 pm
    Most of the us always look for earning money from the internet as there are a lot of opportunity for skilled IT professionals to earn money from the internet. One of the best method for making money from the internet is affiliate marketing and these days a lot of people are making handsome income from various affiliate marketing activities. There are a lotf of affiliate marketing platforms available, that helps you to make real money and you just need to select the perfect affiliate marketing niche that suits your interest and talents. One of the best and easy to use affiliate platform that I…
  • Google Now Helps to Easily Identify Mobile Friendly Websites on Your SmartPhones

    George Abraham
    26 Nov 2014 | 6:09 am
    The numbers of mobile internet users are increasing rapidly and so has the need for mobile friendly websites. Users will find it irritating when they come across websites that are not responsive and do not show up well on smartphones and tabs. They might also stay away from browsing those websites when they seem them again while googling on smartphones. Before, the real issue was that the people did not have a choice to identify from the search results on their smartphones on which websites were mobile friendly and which were not. So most of the time they might not be happy with the output of…
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    Haden Interactive

  • Specializing vs. Doing Everything

    Gideon Haden
    22 May 2015 | 6:00 am
    Some people love the thought of being able to do anything and everything under the sun. You look back at those old renaissance men who were carpenters/ mathematicians/ philosophers/ doctors/ painters/ sculptors/ writers/ cobblers/ bakers/ used car salesmen/ ballroom dancers/ cake aficionados, and you think – wow, I’d like to be like them. Being able to do absolutely everything is certainly an appealing idea, and with the internet being chock-full of how-tos and DIY tutorials, even seems possible. However, there is a big problem with trying to do everything, and that’s…
  • Setting Up Analytics Goals… or Not

    Rebecca Haden
    21 May 2015 | 9:02 am
    Google Analytics goals can do some great things for you. By configuring goals in Google Analytics, you can see not just how many people bought your product or what percentage of your readers make it all the way to the bottom of the page, but also actionable things like which of your traffic sources has the best conversion rate (so you can direct your resources to the right places) and how your ads perform beyond the hits and clicks in the reports you receive. But sometimes setting up a goal isn’t the most efficient way to get the information. We’ve been working with the dynamic…
  • Make Online Appointments Appealing

    Rebecca Haden
    20 May 2015 | 7:46 am
    Online appointments are already appealing as an idea. Your patients or clients can make their appointments fast, at any time of day or night when they feel the need, without having to stay on hold or announce their problems aloud in a hallway between meetings. From  your side of the phone, online appointment scheduling can increase revenue and save money by reducing staff time spent on the phone and also reducing no-shows. What’s not to like? But an American Medical News case study found that even in a practice where online booking was successful, only 35% of patients scheduled their…
  • User Management in WordPress

    Rebecca Haden
    18 May 2015 | 8:46 am
    Your WordPress website has an admin area that can be accessed by you and anyone else you give permission to. As with most elements of WordPress, there’s a basic setup that comes with your WordPress installation, and then the details can be settled as your web team builds the website. Basically, you have control over who has access to your website. Your web team (the people who built your website) must have full access to your website, though some designers prefer to use FTP access rather than or along with Administrator access in the WP Admin area. Your webmaster must have full access,…
  • Is Social Media Bad For Us?… Again: Dangerous Trends on Social Media

    Gideon Haden
    14 May 2015 | 6:00 am
    Social media has many uses, and even makes for a lovely scapegoat. Recently, a number of dangerous dares and challenges on social media have prompted people to ask, again, is social media bad for us? Some folks take the stance that social media can promote reckless behavior. In a sense, this is true. However, it’s not that social media inherently makes people do crazy and foolish things. Social media just gives people a much larger audience. It’s a way to share thoughts, ideas, and yes, unwise challenges with huge numbers of people. Lighting yourself on fire, choking on spoonfuls…
 
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    inmarketingwetrust.com.au

  • Measuring the Market – Interview with Adam Kreitman

    Kirsten Tanner
    4 May 2015 | 5:34 pm
    Adam Kreitman is an online Marketing Consultant, Google AdWords Specialist and Writer.  He was named one of the Top 25 Conversion Optimisation Experts of 2014 by PPCHero and is the owner of Words That Click, a lead generation company specialising in PPC (Pay Per Click) and SEO (Search Engine Optimisation). Adam co-authored the book, Attract, Capture & Convert which is listed in the Top 25 Social Media Marketing Books to Read in 2015. In my research for the top books to cover, Adam and I started chatting about traditional marketing vs. digital marketing and he was kind enough to let me…
  • Marketing with Social Media – Interview with Linda Coles

    Kirsten Tanner
    27 Apr 2015 | 4:11 pm
    I recently had the opportunity to interview Linda Coles, digital marketing coach, international speaker and social media expert. Linda is the author of Marketing with Social Media, in which you’ll learn how to use social media effectively, establish a simple marketing plan and measure the results of your efforts. While researching authors for my latest article the Top 25 Social Media Marketing Books to Read in 2015, Linda and I got to talking about leveraging social media as a marketing tool for small businesses and she was kind enough to answer several questions I had on the topic. Your…
  • Attract, Capture & Convert with Social Media Marketing: An Interview with Mason Duchatschek

    Kirsten Tanner
    20 Apr 2015 | 5:31 pm
    As a digital marketer and writer one of my favourite things about my job is writing content that I personally would want to read and share. I recently had the opportunity to write a post about the Top 25 Social Media Marketing Books to Read in 2015. As part of my research I contacted some of the amazing authors who made the cut. Mason Duchatschek, social media expert, owner of Buildatribe.com and author of Attract, Capture & Convert was kind enough to share his business acumen and social media prowess. I asked his advice on behalf of small business owners everywhere, how to utilise social…
  • Social Media and Visual Marketing – Interview with Peg Fitzpatrick

    Kirsten Tanner
    13 Apr 2015 | 4:22 pm
    Peg Fitzpatrick is a social media strategist and the Director of Digital Marketing for Kreussler Inc. She is a passionate keynote speaker and has presented at BlogHer, Kim Garst’s Social Boom conference and has upcoming presentations at Social Media Examiner’s Social Media Marketing World. She recently co-authored the book, The Art of Social Media with Guy Kawasaki which was featured in our Top 25 Social Media Marketing Books to Read in 2015. Peg was kind enough to chat with me about all things social media and visual marketing.   Interview with Peg Fitzpatrick Q: You’ve stated…
  • Protected: Les 10 plages qu’il faut avoir vu au moins une fois dans sa vie

    Vincent Koc
    1 Apr 2015 | 7:36 pm
    This content is password protected. To view it please enter your password below: Password: The post Protected: Les 10 plages qu’il faut avoir vu au moins une fois dans sa vie appeared first on .
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    RankSurge

  • Idiots Driving the SEO Train

    Paul
    20 May 2015 | 3:48 pm
    Idiots Driving the SEO Train Imagine your position is to be the “thought leader” for seo at your company. Pretty cool, right? Finally made it to the “top of the mountain”. Then, about 24 hours before it goes live, you are told that your multi-million dollar site is switching from a subdomain BACK to the original “www” site, AND with the HTTPS layer on top of it. Best part? They never asked you to look at ANYTHING. So, this means a few things. 1.) I’m hoping that all my blathering for the past three years has sunk in to every level of development and…
  • Search Reputation Vs Local Rankings

    Paul
    2 Dec 2014 | 12:55 am
    Search Reputation Vs Local Rankings Let’s get one thing clear – both are extremely important to any brand. But for the sake of this topic, which one is more important to focus on? Let’s use an example of a brand that has a location in every major metro in a country. The first step is to get ranked for “geotargeted term + keyword”. that’s the easy goal. Terms like “Austin colleges”, “art colleges Austin”, etc. So, the person searching finds the listing and is thinking about considering that school as a place to go into a ton of debt…
  • Why I Quit Domaining

    Paul
    5 Nov 2014 | 7:19 am
    Why I Quit Domaining Coming from me, this isn’t news. I’m not a major player that owns thousands of domains or even a few really good ones. Instead, I’m someone who *used* to make a good amount of money from the domaining industry. It was never enough to quit working, but it provided for some nice vacations and a few extra items around the house. But as I dove deeper into the realm of domains and tried to expand on the number of domains I could own, an evolution happened. People were starting to use the web in a smarter way. What do I mean by this? There was a time when…
  • Web Marketers: WAKE UP! Google is not the only source of Converting Traffic

    Paul
    10 Jun 2014 | 2:43 am
    Web Marketers: WAKE UP! Google is not the only source of Converting Traffic image source Just like the Guns N’ Roses song “Dead Horse“, I really feel like that is the point I have reached. Not a day goes by where at least ten new articles are talking about some algorithm change, or some other way to get links or create content that Google will favor. WHY?! Why am I not seeing more articles on the other parts of the web that drive HIGH QUALITY CONVERTING VISITORS? I think it’s because most proclaimed “SEO Experts” don’t know how to really use social…
  • Facebook News Feed Trick

    admin
    3 Jun 2014 | 3:51 am
    Facebook News Feed Trick So, the reason it’s a called a “trick” is that this won’t last for too much longer. My guesstimate is that within six months of this getting published, Facebook will close the loop on this. In case you weren’t aware, your Fanpage posts are only seen by 10 percent of your fans. All the time and effort building your likes is being monetized by Facebook. They want you to spend even more to reach the connections you’ve already created! THE STRATEGY In August of 2013, Facebook introduced something called “Story Bumping”. To best…
 
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    WebiMax » Blog

  • 10 Ways to Beat Google’s Algorithm

    Rachael Giza
    8 May 2015 | 9:42 am
    10 Ways to Beat Google’s Algorithm was originally posted on the WebiMax SEO Blog Dubbed MobileGeddon by some and the SEO-pocalypse by others, Google recently changed its search algorithm to favor sites that are optimized to be viewed on mobile devices.  What will Google do next?  That’s the question companies are now asking themselves as they attempt to remain competitive in the realm of digital marketing. It’s no secret that Google continually adjusts its tactics and search algorithms, but while some changes, MobileGeddon for instance, are announced far in advance, other…
  • Tips For Accessing Old Social Networking Profiles

    Darryl Saull
    24 Apr 2015 | 7:30 am
    Tips For Accessing Old Social Networking Profiles was originally posted on the WebiMax SEO Blog If you got into the social media game over a decade ago when social profiles were just starting to gain momentum, you may have an outdated profile haunting you in the vast world of the web. If this is the case, it has the potential of causing detrimental damage to your online reputation, because those who search for you may find a profile that is no longer relevant to you or your business. Unfortunately, it’s a fact of life that we forget a password or entirely forget login credentials from…
  • 3 Things Your Competitors Can Teach You About Digital Marketing

    Darryl Saull
    10 Apr 2015 | 11:55 am
    3 Things Your Competitors Can Teach You About Digital Marketing was originally posted on the WebiMax SEO Blog You know that old saying, keep your friends close and your enemies closer? Well, in the realm of digital marketing, that phrase is one to live by. Almost every single business out there has a competitor who is trying to get a bigger piece of the pie. If it is your goal to stay ahead of the competition, then you have to know which strategies work and which do not in your industry and use that knowledge to employ smarter tactics. So where do you start? You start by researching the…
  • Responsive vs. Adaptive Web Design

    Kenneth Wisnefski
    8 Apr 2015 | 9:57 am
    Responsive vs. Adaptive Web Design was originally posted on the WebiMax SEO Blog Technology is constantly evolving, and so web developers often debate which web design method will better suit the needs of internet users. As more people gravitate towards the latest gadgets like tablets, mobile devices, smart watches and other techy gear that use screens of various sizes, web design has to meet the challenges that those differing screen sizes present. As a site owner, you want your web-site to look good on everything from the smart watch on your wrist to the web-enabled screen on your…
  • Facebook’s New Peer to Peer Payment Feature: The Future of Mobile Money

    Lynn Whitley
    1 Apr 2015 | 2:05 pm
    Facebook’s New Peer to Peer Payment Feature: The Future of Mobile Money was originally posted on the WebiMax SEO Blog Millennials have learned to quickly adapt to the way mobile technology fundamentally changes the way simple tasks are performed; wireless cashless payments serve as a good case and point. Recently Facebook targeted the millennial generation with their own payment feature that works through their Messenger app. The app will allow Facebook friends to transfer money easily between bank accounts. According to Facebook, this service will become available to U.S. users within the…
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    PanGalatic Digital » Blog

  • 4 Twitter Chats for CMOs

    Rachel Kiser
    22 May 2015 | 10:55 am
    One of the best things about the field of marketing is that the landscape is constantly changing. Just a decade ago, a snap was what Elle Wood’s sorority was giving her. Now, it’s a way for brands to interact with… The post 4 Twitter Chats for CMOs appeared first on PanGalatic Digital.
  • Social Networks Are Not One-Size-Fits-All

    Rachel Kiser
    21 Apr 2015 | 7:00 am
    When live-streaming video apps Meerkat and Periscope started attracting oohs and ahhs a few months back, like most digital marketers I was curious about the new social platforms. The idea of showing the internet your world in real-time is certainly… The post Social Networks Are Not One-Size-Fits-All appeared first on PanGalatic Digital.
  • PAN GALACTIC DIGITAL ANNOUNCES NEW DIGITAL MARKETING SPECIALIST

    LARA REED
    24 Mar 2015 | 11:09 am
    Pan Galactic is pleased to announce that Rachel Kiser has joined Pan Galactic Digital as Digital Marketing Specialist. Kiser will help analyze clients’ data and identify trends to make appropriate business recommendations. She will also manage content creation initiatives. Previously,… The post PAN GALACTIC DIGITAL ANNOUNCES NEW DIGITAL MARKETING SPECIALIST appeared first on PanGalatic Digital.
  • Next Google Update Targets Mobile

    Rachel Kiser
    17 Mar 2015 | 6:50 am
    Webmasters have been wondering for a few months now if a new Google update targeting mobile friendliness is coming. First, the search engine rolled out a feature that would label mobile-friendly sites as such in the mobile search engine result… The post Next Google Update Targets Mobile appeared first on PanGalatic Digital.
  • Mobile Is Hot But Desktop Still Dominates

    Rachel Kiser
    9 Mar 2015 | 7:00 am
    Just last week, I cautioned a client against throwing every available resource into mobile optimization of their site. Too often in the digital world, and maybe in the world period, a subject gets a lot of buzz, and everyone jumps… The post Mobile Is Hot But Desktop Still Dominates appeared first on PanGalatic Digital.
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    Path Interactive

  • Path Interactive Teaching Search Marketing This Summer at NYU

    Leigh Evenson
    13 May 2015 | 11:26 am
    Ruben Quinones VP, Client Strategy of New York search and social agency Path Interactive will be teaching two courses on search marketing this summer at NYU’s School of Professional Studies. Starting June 12, 2015 an online asynchronous Search Marketing course taught by Ruben Quinones will begin and continue until June 28th, 2015. Online courses are self-paced and do not take place in a classroom. For more information or to o register for this course click here. Ruben will also be teaching an in-person course that will consist of 3 sessions over the course of three days. This course will…
  • Path Interactive Speaking at Market Expo New York

    Leigh Evenson
    5 May 2015 | 10:37 am
    On May 21st 2015, Ruben Quinones VP, Client Strategy at New York search and social agency Path Interactive will be speaking at the Market Expo New York. The Market Expo New York is provides sales and marketing for small businesses. It is the only business-to-business trade show, conference and networking event focused specifically on sales & marketing for small business. Market New York Expo is a one day event that provides small businesses with the tools and strategies they need to improve their corporate marketing, drive new sales and grow. This annual BUSINESS EXPO brings together…
  • Digital Week in Review: Instagram Introduces 3 New Features, SnapChat Disables 3rd Party Apps, and How To Not Lose Followers

    Leigh Evenson
    10 Apr 2015 | 8:56 am
    In this week’s Digital Week in Review: Instagram introduces 3 new features, Snapchat disables third party apps, and an infographic on how to not lose followers on social media. Instagram Introduces Three New Features On Wednesday, Instagram made three new additions.. These are the first new features made since December, when Instagram added five new photo filters, slow motion videos, real-time commenting, and the ability to adjust the perspective of photos. The new features rolled out are Color, Fade, and post notifications. “Use the Color tool to tint the highlights or shadows in…
  • Path Interactive Speaking at Trade Brooklyn

    Leigh Evenson
    7 Apr 2015 | 9:34 am
    Ruben Quinones, VP of Client Strategy at  New York search and social agency Path Interactive, will be participating in the Trade Brooklyn B2B Trade Show and Conference on April 15th 2015.  Trade Brooklyn is the largest B2B trade show in Brooklyn. Trade Brooklyn is creating countless opportunities by bringing together premier businesses from Brooklyn, the adjoining boroughs of NYC, and the greater metropolitan area with national corporations, entrepreneurs, non-profits, government agencies, business advocacy groups and the media. Ruben will be given a talk on search marketing in his…
  • Digital Week in Review: Facebook as a New Source for Young Adults, Periscope, and Top Brands of March Madness

    Leigh Evenson
    3 Apr 2015 | 10:43 am
    In this week’s Digital Week in Review: Facebook is popular news source for millenials, new live streaming app called Periscope, and March Madness’ top brands. Facebook is Primary News Source for Young Adults According to data from eMarketer, Facebook is the social platform most used as a news source by millennials. Almost 60 percent of millennials (people born between the early 1980’s and early 2000) log into Facebook at least once a day, over half of that log in several times a day. During their time online many use their feeds as source of news and information. Most…
 
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    DKS Systems

  • “Tweets take flight in the Google app”

    Lienna
    19 May 2015 | 8:53 am
      Photo Credit “Tweets take flight in the Google app”   Today, Google and Twitter announced that they will be integrating relevant Tweets into Google Search Results on mobile devices.  Users can simply search a person, place, event, or #hashtag, and a “Popular on Twitter” carousel will show the most relevant and recent Tweets to your search. Tapping on the Tweet in the Google Search will bring the user directly to Twitter where they can view the actual Tweet and explore more content. “To start, we’re launching this on Google.com in English in the…
  • Win The Moments That Matter: Google AdWords

    Lienna
    11 May 2015 | 8:00 am
    #StepInsideAdWords “Billions of times per day, consumers turn to Google for I want-to-know, I want-to-go, I want-to-do, and I want-to-buy moments. And at these times, consumers are increasingly picking up their smartphones for answers,” - Google Webmaster Tools Blog Last Tuesday, Google announced new innovations in the next generation of AdWords that will help businesses “Win the moments that matter.” Users are searching to find relevant answers to immediate questions now more than ever and Google is doing something to help businesses show up front and center. Google…
  • Connecting All Humans

    Lienna
    4 May 2015 | 9:04 am
    THE INTERNET. It seems like all of us use it every single day. We hear a phrases like, “I read it on Facebook,” or, “I found this recipe on Pinterest,” more frequently than ever before. Using the internet has become a part of many people’s everyday lives and we cringe when we’re denied access to it. Yet, we forget that over two-thirds of the world is still without internet access.. That’s 4 billion people who are not connected. Just over 2 years ago, Facebook announced a service called Internet.org with one overall goal in mind: Help Everyone Connect.
  • New YouTube Kids App

    Lienna
    24 Feb 2015 | 12:39 pm
    “Introducing the newest member of our family, the YouTube Kids app–available on Google Play and the App Store“- YouTube As every parent will experience at some point, finding ways to keep your kids occupied, engaged, and educated is a necessity, yet not always easy. While not a parent myself, my roommate has a 3-year-old daughter and finding interactive ways to keep her interested and occupied has become quite a challenge in our household. However, one surefire winner is pulling out the tablet, launching the YouTube app, and playing video after video that she can dance…
  • DKS SYSTEMS IS HIRING!

    Lienna
    16 Feb 2015 | 11:36 am
    We’re growing our team to better serve our awesome customers! We have a number of challenging projects lined up and we’re excited for the opportunity to add the right individuals and broaden our expertise. If you’re looking for a fast-paced environment with a variety of assignments and leadership aspirations, we want to talk to you! We’re looking for a candidate that’s customer-focused, enjoys challenges and has strong verbal and listening communication skills. If that’s you- we’d love to hear from you! Please send your resume and cover letter to careers@dkssystems.com or…
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    SEOP Blog

  • Three Content Writing Tips to Beat Writer’s Block

    SEOP Blog Team
    18 May 2015 | 8:00 am
    The great thing about content writing is that, given the list of keywords you have, you can more or less figure out what to write for the next due article. The other side of the coin, though, is that having to work with the same list of keywords over and over again—not to mention the volume of content you have to write on a monthly or weekly basis—can leave you fresh out of ideas and staring at a clean, blank page.
  • How to Prevent Your Site from Getting Slammed and Penalized

    SEOP Blog Team
    11 May 2015 | 8:00 am
    While Google’s recent mobile-friendliness algorithm update seems to have rattled most site owners, the Doorway Page Update hasn’t been getting a lot of news. To refresh your memory, the search engine announced that it would be releasing a “ranking adjustment” for doorway pages last March, noting that the update would have a significant impact on sites that utilize doorway campaigns.
  • Key SEO Insights from Google’s Recent Mobilegeddon Update

    SEOP Blog Team
    4 May 2015 | 8:00 am
    Nearly two weeks since the launch of 'Mobilegeddon', it's fair to say that Google's major search algorithm update was less impactful than most people expected. But while the mobile-friendly update may be complete, the re-indexing of websites that are due to be penalized is not.
  • Internal Linking 101: Basic Tips to Get Your Most Important Pages to Rank

    SEOP Blog Team
    27 Apr 2015 | 8:00 am
    Creating readable and authoritative content isn't all there is to winning the SEO game today. On-page elements, such as the internal link structure of a web page, also play a key role in boosting rankings, and a solid grasp of these elements can strengthen your website and improve your SEO efforts.
  • Important Questions to Ask Before Hiring an SEO Company

    SEOP Blog Team
    20 Apr 2015 | 8:00 am
    Anyone who's finally decided to invest in an SEO campaign and hire a digital marketing company knows that asking the right questions can be difficult, especially if you don't know much about SEO. To help you make an informed decision on finding the right company to work with, consider the following questions.
 
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    Digital Next

  • Google’s Phantom 2, Quality Score Update

    Gary Douglas
    22 May 2015 | 4:04 am
    Over the last few weeks, there has been plenty of online chatter regarding google pushing out secret, and then not so secret updates. The update was first blogged about and dubbed ‘Phantom 2 Update’ because Google didn’t say anything about it, and it was released 1 year to the day from when Google last did a large update that they didn’t confirm or deny that became known as the ‘Phantom Update’. The early reports of the 29th April marry up with the data we saw. Then, earlier this week, Search Engine Land got a confirmation that a core part of the algorithm has been updated…
  • We’re looking for a new Content Writer to join our Manchester office!

    Matthew Thompson
    27 Apr 2015 | 7:56 am
    We’re on the lookout for an experienced, enthusiastic Content Writer to expand our already well-rounded, creative and established content team, based in our Manchester office. Our ideal candidate must have at least 2-3 years of professional experience and be fully equipped to deal with the demands of a large digital agency. They will be welcomed into a team of multiple content writers boasting journalistic connections both past and present. You will be responsible for researching and writing original content for clients’ websites, on a wide variety of subjects. This content may be in the…
  • Stopping Google Analytics ghost referral spam

    Gary Douglas
    22 Apr 2015 | 4:38 am
    Over the last few months, webmasters have been plagued by ghost referral spam in their Google Analytics by a few different companies. All of the companies claim pure intentions and that their bots don’t make a difference, but people are getting sick of it all. There are some easy fixes for this, but without constant monitoring and excluding referral domains, you will never see accurate referral traffic, and this will can give you a false impression of the success of your SEO efforts. For regular bots and spiders that are causing a problem, you can use the check box in Google Analytics…
  • 5 questions to ask before starting your first PPC campaign

    Matthew Thompson
    20 Apr 2015 | 4:04 am
    When done well, PPC can be an incredibly effective tool in your online marketing arsenal, allowing you to see positive results almost instantly. However, if you rush into it without a proper plan in place or without any experience, you run the risk of burning through your entire budget very quickly and being left with nothing to show for it. With a skilled, experienced team by your side though, the sky is the limit! If you’re planning on taking your first steps into the world of paid search, here are 5 questions you should be asking before you start your first campaign. 1) What is the goal…
  • Are you ready for the imminent Google mobile update?

    Gary Douglas
    16 Apr 2015 | 8:35 am
    In less than a week, a Google mobile update will be implemented to its search algorithm that will start to favour mobile friendly websites over non mobile friendly websites. Google has broken tradition and given advanced warning that they will be releasing this update. The fact they have done this indicates it could be one of their bigger updates, with some people predicting a bigger upset than Panda and Penguin. However, I’m going to refrain from agreeing or disagreeing until the update has been rolled out completely. As with many of Google’s large updates, it may take several days or…
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    Digital Marketing Blog

  • A Smattering of SEO News – Quality over Quantity

    Brian Rubin
    21 May 2015 | 1:15 pm
    Hello friends, and welcome to this week’s Smattering! We have had some fantastic news this past week, the biggest being Google finally admitting there was something of an algorithm update recently, this one taking direct aim against low quality and thin content. Google’s been pushing for higher quality and more useful content for a while now, so it’ll be fascinating to watch this change play out in the coming weeks. Check it out!   Google News Google Confirms Quality Algorithm Update – Earlier this month, many site owners and webmasters noticed their rankings…
  • A Smorgasbord of Social Media – What Facebook is Doing to Enable Businesses and Brands

    Kaitlin Rodriguez
    20 May 2015 | 3:23 pm
    Welcome back to another Smorgasbord of Social Media, your weekly roundup of all things social. There are some interesting changes we want to catch you up on, so keep reading for the latest in social media news.    FACEBOOK My Facebook Brings All The Content To The Yard (With Instant Articles) Facebook recently began hosting content directly on its platform with a new product called ‘Instant Articles.’ Created to speed up load time and enable publishers including The New York Times, National Geographic, BuzzFeed, NBC, The Atlantic, The Guardian, and BBC News to create content that…
  • A Smattering of SEO News – Google Owns the News of Late

    Brian Rubin
    18 May 2015 | 12:01 pm
    Hey folks, welcome to another Smattering of SEO News! This installment includes the last two weeks of important news pieces because I sadly had to miss last week, so that’s more news for you! It’s all Google related too, which is interesting in its own way. Enjoy!   Google News Google Goes After Thin Content With Manual Penalties – According to several webmasters,  a major content network that provided “thin content” was manually penalized over the past weekend. Many webmasters reported receiving messages via Webmaster Tools alerting them that their site has been…
  • A Plethora of PPC News – Testing And Snapchat

    Lena Northridge
    15 May 2015 | 2:53 pm
    Not much of a correlation between the fun things Google is testing and the Snapchat advertising updates, but they’re both discussed below and I hope you enjoy this week’s read! Testing 1, 2, 3 The search query report is finding a new home in the AdWords layout. To view search queries, we used to have to click under Keywords > Details > Search Terms > All. Now it’s clickable on the Keywords tab right at the top of the page, as are negative keywords. This seems like a major improvement as I think back to the struggle of finding it with my first account. Though it’s now second…
  • Smorgasbord – Quick And Easy

    Ashley Talley
    14 May 2015 | 9:11 am
    FACEBOOK Deep Linking On Facebook App Install Ads Is Now A Thing! Wait, what? Until now, if you were to download an app because you saw an ad for a great pair of shoes, you had to wait for the app to finish downloading and then remember what it was you wanted and then search for it. Thanks to deep linking, marketers can now create App Install ads that will take you directly to that great pair of shoes when you open the app for the first time. Thanks for finally acknowledging our 5-second attention span, Facebook! This is great news for business as Facebook is now placing users one step…
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    SEO Maverick

  • Google ‘Phantom’ Update 2

    Andrew Webber
    14 May 2015 | 12:05 am
    With all the press surrounding “Mobilegeddon” and Google’s push to ensure all websites are mobile friendly, an ‘unknown’ or ‘phantom’ update that started on April 29 has ripped through websites, and caused some enormous fluctuations in Google’s search results. The flow on effect of this update has been significant increases/decreases in organic website traffic coming from Google. Unlike Penguin and Panda, Google has given no indication that an update has taken place – but there is a tonne of data out there which illustrates that…
  • Fashion eCommerce SEO: The Complete Guide

    Hannah Paul
    23 Apr 2015 | 5:18 pm
    Are you the owner or marketer for a fashion boutique or online clothing retailer? Do you want to increase the traffic to your online store? Do you know what “SEO” is and have you tried to apply the basic fundamentals of an ‘SEO-friendly’ website before? To make search engines work for you, there are a number of tasks you must take in order to increase the likelihood your fashion website will be found in Google. SEO for an online store is a little different to optimising a local plumber or accountant’s website! We understand that SEO can be daunting, so we…
  • 23 Reasons Your Local Business Should Switch To WordPress

    Andrew Webber
    6 Apr 2015 | 11:24 pm
    Every local business should have a website. If you don’t have one, then you’re losing out on customers – big time. One of the biggest challenges for many small businesses is keeping their website up to date, without having to pay a web designer hundreds or thousands of dollars for every minor change required. This is why WordPress is awesome. It gives you more control over your own website and the content you publish. But Why WordPress? WordPress has fast become the defacto standard content management system for websites on the internet. It was originally designed as a…
  • 17 Insanely Actionable Strategies to Improve Your Local Website Rankings

    Andrew Webber
    28 Jan 2015 | 7:30 pm
    Imagine if you could see an immediate boost in your local website rankings, from just one minor change made to your site? There’s a ridiculously simple way to increase your website’s local rankings and website traffic, instantly. …whether you run a small flower shop, or plumbing business, or a multi-office real estate company, you’ll love this guide. We’re going to share with you 17 practical strategies for improving your local SEO website rankings TODAY. …whilst generating you more prospects and customers to your business. Exclusive Blog Post…
  • How To Write an SEO Friendly Blog Post

    Andrew Webber
    12 Jan 2015 | 3:22 am
    What’s the point of writing a blog post, if no one ever reads it? If you want your blog posts to actually be found in Google and read by potential customers, then it has to be easy for both humans AND search engines (like Google) to read and interpret the information. But how can you make your blog posts SEO friendly? This simple checklist will help your site to bring in more readers and search engine traffic from every single blog post or article you publish on your site! Exclusive Blog Post Bonus: Click Here to Get Access to a free bonus checklist that will show you how to write…
 
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    White Fire Seo

  • Optimizing Your Keyword Strategy To Get Top Search Rankings In Google

    admin
    30 Apr 2015 | 1:48 pm
    As a small business owner, if you have a website – that’s not enough to get discovered online. Sure, social media outlets such as Facebook and Google+ are nice, but your website is the “mothership”. Optimization can be applied to your website and even social media properties connected with your business. At the base of this are keywords, the things that people are typing in to find companies and answers. Keyword research can allow anyone to see real numbers behind those keywords, such as how many times a month it’s searched for and how much competition you would have to go up…
  • Creating Killer Content Is A Great Path Towards High Google SEO Rankings In 2015

    admin
    13 Mar 2015 | 7:14 pm
    In the marketing world content is king, it always will be. My first hand experience has shown this to be very true. Once upon a time my content was lacking on my AF sites (affiliate marketing sites) and my niche sites. I struggled with online marketing. I was putting in the time and effort but the sales were lacking. My content I thought was good, it was not. It took a hard look at the content I was producing or hiring others to do for me. In an attempt to save money I outsourced content creation over seas to India. Big mistake. While my Indian writers has decent enough grammar the tone,…
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    WebpageFX Blog

  • How to Use Psychology to Convert Customers Online

    Jesse Eisenstein
    22 May 2015 | 6:24 am
    Capturing the attention of Internet users and guiding them through specific motions is essentially a science. It’s such a vital part of web design that it has evolved into its own niche practice over the past decade, dubbed conversion rate optimization. Businesses, services, news publications, and ecommerce stores alike are always testing to figure out which elements improve conversion rates. Will simply changing the color of a “buy now” button from orange to purple give us a bump in leads? What about the type of persuasive language we’re using? There are a plethora of factors that…
  • One Month Later: How Important Was Mobilegeddon to Your Industry?

    Chris Zook
    21 May 2015 | 6:00 am
    Today marks one month from “Mobilegeddon,” and Google’s mobile-friendly algorithm is in full swing. This means that it’s now more important than ever to have a website that’s accessible across multiple platforms and devices – or is it? A lot of people who were expecting something dramatic are now asking, “What did Mobilegeddon actually do? I didn’t see any changes.” At WebpageFX, our response to questions regarding the impact of mobile-friendliness is typically that it varies by industry. But now that these questions are becoming increasingly frequent, we…
  • How Personalized Landing Pages Can Make Your Site More Profitable

    Chris Zook
    20 May 2015 | 6:00 am
    Personalization is one of the most effective marketing techniques to connect with customers online. While the exact methods are different for every business, adding personalized elements to landing pages is a proven method of driving conversions on your site. But why is it so successful? The simple answer is that personalization shows customers that you care. You traveled the extra mile to tell John Smith of Generictown, Statename that you hope he’s doing well — that speaks volumes to your consideration as a company. While personalization previously existed in emails, messages, and sales…
  • How to Blend Science and Art for Strategic Marketing

    Rebecca Stickler
    19 May 2015 | 6:00 am
    Most industries fit very clearly into one of two categories – art or science. For marketing, however, the line is a bit more blurred. And depending on who you ask, you may get starkly contrasting answers as to which one it is. This may seem like a purely philosophical argument, but thought behind it can cause marketers to approach their daily work in very different ways. That approach can not only influence their individual efforts, but the direction of their company’s marketing overall. So which direction should your strategy ideally lean? The most successful marketers and marketing…
  • How to Keep Your Company’s Marketing Strategy from Becoming Outdated

    Rebecca Stickler
    14 May 2015 | 5:00 am
    Even for the most dedicated marketers, it can be difficult to keep up with the constantly-changing nature of the Internet. There are new developments almost every day, and sometimes it can feel like just when you think you finally have a handle on your marketing strategy, there’s a new algorithm update, tactic, or social platform to throw a wrench into it. Here’s the thing: there is no foreseeable end to this string of trends and updates. But instead of seeing them as a force to be contended with, it’s time to embrace them. If you make staying up to date on developments in Internet…
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    Boomtown Internet Group

  • How to Stay Focused While Working from Home

    Brian Donohue
    22 May 2015 | 2:06 pm
    Since Boomtown Internet Group is a digital marketing company we are able to embrace being fully digital, meaning that we all work remotely. For anyone new to working from home, it can be a challenge initially to stay focused and be productive. Without a boss and coworkers there to watch you, it’s now possible to get distracted with household chores, TV, time sucking websites like Facebook, etc. This article provides 10 steps to stay focused while working from home, coming from a team that has been successfully working from home full-time for several years. Step 1 – Identify Your…
  • The Good News About Verizon’s AOL Deal

    Megan Kelly
    14 May 2015 | 1:39 pm
    Weren’t you the least bit curious about the deal between AOL and Verizon? At first I could not figure out why on earth these two companies merged.  While most people scoff at the mention of AOL (“You’ve got mail!” was so 1990’s), its deal with Verizon could create a force to be reckoned with within the tech world – a force that is arguably much-needed in the face of Google’s digital ad market share. AOL While everyone was paying attention to Google, Facebook, and the like, AOL bought up a number of tech companies and relaunched them all under one moniker, streamlining the…
  • How to Make Google Remarketing Scripts Mobile friendly – Before April 21!

    Sue McCrossin
    20 Apr 2015 | 9:18 am
    If you have been working frantically to get all your client’s web pages mobile friendly according to Google’s mobile testing tool in Webmaster Tools before April 21, 2015, and you’ve noticed that some pages don’t check out, see if the client is running Remarketing ads.  If they are, chances are the script is creating a 300px by 13px iFrame on the page that breaks the mobile layout – depending on where you you put it in a div layer in your CSS.   There is a good discussion about this subject in the Google Webmaster Forum and a possible easy fix here.
  • Will Google’s Digital Crush ALL Other Marketing Medium?

    Sue McCrossin
    7 Apr 2015 | 10:47 am
    Will Google’s Amazing Search Results Dominate Marketing? Every year the founders of Google present a letter to their shareholders describing the goals they have for the company.  You can read them here. The letter usually comes out in May, and I anticipate this year’s letter will be as full of information as the previous letters.  The letter usually recaps the main areas of change at the company.  Last year’s letter mentioned its focus on health by acquiring Calico (focused on health, wellbeing and longevity) and Iris (smart contact lens for diabetics), and initiated a focus on…
  • Google’s New Pelican Update Will Leave Webmasters in a Lurch

    Megan Kelly
    1 Apr 2015 | 6:58 am
    Google announced this morning that it is in the process of rolling out an entirely new update to the algorithm, this one called “Pelican.” The update will target mainly sites that have had a monopoly on the top search results for a long time. “The idea is to create disparity,” said a representative from Google earlier. “Preventing one site from having a monopoly creates a fresh experience for users and stops web developers from being too complacent.” Pelican is currently rolling out in Australia and Asia, according to Google. It is expected to hit the United States within the next…
 
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    Creative Search Strategy

  • Local SEO: Auto Repair City & Property Pages

    Steve Wiideman
    27 Apr 2015 | 1:29 pm
    On July 24th, 2014, Google released an update the industry has code named “Pigeon“, which affects search engine results with a regional or local intent. Examples of queries might be “oil change York PA” or “auto repair” alone where the search engine recognizes the location of user and returns local businesses in the results. Pre-Pigeon Update, results where highly data driven, where today Google uses a greater number of organic ranking signals, such as user behavior (typically affected by mobile-friendliness and over all user experience, among other…
  • Study: How Important are Yelp Reviews Really?

    Steve Wiideman
    31 Mar 2015 | 10:04 am
    Businesses around the world are paying more and more attention to Yelp, arguably the Internet’s largest social-local platform, and with good reason. Touting it’s average 135 million monthly users, dominance in local search engine results, and ability to shut down businesses over night, Yelp is force to be reckoned with. While I have more than enough evidence of the positive effect of Yelp on foot traffic and sales for the accounts I’ve managed over the years, there’s a dark side to Yelp we struggle with requiring hundreds of thousands of dollars toward online…
  • Interview with Former Google Webspam Employee

    Steve Wiideman
    17 Mar 2015 | 10:15 pm
    The chance of a lifetime for an SEO practitioner to speak with a former Google Webspam employee happened this morning (March 17, 2015) resulting in pages of notes and insights. While we can’t divulge the names of our contact, we will say they played a major role in the foundation of filters and rules still in place today. Hang on to your seats folks, a decent percentage of our notes from the interview are in this post. Technical SEO Best Practices We’ve been hard at work putting together a comprehensive SEO Roadmap strategy for small and mid-sized businesses, and wanted to know if…
  • How Google’s Proposed New Changes Could Transform The Future of SEO Forever

    Max Wegner
    13 Mar 2015 | 3:13 am
    Don’t believe everything you read on the internet. Despite the web being a powerful communication tool and research platform, there’s also a lot of internet junk floating around. Remember those internet memes about toilets flushing clockwise in Australia? Or how the Mayan calendar could predict the end of the world? Yep, it turns out these were just lies that appeared online (though ones that quickly spread like wildfire). Google to the rescue! Google could be soon introducing a new model that measures the ‘trustworthiness’ of a page – instead of its reputation…
  • 7 Algorithm Tracking Tools That Help Keeping Up With Google Changes

    Max Wegner
    9 Mar 2015 | 3:12 am
    You’ve heard of Panda, Penguin, and Hummingbird. But did you know that Google actually changes it search algorithms up to 600 times every year? Whilst most of these changes are only minor, keeping up to date with the latest updates from the Big G can significantly improve your search rankings. You’ll be able to pay closer attention to the amount of organic traffic that your website generates, and use all of this data to improve conversions and boost revenue. Luckily, you don’t need to be glued to the SERP and manually spot these changes yourself. Instead, there are a number…
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    Pole Position Marketing's E-Marketing Performance Blog

  • Awesomize Google Analytics (Part II) – Collect Site-Specific Data

    Mike Fleming
    21 May 2015 | 10:07 am
    Welcome to Part II of awesomizing your Google Analytics account!  If you haven’t read Part I of this series yet (Create a Great Account Structure), I would encourage you to do so.  While you don’t necessarily need to implement my recommendations in order, having a good account structure in place first helps keep you organized as […]
  • Avoid “SEO Creep” (And Unnessary Site Rebuilds)

    Stoney G deGeyter
    20 May 2015 | 6:12 am
    Search engine optimization is awesome. But just like with everything else, sometimes you need to go back and look at what you’ve done and make sure it all still is relevant and works the way you expect. Unfortunately for many organizations, what they find is SEO that might have worked awhile ago but doesn’t now. The […]
  • Why Your eCommerce Site Will Implode Without a Minicart

    Stoney G deGeyter
    19 May 2015 | 9:40 am
    The easier you make the checkout process on your eCommerce site, the more likely people will be to complete their transactions. One of the easiest things you can do to achieve this goal is provide a useful minicart. Minicarts are often found at the top of a web page, or they may be an overlay […]
  • My Beef with Mark Cuban About About Websites and Marketing

    Stoney G deGeyter
    18 May 2015 | 7:53 am
    OK, I have never claimed to be the smartest person in the world, or even in the room at any given time. And I certainly don’t think I’m smarter than billionaire investor Mark Cuban of Shark Tank. But I do have to call him to task a bit on some advice he gave to one of […]
  • How A Checklist Can Make Your Web Marketing Stronger

    Stoney G deGeyter
    15 May 2015 | 8:54 am
    I’m a big fan of checklists and, in fact, have written the ultimate web marketing checklists in my book, The Best Damn Web Marketing Checklist, Period! You can read all kinds of posts about the virtues of checklists, but I wanted to address “What’s next?” is never a question you have to ask because your […]
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    Wikimotive Blog

  • 4 Powerful SEO Statistics That Prove the Value of Search Traffic

    Mark Frost
    18 May 2015 | 8:45 am
    While SEO isn’t new to those of us in the digital marketing industry, there are plenty of small and local businesses that are only now being introduced to the power of organic search traffic. Whether you’re a salesperson for a marketing company who needs ammo to make the sale, or a local business owner looking for more reasons to invest in SEO, these statistics will help you better understand the overall value of search traffic. Local Search Users Take Action 88% of consumers who search for a specific type of business via mobile call or visit within 24 hours. (Google’s…
  • What Happened to ‘People Talking About This’ on Facebook?

    Erin Ryan
    16 Apr 2015 | 1:56 pm
    Page administrators and automotive social media managers may be startled when they look for Facebook’s PTAT (People Talking About This) metric, as it is no longer located under “Page Likes” on individual Facebook pages. ‘ Is Facebook’s PTAT gone for good? No. Before we dig deeper, let’s discuss what “People Talking About This” truly means for Facebook Pages. What is PTAT (People Talking About This)?   “People Talking About This” is a metric known to those who manage Facebook pages as an indicator on how well a Facebook Page…
  • Businesses: Do NOT Follow Mashable’s Advice on Posting to Facebook

    Erin Ryan
    23 Mar 2015 | 8:48 am
    Dearest Mashable Reader, Recently, you read a Mashable article titled “8 Ways to Beat Facebook’s Algorithm and Keep Your Consumers Engaged” that has caused me to reevaluate their article intentions and quality… and you should too. As a trusted social media news source, I cannot help but wonder what they were thinking posting an article that includes tips that will be detrimental to businesses that use Facebook as a marketing platform. First off, there is no “true” way to “beat the Facebook algorithm”. The Facebook algorithm is intended to provide news feeds with…
  • 4 Simple Ways to Future-Proof Your SEO

    Mark Frost
    9 Mar 2015 | 5:00 am
    SEO as a service is built on the foundation that the effort put in now can still have an effect years down the road. So by default, the goal of SEO should be to grow for the long haul. Unlike online advertising, in which traffic stops as soon as you stop a campaign, SEO is capable of producing ROI unlike any other form of marketing. Unfortunately, many automotive SEO companies don’t prescribe to that mindset. Instead, they look to find ways to cut corners and take the easy way out. If you want to future proof your business’s SEO, and avoid short-term solutions, here’s how…
  • How to Boost Twitter Engagement and Build a Real Audience

    Mark Frost
    2 Mar 2015 | 6:10 am
    While Twitter never grew to truly rival Facebook, it has affected our communication and our culture in the same way. People use Twitter for marketing, to connect with like-minded individuals, network professionally, broadcast news, and discuss anything and everything going on in the world. The most powerful part of this is that everything is public. Meaning anyone has the potential to reach millions of people and grow an audience, if their content is worthy. In this post, I’ll give you the starter guide you need to use Twitter as a platform to grow in your industry through simply…
 
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    Seo Sandwitch Blog

  • "QUAP-TED-LUV" Factor For Creating Quality Content

    Joydeep Bhattacharya
    22 May 2015 | 9:49 am
    Talk about the Panda update or the recent Phantom update, all are focussed towards identifiying quality content. The "QUAP-TED-LUV" factor is the only guideline you will ever need to create quality content for your website. Whether it's Google or Bing, quality content is one of the most important factor for ranking any website on Google. Let's explore this factor and see how you can improve your rankings based on content quality.The "QUAP" FactorQuality - The content should be unique and high quality. It should be created to provide a good user experience. It should serve…
  • Google Phantom 2 Update Strikes - WARNING - Major Issues That Might Penalize Your Website

    Joydeep Bhattacharya
    15 May 2015 | 10:49 am
    Phantom 2 update is a sitewide update that affects the entire domain as compared to only affecting the low quality pages. This means, sites getting affected by this update might loose a bulk of traffic overnight causing decline in conversions and profits.Why It's Called the Phantom Update?This update is called the Phantom update because it launches itself silently and punishes the websites heavily making them lose bulk of traffic & conversions overnight.When Did it Happened?The Phantom update happened on April, 29th, 2015 but no official announcement has been given by…
  • Google Rich Answer Box Ranking Factors - How to Rank Your Site for "How-to" Related Queries on Google?

    Joydeep Bhattacharya
    14 May 2015 | 10:38 am
    "How-to" queries comprise of a larger portion of daily search queries for Google. If we are able to rank our site for "How-to" style queries based on our niche then it can help us to divert extra traffic to our site making more way for conversions.An example of an "How-to" query can be "how to tie shoelaces" where Google displays a set of steps to answer the question searched by the user. Such type of answer display is called as the "Rich Answer Box". A screenshot for this can be seen below:Rich Answer Boxes started displaying in June 2014. Some display complete answers…
  • Checklist For Building Your Best Display Ad

    Joydeep Bhattacharya
    13 May 2015 | 10:08 am
    How can you build the best display ad that helps to generate the maximum engagement and ROI? Display advertisement from Google lets you create text, image, interactive and video ads in order to reach the maximum targeted audience. This post explores the top 20 checklist for making every display marketing campaign a success. Best Practices for Building the Best Display Ad1- Identify the main purpose of your image ad. Do you wish to increase traffic, increase conversions, retarget the customers or upsell your products? Every purpose will require a different ad based on the…
  • Facebook's New Add a Link Feature A Threat to Google?

    Joydeep Bhattacharya
    12 May 2015 | 10:47 am
    Social networking giant, Facebook is looking to cut down the time the users are spending on Google. The new in-app search engine of Facebook will allow users to post links in a status update without having to visit Google. This feature is still in the testing process. The below screenshot displays it.(Image credit: Techcrunch)As per this new feature, whenever any user will type in a search term on FB, a drop down list of links will appear. The user will be able to preview what is on that website and then share the link easily. This will cut down the extra visit to Google…
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    Above the Fold & Socially Acceptable

  • [Podcast] Social Media & Professional Sports – An Interview with Joel Hammond, Part One

    Angela Moore
    22 May 2015 | 12:18 pm
    On this episode of The Sync Podcast, we got the chance to talk with Joel Hammond, the Communications Coordinator for the Cleveland Indians. Given the fact that we are all pretty big sports fans, this talk was an extra special treat for us. Joel talked to us about the transition he made from traditional media to digital media as he […]Author informationAngela MooreVP, Client Operations at IntrapromoteAngela Moore is the VP of Client Operations for Intrapromote and focuses on creating great customer experiences for IP's family of clients. Angela has been in the online marketing world…
  • Google Updates Google My Business Dashboard For Multiple Location Accounts

    Kyle Misencik
    18 May 2015 | 7:56 am
    Google is consistently updating their tools, for better or worse. If you’ve logged into your Google My Business account recently you’ll notice that you’re being presented with a very different dashboard than what you’re used to. The Google Places / Local / My Business dashboard has looked the same for a very long time. The visual update is welcomed, and […]Author informationKyle MisencikSenior Campaign Director, Organic Search at IntrapromoteKyle is one of our amazing SEO Campaign Directors. He’ll woo you with all his geeky analytics speak and then, as a special treat, he’ll…
  • [Podcast] Does Your Content Support or Hinder Your Brand? An Interview with Jackie Bebenroth

    Angela Moore
    3 Apr 2015 | 3:00 am
    On this week’s episode of The Sync Podcast, we’re speaking with Jackie Bebenroth, the owner of Muse Content Group. Jackie is a former copywriter and creative director that got inspired by what she saw happening in the content world and now leads her agency on content crusades that help brands define or refine their positioning through content and then amplify […]Author informationAngela MooreVP, Client Operations at IntrapromoteAngela Moore is the VP of Client Operations for Intrapromote and focuses on creating great customer experiences for IP's family of clients. Angela…
  • [Podcast] Breaking Through the Link Building Noise – An Interview with Julie Joyce, Part Two

    Angela Moore
    13 Mar 2015 | 12:54 pm
    Welcome back friends and happy Friday! In today’s episode we are continuing our discussion with Julie Joyce. This week we’re getting into the best ways to leverage resources for link building, reporting and several other great nuggets of wisdom that Julie shares with us. If you haven’t had a chance to listen to part one of our discussion, go do […]Author informationAngela MooreVP, Client Operations at IntrapromoteAngela Moore is the VP of Client Operations for Intrapromote and focuses on creating great customer experiences for IP's family of clients. Angela has been in…
  • Conducting a Link Audit: Part 5 – Competitor Research

    Bobby Pham
    10 Mar 2015 | 3:00 am
    In the final segment of our multi-part series on conducting a link audit, we will discuss the task of competitor research.  Competitor research is important because it provides a baseline for measuring your link audit.  If your competitors are outranking you for your target keywords, then it’s a good idea to evaluate their link profile.  In essence, you’re going to be conducting […]Author informationBobby PhamSpecialist, Organic Search at IntrapromoteBobby came to Intrapromote in 2008 and is one of our amazing Search Team members. With a diversified background in online…
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    Vizion Interactive

  • Currently Viral – May 21, 2015

    Shawn Cohen
    21 May 2015 | 8:02 am
    Currently Viral – May 21, 2015 We all know reddit attracts introverted geeks and there’s nothing like a post that empathizes with the introvert’s social plight amid a sea of like-minded socially awkward redditors. The image, originally posted on imgur, encapsulates who we’ve all felt at different times trying to edge into a conversation at a social event, whether we’re introverts or extroverts. The post is currently trending at 539 comments and counting in the /funny/ subreddit. This thread is significant because it’s probably the most empathy ever shown in one…
  • New to Google Analytics? Check out these Essential Easy to Use Features

    Josh McCoy
    18 May 2015 | 10:19 am
    Many enterprises rely on Google Analytics to track customers wherever they are. The results allow businesses to optimize their websites and pages, pinpoint opportunities for improvement, and understand where their channels are the most successful. This is an easy way to attribute conversions and online transactions to a specific source or medium, whether it’s an ad campaign, organic search, or any other entry point that led to a consumer’s purchasing decision. Getting started and sorting through the vast amounts of information Google Analytics uncovers, though, can be difficult. Here are…
  • Currently Viral – May 13th, 2015

    Joshua Titsworth
    13 May 2015 | 6:50 am
    Currently Viral – May 13th, 2015 Nothing says variety like an orphan attending Harvard, a big spider and a failed “prank”.   TIL an nine year old orphaned child from Rwanda living in a garbage dump told a charity worker “I want to go to school”. He is now 22, and attending Harvard. Everybody loves a feel good story. And this one is simply amazing. This young man lost his parents to the ethnic genocide that took place when he was just nine years old. However this didn’t stop him from pursing what education he could get and moving forward. It’s a really inspirational story.
  • 5 Elements of a Killer SEO Strategy

    Shawn Cohen
    11 May 2015 | 7:50 am
    Implementing the right strategy to propel your company to those coveted Google positions takes research, initiative, and the right strategy. While there is plenty of noise and trendy ideas dictating what’s considered an effective strategy, there are some steps a business can take to maintain long-lasting SEO success that won’t get washed away with the next algorithm update. Here are some features of a solid strategy to keep in mind. Understand the Current Competitive Landscape Search engines change the rules of how they rank all the time, and the time it takes for those updates to affect…
  • Viral Wednesday: Cinco de Mayo Aftermath and More

    Shawn Cohen
    6 May 2015 | 9:07 am
    So yesterday was Cinco de Mayo, in case you hadn’t noticed. And American apparently needed a refresher course on what this Mexican holiday is all about. Thanks to ABC, NBC, and every other major news outlet out there, we never have to wonder again. If you already create a lot of video, it can be tough to score a viral post on a day like Cinco de Mayo—Buzzfeed’s Cinco video has fewer views than the international beer video they posted the same day (471k v. 397k at the time of this article was written, if it can be called an article. Whatever.). What Happened on Pinterest? However,…
 
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    BuzzStream

  • How to Create a Viral Idea in a Boring Vertical

    Andrea Lehr
    21 May 2015 | 6:00 am
    As much as we love variety, let’s face it: Some things are just plain boring. This can feel especially true when you’re working with multiple clients – some days you’re offering endless ideas about comic book characters and movies; the next you’re trying to make any inch of linoleum seem cool. It’s a daunting task, but it’s not impossible. You can successfully create viral content within boring verticals; however, it requires you to conduct a focused research strategy and curate a very specific outreach plan. It all comes down to who will link to it and who will share it. Here,…
  • Product Update: New Usability Improvements

    Stephen Panico
    14 May 2015 | 6:00 am
    We’ve implemented a number of usability improvements that should make your workflow in BuzzStream more efficient. These improvements will decrease the time you spend on tedious tasks so you can focus on building and maintaining contacts. Bulk edit your ‘Do Not Contact’ list BuzzStream is designed to serve as a central repository for all of your outreach relationships and it gives you a way to apply them to specific campaigns. As part of this, you have the ability to mark a domain or an email address with a “Do Not Contact” flag in BuzzStream. With this release, you can…
  • 7 Practices That Maximize the ROI of Negative Pitch Replies

    Andrea Lehr
    7 May 2015 | 6:00 am
    Nobody likes negative feedback. Even if you mask it as “constructive criticism,” it still stings. In promotions, it’s not uncommon to receive a negative response from an editor – some of the worst I’ve received is a simple, “No.” However, what you might not realize is that a negative response isn’t a dead end – it’s an opportunity to continue a conversation with the editor. They’ve opened the door to build a relationship and earn future placements, but the trick is how to get there. The best response should sound like the beginning of a natural conversation – you want…
  • How To Earn More Links for Your Campaign with Link Reclamation

    Kelsey Libert
    30 Apr 2015 | 6:00 am
    Establishing a diverse, high-quality link portfolio is crucial to increasing your organic rankings. Between July 2013 and July 2014, more than 80 percent of companies increased their spending on tactics that earn links. When launching a campaign, you must be acutely aware of where your campaign spreads after the first exclusive goes live. Most campaigns that earn a top-tier pickup will spread through social networks, messaging systems, news sites, and blogs, allowing you to secure a cascade of links from your original placement. If you’re not monitoring this spread and optimizing it for…
  • 101 Questions Your Team Needs to Answer Before Pitching a Publisher

    Andrea Lehr
    1 Apr 2015 | 12:22 pm
    A successful content marketing campaign can be broken down into three main stages: ideation, production, and promotion. To maximize your efforts, all three should build off each other by focusing on one common goal—creating content that will inspire your audience and compel them to share. Here we’ll walk you through the questions you need to ask yourself during the three phases in order to produce a campaign that will reach high levels of social traction.   1. What makes my target audience tick? Which topics do they talk about? Regardless of your end goals, if you want your campaign…
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    Northcutt

  • Content Creators: Always Check Your Facts

    Nick Greene
    18 May 2015 | 9:53 am
    There’s an old saying in tabloid journalism: “never let the facts get in the way of a good story.” Unfortunately, it seems like lately, the line between tabloids and legitimate publications is starting to become a little blurred. I’m going to come right out and say it: if you’re a content creator, you need to make sure you’re citing reputable sources. Take search engine optimization, for example. Although I’m not going to name any specific publications, there exists a ton of self-professed ‘experts’ on the web who do little more than…
  • Why I Hope WordPress’s Victory Over Straight Pride UK Is The First Of Many

    Nick Greene
    13 May 2015 | 9:00 am
    I’m always a little disgusted when I see people wielding the DMCA as a legal bludgeon. That’s not even remotely what it was intended to do, after all. It’s suppose to serve more as a shield – as a tool that can be used by legitimate content creators when someone steals their stuff. The DMCA should come into play when someone plagiarizes an article. It should be utilized when someone profits off of someone else’s music. It should be brought into effect when a user steals someone else’s video. What it shouldn’t be is a tool for censorship and…
  • April 2015: Best SEO, Social Media, and Content Marketing

    Ben Ustick
    12 May 2015 | 7:07 am
    Mobile. The word of the month is mobile. And why not? Everything is going mobile these days. People of all ages shop on their phones and tablets, they read the news on their phones and tablets, and they play games on their phones and tablets. Who doesn’t have a Words with Friends playing grandparent? And let’s just say, Google has taken notice. So, in the articles below, you will see a focus on “mobilegeddon” and the societal switch from computer to smart device. Don’t worry though, we’ll still throw some old school SEO and social media knowledge at you in…
  • Are You In A Creative Rut? Here Are A Few Ways To Recharge

    Nick Greene
    11 May 2015 | 9:53 am
    Stop me if this sounds familiar: you know you’ve the capacity to do your job, but for some reason, your mind simply won’t cooperate. You’re left staring at your computer screen, dimly wondering how you’ll make your deadlines. In essence, it’s as though your creative well has simply dried up. Don’t panic – you’re just suffering from a bit of a creative block. Everyone who’s involved in a creative profession will experience it at one point or another. The trick to recovering and avoiding total burnout lies in knowing what you need to do to…
  • The Ad Campaign For Ava Demonstrates Exactly How NOT To Engage With Your Audience

    Nick Greene
    27 Apr 2015 | 10:48 am
    I’m not sure if you’ve heard yet, but there was a rather interesting ad campaign being run on tinder a few weeks back during SXSW. Basically, there was this girl named Ava who started using the app in Austin. She was from New York; she was a twenty-five year old aspiring artist and a lover of city life. She also didn’t actually exist. Ava, as it turned out, was just a construct – a bot designed by the studio behind the upcoming film Ex Machina. How she – or I suppose, more accurately, it – worked was pretty simple. After someone made a connection with her,…
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    Silverbean

  • Silverbean in the Independent Agencies Census 2015

    Lauren Archer
    13 May 2015 | 7:52 am
    A short while ago, we posted about the impending Independent Agencies Census 2015, undertaken by publishing powerhouse The Drum, alongside the RAR. We shamelessly pleaded for your votes and as of today, we’re delighted to announce our placings in this year’s census. The census, which recognises and ranks agencies across the UK working in various disciplines, is an annual venture for the The Drum. It helps to determine and celebrate the independent companies making waves in the creative and digital spheres, taking into account financial data, peer-to-peer ratings and client…
  • 5 Steps to a Successful International PPC Campaign

    Stephen Tatum
    6 May 2015 | 3:37 am
    At some point or another, you may consider expanding your customer base internationally; a strategy which like any successful digital venture, requires a great deal of forethought, planning and consideration. Rather than caving to the temptation of believing that an English language PPC campaign will work all around the world – which will more than likely leave you believing that it doesn’t work after all in light of quite a few pounds spent in poorly invested budget – let’s face facts: in most countries where they do learn and speak English, they don’t use it to an…
  • An In-Depth Analysis of Google’s Mobile Update with Real World Data

    Sam Barnes
    1 May 2015 | 2:40 am
    Google’s latest mobile update has now rolled out, designed to expand the “use of mobile-friendliness as a ranking signal”. It’s been the biggest update to Google’s algorithm in many, many years. Bigger than Panda or Penguin, both of which had a significant impact not just on search engines, but also on the millions of website owners around the world. As an industry leading digital marketing agency, Silverbean have access to a wealth of data and expertise that allow us to provide exceptional insight into the real world impact of this latest Google algorithm update. We wanted to share…
  • Understanding the Boots Online Audience

    Layla Grant
    24 Apr 2015 | 3:53 am
    It goes without saying that online audiences differ from offline audiences. Sometimes there can be vast differences and sometimes they may only be slight, however it is important that as digital marketers, we understand these differences when planning online strategies. A company which understands the differences between their online and offline audience, and has used this as a key factor success driver of their brand online is Boots. With a 160-year history and a portfolio of over 2500 stores nationwide, Boots is the leading pharmacy-led health and beauty retailer in the UK. In 2003 their…
  • Mobile SEO: So you passed Google’s mobile-friendly test, what next?

    Tom Etherington
    20 Apr 2015 | 3:34 am
    Google’s mobile-friendly algorithm update will come into effect on April 21st and webmasters everywhere are bracing themselves for significant changes. The impact will affect more sites than both Google’s Panda and Penguin updates, according to Webmaster Trends Analyst, Zineb Ait Bahajji, with many dubbing it “mobilegeddon” or“mobocalypse”. Since the unusually specific announcement from Google back in February, the search giant’s mobile-friendly testing tool has quickly became the go-to place for evaluating whether a website is at risk of dropping down the mobile rankings.
 
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    Accelerator Marketing » Trench Report

  • Mobile Usability Errors in Google Webmaster Tools

    Peter Ehat
    27 Apr 2015 | 12:08 pm
    Have you started seeing any of the following errors appear in Google Webmaster Tools under the Mobile Usability report? Flash usage Viewport not configured Fixed-width viewport Content not sized to viewport Small font size Touch elements too close There are a number of things that could be causing these errors on your site. I’ll address each of these problems one at a time, and suggest simple ways to fix each. 1. Flash Usage Although Adobe has done much to improve the way Flash now exports mobile friendly content, old flash output files (most commonly with the swf extension) are no…
  • 3 Ways Marketing Automation Will Increase Your Conversion Rates

    Nathan Anderson
    3 Mar 2015 | 8:24 am
    Marketing automation, when used correctly, creates new business, and can save you valuable time and money. If it’s not doing these things for you, you’re probably not using it right. Here are 3 simple ways we use marketing automation to create new business for our company and for the clients we help. 1. TRACK & NOTIFY Marketing automation software tracks when a potential customer returns to your website & notifies your sales team when this happens. Let’s assume you have a list of 100 potential customers. These customers have interacted with your company, but never purchased…
  • Don’t Let Your Robots.txt Block Your Site From Webmaster Tools

    Peter Ehat
    7 Oct 2014 | 5:40 pm
    I’ve heard a few stories recently of people who show reports in Google Webmaster Tools that their entire site is blocking the Google spider (Googlebot).  That’s not good because if your site is blocking Googlebot it’s going to be very difficult to get ranked—in fact it will be impossible because Google will not index any of your site’s pages if your site can’t be crawled. “Denied by robots.txt” Error Some people are reporting that they see an error in Webmaster Tools when trying to submit their site for indexing, or even showing that many, or all,…
  • 6 Tips to Improve your SEO with Authoritative Competitor Intelligence

    Derek Janis
    2 Oct 2014 | 7:04 pm
    You’ve discovered the value of keywords and phrases. You’ve even learned the value of tracking your results and seeing where your website is showing up on various search engines. So, how come your competitors are getting better results than you? It’s likely because you’re not gathering the right kind of intelligence on your competitors. 1. Increase the Usability of Your Site Google takes many factors into consideration when ranking sites. While you may have fully optimized content, your competitors may have embraced other factors you’ve overlooked. This includes…
  • 7 Tips To Launching Small Business Facebook Pages

    Peter Ehat
    1 Oct 2014 | 7:09 pm
    Small business owners often find that Facebook helps their bottom line, but how can you be sure that your time on the social network is well spent? 1. Update Frequently If you don’t have time to update your Facebook page, there’s no reason to have it. Tools like Hootsuite allow you to schedule posts, so you can spend a few minutes once or twice a week to populate your Timeline, and none of your followers will be the wiser. 2. Be Interactive Reply to people who comment on your wall, even if their comment is a complaint. A negative experience that becomes positive in the public…
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    New Jupiter Media

  • Google AdWords New Ad Offerings

    John Colantoni
    6 May 2015 | 9:42 am
    Earlier today during Googles #StepInsideAdWords event Jerry Dischler, Vice President of Product Management for AdWords discussed new features including mobile-friendly ad formats on new verticals, attribution/bidding strategies, and a new re-worked automation tools. Google has announced new ad formats across three new industries: Automotive, Hotel and Mortgages. Automotive Per google, over 50% of automotive searches are now taking place on mobile.  This new format will now allow the user to not only view exterior along with interior images of the car, but users may also swipe into more…
  • Google AdWords App is Here!

    ckadmin
    24 Mar 2015 | 5:38 am
    Earlier this week Google announced the launch of its Android app for AdWords. The app is now available for download in the Google Play Store. You can run, you can hide, but AdWords will now find you if you have a mobile signal. Initially debuting in Canada in early February Google has finally rolled their AdWords App out worldwide. Through the app users will be able to view fan favorite metrics such as click-through-rate, cost of conversion, impressions, along with a whole lot more. The app will also offer suggestion to the user whether it is to increase a bid for more impressions or raising…
  • CUSTOM COLUMNS HAS ARRIVED IN ADWORDS!

    ckadmin
    3 Jan 2015 | 4:26 am
    Earlier this week Google announced the launch of Custom Columns in AdWords. This new feature will allow for AdWords Users to segment existing column metrics for more detailed views of data. If you were looking for an easier way to track performance, then adding custom columns is your answer. Google stated they are “introducing custom columns to AdWords reporting, an easy way to create and view segmented columns for the metrics you want to see.” Not being able to see many of the metrics AdWords Users or their clients truly care about is a common problem among the AdWords community. With…
  • GOOGLE REVAMPS ADWORDS EDITOR

    ckadmin
    17 Dec 2014 | 4:13 am
    Yesterday December 10th, Google released a fully-revamped version of AdWords Editor. Announced during one of Google’s many webinars by AdWords Vice President, Jerry Dischler. You may be asking yourself, what sets the new version apart from the AdWords Editor of old… First off, AdWords Editor’s Project Manager Geoff Menegay, stated that the new version “Represents the biggest update to the application since we released it in 2006”. If that is not enough to get you excited, the new Verison 11 will not only allow the user to open multiple windows at once, but it allows for better…
  • Google Publishes Co-Branded Case Studies with New Jupiter Media!

    Team New Jupiter Media
    10 Dec 2013 | 12:27 pm
    We’re excited to report that Google had chosen two New Jupiter Media clients to highlight the benefits of using a Google Certified Partner,  namely US! –  New Jupiter Media. To see the Case Study on Pali Adventures please click this link –  Google-NJM-PaliAdventures To see the Millenium Limo Case Study please click this link – Google-NJM-MilleniumLimo The post Google Publishes Co-Branded Case Studies with New Jupiter Media! appeared first on New Jupiter Media.
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    Kern Media

  • How to Re-Optimize Your Website with Google Webmaster Tools’ “Search Analytics” Report

    Dan Kern
    9 May 2015 | 6:07 am
    Google made the day of SEOs everywhere on May 6th, 2015 when it announced that it launched the new Search Analytics Report. For years, we’ve grown accustomed to optimizing our landing pages with [not provided] keyword data. That appears to have (somewhat) come to an end. At least for now, this data is again at […] The post How to Re-Optimize Your Website with Google Webmaster Tools’ “Search Analytics” Report appeared first on Kern Media.
  • Unconventional Ways to Be a Better Marketer

    Dan Kern
    30 Dec 2014 | 7:35 pm
    Want to become a good marketer? Want to become a great marketer? How about simply becoming a better marketer with small steps that will inspire and keep you on track. As each new year comes upon us, people everywhere focus their intentions on resolutions instead of inspirations. As an inbound marketer, you need to stay […] The post Unconventional Ways to Be a Better Marketer appeared first on Kern Media.
  • Be More Magnetic! How to Write Powerful Blog Titles

    Dan Kern
    13 Dec 2014 | 9:53 am
    So you have a blog but your visitors aren’t clicking deeper into your website. Or, perhaps your blog posts are ranking in Google, but your click-through-rate (CTR) is low and you’re dropping in the rankings. Well, let’s help you change that because improving your blog post titles is one of easiest things that you can […] The post Be More Magnetic! How to Write Powerful Blog Titles appeared first on Kern Media.
  • Amazon SEO: Optimizing Product Pages & Shopping Feeds

    Dan Kern
    26 Jan 2014 | 4:14 pm
    Most eCommerce stores will feed their products to 3rd party shopping sites like Amazon, Bizrate, Shopzilla and others since they provide extra streams of revenue for an eCommerce store. Considering that Amazon has a Domain Authority score of 100/100 according to Moz’s OSE Tool, you want to leverage this ranking power of Amazon with traditional, natural SEO […] The post Amazon SEO: Optimizing Product Pages & Shopping Feeds appeared first on Kern Media.
  • Does Google Plus Affect Non-Personalized Search Results?

    Dan Kern
    2 Sep 2013 | 9:44 am
    I recently published a post about How to Build a Guitar on guitar blog, Six String Soul, and was lucky enough to have Guy Kawasaki share it on his Google Plus profile and Facebook page on Thursday, August 8th (2013). My referral traffic to this article skyrocketed on this day, and I quickly took note […] The post Does Google Plus Affect Non-Personalized Search Results? appeared first on Kern Media.
 
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    SEO Software | SEO Tools - SEO Software Shop

  • Advanced Web Ranking

    8 May 2015 | 2:42 am
    Advanced Web Ranking is a rank tracking software with additional seo tools which is available as a online software or desktop software.It will make rank tracking of the websites easy and provides accurate results. AWR Cloud (Price per month) Starter $49 Pro $99 Agency $199 Enterprise $499  Product Information
  • Traffic Travis

    12 Mar 2015 | 5:47 am
    Traffic Travis seo software will perform a seo check on any website and find technical mistakes that will effect website rankings.It will also give competitor analysis and why they rank well in search engines.Find link partners and keep track of the website rankings in search engines with this free seo software. Professional version $97 per year Product Information
  • IBP (IBusiness Promoter)

    11 Mar 2015 | 11:50 pm
    IBP or IBusiness Promoter will analyze a website and compare it with the top 10 results for a keyword in search engines.Then it will give a detailed report about the website and what changes need to be made to improve search engine rankings.It has a money back guarantee and free to try the software. IBP Standard USD 249.95 IBP Business USD 499.95 Product Information
  • SEO Power Suite

    7 Mar 2015 | 5:31 am
    SEO Power Suite is the all in one seo software with easy to use seo tools to manage search engine optimization tasks.It is fast,reliable,frequently updated and works on Windows,Mac OS X and Linux.There are four SEO Tools which comes with SEO Power Suite. Rank Tracker - Check search engine rankings on all major search engines and keyword research. SEO SpyGlass - Check backlinks of websites. Link Assistant - Helps to build backlinks for websites. Website Auditor - Make your website error free and search engine friendly. Professional Edition USD 299 Enterprise Edition USD 699 Product Information
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    Search, Social News PageTraffic Buzz

  • Top 10 Digital Marketing Articles of this Week: 22nd May, 2015!

    Navneet Kaushal
    22 May 2015 | 5:44 am
    Here we come again with our list of this week's best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search... Please visit PageTraffic Buzz for the full article.
  • Weekly Infographic: Panda SEO 12-Step Quick Fix Guide!

    Navneet Kaushal
    22 May 2015 | 4:34 am
    Feeling lost and stuck after Panda? You don’t have to lose your heart! If you are feeling problematic after the advent of Panda 3.0, now is the time to step up, and do another round of work to... Please visit PageTraffic Buzz for the full article.
  • Google Launches Integration Within YouTube Videos And Product Listing Ads!

    Navneet Kaushal
    22 May 2015 | 12:23 am
    Google rolled out integration between its product listing ads and YouTube videos. This feature is called TrueView for shopping. TrueView for shopping will enable marketers to take full control on the... Please visit PageTraffic Buzz for the full article.
  • Google Launches Another Mobile Ad Format- “Nearby Business”!

    Navneet Kaushal
    21 May 2015 | 10:53 pm
    Google announced another mobile ad format which will affect location-based searches. They will begin showing up to four ads for businesses on location-related searches in a “Nearby... Please visit PageTraffic Buzz for the full article.
  • Bing To Index Apps Based On Content To Improve App Search Results!

    Navneet Kaushal
    21 May 2015 | 10:49 pm
    Bing is on the verge to broaden its Actions Intelligence by indexing apps based on content to improve its app search results which is often murky. Bing in a recent blog post encouraged its users to... Please visit PageTraffic Buzz for the full article.
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    Powered By Search » Blog

  • Webinar – Optimizing Emails for Lead Generation Success

    Joel Popoff
    6 May 2015 | 9:14 am
    This month we will be hosting our 5th webinar in our 2015 Digital Marketing Webinar Series! If you’re wasting a bunch of time developing sales emails and attempting to convert leads, but haven’t had any luck then this is the webinar for you. Our experts will be going through multiple lead generation email examples and providing you with advice on what you should be doing and what you should avoid. Make sure to reserve your spot today before it gets completely filled up. If you can’t make it to the live show, register anyway and we’ll be sure to send you the recorded…
  • Powered by Search Ranks 5th on Canada’s Top 10 Growth Companies

    Joel Popoff
    24 Apr 2015 | 9:18 am
    Toronto, Canada – April 24th, 2014: Powered by Search, Canada’s premier inbound marketing agency proudly announced it has ranked 5th in the Top 10 Growth Companies on the 2015 Branham300, with a massive growth change of +150%. From a +33% change in growth in 2014 to a +150% change in 2015, it looks like nothing is going to slow Powered by Search down from leading the digital marketing industry in Canada. Not only did Powered by Search rank as one of the Top Growth Companies in Canada, they also made it on the list of the Top 250 Information and Communication Technology (ICT) companies.
  • InboundCon Super Early Bird Tickets | Now on Sale!

    Joel Popoff
    22 Apr 2015 | 6:23 am
    Have you got your tickets for InboundCon 2015 yet? If so, you are one of the lucky ones. We only have 75 Super Early Bird tickets available at $399.00 for individuals and $349.00 for groups of 2+. Prices will go up to $699.00 (individual) and $649.00 (groups 2+) so don’t miss out on this amazing opportunity to save up to $300.00. Tickets include a full day of speaker presentations, keynotes & panels with an all-inclusive breakfast, lunch and big after party! InboundCon 2015 will be hosted on October 8, 2015 at the beautiful Jane Mallett Theatre in downtown Toronto, Canada. The…
  • Webinar – Why Businesses Need to Use Facebook Ads

    Joel Popoff
    21 Apr 2015 | 8:16 am
    This month we will be hosting our 4th webinar in our 2015 Digital Marketing Webinar Series! If you’ve ever been interested advertising your business on Facebook then this is the event for you. Make sure to reserve your spot today before it gets completely filled up. If you can’t make it to the live show, register anyway and we’ll be sure to send you the recorded version. The Details Topic of discussion: Why Businesses Need to Use Facebook Ads Date & time: Thursday, April 30, 2015 at 2pm EDT / 11am PDT / 7pm GMT How much: our webinars are free, but hurry and reserve…
  • How to Create Content That Will Increase Your Traffic the Next Day

    PBS Staff
    20 Apr 2015 | 6:14 am
    If amazing content drops on a web page and nobody sees it, what’s the point? Small business owners, entrepreneurs and startup founders tend to share one essential characteristic: Lack of time. You simply don’t have time to waste on blogs, videos, white papers or any other kind of content that doesn’t profit the business directly. Great content has the power to increase traffic, which drives conversion rates while generating leads and positive referrals. Enough with the why, let’s get to the how. Below are five proven strategies to connect with more readers, keep them…
 
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    Backlinko

  • How We Rank #1 in Google And Grew Organic Traffic by 963% (Two Step-By-Step Case Studies)

    Brian Dean
    11 May 2015 | 5:00 am
    Today you’re going to see one of my favorite SEO strategies in action:The Guestographic Method.First, I’ll show you how Perrin used this technique to boost his organic search engine traffic by 963%.Then you’ll see how David used the same strategy to rank #1 for the keyword “internships”.Let’s dive right in. The Guestographic Method: An SEO Strategy That Gets ResultsGuestographics work for one simple reason:They make your content MUCH easier to share.I published a post last year that outlines the entire process: How to Get Backlinks With Guestographics.So if…
  • 16 Actionable SEO Copywriting Secrets That Will Drive More Traffic To Your Site

    Brian Dean
    7 Apr 2015 | 7:00 am
    Knowing SEO is great.Knowing copywriting is great.But when you can do BOTH?That’s when you can slap a big ol’ “S” on your chest……because you’ll be unstoppable.And today I have something that will make you feel like you have SEO superpowers:16 insanely actionable SEO copywriting techniques that you can use right now. 1. Use Udemy to Make Your Content 2-3x More Compelling Look:Most people think SEO copywriting is all about putting words after words.But in my experience, the STRUCTURE of your content is just as important as the writing itself.And what…
  • Want More Traffic That Actually Converts? Follow These 4 Steps…

    Brian Dean
    12 Feb 2015 | 7:52 am
    When you sign up for the Backlinko newsletter for the first time, you get this email from me:As you can see, the first thing I ask is:“What’s the #1 thing you’re struggling with?”To date, I’ve asked over 57,000 new subscribers this question……and have received thousands of replies.But get this:I tend to get the same response again and again.What’s that response, you ask? TRAFFIC.In fact, here’s a reply I got the other day from Christine:Christine is absolutely right. Traffic is a common problem…The Truth About Getting Targeted Traffic…
  • Content Strategy Case Study: 36,282 Readers + 1,000 Email Subscribers

    Brian Dean
    3 Feb 2015 | 9:23 am
    A few weeks ago I get this email out of the blue from Jimmy…The email said:“The first time I used your Skyscraper Technique I got 30k pageviews, 1k email subscribers, and currently rank #2 for my target term.”Needless to say, I was intrigued.So I pressed him for more info.Turns out Jimmy was happy to spill the beans on his entire content strategy (step-by-step).Let’s jump right in.Free PDF Checklist: Download a PDF checklist that will walk you through the exact Skyscraper Technique process from this post.This 3-Step Content Strategy=More Traffic, Backlinks and Sales…
  • Conversion Rate Optimization (CRO) Techniques: The Complete List

    Brian Dean
    11 Nov 2014 | 10:15 am
    This is the most comprehensive list of conversion optimization techniques on the planet.Whether you run an ecommerce site, a blog, or a brick and mortar business, you’ll love this guide.Before “Conversion Rate Optimization (CRO) Techniques: The Complete List”, these techniques were scattered across the internet.Now, with the help of Devesh Khanal of Devesh Design, we’ve put them all in one place.And you can easily sort through the 100+ techniques based on your individual conversion goals.Enjoy!Free PDF: Get access to a free downloadable PDF version of this guide.
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    BlueCapra

  • Everlast Pro Style Training Gloves Review

    Alan Reeves
    18 May 2015 | 3:00 am
    If you are training in Krav Maga or a variety of other martial arts, there’s a good chance you will find yourself sparring or hitting the heavy bag at some time.  There’s no better way to refine your techniques than through practice and hitting the heavy bag is a great way to practice your punching and […] (Visited 44 times, 2 visits today) BlueCapra - Using Technology To Solve Problems and Create Solutions
  • Title Pro Full Face Training Headgear Review

    Alan Reeves
    13 Apr 2015 | 4:00 am
    If you are training in Krav Maga or a variety of other martial arts, there’s a good chance you will find yourself sparring at some time.  There is no better way to refine your techniques than through practice and sparring is a great way to practice.  Since you will be punching and kicking someone else and […] (Visited 25 times, 1 visits today) BlueCapra - Using Technology To Solve Problems and Create Solutions
  • Krav Maga DIE circle design

    Alan Reeves
    8 Apr 2015 | 8:55 am
    Do defend ourselves in Krav Maga, we must deflect, intercept, or evade and oncoming attack.  Here is a design that I created to help remember the importance of defense.  Let me know what you think. (Visited 7 times, 1 visits today) BlueCapra - Using Technology To Solve Problems and Create Solutions
  • Harbinger 320 Gloves Review – Krav Maga Gear

    Alan Reeves
    24 Nov 2014 | 10:40 am
    If you are training in Krav Maga or a variety of other martial arts, chances are that you need general training knuckle gloves. They need to have enough padding but not too much, be flexible and durable, and not cost an arm and a leg.  Eventually you will need sparring gear such as headgear, shin guards, […] (Visited 86 times, 1 visits today) BlueCapra - Using Technology To Solve Problems and Create Solutions
  • Looking for a Krav Maga t-shirt? Check this one out…

    Alan Reeves
    18 Nov 2014 | 7:55 am
    *** UPDATE *** The campaign is over and unfortunately, it was not funded (needed to sell 10 shirts, only 3 sold).  It was a nice experiment that did not work out.  One day I’ll roll it back out and see if it is successful.  Thanks to all those who visited the page, even if you […] (Visited 32 times, 1 visits today) BlueCapra - Using Technology To Solve Problems and Create Solutions
 
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    SEO Blog, SEO News, SEO Tips & Tricks, Internet Marketing India

  • “Instant Articles” on Facebook

    Neha Bawa
    18 May 2015 | 12:04 am
    Facebook just set social media ablaze with its latest product update. On March 13th, Facebook announced the release of Instant Articles, a platform that will allow publishers to post content directly and keep 100% of the revenue generated from the ads in the stories. Apparently, this move’s been anticipated for quite a while, and the product launch is underway with the following nine partners: The New York Times National Geographic BuzzFeed NBC News The Atlantic The Guardian BBC News Spiegel Online Bild Pretty impressive list. Watch for initial content to come from the Times, National…
  • 3 Steps To a Paid Design Internship

    Dipalie Mehta
    12 May 2015 | 2:41 am
    Getting an internship that pays you (while you work on big brands in a full suite digital marketing agency) is easier than you think! Apply in three simple steps: Step One: Use the the following copy to create images to be posted on Techmagnate’s social platforms:   Rule: Make sure there are no copy errors Step 2: Email the above images AND your portfolio to: dipalie.mehta@techmagnate.com With the subject line: Design intern Samples (your name) Rule: Don’t forget to email both the images and your portfolio. Double check subject line. Step 3: Post the images you’ve…
  • This Quiz Could Land You A Job!

    Dipalie Mehta
    24 Apr 2015 | 4:14 am
    We’re not kidding! Just ace the quiz and we’ll call you. Protip: The speed of your responses will make a lot of difference. SEM/PPC Manager SEO Manager  
  • Real Internet Marketing Examples That Teach Us Something

    admin
    20 Apr 2015 | 11:53 pm
    It’s increasingly common for people to thirst after real-life information. They don’t want to be drowned out by ‘expert opinions’ and book mumbo-jumbo. It’s human form, I guess, to identify with people who have done seemingly ordinary things but with great results. It’s what renders credibility to the expert opinions and scientifically proven facts. Internet marketing is no different. We are always on the lookout for success stories that we can share, such as marketers and/or businesses that have used the Internet to create something interesting and made their businesses stand out…
  • 5 Reasons Why You Can’t Miss a Chance at This Internship!

    Dipalie Mehta
    14 Apr 2015 | 11:18 pm
    Well we are pretty awesome you know, we’ve been named company of the year and all. But, there are more important things to focus on while choosing an organisation to intern with, like if they have high speed internet or not (yes we do). So, here are 5 reasons you CAN NOT miss this internship oportunity with us. We Love Crazy Ideas I kid you not, if you give us an idea and we tell you “That’s probably the craziest thing I’ve ever heard.” Take that as a compliment. We don’t believe in unpaid internships In fact some of our stipends are twice the amount paid at most internships.
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    SEO Best Practices: SEO tips, help, and advice for any online business

  • Are Mobile Internet browsers losing their importance?

    Ranjana Jha
    17 May 2015 | 4:23 am
    With free and paid mobile applications available for almost everything under the Sun, do we still need mobile internet browsers? Continue reading...
  • Hungry? Just Go to Google

    Ranjana Jha
    10 May 2015 | 12:32 am
    Yearning for something nice to eat... Google has a fast and efficient solution! Continue reading...
  • With Google Knowledge Graph you “click no further”

    Ranjana Jha
    1 May 2015 | 4:51 am
    Is that true? Is this what is going to happen in the future? How will Google knowledge graph impact SEO & SERPs? Continue reading...
  • Doorway to trouble?

    Ranjana Jha
    4 Apr 2015 | 10:56 am
    Doorway pages are used by many websites to drive traffic and to obtain higher rankings on search engines. Doorway pages are certainly not one of the best practices. A recent update from Google Webmaster Central confirms that they are aware of such practices and will start adjusting their search results soon. Continue reading...
  • Mobile Friendliness is now a Must for every website

    Ranjana Jha
    22 Mar 2015 | 3:00 am
    With Google’s announcement of rolling in “Mobile friendliness” factor in their ranking signal starting April 21, it is critical that webmasters start implementing and creating websites that are mobile friendly. Not only because you may lose traffic from Google but more importantly this is where the future of search is. Mobile best practices for an optimized performance in Mobile devices are a must for every site since more and more users are using mobile devices to perform search. Continue reading...
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    AWR

  • The Healthy Philosophy Behind Link Earning

    Jesse Stoler
    13 May 2015 | 6:02 am
    There are people who would say that because I’m a link builder, I don’t believe in link earning. I’m not shy, so you’ll know when I don’t believe in something: trickle down economics, aliens at Area 51, George Clooney’s range as an actor, etc. But I do believe in link earning. I just don’t believe in how the digital marketing community has come to define it. The typical definition of link earning revolves around the idea that your site/content should be SO good that you don’t even need to promote it. The links will come. As a link builder,…
  • 5 Content Case Studies You Can Take to the Bank

    Casey Meehan
    6 May 2015 | 6:33 am
    There is no doubt that high-quality, natural content is the way forward for SEO professionals. Great content essentially gets doubly rewarded: Once by the readers with whom you’ve connected, and once more by the search algorithms that recognize some measurable aspects of that engagement. Moving up Google rankings alone might be enough to justify the time and energy investments you need to put into a good content strategy, but you can do so much more with good content than simply pull organic traffic. Below are 5 other arenas of marketing that engaging content can boost – and…
  • How to Leverage Seemingly Unstoppable Content Scraping

    Abrar Mohi Shafee
    30 Apr 2015 | 6:00 am
    Someone scraped your content, and you need to take them down. I bet you will try to: File a DMCA complaint Report to Google Block his IP address Report to his web host Report to his ISP But for how long can you do that? You may be able to do it for dozens, or even hundreds of scrapers. And what if you get thousands or more? It’s ultimately not possible to keep up. A well-known site can have millions of scrapers. The more you rise in popularity, the more you get scraped. And you know what, you can’t stop ALL of them. No matter what technique you use, there will always be an alternate…
  • Internet privacy: Are Your Searches Private or Personalized?

    Nevyana Karakasheva
    28 Apr 2015 | 5:36 am
    Today we can’t help but wonder if online privacy is a mythical creature that lived in days long passed, back at the dawn of the Internet. We are all used to being tracked, monitored, and ad-bombarded. Our personal data including online activities, interactions, images and contact details are being collected carefully thanks to diligent machines and crawling bots and kept on file for even longer than our own memory could hold on to. We take this environment for granted. We think that this is the price to pay for having the world’s knowledge database at a click distance. Truth is we pay…
  • New Features in AWR Cloud

    Ade Vitan
    27 Apr 2015 | 7:30 am
    Hey guys, following our latest major release focused on Competitor and Keyword research, it’s time to handle some smaller improvements that will make working with AWR Cloud a lot easier. So here’s what’s new: The Keywords from GWT section gets updated In order to give you access to data for longer periods of time, AWR Cloud’s improved Keywords from GWT feature allows you to get keyword metrics beyond the Google Webmaster Tools 90 day limit. You now can select the exact dates for which you want to check your impressions and clicks and there’s no limit to how far back in time you can…
 
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    - Bloggers Ideas

  • Znetlive Review: Web Hosting Service Provider in India

    Jitendra vaswani
    22 May 2015 | 2:38 am
    ZnetLive India is one of the leading web hosting companies in India and was created in 2002 to provide the Best web hosting solution all over India. Though Znetlive is an Indian based company, it has a close tie to the US and Singapore and offers some servers in America and Singapore. It has got Read More » The post Znetlive Review: Web Hosting Service Provider in India appeared first on - Bloggers Ideas.
  • Google Penalty Checker Tool from Fruition.net

    Jitendra vaswani
    20 May 2015 | 2:51 pm
    Fruition’s Google Penalty Checker is new and reliable tool where you can check that how your website got affected with latest Google algorithms. It will  tell you that your website is penalized or not  due to latest Google  updates. I am using tool from long time for my blog  BloggersIdeas.   How the Google Penalty Read More » The post Google Penalty Checker Tool from Fruition.net appeared first on - Bloggers Ideas.
  • Top 9 Best URL Shortener Websites to Earn Money

    Jitendra vaswani
    19 May 2015 | 12:38 am
    Hey Guys so you are looking to make money from URL shortening, so there are many website allows services to shrink URLs. URL-shortening services allow you to make cash when you use them to shorten long URLs from various websites. You can post shortened URLs on your blog, webistes, social media channels like Twitter, Facebook or Read More » The post Top 9 Best URL Shortener Websites to Earn Money appeared first on - Bloggers Ideas.
  • SiteGround Web Hosting Review : My Personal Experience

    Jessee R
    18 May 2015 | 3:21 am
    I have been working with numerous hosting providers over the past few years. Some of them don’t even deserve a mention but SiteGround does. It is reliable, makes your website site and is more or less affordable. If you go there now, you will get a discount which will get you a plan for as Read More » The post SiteGround Web Hosting Review : My Personal Experience appeared first on - Bloggers Ideas.
  • How to Point Domain From Namecheap to HostGator

    Jessee R
    16 May 2015 | 1:51 am
    Hosting your domain and website with different registrars is often a good online strategy. You can host your website on say Dreamhost and host your domain on GoDaddy for instance. It gives you an added level of security and also boosts the performance. This post discusses differential hosting for Namecheap and HostGator hosting services This Read More » The post How to Point Domain From Namecheap to HostGator appeared first on - Bloggers Ideas.
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    E2M Blog

  • Does a Master’s Degree Offer Lasting Value for Marketers?

    Mike Cushing
    28 Apr 2015 | 4:48 am
    There has been plenty of discussion recently about “full-stack,” or T-shaped employees: generalists who can do a little bit of everything. For digital marketers, that means you should be able to write compelling copy, devise creative strategies, code a landing page and design an email template. As nice as that sounds, the realities of the workplace often make that difficult to achieve. Professionals naturally develop core competencies in which they excel. While we may have strengths in other areas, projects and team dynamics often force us to focus on a particular skill while our…
  • In Conversation With Pierre Lechelle, Entrepreneur and SAAS Marketer

    Jaykishan Panchal
    9 Apr 2015 | 5:26 am
    Hey everyone! I’m here again with our new guest for the interview series. About Pierre Lechelle: Pierre Lechelle is an entrepreneur, a consultant and an SaaS marketing expert.  He’s been an  entrepreneur since  over 6 years and loves to share his passion with others via his personal blog. In his daily life,  he helps companies design and implement successful innovative marketing strategies. His main goal is to help achieveorganic growth, resulting in bigger exponential growth. You can follow him on Twitter @pierrelechelle. Here we go… Q) Tell us about your journey as an…
  • The Ideal Content Marketing Mix for the Evolving Social Landscape

    Ian St. Clair
    30 Mar 2015 | 4:06 am
    Larry Kim tried to warn you. The founder and CTO of WordStream said on Inc. that Google+ will die. Kim also repeated on his own blog that the rumors are true. He said Google is breaking its Streams and Photos into standalone products, and Bradley Horowitz will manage them when he made the announcement on, fittingly, Google+. Is It True? Kim said while Horowitz didn’t mention Google+ by name in his post, the writing is on the wall. Kim said these two products make up much of the Google+ network user experience, and their separation spells the end of Google’s foray into social (at least on…
  • What Does Google’s Mobile Update Have in Store for Site Owners?

    Rohan Ayyar
    23 Mar 2015 | 3:54 am
    It’s been almost a month since Google announced their efforts to promote mobile-friendly content (be it websites or apps) in their search results. Since then, speculation has been rife on how it will work, which sites it will affect, how to prepare your site/app and ride the update when it arrives, and what will happen to the poor sods who don’t fall in line. Why is a Mobile-Friendly Algorithm Update Needed? Mobile internet traffic and usage, mobile search, mobile search spend, and mobile ecommerce transactions have all eclipsed their desktop counterparts, if not yet in the US (Google’s…
  • 7 Entrepreneurs Share Real Life Success Stories

    Hiral Rana
    19 Mar 2015 | 6:58 am
    What inspires you the most for life, work and to achieve your dreams? There are so many sources of inspiration such as books and quotes but I think learning from real life success stories helps to know how successful people think, act and take the decisions. We asked a few successful entrepreneurs to share single biggest lesson they learned during their entrepreneurial journey and we got some really good answers which are worth considering. So, go ahead and read all the interesting lessons… Brittany Hodak:  Co-founder at zinepak. She’s @BrittanyHodak on Twitter. One thing I’ve…
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    Search Engine Journal

  • Mastering Social Media for Big Brands by @thebigdebowski

    Debbie Miller
    22 May 2015 | 10:32 am
    According to Social Media Examiner, 92% of marketers say that social media is important for their business. So how are brands making the most of it?The post Mastering Social Media for Big Brands by @thebigdebowski appeared first on Search Engine Journal.
  • How to Retain Traffic After Domain Change by @FernandoSEMrush

    Fernando Angulo
    22 May 2015 | 5:37 am
    Just in case, you have to move domains in the future, make sure that you conduct all the necessary audits and required steps to keep your traffic intact.The post How to Retain Traffic After Domain Change by @FernandoSEMrush appeared first on Search Engine Journal.
  • New on #MarketingNerds: How to Integrate #SEO With C-Suite Goals by @wonderwall7

    Kelsey Jones
    22 May 2015 | 3:56 am
    Visit our Marketing Nerds archive to listen to other Marketing Nerds podcasts! On this week’s episode of Marketing Nerds, I was joined by Allison Fabella, the head of Global SEO for CareerBuilder (and SEJ Summit Chicago speaker), to discuss how SEOs can integrate their campaign goals with the goals and expectations of the c-suite. A few topics we covered in our podcast include: How to change c-suite expectations to better fit SEO project goals Why it’s so important that your SEO strategy aligns with business goals How you can talk to the c-suite so you better understand each other To…
  • Bing to Index Content from iOS, Android, and Windows Apps by @mattsouthern

    Matt Southern
    21 May 2015 | 8:02 pm
    Bing intends to expand its index of search results to include content from mobile apps, the company stated in an announcement today. In fact, Bing is building what it calls a “massive index” of content from apps across all three major platforms — iOS, Android, and Windows. Content on mobile apps typically exists in a vacuum, meaning its not crawlable, searchable, or indexable outside of the app itself. Google has made some progress with respect to indexing mobile app content, but even then it’s limited to only select Android apps. Bing wants its users to be able to find mobile…
  • Google Product Listing Ads Come to YouTube Allowing Retailers to Promote Own Products by @mattsouthern

    Matt Southern
    21 May 2015 | 6:59 pm
    Today Google announced an integration between its product listing ads and YouTube videos in a feature its calling TrueView for shopping. TrueView for shopping allows marketers to take full control over the ads that appear alongside their videos, right down to the product images, details, and calls to action. Whether you’re making a video review of a product, an instructional video on how to use a product, or perhaps a top 10 list of the best items in a product category — you can now show the right ads at the right time, encouraging viewers to click to buy the […]The post Google Product…
 
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    AutoRevo Blog

  • Local SEO Presentation from Search Engine Journal Summit

    Greg Gifford
    12 May 2015 | 12:54 pm
    Local SEO Presentation from SEJ Summit Dallas [VIDEO] Our Director of Search and Social spoke at the recent Search Engine Journal Summit in Dallas, Texas. As always, we wanted to create a video of the presentation and share it with our dealers, since there’s always so much great info in his presentations. This one’s about 25 minutes long, so kick back and enjoy the Local SEO tips! The post Local SEO Presentation from Search Engine Journal Summit appeared first on AutoRevo.
  • Local SEO Presentation From Digital Dealer 18

    Greg Gifford
    5 May 2015 | 2:29 pm
    Local SEO Presentation from Digital Dealer 18 [VIDEO] I presented to another packed room at Digital Dealer 18 in Tampa recently, and as always, we wanted to share the presentation with everyone. This time we’ve actually got the live recording of the session, so it’s a bit more exciting since you can hear the crowd reaction to the jokes and puns. A bit of a warning though – there’s some PG-13 language in this one, so if you’re listening at the office, you might want to be careful… The post Local SEO Presentation From Digital Dealer 18 appeared first on…
  • Local SEO Presentation From AZIMA

    Greg Gifford
    28 Apr 2015 | 12:09 pm
    Local SEO Presentation from AZIMA [VIDEO] It’s been a crazy month of conferences – I’m finally back at the office after 4 weeks of 4 consecutive speaking engagements. A few weeks ago, I flew out to Phoenix to speak at the monthly Arizona Interactive Marketing Association meeting. My superhero-themed presentation was a huge hit, and as always, we wanted to share it on the blog so everyone can check it out. It’s a little over 30 minutes, so make sure you’ve got time to kick back and take it all in. While it’s not specifically geared towards car dealers, the…
  • Live From Digital Dealer 18

    Greg Gifford
    21 Apr 2015 | 10:26 am
    Live From Digital Dealer 18 [VIDEO] We’re live at Digital Dealer, so there’s no tip this week – check back next week and watch the recording of my presentation here in Tampa… The post Live From Digital Dealer 18 appeared first on AutoRevo.
  • Local SEO Presentation From Brighton SEO

    Greg Gifford
    14 Apr 2015 | 2:28 pm
    Greg’s Local SEO presentation from the largest search marketing conference in the UK. Learn about Local SEO – why it’s important, how it works, and what to do on your site to get more visibility online. The presentation covers the latest tips about Local Search, the recent Pigeon update, and other important tips for better online visibility. Check out Greg’s presentation from last week’s Brighton SEO, the largest search marketing conference in the UK. While the presentation is geared towards businesses in the UK, the tips are universal. Hear the latest tips for…
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    Launch Digital Marketing

  • Payality Paperless Payroll Launches New Interactive Website

    launchadmin
    22 May 2015 | 11:22 am
    Working with Chicago’s Launch Digital Marketing, Payality streamlined their web presence to better serve current and future clients.Payality just launched their new website, giving current clients access to tools for managing their paperless payroll and providing future clients with the many benefits of going paperless.When businesses switch over to Payality, they do more than just cut down on their paperwork. Payality reduces the bottom line, offers payroll solutions and calculators, and handles taxes, human resources, and workers compensation issues. In addition to payroll services,…
  • Seeing Adult Sites in Your Google Analytics Referral Traffic? What you Need to Know, and How to Stop It!

    Jennifer Strilko
    15 May 2015 | 5:06 pm
    In the last few weeks, we have seen an influx of bot referral traffic in Google Analytics from adult web sites. This is off putting, and confusing to our clients. The good news is, these porn, or adult sites, aren’t actually visiting or affecting our websites. The bad news is though, they are skewing the data, and naturally we just don’t want to see these sites in our GA accounts.Finding this Traffic in Google AnalyticsYou may have noticed adult sites in your referral traffic. The more popular sites showing up right now…
  • Google Introduces Dealership Listing Ads – the First-Ever Mobile Ad Format for Auto Dealers!

    Cara Garvey
    15 May 2015 | 12:01 am
    I think (actually, I know) I speak for the whole paid search team here at Launch when I say that I am VERY excited to share this news:All of our clients’ AdWords accounts are equipped with Google’s first ever dealership-specific ad type: Dealership Listing Ads! Launch Digital Marketing was among a select group of advertisers chosen to implement and beta test this product ahead of its official announcement on May 5th at Google’s annual AdWords Livestream. As a Launch Digital Marketing paid search client, you can count yourself among the first dealerships in the country to utilize this…
  • Adoption Connections Helps Build Families with New Website

    Launch Digital Marketing
    12 May 2015 | 8:19 am
    Adoption Connections upgraded their web presence with the help of Chicago’s Launch Digital Marketing to connect more families together.Adoption Connections has been helping families adopt for years, and in order to broaden their reach and help build more families in and around Indiana, they went to Launch Digital Marketing of Chicago to streamline their web presence and bring their services to a wider area.As a full-service adoption agency, Adoption Connections handles a wide range of services for both placing parents and adoptive parents, including emotional support and education and…
  • Four Steps to Determine Why Your Organic Bounce Rate Is Up (Psst – This May be a Good Thing!)

    Jennifer Strilko
    8 May 2015 | 10:15 am
    We recently had an auto client experience a gradual increase in bounce rate over the last year. It wasn’t a dramatic increase, but we still wondered why it was creeping up. These are the steps we took to determine what was causing the increase, and why we decided it wasn’t such a bad thing.1. Confirm which channels have increasing bounce rates.The first thing I did was identify where the increase was happening. When I looked at traffic channels year over year, I saw that the increase was happening in organic traffic. Note that while their bounce rate is up, their overall sessions from…
 
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    Inbound Marketing Agency

  • 3 Good Reasons to Leave Automated SEO Software Alone

    Fannit.com
    20 May 2015 | 2:45 pm
    Working to optimize your website, service pages, blogs, and products can be a tedious and time consuming process. After all that time and effort, it’s no wonder that people start to look for SEO programs and softwares that will do it for them. Many SEO softwares claim to have successfully automated the SEO process to create dense content and backlinks for businesses in an efficient and resourceful manner. But are these resources really all they’re made out to be? And are they really worth your time? Defining Good SEO Before we can start discussing whether or not automated SEO is a good…
  • The Sales & Marketing Handshake: An Introduction To Closing More Leads Together

    Fannit.com
    13 May 2015 | 1:02 pm
    The world of sales has changed immensely. Not long ago, salespeople were the ones telling customers what they needed and why. The key difference between sales then and now is the expansion of information – and our access to it. Information is no longer controlled by the vendor and sales people. Instead, the customer now has access to a nearly inexhaustible amount of information that can help them answer product or sales questions even before starting the buying process with a specific company or person. Because of this, sales, as we know it, must now approach their audience in a…
  • Office Psychology Among Startups: How to Foster the Right Culture for Success [Guest Post]

    Fannit.com
    5 May 2015 | 1:13 pm
    Psychology in the workplace is inevitable since by definition, it involves working with people’s intellect, emotions and behaviors. In an article posted at Harvard Business Review, the author states that all organizations are political to some degree, and always will be, for underlying psychological reasons. Where startups are concerned, psychology in the workplace can be vital for success. For example, if a single employee feels, for whatever reason, that the new enterprise is destined for failure, this opinion can threaten the overall success of the endeavor for a number of reasons. This…
  • The 5 Benefits of Marketing Automation

    Fannit.com
    23 Apr 2015 | 5:15 pm
    Whether you are a small business or a large corporation, marketing automation has many benefits. To be frank, in this current marketing environment, a move towards a marketing automation strategy is a must. For small businesses, marketing automation is a powerful resource allowing a limited staff to run complex campaigns successfully and efficiently. Larger companies using marketing automation are able to connect with each of their customers in a highly personalized way. Whatever your business size, marketing automation is going to provide highly valuable benefits. What is marketing…
  • How to Generate Leads Online as an IT Company

    Fannit.com
    15 Apr 2015 | 1:13 pm
    The internet has changed drastically in recent years, causing the sales process to change significantly as well. Because of this explosive online growth, up to 80% of B2B sales cycles are actually completed before the buyer even considers contacting the vendor they are interested in. This change is significant for B2B companies, like IT management companies, but very few business owners and CEO’s have made the changes necessary to adapt their marketing and sales strategies to the new buying habits of their audience. How can B2B companies make this change? Inbound marketing is the process of…
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    Top 5 SEO

  • SEO? Ain’t Nobody Got Time Fo’ That!

    David McSweeney
    22 May 2015 | 6:56 pm
    Today’s internet is incredibly fast moving. In my many years as an internet marketer I have observed (and been party to) the quickening pace, but things really seem to have accelerated over the past year. I am seeing lots of new sites popping up and achieving rapid growth, generating eye watering amounts of traffic in very short periods of time. And this rapid early growth is not fueled by SEO – at least not in the traditional sense. If google originally envisioned a truly democratic web, where the best content and ideas would be ‘voted’ to the top by the internet…
  • What can the General Election 2015 teach us about content marketing?

    Nina Cresswell
    9 Apr 2015 | 7:28 am
    Nina Cresswell from White Horse Digital takes a look at the UK General Election 2015 and what the major parties’ campaign strategies can teach us about content marketing. Can we predict the General Election this year? It’s hard to say. Where polls once weighed heavily between Labour and the Conservatives, we’re now seeing a sundry of parties slicing up the votes. The Green Party, UK Independence Party and the Scottish National Party have seen huge surges in support, creating new factors the British public (not to mention the campaigners) have never had to deal with before. The…
  • Building Your Authority: To Get Ahead… Get Quoted!

    David McSweeney
    30 Jul 2014 | 10:55 am
    Authority. If you are a regular reader of internet marketing/SEO blogs, you’ll see that word popping up a lot; become an authority, build your authority, authority this, authority that. It’s probably up there with ‘content is king’ as the most overused phrase in SEO, but you know what, there is a reason for that… It’s because it’s true. The thing is, once you become a recognised authority in your niche everything else falls into place. Link building becomes easier (in fact you probably won’t have to actually ‘build’ any links),…
  • Negative SEO: What Happens When You Go To War With A Link Network…

    David McSweeney
    16 Jul 2014 | 11:11 am
    I’ve picked up quite a few new links recently. In fact, in the past month I’ve picked up over 11,000. Check out this graph from Ahrefs, which shows the total number of referring pages to top5seo jumping from 3,261 on the 12th June to a whopping 14,447 on July 11th. Referring domains have jumped from 214 to 575 in the same period. So, what’s the reason for this huge increase? Well, you may already have guessed, but we’re looking at two words that are the subject of much contention in the SEO community at the moment: – Negative SEO And to really make this…
  • White Hat Link Building: The Zen Masters’ Guide

    David McSweeney
    2 Jul 2014 | 5:01 pm
    White Hat Link Building : The Zen Masters’ Guide Link building has long been the cornerstone of SEO and with google recently confirming that they do not envisage devaluing links as a metric any time soon1, building links to your website will remain a priority through 2014 and beyond. If you want to be visible in the search engines you need links, but post Penguin2, building the wrong kind of links will see your site penalised. Confusing? A little, but fear not! Read on as we dig into how to build links in a white hat way that will see your site build authority, rise up the rankings and…
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    Seven Boats Info-System Pvt. Ltd.

  • Replicating Runaway Success of Content Pieces

    Debajyoti Banerjee
    19 May 2015 | 11:50 am
    Replicating Runaway Success of Content Pieces Who does not want to succeed again? Everything that hits the highway to success has many takers who want to imitate the winning formula. In my experience, I have rarely come across a viral content being made of repeated material. For example, try to produce a music video like Gangnam Style or Kolaveri Di. You are bound to fail miserably. I’m quite sure that many have tried and failed! The same goes for movies that are very successful commercially. There are many who want to create the same type of content and earn the big bucks. Things do not…
  • The Question of Rebranding: Do You Need It?

    Debajyoti Banerjee
    16 May 2015 | 10:57 am
    The Question of Rebranding: Do You Need It? Most websites were not built in a day! And certainly not the ones that have some SEO juice to speak of. These websites were developed and launched when the online marketing scenario was very different from what it is now. The game has changed and so have the rules. Google and social media networks like Facebook or Twitter do not function the way it did when you bought your domain name or launched your website. To put it in another way, your considerations at the time of developing the website and the branding were very different then. If you were to…
  • Answer Boxes and Knowledge Graphs: Are they Sipping Away your SEO Juice?

    Debajyoti Banerjee
    14 May 2015 | 4:20 am
    Answer Boxes and Knowledge Graphs: Are they Sipping Away your SEO Juice? SEO professionals the world over are a concerned lot! They are worried about the latest add-ons that search engines like Google and Bing are attaching with search results. Popularly known as Answer Box and Knowledge Graph, these are instant answers provided by the search engines to a particular query of the user. When that happens, no matter what your search result ranking (SERP) is, you do not derive any benefit from it. The user does not bother clicking on any of the links because they have already got the answer to…
  • Online Marketing Ideas for Supposedly Boring Industries

    Debajyoti Banerjee
    4 May 2015 | 5:33 am
    Online Marketing Ideas for Supposedly Boring Industries It is not always that you get to write about upwardly mobile products that will be lapped up the second the come to the shelves. There are a number of times, when the product or service that you are writing for, is about an industry that is not a part of the ‘cool’ brigade. For example, while writing for a kind of PVC pipes, you don’t really expect the social media circuit to go overboard in sharing your content online! The job becomes tougher when you have to write about a product that is not just ‘uncool’, but expensive as…
  • Smarter and Cheaper Ways to Online Lead Generation

    Debajyoti Banerjee
    25 Apr 2015 | 10:38 am
    Smarter and Cheaper Ways to Online Lead Generation How to do the online lead generation in smarter & cheaper ways? This is a highly competitive market that we are talking about here. Look at the ecommerce domain that is flourishing around you. The smaller fish in the pond are in mortal danger of being consumed by the larger whales like Amazon and eBay. Unless they do something drastic and different, they are bleeding dry, mainly because these behemoths of the ecommerce industry are adding more products to their shelves each day. With their ability to offer fat discounts and offers, as an…
 
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    BUZZergy Marketing

  • 3 Insanely Effective Ways to Promote Your Mobile App Through Existing Audiences

    Eugene Farber
    22 May 2015 | 9:44 am
    It’s fairly clear that the world has gone mobile. As I walk down the street in NYC, I have to duck and dodge every few minutes to avoid running into someone with their head down, nose in their phone. No wonder mobile apps have become some prevalent. While I still contest that many (if not most) businesses don’t actually need to create an app (but rather just create a mobile-optimized website), many apps are the business onto themselves. And like any business, they need to implement a marketing strategy – or strategies – to succeed. One extremely powerful method for…
  • The Next Six Months Of SEO Are Going To Look Like This…

    Eugene Farber
    20 Jan 2015 | 3:08 pm
    Between work and travel I haven’t been able to publish the obligatory predictions article for the new year. But better late than never. Rather than talking about what’s going to happen over the next year in SEO, I want to talk about the next 6 months…since SEO years are shorter than dog years. Now, let me preempt these predictions with something very important. For the vast majority of businesses it still comes down to a few simple things. And if you get those things right, you’ll beat out the competition in most markets. These few simple things are content and…
  • 6 Things To Focus On That Will Change How Your Website Drives Business

    Eugene Farber
    22 Dec 2014 | 7:00 am
    I recently had the distinct pleasure to co-author a book that features contributions from over 20 world-class marketers. As marketing is essential for business success, the book is aptly titled “Creating Business Growth.” The New Year being a time for many to create new resolutions, many business owners will be setting new business goals.This book is a perfect read to start 2015. And it will actually be free on Kindle for the first few days of the year prior to going back to its normal price (you can get the launch notification by signing up here). It’s impossible to convey…
  • What Can These Four Award-Winning Marketing Campaigns Teach You?

    Eugene Farber
    15 Dec 2014 | 8:45 am
    Article submission by JonJon Yeung. These days in marketing, it can feel like a daunting task when a client asks you to deliver something original. With technology and digital moving so quickly, we have become a world of innovators. It is difficult to fathom doing something new, but we can certainly take inspiration and do something better. How can marketers do that? By studying the techniques of successful campaigns and applying what works to our own. Here are some award-winning marketing campaigns that we can learn from: Snickers ‘You’re Not You’ Campaign     This…
  • Marketing for Consultants Survey: The Profitable Tactic You Likely Aren’t Using

    Eugene Farber
    14 Jul 2014 | 6:28 am
    The good folks over at Consulting Success have recently finished conducting their annual marketing for consultants survey. The results are quite interesting. One thing that Michael Zipursky (head honcho over at Consulting Success) points out is the difference in marketing spend as compared to 2013. Consultants are spending less on marketing. But income levels have stayed pretty steady. So that means they are more profitable. This is really in line with industry trends (as consulting is a booming market and is growing rapidly). Companies are seeking to hire consultants more than ever before.
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    omnicoreagency.com

  • 5 High Quality Link Building Strategies for 2015 that Works

    Salman Aslam
    8 May 2015 | 12:00 am
    Link building is important, right? But it is also hard at the same time. There is a lot of advice available on the internet which is making people confuse about what strategy to follow. We’ve seen a lot of businesses opting for the easy and lazy way to build links by simply buying it to get quick results with no hard word. However, it comes with a price. A recent survey by Moz reveals that about 37% of business owners spend between $10,000 and $50,000 per month on link building. If you’re making that kind of investment, you need to have accurate information on how to build links that…
  • Siteground vs HostGator – Why we are sticking with it?

    Salman Aslam
    27 Apr 2015 | 6:00 am
    While many businesses may not give a lot of importance to this, choosing the right web host for your marketing endeavors is crucial if you want any success online. Choosing the wrong web host can have serious consequences for your business, some of which include: A loss of revenue due to the time your website goes offline due to a weak web host. Your customers will no longer be able to reach your website and, if you are an online store of some sorts, you will lose business and sales. A negative SEO ranking will befall your website if it goes down repeatedly. Your goal should be to rank…
  • Is your Website Mobile Friendly? If Not, Prepare for Mobilegeddon

    Salman Aslam
    8 Apr 2015 | 12:00 am
    We’ve all seen what Google algorithm updates can do to businesses, for some it is nothing less an apocalypse as a lot of small businesses rely on search engine traffic to sustain and grow their business. The bad news is that it is happening all over again, Google announced that on April 21st 2015, Google will roll out an update that will make mobile-friendliness as a part of ranking signals and websites which are mobile friendly will get significant boost as non-optimized sites will get pushed down. Here is an excerpt from their official statement: Starting April 21, we will be…
  • Best eCommerce Platform: Shopify vs. Bigcommerce

    Salman Aslam
    6 Apr 2015 | 12:00 am
    The task of choosing an ecommerce platform isn’t an easy one. First, there are so many different platforms to consider and each has it pros and cons. Some are incredibly easy to use and well-suited to beginners, but are designed to handle only simple transactions. Others are robust and feature-packed, but require more experience and time to manage. The key in choosing any platform is to look at what it can do and to match it to your needs. You need to walk into the comparison knowing: What you want to accomplish with the platform What you want to sell How you want to sell it What your…
  • Siteground vs Bluehost – Which one is Right for your business?

    Salman Aslam
    23 Mar 2015 | 1:00 am
    Finding a great hosting provider for your WordPress site can be a daunting task. There are simply too many options to choose from. Luckily, at Omnicore Agency, we want to take some of the guesswork out of finding the right hosting provider for your site. We’ve taken a look and done a comparison of two popular hosting providers: SiteGround and Bluehost. We want to see which one comes out on top for offering the best value, best support, and best performance for a WordPress site. Here’s our rundown. SiteGround Hosting Billed as carefully tailored to meet your needs, SiteGround…
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    Healthcare & Medical Internet Marketing

  • The Best Way to Promote your Pain Management Practice Online

    admin2
    28 Apr 2015 | 10:35 pm
    With a third of the country experiencing acute or chronic pain, there is a huge market for pain management services. For anyone that runs a pain management practice or has a division of pain management, this is very well known. What that means is typically there is a lot of competition to obtain these patients. I frequently get asked, what is the best way to market for new pain management patients? The answer is with inbound marketing online. US Lead Network specializes in creating inbound leads for prospective pain management patients. We do this through several mechanisms, most commonly,…
  • The Importance Of Healthcare Marketing For Cosmetic Dentistry Practices

    US Lead Network
    28 Nov 2014 | 4:09 am
    Cosmetic dentistry is an area of healthcare that draws patients who want to improve the aesthetics of their smile. The cosmetic dentist performs a variety of procedures that straighten teeth, repair cracks and breaks, replace missing teeth or whiten them for a more brilliant smile. Most of the procedures that are performed in this industry are not deemed medically necessary and are not covered by dental or medical insurance. For this reason, cosmetic dentists often rely on effective healthcare marketing to get their share of the patients interested in this area of treatment and to build…
  • How Informative Content Can Sell Your Medical Practice

    US Lead Network
    28 Nov 2014 | 4:07 am
    Any medical or dental practice today needs an online presence to help their practice grow. Medical website marketing is an essential part of any medical provider’s access to new patients and for keeping patients loyal to their practice. Effective medical website marketing is not just about the methods you use to deliver content, but the information that you choose to share with your visitors. Quality content that potential patients will consider valuable is that which lets them learn about conditions they may have and the treatments available for them. Many people use the internet as a…
  • Using Medical Website Marketing To Promote Your Alternative Medical Practice

    US Lead Network
    23 Oct 2014 | 5:48 am
    Alternative medicine is, as the name implies, a type of medical treatment that is used as an alternative to traditional medical treatments. Some types of alternative medicine include: •    Herbal supplements •    Large doses of vitamins •    Drinking different types of teas •    Spiritual therapy •    Massage therapy •    Magnet therapy •    Manipulative therapy (Chiropractic) •    Energy therapy While some of these methods of medical treatment have maintained their popularity through the ages, others have gained new popularity as a way of receiving…
  • Important Healthcare Marketing Trends Today

    US Lead Network
    21 Oct 2014 | 5:56 am
    Increases in the number and diversity of healthcare providers and facilities have led to an increase in competition within the health care industry. Healthcare has become a genuine marketplace that is made up of individual businesses striving to attract more of the available business that all of the others. In response, website marketing companies are providing custom website services that address the specific needs of healthcare businesses. Depending on the trends of the times, the message that the healthcare provider sends and the media through which it is presented will determine the…
 
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    FiTCoM

  • Top 10 Tech Unveiled in Mobile World Congress 2015

    kevalpadia
    25 Apr 2015 | 10:24 am
    Advertise here with BSAEvery big name in tech world or array of promising startups always strive to showcase their latest and most formidable in tech gadgets in Mobile World Congress. Obviously this year also it has not been different. The rise of wearable tech has been showcased through an array of gadgets and there have been a few most anticipated smartphones. From innovative mobile charging solution to cool virtual reality headset to electric bike with mobile app interface, there were enough overwhelm your expectation. Let us have a look at the top 10 tech gadgets unveiled in the mobile…
  • XNSPY – The New Cell Phone Spy Software

    Hanry James
    1 Feb 2015 | 9:59 am
    Advertise here with BSA I’ve recently come across this monitoring app called XNSPY. I’ve used and reviewed many cell phone spy apps in the past so I thought I’d give this one a go as well. The spyware market has branched out of large businesses and is now breaking into the consumer market. And I think the makers of XNSPY have kept exactly that in mind—the consumers. The app is purpose-built and is super easy to use. Let’s take a closer look. First Glance I know from the first look if a mobile spy software is real deal or not. And I could tell just by the interface that the people…
  • Don’t Reinstall but Speed Up Your PC with 10 Simple Steps

    Kaylyn Gabriele
    19 Jan 2015 | 3:14 pm
    Advertise here with BSAIf you are using any Windows PC then you should feel that the performance of these PCs degrades with time and they will become so slow that you won’t be able to open up your emails. Generally people put their devices on reinstall. However this is not easy every time but here we have a list of some easy ways that will help you speed up your computer without reinstalling your windows again and again. But keep in mind that you are consistent and you keep checking all the methods that are given below. 1.Settings for Energy If you are a laptop user, this could be one of…
  • 8 Superb Business Applications for Blackberry 10

    Katie Stanfield
    14 Jan 2015 | 1:43 am
    Advertise here with BSAIn terms of adjusting work & play, Blackberry is your best partner. The Blackberry OS 10 offers the best of both the world with its Blackberry Balance feature, which permits you to manage your data from distinctive situations, on the same gadget. Prominent for its business arranged gadgets, Blackberry has given a new launch with its Z10 and Q10 smart phones. In spite of the fact that there are essentially less applications accessible on OS 10 than what is accessible on iOS or Android, the Blackberry applications are overall outlined and bug free. For the individuals…
  • Android 5.0 lollipop review: About time Google

    Roland Fortune
    23 Nov 2014 | 5:45 pm
    Advertise here with BSA Ever since google announced android 5.0 lollipop (then known only as android L) at this year’s Google I/O developer conference the world(at lease those that care) has been eagerly awaiting it’s release. And after being released a week late because of some then unresolved issues, we now have the latest iteration of android at our finger tips. As true with every release of android, we have always gotten new hardware. And this time we have a new smart phone in the Motorola made nexus 6, and the HTC made nexus 9. But unfortunately we don’t have said…
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    SEO and Online Marketing Blog

  • Ultimate Robots.txt Directives for WordPress CMS

    RankYa
    7 May 2015 | 7:25 am
    Here’s the ultimate directives to send to typical WordPress installation. Briefly: due to copyright issues that Google faces on internet, it takes advantage of robots.txt file directives. Telling site owners that “if they wish, they can use this file to block Googlebot” so thus the responsibility is yours as the website owner to make sure … Continue Reading Ultimate Robots.txt Directives for WordPress CMS The post Ultimate Robots.txt Directives for WordPress CMS appeared first on SEO and Online Marketing Blog.
  • How to Manually Add Structured Data to WordPress

    RankYa
    7 May 2015 | 6:15 am
    How to add Structured Data to WordPress video tutorial shows you ways for adding core schema elements for a typical WordPress installation. As you know that in 2015 Google (and some other search engines) support schema.org vocabulary for structured data. You may have heard the misconception about this very important optimization technique, as some suggest that schema.org … Continue Reading How to Manually Add Structured Data to WordPress The post How to Manually Add Structured Data to WordPress appeared first on SEO and Online Marketing Blog.
  • Update on Related Search Option Tool

    RankYa
    15 Mar 2015 | 11:56 pm
    Just as I was conducting keyword research and came to a point of running Google related search option, vuola, it’s gone. Now whether you ran Google Adwords, or conducted any type of keyword research. You now should realize the importance and handiness of that great quick keyword expander. Because all that is known about SEO … Continue Reading Update on Related Search Option Tool The post Update on Related Search Option Tool appeared first on SEO and Online Marketing Blog.
  • Mastering Google SEO 2014

    RankYa
    15 Mar 2015 | 11:50 pm
    Learning the most important skill on internet is quite easy when you understand Google search engine optimization from an expert who has been there and done that. If you truly want to see greatest results from your website, you need to stop thinking about SEO in a manner that it changes each year, or even … Continue Reading Mastering Google SEO 2014 The post Mastering Google SEO 2014 appeared first on SEO and Online Marketing Blog.
  • How to Rank Videos in Google and YouTube

    RankYa
    15 Mar 2015 | 11:47 pm
    As online business owners we all have to come up with strategies to promote our content online. And since YouTube gets well over 1 billion searches per month, it is only smart to get your videos to rank high in YouTube. Here’s a video lesson which shows you how to rank your videos both in … Continue Reading How to Rank Videos in Google and YouTube The post How to Rank Videos in Google and YouTube appeared first on SEO and Online Marketing Blog.
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    Blogging Den - Smarter Blogging Tips and How to make Blog

  • Best ways to Create Landing Pages in WordPress

    Satish Kumar Ithamsetty
    22 May 2015 | 1:33 am
    Landing pages are real-time tools in online marketing, which are attractive and easily updatable. Everyone who have an online project of any kind should use one such type of landing pages and direct... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
  • How to Avoid a Google Penalty of Your Blog

    Satish Kumar Ithamsetty
    15 May 2015 | 6:03 am
    Google is regularly changing their Algorithm update. Every blogger is worrying about this latest updates. So, in this article i am included infographic on How to avoid Google Penalty. Google Panda... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
  • How To Start Unlimited Free Social Media Promotion In Just 20 Minutes

    Peter
    15 May 2015 | 5:03 am
    Social Media Promotion is not a rocket science. If Film Stars and Sports People can get unlimited likes and followers so you also can. Everyone flaunting a celebrity like social media status is not a... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
  • Blogging Den Turned 2 years: My Journey with Blog

    Satish Kumar Ithamsetty
    15 May 2015 | 3:52 am
    My journey with blogging den gave me an awesome experience. Now its completed 2 glorious years. My Blogging Den History: The name “Blogging den” was registered at Godaddy on 7th May 2013. I launched... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
  • On-Page SEO checklist : 12 Things to Improve PR

    Satish Kumar Ithamsetty
    7 May 2015 | 10:27 pm
    On-Page SEO is a mandatory aspect in SEO. All search engines like Google, Yahoo and Bing give major importance to the on-page SEO than Off-Page SEO. Before publishing a new post, we must take care... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
 
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    Dot Com Media Moguls

  • The DO’s of a SEO Specialist

    Inna Blitshtein
    5 May 2015 | 5:35 pm
    SEO Specialists, and specifically affordable ones, have the capabilities needed to improve the quality of your site by boosting its popularity. They’re great if you want to build clientele and raise your rankings on search engines. It’s great to rely on an efficient set of people to handle the sustaining of your articles and blogs by using strong keywords, recommending useful titles, and effectively utilizing Meta tagging and other great advertising tools from Google. The internet is tough business as is, but you need to have knowledge of how to pick the right people to champion for you…
  • Video SEO: Tips of the Trade!

    Inna Blitshtein
    30 Apr 2015 | 5:33 pm
    Optimizing video content for search engines is a great way to build your online presence. It’s possible to increase your online visibility through video SEO because it maximizes your search engine potential, making sure that your content shows up on both video search engines and organic ones. These are certain tips you can use to get the best out of video SEO, and here are some of them: Don’t Stuff Your Page. The first step is getting a great page in your hands. It’s important not to bombard your video page with different things because you still have the video, so you just need the…
  • Things to Know about Custom Blog Creation

    Inna Blitshtein
    25 Apr 2015 | 5:32 pm
    The best way to get a great online presence is to get yourself a blog. That opens up a whole can of worms because in the blogosphere, there’s some stiff competition. It’s easy to fall under the stampede of great bloggers with innovative ideas, sassy opinions, creativity, and relevance. The goal is to not be intimidated and understand that custom blog creation doesn’t have to be that far away in your future. There are some easy key steps to take that will get your name in lights, your company on everyone’s lips, and your infamy on the Web. Here are a few good ones: Originality,…
  • Difficulties in Mobile Web Designing

    Inna Blitshtein
    20 Apr 2015 | 5:31 pm
    Mobile website design is becoming a necessity when building and branding a business. Skilled technicians can guide you through the process and glean over the bumps in the road that may appear when pursuing a transition to more mobile-friendly usage. You want your website to be accessible to all of your customers anywhere they go, but it isn’t the easiest field to get into. Here are some difficulties that might pop up when pursuing mobile website design: Getting to Get the Specifics. When running a complex site, there are certain things needed to be understood. Imagine adapting that dynamic…
  • Using PPC Management to Benefit You

    Inna Blitshtein
    15 Apr 2015 | 5:29 pm
    In today’s world, there are so many ways to get your product out there and on the lips of consumers. A great advertising method is the PPC, or Pay Per Click, Management services. Fancy words aside, it means that your company pays for every time someone clicks onto your page. But how to choose which PPC Management company is for you, and who will work hardest for you benefit? These are some tips for handling and choosing a service provider that will best fit your needs. You’ve got to plan. Before beginning to even hunt for the best PPC Management Company, you first need to figure out how…
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    b-seenontop.com

  • How To Objectively Assess Your Website Power and Influence

    donna@b-seenontop.com (Donna S. Duncan )
    29 Apr 2015 | 9:37 am
    - You are a small business owner who has been trying to optimize your website for a while now. You want to know whether you’re making progress. Rather than just trust your gut, are there any objective measures you can use to assess your website power and influence? By Cojharries (Own work) [CC BY-SA 3.0 or GFDL], via Wikimedia CommonsThe answer is yes, there are options available. I recommend two, your Alexa score and domain authority (DA). Both are widely accepted, readily available and free. This post will explain the metrics, tell you where you can find them, and suggest how to…
  • How To Optimize A Blog Post Using WordPress and Yoast

    donna@b-seenontop.com (Donna S. Duncan )
    3 Feb 2015 | 6:23 pm
    - This article is a detailed guide for how to optimize a blog post using WordPress and Yoast, the popular WordPress SEO plugin by Joost de Valk. It assumes you have already solved the problem of what to write about, and have a draft post waiting to be optimized and published. This article is aimed at do-it-yourself (DIY) small business owners and new bloggers. It’s laid out in 12 steps beginning right after you log into your WordPress site. Step 1:  Open A New Post Template Scan the left-hand WordPress Main Menu options. Find and click on Posts >> Add New post as shown below. An…
  • What Should I Blog About?

    donna@b-seenontop.com (Donna S. Duncan )
    9 Jan 2015 | 7:15 pm
    - What should I blog about? It’s a question I get asked all the time, especially from first time bloggers but also from people who have been at it for a while, and need inspiration. That’s because blogging isn’t easy. It’s hard to come up with fresh ideas to write about when you’re supposed to be producing content on a regular basis. It’s even harder to come up with ones that will earn you traffic and links – one of the main objectives of blogging in the first place. With content marketing being touted as the new SEO and 91% of B2B and 86% of B2C businesses adopting the…
  • Why Blogging Earns Traffic and Links

    donna@b-seenontop.com (Donna S. Duncan )
    26 Nov 2014 | 5:30 pm
    - There are lots of good reasons to blog, the main one being blogging earns traffic and links to your website. But why is that? How does blogging earn traffic and links? And why does it matter? Blogging Earns Traffic Think about how people search. 89% of consumers use search engines to find information before making a purchase. 65-85% use Google. They search using words. Google finds content that contains those words and spits out results. Results are a rank-ordered according to relevance, popularity and authority. Searchers scan results. 91.5% click on a page 1 result. 61.5% click on one of…
  • What It Means To Be “Eligible To Rank On Google”

    donna@b-seenontop.com (Donna S. Duncan )
    17 Nov 2014 | 5:54 pm
    - Everybody wants their website to rank #1 on Google. Who can blame them? Google commands 65-85% of the search market, depending on who you ask and what they measure. According to Chitika, a Westborough, MA online advertising agency, the top 10 “eligible to rank on Google” pages earn 92 percent of the traffic for a given search term. The top 3 earn 62. The first thing you need to know is that pages rank, not websites. That means there’s a lot more competition than you might have first thought. According to factshunt.com, there were roughly 510 million “live” websites and…
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    Riverbed Marketing

  • 8 Reports Your Marketing Agency Need To Be Building Every Month

    Todd Mumford
    22 May 2015 | 12:51 pm
    Reports are a vital tool for determining whether your marketing expenditure is delivering value. They’re only useful, however, if you receive—and use—them regularly. What’s equally important, however, is that you are reviewing the right metrics to provide the information you need. Here are 8 critical reports your marketing agency need to be building you each month. Conversions Tracking and monitoring conversions indicates the value your various marketing channels contribute to your overall strategic goals, according to HubSpot. Conversion reports should provide in-depth information…
  • How To Target Your Ideal Buyer in 6 Steps

    Todd Mumford
    19 May 2015 | 4:05 pm
    When you’re trying to reach a particular audience, your success depends on how thoroughly you’re able to target them. It also depends on your market positioning and segmentation, but to achieve both of those you need, first and foremost, to know who your ideal buyer is—and how to reach him (or her). These six steps will give you a clear road map for how to target your ideal buyer today. Identify Your Customer Profile This is more complex than identifying whether your ideal customer is an individual or a businessperson. You need to determine what solution your product or service offers…
  • How To Use Relationship Marketing To Drive New Leads

    Todd Mumford
    15 May 2015 | 1:26 pm
    The purpose of relationship marketing is not to land a transaction, but to build long-term customer loyalty and engagement. Client relationship marketing (CRM) has been shown to drive new leads at a higher rate than traditional efforts, according to Keli Bennet, Consumer Marketing Director at Abbot Laboratories in Illinois. Building relationships typically takes the form of regular two-way, permission-based communication designed to achieve dialog with the client. Here’s how to use relationship marketing & put it to work for your company. Building Credibility Before you can expect…
  • How to Know its Time for a Website Redesign

    Kyle McDonald
    8 May 2015 | 4:29 pm
    At some point in our lives we’ve all heard someone tell us that first impressions are everything. This is no different for your online presence. Would you let the cobwebs and dust gather in the windows of your physical store front or office, allow the décor to become dated or make the store difficult to peruse? Your website is your online store front or office. This is your gateway to your clientele, your 24-hour access point. Making sure your website is up-to-date means more than just adding your new products or services. Let’s look at the “How, Why and When” of website re-design.
  • 8 Reasons You Need To Hire an SEO Expert

    Todd Mumford
    7 May 2015 | 3:44 pm
    Search engine optimization (SEO) is crucial to enable your website to rank well in the search engine results pages (SERPs) of major search engines like Google, Yahoo and Bing. A study by Compete.com showed that 53% of clicks from users searching online go to the first result on the list. Reaching the first page of results has always been challenging, but with the constant changes in the way Google indexes content it has become even more so. Bad SEO can harm your business and your online profile, so it’s imperative that your optimization is done both correctly and cost-effectively. Here are…
 
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    The Web Hosting Bay

  • Don’t Get Fooled By Fake PR

    HostBay
    12 May 2015 | 2:31 pm
    Displaying fake PR is one of the worst SEO trick and you should be aware of it. Mostly when you are buying domains. Domains which display fake Page Rank are... The post Don’t Get Fooled By Fake PR appeared first on The Web Hosting Bay.
  • Dont Buy Backlinks 8 Ways To Get It Free

    HostBay
    12 May 2015 | 2:26 pm
    Backlinks are the blood of websites. High authority backlinks is the key factor to get success for lots of niche site as well as blogs simply we can say in... The post Dont Buy Backlinks 8 Ways To Get It Free appeared first on The Web Hosting Bay.
  • Does Viber collect personal information – Phone numbers?

    HostBay
    10 May 2015 | 4:58 am
    We receive an email from mr. Mario Dekatich (reader of TheHostBay.com ) who ask us Does Viber collect personal information?” To answer this question we contact the Viber Media Center asking... The post Does Viber collect personal information – Phone numbers? appeared first on The Web Hosting Bay.
  • Shared Hosting & Dedicated Servers

    HostBay
    10 May 2015 | 3:02 am
    Most hosts offer a wide range of packages, from simple shared hosting, to dedicated servers (where you basically are given a computer and told to get on with it). Dedicated servers, and... The post Shared Hosting & Dedicated Servers appeared first on The Web Hosting Bay.
  • Keywords, Domain Names, Website Development, “OH MY!?!”

    HostBay
    2 May 2015 | 4:30 pm
    Research and planning is key when developing a website.  If you have an existing business, registering a domain name should not be to difficult.   Hopefully, your business name is... The post Keywords, Domain Names, Website Development, “OH MY!?!” appeared first on The Web Hosting Bay.
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    Foster Web Marketing - Web Design, SEO, Video, Social Media & Inbound Marketing Solutions

  • It's a Typo Tuesday Train Wreck!

    18 May 2015 | 10:00 pm
    What does it take to succeed at writing for a small business website? It might take a little work to pry the answer out of a seasoned content writer—but not a lot of work, because we really, really like to talk about ourselves.After a while, we’ll admit that it all boils down to just three things: the stuff that’s posted online must be...Meaningful, in the sense that it provides useful information to the readerTrueWritten clearly enough to be understoodThat’s it. That’s the ultimate secret of content writing, in a nutshell. Everything else is mere details.The…
  • How to Set up Goals in Google Analytics

    27 Apr 2015 | 8:03 am
    Google Analytics provides a great tool that everyone should take advantage of. It’s called Goals. Setting up goals for your website will give you a better idea of where and how users are converting from readers to prospective clients or customers. You want to know what channels are working to convert your users and which channels are not; the Goals tool will tell you whether your first step toward success came when a reader completed a contact form or instead downloaded a report.I will be walking you through how to set up Goals in Analytics. However, keep in mind that this is not a…
  • It's Typo Tuesday! How Many Mistakes Can You Tolerate?

    20 Apr 2015 | 10:00 pm
    Perfection: it’s just not in the cards.People make mistakes. Those of us who write and edit website content are no exception to this rule. If that’s your job (or part of your job), you know the routine: you’re as diligent as possible in your writing; you have a grammar expert proofread your work before it’s posted; and you cross your fingers and hope for the best.Errors still creep through.How Do I Hate Grammar Errors? Let Me Count the WaysHow many mistakes are too many? A couple days ago, I was reading up on search engine theory, because (as it turns out) learning…
  • You Have the Power to Help End Distracted Driving

    15 Apr 2015 | 12:53 pm
    You know that it’s dangerous to drive while you’re texting, talking on the phone, eating a last-minute breakfast, combing your hair, or otherwise distracted from focusing on the road. You probably assume that most everyone knows about the many risks of distracted driving. However, distracted driving is still taking lives and causing accidents every day, and there is so much more that can be done to spread the word.April is Distracted Driving Awareness Month, and it also marks the three-year anniversary of the death of Nikki Kellenyi. Nikki’s life was taken in a distracted…
  • Marketing Advice From a Successful Podiatrist

    13 Apr 2015 | 7:00 am
    Dr. Peter Wishnie is a podiatrist with Family Foot & Ankle Specialists. What makes him unique isn’t just the phenomenal success of his practice; it’s that he understands what so many doctors don’t: The key to effective marketing is never to stop learning. With his zeal for building a better practice and our assistance, Peter has been able to keep moving, keep learning, and stay ahead of the game for six years—and the success of his practice shows no signs of slowing.To find out exactly how Peter has achieved such success I sat down with him and got his thoughts on…
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    SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies

  • How to Come up With a Content Strategy That Works

    Lyndon Antcliff
    21 May 2015 | 2:39 am
    This is the headline I think works best for this article. I did start out with “Coming up with a content strategy that works”, but it doesn’t put emphasis on the problem and the problem is find a way to create a plan that is actionable. And when I say actionable I mean: Under budget Content creator has the correct skill set It doesn’t harm the brand It can be produced in the time allotted I like for you to understand that when I say “actionable” content, this is what I mean. It also outlines part of the content strategy. I suspect that a lot of people say “content strategy”,…
  • 8 Content Types Which Have a High ROI

    Lyndon Antcliff
    19 May 2015 | 1:48 am
    Coming up with content ideas is a never ending job for the content marketer. Not only must you thing of the narrative or story of the content piece, you must chose the correct type of content. It’s useful not to mix up type of content with a theme of content. Type of content is more the mechanical aspects of the production, whilst theme is more about the tone or the narrative of the content, which will determine the feeling the end user is left with when the content has done its work. This distinction is important as it determines the production requirement of the content. Thus an…
  • We Tripled (3x) the Rank Tracker Keywords so You Can Track More at the Same Price

    Razvan Gavrilas
    18 May 2015 | 1:45 am
      I think there is no secret for anyone that here, at cognitiveSEO, there is only one thing that we treasure more than constantly improving our services: OUR CLIENTS. That’s right! The biggest pride of cognitiveSEO is our clients. They are our driving force, they are behind our restless urge for development and they are also our greatest source of learning. That is why we’re continuously making improvements to our tool, just to be sure it includes all the features our customers need on a single platform.  Our goal is to create a single platform where anyone can satisfy all their…
  • How to Kick off an Ultra Powerful Link Building Campaign in 2015

    Razvan Gavrilas
    13 May 2015 | 2:00 am
    We can already notice a convergence between digital marketers, SEOs and webmasters. Nowadays they all have their tasks and responsibilities, yet all of their work will revolve, more or less, around the concept of link building. This is the topic that we’re going to talk about in today’s article. The concept of link building represents a way of creating a high authority website, with a great page rank that will ultimately lead to achieving your company’s marketing goals. To make it clearer, it’s the process of getting external pages to link back to your own website. By using the…
  • Quantum Leap in Unnatural Link Detection Improves Auditing Processes

    Razvan Gavrilas
    6 May 2015 | 5:39 am
    As we hope you already got used to, we, at cognitiveSEO, devote a large part of our time to improving our tool and therefore, to our customer satisfaction. We do believe that excellence is the gradual result of always striving to do better and that’s exactly what we are trying to do: a cutting edge product, tailored to our users’ needs and which provides highly accurate data.   And to prove that “cutting-edge” is not just a saying for us but really a constant concern of reaching the highest level of development, we are more than pleased to introduce our latest…
 
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    chatterbuzzmedia.com

  • 3 Effortless Mobile Marketing Tactics for Your Small Business

    Kristina Drake
    22 May 2015 | 11:23 am
                                   For a small business owner, mobile marketing may seem like a daunting, costly or time-consuming task. You may rely on a mobile phone and mobile apps to conduct business, but may not market or advertise your business to a mobile-first audience. The truth is, if you’re not creating a mobile marketing plan, then your business loses out on the majority of U.S. consumers. According to Google, more searches come from mobile phones than laptops or desktops. Thankfully, you don’t have to sacrifice time and resources to tap into the mobile market.
  • How to Procrastinate (And Not Feel Guilty)

    Dhugal Gardner
    1 Apr 2015 | 8:18 am
    It’s that time of day again: you’ve just eaten lunch and you’re back at your desk. The office is almost empty; the only other sign of life is that guy who won’t stop humming “Don’t Stop Believing.” You turn on your monitor and a flood of emails storm your inbox, including one from your boss asking for that Powerpoint presentation you hoped she would forget about. The promise you made yourself earlier that morning to finally finish that monthly report seems more far fetched than ever, and you hate yourself for eating that second Crunchwrap Supreme.
  • Are Local Reviews Hurting Your Healthcare Business?

    Brianna Entler
    27 Mar 2015 | 7:25 am
    In the age of information, consumers rely on online reviews in order to make purchasing decisions. Healthcare decisions are no exception. In order to determine the reputation of potential healthcare providers, patients look at online reviews to ensure their doctor is not only the best qualified but also provides an excellent bed-side manner. The better review your practice receives, the greater the opportunity to convince a potential patient he or she should choose you as their provider. Healthcare reviews exist not only on Google+ but many provider-specific review sites such as ZocDoc,…
  • 6 SEO Mistakes You’re Probably Making

    Dalton Mattox
    27 Mar 2015 | 7:12 am
    SEO is a wild world of complex algorithms that are always changing. Every change and update creates a new challenge to overcome, and there are so many that it’s not difficult to fall behind. In our haste to become the next SEO guru, many of us fail to master even the most basic SEO principles. Don’t get slipped up by these careless mistakes! 1. Duplicate Content Duplicate content is content or images that are found on more than one page of a website. A search engine will view this duplicate material as an attempt to make a website appear larger than it really is.  Duplicate content…
  • How to Host an Engaging Google Hangout on Air in 11 Steps

    Kristina Drake
    5 Mar 2015 | 1:24 pm
    Salvatore Vuono via Free Digital Photos Are you looking for new ways to utilize Google+ for your company? We recommend Google+ Hangouts on Air, the live-broadcast feature on which you can share your industry highlights and insights. Our helpful guide shows you how in just 11 steps. Connect Your Social Accounts In order to host a Hangout on Air, you’ll need a Gmail, YouTube and Google+ account. Google+ account – Decide if you want to connect your business or personal account with Hangouts. YouTube account – Go to YouTube’s Advanced Settings, select Connect With a Google+ page and…
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    Avatar » Blog

  • Search Engine Optimisation For Personalised Search

    Katie O’Neill
    13 May 2015 | 12:51 pm
    With all changes to their search engine algorithm, Google’s primary objective is to provide the most accurate search results for each user. By expanding into advertising, email and social media services, Google has been able to gather data about each user that they think helps tailor results to them specifically. Of course, this has been met with a lot of debate, especially in relation to targeted advertisements being seen and Google having access to personal data that no other business or advertiser would normally have. Although it seems the majority of web users don’t care about…
  • Tips For An Effective “About Us” Page

    Katie O’Neill
    21 Apr 2015 | 5:27 am
    Every website needs an “about us” section – it’s what bridges the gap between the visitor and the real people behind the business. As well as finding all the information they need about your product or service and confirmed that it meets their needs, they’re also looking to make a connection with the people beyond the surface, to gain a sense of trust. You also want to take the opportunity to present your case on why you’re a great company to deal with. One key principle in business, that is often ignored, is that people want to work with people they like.
  • How To Create A Blog That Converts

    Katie O’Neill
    29 Mar 2015 | 2:03 pm
    The benefits of a blog, for content marketing and SEO, have long been understood and appreciated by online marketers. The extra word count gives you lots of room for keyword development and creating useful content generates organic links. Another crucial way you can use your blog is to drive conversions themselves. Using a blog as a sales tool is a tricky business. If readers sense the intent is not for their benefit, they’re likely to disregard the blog as an authority entirely. However, if you manage to strike the right balance, it’s a great way of getting engaged readers to…
  • How To Protect Your SEO After A Website Redesign

    Katie O’Neill
    14 Mar 2015 | 1:17 pm
    Here at Avatar we see this happen again and again – a new site gets designed but all the on-page search engine optimisation (SEO) work gets wiped out by the new designer who is more fixated on how cool the new site looks. Many web designers don’t know much about SEO at all, or it’s simply not a main part of their business so they don’t include it in their site revamp processes. SEO is something that takes time to build up, so this can throw away months or even years of hard work. Over the years, we have had a number of S.O.S. calls where a site has dropped like a stone down…
  • The Engagement Factor In SEO

    Katie O’Neill
    20 Feb 2015 | 1:53 pm
    The SEO industry has traditionally relied heavily on data, provable results and historical data. For good reason. This information can be used to make predictions and calculations as well as demonstrate results to clients and illustrate why certain SEO techniques are effective or important. However, this doesn’t account for search engine results entirely. It is becoming more apparent that there’s a factor that’s much harder to quantify. That factor is engagement. There are two main kinds of engagement to consider. The first is onsite engagement – these areas have been…
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    Rankjane

  • Google PageSpeed Insights for Dummies [Infographic]

    Keyur Lalani
    14 May 2015 | 7:54 pm
    A slow website can seriously hinder your online business. A recent study showed that users expect your website to load in less than 2 seconds. If it doesn’t, they’ll head for the nearest competitors. Since Google mimics user behavior, a slow website can also hinder your SEO efforts. Google looks at metrics like bounce rate […] The post Google PageSpeed Insights for Dummies [Infographic] appeared first on Rankjane.
  • How to Measure and Maximize Your SEO Campaign Performance

    Miraj Gazi
    12 May 2015 | 9:51 am
    “If you can measure it, you can improve it”. In a long 5 years of journey from an SEO intern to a Professional SEO Strategist, I always asked a question to myself – “how do I know that my SEO campaign has succeeded or not?”  Is keyword rankings on 1st page is enough? What are […] The post How to Measure and Maximize Your SEO Campaign Performance appeared first on Rankjane.
  • 7 Online Business Advertising and Promotion Tricks For 2015

    Keyur Lalani
    5 May 2015 | 7:20 pm
    Over the past couple of years, it has become increasingly difficult to advertise and promote any kind of online business. This is mainly because sometimes marketers take the help of black-hat techniques or overdo white-hat techniques. There are other reasons too. Facebook, the social networking giant, has tightened their algorithm, making it mandatory for advertisers […] The post 7 Online Business Advertising and Promotion Tricks For 2015 appeared first on Rankjane.
  • Starting a Technology Blog – Is it Worth It?

    Keyur Lalani
    13 Apr 2015 | 6:56 pm
    Take up any popular list of blogs and most of them would be a “technology” blog. Technology blogging has turned into an in-demand niche. From mobile reviews to launching a new business tool, technology is everywhere and bloggers across all countries are tapping into the growing demand. But, does starting a technology blog has any […] The post Starting a Technology Blog – Is it Worth It? appeared first on Rankjane.
  • 10 Reasons Why Businesses Fail Woefully Online

    Keyur Lalani
    11 Apr 2015 | 11:30 am
    Businesses fail everyday and people are getting heart-broken for losing their investments. It is no longer news that businesses fail woefully online; and this happens nearly every minute of the day. Some happen as soon as the businesses are set, without really having the time to take roots. Others happen much later after the owners […] The post 10 Reasons Why Businesses Fail Woefully Online appeared first on Rankjane.
 
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    WooRank Blog

  • WooRank Experts on E-days Brussels

    Anita Brayer
    13 May 2015 | 8:32 am
    IZEO (Movement for Independent Entrepreneurs) and its partners held the annual “E-day Brussels” Day on Thursday, May 7 at the Palais of Heysel, Brussels Expo. WooRank took the opportunity to give some added recognition to some of the best Belgian WooRank Experts. E-Day Brussels is a full day of conferences, workshops, speed coaching and meetings with professionals that enable each visitor to learn about the possibilities when developing their e-commerce strategy, web presence and defining their own roadmap according to their strategy, market, and budget. It shares the same vision that we…
  • Google launches new Search Analytics report

    Sam Gooch
    7 May 2015 | 4:14 am
    In recent years, Google began reducing the amount of keyword data that it made available through its Analytics platform. This came in the form of the dreaded ‘not provided’, which gradually consumed keyword data, leaving us with a fraction of what we once had. However, thanks to the ‘Search Query’ Report in Google Webmaster Tools, website managers were able to extract useful data relating to their top keywords and pages based on the number of clicks and impressions received. This could be filtered over a specified time-frame within the previous 3 months, with other information…
  • Does Google Think Your Site Is As Mobile-Friendly as You Do?

    Jean-Louis Lauwers
    9 Apr 2015 | 6:49 am
    In June 2009, Google publically released their PageSpeed tool, a platform that was originally developed for internal use at Google, to help website owners with usability and speed testing. In January of this year, Google released v2 of the PageSpeed Insights tool. The update came with an increased focus on mobile performance and usability. Of course, it didn’t take long for digital marketers, developers and SEO experts to jump on the new release in order to follow best practices and better optimize websites for mobile users. WooRank also recently started using the PageSpeed tool to develop…
  • Mobile Criteria Improvements

    Natalie Jones
    9 Apr 2015 | 6:17 am
    There’s been a lot of buzz about mobile optimization recently. In a total departure from their modus operandi, Google has announced in advance that they are making an algorithm change on 21 April and have explained exactly who is going to be affected. Their mobile search rankings are getting overhauled, and that means that any site that they can’t detect as mobile-friendly could see a major drop in mobile organic traffic. In response to the announcement, WooRank has done some overhauling of its own – you’ll see it in the form of an entirely redesigned Mobile section…
  • Preparing for #MobileMadness (And Other Improvements)

    Natalie Jones
    20 Mar 2015 | 6:15 am
    Hi WooRankers! As you might have read in our newsletter, here’s what’s new at WooRank this month: (Didn’t get our newsletter? If you’d like to, you can sign up here to keep up-to-date on everything WooRank is working on, sometimes even before we release it!) We improved our PDF Editor with better colors and customizations, including a new transparent footer option. PDF Editor Updates, including a new white/transparent footer! The Marketing Checklist has been updated so that users can dynamically filter tasks to appear by topic instead of automatically being broken…
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    SEOAsh

  • 5 TIPS FOR A SUCCESSFUL ERP DEPLOYMENT

    Admin
    19 May 2015 | 6:56 pm
    What can enterprise resource planning (ERP) software do for you? It’s a question many business owners ask themselves. With the correct software and a carefully planned, effective implementation process, ERP software can provide a whole raft of benefits. From boosting efficiency or assisting with forecasting and planning through to helping management to make sound strategic decisions; ERP is a powerful tool. So how do you make the most of ERP software to ensure it meets the needs of your business? We have compiled an overview of the key issues to consider when thinking about ERP. Here are…
  • Google: The Mobile Friendly Algorithm Has Fully Rolled Out

    Admin
    3 May 2015 | 8:45 am
    Google has confirmed with me that the mobile friendly algorithm is now fully rolled out to all data centers and fully in place. Gary Illyes from Google confirmed this on Twitter saying “the algo is rolled out” when I asked him on Twitter “is the Google Mobile algorithm fully rolled out?” I asked because even as of this morning, over 1.5 weeks since the April 21st launch that webmasters weren’t seeing significant changes in the mobile results, even as of this morning. But it is fully rolled out. Gary added a caveat: Not all pages were reindexed yet so they don’t have the new…
  • App Indexing – The New SEO Generation

    Admin
    4 Mar 2015 | 4:57 am
    Back in 2012, I predicted that Google would use an API to crawl app content. My thinking was that Google’s current method of crawling Web pages with a spider was not only inefficient, but it was based on hyperlinks. Apps don’t use hyperlinks to connect content as Web pages do, so a much better way for Google to discover content in an app is through an API. Fast-forward to 2015 and Google has released the ability to index app content through an API called the Mobile App Indexing API. It’s a little different than what I had conceived back in 2012, but the premise is the same. My vision…
  • Heart Internet named best web host by readers of PC Pro

    Admin
    4 Mar 2015 | 4:38 am
    Heart Internet (www.heartinternet.uk) have been named best for web hosting in the PC Pro Excellence Awards 2013. PC Pro’s annual survey of IT products and services is the largest independent IT survey in the UK, with over 11,000 people taking part. Heart Internet scored an overall total of 95% in areas such as speed, reliability, support and value for money in the web hosting category. “We are absolutely thrilled to have won this award. We put a lot of resources into our customer services and product development, so it’s fantastic to see our customers publically recognise our commitment…
  • The 7 Habits of Highly Effective Search Marketers

    Admin
    3 Mar 2015 | 4:14 am
    In his 1989 best-selling business and self-help book, The Seven Habits of Highly Effective People, Stephen Covey outlines a series of “true north” principles that help individuals attain their goals and adapt to change. More than 25 years later, do these tenets still ring true? And, what if we applied them to today’s search marketer? 1. Be Proactive From a marketing perspective, proactivity has become a central characteristic required for organizations to thrive in the evolving digital landscape. Marketers who are able to look ahead and make informed predictions about the…
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    VTNS Solutions Blog

  • Using Google Analytic for Actionable Insights

    Adegboye Adeniyi
    15 May 2015 | 8:05 am
    As an online marketer your best tool should be your analytic tool. While there are numerous tools you can use, Google analytic provides one of the most robust tools that you can leverage to properly understand how effective your marketing is and what needs to be improved. You can use Google analytic (GA) to: Measure ROI and ROAS for channels Understand audience behavior Measure the effectiveness of various source of traffic to your website Predict trends for marketing effort   Unfortunately majority of businesses do not know which metrics to measure and what do to with their data. In…
  • How to Use Facebook Insight to Drive More Engagement

    Adegboye Adeniyi
    3 May 2015 | 2:45 am
      If you really want to be successful online, you have to fall in love with analyzing data on your online property. Unfortunately most businesses fail at collecting, analyzing and interpreting these data. Data collection can be quite expensive and therefore most of the platforms offer their own data to help you analyse and make intelligent decisions about growing your business. Do you want to know the best time to post on your Facebook Page? Do you want to get the maximum effort when using Facebook for Business? Do you want to understand what your audience love to read, like or even…
  • An Essential Guide to Setting up a WordPress blog

    Adegboye Adeniyi
    28 Apr 2015 | 1:49 pm
      Do you want to drive more traffic to your website? Do you want to create more brand awareness, engage and entertain your web visitors while building your authority and make your website a go-to destination for customers? Then your website needs a business blog. A company blog can help you drive 5 times more web traffic to your website than when you do not have one. As customers touch point with your business along the sales journey, a company blog can help you turn their attention to your products or services. This is why it is advisable to setup a blog for your website during or…
  • The What, Why and How of a Great Landing Page

    Adegboye Adeniyi
    19 Apr 2015 | 12:06 pm
    One of the increasing aspects of online marketing that gets talked a lot about is “landing page”. But what really is a landing page? Why should you use a landing page and why are landing pages important to the success of your marketing campaign? Online marketing is an inbound type of marketing which is totally different from outbound marketing. Inbound marketing rely on the premises of gradually coaxing your customers to patronise you by getting your message right in front of them as they seek answers to questions they might have. While creating content is a way to first catch the…
  • Expert Interview with Julie Joyce of Link Fish Media

    Adegboye Adeniyi
    15 Apr 2015 | 6:24 am
    SEO is confusing, link building is getting harder, Google never seems to amaze us with updates and thousands of people are not sure if content marketing is the right word or link building. In this expert interview, Julie Joyce, Link building expert, founder of Link Fish Media and contributor to Search Engine Watch bares her mind on SEO, Link building and the much expected mobile algorithm update from Google. Care to know what she does when she is not building links ?  Read on:     Name:  Julie Joyce  Twitter: @juliejoyce  Website:www.linkfishmedia.com     Q1: The SEO…
 
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    Avanti Vision Digital Marketing Blog

  • How You Can Use Instagram To Help Market Your Business

    22 May 2015 | 9:30 am
    One of the most modern content marketing strategies today is posting photos or images of your products on different online outlets, especially social media sites. Giving potential customers a detailed view of your product, accompanied by reviews or general comments from past customers, can be extremely beneficial in sales. With a good picture and other’s validation an appreciation of your product is developed prompting the buyer to a point of action.
  • 5 Reasons Why Online Video Marketing Is Useful For Your Company Today

    28 Apr 2015 | 8:34 am
    Video Marketing Online video marketing is an easy and convenient way for people to consume information. Today we live in a culture that has adopted a very fast way of living. “Time is money", and people don’t have the time to read long articles on products or services. Videos are less time consuming than text advertising, and can provide the consumer with a lot of useful information in a short amount of time. In a recent study conducted by Digital Sherpa, It was found that 64% of web visitors are more likely to purchase a product after viewing an informational video on the Web. More…
  • PPC vs. SEO.... The Title Match!

    Doug Lang
    22 Apr 2015 | 8:33 pm
    Ladies and Gentlemen…. For the thousands reading blogs, and the millions & MILLIONS surfing the web…. Let’s get ready to RUUUUMBLE!! In one corner, we have the flashy, quick-hitting, upstart – Pay Per Click (PPC). In the other, the grizzled, yet savvy, veteran – Search Engine Optimization (SEO). Both have their fans, both have their detractors. Who will win the search engine Marketing/Advertising bout for the ages? It’s anybody’s guess at this point. 
  • Marketing Graduates Struggle to Find Jobs After College

    22 Apr 2015 | 6:28 am
     Tips to gaining an advantage in a competitive industry   Why Marketing Majors Struggle to Find Jobs Just earned a brand new marketing degree? Ready to start your career as a marketing professional? It may not be as easy as you think. It is hard to predict the future of the marketing industry, as it is technology based and ever-changing. Last year’s views and strategies are different than present ones, and to succeed one must stay current on new marketing trends and tactics. During college, marketing majors hone their skills with lectures and textbooks. And for what? With the…
  • What Is Pay-Per-Click (PPC)?

    Doug Lang
    20 Apr 2015 | 8:35 am
    Pay-per-click, or it’s more popular abbreviation PPC, is a form of sponsored internet marketing in which advertisers only pay when one of their ads is clicked. It is a great way to generate traffic to your website, and works best for a highly targeted audience for a limited amount of time. However, if not done properly, it can be a vacuum for advertising budgets. If poorly managed, you could spend a ton of money for a ton of visits, but very few sales. So, for every yin there’s a yang. As with everything, there is both good and bad to PPC advertising – we’ll look at both.
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    iRISEmedia.com

  • Google Unveils Google+ Collections to Compete with Pinterest

    Vera Soons
    20 May 2015 | 12:23 pm
    On May 4th, Google+ introduced a Pinterest-like feature: Google+ Collections. Google+ Collections gives its users the ability to group their posts into topic-based sections. Collections is different from pages and communities in that you are the only person who is able to modify the content and the posts will appear in your profile streams for followers to view. “Every collection is a focused set of posts on a particular topic, providing an easy way for you to organize all the things you are into. Each collection can be shared publicly, privately, or with a custom set of people.’’…
  • Bing To Roll Out Mobile-Friendly Ranking Algorithm

    Alex Noudelman
    19 May 2015 | 2:00 pm
    Bing will follow in Google footsteps and unveil its own mobile-friendly ranking algorithm in the upcoming months. Unlike Google, it will not set a date for when the algorithm will set in and is taking a slower approach to it in order to better communicate the changes and reduce potential whiplash from webmasters. Despite the announcement about the importance of having a mobile friendly site, Bing is still focused on relevancy to user queries.  Sites that are relevant but not mobile friendly will most likely still rank. This is because the second largest search engine on the World Wide Web is…
  • New LinkedIn Feature: Analytics for Publishing

    Vera Soons
    14 May 2015 | 2:40 pm
    Social media platform LinkedIn officially announced the new Analytics tool for Publishing on May 7th. The newly launched LinkedIn Analytics tool for published posts offers valuable insight on who is reading and engaging with your posts. If you are a LinkedIn publisher, you will be able to evaluate whether you are reaching the right audience, which posts are engaging for your readers and more. This new feature is an important online marketing tool for two reasons. Firstly, introducing the analytics tool is a sign that LinkedIn is looking for ways to get more content published on their…
  • 5 Reliable Review Sites For Crowdsourcing

    Alex Noudelman
    7 May 2015 | 12:39 pm
    Online crowdsourcing is very real and one of the most important aspects of Online Reputation Management and Digital Marketing. When it comes to making a decision about hiring a contractor or finding the best ”sushi” restaurant in the city, there are many message boards and listservs online that are trustworthy and that you can turn to in order to help ease your decision making. However, in order to make a quicker decision without reading through hundreds of threads of message boards, consumers turn to review sites like Yelp, Angie’s List and Google Reviews. Collecting feedback from…
  • The Value of Links in SEO & Online Marketing

    Vera Soons
    6 May 2015 | 10:24 am
    Learning how to build links is an essential part of being an SEO specialist. The number of referrals to a site is based on the SEO-jargon: link popularity. Google uses the number of quality links to measure the quality of a website or webpage. Webmasters are permitted to create as many links as possible in order to generate traffic. However, it is preferable to have links from websites that are related to your industry and that have keywords in common with your website. There are two sorts of links that a webmaster can create: natural and unnatural links. Google considers a natural link to be…
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    Big Red SEO - Omaha SEO and Web Design » Blogs and Articles

  • Use SEO to Get the Most Out of Content Marketing

    Kim at Big Red SEO (The Omaha SEO Company)
    4 May 2015 | 9:06 am
    Although content marketing is a relatively new term, it’s gained a lot of momentum in a short period of time. Now that content marketing has become such a popular strategy, businesses of all sizes are using it. While there’s definite value in this approach to online marketing, it’s not something that should exist in a […] The post Use SEO to Get the Most Out of Content Marketing appeared first on Big Red SEO - Omaha SEO and Web Design.
  • 6 Tips for Streamlining Your Content Creation Process

    Kim at Big Red SEO (The Omaha SEO Company)
    30 Apr 2015 | 9:39 am
    The great ones always make it look easy, but streamlining any process takes a lot of hard work, and content creation is no exception. You have to have a plan in place that involves discipline, strategy, and proactivity. It’s a lot of work, but once you have it down, you’ll see the results you’re looking […] The post 6 Tips for Streamlining Your Content Creation Process appeared first on Big Red SEO - Omaha SEO and Web Design.
  • Sell More With a Content Marketing Strategy

    Kim at Big Red SEO (The Omaha SEO Company)
    27 Apr 2015 | 7:45 am
    Marketing strategies are not a new thing. Businesses have used them for decades, and while the marketing aspect of business has changed, a lot of the ways to get successful results have not. If you don’t have a strategy in place then you are doing your company a disservice. You have to be proactive in […] The post Sell More With a Content Marketing Strategy appeared first on Big Red SEO - Omaha SEO and Web Design.
  • Optimizing Your Content for Social Media

    Kim at Big Red SEO (The Omaha SEO Company)
    24 Apr 2015 | 7:39 am
    Social media is not going away like many people thought when it first started heating up. In fact, it’s getting bigger and more pronounced, and making a larger impact on how your website is ranked by search engines. It is important to optimize your content, and make it easy to share on all social media […] The post Optimizing Your Content for Social Media appeared first on Big Red SEO - Omaha SEO and Web Design.
  • How to Write Top-Drawer Blog Posts

    Kim at Big Red SEO (The Omaha SEO Company)
    22 Apr 2015 | 7:17 am
    Getting noticed is key when it comes to online marketing. It doesn’t matter if you are a freelancer, a big corporation, or a writer. If you have a blog, it is imperative every post be easy to read and top-notch in terms of content. While anyone can sit at a computer and tap at the […] The post How to Write Top-Drawer Blog Posts appeared first on Big Red SEO - Omaha SEO and Web Design.
 
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    Softz Solutions Blog

  • Google’s Mobilegeddon to Help Users Find Mobile-friendly Pages

    Dipanjan Mukherjee
    29 Apr 2015 | 4:11 am
    Has the traffic to your website plummeted unexpectedly in recent times? There’s something you can blame for it – Mobilegeddon. Sounding too intimidating? Wondering what is it? This is Google’s latest algorithm that’s meant for mobile users. Google had been announcing about its upcoming update for mobile users. So, an anticipation was created and people were quite curious about it. Announcement by Google In February, Google had announced that the algorithm change was coming: “Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will…
  • Top 8 Web Design Trends to Look Out for in 2015

    Dipanjan Mukherjee
    2 Jan 2015 | 1:16 am
    For any website, design is the basic thing. It is essential to attract the attention of the viewers. So, when you are planning to design the website for your business website, chalk out every step prudently. Remember, web design is a dynamic thing. Every year, new web design trends occur. You need to tap these trends in a perfect way to keep your website fresh and attractive. With 2015 round the corner, it’s time again for some change in the world of web designing. New trends will appear, while some of the older ones will also continue to rule the roost. However, some radical change in the…
  • Google Expands Pigeon Update to the UK, Australia, and Canada

    Dipanjan Mukherjee
    24 Dec 2014 | 4:03 am
    The speculation was on. And it’s a confirmed news now. Google has brought about a change in algorithm once again. But this time, it’s only for a few places. Google Pigeon Update, which was implemented in the US in July 2014 has been expanded to the United Kingdom, Canada, and Australia. Confirmation Received from Google Google has confirmed that Google Pigeon Update has been rolled out to wider geographical boundaries beyond the United States and is now expected to affect the searches in these 3 countries as well. When asked about the latest Update, a Spokesperson from Google said, “I…
  • Guest Blogging Isn’t Dead: Here’s Why

    Debolina Manna
    13 Nov 2014 | 1:10 pm
    “Okay, I’m calling it: if you’re using guest blogging as a way to gain links in 2014, you should probably stop. Why? Because over time it’s become a more and more spammy practice, and if you’re doing a lot of guest blogging then you’re hanging out with really bad company.” That‘s how Matt Cutts declared guest blogging dead, way back in January, 2014. Since then, various speculations have left the digital marketers understandably wary. Many are still confused about whether to continue using guest blogging as a vital part of their search engine optimization strategy…
  • Anticipated Content Marketing Trends for 2015

    Dipanjan Mukherjee
    6 Nov 2014 | 5:05 am
    Content is the king. Though this adage might sound cliché, yet it remains true for the world of internet even to this day. So, if you are planning to establish an online presence for your business, content needs to be your focus. The importance of content in the web world has increased over the years. More and more companies are depending on it as a strategy to increase their revenues. Here’s a look at how companies are viewing the importance of content creation in 2014 over the earlier years: But that does not imply that it has not undergone any change. In fact, the strategies and tactics…
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    Inbound Capsule

  • Why Paid Search Should Form A Part Of Your Inbound Strategy?

    Monish Vora
    18 May 2015 | 10:28 pm
    My recommendation to make inbound marketing an essential part of your online marketing strategy and a dominant part of your overall marketing strategy, will only get stronger with each passing day. However, it’s not only about getting more online presence. It is about educating your potential clients, encouraging a 2-way communication process, showing them reviews, […]The post Why Paid Search Should Form A Part Of Your Inbound Strategy? appeared first on Inbound Capsule.
  • The Only Big, Fat Guide To Paid Media For Content Marketing

    Monish Vora
    15 May 2015 | 10:07 am
    Content marketers lives are tough. After all it’s not easy to create compelling content, keeping in mind the targeted segment after hard brainstorming sessions, and then promote it to the targeted market – the process which is a science in itself. If you thought that content marketing consists of only three elements, namely writing, designing, […]The post The Only Big, Fat Guide To Paid Media For Content Marketing appeared first on Inbound Capsule.
  • The Sureshot Rules To Convert Website Visitors Into Revenue Generators

    Monish Vora
    11 May 2015 | 10:53 am
    If you are reading this, surely you want to turn the precious traffic that you have been generating to your website into handsomely paying customers. I presume that your website is generating a considerable amount of traffic. However, the main concern is to measure success of the received traffic in terms of leads, and revenue. […]The post The Sureshot Rules To Convert Website Visitors Into Revenue Generators appeared first on Inbound Capsule.
  • The Really Simple A-B-C To Promote Your Business Successfully With Inbound Marketing

    Monish Vora
    1 Apr 2015 | 9:35 am
    The main obstacle that businesses will admit to have faced in the recent years is that the targeted customers are overwhelmed with the information as a result of the abundance in the availability of information on any given topic. As a business house, your job is to ensure that the information that you have to […]The post The Really Simple A-B-C To Promote Your Business Successfully With Inbound Marketing appeared first on Inbound Capsule.
  • How Much Budget Should You Allocate To Inbound Marketing

    Monish Vora
    19 Mar 2015 | 1:52 am
    Inbound marketing forms the foundation of the overall marketing plan, and requires investment to an extent if you are looking to grow your company to the fullest of its potential. If you are looking to get sales and generate more leads through your website, you will have to dedicate some of the marketing budget only […]The post How Much Budget Should You Allocate To Inbound Marketing appeared first on Inbound Capsule.
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    SEO & Online Marketing Tips | Brad Tollefsen

  • Block Analytics Spam on WordPress Sites

    Bradley Tollefsen
    11 May 2015 | 4:21 pm
    My Last (Hopefully) Post on Analytics Spam Google Analytics has always been a great tool for online marketers to find out what is happening on their websites. You could log in and then see a clear picture of where the traffic was coming form, what people were doing on your site, and which of your […] The post Block Analytics Spam on WordPress Sites appeared first on SEO & Online Marketing Tips | Brad Tollefsen.
  • Using Sprout Social to Schedule Posts with Images

    Bradley Tollefsen
    17 Feb 2015 | 8:07 am
    I initially just started using Sprout Social for it great reporting for my multiple clients at work. It was an added bonus when I found out how easy it is to schedule twitter posts on there. Not only does it automatically shorten your links for you, but you can also easily drag and drop photos […] The post Using Sprout Social to Schedule Posts with Images appeared first on SEO & Online Marketing Tips | Brad Tollefsen.
  • Blocking Referral Spam: Tomorrow my blog traffic is going to take a hit.

    Bradley Tollefsen
    11 Jan 2015 | 8:09 pm
    Tomorrow my blog traffic is going to take a hit. Why you ask? Am I switching domains? Am I going to stop promoting my posts on social media? Will I password protect everything? My traffic is going to take a hit because I am going to block multiple referral spam bots from my analytics. You […] The post Blocking Referral Spam: Tomorrow my blog traffic is going to take a hit. appeared first on SEO & Online Marketing Tips | Brad Tollefsen.
  • Why Do I Have So Much Direct Traffic?

    Bradley Tollefsen
    8 Jan 2015 | 7:24 am
    For the longest time I assumed that most of direct traffic was from people who were either directly typing a domain into a browser or had a website bookmarked. Over the last few years I had noticed that the proportion of direct traffic continued to rise on a number of site’s that I was monitoring. […] The post Why Do I Have So Much Direct Traffic? appeared first on SEO & Online Marketing Tips | Brad Tollefsen.
  • Common Blog Style Issues You’ll Run Into

    Bradley Tollefsen
    13 Dec 2014 | 9:18 am
    This post isn’t as focused on SEO, like many that I have done in the past, but it will be useful to anybody who is creating online content. As my management team reminds me all the time, I am not a fantastic writer. As I was researching the best answers to common issues that I […] The post Common Blog Style Issues You’ll Run Into appeared first on SEO & Online Marketing Tips | Brad Tollefsen.
 
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    LeapFroggr Inc.

  • Local SEO Schema and How It Helps with On-Page SEO

    Dennis Seymour
    21 May 2015 | 7:00 pm
    Using Schema as part of your Local SEO Process This is the presentation I did for PeepCon in late March. Maybe the worst one of the day! 😀 Before anything else, I just want to say that I dislike using really flashy slides, hence the slide deck with big ass, specific text. You might also […] Author information Dennis Seymour Co-Founder at Leapfroggr Inc | Digital Marketing Agency Dennis Seymour is a consultant, a wannabe coffee connoisseur and someone that loves sharing great content about digital marketing. If you want to tell him about that great cup of joe or simply talk about…
  • SEO Checklist: Never Forget Anything About SEO Ever Again

    Dennis Seymour
    8 May 2015 | 2:15 am
    Why You Need An SEO Checklist Some 8 years back, when I was just starting to get serious with this SEO thing, I scoured the Web for an SEO checklist that would help me remember all these new things that I was learning. I found nothing. Besides a list of linking strategies that included profile links, […] Author information Dennis Seymour Co-Founder at Leapfroggr Inc | Digital Marketing Agency Dennis Seymour is a consultant, a wannabe coffee connoisseur and someone that loves sharing great content about digital marketing. If you want to tell him about that great cup of joe or simply…
  • My Go-to Link Building Strategy That Skyrockets Websites to the Moon

    Dennis Seymour
    30 Mar 2015 | 10:00 am
      Well, not entirely, but it does get the job done. Anyway, let’s get started with this article. There are a TON of ways to get backlinks. We all know that it’s true. We just tend to limit ourselves into thinking that there are only a couple ways to get links. I could name at […] Author information Dennis Seymour Co-Founder at Leapfroggr Inc | Digital Marketing Agency Dennis Seymour is a consultant, a wannabe coffee connoisseur and someone that loves sharing great content about digital marketing. If you want to tell him about that great cup of joe or simply talk about…
  • 7 Actionable Search Engine Optimization Strategies You Can Do Today

    Dennis Seymour
    24 Feb 2015 | 6:00 am
    As you dive deeper into the world of Internet marketing, you learn that one thing is usually a constant: SEO takes hard work. It’s why people outsource it in the first place.  On the most basic level, we all “know” how SEO works, really… but SEO strategy implementation is a whole other beast, and it’s what […] Author information Dennis Seymour Co-Founder at Leapfroggr Inc | Digital Marketing Agency Dennis Seymour is a consultant, a wannabe coffee connoisseur and someone that loves sharing great content about digital marketing. If you want to tell him about that great…
  • Get More Customers by Following a Digital Marketing Plan

    Dennis Seymour
    3 Feb 2015 | 5:30 pm
    The Complete Beginner’s Guide to Creating Your Own Digital Marketing Plan Many businesses start with their digital marketing but lose track in the process of everything else that they do. Some start with a lot of momentum at the beginning of the year, only to fizzle out after the first quarter. To those that are reading […] Author information Dennis Seymour Co-Founder at Leapfroggr Inc | Digital Marketing Agency Dennis Seymour is a consultant, a wannabe coffee connoisseur and someone that loves sharing great content about digital marketing. If you want to tell him about that…
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    Law firms Marketng, Lawyers Branding, Law firm website design , Law firm SEO

  • Law Firm Website Design and SEO

    20 May 2015 | 4:41 am
    @@@@@ Pathlegal- Law Firm Website Design For Lawyers @@@@@ Pathlegal.net, provides a perfect and clean  solution for law firm website design  with a well-experienced professionals. They can also help you to increase your business volume via other SEO services such as law firm SEO, law content writing, SEO for lawyersetc.For hire our SEO services, please contact us at http://pathlegal.net/portfolio/law-website-seo/
  • SEO For Lawyers: Specialised in law firm SEO services

    12 May 2015 | 6:33 pm
    @@@@@@@ SEO For lawyers @@@@@@@Pathlegal- specializes in creating powerful web presence for lawyers and law firms. Especially for Law firm website design, logo design, law firm SEO and professional content writing -  http://pathlegal.net/portfolio/law-website-seo/  @@@@ SEO For lawyers @@@@
  • Law Firm and Lawyers Marketing

    11 May 2015 | 2:54 am
    Services Provider for Law firm and Lawyers Marketing  Pathlegal.net is an attorney’s website, which helps law firms and attorney's to build an online presence, lawyers marketing, lawyers website design, lawyers SEO , legal content writing and law firms branding solutions and many more services.To build your law firm's business. To get our legal services, please contact us : http://pathlegal.net/ 
  • Pathlegal –Experts for Law firm SEO services

    6 May 2015 | 6:49 pm
    !!!!! Professional Law Firm SEO !!!!!! Pathlegal -  SEO for Lawyers & Law firm SEOsolutions experts  We have professional team, they will assist for your law firm SEO. Hire our experts just a single  click - http://pathlegal.net/portfolio/law-website-seo/  
  • Pathlegal for Law Firm & Lawyers Marketing

    5 May 2015 | 7:01 pm
    !!!!! Professional Lawyers Marketing !!!!!! Law Firm & Lawyers MarketingSolutions from Pathlegal. We have professional team, they will assist for your law firm marketing. Hire our experts @ one click - http://pathlegal.net/  
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    SEO Blog for Internet Marketing Resources & News by Alok Raghuwanshi

  • Google Webmaster Tools Introduces The New Search Analytics

    Alok Raghuwanshi @ Hire Professional SEO Expert
    6 May 2015 | 11:17 pm
    Google releases new report in Google Webmaster Tools called Search Analytics, for precise traffic analysis. The new Search Analytics Report can be found in the Google Webmaster Tools under “search queries”. In the Google Webmaster Tools you can now for keywords filter your pages as well as countries and appliances as well as other segments and compare. The tool is available at https://www.google.com/webmasters/tools/search-analytics?hl=en and looks like this: Comments Google Webmaster Central Blog: More precise data in the new Search Analytics report http://t.co/YzCYPW2FnT…
  • Google Improve The Display URL In The SERPs

    Alok Raghuwanshi @ Hire Professional SEO Expert
    18 Apr 2015 | 6:25 am
    Google changes the mobile view of search results so that future name will appear on the site over the domain and with more focus on breadcrumbs. It’s the first time reportedly said by the Official Google Webmaster Central Blog that that schema.org is a signal for algorithms. Comments #Google Replaces Site’s URL From The #SearchResults & Uses Their Site Name & #Breadcrumb Path http://t.co/v990nch3eT pic.twitter.com/pZxmFYCADZ — Er.KUMAR ADARSH (@ErKumarAdarsh) April 17, 2015 Google has announced a small, but nonetheless interesting change to the way it displays…
  • Google Alert hard! Sites not Mobile-Friendly

    Alok Raghuwanshi @ Hire Professional SEO Expert
    27 Mar 2015 | 5:37 am
    April 21, 2015 Google launches new search algorithm “mobile friendly”! ARE YOU READY? Your site is MOBILE FRIENDLY? Tough times for those who do not have a site optimization for Tablets & Smartphones. From next month, Google will update the algorithm to prioritize the sites mobile-friendly with the goal of improving the user experience. READ ▬ It’s OFFICIAL! April 21 Is The Death Of The Sites Not Responsive Changes In The Algorithm Of Google Google wants to improve the user experience when searching from a mobile device, it has made changes to its algorithm Google…
  • 10 YouTuber’s That You Should Be Following Right Now

    Alok Raghuwanshi @ Hire Professional SEO Expert
    9 Mar 2015 | 1:08 am
    According to YouTube, there 1 billion monthly active users on the platform, average YouTube users visits the site 14 times per month, Users spend an average of 25 minutes on the site each time, 40% of YouTube traffic comes from mobile 92, billion page views each month {13x World Population} .. Those 10 YouTuber’s provide the best advice: Subscribed them, and learn the best from Google Search Engine updates & other Google developments.! Related Articles: [Infographic] Google’s 2014 Changes Recapped: Are You Up to Date? [INFOGRAPHIC] How to Optimize the CTR & Get More Clicks…
  • It’s OFFICIAL! April 21 Is The Death Of The Sites Not Responsive

    Alok Raghuwanshi @ Hire Professional SEO Expert
    27 Feb 2015 | 5:07 am
    Google is announcing officially, Mobile Friendliness now a ranking signal …!!! In other words, bye bye not Mobile Friendly sites. From April 21 will be given more space in the SERP results of  mobile friendly sites, for all languages ​​and countries. If you do not already have the mobile version of your site, it’s time to realize it .. They write: When it comes to search on mobile devices, users should get the most relevant and timely results, no matter if the information lives on mobile-friendly web pages or apps. As more people use mobile devices to access the internet, our…
 
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    markITwrite | RSS Feed

  • The Digital News Initiative: Anything New?

    Des Nnochiri
    21 May 2015 | 5:04 am
    Google has just announced an initiative which it hopes will set new standards for journalism in the digital era. The Digital News Initiative (DNI) is seen by some as the company’s attempt to bounce back after a recent bashing in the European courts. Here’s what you should know about the lead-up to it and its implications for you. The Bitter The ... Read More The post The Digital News Initiative: Anything New? appeared first on markITwrite. Tags:  digital, dni, news Del.icio.us Facebook TweetThis Digg StumbleUpon Comments:  0 (Zero), Be the first to leave a…
  • Wearable Technology, in Professional Sports

    Des Nnochiri
    14 May 2015 | 4:10 am
    Football (soccer) isn’t wearing it well, but technology is now firmly embedded in the fabric of many other professional sports. And with advancements in wearable tech moving fast here’s a rundown of where we are currently, and what we might logically expect. Safety, First There have been recent horror stories, about concussive head injuries suffered by players in American (gridiron; ... Read More The post Wearable Technology, in Professional Sports appeared first on markITwrite. Tags:  sports, wearable tech, wearable technology Del.icio.us Facebook TweetThis Digg…
  • Alternative SEO Methods Most Site Owners Neglect

    John Waldron
    11 May 2015 | 10:33 am
    SEO. We’re all aware of it, most of us create our content with the basics of it in mind, some of us work with it for a living, none of us (not even the biggest eggheads at Google, I’d wager) understand it all 100%. And that, of course, is part of SEO’s charm – how exactly do we effect foolproof ... Read More The post Alternative SEO Methods Most Site Owners Neglect appeared first on markITwrite. Tags:  Alternative SEO, SEO Del.icio.us Facebook TweetThis Digg StumbleUpon Comments:  2 comments on this itemYou might be interested in this:    Jaguar…
  • What To Look For In An Ecommerce Web Host

    John Waldron
    8 May 2015 | 9:10 am
    Ecommerce is big business these days. In fact, it’s fair to say that even most privately owned high street stores will have a web presence of some kind (and if they don’t, they should), and will be making a nice little sideline selling their goods online as well as from the shop floor. This is private sector progress in the ... Read More The post What To Look For In An Ecommerce Web Host appeared first on markITwrite. Tags:  ecommerce, hosting, web host, Web Hosting Del.icio.us Facebook TweetThis Digg StumbleUpon Comments:  0 (Zero), Be the first to leave a reply!You…
  • Broadband Genie: ‘Plusnet The Best Broadband Provider For Third Consecutive Year’

    John Waldron
    5 May 2015 | 2:39 am
    If you’re reading this, then you have an internet connection of some sort. Nearly all of us do, in fact. The Office For National Statistics reports that, as of 7th August 2014, 22 million households have internet access in the UK. That figure equates to 84%. In case any of you users out there were still left wondering, there can ... Read More The post Broadband Genie: ‘Plusnet The Best Broadband Provider For Third Consecutive Year’ appeared first on markITwrite. Tags:  Broadband, Broadband Genie, Broadband providers, Plusnet, Sky Broadband, Virgin Media Del.icio.us…
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    The Next Scoop

  • 13 Actionable Onpage SEO Tips for Ecommerce Website

    Sawaram Suthar
    18 May 2015 | 10:21 pm
    Many people think search engine optimization (SEO) is the easiest term, but in practice, it is the hardest one, there are thousands of interconnected activities included that have to be monitored, analyzed and implemented...
  • How to Improve Your Facebook’s Organic Reach

    Sawaram Suthar
    8 May 2015 | 10:00 pm
    When it comes to social media marketing, Facebook will always come on the top. With growing popularity and users, it is being used for marketing by many organizations. Earlier, it was very easy to...
  • A Quick Guide on Mobile Friendly Updates

    Sawaram Suthar
    30 Apr 2015 | 5:40 am
    Many business owners noticed that ranking in mobile search result has changed after rolling out new mobile friendly algorithm on 21st April. Did you check how your ranking gets affected? If yes, then have...
  • Hilarious Insights from Social Media Marketing World 2015

    Sawaram Suthar
    17 Apr 2015 | 12:05 am
    If you’re in social media, you must know the social media marketing world. This is an annual featuring the most brilliant minds in the social media industry. Social Media Examiner, one of the world’s...
  • Choosing the Best Internet Marketing Company for Your Business

    Amit Panchal
    9 Apr 2015 | 2:13 am
    Today, if you do not have a ‘web’ presence, you have no presence anywhere. This having said Internet marketing or digital marketing has become a mandatory tool to stay in this competitive market. Whether...
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    Web Talent Marketing

  • What we are Reading in Digital Marketing this Week (5-22)

    Anna Horn
    22 May 2015 | 12:12 pm
    As digital marketers, we strive to be constantly up-to-date on the latest happening in the online world. We have Search Engine Optimization, Paid Per Client Advertising, Web Design, and more covered. Knowing what is coming down the digital marketing pipeline not only helps us but our clients as well. Whether it’s the latest new app exploding on the scene, a Google algorithm update, or the latest behavior tracking tool we’ll review, preview, and make note of it here. Our team eats, sleeps, and breathes digital marketing. Even during happy hour you’ll find us debating meta…
  • Visit us at IRCE for ecommerce marketing ideas

    Justin Emig
    20 May 2015 | 7:13 am
    The world of ecommerce is evolving at a volatile rate. Emarketer predicts that business to consumer ecommerce sales will exceed $2 trillion in 2017, a far cry from $1.2 trillion in 2013. With more consumers connected to the web and mobile playing an increasing role in the way we purchase products, ecommerce is not a pipe dream for retailers, it is reality. Consumers are no longer only turning to their devices to research the product they want to purchase in store, but they are making a purchase, with little effort and from the comfort of their homes. In digital marketing, ecommerce is a…
  • What we are Reading in Digital Marketing this Week (5-15)

    Anna Horn
    15 May 2015 | 11:30 am
    As digital marketers, we strive to be constantly up-to-date on the latest happening in the online world. We have Search Engine Optimization, Paid Per Client Advertising, Web Design, and more covered. Knowing what is coming down the digital marketing pipeline not only helps us but our clients as well. Whether it’s the latest new app exploding on the scene, a Google algorithm update, or the latest behavior tracking tool we’ll review, preview, and make note of it here. Our team eats, sleeps, and breathes digital marketing. Even during happy hour you’ll find us debating meta…
  • How to Write Title Tags and Meta Descriptions in 2015

    Anna Horn
    11 May 2015 | 7:37 am
    As an online PR specialist I can get caught up in the world of social media and digital public relations. Jumping back and forth between updating a twitter feed and writing content. Occasionally, this leads to me forgetting about a few foundational points of SEO. I drop writing an SEO friendly title from an article or I forget to use the Yoast plugin on my blog post. Neglecting title tags and meta descriptions means that I’ve forgotten an integral aspect of ranking. So here’s a reminder to myself, to small business owners, to marketing managers, and more – because title tags and metas…
  • What we are Reading in Digital Marketing this Week (5-8)

    Anna Horn
    8 May 2015 | 12:00 pm
    As digital marketers, we strive to be constantly up-to-date on the latest happening in the online world. We have Search Engine Optimization, Paid Per Client Advertising, Web Design, and more covered. Knowing what is coming down the digital marketing pipeline not only helps us but our clients as well. Whether it’s the latest new app exploding on the scene, a Google algorithm update, or the latest behavior tracking tool we’ll review, preview, and make note of it here. Our team eats, sleeps, and breathes digital marketing. Even during happy hour you’ll find us debating meta…
 
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    Latest Webmaster Articles and Tutorials

  • WordPress Dynamic Menu - What Is It and How It Can Be Created?

    20 May 2015 | 7:47 pm
    WordPress offers an amazing set of features, helping users set up their website equipped with enhanced functionality. Among the rich set of features, menu system is one great WordPress feature you should know about, allowing you to manage your website's menu in an efficient manner...
  • 5 Unheard of Mobile Web Designing Techniques

    18 May 2015 | 1:37 pm
    After the advancements in web designing techniques and arrival of newer technology, web designing for mobile phones h as come a long way. Nowadays it is difficult for even an expert to tell the difference between a native mobile app and a mobile website. With the arrival new smart phones powered with newer operating systems like the Android lollipop 5.0 the ga..
  • 10 Website Development Mistakes Should Be Avoided By WordPress Developer

    17 May 2015 | 3:58 am
    The web development is not an easy task and mistakes can occur. But, for delivering the best results and quality WordPress websites, these mistakes should be avoided at any cost by WordPress developer...
  • Google's Material Design- Core Principles, Apps and Frameworks

    22 Jan 2015 | 5:43 am
    Not too long ago, during its seventh I/O conference, Google introduced its new visual language called Material Design . This beautiful, intuitive and content focused design style is indeed a new set of guidelines for both designers and developers, helpin..
  • 15 Essential WordPress Plugins for 2015

    8 Jan 2015 | 9:24 am
    Believe it or not, but as of November 2014, WordPress boasted as many as 34,541 plugins that have been downloaded almost 783 million times! Impressive, isn't it? Users of WordPress simple love plugins - they allow any website to grow way beyond the platform's core installation. Truth be told - in 2014, WordPress had the largest slice of the CMS market..
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    Paul Shapiro's Search Wilderness

  • Automatically Download Google Webmaster Tools Search Data Every Month

    Paul Shapiro
    20 May 2015 | 3:20 pm
    Google Webmaster Tools (recently renamed Google Search Console) is a treasure trove of data, especially useful keyword information. Unfortunately, it isn’t stored for a long enough period to be useful for any trending. If you want to get more use out of Google Webmaster Tools data, it is necessary to store it in a database, […] The post Automatically Download Google Webmaster Tools Search Data Every Month appeared first on Paul Shapiro's Search Wilderness.
  • Get More (High Quality) Twitter Followers by Stalking Influencers

    Paul Shapiro
    17 Jan 2015 | 7:15 pm
    Here’s a simple tactic to explode your Twitter following, with HIGH-quality followers, all without resorting to nasty follow-back or auto-favoriting… 1) Identify Influencers Within Your Niche You may already be well acquainted with the big-shots in your industry. If you are, jot down their Twitter usernames somewhere. If you don’t already know your industry, you […] The post Get More (High Quality) Twitter Followers by Stalking Influencers appeared first on Paul Shapiro's Search Wilderness.
  • Pinned Tweets: A Simple Strategy

    Paul Shapiro
    11 Dec 2014 | 3:00 pm
    Twitter allows you to pin a single Tweet to the top of your timeline, so that when people go to your profile, that tweet is presented in the most prominent position. Many people ignore it, probably because they don’t have an idea of what to do with it. Here’s how I utilize pinned tweets…. I […] The post Pinned Tweets: A Simple Strategy appeared first on Paul Shapiro's Search Wilderness.
  • Using Facial Recognition Technology to Segment Your Email List

    Paul Shapiro
    7 Nov 2014 | 2:35 pm
    My email list is… 84.73% White 12.21% Asian 3.05% Black 75.57% Male 24.43% Female 15.27% Ages 16-20 37.40% Ages 21-30 31.30% Ages 31-40 9.16% Ages 41-50 5.34% Ages 51-60 1.53% Ages 61+ I determined this using a picture of your face. Let me explain… I confess, I’m a nerd and I love myself a good […] The post Using Facial Recognition Technology to Segment Your Email List appeared first on Paul Shapiro's Search Wilderness.
  • Exploiting LinkedIn to Understand Your Site’s Audience

    Paul Shapiro
    21 Oct 2014 | 5:28 pm
    Here’s a cool idea about how you could potentially use LinkedIn to get audience data for your website… Disclaimer: I do not condone using this exploit on your website, as it is in violation of LinkedIn’s service agreement. What you can do… Use your existing account OR create a new LinkedIn account (violation of LinkedIn’s […] The post Exploiting LinkedIn to Understand Your Site’s Audience appeared first on Paul Shapiro's Search Wilderness.
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    Small Business Online Marketing Tips with Bonnie Mechelle Mauldin

  • How to Market Music Production Studios Online

    Bonnie Mechelle Mauldin
    2 May 2015 | 7:31 pm
    How to Market Your Music Production Studio OnlineMost studio engineers don't know a thing about promoting their business – whether online or off. This is perfectly understandable since their passion mainly lies in producing and recording music, not marketing their business.However, since your success may also depend on how well you promote your business, you should not take marketing for granted. Remember, you may have the best recording studio but if no one knows it exists, you cannot expect to get more customers. If you want to get ahead of your competition and claim your rightful…
  • Hair Salon Internet Marketing Strategies

    Bonnie Mechelle Mauldin
    8 Mar 2015 | 8:43 am
    Is it possible to market a hair salon successfully online? Yes, it is. Considering the fact that most people now rely on the internet as a primary source of information, promoting your hair salon online can be a very good idea. Do it right and you can surely increase your profits and take your business to the next level.Tips For Promoting Your Hair Salon OnlineUpdate your company website. Make sure you keep a digital camera in your salon so you can take photos of your most recent works. Post the best photos on your website to keep your website updated. Update your website on a regular basis…
  • How to Market Eco-Friendly Natural Products Online

    Bonnie Mechelle Mauldin
    26 Feb 2015 | 5:36 am
    Studies indicate that 75% of consumers prefer to do business with eco-friendly businesses. So, how can you effective market eco-friendly products online? Here are some simple yet effective tips that can help you achieve your business goals.Have your own website. Hire a pro to design your website and use it to deliver your message to your target market. You can also use it to let your target market know more about the person behind the business, establish your credibility, and provide a direct link between you and your prospective customers. However, simply having a website is not enough. It…
  • Everything You Need To Know About Google Algorithm Updates

    Bonnie Mechelle Mauldin
    8 Feb 2015 | 11:45 am
    While Google does not often confirm the algorithmic changes or updates it implements, some credible sources claim that it changes its search algorithm around 500 to 600 times each year. Admittedly, most of these changes are relatively minor and may have very little effect on website rankings and traffic but the search engine giant also rolls out some major updates from time to time – and this can have a significant impact on the search engine results.Algorithm Updates: Getting Down to the BasicsBasically, search engine algorithm refers to the unique formula used by search engines to…
  • Interior Design Marketing Strategies

    Bonnie Mechelle Mauldin
    12 Jan 2015 | 5:16 am
    How to market your interior design businessIf you want to grow your interior design business, then you definitely need to use online marketing tactics to increase your visibility, boost your credibility, and drive more traffic to your site. Remember, promoting your brick and mortar business offline would simply not be enough. If you want to reach a wider audience, you definitely need to take your promotional efforts online.Tips in Promoting Your Interior Design Business Online Do search marketing. Search marketing refers to the process of improving your visibility and increasing traffic to…
 
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    eAskme | How to, Learn Blogging Online, Make Money Online

  • Bing to Index Content from iOS, Android, and Windows Apps

    21 May 2015 | 9:12 pm
    Bing is going to expand index of search results to add content from apps. Bing is actually building a massive index of content from mobile apps from various platforms — Windows, iOS and Android.Bing to Index Content from iOS, Android, and Windows Apps : eAskmeUsually content on mobile apps is not searchable, indexable or crawlable outside of the app. Even Google is limited to Android apps only to index mobile app content.Bing want to provide you the mobile app results in search results no matter which device you use. Bing calls this App Linking, and announced how SEOs can take advantage of…
  • Google Rebrands Webmaster Tools as Google Search Console

    20 May 2015 | 8:44 pm
    Google Rebrands Webmaster Tools as Google Search Console : eAskmeOther people are reading : How to Get the Best Price for Website DesignHere comes the facelift to Google Webmaster tools. From last 10 years Google is running Google Webmaster Tools. Now Google has decided to rebrand Google Webmaster Tools as more popular services: s "Google Search Console".Google has collected feedback from users and decided to establish a new brand name Google Webmaster Tools.Also See : Google Webmaster Tools Shows When Images, CSS, or JavaScript Are Being BlockedOne other reason behind this rebranding is that…
  • How to Get the Best Price for Website Design

    20 May 2015 | 8:33 am
    Hiring a website design company is a tireless task since there are so many things that must be considered. There is no falling short when it comes time to hire this professional. You understand the importance of an amazing website, and will accept nothing less. Even still, you also want to get the best price on the designer that you hire for creation of your site.How to Get the Best Price for Website Design : eAskmeOther people are reading : Bing to Roll Out Its Own Mobile-Friendly Algorithm UpdateQuick Ways to SaveThere are a few easy and quick things that you can do before you hire a…
  • Bing to Roll Out Its Own Mobile-Friendly Algorithm Update

    19 May 2015 | 8:41 pm
    Bing as recently published about it`s very own and upcoming future update that to improve mobile-friendly search results. There is always a different approach between Bing and Google.Bing to Roll Out Its Own Mobile-Friendly Algorithm Update : eAskmeOther people are reading : Google to Add ‘Buy’ Button to Search Results Within Next Few WeeksThe main difference is that Google gave date as to mobile-friendly update but Bing has opted vague approach. Bing has not given an exact date to it`s mobile friendly update, so I can`t tell you when it will hit the floor.Second difference is that Bing…
  • Google to Add ‘Buy’ Button to Search Results Within Next Few Weeks

    18 May 2015 | 9:37 am
    Something new is coming on Google. Within the next few days you will see a "Buy" button on Google, this will allow you to purchase items directly from Google search results.Google to Add ‘Buy’ Button to Search Results Within Next Few Weeks : eAskmeOther people are reading : Get Social if Struggling to Compete With The Big Brands!It is said that this "buy" button will be available in mobile search only.When you click on Google buy button, it will take you to a Google page to enter the usual purchase details and submit payment information.Sooner or later Google will become your one-stop…
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    Submitedgeseo Blog - Search Engine Optimization Blog

  • 3 Major Google Analytics Reporting Tips for Online Publishers

    Govind Agarwal
    19 May 2015 | 4:35 am
    Hosting a magazine or a blogging platform is surely not easy as it seems to be. If you have already tasted success you know the amount of work that goes into it to make it happen. It is obviously your hard work that pays off in the end. It takes a lot of dedication and effort in order to be able to climb the success ladder as far as web publishing is concerned. Though it may be slow at the beginning, you are bound to get traffic due to increasing page views much later. Content is surely the king and you cannot jeopardize it by offering not required or insufficient content. You obviously want…
  • Google’s New Experiment Involves Tweets Featured in the Search Engine

    Govind Agarwal
    15 May 2015 | 12:15 am
    There are many search engines available on the internet among which Google is the most popularly and widely used search engine, while in social media Twitter also has a lot of demand and use. Google has signed a new deal with Twitter which will allow Twitter to display the tweets and trending topics into its search engine results. This was the most profitable deal and one that was long awaited by users. This was actually just an experiment which was confirmed by Google later. A screen shot was shared by Mr. Dan Martin from Razorfish recently which showed one of their experiment where the…
  • 5 Ways to Design a Smart Conversion Oriented Marketing Strategy

    Govind Agarwal
    12 May 2015 | 4:57 am
    There are a lot of talks about marketing today that focuses on reaching the right target audience, but loses traction when speaking effectively about conversions. Unfortunately, there is no rulebook about covering this gap between reaching your prime audience and generating productive conversions. Even then, marketing experts swear by a few areas like outpacing PPC competition, creating content hubs and using. Keep reading to get yourself acquainted with smart conversion oriented tactics. 1.Speaking the language your customers speak If a line connects two dots, it is language that can connect…
  • The Google Panda Weekend Update: A Surprising Turn of Events?

    Govind Agarwal
    7 May 2015 | 3:37 am
    When I look outside the window, I wonder how cops manage traffic jams with such efficiency. After 8 in the evening, a flood of trucks and giant containers flock the highway across the city. Pedestrians, taxi drivers, and every working professional getting home is frantically looking for traffic updates for a smoother ride. Unfortunately, I can only look from a relatable lens that is, from the viewpoint of a person stuck in a jam or one who is managing it. What about the bigger picture? What about the flowchart of the traffic? Are there any metrics to anticipate the flow in advance? These…
  • Impact of Mobilegeddon in One Week after its Launch

    Govind Agarwal
    30 Apr 2015 | 11:55 am
    The long-anticipated mobile-friendly update by Google, Mobilegeddon has finally gone live. The main idea is to make mobile-friendliness as a ranking signal, thereby posing a challenge to businesses that do not have mobile-friendly sites. The update aims at bettering search experience for users on their mobile phones by providing relevant and quick results. This is applicable for information searched on mobile-friendly pages or on a mobile app. Google has been considerate with webmasters by giving continuous warnings on the importance of Mobilegeddon over a period of months, before actually…
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    Seo News Portal

  • Where to Draw the Line in your SEO Campaign Planning & Budgeting?

    Olivia Gocher
    19 May 2015 | 11:07 pm
    When it comes to planning, budgeting and managing an SEO campaign, most business owner start getting goose bumps and it is something which is perfectly understandable. When it comes to even talking about SEO, the terminology associated with it is so complicated that a business owner starts to get uncomfortable on hearing terms such as black hat, white hat etc. A business owner already has his hands full with running and managing his business that even the thought of planning an SEO campaign does not cross his mind. So in order to save time and trouble for himself, a business owner takes a…
  • Effective Ways to Achieve a Mobile Friendly Site

    Kayla Corlette
    29 Apr 2015 | 3:06 am
    The website owner’s community is a worried lot these days and understandably so. The new Google update has come into force which shall make mobile friendliness a factor in a site’s rankings. This translates into only one thing, that if your site is not responsive and optimized to run on a smart phone’s small screen, its ranking will fall. This further translates into a fact that your site shall not be listed on Google search. The lightening fell from the sky earlier this year with Google announcing the same, and implementing it now, as I write this article. The future looks grim for…
  • My SEO Strategy Is Working Very Well. Why I Need Paid Search Campaign Then?

    Kailash Bhardwaj
    16 Feb 2015 | 11:56 pm
    SEO and paid searches are generally seen as mutually exclusive. What happens sometimes is because of the fact that search visibility has already been achieved through SEO and people think paid search is not very necessary. In this post I am going to give you 4 very strong and serious reasons that will make you think over the point that you need paid search campaign even after your SEO strategy is working successfully. Get Twice The Actual Visibility The search results pages carry a lot of information within them, all the information competes well for getting attention from searchers. So when…
  • Why your Reconsideration Requests Fail? 12 Very Common Reasons

    Amber Raws
    1 Feb 2015 | 10:08 pm
    There could be a number of reasons why your reconsideration requests fail but sometimes there are some very obvious reasons that make your requests fail. This is mainly because either you are new and inexperienced or you do not know how to play the game. Mostly it is done when you lack experience and have jumped into the field for the first time. Let us have a look at some very common mistakes that people make and their reconsideration requests fail. 1.       No Vital Legacy Information It is always good to know about the complete history of the website. You have to search for the pages…
  • Understanding Viewability and Its Role For Link Acquisition

    Aidan Payten
    12 Jan 2015 | 12:15 am
    Google has reported recently that more than 56 percent of its promotions are not measured as “visible” – which means that more than 50% of all advertisements purchased through Google are never seen by human eyes. As indicated by Google’s blog, factually a very small number of publishers are responsible for making this figure so staggeringly vast, yet the normal viewability of publishers is just 50.2 percent. However what does Viewability mean? As indicated by Digiday: Viewability is a web promoting metric that expects to track just impressions that can really be seen by…
 
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    eMagine's B2B Blog

  • Google Search Console; A Softer Gentler Google Webmaster Tools?

    Norm Pouliot
    22 May 2015 | 6:01 am
    In an attempt to be more inclusive with its Webmaster Tools, Google has rebranded it, Google Search Console. No longer should non-webmasters be afraid to use these tools. Now, Google claims that not only webmasters and SEO professionals, but business owners, marketers and everyone in between, can confidently monitor their website performance in the Google Search Console. Is this claim to good to be true? In short, yes. The only thing that appears to have changed so far is the name. So, while the name seems a little more welcoming, it’s still the same old Webmaster Tools, and will leave the…
  • 3 Ways To Build Trust With Your Website Visitors

    Emily Ahlbum
    21 May 2015 | 7:21 am
    As a leading web design agency for B2B, Technology and Healthcare companies, we often come across websites that read much like print ads or brochures: going on and on about the virtues of the company and its products or services. Phrases like “most flexible”, “best-performing”, “cutting edge”, “revolutionary” and other such self-proclaimed superlatives appear to elbow each other for more and better page space. Not that there’s anything wrong with that…to an extent. After all, it’s your site; so you have every right – in fact, a responsibility – to present your firm…
  • Google’s New Search Analytics Report: What You Need To Know

    Allie Viau
    20 May 2015 | 7:11 am
    This month has been a busy one for Google. With changes to AdWords, new Google+ features, and of course, “mobilegeddon”, Google has been keeping digital marketers everywhere on their toes with new updates. Yet another update from the almighty Google this month was the removal of the old “Queries” report from Webmaster Tools and the introduction of the new “Search Analytics” report. Here’s what you need to know: Why the change? The Queries report used to focus on broad match search phrases, along with their average impressions, click through rate, and position in search. While it…
  • How To Write A Successful RFP For Your B2B Website Project

    Dawn Gadless
    19 May 2015 | 6:50 am
    Being in Business Development, I’ve had my fair share of completing Request For Proposals, or RFP’s. And if we’re being completely honest, RFP’s can sometimes, well…suck. Here are a few reasons why: The impersonal nature of them: “DEAR VENDOR, we invite you to bid on this important project.” (This of course is after I reached out to them, personally addressing them by their name, and also included mine in the signature) Unwillingness to take a call to discuss the RFP, answer our questions and get to know us outside of “a vendor”. Making a decision based on nit-picky…
  • May Brings New Products and Updates from Google

    Alicia Hale
    18 May 2015 | 7:36 am
    The first week of May was a busy one for Google! While many of us were sitting back and eating tacos and sipping on margaritas in observance of Cinco de Mayo, Google was rolling out new products and functionalities for Digital Marketers in the SEO, PPC and Social Media world. Here’s what I believe emagine’s B2B clients need to know. Goodbye Queries Report. Hello Search Analytics. Many of our ongoing SEO clients are quite familiar with the Queries report that was available through both Google Webmaster Tools and Google Analytics. This report claimed to feature data that related to the…
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    online super ninja

  • 16 Tips for Increasing Your Authenticity on Twitter

    Dennis Shiao
    17 May 2015 | 6:08 pm
    One of the great things about Twitter is its wide variety of users. There are brands, celebrities, executives, sports fans, music fans, startup founders, bloggers and more. Everyone brings their unique style. Some users are real and authentic, while others seem automated. There are automated accounts out there, in the form of spam (and other) bots. Twitter even has a webpage titled “Automation rules and best practices.” I prefer to follow and engage with authentic users on Twitter. Here are 16 tips on increasing your Twitter authenticity. 1)      In your bio, don’t refer to…
  • Q and A from Web strategist, Andy Crestodina

    Andy Crestodina
    12 May 2015 | 7:44 am
    Tell us a bit about yourself and how you became a Web Strategist? I’m the co-founder of a web design company going waaaay back to 2000 and 2001. Back in the day, I did the design and my partner was the programmer. But we both wore a lot of hats: sales, marketing, project management, etc. As time went on, I took hats off until my role specialized into just a few functions: sales support and marketing. That basically means that I do two things: I help potential clients (and anyone I meet with) make good decisions about what to do with their websites. I teach our wider audience (anyone who…
  • Why Business Owners Don’t Embrace Social Media

    Michelle Arbore
    4 May 2015 | 9:23 pm
    One of the big reasons business owners don’t embrace social media is because they don’t know which platform will suite their business.  This is something I help my clients figure out at the very beginning.  You have to remember, not all social media is created equal, which means, not every platform is going to work for your business. What do you need to know first and for most before choosing which social media platforms to use? Define your goals – you need a sense of direction – a clear vision of where you want to go and what you want to achieve from social media.
  • 5 Tips for Guest Blogging

    Phil Singleton
    30 Apr 2015 | 7:44 am
    Guest blogging is one of the most effective forms of content marketing on the planet and a critical part of any professional search engine optimization strategy. Despite being condemned by Google’s Head Of Webspam Matt Cutts last year, its more popular than ever. Yet, guest blogging solely for SEO is a bad idea and can get you into trouble. To do it right, guest posting needs to be highly strategic and must serve a greater purpose than just SEO.  Here are a few tips that will help you get the most out of your guest blogging efforts: Only High-Quality Sites. A high quality site is any…
  • When and what to share on social media

    Mike Montague
    26 Apr 2015 | 4:03 pm
    If you are like most people, one of the hardest things about social media if figuring out what to share with your network, how often you should post, and what likes, shares, and posts will make the biggest impact. There are several best practices for what to share, and how often. When to Share Generally, you can share as much as you want, so long as it’s relevant to your audience. Most research into sharing statistics show that the more you share, the more people will see it and the more they will engage with you, either by liking, clicking, or commenting on your post. You probably need to…
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    A Fresh Los Angeles SEO Services Company | LA Fresh SEO

  • Avoiding Google Penalties [Infographic]

    Jason McKim
    2 May 2015 | 2:47 pm
    One of the worst things that can happen to your small business is to have your business’ website penalized by a Google penalty. In fact, more business websites are penalized right now without their knowledge then anytime in history! (You can check to see if your website may be penalized here) With the 2 heavy-hitting […]
  • 3 Easy Ways To Make Your Non-Mobile Website Mobile Optimized

    Jason McKim
    14 Apr 2015 | 11:42 pm
    Are you going to lose 50% of your website traffic in the next 2 weeks? In case you didn’t hear, Google will be rolling out a major change to the algorithm that will essentially penalize websites in the mobile search results that aren’t mobile-friendly. Hard to argue with them. Over 50% of search now happens […]
  • Is Your Website Losing You Money? Your 3 Minute SEO Check

    Jason McKim
    7 Apr 2015 | 2:07 pm
    Your website could be hemorrhaging money out of your business and you might not even know it. The typical scenario is your running your small business and slowly but surely, leads and sales start dwindling down… …and before you know it, your left scratching your head because business dried up. The good news is the […]
  • Is Your SEO Stuck In The Stone Age? [Infographic]

    Jason McKim
    31 Mar 2015 | 11:43 pm
    Think your SEO strategy is safe? As of this writing, there have been 16 ‘known’ Google algorithm updates since 2013. There have been so many Google updates that you’re considered ‘old-school’ if you got started in SEO at the beginning of 2014! How do you make sense of it all? More importantly, how do you […]
  • Are You Making These 5 Small Business SEO Mistakes?

    Jason McKim
    25 Mar 2015 | 7:12 am
    Don’t you just love posts like this? You know, the ‘Are you making these mistakes in your business?’ ones? The ones where you go and look to simply reassure yourself your SEO and marketing strategy is on point… …only to realize you are indeed, making one of the listed mistakes? Well rest assured this post […]
 
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    Clear Sky SEO

  • 3 Types of Blogs That Drive Conversions

    Lola Colums
    22 May 2015 | 11:39 am
    If you are using a blog as one aspect of an integrative marketing strategy, then your main objective is probably to drive as many conversions as possible from people who visit your website. Knowing what kinds of blog content to utilize will help you accomplish that goal, and it could spare you from a lot of time and frustration. The following are a few types of blog posts that may enable you to start transforming more shoppers into buyers. Offer Information Based on Current Events One of the top ways to make your blog post relevant to readers is to base it on current news events. When you…
  • 3 Tips to Help Your Local SEO Skyrocket

    Lola Colums
    19 May 2015 | 11:32 am
    If you run a local business, you will need to employ certain kinds of SEO strategies to bring the right kinds of potential customers to your website. Employing search engine optimization techniques will not do you much good if you’re not bringing local customers to your commercial website. If you operate a hair salon in Denver, you probably won’t benefit from attracting individuals from West Los Angeles to the blog for your salon. This is why local SEO methods are vital to small local businesses. The Power of the “Pigeon” Anytime that Google changes its search engine algorithms,…
  • Google’s Push for ‘Mobile Friendly’ Websites – Video

    Lola Colums
    15 May 2015 | 8:57 am
    In recent years, nothing has been more apparent or more pronounced than the increased reliance on mobile technology. In today’s on-the-go society, seemingly nothing is too far out of our reach at any given moment in time. Recognizing the ever present push towards mobile technology, Google recently implemented a new change in its algorithm that directly affects the search engine rankings on mobile devices. For the first time, Google has begun using a website’s mobile friendliness as a means of ranking mobile apps and websites. With an increasing amount demand for mobile friendly websites,…
  • 4 Tips to Make Your Brand More Memorable

    admin
    12 Apr 2015 | 9:08 am
    It’s no secret that a business must have a lasting impression on consumers in order to be successful. Think about all the successful ad campaigns that most people across the planet would recognize just on sight alone: Coca-Cola, McDonalds, Target. With one simple logo or tagline, a business that has implemented a killer branding strategy can invoke instant recognition. Whether you’re selling haircuts or new cars, a key action item on your website to-do list should be to improve the logo, content and user experience in order to make your brand more memorable. Not only will you…
  • 4 Ways to Use Google Trends to Attract New Customers

    admin
    8 Apr 2015 | 9:07 am
    Businesses can use a variety of online tools to be successful, from data storage via the cloud to accounting software. Google Trends is a Google tool that may assist you in staying informed about news in your industry, which you can utilize to attract potential customers to your business. By becoming familiar with the features of this handy tool, you can learn how to use them to benefit your company or small business. 1. Research the Competition By entering the names of your primary competitors in the Google Trends search box, you’ll see exactly how such competitors have compared with…
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    Internet Marketing Reach

  • How to Prevent Being Scammed Online

    Jen Corre
    29 Apr 2015 | 10:37 pm
    Have you ever encounter an eye-catching offer online? Do you believe it? Now, have you been tricked by a tempting offer online? Good for you, if you haven’t encountered these tricky ads online yet. For some, however, these are their worst nightmare. A digital marketing agency Philippines can only inform and remind us users to be careful of these online scammers. Of course, who would say no to tempting offers that seemed to be created for us? Sometimes, they are hard to resist hence some people grab the chance and avail the offer without any hesitations. Perhaps, these people are…
  • Preparing for Mobilegeddon: How to Know Your Website is Mobile-Friendly

    Jen Corre
    20 Apr 2015 | 8:42 pm
    For those websites that are still in the process of updating their websites into a mobile-friendly one, fret not. You can always consult any provider of SEO consulting services about the changes you will make to have a new mobile version of your website. Come April 21st, Google requires that all websites should be mobile-optimized already to pass its standards and so the rankings of the site will not be affected. Hey, it’s already April 21st! It is time to test how mobile-friendly your website is through a mobile-friendly test tool provided by Google. Identifying your site’s…
  • Is Your Website Mobile-Friendly Already?

    Jen Corre
    17 Apr 2015 | 3:38 am
    Generally, there are millions of people who use their mobile devices more than their desktop computers. In the last quarter of 2014, mobile search volume rose to 120% from the same period in the previous year. Heads up to all website owners and developers! To intensify user experience, Google decided and announced that on April 21, 2015, all websites must updated to become mobile-friendly sites. Any web design Philippines provider must comply with this or else Google may penalize sites that will not be. Such a gigantic leap in digital marketing doesn’t only impact the web owners…
  • Choosing the Right Focus Keywords

    Jen Corre
    22 Jan 2015 | 6:03 pm
    Search engine optimization (SEO) is processual. Nevertheless, SEO consulting services usually start with a keyword research. Keyword research is the practice of finding and determining search terms that users are actually searching on search engines. Contents containing the right focus keywords can increase a website’s searchability and thereby findability. What is the right focus keyword and how to find them? Yoast – the famous WordPress SEO plugin – offers some answers.   1) Choose focus keywords used in actual searches Keywords will give you lots of ideas on what to write about.
  • 2015 Facebook Marketing Changes and Their Impact on Small Businesses

    Jen Corre
    21 Jan 2015 | 7:47 pm
    Facebook announced in November 2014 an update to News Feed. Any digital marketing agency can safely assume that Facebook only wants to make the network a much better place for both individuals and businesses. As with any change, however, there will be winners and losers. For this change, the startups and small businesses could be at the losing end. Let’s examine the changes and how small-scale businesses may triumph over them. Facebook founder and CEO Mark Zuckerberg discusses News Feed changes   Facebook marketing changes in 2015 Based on a survey conducted by Facebook itself, it…
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    Latest Technologies Updates|Latest Blogging Tips|Latest SEO News

  • Windows 10 Release Date,Specification :Everything You Need to Know

    Deep Kumar
    22 May 2015 | 4:48 pm
    Hii Everyone I am here again with my new post which is related to a recent update from Microsoft.I have got a news that Microsoft going to release Windows 10 in July 2015.Windows 10 is a upcoming operating system that is developed by Microsoft.Microsoft is an American multinational technology company as you all know.Microsoft have stopped Windows XP support from 8th April also.But now they comes with an updated version and I think it will be an advanced version and all users will get lot of benefits from it.When I have got this news then I have make a search on it and found that this upgrade…
  • Odesk Introducing Upwork- New Name and Platform

    Deep Kumar
    5 May 2015 | 11:01 am
    Hii Everyone.Today i am here with a good news form Odesk community.Eveyone knows about Odesk that it is a very good platform for work online.Odesk is called also as "future of work".At present 90% businesses hire independent professionals and they want to find more talent online.Odesk announce their new name and platform as "Upwork".In early morning when i try to login my Odesk account then i found that Odesk redirect to a new site that is Upwork.com.I was totally confused and i have again put the URL but i have found same.Then i have seen an instruction on top of page from where i know about…
  • Get Ready For Google's Next Update "Mobilegeddon"

    Deep Kumar
    10 Apr 2015 | 1:28 pm
    Hii today i am here with a latest news that is important for all webmasters.Google recently announce that from 21st April they are expanding their use of mobile friendliness like a ranking signal.This change is called "Mobilegeddon".This major change will affect mobile searches worldwide and little bit our search results also affected by this.From April 21, sites that are not mobile friendly rank lower in search results then  other sites which are mobile friendly.If your site is not mobile friendly and your competitor's site is mobile friendly then your competitor gain more ranking then…
  • Google to Shut Down Gtalk on February 16

    Deep Kumar
    10 Feb 2015 | 11:14 am
    Hii Everyone Today i am here with a sad news from Google that they shut down the Gtalk on February 16 for Chrome hangout.Millions of users have been using Gtalk from long time and they feel comfortable with it.This is a sad news for all of Gtalk users,me to.But Google offer hangout for use in place of Gtalk,Hangout is the future of Google.Every Gtalk users feel sad by hear or see this news because Gtalk was an important or easy app for use.But after five days we don't able to use this app.Like all good things,Gtalk will become history,we all remember this useful app. Hangout is also an great…
  • Blogger Privacy And Pemissions

    Deep Kumar
    10 Jan 2015 | 11:17 pm
    Hii Everyone today i am here with my new post about Blogging.Blogging is an popular process in Today's world of internet.But their is so many techniques that makes the blogging more easy,simple,unique and private also.Today i will also discuss a technique that makes blogging private.Everyone know that our blog is by defaullt public,means anyone can read it on the internet.But if you want to make it private then blogger also provide this option for you.For this you can simply follow these steps:Step-1:-Login to your blogger account.Step-2:-Go to your blogger Dashboard > Settings >…
 
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    Brent Carnduff

  • The Top 50 Triberr Blogs of 2014

    Brent Carnduff
    22 May 2015 | 10:23 am
    In November of 2014, on what was then my WP Subs blog, I announced a Triberr Top 50 blog contest. Bloggers were to be nominated, voted on, reviewed for authority and social engagement, then the Top 10 were to be ranked by our judges – Gini Dietrich, Ana Hoffman, and Marcus Sheridan. The results were to be revealed in early 2015. Delays due to busy judges, a major brand consolidation that brought me from 3 websites and 2 blogs, down to 1 website and 1 blog, and troubles with our badges, completely derailed the announcement schedule. However, I’m proud to finally announce the Top…
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    Six Degrees Digital Media

  • 5 Online Meeting Platform Comparisons

    angmoore
    7 May 2015 | 10:07 am
    The Internet has become the preferred method of communication for people across the globe, and meetings are no different. The right online meeting platform makes it easy to share ideas, collaborate, brainstorm and more. Luckily, there are plenty of platforms to choose from. Some are best for collaborating and creativity while others are more suitable for… The post 5 Online Meeting Platform Comparisons appeared first on Six Degrees Digital Media.
  • Preventing a Google Penalty

    angmoore
    4 May 2015 | 11:30 am
    Perhaps you’ve been fortunate enough to escape all of the various penalties Google had served up over the years. Maybe because you always play by the rules, maybe because you just don’t do any marketing for your website or maybe just dumb luck. In any event, it’s good to know what you’re dealing with so… The post Preventing a Google Penalty appeared first on Six Degrees Digital Media.
  • Pinterest And Instagram Words To Know

    angmoore
    10 Apr 2015 | 10:57 am
    Pinterest and Instagram are both important tools for the Internet-savvy business person of today. They are both powerful marketing tools. Besides, it just makes sense to be where your customers are. Since Pinterest and Instagram are photo-sharing sites, your business can do exceptionally well if it specializes in anything having to do with imagery like… The post Pinterest And Instagram Words To Know appeared first on Six Degrees Digital Media.
  • The Simple Solution To Your 4 Biggest Marketing Mistakes

    Tricia-Nicole Noland
    8 Apr 2015 | 11:11 am
    With everything that’s involved with marketing your local business online, it’s easy to get something wrong. Those mistakes can cost you customers. The good thing is that there is a really easy way to fix some of the biggest issues with your campaign. First, let’s take a look at those problems. Issue One: You don’t… The post The Simple Solution To Your 4 Biggest Marketing Mistakes appeared first on Six Degrees Digital Media.
  • The 6 Words You Need To Know To Get Started With YouTube

    angmoore
    3 Apr 2015 | 10:51 am
    YouTube is more popular than ever before. Smart businesses are realizing the power of YouTube and are setting up their company accounts. There are more options than ever before for creating and sharing videos. From vlogs to reveal videos, animations and more, there is something you can share to help your business stand out on… The post The 6 Words You Need To Know To Get Started With YouTube appeared first on Six Degrees Digital Media.
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    CallRail » Blog

  • SEO Firm Doubles Monthly Client Intake with CallRail

    Erica Campbell
    4 May 2015 | 2:07 pm
    SEO firm doubles an attorney’s monthly client intake—credits success to combination of CallRail and Google AdWords™ Red Falcon Web Marketing (RFWM) is a search marketing firm focusing primarily on law firm clients practicing in such areas as family law, criminal defense, estate planning and bankruptcy. These clients have often had a long history with SEO firms, so RFWM needs to make a strong impression right from the start. Thanks to CallRail, RFWM delivers robust call analytics to clients, while showing them exactly how their search campaigns perform. But the hidden value lies in…
  • CallRail Named One of Atlanta’s Fastest-Growing Private Companies for 2015

    Erica Campbell
    27 Apr 2015 | 12:35 pm
    CallRail was announced as one of the 100 companies setting the pace for growth in Metro Atlanta by the Atlanta Business Chronicle. The publication announced CallRail as the 31st fastest growing company during the annual Pacesetter Awards Ceremony, held April 23rd at Georgia World Congress Center. This is CallRail’s second year on the list, ranking in 10th place for 2014. CallRail’s growth has been fueled by our team’s unrelenting drive to create great software and our enthusiasm for helping clients succeed. We love to see our clients save money and increase sales. The rapid rise…
  • Get the Most out of Call Tracking with your AdWords Final URLs

    Katherine Hosmer
    23 Apr 2015 | 11:47 am
    In July of 2015, Google AdWords will be releasing Upgraded URLs, allowing marketers and advertisers more insight to their campaigns. With this change comes new tracking parameters, faster load and crawl times, as well as the ability to keep your tracking history for your ads without sending them for review every time a change is made to your URL. What does this mean for my CallRail tracking numbers? We’re excited about this change because it means that you’ll have the power to see more information about your callers in third-party analytics services, like CallRail. To help you…
  • Quick Response Texting with Call Tracking Numbers

    Erica Campbell
    22 Apr 2015 | 1:14 pm
    SMS: The Closest Thing to a Guaranteed Read 90% of all text messages are read within minutes of being received, and pretty much everyone (94% of US adults age 18-44) owns a mobile device. Compare that to the lower open rate of emails (22%) and the growing adoption of mobile, and it’s no surprise that text messaging is becoming an ideal way to communicate with customers. That’s why the  New York Times referred to it as ‘the closest thing in the information-overloaded digital marketing world to a guaranteed read.” Many companies are adopting SMS as a way to…
  • AdWords Phone Number Verification: Good for all, including Call Tracking

    Mark Sullivan
    3 Apr 2015 | 9:18 am
    New Phone Verification for Google AdWords Call Extension Yesterday Google announced that all advertisers using AdWords call extensions and location extensions would need to verify phone number ownership beginning June 2015. The exact wording of the announcement is as follows: Starting in June 2015, we’ll begin requiring verification of ownership for all call extension and location extension phone numbers, in addition to our existing call extensions and location extensions AdWords policies. Call extensions and location extensions that do not meet this policy will be disapproved. The…
 
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    Broke Bloke Blogs

  • 4 Simple Reasons Your Blog Is An SEO Junkyard

    Broke Bloke
    17 May 2015 | 7:00 pm
    SEO is becoming more and more difficult as Google is constantly evolving its algorithm. Weather we like it or not, Google is turning out to be a SEO junkyard. These days we find more SEO stuffed pages that rank on Google than articles that truly contribute to our research or needs. The days are gone […]
  • SEMrush: SEO Compass to Keyword Research & Competitor Analysis

    Broke Bloke
    10 May 2015 | 7:00 pm
    Keyword research, position tracking, competitive analysis, and a regular site audit are a few of the key factors that are essential to strengthen and enhance one’s online presence in search engines. Big business houses tend to have their own in-house SEO teams, but if you’re a small business owner or blogger, outsourcing your SEO campaigns […]
  • 8 Email Subject Line Growth Hacks to Increase Open Rates

    Broke Bloke
    6 May 2015 | 7:00 pm
    As I sit down to write this article I look back on the growth of email marketing and how businesses have come to adapt and adopt the technology to serve their needs. Looking at companies or blogs today showcasing the numbers on their list, it simply baffles me and raises one question. The Help Scout […]
  • 7 Problems Only Your Blog Visitors Will Understand

    Broke Bloke
    3 May 2015 | 7:30 pm
    Both as a blogger and a reader, I can closely relate to the seven problems outlined in this article. I’m writing this post in an effort to educate both the blogger and the reader so that we can make the web a better place where both readers and bloggers are mutually benefited. Has there ever […]
  • How I Doubled My List In 7 Days With A Simple GrowthHack

    Broke Bloke
    29 Apr 2015 | 7:00 pm
    About a month ago, to my embarrassment, I learned I’d been tying to grow my list wrongly my whole life. Simply applying the strategies bloggers and internet marketer throw out there won’t necessary get you the conversions they are claiming. List building is the biggest challenge for bloggers, internet marketers, SMB and even the large enterprise […]
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    Dialed in Local

  • Top Instagram Hashtags for Small Business

    Doug Bryson
    6 May 2015 | 3:14 pm
    The post Top Instagram Hashtags for Small Business appeared first on Dialed in Local.
  • What is Conversion Rate Optimization?

    Doug Bryson
    27 Jan 2015 | 9:56 am
    If you’ve spent any time online or in the presence of other marketing professionals, you’ve probably heard the term “conversion rate optimization” or CRO for short. Sounds fancy, no? But, what exactly is this concept, and more importantly, how can you leverage it for your own business? Let’s take a look, shall we? To begin, we must first understand what [...] The post What is Conversion Rate Optimization? appeared first on Dialed in Local.
  • Top Link Building Strategies: Link Pruning

    Doug Bryson
    4 Sep 2014 | 12:04 pm
    Ok, so you’ve set out on a link-building strategy crusade. Maybe even landed yourself some hot, juicy connections. That should be enough to achieve your SEO goals, right? The more backlinks you’ve got pointing to your site, the better, right? Sorry to be the bearer of bad news, but….no. Link building, like just about any other marketing technique, is not [...] The post Top Link Building Strategies: Link Pruning appeared first on Dialed in Local.
  • 5 Types of Facebook Fans – Quality over Quantity

    Doug Bryson
    28 Aug 2014 | 3:02 pm
    Over the past several years, more and more businesses have been leveraging Facebook as a tool for promoting brand awareness and increasing engagement with current and prospective customers. The goal originally was to go out there and gather as many ‘likes’ as possible for your page. That, essentially, would give you bragging rights to how awesome your business was compared [...] The post 5 Types of Facebook Fans – Quality over Quantity appeared first on Dialed in Local.
  • 6 Tips to Improve Engagement in LinkedIn Groups

    Doug Bryson
    19 Aug 2014 | 1:39 pm
    With more than 313 million registered users in over 200 countries, LinkedIn is widely considered to be the world’s largest professional network. Yet, many business owners make the mistake of simply setting up a profile and that’s that. The truth is, LinkedIn is so much more, particularly when it comes to groups. Ever sit down and have a super productive [...] The post 6 Tips to Improve Engagement in LinkedIn Groups appeared first on Dialed in Local.
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    Techtunerpage

  • 4 CPM Advertising Programs To Make Money From Blog

    masudulislamsajal
    26 Apr 2015 | 8:13 am
    CPM (Cost per Thousand Impression) based advertisements are good solution to earn income with your blog. CPM promoting pays you according to effects of advertisement. An impression suggests a single instance of advertising campaign appearing on your blog so that even if your readers are not exploring your blog CPM Ads, in that case also The post 4 CPM Advertising Programs To Make Money From Blog appeared first on Techtunerpage.
  • Will you Get AdSense Account with Subdomain?

    masudulislamsajal
    25 Apr 2015 | 1:16 pm
    I’ve been asked this question again and again that “Can I get AdSense approval with Subdomain? “ Before we have a tendency to dive to induce the solution here some info concerning Subdomain. Subdomain: A subdomain may be a domain that’s a region of a prime level domain. For example: Blogspot.com is a superb level The post Will you Get AdSense Account with Subdomain? appeared first on Techtunerpage.
  • Now Lets Download Your Google Search History

    masudulislamsajal
    22 Apr 2015 | 1:22 pm
    Did you recognize that Google currently allows you to download your Google search history? This was noticed by the company’s unofficial operating system blog, and conjointly noted by Venturebeat. “You will download all of your saved search history a list an inventory of the terms you’ve explore for. This gives you access to your knowledge The post Now Lets Download Your Google Search History appeared first on Techtunerpage.
  • Twitter User Receive Direct Message From People Who Don’t Follow

    masudulislamsajal
    21 Apr 2015 | 11:52 am
    Twitter started the news feature which is Twitter Now Lets You Receive Direct Message Also From People Who Don’t Follow You. What is the features? That’s not all as a result of you may even be ready to send Direct Message to anyone who follows you without the necessity to follow them back. This new The post Twitter User Receive Direct Message From People Who Don’t Follow appeared first on Techtunerpage.
  • Infographic- A Brief History Of Panda And Penguin

    masudulislamsajal
    20 Apr 2015 | 1:52 pm
    Google was established in 1998 and soon turned into the prevalent web search tool. Sites started actually bouncing more than each other to achieve the first page of a Google seek. Studies have demonstrated that must Google clients don’t take a gander at sites past the first page. Then again, with an end goal to The post Infographic- A Brief History Of Panda And Penguin appeared first on Techtunerpage.
 
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    Voted #1 Miami SEO Company

  • Analyzing Direct Traffic: WTF Is It?! Why Do I Have It?

    Ryan Stewart
    11 May 2015 | 12:00 am
    Quick answer: Direct traffic = a visit to your site without a known referral source. That answers the “what“. How about the “why“? In this post, you’ll learn: The value of direct traffic Why you have so much direct traffic Ways to reduce your direct traffic 1. Is Direct Traffic Valuable? Google published an interactive post showing the customer path to online purchase. The data is segmented by industry, business size (small, medium, large) and sourced from millions of Google Analytics profiles. Using their data, I put together my own analysis. I broke it into 2…
  • Link Tip (#6): Contextual Link From Real Estate Blog

    Ryan Stewart
    5 May 2015 | 7:42 pm
    How’d you like a link from a website with over 1,000,000 referring domains? Well, 1,526,772, to be exact… I came across this gem when doing link outreach for some real estate clients. Stats from the domain: Domain Authority = 63 Trust Flow = 50 Citation Flow = 53 Referring Domains = 1,526,772 The site allows you to create your own blog within the site. This gives you full control over content, context and anchor text. Here’s the direct link to create a profile on the site: Step One: Use the link above to create your free profile. You’ll be required to confirm your…
  • Link Tip (#5): DA 77 Easy Guest Post Opportunity

    Ryan Stewart
    28 Apr 2015 | 12:00 am
    This week’s update is a high authority tech + business blog I’ve written for a number of times, Tech Cocktail. In these weekly link tips I generally don’t feature guest post opportunities. Tech Cocktail is an exception, for 4 reasons: 1. Domain Stats: Moz: 1. PA = 66 2. DA = 77 3. Ref Domains = 5,616 Majestic: 1. Citation Flow = 46 2. Trust Flow = 36 3. Ref Domains = 7,430 Ahrefs: 1. URL Rank = 51 2. Ahrefs Rank = 64 3. Ref Domains = 6,400 It’s a powerhouse. 2. Reach Your live post will not only provide a quality backlink, but traffic and social media exposure. My last…
  • Google PageSpeed Rules for Dummies: What Do They Mean?

    Ryan Stewart
    22 Apr 2015 | 12:00 am
    If your website is slow, you’re losing money. Google has a free tool to identify what’s slowing it down: PageSpeed Insights Tool. The problem is, the recommendations are meant for developers. If you don’t speak code, it’s tough to understand. This infographic breaks down the results of Google’s PageSpeed Insights Tool in plain English. NOTE: We specialize in making websites mobile responsive and lightening fast. Text Version: Before we break down the insights, it’s important to talk cover why they matter. 47% of users expect your web page to load in under two…
  • Link Tip (#4): High Authority Medical Blog

    Ryan Stewart
    20 Apr 2015 | 6:18 am
    Niche relevant links = bigger impact on rankings. If you’re trying to rank sites in the medical field, I’ve got a gem for you. Medical Mingle is a networking site for medical professions (think LinkedIn for doctors). It has your standard social networking features like custom profiles, groups and forums. It also lets you write blog posts. The links within the posts are DOFOLLOW. Here’s how to get them. Step One: Head over to the home page (http://www.medicalmingle.com) and create an account. I suggest you use a doctor’s name (find one online if you have to). This site…
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    Search Factory

  • Digital Weekly Wrap-up – May 15th 2015

    The Search Factory Team
    14 May 2015 | 9:57 pm
    Welcome to the digital weekly wrap-up! Each Friday we bring you the latest SEM, SEO, social media and other digital marketing news. WHAT’S NEW IN SEM THIS WEEK? Title: Amazon Launches a New Advertising Platform for Mobile App Developers Summary: Amazon is getting in on the action, announcing the release of their new advertising platform yesterday morning. The platform allows Amazon mobile app developers to market their apps across the Amazon Mobile Ad Network and on Fire tablet wake screens. Campaigns start from $100. Read more here! Title: AdWords Editor 11 Adds More Functionality Summary:…
  • Digital Weekly Wrap-up – 8th of May 2015

    Tara Kingi
    7 May 2015 | 10:36 pm
    What’s been happening on the web this week? We’ve got the summary of the latest SEO, SEM, social media and other digital news. WHAT’S NEW IN SEM THIS WEEK? Title: Inside Adwords Event Outcomes: Mobile Ads get a Boost! Summary: Google stated that mobile has overtaken desktop in 10 countries, prompting new ad verticals that are tailored to mobile search results to be created. These include: Automotive – A carousel will be displayed for users to swipe through images and click through to the official site, offer or find close dealerships Hotel ads for desktop and mobile…
  • 5 New Features in AdWords Editor 11.0

    Dani Downs
    7 May 2015 | 12:22 am
    Ask most Google advertisers and they’ll tell you AdWords Editor is the best thing since sliced bread. Editor is a popular tool for search marketers as it allows users to make bulk edits to AdWords accounts with speed and ease. In December 2014 Google released their biggest update in 5 years to one of their most used tools, changing the interface and functionality of the software. The updated interface and added features now let users bulk edit accounts more easily. On April 10th 2015, die hard fans of the old editor layout were out of luck as support is now only offered for version 11. If…
  • The Future of Digital Marketing and Advertising – What I Learned from the AIMIA Forum

    Luke Richardson
    30 Apr 2015 | 12:25 am
    The digital era is well and truly here. We are at the point where spend for marketing and advertising on digital is matching that of its traditional counterparts. Being competitive in today’s digital environment isn’t merely a choice; it’s more a way to survive. This week, Search Factory was fortunate enough to attend a forum in Melbourne that was hosted by AIMIA, an association that is dedicated to supporting and promoting the Australian digital industry. While there, we listened to a number of talks centered around the future of the industry. I would like to share some of the…
  • Using Display Network Exclusions

    Milos Mrkaja
    28 Apr 2015 | 12:39 am
    Online marketers spend a considerable amount of time strategising to determine which audiences and sites they wish to target with their Display or Remarketing campaigns to ensure their campaigns meet their objectives. Many create great ads. One aspect of their Display advertising strategy which they may not be spending sufficient time exploring (or have completely forgotten about) is using exclusions in their Display campaign. Not using Display exclusions isn’t just about reducing the cost of wasted impressions and/or clicks. Without a comprehensive exclusion strategy in place,…
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    SEO Ground

  • 28 edu Website List for Submission

    AKS RAJ
    16 May 2015 | 12:32 pm
    Are you looking for some good back link for your website? Here are 28 .edu website that offer you to submit your link in. As a part of SEO link building, getting link from edu is good sign for website. It is why because getting edu back link is not an easy task. Here the website you see is also not giving a link easily, the also looking for good quality website so please care. http://www.andrews.edu http://www.butler.edu http://www.okstate.edu  http://fog.ccsf.edu http://www.goodwin.edu http://kbtan.myapc.edu.ph http://forum.thcsnguyenbinhkhiem.edu.vn/…
  • Onpage SEO Check List (To Get Rank Fast)

    AKS RAJ
    17 Apr 2015 | 11:31 pm
    URL - User friendly URLBest – http://abc.com/xyz-pqr.htmlOr    http://www.abc.com/xyz-pqr.htmlCheck your keyword in URLTitle – 55 to 60 charactersDescriptive and Relevant to your page (Relevancy is most important)  Description – 155 to 160 charactersDescriptive and Relevant to your page (Relevancy is most important). If have phone number and such important massage add in the last.H1 – Check your main keyword in H1 Tag. On one page only one H1 tag used (important)H2 to H6 - other keywords and variations can use in this tag Keyword Density - Check keyword density in…
  • All Search Engines Stop Words

    AKS RAJ
    25 Mar 2015 | 11:16 pm
    The word that is not considered by search engines is called stop words; it is not mean that they are bad or worthless words. Basically these stop words are so common and occupy the disk space on server of search engines and these words are also reduce speed of SE, So that search engines are avoid these words. A ending low sent weren't able enough lower serious we've about entirely ltd seriously what above especially M seven whatever abroad et made several what'll according etc mainly shall what's accordingly even make shan't what've across ever makes she when actually evermore many she'd…
  • 10 Best High PR PDF submission website List

    AKS RAJ
    25 Mar 2015 | 3:59 am
    In this new age of SEO there are many new update are live. A lot of old techniques are drop in cold bag. Many old tricks come out in new form. In all of them one is PDF submission and PPT submission. This SEO technique is good source of traffic to your website. Here I give best 10 PDF submission website that have a high PR and also they are good authority site that hold your document and offer you to get traffic. http://issuu.com  – PR9 http://www.scribd.com  – PR8 http://www.slideshare.net  – PR8 https://www.dropbox.com  – PR8 http://www.docstoc.com  –…
  • Blog Submission site

    AKS RAJ
    27 Feb 2015 | 9:32 pm
    Blog Directory SubmitLinkURL Web DirectorygoBlogzBlog Directory
 
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    SEO Ground

  • 28 edu Website List for Submission

    AKS RAJ
    16 May 2015 | 12:32 pm
    Are you looking for some good back link for your website? Here are 28 .edu website that offer you to submit your link in. As a part of SEO link building, getting link from edu is good sign for website. It is why because getting edu back link is not an easy task. Here the website you see is also not giving a link easily, the also looking for good quality website so please care. http://www.andrews.edu http://www.butler.edu http://www.okstate.edu  http://fog.ccsf.edu http://www.goodwin.edu http://kbtan.myapc.edu.ph http://forum.thcsnguyenbinhkhiem.edu.vn/…
  • Onpage SEO Check List (To Get Rank Fast)

    AKS RAJ
    17 Apr 2015 | 11:31 pm
    URL - User friendly URLBest – http://abc.com/xyz-pqr.htmlOr    http://www.abc.com/xyz-pqr.htmlCheck your keyword in URLTitle – 55 to 60 charactersDescriptive and Relevant to your page (Relevancy is most important)  Description – 155 to 160 charactersDescriptive and Relevant to your page (Relevancy is most important). If have phone number and such important massage add in the last.H1 – Check your main keyword in H1 Tag. On one page only one H1 tag used (important)H2 to H6 - other keywords and variations can use in this tag Keyword Density - Check keyword density in…
  • All Search Engines Stop Words

    AKS RAJ
    25 Mar 2015 | 11:16 pm
    The word that is not considered by search engines is called stop words; it is not mean that they are bad or worthless words. Basically these stop words are so common and occupy the disk space on server of search engines and these words are also reduce speed of SE, So that search engines are avoid these words. A ending low sent weren't able enough lower serious we've about entirely ltd seriously what above especially M seven whatever abroad et made several what'll according etc mainly shall what's accordingly even make shan't what've across ever makes she when actually evermore many she'd…
  • 10 Best High PR PDF submission website List

    AKS RAJ
    25 Mar 2015 | 3:59 am
    In this new age of SEO there are many new update are live. A lot of old techniques are drop in cold bag. Many old tricks come out in new form. In all of them one is PDF submission and PPT submission. This SEO technique is good source of traffic to your website. Here I give best 10 PDF submission website that have a high PR and also they are good authority site that hold your document and offer you to get traffic. http://issuu.com  – PR9 http://www.scribd.com  – PR8 http://www.slideshare.net  – PR8 https://www.dropbox.com  – PR8 http://www.docstoc.com  –…
  • Blog Submission site

    AKS RAJ
    27 Feb 2015 | 9:32 pm
    Blog Directory SubmitLinkURL Web DirectorygoBlogzBlog Directory
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    Red Square SEO » Blog

  • SEO Metrics Explained: Majestic.com Trust And Citation Flow

    rssadmin
    22 May 2015 | 3:54 am
    SEO metrics are something that you should always have in mind when working on your backlink profile and building links. In all of our campaigns, we check the most important metrics for all of our links. Those include Majestic.com’s Trust and Citation Flow, MozRank, Page and Domain Age, Google Page Rank, number of external links, existence of „bad words“ on the site, and more. For someone who’s new to SEO or link building, these might sound weird and don’t really mean anything. We talked about metrics in general before, but decided to introduce each one separately and…
  • Infographic: Anchor Text Anatomy

    rssadmin
    14 May 2015 | 5:56 am
    It’s time for a new infographic! We talked about link building a lot, so it’s time to help you with anchor text. We’re including the transcript of everything that’s written on the infographic. Please, share if you like it and find it helpful! Anchor text? Huh? Anchor text is the part of the hyperlink that is visible and clickable. HTML syntax for anchor text is: <a href=”http://www.site.com”>Anchor Text</a> What does Google say? While analyzing your website, search engine will “read” the text surrounding your link to determine the importance and…
  • Deep Linking: What Is It And How To Do It

    rssadmin
    7 May 2015 | 5:24 am
    If you have been our client, or are just a reader of our blog, you probably know we are a link building company. Link building is a part of SEO that helps sites increase their authority. You can do it yourself, or you can let us do it for you. The process might take a lot of your time and dedication. You have to comment on other people’s blogs including your link, ask them to put your link on their website, or share your links all over social media, all that while being careful you don’t spam. Tough, I know. Totally wroth it though! One important thing to remember is – make…
  • 5 Tips For SEO Image Optimization

    rssadmin
    30 Apr 2015 | 3:18 am
    Images are very important for every webpage, whether you’re running an online store, a blog or a news site. 90% of information that  comes to the brain is visual. Having images in your articles increases readability and appeal of your site. Those images have to be good quality, appropriate width and height but also not taking too much of that precious storage space. To fulfill those three points at once might be hard, until you get the hang of it. We are here to help, in few steps. Tip #1 The right image There is work to be done even before you actually place images on your website.
  • Google’s Mobile Friendly Update: 5 Quick Fixes For Your Site

    rssadmin
    23 Apr 2015 | 3:15 am
    In case you’ve been living under a rock and just came out, Google launched new search engine update this week. It’s focused on mobile users and adds “mobile-friendly” indicator in search results if a site is in fact mobile friendly. We wrote about this before, and even did an infographic with some advice, but most of it was “big”. Today, and in next Monday’s SEO tips, we’ll present you some quick and easy fixes that you can do today. They won’t boost your mobile search rankings to the #1 spot, but will increase your results in…
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    Clickx

  • Why You Should Hire an Online Marketing Company: The Death of DIY

    Devon Leichtman
    19 May 2015 | 2:30 am
    Whether you’re a business owner, manager, employee, or intern, you’ve probably heard of this thing called the Internet. It can be pretty useful for sales, marketing, accounting, networking and, oh yeah, every other aspect of business. In fact, it’s no great leap to say that in the year 2015 every business needs an online presence to meet the status quo and maintain business as usual, let alone grow. So what must a business do to maintain an adequate web presence? Gone are the days when the CEO could purchase a year’s worth of domain hosting from GoDaddy, then forget about it and…
  • 5 Effective Local SEO Strategies That Small Businesses Can Execute Today

    solomon
    11 May 2015 | 9:27 am
    Local search is seriously big business. According to Google, four in five consumers conduct local searches. Of those, between 34 and 50 percent visit a store. They’re buying too – some 18 percent of local searches lead to sales. Those numbers combined with the fact that Google processes some 3.5 billion searches every day leads to one clear conclusion: local businesses can profit enormously from prominent positioning in local search results. Local businesses can profit from prominent positioning in #localsearch resultsClick To Tweet – Powered By CoSchedule But how can your…
  • 6 Invaluable (Yet Free) Search Engine Optimization Tools for Small Businesses

    solomon
    1 May 2015 | 8:00 am
    Search Engine Optimization (SEO) should be a webmaster’s best friend. After all, when a campaign is effectively executed, a small business can look forward to increased levels of organic traffic, greater reach, and ultimately, improved sales. However, SEO isn’t something that you can ‘set and forget’. It takes careful planning and ongoing efforts to remain effective. SEO isn’t something that you can ‘set and forget’.Click To Tweet – Powered By CoSchedule One thing that can help you with your efforts is using SEO tools. In this article we are going to look…
  • Responsive Design: What It Is and Why You Need It

    Michael G
    28 Apr 2015 | 2:17 pm
    It’s hardly news to you that that many of your website visitors are viewing your site on a mobile device since nearly everyone these days has a smartphone, a tablet, or both. But do you know what your users see when they view your site on those devices? In a recent survey, 46% of mobile users reported having problems viewing non-responsive websites. Recently, our CEO revealed that mobile ad retargeting may be causing you to lose new business. Not giving responsive design the attention it deserves could also be costing you. In this article I will share what responsive design is, and why…
  • 5 SEO Mistakes Small Businesses Make (and Could Fix Right Now)

    solomon
    28 Apr 2015 | 12:51 pm
    A successful SEO campaign requires a well thought-out strategy backed up by competent execution. Only when this is done correctly, and while abiding by all of Google’s rules, can small businesses expect to see their websites rise through the ranks. However, with so many books, articles, and informational videos telling you what you should and shouldn’t be doing, it is incredibly easy to get confused, lose focus, and even implement outdated techniques. In fact, there’s a good chance you’re making some mistakes that could actually be harming your website’s search engine…
 
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    Web Design, SEO, Magazin Online, Promovare Web - Sita Gabriel

  • Android Watches And Wireless Payments: What You Need To Know

    Sita Gabriel
    20 May 2015 | 10:40 pm
    Web Design, SEO, Magazin Online, Promovare Web - Sita Gabriel %%BLOGDESKLINK%% One of the most promising possibilities with an Android watch is using it as a wireless wallet. The potential of paying for products of services with nothing more than a convenient swipe of your wrist is one of the best things you can do with your Android smartwatch. Yet what exactly can you expect from the best Android watches when it comes to wireless payments? Here are a few things worth remembering: NFC-Enabled Payments When people talk about wireless payments, most of them refer to payments made using near…
  • VIPole Announces Launch Offering a Way to Protect Important Data With Encryption Software

    Sita Gabriel
    3 Apr 2015 | 8:43 am
    Web Design, SEO, Magazin Online, Promovare Web - Sita Gabriel %%BLOGDESKLINK%% It’s nearly impossible to watch the news or read a tech site without hearing about the latest instance of online data theft.  VIPole recently announced their launch offering a solution to this serious problem – a secure instant messenger with premium encryption for both personal and business applications. April 2, 2015 Secure communication is, or should be, a high priority for an increasing number of people.  With the nonstop media coverage of data leaks appearing again and again, it’s hardly a…
  • WHAT IS DESIGN?

    Sita Gabriel
    24 Mar 2015 | 9:01 am
    Web Design, SEO, Magazin Online, Promovare Web - Sita Gabriel %%BLOGDESKLINK%% WHAT IS DESIGN? DESIGN RESULTS FROM human decisions. You can design with intention, which means you have a chance of doing it well, or you can let it happen, which means you’ll probably bungle the job. Design happens whether you’re aware you’re doing it or not paying attention. Nothing is undesigned. Things are badly designed, well designed, and points between. What do I mean by design? Design is how we communicate what an object does, or its function, through its shape or form. Take a baseball mitt. Study it…
  • Fresh and Free Udemy Courses

    Sita Gabriel
    21 Mar 2015 | 6:24 am
    Web Design, SEO, Magazin Online, Promovare Web - Sita Gabriel %%BLOGDESKLINK%% A new batch of free udemy courses have arrived. Enjoy and learn! Creating Social Media Content in Adobe Photoshop* Code: --------- /creating-social-media-content-in-adobe-photoshop/?couponCode=get100 --------- *Faster Smarter Better (Ultimate Online Marketing Blueprint)* Code: --------- /faster-smarter-better/?couponCode=FSBAAP --------- *eCommerce Entrepreneurs: Learn How to Stand Out & Sell More!* Code: --------- /stand-out-sell-more/?couponCode=STANDOUT4FREE --------- *Logo Design Essentials* Code: ---------…
  • How I Generated 40K+ Followers on Pinterest

    Sita Gabriel
    19 Mar 2015 | 4:25 am
    Web Design, SEO, Magazin Online, Promovare Web - Sita Gabriel %%BLOGDESKLINK%% Whats up guys, how are your internet ventures doing? I hope everything is good and you enjoyed my last post on how to create backlinks (high-quality web 2.0) – if you didn’t check it out, you should, I go into detail about everything you need  to know about web 2.0 backlinks and how they can improve your rankings if you keep them updated. Today I want show you how I generated 40K+ followers on Pinterest with only 9 accounts. I have to say, it was not simple, but its sure well worth it as my niche site…
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    Propecta

  • 8 SEO Best Practices for SaaS Product Pages

    Nate Dame
    28 Apr 2015 | 5:23 am
    Can I be honest on the internet? Get something off my chest? Most of the SaaS product pages I’ve seen are all wrong (and it seems to be contributing to a serious bit of SEO slander). Let me explain. And then let me help you fix it. (To be clear, and to prevent disappointing anybody, I’m not really addressing ecommerce product pages here. I’m talking about product a.k.a. sales pages for SaaS companies, although these concepts will apply to any page trying to make a sale.) Most of Your Audience Is Not Ready to Buy If you’re a B2B marketer, chances are good that only 10% of the organic…
  • 6 Mini Case Studies: How Leading Companies are Adapting to the Mobile User

    Rebecca Levinson
    21 Apr 2015 | 5:23 am
    How are you reading this, right now? Statistically speaking, many of you are mobile. Is your brand ready for the mobile world? Are you meeting buyers on their terms, creating content for every context, and removing barriers inherent in small touch-screens? 64% of decision makers regularly read email on mobile devices. Mobile accounts for roughly 29% of search traffic, and Google expects it to exceed desktop search in 2015. Mobile web usage officially exceeded desktop usage more than a year ago. Mobile marketing trends—like all marketing trends—will come and go, but what strategies are…
  • How Every Blog Posts Can Earn SEO Traffic

    Nate Dame
    15 Apr 2015 | 7:48 am
    It’s almost a universally accepted truth that most blog posts get a traffic spike the day or week they are published and promoted, and then fade into obscurity in the ever-increasing sea of online content. Even some SEO-savvy marketers are having an increasingly harder time creating content that stands out from the general banality of brand content. Seasoned SEO strategies have already become standard in content marketing. Everyone knows about descriptive alt text for images, positioning keywords in headers, internal links, etc. It’s not enough to cut through the noise anymore. Standing…
  • Google’s Mobile Update Will be Bigger than Penguin & Panda

    Alexis Wisniewski
    24 Mar 2015 | 8:36 am
    It’s coming … Google’s new mobile-usability ranking hits the web on April 21, and marketers and webmasters are hard at work updating and fine-tuning their websites. The new algorithm will give priority (in mobile search) to pages and sites that are mobile-responsive—for obvious reasons. We’ve already discussed why Google is prioritizing mobile-friendliness and what marketers should do about it, but there remains a general air of anticipation as we wait to see what, exactly, the update will do to mobile search results. Bigger Than Penguin and Panda Previous Google algorithm…
  • We’ll Never Win! Google’s AI can Beat Atari Games

    Nate Dame
    19 Mar 2015 | 5:23 am
    Last month, a team of Google scientists unveiled a deep-learning algorithm called DQN—a general purpose, self-educating computer program that is killing it at Atari. (Are you thinking what I’m thinking? Thought so.) DQN is running on a high-end desktop computer with two notable advances: Q-learning is a positive-reinforcement learning method by which the program constantly tries to achieve the best reward (the “Q” factor). In the case of Atari, Q = a high game score. An artificial neural network, inspired by the human brain, tells DQN what information is and is not important to…
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    Quick Sprout

  • How to Get More Sales From Your Mobile Visitors

    Neil Patel
    22 May 2015 | 8:00 am
    Over the next few years, most of your traffic growth will come from mobile devices. Mobile is becoming so important that Google is making algorithm changes based on mobile device usage. But what you’ll notice as your traffic increases from mobile is that your conversions and sales won’t increase as fast. Why? Because your website isn’t set up for mobile conversions. In order to help you grow, I’ve created an infographic that will teach you how to get more sales from your mobile visitors. Click on the image below to see a larger view: Click here to view an enlarged version of this…
  • How KISSmetrics Grew to 793,858 Visitors a Month by Using One Simple Formula

    Neil Patel
    20 May 2015 | 8:00 am
    What if I told you that you can grow a blog to 100,000 plus visitors a month without even blogging. It sounds crazy, right? Both the KISSmetrics and Crazy Egg blogs receive well over 100,000 visitors a month each, and I didn’t even have to write one blog post to hit those traffic goals. Sure, I now blog on both of those properties for fun, but it wasn’t the main source of traffic initially. So, how do you get to 100,000 visitors a month without blogging? Well, you have to hire writers. Here is the process you should use to find writers who will not only write content but also promote it…
  • How to Generate $1,000,000 from Your Blog

    Neil Patel
    18 May 2015 | 8:00 am
    Have you been wondering how I will monetize the nutrition blog? Getting to $100,000 a month is a difficult task. Surely, I have something up my sleeve, right? Well, I’ll let you in on a little secret. I have no clue how I am going to make money from the blog. That doesn’t mean I won’t hit my target as I am pretty confident that I will. But monetizing a blog, or any business for that matter, doesn’t work the way most people think. Here’s what I’ve learned about monetizing blogs over the last ten years…  You can’t make money without the traffic When I first started blogging…
  • How to Be More Productive on Social Media

    Neil Patel
    15 May 2015 | 8:00 am
    Did you know that on average, you spend 3.6 hours a day on social media sites? That’s roughly 25% of the time you’re awake. Although social sites like Facebook and Twitter are great, don’t you think spending 3.6 hours is a bit too much? In order to help you cut back on the number of hours you are spending on social sites, I’ve created an infographic that will teach you how to be more productive on the social web. Click on the image below to see a larger view: Click here to view an enlarged version of this infographic. Conclusion You don’t have to spend hours a day on the social…
  • Is It Worth Speaking at Conferences?

    Neil Patel
    13 May 2015 | 8:00 am
    Can you guess how many conferences I have spoken at during my career? A whopping 239. That’s a lot considering I’m only 30 years old. So, I thought it would be interesting to go over whether it’s worth speaking at conferences from a business, marketing, and financial point of view. Here’s what I learned by speaking at 239 conferences: Most conferences won’t be worth your time If you haven’t spoken at a conference before, you’ll have to start somewhere. That means you’ll have to accept whatever speaking gigs you can get. But once you’ve spoken at a handful of conferences,…
 
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    Add People

  • 22 Fatal Mistakes Small Businesses Make When First Starting Out Online

    Kathryn Graham
    8 May 2015 | 4:06 am
    There are an overwhelming number of factors to consider when setting up a small business; from annual strategies to daily communications; it can be difficult to know where to start. As there is so much to consider, it is more important than that you decide which tasks should be prioritised and which are optional. Putting the effort in from the beginning is guaranteed to make your life easier and your business more successful in the future. Every small business owner knows that the key to success is belief, dedication and a clear aim. We’ve come up with a list of 22 fatal mistakes to avoid…
  • Add People In The Top 10 Agencies In Google’s Grow Local Challenge

    Helen Geraghty
    7 May 2015 | 8:51 am
    (Image source: Google) When Google announced that we were in the top 10 Google Partner Agencies for all of our hard work championing their Grow Local challenge we were absolutely over the moon; all our hard work had paid off! To give you a bit of background info, Grow Local is an initiative that Google came up with to encourage Google Partner agencies like us to work with local businesses to help them to grow and succeed online. Of course we jumped onboard with a great deal of enthusiasm as the initiative is the perfect match for our business as we’ve been committed to helping, small and…
  • Work For Us!

    Helen Geraghty
    7 May 2015 | 6:45 am
    Looking for an exciting career in a fast-paced industry? If so we could have just the job for you! We’re Add People, a digital marketing agency based in Altrincham, Cheshire – just outside of Manchester. We help small and medium sized businesses to reach their full potential by demonstrating to them the power of the internet and online marketing. Digital marketing is a fast-paced industry that is constantly evolving so we’re looking for people who will enjoy keeping up with and learning about all the latest developments. We are proud to be one of the UK’s leading digital marketing…
  • Get More Traffic For Your Money With Our Innovative New Add Clicks Service

    Helen Geraghty
    22 Apr 2015 | 9:00 am
    Think small businesses can’t afford to advertise on Google effectively? Think again. We’re excited to introduce you to our innovative new Add Clicks PPC service! Some of our customers are now receiving up to four times as much website traffic as they were when running their own AdWords campaigns…all for the exact same budget! Fill out the contact form on the right to find out for free how much traffic our new service could send to your website. We’ve always been dedicated to providing small and medium sized business with high quality internet marketing services that they can…
  • Infographic: Rate Your Website. Use This Checklist to Find Out How Successful Your Website is!

    Helen Geraghty
    14 Apr 2015 | 8:48 am
    Do you know how successful your business website really is? At Add People we find that there are many reasons why businesses have bad or ineffective websites. But two of the commonest explanations that we come across are either not understanding what makes a successful website, or having an emotional attachment to a poor website. We get it, if you’re busy running your business you probably don’t have time to learn the complexities of web design, especially when the digital world changes and evolves so rapidly. But in this day and age when most buying decisions are made online and your…
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    » Blog

  • Local SEO Vs National SEO: Knowing The Difference

    Tahir Marfani
    3 May 2015 | 11:12 pm
    The world of Search Engine Optimization has been a popularly growing field of internet technology. With more and more businesses, corporations and organizations recognizing the importance of online web presence, SEO has become a vital part of every online business marketing strategy. Business all over the world realizes that a strong online presence easily translates to improved revenues soon or later. Strategies for search engine optimization can be applied to every kind of local and online business, but there are different strategies that have been designed according to the type of the…
  • The Best SEO For Your Business

    Tahir Marfani
    2 May 2015 | 10:22 am
    Search Engine Optimization forms an important element for all business entrepreneurs, whether is in a local business or an online business. Your business website can be your whole source of revenue and also make a big impact of the customer generation for your local outlets. A dedicated activity of SEO for your website can ensure that it is within reach of the people through the search engines and help you multiply your revenues innumerably. If you have a local business and don’t feel the need to give in to the trend of online marketing and search engine optimization, you might give away…
  • 16 Best Search Engine Optimization (SEO) Techniques & Tricks

    Tahir Marfani
    30 Mar 2015 | 2:53 am
    Search Engine Optimization (SEO) is a very extremely popular topic in all over the World. After all, everyone desires to rank higher and come up on the Top position of Google search and get more traffic. People will success in SEO with 2 things terribly well: First, they analyze SEO techniques to get them perfect results. Second, they give 100% to their work into execution and scaling those techniques. I have analyze and made a list of 16 best SEO techniques & Tricks habit that I tend to dismiss from mind quite often. These best SEO techniques & Tricks, if practiced properly, can…
  • Looking for an established search engine optimization company?

    Tahir Marfani
    28 Feb 2015 | 3:47 am
    The services and products your business offers must be exactly what the people want. But without targeting the right audience, all your efforts are going down the drain. If you are looking for an established search engine optimization company, you have found the right place.If you implement the right SEO techniques and reach out to the customers, prospective customers looking for information related to the services and products your business offers. Inbound marketing and Search Engine Optimization is a critical aspect of creating a successful organization and catapults the growth rate of any…
  • Affordable SEO Services at SEO Professionals

    Tahir Marfani
    28 Feb 2015 | 3:24 am
    SEO services from seo professionals, our smart consultants will help your site get results: Improve Visibility in Search Engines Increase Qualified Traffic Increase Keyword Rankings we provide your website in front of as many people as possible. Our SEO services gives you best results that extend beyond a quick, temporary increase in rankings. Hire SEO professionals offering SEO services to improve your website ranking and traffic. The post Affordable SEO Services at SEO Professionals appeared first on .
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    #SocialPR Chat via @LisaBuyer

  • How To Add Time and Happiness To Your Social Media Life

    Lisa Buyer
    13 May 2015 | 7:51 am
    Having time..the story of my social media life. How about yours? Considering there is a finite number of hours (24 to be exact) available in the day and eight to 10 of those should be dedicated to sleeping, that leaves us 14-16 hours to work, eat and play. Look at those three categories: work, eat […] Related posts: When Search Results are Murder; Balance Social Media, Optimize Life Lisa Buyer on ClickZ: Better PR, Search Results, and Happiness Using Social Media Social PR Chat with @MartyWeintraub: Business, Blogs, Books and Life
  • SEO Writing Secrets for Social Media: The Bruce Clay Way

    Lisa Buyer
    6 May 2015 | 5:31 am
    We recently sat down for an awesome Q&A session on SEO Writing (search engine optimization)  and SMO (social media optimization) writing with the team behind the SEO powerhouse company Bruce Clay, Inc. Virginia, Kristi, and Mindy are all super savvy when it comes to the latest and greatest tips and trends for SEO writing and […] Related posts: [5 Star Book Review] Content Marketing Strategies for Professionals by Bruce Clay, Murray Newlands with 13 Digital Experts #SES Chicago Spin, Search and Social: Lisa Buyer’s #PR + Optimized Writing Workshop SEM Synergy Podcast: Lisa…
  • Social Media Stress: I Have a Mobile App for That

    Lisa Buyer
    21 Apr 2015 | 3:19 pm
    If you’re in the social media biz, chances are you suffer from social media stress and nomophobia. Say what? It’s the fear of being without your mobile phone. Even Google sees the seriousness of this lifestyle condition giving website owners a mobile-”friendly” ultimatum. For me, my iPhone is more than an addiction. It’s how I […] Related posts: Mobile PR Audit Tips: 4 Examples of How Mobile Impacts Your Brand Instagram for #PR: Mobile Photography Tips Tell a News Story Mobile #PR Etiquette: Put Your Phone Down #PYPD (Video)
  • 5 Ways Geometry and Google+ Come From the Same #Social Circle

    Navah Berg
    13 Apr 2015 | 9:08 am
    Geometry – you either loved it or hated it. Much like Google+. So take a deep social media breath,  grab your time machines and let’s travel back to high school for a minute. How many of us remember complaining, Will I ever use this math stuff again? If you’re a digital marketer, then your brand […] Related posts: [Training] Google+ Social PR Secrets to Credibility and Publicity +1 This for #PR! Google+ and +1 Pushes Online Public Relations Wildfire by Google Reports How to Unlock Social Media ROI
  • Productive Social Media Marketing Events: Lisa Buyer’s Faves #Zenith2015 #SocialTools15 and more

    Lisa Buyer
    9 Apr 2015 | 1:57 pm
    How many social media marketing events can you possibly attend in one year? Trust me, you could probably find one a day. It depends on your goal…quantity or quality? Considering we sleep within arms reach of our mobile phone, spend almost two (or 12?) hours a day on social media and like the idea of […] Related posts: 8+ Events in Social #PR and Search Marketing The Buyer Group’s Upcoming Social Media, PR and SEO Industry Events 5 Social #PR Events to Follow! #SocialFresh #SESSF #SocialShakeUp #PubCon and More
 
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    creativeshory.com

  • How to Design the Perfect Logo

    Arunshory M
    19 May 2015 | 5:17 am
    When you think about popular brands like GE, Apple, Microsoft, Disney and other, we will definitely say that you conjured up images for each in your mind’s eye in a second. A logo is the most important factor of a brand that should appeal to your target audience. Logo is the face of your company that deliverers of the all-important lasting impression and crucial visual representations of your business, which determines how people feel about that particular company. Upcoming questions can arise in your mind during the research and design phase. Does it appear or disappear? Does it attract…
  • 94 Best Free Fonts for Summer 2015

    Arunshory M
    14 May 2015 | 8:35 am
    Today typography is a persuasive aspect of web and graphic design. Good use of fonts gives excellent design though choosing a perfect font for your design is an important task for every designer. We’ve search thoroughly the web to make a beautiful and varied selection of free fonts. Including scripts, serifs, sans-serifs, hand-drawn and display fonts, these fonts will give you greater flexibility in your designs. In this compilation, we are presenting a small group of 94 best free fonts, in the first four months of 2015.The listed below typeface collections can be used on your web…
  • Microsoft Launches Everything at Build Developer Conference 2015: Day 1

    Arunshory M
    30 Apr 2015 | 2:56 pm
    First day of Microsoft’s Build Developer Conference comes to an end, here’s a roundup of the most exciting news the company announced on Wednesday [29 March, 2015]. Microsoft will allow Developers to bring their Android and iOS apps to Windows 10 After months of rumors, Microsoft announced on Wednesday, that will allow developers to bring their existing code to Windows 10. Android and iOS developers will be able to port their apps and games directly to Windows universal apps, and the company detailed this with two new software development kits on stage at Microsoft’s Build developer…
  • The Essential Cheat Sheet For Social Media Image Sizes 2015 [Infographic]

    Arunshory M
    29 Apr 2015 | 8:49 am
    Popular social media sites like Facebook, Twitter, LinkedIn and Google Plus frequently change their format, layout, and style. If you’re looking for a detailed guide to social media photo sizes, including recommended dimensions, minimum dimensions, maximum dimensions, image scale, maximum file size and more. And if you’re looking to make it a little faster and easier to design cover photos for Twitter, Facebook, LinkedIn, Google+, and YouTube. Twitter: First, you have your twitter header photo needs to be of 1500 x 500 pixels, Twitter’s header image is your branding opportunity.
  • The Science Behind Why Our Brain Crave Infographics

    Arunshory M
    26 Apr 2015 | 11:38 am
    Did you know that 70 percent of all our sensory receptors are in our eyes? Or that it takes only 150 milliseconds to process a symbol and 100 milliseconds to attach a means to it? Our memories are ‘visually wired,’ because our brains have a high capacity for storing visuals in our long-term memory. However, text enters our working memory, which is limited. Readers crave visual breaks from the overload of text-based information that floods our daily browsing and work-related activities. The infographic below was designed by NeoMam Studios. They are studied that why graphics are so…
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    SeoGeekster

  • 12 Creative Content Marketing Ideas That Won’t Require a Blog – #infographic

    admin
    1 May 2015 | 4:44 am
    Quality content that isn’t require a blog. Every blog need some creative contents but those content may not give the needed message and it just a noise of the internet. If that content is well SEO optimized and on its engagement in different manner. Anyhow what will be the different from other contents? You can find many quality contents around the web and among them your blog post too! So to make you simple on your content to stand out from quality formatted blogs! Here in this post I’m gonna share 12 creative content marketing ides for your blog. Yeah, this is on infographic…
  • Quickest Way to Build PR9 Backlinks from Top Social Websites

    admin
    30 Apr 2015 | 9:32 am
    For better ranking in Google Search Engine and on other search engines you need to do good Search Engine Optimization for your blog. If you are expert in SEO, I mean On-Page SEO, Off-page SEO and other SEO tactics then no one can beat your blog on ranking On the other end, you need to create High Quality backlinks! Earlier I have written a method to Create Quality Web 2.0 Backlinks for Free. So do check it and come back here to know another method to create High Quality Backlinks! Yes, in this post I’m going to share a coolest method to Build PR9 Backlinks from Popular Social Networking…
  • Twitter + Google “Firehose” Search Integration Deal Again

    admin
    29 Apr 2015 | 2:46 pm
    As per some online rumors, Twitter “Firehose” confirms Google deal and it may arrive soon, may be on May month! Earlier, Twitter CEO says that Twitter is working with Apple and it is because of adding Twitter content to spolight search on Max OS X and on iOS. And he also said, durin Twitters Q1 earnings call today and it to be intergrated and a big update will be done in May. But he didn’t give any accurate date to share. While sharing this, he didn’t elaborate the next move of intergration with Apple as same for Google too! And he first acknowldged in February about…
  • Top 3 Reasons to Choose WordPress for Better SEO Optimization Options

    admin
    28 Apr 2015 | 8:54 am
    If anyone asks you which platform is better for blogging by giving you 2 choice, Blogger or WordPress? Most of the WP experienced users will vote for WordPress platform only. So when we look over CMS (Content Management System), then around 46% of websites are using WordPress. Many big SEO analysts also prefer WordPress platform only! The main reason for choosing WordPress for better SEO. Yeah, WordPress take care of 80-90% on Search engine optimization. If the SEO is good for an blog, then it can rank first on Google. But you need to do some tweaks too on your WordPress dashboard! Anyhow…
  • How to Create Quality Web 2.0 Backlinks? (To Rank 1st on Google)

    admin
    27 Apr 2015 | 12:29 pm
    Hope everyone is so excited about todays discussion! What we are going to see? Mostly every blogger love to rank faster in Google, right? So to help you guys to rank faster in Google and on other Search Engines, I’m here with some tips to boost up your sites to big brand Love it na? Yeah, you will! So what you need for ranking better? Things you need to do for ranking faster in Google?? Such questions may be asked on this topic! No worries If you check this post fully, you will get good answer to achieve good rankings in Search engines. Wanna to know more about it? Cool, then…
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    Smart SEO

  • Is your Business Website in Sync with the Mobilegeddon Update?

    Nathanael Vanderkolk
    26 Apr 2015 | 8:14 pm
    The minute people get an inkling that Google is going to make changes to its algorithm, Webmasters everywhere get into frenzy and small business owners know that the changes are going to have some impact on the way the search engine perceives their business websites. April 21 was the day Mobilegeddon was unleashed on the world. Google had announced this a few months in advance and it set everyone wondering about how it was going to impact them. Let’s take a look at what Mobilegeddon is, its implications and how it changes things. About Mobilegeddon It’s an update to Google’s algorithm…
  • Landing page tweaks that can increase your conversion rate

    Nathanael Vanderkolk
    26 Feb 2015 | 3:04 pm
    You have a highly optimised website. Your SEO strategy is impeccable. You rank within top 10 search results. You have a highly effective PPC campaign that diverts a good amount of traffic to your website. What more could an online business ever desire! But wait, when you check your conversion rate, you get disappointed.  Even after having a high traffic on your website, you fail to get the business that you expected. This may happen if your landing page fails to impress your visitors. Here are a few landing page changes that you can make to increase your conversion rate. KISS (Keep it short…
  • Social Media and SEO: Are They Really Connected?

    Nathanael Vanderkolk
    10 Feb 2015 | 7:58 pm
    Every company today is fighting for the highest ranking in search engines like Google. In this fast paced, globalised and extremely competitive world, it’s all about the exposure that your company obtains and the public perception of your brand. Search engine optimization and social media are interconnected and if your company has a marketing strategy that incorporates both of them successfully, then you have nothing to worry about. Using SEO tools and social media in the right way is especially important for local businesses who don’t have the resources that corporate giants do. Your SEO…
  • White hat link building techniques that you must follow

    Nathanael Vanderkolk
    22 Jan 2015 | 3:05 pm
    Link building is an important aspect of SEO. By building in-bound links, you will be able to attract those people to your website, who would otherwise would not be able to reach the website pages conventionally. You will be able to improve your website’s rankings as well. However, the quality of links you build will make a lot of difference in the results that you will achieve. This is where white hat link building comes in. It is a technique used for building high-quality backlinks that will divert relevant audience to your website. In this blog post, we will share some tips on how you can…
  • The fundamentals of writing an SEO-friendly blog post

    Nathanael Vanderkolk
    6 Jan 2015 | 2:55 pm
    Internet, these days, is overloaded with information, most of which is spun content, i.e. the same information packaged in different ways. Information seekers are finding it hard to get the data that they actually want. Therefore, even though there is an abundance of data available online, people still feel that there is an information crisis. Many businesses have utilised the amazing blogging opportunity to build their credibility by providing genuine and helpful information. Writing high quality content is important, but not enough. You have to make it SEO friendly as well, so that it ranks…
 
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    SEO Experts

  • Why Are Sites with Poor Content Outranking Yours?

    seoexperts
    20 May 2015 | 7:31 am
    Why Are Sites with Poor Content Outranking Yours? Ever wondered why you never come at the top in popular search engines? You have what it takes, a unique and captivating content, and above all a well-designed webpage: but you never appear at the top most part in the searching engines. This can be frustrating especially when you have a look at other top ranked sites and realize that you have far better content than they have. You may wonder how these rankings are administered because according to your own judgment, you deserved to be at the top. Site rankings are never judgmental and they are…
  • The Best WordPress Plugins to Get More Traffic to your Website

    seoexperts
    19 May 2015 | 12:38 pm
    The Best WordPress Plugins to Get More Traffic to your Website You might already know that WordPress is a very good platform when it comes to SEO. On the next lines, I’ll show you the right way to go one step further. Let me share with you the best plugins that helped me increase the traffic to my sites. All of these plugins aim to improve the number of visitors not only by helping you get a good position among search engines, but mainly by guiding the occasional reader back to your site… and bring some friends in the process!   Sharebar – Social Media Slider     It…
  • 22 Ways to Increase Traffic to Your Website

    seoexperts
    11 May 2015 | 8:10 am
    22 Ways to Increase Traffic to Your Website “More customers” is the top ranked item on the wish list of every business owner and marketer. A wish for “more web site traffic” comes in a close second. This makes sense when you consider that increased web visits means more buyers. Fortunately, there are several ways to increase the number of website visits. Today we are going to look at a few of them. 1. Advertise Advertising is an obvious choice, but consider carefully which method will work best before you open your wallet. Excellent advertising venues include paid…
  • Getting Great Blog Content Ideas From BUZZSUMO

    seoexperts
    8 May 2015 | 8:24 am
    WAYS OF GETTING GREAT BLOG CONTENT IDEAS FROM BUZZSUMO It is very normal for writers to experience some kind of mental block. So imagine how hard it can be for a blogger to go through the same scenario. Bloggers, unlike writers, have a more demanding audience. This audience need constant satisfaction through provision of constantly flowing, engaging and informative writing materials. A blogger has to write at least 3-4 articles every week so as to maintain his audience while targeting or attracting new ones. As a result, bloggers have to have fresh ideas for their writing materials. Coming up…
  • Why Guest blogging Isn’t dead?

    seoexperts
    8 May 2015 | 7:23 am
    Reasons Why Guest blogging Isn’t dead   The recent declaration by Matt Cutts, a renowned American software engineer, that guest blogging is dead has left lots of bloggers wondering whether to continue guest blogging or quit guest blogging completely.   Bearing in mind that Matt Cutts is the head of Google’s Web Spam team and also works alongside Google’s search quality team on issues touching on search engine optimization; his announcement definitely carries a lot of weight and credibility.   Whereas there is little doubt that guest blogging is increasingly becoming a…
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    Think A Mentor

  • 9 Top WordPress Plugins For Twitter

    Shafiqul Islam
    21 May 2015 | 2:19 am
    It is endless to say, Twitter is a big platform to create huge audiences and increase social engagement for your site. The The post 9 Top WordPress Plugins For Twitter appeared first on Think A Mentor.
  • Top 10 Free Blog Sites – Obviously Best Platforms

    Sojib Rahman
    20 May 2015 | 2:31 am
    The best free blog platforms are hugely used by the marketers to promote their pages. They mainly use the free blogs for The post Top 10 Free Blog Sites – Obviously Best Platforms appeared first on Think A Mentor.
  • Top 10 Bloggers in the World

    Think A Mentor
    18 May 2015 | 6:07 am
    Do you want to start your career as a blogger? Do you like the lifestyle of the Bloggers? Then you should get The post Top 10 Bloggers in the World appeared first on Think A Mentor.
  • 10 Best Adsense Plugin WordPress

    Shafiqul Islam
    14 May 2015 | 5:51 am
    The handsome revenue depends on the proper control of your Adsense account. You have to handle many little stuffs to put your The post 10 Best Adsense Plugin WordPress appeared first on Think A Mentor.
  • 12 Best WordPress Plugins for Comments

    Sojib Rahman
    14 May 2015 | 4:35 am
    The comment section is a vital part of a site or blog. It expands the engagement and crowds in your site. The The post 12 Best WordPress Plugins for Comments appeared first on Think A Mentor.
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    Mindfiremedia

  • Google Quality Update Confirmed

    mindfiremedia
    20 May 2015 | 2:56 am
    Google Quality Update Confirmed. As we expected Google has launched a second update along side the “MICE” update which was to target websites that are not of a responsive website design and this new update is targeting websites with low content quality called “The Quality Update”. We had noticed ranking fluctuations on websites that were already mobile responsive which did point to another update on the back of the MICE update it was thought it was part of a “Panda update” or another form of of update but seo‘s were seeing movement in websites for no…
  • Implementing SSL certificate in WordPress Websites

    mindfiremedia
    19 May 2015 | 12:21 pm
    Implementing SSL certificate in WordPress Are you wanting to implement an SSL certificate on your WordPress website to give your site the Https recognition in this article i will be showing you how to add an SSL certificate to your website and making sure it is working as it should be and correctly. What is SSL SSL stands for Secure Socket Layer (SSL) and what it does is encrypt all data sent to and from your website this stops any personal information from being intercepted easily and without the key the information cannot be read. All SSL certificates have unique identifiers so if a servers…
  • Using Google webmaster tools for data

    mindfiremedia
    16 May 2015 | 9:41 am
    Learning how to use Google webmaster tools and it’s date to help you get more from your search engine optimization. In this article i am going to show you how to set a Google webmaster tools account up and using Google webmaster tools and how to use it to get more from your search engine optimization and why it’s important to be able to measure how well your seo is working by using the data it provides which will help you understand how your website is performing. To create a Google webmaster tools account follow this link Google Webmaster Tools and create an account. Once…
  • Quarterly market analysis

    mindfiremedia
    15 May 2015 | 8:18 am
    At Mind Fire Media this quarter has been relatively quiet in terms of how much things are moving in the world of Seo and how search engines are ranking our clients websites and this is our quarterly analysis of Seo and updates of search in the UK on how search engines are ranking websites through our clients. In March 2015 Google sent messages through webmaster tools in regards to websites needing to be mobile ready dubbed mobilemegedon by those in the Seo industry saying that all websites need to be mobile ready and if they aren’t they will see a drop in search traffic as part of this…
  • Should businesses use Html Or CMS for website design

    mindfiremedia
    14 May 2015 | 2:25 pm
    Should businesses use Html or CMS  for their website design. Html has been the standard for website design since the internet started and is used to create a websites structure and how it displays your content to your sites visitors. Content management systems still use Html but allows pages to be created and content to be easily edited without having to use any Html code to create the page it is all automated through the CMS system. Although Html and CMS are totally different ways to create a websites design and small businesses and start us should still consider what systems they use to…
 
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    Digital Information World

  • Facebook, Twitter, YouTube, Instagram: How To Best Use Video On Each Social Network - #Infographic

    22 May 2015 | 8:00 pm
    "Visual content has become key for driving engagement on social media and video has emerged as one of the fastest ways to do so. However, video marketing is not just about posting video content, it's crucial to create content that people will love to share.The growth and popularity of video has no signs of slowing down. Brands will need to implement a video marketing strategy if they want to keep their online audiences engaged, especially on social networking sites.So why not try adding video to your social media marketing campaign?"Here's an infographic from Wideo that…
  • How to Be More Productive on #SocialMedia - #infographic

    21 May 2015 | 8:00 pm
    Social media is a great marketing channel to drive traffic to your blog, build awareness for your brand, and attract new customers. But only when it’s done right.A well organized and strategic management is the key to ensuring you get the returns for your social media investments.The following infographic from Neil Patel will guide you how to use social media like a pro.
  • #SocialMedia Marketing: 12 Simple Tips For Empowering Your Pins On Pinterest - #infographic

    20 May 2015 | 8:00 pm
    With more than 1 Billion boards comprised of 50 Billion Pins, Pinterest is where some 80 Million consumers go to imagine, organize and execute inspirational ideas. The following infographic from Curalate, illustrates 12 simple tips to help increase awareness around, drive engagement with and maximize the impact of your pins.
  • [2015 Edition] All #Facebook Image Dimensions: Ads, Posts, Timeline - #Infographic

    19 May 2015 | 8:00 pm
    What is the recommended size of a link thumbnail on Facebook? Do you know what is the optimal character count of a Facebook status update? How do the image sizes differ for an uploaded image depending upon whether it’s in the mobile News Feed or desktop?The truth is that it's very difficult to remember all the dimensions. So to help you out, Facebook marketing expert Jon Loomer has put together this handy infographic (featured below) that provides all the Facebook image sizes in one place!
  • Why Mobile Is Increasingly Important To Business - #infographic

    18 May 2015 | 8:00 pm
    Despite mobile devices being a ubiquitous feature in the lives of the majority of consumers, marketing optimised for mobile phones is still given comparatively short shrift compared to other more established marketing vectors. The ascendancy of mobile devices, primarily smart phones and tablets, is hard to deny: the number of UK mobile subscriptions at the end of 2013 was 83.1 million, against a population at the time of around 64 million! This means that many people in the population have at least one mobile subscription; providing an incredibly wide recipient base for mobile marketing…
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